advertising rates 2015/16

®
ADV E RT ISIN G RAT E S 2 0 1 5 / 1 6
No. 15, from 01.06.2015
International Gay Guide
An excellent opportunity to present your business!
With over 1.8 million copies sold since 1981, the Spartacus International
Gay Guide remains the gay man’s travel bible, even in 2015! Our
editorial team and international Spartacus Scouts ensure that the over
21,000 entries on over 1,000 pages in our Spartacus International
Gay Guide are as up-to-date and complete as possible, irrespective of
whether these are the coolest bars, the trendiest clubs, the best hotels
or most stunning beaches.
Grand St
LOWER
EAST SIDE
5
St
DelanceyDelancey Street
39
OTHERS
The Duplex – Show
14
The Leather Man –
Pkwy
Leather & Fetish Shop 18
Lucky Cheng’s – Show
7
Universal Gear –
Fashion Shop
35
32
33
29
40
26
Lower
East Side/
2nd Avenue
26
E 2nd St
SEX
Unicorn – Sex Shop/
Blue Movies
West Side Club – Sauna
ACCOMMODATION
Chelsea Mews Guesthouse
Chelsea Pines Inn –
Guest House
Colonial House Inn –
Guest House
23
St Incentra Village House –
Hamilton
East Houston
Guest House
Fish Park
The GEM Chelsea – Hotel
The GEM Soho – Hotel
7
3
E 4th St
E 6th St 6
E 7th St
E 8th St
9
Greewi
dfor
Spring Street
Broome St
ch St
Street
42
West
Pier
St
25
ngton
DANCECLUBS
n Club 57 at Providence (AC B D GLM MA) Every Sat
311 West 57th Street Between 8th & 9th Ave 1 (212) 307.0062
One of New York’s largest gay dance party with superstar DJs and celebrity
performances. Three level mega-club.
n Escuelita (B D G MA ST) Thu-Sat 22-5h
301 West 39th Street Corner of 8th Ave 1 (212) 631-0588
! www.escuelita.com
Very popular bar/club with a Latin flair. Not what it used to be. Cover charge
applies.
n Pacha (B D GLM MC)
618 West 46 Street 1 (212) 209-7500 ! www.pacha.com
n XL (! AC B D G MA S) Mon-Sun 16-?h
512 West 42nd Street 1 (212) 239-2999 ! www.xlnightclub.com
Nightclub, cabaret and lounge on 14000sq feet.
R E S TA U R A N T S
ris
Ch
Washi
Grand St
Spring St
Houston Street
d St
13
St
St
Prince Street
St
King
St
rlton
Cha
St
Vandam St
ick
Domin ome St
Bro
St
Watts
Canal St
& Tunn
el
East
Broadway/
Lafayette Street
Bleecker Street
West Houston St
Bleecker St
Houston St
Astor Place
8th Street/
NY University
W 3rd St
Washington
Sq. Park
W 4th St
West 4th St.
15
17
14
16
12
21 Be
Christopher StreetSheridan Square
22 20 18
WEST
VILLAGE
e St.
th St.
Jan
W 12
son
Hud
er
toph
St
10th
W
11
e.
Av
ich
nw
27
ee
30
29
Ga
53
14th Street/
6th Avenue
W 13th
54
18th Street
14th Street
Gr
44
W 16th St
32 W 15th St
14th Street
W 17th St
35
St. 8th Avenue
33
oort
nsev
W 14th St
W 19th St
W 18th St
Seventh Ave
New York (Manhattan/Hell’s Kitchen, Midtown & East Side } Upper East Side)
n The Ritz (B G MA OS) 16-4h
369 W 46th Street Between 8th & 9th Ave 1 (212) 333-2554
! ritzbarandlounge.com
3 floors.
n Therapy (! B CC G M S YC) 17-4, Sun 12-4h
348 West 52nd Street Between 8th and 9th Avenue 1 (212) 397-1700
! www.therapy-nyc.com
Very trendy. 2 floors of bars. Happy hour daily 17-20h.
n The Townhouse (AC B GLM MA) 16-3, Thu-Sat -4h
236 East 58th Street Between 2nd and 3rd Av 1 (212) 754-4649
! www.townhouseny.com
A great place for the more mature, upscale professionals, 3 bars on 2 floors.
A wonderful piano bar and clubroom with a gentlemen’s club feel. Happy
hour 16-20h.
n Uncle Charlie’s (B G MA OS) Daily 16-4h
139 East 45th Street, 2nd floor Between 3rd and Lexington Ave
1 (212) 661-9097 ! www.unclecharliesnyc.com
Sleek piano bar. Happy hour Mon-Fri 16-20h.
