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Newsletter
Latest Denim News & Updates from Across the Globe
Your Window To The World Of Denim
Expanding the Jeans Pool
8 August 2014
www.denimclubindia.org
INVISTA, Garmon and
Candiani Collaborate on
Concept Collection
Manufactured in
America - Texas Jeans
Curated Denim
Selection : Kingpins
10th Anniversary
Global market review
of denim and jeanswear
- forecasts to 2020
Cooperative Offering
Superior Quality Denim
NRI tycoon Apurv Bagri
buys Spykar Denim
Denim Industry Who’s Who
Mr. Sharad Jaipuria, Ginni International Ltd., India
Mr. J. Suresh, Arvind Lifestyle Brands Ltd., India
Featured
From The Denim Directory
Mehala Machines India Ltd.
Fall/Winter 2014
Campaign Launched
by DL1961
Pg No. 3
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Most Comprehensive Compilation of Denim Businesses and Professionals
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1500+ Professionals
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Fibre and Yarn
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A. Ganpathi Chettiar | ABH Biochem Pvt. Ltd. | Ajooni Storage Systems | Amith Garment Services | Archroma India Pvt. Ltd. | Atlantic
Care Chemicals | Carpenter Jeans | Denim Chemicals Inc. | DyStar India Pvt. Ltd. | E. H. Turel & Company | Fertichem Cotspin Ltd. |
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Denim Club : Your Window To The World Of Denim
Apparel Collection
Fall/Winter 2014
Campaign Launched
by DL1961
DL1961 Premium Denim has unveiled its
Fall/Winter 2014 campaign, which has been
shot against a denim backdrop by fashion
photographer Sharif Hamza, and styled by Tom
Van Dorpe. The campaign features models Tess
Hellfeuer and Mathias Lauridsen, and highlights
fresh, modern looks of head-to-toe denim. From
dark, clean lines to sleek, buttoned-up styling,
the campaign is a major departure from anything
the brand has done before.
Sarah Ahmed, DL1961's Creative Director said
"This season we wanted to create a collection
that represents the technological nature and
sleekness of our denim. We continue our mission
to create 'the perfect fitting jeans' and are excited
to unveil our Fall/Winter fit collection, which
captures the premium, effortless yet signature
style that DL1961 has become known for."
DL1961 provides denim that doubles as a utility,
designed in both fit and fabrication to outperform any other garment in your closet. For
fall, DL1961's revolutionary DLX and dlpro
technologies are interpreted in refined
silhouettes and textiles. The brand has also
introduced Intelligent Denim, a treatment
powered by SILVADUR, which protects denim
from odor-causing bacteria, allowing for fewer
washes. The brand prides itself on its
revolutionary fabrics and how they are
engineered, such as the original XFIT four-way
stretch, which is crafted by wrapping cotton
fibers with Lycra and then using a cross-weave
technology to create a breathable fabric, which
instantly slims, tones and contours the body.
Following the Spring/Summer 2014 launch of the
women's Florence Instasculpt fit, a style that
promises to micro-sculpt your legs, butt and midsection, the brand's bestseller returns in twentythree new, exclusive washes. The slenderizing fit
will feature coated styles and, for the first time,
incorporate laser-printing technology to create
plaid and camouflage-printed denim ($188).
Showcased throughout the campaign are classic
and novelty styles for women, including the
Emma legging in Italian suede and embossed
leather snakeskin, Amanda two-tone skinny jean
in Oklahoma, Riley selvage mimicking boyfriend
jean and River low-rise coated skinny with motoinspired leather quilting. DL1961 builds its readyto-wear offerings to include denim jackets and
shirts with pony hair paneling, in addition to the
expansion of their Tomboy Collection of boxy
chambray tops and button downs.
For men, DL1961 extends its Performance
Denim collection with the introduction of twills in a
muted color palate, including forest greens and
mustard, designed to keep up with those living
active lifestyles. Key styles, include the Russell
slim straight jean, Mason slouchy slim jean and
the Nick slim fit, all allowing four-way stretch and
360-degree movement. DL1961 also continues
its denim jackets for men.
