representatives of institutions supporting the

SPECTACULAR DESIGN EVENTS 2010
SECOND EDITION
organiser
Międzynarodowe Targi Poznańskie
date
27 – 30 May 2010, Poznań
concurrently:
d e s i g n
f a i r
interior fair
lighting and light technology exhibition
Poznań: the European Capital of Design
Project priorities:
- new technologies
- tradition and innovations
- long-term project
Project targeted at:
-
entrepreneurs
designers and architects
colleges and universities
general public
TARGET GROUPS
● entrepreneurs/ business owners, traders, merchants
● institutional customers: decision makers and
representatives of business, political, scientific,
cultural, artistic, design and architectural circles,
influencing opinions
● the media (international press – Europe, national and regional media:
TV, radio, trade press, etc.)
● professionals: experienced architects, designers,
interior designers, architectural firms and studios
● future generation: young designers and architects,
graduates and students of artistic and technical
universities
● individual customers
premiere opening
Zone:
FORUM
The heart of arena DESIGN project, hosting the
most significant events. A venue for lectures and
panel discussions, a meeting place of illustrious
designers and architects.
The event’s premiere 2009 edition was
a success.
The professional design attracted over
20 thousand of visitors.
the first edition’s special guest
MANFRED DORN
Director of the Design Department
at Phoenix Design in Stuttgart
(Germany), one of the leading
European design studios.
It renders regular services
to brands including: LG, Siemens,
Sharp, Viessmann, Mexx,
Duravit, Gira, Hansgrohe,
Kaldewei and Loewe.
the first edition’s special guest
TASSILO VON GROLMAN
A designer with more than thirty years
of experience, one of themost
involved celebritiesin German
design circles. Founder of the German
Designers Club (Deutscher Designer
Club DDC)and FIDIUS association
propagating fair play in organizing
design contests. Since 1975, he has been
designing for customers including:
Alfi, Leonardo, Mono, Ritzenhoff,
Spring andTecnolumen.
speakers and interesting presentations
Platform
London /
United Kingdom
Prof. Wojciech Bonenberg,
Ph.D., Eng.
Deputy Head of the Institute
Faculty of Architecture
Poznań University of Technology
Poznań/ Poland
Joachim Kobuss
Designers’ and entrepreneurs’
coach and scout
DesignersBusiness®
Cologne / Germany
Tomek Andrzej Rudkiewicz
Designer
NC.ART Design Studio
Sękocin Stary near Warsaw/ Poland
Hans-Werner Mattis
Dipl. designer
DESIGN.MATTIS
Darmstadt/ Germany
Prof. Justus Theinert
Dean of the Design Department
Darmstadt University
of Applied Sciences
Darmstadt/ Germany
Gernot Oberfell
Dipl. designer
Founder of Platform
Kay-Uwe Witte
XO DESIGNGROUP
Offenbach am Main/ Germany
Miami / Florida/ USA
Jan Wertel
Dipl. designer
Founder of Platform
Mateusz Wróblewski, Ph.D.
Head of Furniture Design Studio
III at theAcademy
of Fine Arts in Poznań
Poznań/ Poland
...professional opinions on design – worth listening
and most educative
discussion panel: WHO NEEDS THIS DESIGN THING AFTER ALL?
The reasons why design definitely needs investment as discussed
by representatives of institutions supporting the development
of industrial design, representatives of designers’ and
architects’ associations as well as design centres from
European countries.
Marek Adamczewski, Ph.D
Association of Industrial
Designers
Warszawa/ Poland
Joanna Maria Brudecka
Science and Technology
Park of Szczecin
Szczecin/ Poland
Ewa Gołębiowska
Director of the Silesian Castle
of Art and Entrepreneurship
Cieszyn/ Poland
Anita Grase
Chairperson of the Latvian
Designers’ Society
Riga/ Latvia
Ryszard Grobelny
Mayor of the City
of Poznań
Poznań/ Poland
Susanne Lengyel
President of the German
Designer Association
VDID/DDV Berlin/ Germany
Prof. Justus Theinert
Dean of the Design Department
of the Darmstadt University of Applied Sciences
Darmstadt/ Germany
Ingrid van der Wacht
Design Connection Brainport
and Design Management Europe
Eindhoven/ Holland
Leszek Wojtasiak
Deputy Marshal of the
Wielkopolska Region
Poznań/ Poland
discussion panels
COOPERATION NEEDED URGENTLY!
A discussion of the theoretical and
practical aspects of cooperation
between designers and
entrepreneurs attended
by experienced designers
and representatives
of companies investing
in good design.
Design SURVIVAL SCHOOL!
Issues related to educating design
students; the ups and downs of
beginning designers as the leading
motif of a discussion attended by
representatives of artistic
and technical universities
in Poland and other
European countries.
Zone:
TOP DESIGN
a pillar of arena DESIGN event.
The zone consists of TOP DESIGN award contest
and an exhibition presenting the awarded products.