Bow
EAT & DRINK
r 56
Arrow Pie
– Bar
3
Barracuda – Bar
41
Boiler Room – Bar
9
Boots & Saddler –53Bar 16
Pie
Boxers – Bar
53
The Cock – Bar
4
Cubbyhole – Bar
30
The Dish – Restaurant 37
East of Eighth –
Restaurant
47
Eastern Bloc – Bar
5
r 49
Elmo – Restaurant Pie54
g Lounge – Bar
44
Gym Sportsbar – Bar 36
The Hangar – Bar
22
Julius – Bar
11
Lips – Restaurant
27
Manatus – Restaurant 20
Marie’s Crisis – Bar
12
Nowhere – Bar
2
Phoenix – Bar
1
Pieces – Bar
13
Rockbar – Bar
25
Stairs – Bar
23
The Stonewall Inn –
Bar
15
21
Ty’s – Bar
XES Lounge – Bar
48
58York –
New
Pier
Chelsea & Village
37
36
Tenth Ave
W 22nd St
E 3rd St
4
E 14th St
14th St Loop
Tompkins
Square
Park
E 9th St
W 11th St
50
49
23rd Street
23rd Street
23rd Street
39
W 20th St
40
Eighth Ave
Ninth Ave
47
41 45 W 21st St
48
CHELSEA
Avenue of the Americas
W 26th
E 10th St
2
E 12th St
1
E 13th St
14th Street/
1st Avenue
EAST VILLAGE
14th Street/
3rd Avenue
Stuyvesant
Square
E 18th
14th Street/
W 14th St
Union Union Square
Square
ay
14th Street/
Union Square
Gramercy
Park
23rd Street
Park Avenue
E 23rd St
Lexington Ave
W 23rd St
The
Ave
Broadw
Fifth Ave
Ave
venth
Ele
E 5th St
NIGHTLIFE
Big Apple Ranch –
Danceclub
50
Monster – Danceclub
17
Pyramid Club – Danceclub 6
East
River
E 21st St
Second Ave
Third Ave
23rd Street
Fourth
6th Avenue
First Ave
W 24th St
2nd Ave
Madison
Square
Park
Avenue B
Broadw
Avenue A
ay
Over
ery
Sullivan St
Thompson St
wy
Pk
elt
ev
os
Ro
45
49
New York (Manhattan/Chelsea)
Broadway
USA / New York
Eleventh Ave
SEX SHOPS/BLUE MOVIES
946
2015
FA S H I O N S H O P S
n Tagg (G MA SH) Sun-Thu 12-22, Fri -23, Sat 11-24h
720 9th Ave 1 (212) 246-8244 ! www.taggstore.com
n Universal Gear (CC G MA SH)
715 Ninth Ave 1 212.206.9119 ! universalgear.com
New Universal Gear store in Hell’s Kitchen.
HOTE LS
n The Bryant Park (AC B CC H M MA PK RWS RWT VA WO)
All year
40 West 40th Street, Midtown Near 5th Avenue 1 (212) 869-0100
! www.bryantparkhotel.com
Upmarket gay-friendly hotel with 128 rooms.
n The GEM Hotel Midtown West (AC CC DU FH GLM MA NR
RWB RWS RWT W WI) All year, 24hrs
449 West 36th Street 2 blocks to Javits Center 1 (212) 967-7206
! www.theGEMhotel.com/lgbt
The GEM Hotel Midtown West is 2 blocks from the Javits Center in Manhattan Midtown West, between the hottest gay and lesbian neighborhoods in
NYC, Chelsea & Hell’s Kitchen.
n The Out NYC (AC B D GLM M MA OS PK RWS RWT WI WO)
All year
510 West 42nd Street 1 212.947.2999 ! theoutnyc.com
New, first straight-friendly hotel in Hell’s Kitchen.
n Le Parker Meridien New York (AC B CC H M MA RWS RWT
WO) All year
119 West 56th Street 1 (212) 245-5000 ! www.parkermeridien.com
Style and function, great views of Central Park and the Manhattan skyline,
Penthouse pool, extremely large gym and fitness centre.
n DVD Explosion (G GH VS)
412 8th Avenue Between 30th and 31st St 1 (212) 629-6977
Upstairs video area. Some booths show gay and straight films. Some booths
are connected by a gloryhole.
n Vishara Video (G GH VS) 24hrs
797 8th Avenue North of 48th St 1 (212) 582-2262
Upstairs is a video booth area. They have buddy booths and the booths on
the left have large gloryholes.