The campaign will kick off with advertising in the
August issues of national magazines including
ELLE, InStyle, Lucky and People StyleWatch.
Source: Prnewswire.com
August 2014
DENIM CLUB INDIA 03
Denim Club : Your Window To The World Of Denim
Apparel - Retail
Expanding the Jeans Pool
While jeans have become a wardrobe staple not
everyone can afford premium denim jeans by
Paper Denim & Cloth, Earnest Sewn and 3x1.
3 X 1 by Scott Morrison reporteldy uses singleneedle sewing machines, hand-painted enamel
buttons and custom-made RiRi zippers from
Switzerland on even its regular jeans while the
bespoke service creates one-of-a-kind denim
silhouettes from a choice of 260 fabrics for
valued clients. Indians are unlikely to cough up
$295-$475 for regular jeans and over $1,200 for
a bespoke pair.
But what if you had to pay under Rs 3,000 for a
pair of jeans that you’ve chosen the fabric,
accessories and detailing for? However, three
Indian players say there is a definite market here
for custom-made jeans.
Delhi-based Korra sold over a hundred pairs of
custom-made jeans for men and women.
retailing at INR 2900, in the first six weeks of its
site going live this June. Korra has been started
by Shyam Sukhramani, Himanshu Shani, Mia
Morikawa and Rajesh Jaju all former employees
and designers of Levi’s/ Korra offers its
customers the freedom to choose their own
fabric, detailing and accessories, as well as a
‘one-tailor-one-garment’ philosophy. “One
master tailor is assigned one pair of jeans, which
comes with the tailor’s name handwritten on the
label,” explains Sukhramani. While anyone
across India can order online (on http://korra.in,
choosing fabric, fit et al), only customers based
in Delhi-NCR can avail the ‘try-on-at-home’
service wherein a stylist comes visiting with an
assortment of sizes, fits and fabrics for the
customer to choose from. The jeans, finished at
the Delhi unit, are delivered within 10-12 working
days of order placement.
Arvind has launched ‘Arvind Denim Lab (ADL)’
in Hyderabad in 2010. The idea was to cater to
people who abhor off-the-shelf produce.
Customers could walk into the store, try the fits,
and select fabric, accessories, threads and inner
lining before giving measurements to an ‘ADL
champ’. They could even get their name or
zodiac sign embroidered on the label,” says
Kulin Lalbhai, executive director, new initiatives,
Arvind Limited. The customised piece was
delivered within 14 days. Today, ADL offers
clients 17 styles of fabrics and fits in jeans
retailing between Rs 2,499 and Rs 3,299. There
are 83 stores across the country providing the
service, located mostly in southern and western
India.
It’s My Life (IML), which started operations in
2012, through trunk shows in Delhi and Gurgaon
is the third player. People can book an
appointment with a stylist through the website
(www.imljeans.com) or over the phone. The
stylist brings over the brand’s range of fabrics,
trims and accessories. Two weeks later, the
jeans–which are made at the brand’s Gurgaon
unit–are presented for a final fitting and payment.
At Rs 4,900 to Rs 17,900, the IML jeans are the
costliest of the bunch. Still, the brand sells 200
pieces a month, with the ‘honeymoon trousseau
special’, where a couple can get their names
embroidered on the jeans, selling the most. IML
operates only in Delhi-NCR but plans to launch in
Mumbai this August, according to CEO Aditya
Singhal.
All three players say they find themselves having
to constantly justify their ‘hefty’ price tag. Rohit
Rajpal of Exotique Exports, which launched (and
shut down) one of India’s earliest indigenous
denim brands, Mystic Monk, has an answer to
that. “Yes, you may get a pair of Levi’s for less.
But readymade jeans are one-size-fits-all,” he
says. These brands have not only spent time and
money on research, they’re also offering
customisation at two levels, wet processing
(washing denim) and dry processing (stitching).
That has to be factored into the price. Plus, these
brands are entering the market at the right time,
when customers want to be trendsetters, and not
just followers.”
