A selection of the results developed by students of the

PW
ROJECT
A SELECTION OF THE RESULTS MASTER IN
DEVELOPED BY STUDENTS INDUSTRIAL DESIGN
WITHIN THE COURSES FOR ARCHITECURE
ORK
1 EDITION 2011
st
WORKSHOP 1
NEW TILES STORY
Brief
“Development of an innovative concepts of floor
and wall in ceramic material for the contemporary
built environment.”
Company
Cisa Ceramiche
Aim
The aim of the workshop was to develop
innovative solutions of ceramic wall covering and/
or flooring for the tertiary sector.
First, students identified a particular application
domain and then proposed one or more design
solutions. The input has been to look to the future
to imagine new possibilities for interaction, use
and application of ceramic material that could be
integrated with technologies and other materials.
The students worked in four groups working on it
four concepts across a variety of fields of inquiry.
Concept by Diego Florez, Katerina Dimitriou
Coexistence
This concept is investigating the opportunities
for integration between the ceramic material
and green, in particular natural moss. This is
an interesting area of development for the
decoration of interior and exterior walls very much
in line with the contemporary architectural trends.
1 EDITION 2011
st
WORKSHOP 2
INNOVATIVE
CONCEPTS OF
SWITCHES AND
PLATES
Brief
“Development of innovative design concept in
home automation and wiring devices (switches
and plates)”.
Company
AVE S.p.a.
Aim
The aim of the workshop was to define new
product concepts, with reference to the system
plates/switches that were introduced by AVE at
the kick-off meeting. The innovative concept
were developed in response to the requirements
defined in new usage scenarios identified by the
participants. The concepts resulted in the creation
of new features and solutions in the application of
existing functions to new contexts of use, in the
definition of new product lines, or in the evolution
of existing ones.
Concept by Diego Bravo, Han Tianshu, Laura
Trivilino
This concept is developed in the framework of
Ambient Intelligence and explores the theme of
interaction through a new switch that is based on
features that enhance proximity, multy touch and
gestures.
1 EDITION 2011
st
Concept by Érica Martins, Mayra Iokoi
Experience
The concept of this project is based on the aim
of making the visitors experiencing the concact
with nature. The solutions foresees a walk
through blocks of buildings that refer to 4 natural
elements: fire (solar panel), water (aquarium), air
(natural breeze) and land (vegetables garden). The
concept is developed on a carful use of empty and
full spaces.
WORKSHOP 3
FROM CONTAINERS
TO EXPOSITION
MODULES
EXPO 2015
Brief
“The workshop aims at generating innovative
concepts in the building sector, in particular in the
design of architectural modules for the exposition
sector. The modules will be designed starting from
the reuse of containers.”
Company
Meraviglia S.p.a.
Aim
The design theme was the development of new
innovative concepts of exhibition modules to
be used for the Expo 2015. The modules were
designed starting from reuse of containers
to achieve maximum flexibility, simplicity and
functionality while maintaining the maximum
solid construction. The concept were developed
in response to the requirements defined in the
analysis phase of the workshop.
Concept Tien Yao Wu, Yang Chih-Ching, Tianshu
Han
This concept elaborates the expo spaces using the
containers with two approaches: a regular one for
the exposition phase and a random one for the
garden layout. Also the projects suggests the use
of the containers as transportable small gardens
after the Expo.
2 EDITION 2012
nd
WORKSHOP 1
NEW TILE WALLS
Brief
“Development of innovative concepts of tiles’
systems of for the building industry, with particular
focus to the field of application of the wall
coverings.”
Company
Cisa Ceramiche
Aim
The aim of the workshop was the development
of innovative concepts of tiles for residential or
tertiary buildings, with particular reference to
design solutions suitable for field application of
the wall coverings. The concepts were developed
after an analysis of trends and user expectations.
They all looked new hints to develop the ceramic
wall covering field beyond the traditional
applications.
Concept by Mohamad Hani Mahfouz
This concept is based on a research on interaction
and flexibility of the use of tiles. The solution is
a wall system that holds the tiles and enable the
costumer to rotate them in order to change the
configuration and thus the final aesthetical effect.
2 EDITION 2012
nd
WORKSHOP 2
BUILDING
WITH USED
CONTAINERS
Brief
“Development of concepts of reuse of containers
in the context of architectural design”.
Company
Container Box
Aim
The theme of the workshop was facing the
issues of empty containers that today fills up our
territories. After getting to our country full of
goods they are not worth being reused or shipped
back to the countries they come from (typically
China). So it was asked to think about a way to give
them a new use and, thus, value.
Concept by Miguel Angel Jiménez
The concept is base on the idea that a shipping
container is not Architecture just because it’s
large enough to house a man. It can be worked to
become a space shaped in Architecture, but also
it can be thought as a component itself, just as a
brick. In this case the “brick” was used to develop
a new concept of prison with an architectural
solution that would easily fit into the urban
contexts.
Concept by Rachid Khalil
This concept proposes to answer to a request
of mobility among people all around the world.
Indeed people move more and more often to
temporarily live and work in other countries. Thus
the solution is to ship your small apartment, which
is a furnished container the fits into a building of
containers. The solutions exploits the existing
system of transport and storage of containers
adding services for the best life quality of final
users.
3 EDITION 2013
rd
WORKSHOP 2
UNPLUGGED
BRIEF
Development of concepts for Temporary Exhibition
Pavilion to place in the city centre of Milan
AIM
The aim of the workshop was to develop new
concepts for temporary exhibition pavilion for the
city center of Milan (Piazzetta Reale or Triennale)
to build in occasion of Expo 2015.