S A U N A S / B AT H S
n East Side Club (G I MA P SB) 24hrs
227 East 56th Street Between 2nd & 3rd 1 (212) 753-2222
! www.eastsideclubnyc.com
No smoking of any kind allowed, a labyrinth on 2 floors and lots of private
rooms. Membership is required. Gets busy after the bars close. The club
consists of three floors.
70% are influenced by direct advertising in gay media
From these
39% are strongly influenced when booking their holiday trip, cruises and round-trips
37% are strongly influenced when booking hotels
and 29% when booking airline tickets
H E A LT H G R O U P S
n The Body
250 West 57th Street 1 (212) 566-7333
Education, medical info and support groups. Publisher of a monthly magazine about HIV and AIDS. Free at gay venues. Also available in Spanish.
n 44 & X Hell’s Kitchen (AC b CC glm M MA OS VEG WL) Mon-Fri
11.30-14.30, Sat & Sun -15, Mon-Sun 17.30-24h
622 10th Avenue At 44th Street 1 (212) 977-1170
! www.44andx.com
Reinvented American classics. Brunch on Sat & Sun. Hip, trendy restaurant
with sexy staff.
n H.K. Restaurant (AC B glm M MA NR OS) Mon-Sun 7-1h
523 9th Avenue At the corner of 39th Street & 9th Avenue
1 (800) 781-0466 ! www.hkhellskitchen.com
n Vynl (AC B glm M MA) Mon-Wed 11-23, Thu & Fri -6, Sat & Sun
9.30-6h
754 9th Avenue At corner of 51st Street 1 (212) 974-2003
! www.vynl-nyc.com
Popular restaurant with campy „hall of fame“ in the bathrooms.
New York / USA
New York – Manhattan/Soho
BOOK SHOPS
n Bluestockings (GLM MA SH)
172 Allen Street 1 (212) 777-6028 ! www.bluestockings.com
Queer bookshop.
HOTE LS
n The GEM Hotel SoHo (AC CC DU H MA NR RWS RWT W WI)
All year, 24hrs
135 East Houston Street 2 blocks from the F and M subway lines
1 (212) 358-8844 ! www.theGEMhotel.com/LGBT
The GEM Hotel SoHo borders the hot & the trendy neighborhoods of the
Lower East Side & SoHo with shopping, dining and nightlife. Free WiFi,
bottled water, nightly turndown service.
New York – Manhattan/Upper East Side
BARS
n Brandy’s Piano Bar (AC B GLM MA S) 16-4h
235 East 84th Street Between 2nd & 3rd Ave 1 744-4949
! www.brandyspianobar.com
Live music at 21.30h
n The Tool Box (! B G MA S SNU VS) 20-4h
1742 2nd Avenue Between 90th & 91st Streets 1 (212) 348-1288
! www.thetoolboxnyc.com
Video/cruise bar.
R E S TA U R A N T S
n Lips (B GLM LM M NR S ST VEG) 17.30-1, Fri & Sat -1.30h
227 East 56th Street 1 (212) 675-7710 ! www.lipsnyc.com
Drag restaurant with nightly performances at 19h.
2015 951
Sources:
6th Annual LGBT Community Survey 2012 (CMI)
16th Annual Gay & Lesbian Tourism Study 2011 (CMI)
1/1 page
in page size
140 x 210 mm + 4 mm trimming
5.51 x 8.27 inch + 0.16 inch trimming
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1,390 $
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Print:
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Advertising deadline:
in type area
126 x 185 mm
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horizontal
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4.96 x 3.58 inch (TA)
1 per year
140 x 210 mm
5.51 x 8.27 inch
126 x 185 mm
4.96 x 7.28 inch
4-colour rotary offset
1000 pages
March 2016
150,000
worldwide
30 Nov. 2015
PS = in Page Size
Please remember the bleed of 4 mm / 0.16 inch of trim.
In view of this trim, text and image elements must have
sufficient distance from the net format
(4 mm / 0.2 inch on all sides)
vertical
61.5 x 185 mm (TA)
2.42 x 7.28 inch (TA)
1/2
Frequency:
Format:
TA = Type Area
Supplements: cover pages 2, 3 and 4 on request
1/4 page
400 €
465 $
horizontal
126 x 44 mm (TA)
4.96 x 1.73 inch (TA)
1/4
1/4
Advertising creation from our graphic department + 20%
Special placement: +10% surcharge
SEE THE SPECIAL ADVERTISING POSSIBILITIES:
SPARTACUS-APP & PACKAGES
vertical
61.5 x 91 mm (TA)
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TERMS AND CONDITIONS APPLY for
Bruno Gmünder GmbH
Spartacus Int. Gay Guide
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
Hotel Guide
Ranging from dream hotels to comfy bed & breakfasts – we know
them all and tell you where gay guests are truly welcome around the
globe! Our printed Spartacus International Hotel Guide introduces
each property with German and English texts, augmented with attractive photographs and an easily comprehensible pictogram system
providing initial orientation.
