corporate presentation.

Who is Hellenic Fine Oils?
 Company Introduction
 Infrastructure
 Certifications / Awarded Products
What do our products look like?
 Sparta Gold EVOO - Packaging
 Sparta Gold – Deli range
 Delicatessen HFO EVOO Bands
 Other HFO Olive Oil Brands
 HFO Seed Oil Brands
Where in the world are our products being sold?
 Extroversion
 Major customers
What differentiates our products?
 Correct Mix
What makes Greek olive oil products so special?
 Greek Extra Virgin Olive Oil
Hellenic Fine Oils SA (HFO)
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Active in the production and bottling of olive oil and seed oils, as well as in the trade
Delicatessen products.
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Founded in 2000
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Facility Production Capacity: 30.000 tons per year
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Exports in 5 continents and 35 countries
...... and is affiliated to Soya Mills Group
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2014 turnover: over 300 million €
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Soya Mills SA is the 5th largest Greek company in the agricultural and food products
sector since 1974
INFRASTRUCTURE
Main plant – Soya Mills
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Located in Korinthos, Southern Greece
Owns a private port
Oil Refining capacity of 250 tons daily
Types of warehousing facilities: flat, silos, stainless steel tanks
Laboratory equipped for olive oil, seed oils and grains analyses
ISO 9001 & ISO 22000:2005 certified
INFRASTRUCTURE
Bottling House – Hellenic Fine Oils
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Located in Korinthos
Bottles all types of olive oil and seed oils
Owns 5 production lines
Types of warehousing facilities: stainless steel tanks
Bottling capacity of 30.000 tons annually
ISO 22000:2005 & IFS certified
IFS
ISO 22000:2005
HFO applies a quality management system
During all stages of standardization, bottling and
handling of olive oil and seed oils, according to the
international standards, as per ISO 22000 and
International Food Standard.
Great Taste Awards 2015
Guild of Fine Food, in the UK (for Doron Organic EVOO)
Silver Award 2014
International Quality Institute, Monde Selection in Braine
(for Sparta Extra Virgin Olive Oil)
Superior Taste Award 2011
International Taste & Quality Institute, ITQi in Brussels
(for Sparta Aroma)
Superior Taste Award 2007
International Taste & Quality Institute, ITQi in Brussels
(for Naos Organic EVOO & Kalamata Olives)
Superior Taste Award 2006
International Taste & Quality Institute, ITQi in Brussels
(for Sparta Extra Virgin Olive Oil)
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Awarded Extra Virgin Olive Oil
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SPARTA was originally established in the 90’s as a
Superior Quality Extra Virgin Olive Oil
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Exported in more than 35 countries
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Our flagship brand
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Sparta EVOO is made from freshly harvested olives selected
from olive groves of the Peloponnese region
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Characterized by a rich, fruity flavor, spicy finish and a velvety
texture
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Bright, clear green color
• Available in glass containers of 250ml (8.45 fl oz) / 500ml (16.907 fl
oz) / 750ml (25.36 fl oz) / 1lt (33.81 fl oz), as well as in tins of 250ml /
500ml / 750ml/ 3lt (101.44 fl oz) / 5lt (169.07 fl oz)
• Organic Extra Virgin Olive Oil,
Premium product
• Organic Extra Virgin Olive Oil,
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Doron is the Greek word for “gift”.