During the development of the concept,
students had to develop a concept taking into
consideration the spirit of the pavilion (in terms of
the design, the possible commitment, philosophy
of the pavilion and the relationship with the
chosen area), and the use of the pavilion itself
(such as: library, book shop, info point, loungebar, and museum).
Concept by Caroline Kinsella, Melissa Sobrado,
Juan Felipe Solís
The concept is based on the idea of a pavilion as a
living organism inside the city. This pavilion is made
up of three elements: the sun, the air and the water;
that are the fundamentals for life. In particular, these
elements are important for growing Algae that can
be used for producing bio-fuel.
The philosophy behind this project is to create an
experiential path for highlighting the importance of
sustainable, renewable and non-polluting solutions.
RAMP EXPERIENCE 3 EDITION 2013
rd
WORKSHOP 3
URBAN OASIS
BRIEF
The generation of innovative concepts of
Multipurpose Building Modules with versatility
and flexibility (in the structure, composition,
customization) suitable for temporary and
diversified uses (from residential to commercial)
typical of large events, such as the Expo 2015 that
will take place in Milan and its surroundings.
COMPANY
Bertone
AIM
The aim of the workshop was to develop
innovative concepts of multipurpose building
modules that have to be placed in the urban
and peripheral areas outside the Expo’s Site.
In particular, modules should be temporary
structures used for two alternative purpose:
support services to the Expo events (i.e.
accommodation for visitors or temporary workers,
temporary offices, dining areas, retail, support
to tourism, etc..); or support independent
but complementary activities (sponsored by
companies / entities outside the Expo). Concepts
were developed taking into consideration the
principles of assembly and standardization with a
view to industrial prefabrication.
Furthermore, we asked students to consider the
end of life or re-use of the product (or parts of it).
That means they had to plan what will happen to
the module after the end of Expo 2015.
CONCEPT BY Caroline Kinsella, Clarice Di
Giovanni, Claudia Valverde, Reem
4 EDITION 2014
th
WORKSHOP 1
PRIVA.CITY
BRIEF
Development of new concepts of temporary
structures for vertical gardens with versatility and
flexibility features suitable for diversified uses.
FRAME
COMPANY
Verde profilo
AIM
Aim of the workshop is to generate innovative
concepts of temporary structures for vertical
gardens with versatility and flexibility features (in
the structure, composition , customizationand
customization) suitable for diversified use (from
tertiary to residential sector).
The concepts were developed for typical
temporary uses, such as fairs, exhibitions, shows
and all those events that are characterized by a
limited period of use (from a few days to a few
months) and by a more or less equipped context
(presence of infrastructure such as water supply).
SKIN
CONCEPT BY Titis Primita, Ayumi Tatematsu,
Nurgul Kassayeva, Daniel Elizondo
This concept is addressed to public spaces. The
aim is to develop structure to apply green system
to public events to improve the space in order to
add value of the showcase.
PLANT
PLANTS
1
2
3
4
4 EDITION 2014
th
WORKSHOP 2
FUTURE
BOOKSHOP DESIGN
BRIEF
Design an innovative bookshop that enhances the user
experience inside and/or outside the physical shop.
FREESTANDING
SECTION ID
FREESTANDING
DIRECTIONAL
Spend
WALL GRAPHIC
DIRECTIONAL
CEILING HUNG
DIRECTIONAL
Swizer presentation Template /56
COMPANY
IBS
AIM
The aim was to create value around the ‘book’,
by exploiting the opportunities offered by digital
technologies. The objective was also to design
a physical space that helps create a renovated
relationship between the bookseller and the
reader or client. The concept were developed in
response to the requirements defined thanks to
the analysis of the state of the art and the current
user experience in bookshops.
CEILING HUNG
SECTION ID
CONCEPT BY Federico Gonzalez, Pedram
Soleimany, Titis Primita
The aim of this concept is to create book store
with strong engagement between human and
space through senses and intuition stimulation
in seamless integration of physical and digital
experiences to close (and repeat) the retail cycle,
for customer to enter - explore - buy.
4 EDITION 2014
th
WORKSHOP 3
FOREST OF LIGHT
BRIEF
Develop a system of Building Modules with versatility
and flexibility (in the structure, composition,
customizationand customization) suitable for
temporary expositions in the “Expo Village” 2015.
COMPANY
Bertone
AIM
The aim of the workshop was to develop
innovative concepts of building modules for “Expo
Village” 2015. The objective of the village was to
accommodate companies and offer all support
services that are necessary. Therefore it was
required to design a modular system to build the
overall plan of the village, the exposition stands
and all common areas (food court, reception,
concert area, ecc.). This building solution had
to be based on a flexible modular system that
ensures different configurations and could be
disassembled and re-used on other occasions.
CONCEPT BY Gustavo Villar Federico González
Enas Eisa Andrea Castro
This concept takes inspiration from the nature.
“Expo Village” 2015 seems a forest of light. Paths
are surrounding by technological trees that create
a pleasurable and an engaging atmosphere.
Ufficio Coordinamento Formazione
POLI.design, Consorzio del Politecnico di Milano
Via Durando 38/A, Milano
T +39 02 2399 5911
F +39 02 2399 5970
Information
formazione@polidesign.net
Admission
iscrizioni@polidesign.net