We have created extremely attractive packages offering a combination of placements in our printed SPARTACUS guides, our website
www.SpartacusHotelGuide.com and on our mobile apps.
c a n B e r r a – B lu e M o u n ta i n s
AusTRALIA (ACT-nsW)
Timor Sea
Indian Ocean
Darwin
Gulf
of Carpentaria
Cairns
NORTHERN
TERRITORY (NT)
WESTERN AUTRALIA (WA)
Coral Sea
Port Douglas
Great
Barrier
Reef
QUEENSLAND
(QLD)
Alice Springs
Ayer’s Rock
Sunshine
Coast
Brisbane
Surfers Paradise Gold Coast
Byron Bay
NEW SOUTH WALES
(NSW)
SOUTH AUSTRALIA (SA)
Perth
Great Australian
Bight
Albany
Indian Ocean
Adelaide
Sydney
Canberra
TASMANIA
(TAS)
canBerra
diAMAnt Hotel CAnBerrA
➣ 15 Edinburgh Avenue, ACT 2601 Canberra; (By Lake
Burley Griffin at the intersection of Marcus Clarke St
& Edinburgh Ave); phone: (02) 9332 2011,
www.diamant.com.au, canberra@diamant.com.au;
open: All year; rooms from A$ 270; breakfast from
7-10h; number of rooms: 80
dFGHIJLNOQ
seasons and tropical areas only
summer (wet) and winter (dry).
Tasman Sea
Hobart
Population: 22,891,000
Capital: canberra
Religions: 68% christians
Climate: The north is a tropical
and the south a temperate
zone. Temperate regions have 4
(A.C.T.)
VICTORIA
Melbourne
(VIC)
AusTRALIAn CAPITAL
TeRRIToRy
Location: oceania
Initials: aus
Time: GMT +8/+9.5/+10
International Country Code: 61
(omit first 0 from area code)
International Access Code: 0011
Language: english
Area: 7,692,030 km2 /
2,969,932 sq mi.
Currency: 1 australian Dollar (a$)
= 100 cents
Important gay cities: sydney,
Melbourne, Brisbane, cairns
& Perth
Located within a beautifully restored historical and
heritage listed site, the hotel offers sophisticated
elegance and modern beauty, matched only by
eclectic and modern design, world-class amenities
and radiant fusion of professional and personalised
service. The hotel is perfectly suited to all corporate
and leisure needs.
Das Hotel liegt in einer wunderschön restaurierten,
denkmalgeschützten Anlage und bietet seinen Gästen gehobene Eleganz gepaart mit zeitgenössischer
Ästhetik. Die ungewöhnliche, moderne Innenarchitektur, der erstklassige Komfort und die gelungene
Mischung aus Professionalität und persönlichem Service liegen auf dem gleichen hohen Niveau. Das perfekte Hotel für alle Geschäfts- und Urlaubsreisenden.
neW souTh WALes
Blue MounTains
Bygone BeAUtys CottAges
➣ 20-22 Grose Street, Leura, NSW 2780 Blue Mountains;
phone: (02) 4784 3117, www.bygonebeautys.com.au,
info@bygonebeautys.com.au;
open: 10-17.30h; cottages from A$ 82.50-180; selfcatering breakfast; number of rooms: 8 cottages
4
Over
B lu e M o u n ta i n s – By r o n B ay
dGIJNP
The cottages in the Blue Mountains have different
sizes and suit a couple for a romantic weekend as
well as a group of ten for a candlelight dinner around
the big dining table. Some cottages have air-conditioning, share a tennis court, or have a spa bath.
Die Ferienhäuser erreichen teilweise fast die Größe kleiner Landsitze, so dass sich eine Gruppe von zehn, die
sich um den großen Esstisch zum Abendessen versammelt, ebenso wohlfühlen kann wie ein Paar für ein romantisches Wochenende. Einige verfügen über Klimaanlage, Tennisplatz, Geschirrspüler oder Wellnessbad.
Byron Bay
AMBer gArdens
➣ 66 Plantation Drive, Ewingsdale, NSW 2481 Byron
Bay; (Northern Rivers); phone: (02) 6684 8215,
www.ambergardens.net,
ambergardens@hotmail.com;
open: All year. Check-in 12-18h; rooms from A$ 120280; breakfast from 6-10h; number of rooms: 5
cEHIJKLMNQ
Amber Gardens has luxury guestrooms, all en-suite
with queen size or King size beds and private verandas overlooking tropical landscaped gardens or
the pool. Affordable rates and easy access to the
town and beach. Makes a great base for exploring
the rainforests. Gay owned property.