Source: Newindianexpress.com
August 2014
DENIM CLUB INDIA 04
Denim Club : Your Window To The World Of Denim
Corporate - Collaboration
INVISTA, Garmon and Candiani
Collaborate on Concept Collection
INVISTA, a leading provider of fiber
and fabric solutions to the denim
industry, is working with renowned
finishing expert, Garmon, and the
premiere mill, Candiani Denim, to
introduce a concept collection of jeans
with unique aesthetics utilizing low
impact finishing treatments
specifically designed for elastomeric
fabrics.
As per Jean Hegedus, INVISTA’s
global director for denim, the collection
brings together the best in class in
fiber, fabric, and finish development.
Hegedus said “The garments are all
made with INVISTA’s dualFX®
technology which combines two
INVISTA stretch offerings – LYCRA®
fiber and LYCRA® T400® fiber – in a
single yarn for fabrics with high stretch
and excellent recovery. The fabrics are
designed and constructed by Candiani Denim,
who have been producing fashionable, highquality fabrics for over 75 years. And finally, the
jeans are finished by The Italian Job, a division
of Garmon which combines unique chemical
processes with Italian-inspired design to create
denim garments with fashionable appeal.”
Maurizio Morosini, Garmon’s marketing
manager, speaking about the collection said “In
working with these fabrics, we wanted to employ
finishing techniques tailored specifically to
enhance the characteristics of fabrics with
LYCRA® fiber and LYCRA® T400® fiber,”
Galaxy, one of the developments, uses a special
chemical combination to make the denim look
like a night sky. Coated knee patches, achieved
with the use of self-polishing polymers, also
provide an interesting local leather-like effect. As
part of Garmon’s commitment to responsible
chemistry, many of the finishes used on these
garments contain no formaldehyde or
potassium permanganate.
Another effect is achieved through the use of a
new Garmon product, FST RW, which helps to
retain the original shade and appearance of raw
fabric. When used in combination with certain
finishes this allows laundries to create areas of
high contrast on the jeans, thus expanding the
aesthetic possibilities.
According to Alberto Candiani of Candiani
Denim, the collection offers brands and retailers
fresh inspiration which they can interpret
according to their unique needs. “By adopting
these fabrics and finishing processes into their
own lines, brands and retailers can achieve
garments with excellent performance as well as
amazing aesthetics,” Candiani said. “It is really a
win-win situation.”
The new collection was debuted at Kingpins Los
Angeles and will be displayed at upcoming
denim trade shows including Kingpins Hong
Kong (August 19-20) and Kingpins Amsterdam
(October 29-30).
Source: Businesswire.com
August 2014
DENIM CLUB INDIA 05
Denim Club : Your Window To The World Of Denim
Apparel - Manufacturing
Manufactured in America - Texas Jeans
Made in Asheboro, Texas
Jeans carry out the entire
production process in
America.
Fred Womer, Texas Jeans
operations manager says
“We’re one of, if not the last, to
do everything here. Our jeans
are truly 100-percent U.S.made.”
The company buys its denim
from mills in Georgia and
Texas. Leather comes from
Stoneville, rivets and thread
from other locations in North
Carolina, paper tags are
American and packaging
comes from nearby. And once the materials
come in the door, they stay in the Asheboro plant
for processing until the finished product is sent
out.
Texas Jeans, an American staple since 1976,
was developed when the firm was called Mr.
Jeans and headquartered in Randleman,
according to Lola Riggsbee, plant manager
who’s been with the company since 1969. “We
made Texas Jeans for Cheap Joe’s and had
several mills,” she said.
Wallace Thompson was one of the original
owners who decided to stick with Texas Jeans
even as other textile companies were
outsourcing production to other countries where
labor costs were much lower.
“The owner cares about keeping the company in
America,” said Mary Little, Texas Jeans sales
manager. “He wanted to prove you could keep
the company here and make a profit.”
The Texas Jeans manufacturing plant is within
the Fox Apparel building, while Fox does
contract work for government and private labels,
Texas Jeans is a separate company. The secret
to being profitable while remaining in the U.S.,
according to Womer, is efficiency. “We’re
efficient, but we don’t sacrifice quality,” he said.
“We bring down costs by efficiency.”
