January 2016 - HIA-LI
Transcription
January 2016 - HIA-LI
THE REPORTER THE OFFICIAL NEWSPAPER OF VOLUME 35 • ISSUE 1 • January 2016 Connecting Long Island Business™ HIA-LI’s Womens Leading The Way Recap PG 6 Looking back at December’s “Womens Leading the Way” Event Featuring Joseph A. Peri, President & CEO of Junior Achievement of New York HIA-LI’s Those Who Make a Difference Dinner Gala PG 22-23 Photo Spread LABEL HIA-LI’S CEO BRIEF PG 14 HIA-LI INDUSTRY LISTS: Education, HR, Staffing & Workforce Development PG 36-37 Featuring direct contact listings HIA-LI POSITIONING STATEMENT & INITIATIVES HIA-LI IS THE RECOGNIZED VOICE FOR BUSINESS ON LONG ISLAND; A POWERFUL FORCE AND ECONOMIC ENGINE FOR REGIONAL DEVELOPMENT. OUR MEMBER COMPANIES REPRESENT TENS OF THOUSANDS OF BUSINESS PROFESSIONALS. HIA-LI OFFICERS, DIRECTORS & BOARD MEMBERS President Terri Alessi-Miceli (631) 543 - 5355 OFFICERS MANUFACTURING REVITILIZATION opportunities for a skilled manufacturing workforce. Chairman of the Board Robert Quarte AVZ & Company (631) 434 - 9500 WORKFORCE DEVELOPMENT Develop solutions to attract, blend and retain employees and keep youth on LI. First Vice Chairperson John Bauer Littler Mendelson, P.C. (631) 293 - 4525 HEALTHCARE Explore existing and emerging strategies for containing healthcare costs. Second Vice Chairperson Joe Campolo Campolo, Middleton & McCormick LLP (631) 738 - 9100 INFRASTRUCTURE Identify and develop plans to address critical infrastructure needs of the Hauppauge Industrial Park that will foster the continued growth of business. ENVIRONMENT OF BUSINESS SUCCESS Create forums to educate and connect business growth and survival. Promote the HIA-LI Annual Trade Show and conference as a forum for important connection and discussion on economic, business, and workforce development issues. ALTERNATIVE ENERGY “GO GREEN” members. Educate and showcase environmental and energy services. VIRTUAL HIA-LI Enable our members to collaborate, connect and deliver added value by sharing knowledge with current and future members and the global world. Corporate Secretary Anthony Manetta Standard Advisors Group (631) 270 - 7425 Treasurer Carol Allen Peopleʼs Alliance Federal Credit Union (631) 434 - 3500 HIA-LIʼS LEADERSHIP TALKS WITH BRIAN PARSLEY 9 HIA-LIʼS SALES TALKS WITH CLAY CLARK 12 JANUARY 2016 The HIA-LI Reporter Page 2 HIA-LIʼS THOSE WHO MAKE A DIFFERENCE AWARDS GALA: PHOTO SPREAD 22 - 23 HIA-LIʼS INDUSTRY LISTS: EDUCATION SERVICES, HR, STAFFING, WORKFORCE DEVELOPMENT 36 - 37 WELCOME NEW MEMBERS 40 - 41 HEARD AROUND THE ISLAND 43 Joseph Garofalo Island Christian Church (631) 822 - 3000 Susan H. Gubing Career Smarts (631) 979 - 6452 Rich Humann, P.E. H2M architects + engineers (631) 756 - 8000 Anthony Leteri Leteri Waste Services (631) 368 - 5533 Ann-Marie Scheidt Stony Brook University (631) 216 - 7605 LIFETIME BOARD MEMBERS EMERITUS David Winchester CleanTech Rocks (516) 680 - 6811 Kevin OʼConnor Bridgehampton National Bank (631) 537-8826 Anne Shybunko-Moore GSE Dynamics (631) 231-1044 LIFETIME BOARD MEMBERS Ralph James Jack Kulka Brookhaven National Kulka Construction Corp. Lab (631) 231 - 0900 (631) 344 - 8633 Allan Lippolis Superior Washer & Michael Voltz Gasket Corp. PSEG Long Island (631) 273 - 8282 (631) 844-3819 Dr. Elana Zolfo ADDAPT (631) 338-8633 BUSINESS DEVELOPMENT ENVIRONMENTAL/GREEN INDUSTRIES Ann-Marie Scheidt (631) 632 - 7006 Stony Brook Univerisity Lilia Factor Esq. (631) 738-9100 Campolo, Middleton & McCormick LLP Tony Borelli (516) 391 - 0300 x396 Mass Mutual Financial Group Mary Simmons (516) 921 - 3400 Portnoy, Messinger Pearl & Associates Dianne Faria (631) 231 - 1870 HIA-LIʼS CEO BRIEF FEATURING JOSEPH PERI 14 Rita DiStefano Portnoy, Messinger, Pearl, & Associates, Inc. (516) 921 - 3400 