Luxuriöse Gästezimmer mit Queensizebetten, eigenem
Bad und Veranda sowie Blick auf den tropischen Garten oder den Pool. Erschwinglich, gute Erreichbarkeit
von Stadt und Strand und ein idealer Ausgangspunkt
für Ausflüge in den Regenwald. In schwulem Besitz.
AusTRALIA (nsW)
AzABU
➣ 317 Skinners Shoot Road, NSW 2481 Byron Bay; (3km
from the centre of Byron Bay); phone: (02) 6680
9102, www.azabu.com.au, info@azabu.com.au;
open: All year; rooms from A$ 240-450; breakfast
from 8.30-10h; number of rooms: 5
dEGHIJKQ
Azabu is one of Australia‘s premier Day Spa Resorts
with five luxury suites, overlooking five acres of
natural forest. A fully equipped Aveda Day Spa is
located on-site providing a full range of massage,
aromatherapy and beauty treatments by qualified
therapists.
Eines der führenden Wellnessresorts Australiens mit
Luxussuiten, die am Rande eines zwei Hektar großen,
natürlichen Waldes liegen. Komplett ausgerüstetes
Wellnessstudio mit breitem Angebot an Massagen,
Aromatherapien und Schönheitsbehandlungen
durch qualifizierte Therapeuten.
reVelwood rAinforest
retreAt
From these
37% are strongly influenced when booking hotels
upscale market
high spenders
frequent travellers
high quality layout and materials
➣ 1029 Friday Hut Road, Binna Burra, NSW 2479 Byron
Bay; (Northern Rivers region); phone: (02) 6687 2614,
www.revelwoodretreat.com.au,
stay@revelwoodretreat.com.au;
open: All year, check in 14-22h; rooms from A$ 95240; self-serve continental breakfast is available
any time; number of rooms: 4
aEIJKNQ
Byron‘s only gay-owned, clothing-optional B&B
home stay. Nestled in 15 acres of subtropical rain-
Hotelguide
Hotelguide
70% are influenced by direct advertising in gay media
5
Sources:
6th Annual LGBT Community Survey 2012 (CMI)
16th Annual Gay & Lesbian Tourism Study 2011 (CMI)
1/1 page
in page size
140 x 210 mm + 4 mm trimming
5.51 x 8.27 inch + 0.16 inch trimming
1/1
1,100 €
1,280 $
Type area:
in type area
123.5 x 183.5 mm
4.86 x 7.22 inch
1/2 page (photo or ad)
140 x 105.5 mm + 4 mm trimming (PS)
5.51 x 4.14 inch + 0.16 inch trimming (PS)
1/2
1/2
horizontal
123.5 x 90.5 mm (TA)
4.86 x 3.56 inch (TA)
Print:
Number of pages:
Publication date:
Average range:
Distribution:
Advertising deadline:
1 per year
140 x 210 mm
5.51 x 8.27 inch
123.5 x 183.5 mm
4.86 x 7.22 inch
4–colour–offset
380 pages
March 2016
20,000
worldwide
30 Sept. 2015
PS = in Page Size
1/4 page (photo or ad)
300 €
350 $
horizontal
123.5 x 44 mm (TA)
4.86 x 1.73 inch (TA)
1/4
550 €
640 $
vertical
59.5 x 183.5 mm (TA)
2.34 x 7.22 inch (TA)
1/4
Frequency:
Format:
vertical
59.5 x 90.5 mm (TA)
2.34 x 3.56 inch (TA)
Please remember the bleed of 4 mm / 0.16 inch of trim.
In view of this trim, text and image elements must have
sufficient distance from the net format
(4 mm / 0.2 inch on all sides)
TA = Type Area
Supplements: cover pages 2, 3 and 4 on request
Advertising creation from our graphic department + 20%
1/8 page horizontal (photo)
59.5 x 44 mm (TA)
2.34 x 1.73 inch (TA)
200 €
230 $
Special placement: +10% surcharge
SEE THE SPECIAL ADVERTISING POSSIBILITIES:
SPARTACUS-APP & PACKAGES
All prices are net prices plus 19% VAT
1/8
TERMS AND CONDITIONS APPLY for
Bruno Gmünder GmbH
Spartacus Hotel Guide
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
Spartacus Mobile Apps
All the addresses* and information
from Spartacus are now available
in a mobile format!