The contest’s goal is to promote excellent design
of European quality. The prestigious
TOP DESIGN award confirms a product’s
outstanding design quality and guarantees
numerous promotional benefits.
The submitted products are evaluated by an
independent jury consisting
of distinguished international
specialists in the realm of design.
the jury’s debate
exhibition of nominated products
Zone:
CREATIVES
A venue for presenting the achievements
of Polish and European institutions
supporting design development.
Special exhibitions documenting
accomplishments of design centres, associations
and institutes involved in design promotion
and economic education of businesses and end users.
CREATIVES – institutions
exhibitions
CREATIVES – professionals
Inspiring renditions and examples of professional
design produced by experienced and recognized
industrial designers and architects, design studios
and firms combined with presentations of design promoting
institutions constitutes the other pillar and a valuable
supplement to the CREATIVES zone.
Room for the future generation is the zone’s new pillar.
It has been dedicated to young designers and architects,
offering them an opportunity to present
new creative design solutions for the objects,
equipment and facilities in our environment.
CREATIVES – professionals
Zone:
EDUCATION
A venue for presenting the achievements
of artistic and technical European
universities. The area will be occupied
by information stands and exhibitions by students
majoring in industrial design and product design.
A review of numerous student initiatives
and the best diploma projects offer a great
opportunity to present the potential
and the achievements of European tertiary education
in the realm of design.
Presentations of universities’ achievements
Zone:
KNOWLEDGE
Area dedicated to the trade press.
A zone offering a wide array of magazines
and books on industrial design and architecture.
The offer is topped with presentations of the
latest software, equipment, technologies
and materials for project model or architectural
mock-up development.
publications
Zone:
THE CITY LIVES FOR DESIGN
At the time of the event, the whole
city of Poznań is dedicated to design.
Międzynarodowe Targi Poznańskie has initiated
an exhibition and workshop programme
outside the fair grounds,
encouraging local companies,
universities and self-governments to attend.
The numerous events scattered around Poznań
reflect the city’s creative potential.
the city lives for design
The event enjoyed
considerable media coverage
The press:
Głos Politechniki, Archivolta, 2 + 3D,
Architektura i Biznes, Zawód Architekt,
Meblarstwo, Rzeczpospolita,
Gazeta Wyborcza, Polska Głos Wielkopolski,
Meble Plus, AIT, Mensch und Büro
Television and radio:
WTK, TVP Poznań, Radio Merkury, ESKA Poznań
Online portals:
meble.pl, interia.pl, deccoria.pl,
design-mattis.de, hessen-polen.de,
vdid.de, phoenixdesign.com
…media coverage of the event
arena DESIGN
Poznań 2009
On 3-6 June 2009, Międzynarodowe
Targi Poznańskie, for years famous
for their creativity, hosted an event
labelled arena DESIGN 2009, with the
aim of developing Polish design and
building up the brand of the city of
Poznań as urope’s capital of design.
arena DESIGN was held under the
honorary auspices of the Minister of
Economy. The partners included the
Marshal’s Office of the Wielkopolska
Region and the Office of the City of
Poznań.
The project was complemented with
numerous accompanying events:
exhibitions, workshops as part of "the
city lives for design” activities inspired
by Międzynarodowe Targi Poznańskie.
…media coverage of the event
…media coverage of the event
A NEW PROFILE FAIR
d e s i g n
2010
f a i r
A new way of presenting and promoting
companies whose strategic goals include
maintaining a strong market position
owing to
high quality design of their products.
Product design reflecting product image, the
product’s market value as well as the buyers’ needs
and expectations.
Design fair is organized in response to the
market’s expectations.
A NEW PROFILE FAIR
2010
Carefully tailored zones will give all industries an opportunity to present
their products, making a name for themselves for their appearance, quality,
functionality ... and timelessness.
They set trends and enjoy the buyers’ adoration.
Standing out and appreciated, they become leaders in their domestic
and international markets.
· kitchen & bathroom · lighting · furniture · tableware
· household appliances and audio/video equipment · decorative fabrics
· wall decoration systems · fashion · all about baby · „funky food”
· sailing and water sports · sport equipment
· hardware · multi media · hobby
· cars · public space design
· house and flat designs · visual information system
· office · website design · visual communication
· machinery
Contact
Anna Paczos
project manager
arenaDESIGN, moodform
Międzynarodowe Targi Poznańskie
phone +48 61 869 25 15
mobile +48 603 412 039
anna.paczos@mtp.pl
Małgorzata Czubak
arenaDESIGN programme manager
Międzynarodowe Targi Poznańskie
phone +48 61 869 2284
mobile +48 609 297 547
malgorzata.czubak@mtp.pl
Maria Magdalena Korpys
arenaDESIGN creative director
grupa inspira
phone +48 61 656 08 13
mobile +48 603 777 237
ad@grupainspira.com
www.arenadesign.pl
www.moodform.pl