Patterns are made by computer and cuts are
designed to use as much as the cloth as
possible. As many as 50 pairs of pants can be cut
at a time by a computerized cutting machine. The
waste products are sent to a recycling company
for other uses.
The company depends on a machine shop that’s
able to refurbish and rebuild old machines from
what Womer called their “bone yard.” “They can
pull one out, refurbish it and put in on the line like
new,” he said. The restored machines, Womer
said, “will do more things than one you could buy.
I call it American ingenuity.”
Texas Jeans has diversified into fire-resistant
clothing, including pants, T-shirts, button-down
shirts and coveralls. Womer said many of those
fighting fires out West are wearing Texas Jeans
attire.
“We’re constantly designing, making new things
including concealed pocket jeans,” said Womer.
But the basic product remains blue jeans and the
classic jean sells for $29.95, much cheaper than
name brands made outside the U.S. Although
the company has a small outlet store on-site,
sales are primarily online at :
www.texasjeans.com.
Source: Randolphguide.com
August 2014
DENIM CLUB INDIA 06
Denim Club : Your Window To The World Of Denim
Industry - Event
Curated Denim Selection :
Kingpins 10th Anniversary
It’s not the typical trade show —
small, invitation-only, chill music,
with funky wooden tables and
benches and neon-colored velvet
ottomans for the booths. Not to
mention lots of great food and drink,
including trays of tea sandwiches
offered by a roving waiter at day’s
end.
Andrew Olah, the founder and
organizer of Kingpins, a show
devoted to all things denim,
celebrated the event’s 10th
anniversary this year. “We have the
best party,” he said. “This seems to
be one of our best shows ever. It’s
very well thought of.” With only 65
exhibitors, Olah curates an
atmosphere conducive to productive business.
Kent Pellegrini, a partner in Walnut Creek,
Calif.–based Nexgen Packaging, which makes
labels and hangtags for Ralph Lauren, G.H.
Bass, Allsaints and many others said “This is the
only show we do.”
Designers want to message authenticity in every
detail, said Debbie Bougas of Nexgen. The
current challenge for designers and producers
such as Nexgen is integrating RFID technology
with great tag and label design, Pellegrini added.
“It’s coming and we’re doing it, but what’s the
best way to use it without distracting the
consumer?”
118-year-old Cone Denim showcased
ConeTouch, a denim made by Unifi Inc. from
recycled bottles. The fabric uses Repreve, a
stretch yarn also made from recycled plastic
bottles. The company’s new yarn pretreatment
process, VaraBlue, also reduces water and
energy use, along with reductions in effluents
released into the environment. The dyes are
applied to the garment after it’s sewn, allowing
the development of any color with very small
minimums.
Kara Nichols, vice president of product
development and marketing for Cone Denim,
explained “It’s very different from traditional dye.
The color doesn’t penetrate to the same depth,
so it gives a more weathered look.”
Kaltex, the largest denim manufacturer in the
Western Hemisphere, offered laser-printed
denim as one of its newest fabrics. For men,
“comfort stretch is very important,” said Roberto
Rosenberg. For men and women, “black is going
to be important, as are rip and repair concepts
and high contrast.” They are now also using laser
printing. Instead of having whiskers applied
manually using sandpaper.
Buyers, 75 percent of them, are still opting for
plain white fabric, said Barry Emanuel, president
of Copen United Ltd. But a new stretch fabric will
make for smoother lines and better flexibility
when used for the pockets in stretch jeans.
“Every important company is doing it or thinking
of doing it,” he said.
Alberto De Conti, managing director of The
Italian Job, works to help designers create new
looks with denim. In concert with Garmon, he
helps brands such as Levi’s, Diesel, Hugo Boss
and G-STAR stay ahead of the style curve. “We
look for the latest advancements in chemistry
and apply them to fashion,” he said.
August 2014
DENIM CLUB INDIA 07
Denim Club : Your Window To The World Of Denim
Industry - Research
A recent example is FST RW, which can be
sprayed onto fabric to retain the original color
and appearance of raw denim. After washing,
the unsprayed areas fade out. “This is a bit of a
revolution. It resists washing, but it also allows
for abrasion to happen. This is something we
expect to see in the market in a few years. The
purists are especially interested in this.”