International Gay Guide App
We offer gay businesses a standard entry for free in our printed guide.
All Spartacus listings are included in our Spartacus mobile apps – with over
160,000 users per year. The free version of our mobile apps displays all advertising partners worldwide in full detail!
In our apps you can highlight your entry with the help from photos, mobile ads
and a descriptive text. The main photo appears in the general listing view. Further photos can be shown as slide show, which along with a text give the user
helpful information about your business.
The apps are available in English, German, Italian, French and Spanish, as well
as a worldwide edition or for different regions such as Europe, the Americas,
Asia, Africa and Australia/Oceania. The free trial version shows all advertisement partners worldwide in detail – all remaining listing will be displayed
anonymously without further description!
An excellent opportunity to present your business!
* The listing in our Spartacus International Gay Guide is undertaken by our editorial team.
A legal entitlement to be listed in our print or digital guides does not exist.
The free trial version shows
all advertising partners!
Over
Period of exposure:
Release date:
Circulation:
one year
once payment
has been received
>160,000
160,000 users!
PREMIUM
5 photos
(960 x 550 px)
5 photos
Info text
(up to 750 characters)
Stand out
with a PHOTO
in the listing
A content advert
in the listing ensures
best visibility.
Content adverts
are only possible
with the premium
package.
1,400 €
1,630 $
info text
750
Golden ribbon in listing
Content Ad
(640 x 100 px)
LARGE
4 photos
(960 x 550 px)
full visibility
in free version!
800 €
930 $
4 photos
info text
450
Info text
(up to 450 characters)
The accentuation with
the golden ribbon
guarantees more visibility
With one or more photos
you can increase your
visibility and click rate
Golden ribbon in listing
MEDIUM
3 photos
(960 x 550 px)
500 €
580 $
3 photos
150 €
175 $
Info text
(up to 100 characters)
gay
only!
Golden ribbon in listing
info text
250
full visibility
in free version!
SMALL
1 photo
(960 x 550 px)
An info-text
describes your
business!
full visibility
in free version!
Info text
(up to 250 characters)
Golden ribbon in listing
content ad
1 photo
info text
100
full visibility
in free version!
Spartacus Mobile Apps
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
SpartacusHotelGuide.com, with over 1,600 hotels, resorts and guesthouses in
55 countries, is one of the most extensive online search engines for gay and
gay-friendly accommodation worldwide.
SpartacusHotelGuide.com, with over 1.5 million visitors per year, is part of the
SpartacusWorld.com website and is available in English and German and offers
gay travellers the ideal opportunity to arrange their next trip from the comfort
of their home.
Publish an entry on our website and we include your entry on our mobile apps
free of charge. Currently our apps have more than 160,000 downloads!
We have created extremely attractive packages offering a combination of placements in our printed SPARTACUS guides, on our mobile apps and our website
www.SpartacusHotelGuide.com.
1,500,000 Users!
130,000 per month!
Over 1,600 hotels listed!
Over
Period of exposure:
Release date:
Circulation:
Area of distribution:
Language:
one year
once payment has been
received
>1,500,000 users
worldwide
English, German
Publish an entry on our website
and we include your entry on our
Mobile Apps free of charge!
PREMIUM
Photo Galley
up to 5 photos
5 photos
(960 x 550 px)
1,600 €
1,860 $
5 photos
Info text
(up to 750 characters)
info text
750
“Book Now” Button
LARGE
4 photos
(960 x 550 px)
900 €
1,050 $
4 photos
Info text
(up to 450 characters)
Info Text
up to 750 characters
MEDIUM
3 photos
(960 x 550 px)
info text
450
600 €
700 $
3 photos
Info text
(up to 250 characters)
SMALL
1 photo
(960 x 550 px)
Info text
(up to 100 characters)
Priority Listing
Book
now
info text
250
250 €
290 $
1 photo
gay
only!
info text
100
“BOOK NOW”
Button
Spartacus Hotel Guide Online
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
International Gay Guide
COMBI-PACKAGES
PRINT + MOBILE APP!
Period of exposure:
Release date:
Circulation:
Distribution:
minimum of ONE year
upon receipt of payment (app)
March 2016 (print)
>160,000 users (app)
>150,000 (print)
worldwide
PREMIUM PACKAGE
5 photos
International Gay Guide
1/1
Spartacus Gay Guide: 1/1 Page
info text
750
Spartacus Mobile App: PREMIUM
content ad
1,560 € / $ 1,800
LARGE PACKAGE
4 photos
International Gay Guide
1/2
1/2
info text
450
Spartacus Gay Guide: 1/2 Page
Spartacus Mobile App: LARGE
900 € / $ 1,050
MEDIUM PACKAGE
3 photos
International Gay Guide
Spartacus Gay Guide: 1/4 Page
1/4
1/4
info text
250
Spartacus Mobile App: MEDIUM
550 € / $ 640
Spartacus Int. Gay Guide Combi Package
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
COMBI-PACKAGES
Hotel Guide
PRINT + WEB + MOBILE APP!