Christopher Kent Farrell Fritz (631) 367 - 0710 Arthur Sanders Asset Enchancement Solutions (516) 697 - 3900 Thomas J. Fallarino. CPA Richard S. Feldman, Esq. Rivkin Radler LLP Fred Eisenbud Campolo, Middleton & McCormick LLP Ernest E. Hoffman W& H Stampings Howard Kipnes Cedar Knolls Inc. Nicholas M. Lacetera Peoples Alliance Federal Credit Union John Rebecchi Disc Graphics Marci Tublisky Norman Weingart Communications Specialist Ed Pruitt (Posthumously) CEO HIA-LI COMMITTEES AND CHAIRPEOPLE EDUCATION/ WORKFORCE CONNECTION HIA-LI JANUARY CALENDAR OF EVENTS 4 DIRECTORS Robert Desmond AIRECO Real Estate Corp. (631) 273 - 4255 Tom Fox (516) 364 - 9890 D & B Engineers and Architects GOVERNMENT RELATIONS Jack Kulka (631) 231 - 0900 Kulka Construction Group HEALTHCARE ENERGY/UTILITIES/ INFRASTRUCTURE Christine Ippolito (631) 539 - 6112 Compass Workforce Solutions Jack Kulka (631) 231 - 0900 Kulka Construction Group Jim Hoolahan (516) 408 - 4654 Employee Care Resources ENTERTAINMENT/ SPORTS HUMAN RESOURCES Carmella Fazio (516) 297 - 9011 All Island Media Mary Locasio (631) 750 - 1226 All Island Media Aoifa OʼDonnell (631) 588-8102 National EAP, Inc. SALES & MARKETING Anne Shybunko-Moore (631) 231 - 1044 GSE Dynamics Miriam Hubbard (516) 338 - 5454 PBI Payroll Joy Graceffo (631) 427 - 1083 L.I. Educational Software MANUFACTURING/ and Training INTERNATIONAL TRADE John Lombardo (631) 851 - 6200 Suffolk County Community College MEMBERSHIP Rich Isaac (631) 231 - 3538 Sandler Training Raffelina Cipriano (917) 440 - 1925 Primerica SECURITY Allan Lippolis (631) 273 - 8282 Superior Washer & Gasket Corp. TECHNOLOGY FOR BUSINESS David Pinkowitz (631) 491 - 5343 DCP Marketing Services LLC MENTORING/ NETWORKING Chris Coluccio (877) 227 - 7045 TechWorks Consulting, Inc. Michael Capaldo (516) 984 - 5388 Michael Capaldo YOUNG ENTREPRENEURS/ EXECUTIVES Ann Morrison (516) 450 - 9104 American Heart Association Betsy Jacob (516)396 - 9329 Sage Solutions Robert Dooley (631) 730 - 8686 McGiff Halverson, LLP 631-543-5355 • WWW.HIA-LI.ORG monthly by the HIA-LI, 225 Wireless Blvd., Suite 101. Hauppauge, NY 11788. Application to mail at Periodical Postage Rate is accepted at Smithtown, NY 11787. POSTMASTER: Send change of address notices to HIA-LI at the address noted above to HIA-LI, Editor, Phone (631) or neccessarily agree with the opinions expressed in the articles written for this newspaper. Total number of copies (net press run 3,301, Paid-In-County Subscriptions 2,163, Paid Outside - County Subscriptions 638, Distribution Outside the Mail 200, Copies not Distributed 300, Total 3,301. Can we rent your roof? Profit from your unused roof space Lower operating expenses with solar energy No up-front investment required Program availability is limited and time is of the essence Don’t miss this opportunity to turn your roof into a cash producing asset CALL 1.914.334.1900 ROOFLEASE@CONERGY.COM | CONERGY.COM JANUARY 2016 The HIA-LI Reporter Page 3 LEARN ABOUT ROOFLEASE TM HIA-LI Calendar of Events: January 2016 HIA-LI COMMITTEE MEETINGS HIA-LI Upcoming events THURSDAY, January 14th - 8:30 AM friday, January 15tH - HIA-LI Annual Meeting and Legislative Breakfast. Meet your Local and State Representatives as they discuss 2016 Forecasts, Initiatives, and updates. Hamlet Golf & Country Club, 1 Clubhouse Dr, Commack NY, 11725. Executive Breakfast Pricing: Members: $50 • Non-Members: $65. HIA-LI Human Resources Committee Meeting Monday, January 25th - 8:30 AM HIA-LI Environmental/Green Industries Committee Meeting at the HIA-LI Office thursday, january 28th - 8:30 pm HIA-LI Business Development Committee Meeting at the HIA-LI Office thursday, january 29th - 8:30 pm HIA-LI Mentoring/Networking Committee Meeting at the HIA-LI Office wedneday, february 3rd - 8:30 Am HIA-LI Technology for Business Committee Meeting at the HIA-LI Office thursday, february 4th - 8:30 Am HIA-LI Trade Show Advisory Committee Meeting at the HIA-LI Office Friday, february 5th - 8:30 Am HIA-LI Membership Committee Meeting at the HIA-LI Office January 2016 Monday, January 25tH - HIA-LI Membership Appreciation/Networking Event. Insignia Prime Steak & Sushi, 610 Smithtown Bypass, Smithtown, NY 11787. For more information, call 631-543-5355. Pre-Registration Required to Karen Robinson at krobinson@hia-li.org thursday, february 11th - HIA-LI’s 22nd Annual Economic Summit. Surveying the future of Long Island Business. Hyatt Regency Long Island, 1717 Motor Pkwy, Hauppauge, NY 11788, NY. Members: $45 • Non-Members: $60 DO YOU WANT FINANCIAL FREEDOM? JANUARY 2016 The HIA-LI Reporter Page 4 Develop an additional stream of ongoing income with your own UnFranchise® Business The UnFranchise business can be built part-time alongside a full-time job. Entrepreneurs can earn commissions and retail profits when they follow the UnFranchise business system. You can build a Shopping Annuity as part of your UnFranchise business – a revolutionary concept of converting spending into earning through SHOP.COM. The UnFranchise® Business has been proven to work for entrepreneurs around the world $ 6,427,846,637† generated in estimated accumulated retail sales $ 3,423,772,398 total UnFranchise® Owner earnings in commissions and estimated retail profits* 1-866-447-8238 info @cashflowsolution.com JOHN MANGIONE* / PHIL GUIDO* Independent UnFranchise® Owners, Market America, Inc. † As of June 30, 2015 (since company’s inception). *Estimated accumulated retail sales and estimated retail profits based on suggested retail price *John and Phil are both long time members of the L.I. business community JANUARY 2016 The HIA-LI Reporter Page 5 You’ve come a long way, baby! Janine M. Haas Mejeur-Haas Communications, Inc. janine@mejeurhaas.com www.mejeurhaas.com In 1872 Susan B. Anthony was tried and convicted of “voting” in a presidential election. She hadn’t waited for an invitation to vote, she just did. Forty-eight years later women would vote legally for the first time in every state in the union. On December 4th, Incumbent Senator from New York Kirsten Gillibrand addressed the 150-plus attendees of the HIA-LI Fifth Annual Women’s Leadership Breakfast via recorded video. Gillibrand is the 1,910th person to be sworn into the office of United States Senator. She is the 38th woman. Terri Alessi-Miceli, President of the HIALI, introduced a distinguished panel of Long Island women CEOs including panel moderator Domenique Camacho-Moran, a Partner at Farrell Fritz law firm; Carol Allen, President & CEO, People’s Alliance Federal Credit Union; Katherine Heaviside, President, Epoch 5 Public Relations; Karine Hollander, President & CEO, Make-A-Wish Foundation of Suffolk County; and Margaret Krumholz, President, Disc Graphics. “This all began in 2010 when Senator Kirsten Gillibrand initiated what was to become HIALI’s Annual Women’s Leadership Breakfast,” explained Alessi-Miceli. Senator Gillibrand’s understanding of the enormous economic impact of women-owned businesses both on Long Island and the nation (almost $2 trillion in sales), and her sensitivity to the unique challenges women in business face (entrepreneurs securing capital, professionals “blending” family and career, and the gender gap) led to the creation of these forums. “She Terri Alessi-Miceli, President of the HIA-LI; Katherine Heaviside, President of Epoch 5 Public Relations; Karine Hollander, President & CEO of Make-A-Wish Foundation of Suffolk County; Carol Allen, President & CEO of People’s Alliance Federal Credit Union & HIA-LI Treasurer; Margaret Krumholz, President