Ralph Tharpe, who works in product
development, of Denimatrix said that Repreve is
helping to solve “a problem we’ve been fighting
in the denim world”—that stretch fabrics stretch
out but don’t stretch as well back into shape.
Chris Price of Bluefarm Textiles, makers of
shirting and blends from Taiwan and China,
showed a thick sweater knitted using
herringbone indigo yarns. It prompted an
“amazing reaction” from buyers, he said.
“Beautiful indigo knits are hard to find.” The firm is
focused on “the evolution of indigo out of
traditional use into dobbies and lighter-weight
fabrics like silk, Modal and cashmere.”
“It was a really, really good show,” he said.
Source: Apparelnews.net
Global market review of denim
and jeanswear - forecasts to 2020
Whether we buy for functionality, authenticity or
fashionability, our love affair with denim
continues.
Just-style has combined the idea of
fashionability with price, in its latest edition of the
denim and jeanswear report, in the form of a
price-fashion matrix which is central to
understanding why and how consumers buy
their jeans.
Just-style has also created a breakdown of the
world market in 2014 at retail by price segment in
this edition. It provides world and regional retail
headline figures. The just-style time line charts
retail sales of denim jeans from 2007 to 2020.
Unsurprisingly it is Asia specifically which is
expected to see the greatest market growth but
the extent of the forecasts will, perhaps surprise.
The report goes on to study the complex logic of
the most common jeans supply chain models
and how the supply chain model is changing in
2014. It reviews manufacturing facts and
figures, denim weaving and denim weaving
capacity, alternative materials and technology.
With a general look at jeans and denim trends,
the report provides a comprehensive insight into
one of the most popular categories of apparel.
Whatever the challenges the industry may face,
it's future seems certain as consumers continue
to demand this comfortable, hard wearing and
iconic garment.
Executive summary
Ÿ Chapter 1 Characteristics of the denim and
jeans market
Ÿ Chapter 2 The jeans consumer
Ÿ Chapter 3 Jeans at retail, facts and figures
Ÿ Chapter 4 Jeans brands, facts and figures
Ÿ Chapter 5 Manufacturing facts and figures
Ÿ Chapter 6 Denim weaving, facts and figures
Ÿ Chapter 7 just-style retail market time line
Ÿ Chapter 8 Jeans and denim trends
Ÿ Chapter 9 Fibres
Ÿ Chapter 10 Fabric weaving
Ÿ Chapter 11 Garment manufacturing
Ÿ Chapter 12 Brands
Ÿ Chapter 13 Product, retail and the consumer
Source: Prnewswire.com
August 2014
DENIM CLUB INDIA 08
Denim Club : Your Window To The World Of Denim
Apparel - Collection
Cooperative Offering Superior Quality Denim
Jeans have long been a staple of
American fashion, but it takes an
innovator like Cooperative Denim to
breathe new life into something that
has been around for decades.
Cooperative Denim is committed to
creating jeans that are superior in
every regard. Every stitch, rivet, and
zipper is examined and tested to
ensure quality far superior to
anything else available on the
market.
Each step in the manufacturing
process from concept to material
sourcing and production has been
scrutinized, so that every consumer
is rewarded with a truly exceptional piece of
clothing.
Cooperative Denim is offering jeans in a variety
of washes including Original Indigo, Light indigo,
Smoke Grey and Black. Highest quality denim
fabric is being used for all the jeans resulting in a
luxurious feel and look. In addition to the
commonly available washes, Cooperative
Denim is also offering limited washes available
only through Kickstarter like Midnight Blue and
Steele.
Cooperative Denim is more than
merely a clothing manufacturer,
however. As a part of its commitment to
improve the world, the company has
partnered with organizations working
for a cause like Make-A-Wish, which
helps fulfille the desires of terminally ill
children, and the Human Rights
Campaign which is a civil rights group
that seeks to end discrimination
against gay, lesbian and bisexual
Americans. Cooperative Denim is not
just partnering with these
organizations, but is also actively
volunteering in events and promoting
their causes online.