Period of exposure:
Release date:
Circulation:
Distribution:
minimum of ONE year
upon receipt of payment (app + online)
March 2016 (print)
>160,000 users (app) + 1,500,000 (online)
+ 20,000 (print)
worldwide
1/1
PREMIUM PACKAGE
Priority Listing
Spartacus Hotel Guide: 1/1 Page
5 photos
Spartacus Mobile App: PREMIUM
5 photos
info text
750
Spartacus Hotel Guide Online: PREMIUM
info text
750
Book
now
content ad
1,800 € / $ 2,100
LARGE PACKAGE
4 photos
Spartacus Hotel Guide: 1/2 Page
1/2
4 photos
info text
450
info text
450
Spartacus Mobile App: LARGE
Spartacus Hotel Guide Online: LARGE
1/2
1,000 € / $ 1,160
MEDIUM PACKAGE
3 photos
Spartacus Hotel Guide: 1/4 Page
info text
250
3 photos
info text
250
Spartacus Mobile App: MEDIUM
1/4
1/4
Spartacus Hotel Guide Online: MEDIUM
650 € / $ 760
SMALL PACKAGE
1 photo
Spartacus Hotel Guide: 1/8 Page
info text
100
1 photo
info text
100
Spartacus Mobile App: SMALL
Spartacus Hotel Guide Online: SMALL
gay
only!
1/8
300 € / $ 350
Spartacus Hotel Guide Combi Package
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
SPARTACUS TRAVELER is the longest established and most successful travel magazine
in German for the gay community and is available as classic print magazine or as a
digital version for desktop and tablets.
The glossy magazine inspires its readers with well-investigated and richly illustrated
travel reports and news from around the world. Contents, distribution and appearance
rhythm orientate themselves around the specifications and needs of the tourism industry.
Gay men are so-called “heavy travellers” and known for their above-average level
of education and income. In recent studies from the marketing research institute CMI
80% of the gay men interviewed confirm that their choice of holiday destination is
influenced by travel articles in gay media (print or online).
Over
70% are influenced by direct advertising in gay media
From these
39% are strongly influenced when booking their holiday trip, cruises and round-trips
37% are strongly influenced when booking hotels
and 29% when booking airline tickets
Sources:
6th Annual LGBT Community Survey 2012 (CMI)
16th Annual Gay & Lesbian Tourism Study 2011 (CMI)
1/1 page
220 x 275 mm
8.66 x 10.83 inch
In Page Size (PS)
1/1
1/2
1/2
Single Partner:
Frequency of publications: 4 editions per year
(spring, summer, autumn and winter)
2,550 $
Format:
Number of pages:
2,200 €
Premium Partner:
199 x 250 mm
7.83 x 9.84 inch
Type Area (TA)
5,000 €
1/2 page Horizontal
220 x 135 mm (PS)
8.66 x 5.31 inch
199 x 123 mm (TA)
7.83 x 4.84 inch
Vertical
106 x 275 mm (PS)
4.17 x 10.83 inch
97 x 250 mm (TA)
3.82 x 9.84 inch
Single Partner:
1/4 page corner
Single Partner:
97 x 123 mm (TA)
3.82 x 4.84 inch
640 $
(instead of 4 x 2,200 €)
5,800 $
(instead of 4 x 2,550 $)
1,100 €
1,280 $
Premium Partner:
2,500 €
(instead of 4 x 1,100 €)
2,900 $
(instead of 4 x 1,280 $)
550 €
SPARTACUS TRAVELER offers advertising partners an innovative and
flexible booking system:
As single partner we will place your advert in an attractive editorial
environment.
As premium partner and with one contract you will receive coverage
for 12 months on four editions of SPARTACUS TRAVELER, reaching
your target group for as little as 625 €.
Advertising motives can be changed in each edition according to
seasonal changes or your special offers. An upgrade to a larger size
advert is possible at any time.
(instead of 4 x 550 €)
1,450 $
(instead of 4 x 640 $)
1/8 page corner
Single Partner:
97 x 59 mm (TA)
3.82 x 2.32 inch
320 $
PS = in Page Size
Please remember the bleed of 4 mm / 0.16 inch of trim.