of Disc Graphics ; Domenique Camacho-Moran, Partner at Farrell Fritz; and Rita DiStefano, Director of HR Consulting of Portnoy, Messinger, Pearl, & Associates, and HIA-LI Board Member. threw down the challenge for us to continue to discuss women’s issues in the workplace.” “As we continue on the path to economic recovery, women must play a crucial role in fueling our economic strength and competitiveness, and rebuilding our middle class. We need to recognize the incredible contribution women make to the economy today,” remarked Senator Gillibrand. “When women earn equal pay we will improve the lives of millions of American families.” Achieving Balance The panelists all remarked on their pursuit of balance between work and family. “Leaving New York City over 30 years ago to start my own agency on Long Island, I was determined to have all the qualities of a New York City agency,” says Heaviside. In hiring the best staff she argued, “You won’t earn what you could make in New York, but here you will have a life!” JANUARY 2016 The HIA-LI Reporter Page 6 “We are so fortunate today in terms of flexibility because of advances in technology,” says Karine Hollander. “If I need to spend a day at school with my son I can login to work from anywhere. It has given women the opportunity to take advantage of those special moments.” Setting Goals and Empowering Others Many of these women held then-nontraditional roles such as CPAs and lawyers. They set ambitious goals for themselves and stayed focused. Carol Allen committed her goal of becoming a CEO of her own business to writing. “Having it in writing helped me see the path to my goals and the steps to achieve them,” Allen said. “I try to share this with my employees and our members daily.” To Be a Leader All indicated the qualities of vision, integrity, compassion, and accountability to be paramount in dealing with clients and employees. “You are responsible for a lot of lives when you are in charge of an organization,” said Margaret Krumholz. “You need to take a step back when dealing with people and realize it takes compassion and accountability.” Domenique Camacho-Moran quoted former Secretary of State, Colin Powell, “There are no secrets to success. It is the result of preparation, hard work, and learning from failure.” How Have Things Changed Senator Gillibrand reminded us that fewer than 3% of Fortune 500 companies are led by female CEOs and only 16% of their board seats are occupied by women. Women overall still make 78 cents on the male dollar. “It’s a different world today, commented Heaviside. “It’s not perfect yet, but it’s so much better than it was.” In 1967 Muriel Siebert, already a Wall Street veteran, wondered aloud to a male friend and client how she might narrow her gender pay gap. “Buy a seat on the NYSE, work for yourself,” was his reply. By year’s end, she became the first female ever to do that. She and the women on this panel have proved that when women take the lead in their own lives, there is virtually nothing they can’t achieve. You’ve come a long way, baby! Happy New Year We stAff office AdministrAtion. Companies throughout Nassau and Suffolk depend on Long Island Temps for a diverse range of administrative support. Whether the need is immediate or evolving, our team delivers qualified candidates to support your business… making Long Island Temps your premiere staffing solutions provider. no matter the need, we’re here to help. Partner with us today to experience the difference. AdministrAtive/ executive AssistAnt receptionist nassau 1400 Old Country Road, Suite 101, Westbury, NY 11590 516-777-TEMPS (8367) suffolk dAtA entry office mAnAger humAn resources customer service Temporary | Temp to Hire | Direct Hire Longislandtemps.com JANUARY 2016 