Even though Cooperative Denim is a new
company it is one with a promising future. You
can get a better pair of jeans while ensuring a
better world, by making a pledge to their
Kickstarter campaign. Jeans in various styles will
be made available to people who pledge for their
campaign. Details of the campaign can be
viewed at
https://www.kickstarter.com/projects/67673455
1/cooperative-denim-fashion-with-purpose
Source: Digitaljournal.com
NRI tycoon Apurv Bagri buys Spykar Denim
Apurv Bagri, the
Non-resident Indian
businessman, has
acquired a controlling stake in Spykar Lifestyle,
the leading Indian denim brand. According to
sources, Bagri's Metmin Investment Holdings
has bought a 30 per cent stake from private
equity firm Avigo Capital, which owns a majority
stake in Spykar. The deal marks the exit of PE
firm Avigo from its seven year old investment.
Metmin, also an investor in Avigo Capital,
already jointly holds a 30 per cent stake in
Spykar Lifestyle. The company was valued at Rs
200-220 crore.
Fifty-four-year-old Bagri, son of former London
Metal Exchange chairman Lord Raj Kumar
Bagri, is the president and chief executive officer
of London-based Metdist Group of Companies,
which is into metal trading business. Raj Kumar
Bagri had reportedly earned $200 million by
selling a 9.4 per cent stake in the London
exchange, owned by metal brokerage Metdistin,
in 2012 to Hong Kong Exchanges and Clearing.
He was also in news after he sold his home in
north London's Regent's Park for £120 million in
2011.
Avigo, which had invested about Rs 25 crore for
a minority stake in Spykar in 2007, had brought in
its investor Metmin and acquired 30 per cent for
about Rs 30 crore in 2011. At present, Spykar
founder Prasad Pabrekar holds the remaining 40
per cent in the company. It is not clear whether
Pabrekar has sold his stake to Bagri. Lincoln
International advised Avigo in this deal.
For the past few years, Avigo had been in talks
with many strategic players, including private
equity investors, to sell its stake in Spykar.
Source: Business-standard.com
August 2014
DENIM CLUB INDIA 09
Denim Club : Your Window To The World Of Denim
From The Denim Directory
Denim Industry Who's Who
Mr. Sharad Jaipuria, Chairman and Managing Director
Ginni International Ltd., India
Mr. Sharad Jaipuria is Chairman and Managing Director of Ginni
International Ltd., a composite textile mill manufacturing cotton yarn, woven
fabrics and denim fabrics based in Rajasthan and is also the Chairman of
Ginni Global Limited.
Mr. Jaipuria has deep insight about the textile industry having been associated with the same for
over 30 years.
Besides textiles Mr. Jaipuria has also taken keen interest in education and is President of Integral
Education Society which runs and manages Jaipuria Institute of Management (Lucknow, Noida,
Jaipur and Indore) and Seth M.R. Jaipuria School, Lucknow, premier educational institutes
imparting high quality education.
He is associated with large number of associations and business chambers and is currently the
President of PHD Chamber of Commerce and Industry as well as President of Denim
Management Association (DMA). He is also the President, Northern India Textile Mills
Association (NITMA); member of the Managing Committee of Federation of Indian Chambers of
Commerce and Industry (FICCI), The Associated Chambers of Commerce and Industry of India
(ASSOCHAM), Committee Member of Confederation of Indian Textile Industry and member of
World President Organization.
Mr. J. Suresh, Managing Director & CEO
Arvind Lifestyle Brands Limited, India
Mr. J. Suresh is the Managing Director & CEO of the Arvind Group’s Brands &
Retail Companies – Arvind Lifestyle Brands Ltd. Mr. Suresh joined the Arvind
Group in September 2005 and since then has strengthened the Lifestyle
Brands portfolio of Arvind through organic growth and acquisitions and also
aggressively grown Megamart as a leading value retail chain in apparels.
Under Mr. Suresh's able guidance and leadership, Arvind Brands & Retail has now become a
significant contributor to the Arvind Group’s results. The Brands & Retail business is poised to be
a Rs. 5000 crore business by 2018.