In view of this trim, text and image elements must have sufficient
distance from the net format (5 mm / 0.2 inch on all sides)
TA = Type Area
1,250 €
Supplements: cover pages 2 and 3: +15%
cover page 4: +25%
Advertising creation from our graphic department + 20%
Advertorials / Promotion +20%
Inserts: 95 € per thousand (up to 20 g, there after 5 € per 5 g)
275 €
Premium Partner:
Pasted insert: Product samples / sachets in the display:
Advertising price plus 140 € per thousand (max 20 g) + VAT
(instead of 4 x 275 €)
730 $
(instead of 4 x 320 $)
All prices are net prices plus 19% VAT
625 €
1/8
Magazine Price:
Annual subscription:
First Edition:
Average range:
Distribution:
Germany 80%
Other German-speaking countries 18%
International 2%
Available at newsstands, as well as in the
subscription e-magazine for almost all readers.
Premium Partner:
1/4
220 x 275 mm (w x h)
64 pages (minimum)
in glossy format
3.95 Euro | 7.10 CHF
4 copies 11.95 Euro
2006
50,000
TERMS AND CONDITIONS APPLY for
Bruno Gmünder GmbH
Spartacus Traveler
lifestyle - magazine
travel - magazine
travel - guides
catalogue - shopping
social media
digital media
application
TARGET GROUP:
The following can be said about gay men and their travels:
3.9 holiday trips per year
3.8 trips by airplane (return trips) per year
62.4%choose their holiday destination according to its
gay-friendly reputation
51.1%find it very important that their chosen hotel or
hotel chain is gay-friendly
38.5% choose luxury or boutique hotels
64.5% book directly via the hotel or airline website
63.9% want to discover new holiday destinations
Over 70% are influenced by direct advertising in gay media
From these
39% are strongly influenced when booking their holiday trip,
cruises and round-trips
37% are strongly influenced when booking hotels
29% when booking airline tickets
SPECIAL ADVERTISING FORMATS
Inserts in our guide as well as stickers on the cover
of our guides are possible. The price for either of
these is available upon request.
Special pages
The price for cover, inside cover and back cover
pages is available upon request.
All prices are net prices plus 19% VAT
Contact:
Briand Bedford
Editor-in-Chief
Tel.: +49 (0)30 615 003 32
Email: briand.bedford@brunogmuender.com
Managing Director: Michael Taubenheim
Registered: Berlin, Handelsregistereintrag
AG Charlottenburg zu HRB 159553B
Advertisement materials
Spartacus International Gay Guide
Hotel Guide . Spartacus Traveler . Mobile & Apps
We work with the following data formats only: PDF, TIF, JPG or EPS.
Please follow the next guidelines when creating your print data files:
PDF
Create your PDF in X-1a standard with the correct output profile (see below)
TIF & JPG
The resolution must be at least 300 dpi.
In the optimum case the data should be in CMYK mode with the correct output profile/target color
space (see below).
Should you have problems with the conversion, or if you are not sure how to embed the right
profile, please send us the file in RGB mode.
EPS
Ensure that all colors are in CMYK mode (no RGB or full tone colors).
Pictures must be embedded and in the right CMYK mode (see below).
Please convert script into paths or embed them into the document.
Output profile/Target color space
Spartacus IGG (content): PSO_LWC_improved_eci.icc
Spartacus IGG (cover pages), Hotel Guide, Spartacus Traveler: ISOcoated_v2_300_eci.icc
The profiles can be downloaded for free at: www.eci.org
. Resolution: For color and gray tone pictures a minimum of 300 dpi,
line presentations a minimum of 1200 dpi.
. Screen surface areas: with shading at least 10%.
. Line width: the smallest line width possible is 0.25 pt.
. Trimming: For full-page advertisement 4mm trimming. Important text and photo
information must have a minimum of 8 mm margin from the edge of the page.
. Data must be saved in 100% zoom size.
. Data transfer: per FTP (please advise us in advance),
CD-ROM or Email: advertising@spartacusworld.com (max. 5 MB).
Technical requirements online
Pictures: Please deliver pictures as JPGs in RGB mode. Use maximum quality.
Pictures have to be 960 x 550 pixel, max. 60 KB.
Content Ad (mobile app): JPGs in RGB mode, size 640 x 100 pixel, max. 20 KB.
Address:
Bruno Gmünder GmbH
Kleiststr. 23-26 . D-10787 Berlin
Tel.: +49 (0)30 615 003 32
Fax: +49 (0)30 615 003 63
Email: advertising@spartacusworld.com
www.spartacusworld.com
Bank Details:
Berliner Sparkasse
SWIFT-BIC:BELADEBEXXX
IBAN:
DE78 1005 0000 0190 3643 51