The HIA-LI Reporter Page 7 150 Motor Pkwy, Suite 401, Hauppauge, NY 11788 631-777-TEMPS (8367) office AssistAnt JANUARY 2016 The HIA-LI Reporter Page 8 22nd annual ECONOMIC SUMMIT With Brian Parsley SURVEYING THE FUTURE OF BUSINESS ON LONG ISLAND MODERATOR FEBRUARY 11TH, 2016 • 8:00AM - 10:00AM HYATT REGENCY LONG ISLAND • 1717 MOTOR PKWY, HAUPPAUGE NY 11788 The Blame Game I recently witnessed two people blame each other for their low sales numbers. Not only did I witness this conversation, but because it was on Facebook, where they had an audience. Not only did their networks read the ridiculous argument with insults, it’s also preserved forever on the Internet. It’s easy to pass the blame when you get “called out” or screw up big time. Blaming is a lot like the sleight of hand magicians use to confuse or create a misdirection. Here’s the thing about blaming – it can quickly turn into lying. Although, the worst lies are the one’s you tell yourself. In fact, I see people many times double down on their blaming instead of just taking the responsibility. Yet, blaming others is so easy. Why is this? The simple answer is – ego. Your ego wants you to always be right. In fact, you tell “stories” to yourself everyday to justify and rationalize your position in life. But, by blaming others, you aren’t doing yourself any favors. In fact, by diverting blame, you’re actually hurting yourself and robbing yourself of personal growth opportunities. The first step to creating change is being honest with the most important person in the world. You. If you’re ready to break the blame game cycle, here are a couple of things you can do: Check your own ego and start finding solutions to problems instead of diverting the blame. A friend recently told me, “I don’t fear any man and I don’t back down to any unjust criticism.” I asked him what’s more important – being right or being respected? It’s great to not fear others, but you also need to know when to back down from an 800-pound Gorilla. There’s a word you don’t hear very often – grace. It’s difficult when you’re on the receiving end of blame, but in the end you hold the power of how it impacts you. You’ll never control what others do or say, but one thing in life you will always control is the effort you put into communication. Managing Partner AVZ & Company PANELISTS ROBERT COUGHLAN Principal Tritec Real Estate Co, Inc. RICH HUMANN President & CEO H2M architects + engineers CHRISTINE IPPOLITO Founding Principal Compass Workforce Solutions Featuring the results of the AVZ 2015-2016 Economic Survey & Opinion Poll The survey and poll serves as the pulse of the Long Island business community on issues like new legislation, the LI housing market, job growth, effects of the confidence ratings, and availability of credit to businesses. Who Should Attend? CEOs, CFOs, Business Owners, Presidents, Managers, and other professionals who want to hear about how to take their business to the next level regardless of the business climate. Remove the Emotion. Emotions drive more of your decisions than you may believe. Looking at things objectively only works when there’s no emotional connection. Remove the emotion from a situation and look at things logically. Ask yourself why someone is blaming you and analyze the situation from an outside perspective. If you can practice empathy, you may be able to help them solve their problem instead of reflecting blame back on them. KEVIN O’CONNOR President Bridgehampton National Bank TO REGISTER, PLEASE CALL 631-543-5355 MEMBERS: $45 • NON-MEMBERS: $60 • WWW.HIA-LI.ORG SPONSORS TO DATE: DR. ANN-MARIE SCHEIDT Director of Economic Development Stony Brook University Here’s a tip to help you refocus if caught in the “blame game” – ask yourself, “Will this impact