Every single drop, is therefore, a
gift from the land to the world
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Authentic Extra Virgin Olive Oil stemmed
from selected olive groves of Lakonia, a
well-known producing region in the southeastern part of the Peloponnese peninsula
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Exquisite fruity flavor, rich aroma
and high nutritional values
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Available in 500ml (16.907 fl oz)
fancy glass bottle complemented
by premium packaging
Naos: As our body is the temple that
protects our soul, so is each bottle the
temple in which the pure Extra Virgin Olive
Oil is protected and worshipped
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Deep green color, fruity flavor with slightly
peppery finish
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Available in elegant glass containers of
250 ml (8.45 fl oz) and 500ml (16.907 fl oz)
• P.D.O. Krokees Lakonias Extra Virgin
Olive Oil
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The Lakonian village, Krokees, is one of
the most renowned olive oil producing
areas worldwide
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Soφia means knowledge and wisdom in
Greek, the wisdom behind every golden
drop that you taste
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Golden color, aroma of mature olive fruit,
very low acidity and high content in
vitamin E
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Sophisticated glass containers of
250 ml (8.45 fl oz) and 500ml (16.907 fl oz)
Ananias Extra Virgin Olive Oil
- The company’s oldest corporate brand (first launched 80 years ago)
- Fine and delicate flavor, fragrant aroma and low acidity
- Glass container: 1lt / 33.81 fl oz
Tin: 5lt / 169.07 fl oz
Eladin Extra Virgin Olive Oil
- Mellow and fruity taste, rich aroma
- Practical packaging in food grade PET: 1lt (33.81 fl oz) & 2lt (67.62 fl oz) /
Tin: 5lt / 169.07 fl oz
Aigli Olive Oil
- Acidity below 1%, excellent for cooking, since it withstands high temperatures without
altering nutritional values
- Available in food grade PET: 1lt (33.81 fl oz) / 5lt (169.07 fl oz)
Tin: 5lt (169.07 fl oz)
Aigli Pomace Olive Oil
- Acidity below 1%, gentle flavor, bright green color, recommended for frying
- Available in food grade PET: 1lt (33.81 fl oz) / 5lt (169.07 fl oz)
Our company produces and standardizes Sunflower oil, Corn oil and Soybean oil, controlling
all the processes with responsibility and consistency to the consumer. The products in the
range “Lampero” dominate in their category, because of their Greek origin and distinguished
quality features that cover the needs of both household and professional kitchen
LAMPERO PRODUCTS
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Lampero Sunflower oil
Lampero Corn oil
Lampero Soybean oil
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FEATURES
ADVANTAGES
100% natural vegetable oil
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Non GMO
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Suitable for frying
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Liquid form
Ideal for all types of food
Non hydrogenated
Available in food grade PET of 1lt,
2lt, 3lt, 5lt, 10lt
Trans fat free
Rich in polyunsaturated fats
Neutral odor/flavor
“Vivo” products offer a range of specialized cooking oils that will delight consumers while
maximizing the efficiency of frying. Each product is prepared according to the needs of a
professional kitchen, with key elements of high quality and durability in frying
VIVO PRODUCTS
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Vivo Colza – Rapeseed oil
Vivo Cotton – Cottonseed oil
Vivo Maxi – High
performance frying oil
FEATURES
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100% natural vegetable oil
Non GMO
Ideal for frying
Liquid form
Suitable for all types of food
Non hydrogenated
Available in food grade PET of 10lt
ADVANTAGES
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Trans fat free
Frying stability
High performance
Economical solution/
improved performance-price
ratio
Neutral odor/flavor
Where in the world are our products
being sold?
Customers in Greece
Customers abroad
Customers in the USA
Carrefour
Kaufland
Cost Plus
Lidl
Casino Group – Pao de Acucar
Home Goods – TJX Group
Makro – Metro Group
Loumidis Foods
Makro
Tesco
Sklavenitis, etc
Spinneys
World Market –
Central Market
AB Vassilopoulos – DelHaize Group
Spar
The Company develops collaborations with both key supermarket chains and major
distributors around the world on both branded and private label products. Indeed, HFO
is one of the leading suppliers of private label products in key account supermarkets in
Greece and abroad, a factor that indicates its extensive production capacity, its solvency
and its credibility.
- Carefully selected olive groves from the
Peloponnese region, on of the most renowned
olive oil producing areas worldwide
- Competitive pricing
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Great quality/price ratio
- Premium Quality guaranteed
- High nutritional values
- Wisely selected second materials preserving
all the nutritional components of the products
- Stability / Long term relationships with partners
- Ability to execute large orders, multiple skews
and requirements
- Alignment with current trends:
Emphasis on healthy eating
Mediterranean diet
- Intense extroversion / export orientation
- Strong presence in both retail and wholesale
market, as well as in the HO.RE.CA. sector
- Continuous development of our product
portfolio complying with the market changes
- Offer of both branded and private label
products
We want to be highly selective about what you sell.
Above all, we want to develop a long-term, win-win partnership with you!
• The olive tree is deeply
rooted in the country’s soil
• The most appropriate varieties
for a given biotope
• The weather conditions are
favorable to its cultivation
• Traditional picking methods
and close attention to the
growth of the fruit
• Unique and differentiated
varieties depending on the
region, the altitude, the soil…
• The storage of the fruit and
its immediate pressing assure
product life span
• Adequate measure to clean
the fruit
• The olive tree is strongly
linked to Greek history
• Advanced olive mills / First
cold extraction method
• The rich cultural experience
pairs up with scientific
knowledge
• Ideal conditioning / storage
of the olive oil
• Long-term dedication and
love to the olive tree
• Continuous monitoring of the
raw material quality
www.hfo.gr
www.hfo.gr/sparta-gold
www.soya-mills.gr
Nicky Giavroglou – General Manager
1, Alamanas str. GR15125 Maroussi
+30 210 6384600
+30 210 6384601
n.giavroglou@hfo.gr
www.hfo.gr