Prior to joining Arvind, he has held several senior positions during his 18 year stint in Hindustan
Unilever Ltd and has served as a member of the management committee of the foods and
beverages business.
Mr. Suresh is an MBA from IIM Bangalore and an Engineering Graduate from Madras University.
August 2014
DENIM CLUB INDIA 10
Denim Club : Your Window To The World Of Denim
From The Denim Directory
Company:
Mehala Machines India Ltd., India
Segment: Machinery
‘MEHALA’ has emerged as a “Total Solution Provider” to
the Indian Apparel Industry over the years, and is
committed to provide Customer Delight. Our product
range starts from the Automatic CAD/CAM cutting
machines, Sewing machines, Unit production (Hanger)
systems, Embroidery machines, Inkjet Digital Printing
Machines, Complete Range of Finishing Equipment,
Packaging machines, Material handling systems,
Factory Ventilation/Cooling System and so on...
We represent some of the Leading Brands in the market
like, Siruba (Taiwan), Duerkopp Adler (Germany), Pfaff
(Germany) Topcut-Bullmer (Germany), INA Hanger
Systems (Singapore/Canada), Macpi (Italy), Danis
(Turkey), Damei (China), KM (Japan), Orbito
(Singapore), Assyst (Germany), AMP Pisani (Italy),
Schips (Switzerland), Konica Minolta (Japan) and many
more. We are also diversifying into providing solutions for
the Leather, Technical Textiles & the Automotive
Industries.
Our operations are spread over the Country with 15
Company operated Branches & a Network of around 400
Dealers, which demonstrates our wide reach & vast
support to the market. Mehala has been in the market for
almost four decades now. We have also spread our wings
with overseas operations in Sri Lanka, Bangladesh and
Singapore in the last eight years and plans are being
drawn to further widen our Overseas reach within the
Asia Pacific region Our mottos over the years of,
‘Customer Centric’, ‘Commitment to Excellence’,
‘Dedicated Team Work’ & ‘Consistent Growth’ have
helped us grow to our current stature. Mehala group also
has allied businesses like Spinning, Wind energy
generation, Castings , and Machining /manufacturing (in
a Plant taken over from an Italian Company) of Textile
components, Motor components, Computerized
Embroidery Machine Assembly etc, and our group
Annual sales turnover is over $100 million.
Our strengths are in providing customized solutions to
our customers, with professional service backups on our
complete range of solutions. Separate Product
departments have been created for handling each
Product line, and are headed by expert Product heads,
along with a comprehensive Project Management
department which helps customers, to not only get all the
required information/solutions for all their specific
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requirements from one single window but also helps
them in the execution of the projects.
Mehala Machines has a few firsts to its name as
follows:
1. Mehala Machines is the only PAN India Industrial
Sewing Machinery Distributor with an ISO 9001:2008
Certification.
2. Mehala is the Single Largest marketer of Industrial
Sewing Machines in India with sales of around 60,000
Sewing machines per year, equipped with India’s largest
and only ISO 9001:2008 certified Sewing Machine
Service Centre in India.
3. Mehala has also diversified into Industrial grade
energy efficient Copper Die cast Rotor Motors, which is
unique. These Copper Die cast Rotor (CDR) Motors are
CE & CSA Certified. Mehala is Asia’s first & the World’s
second Company to produce CDR Motors.
4. Mehala is also India’s first manufacturer of
Computerized Multi Head Embroidery Machines in a
Joint Venture with Damei of China. The ‘Orbito’ brand
Computerized Embroidery machines were launched in
the market by the Union Secretary of Textiles in
Coimbatore on the 10th March 2006.
Our group has three Modern Spinning Mills with a total
capacity of approx 100,000 spindles along with a Knit
Fabric Production facility. We also have a Modern CNC
machine shop facility capable of producing spare parts
for the Textiles & the Automotive Industries, and a
Modern Foundry with a capacity of 200 tons/month of
castings to complement our machining facility’s
manufacturing capability.
Mr. Ashim Das
Chief Executive Officer
ashimdas@mehala.com
+91 11 4160 9197
http://www.mehala.com/