my life in 40 years?” If not, it’s not worth getting worked up over. WE STAFF It’s amazing how old school principles still work in the modern world. One the best principles I’ve seen is reciprocity bias. It’s a simple rule that implies how people will reciprocate favors back to us. In the simplest form, it’s smiling at someone and getting a smile in return. However, reciprocity bias can work against you as well. If you blame others or have harsh words about someone expect them to deliver it back. Long Island Temps provides you with the hands to strengthen your light industrial workforce. With access to reliable skilled and unskilled candidates, our team will equip you with exactly who you need to get the job done… making Long Island Temps the premiere choice to increase productivity and reduce downtime. Blaming is really about insecurities. If you’re giving it, you may be afraid someone is questioning your ability or intelligence. When others do it to you, you fall into the “protect my image” trap. The blame game is easy to stop because you just need to call it out. Find ways to mitigate the damage already caused and put it into perspective. LIGHT INDUSTRIAL. No matter the need, we’re here to help. Partner with us today to experience the difference. WAREHOUSE Nassau MATERIAL HANDLER 1400 Old Country Road, Suite 101, Westbury, NY 11590 516-777-TEMPS (8367) Suffolk 150 Motor Pkwy, Suite 401, Hauppauge, NY 11788 631-777-TEMPS (8367) SHIPPING/ RECEIVING FORKLIFT ASSEMBLER Here’s the great news, you’ll probably have a chance to use these tips sooner than you think. Your personal growth is dictated on your ability to relate to others in a way that most people can’t or won’t. It starts with your response when you hear blame. INVENTORY CLERK SKILLED/ UNSKILLED LABOR Temporary | Temp to Hire | Direct Hire LongIsland Temps.com JANUARY 2016 The HIA-LI Reporter Page 9 One thing you can always count on is how people will always let you down. People make mistakes – including you. People will blame you even if you’re not at fault. End of story. The cause doesn’t change the situation. People waste more time on looking for someone to point a finger at than contemplating for a solution to the issue at hand. When someone blames you for something think about how you react. Your ego starts with, “How dare you!” but imagine if you responded with, “I would never want that to happen intentionally. Let’s talk about what we can do to fix it.” Some might believe a statement like this is a sign of weakness, but it actually puts you in control. Give others grace (even when they might not deserve it). ROBERT QUARTE KEEPING CURRENT Breach of Contract – A simple legal theory. Robert R. Dooley Partner McGiff Halverson LLP www.mcgiffhalverson.com dooley@mcgiffhalverson.com The need for a signed contract is a common misconception. Most people assume that two parties need to sign a written instrument to have a binding contract. In some situations, this assumption is accurate. However, in the simplest and most common forms, a contract is a deal that does not need to be a formal, incomprehensible, verbose document. A contract is an understanding. Where two people have a meeting of the minds, where one gives up something for some other tangible item in the second person’s possession or control. The quid pro quo. JANUARY 2016 The HIA-LI Reporter Page 10 Recently, I cross examined “contract attorney” of approximately twenty years in a trial that involved a contract dispute between two businesses. The attorney testified to a Suffolk County jury that the contract was not enforceable as there was no “consideration” for a specific term of the agreement. The contract called for one party to receive money and the other a commodity. Yet because a separate, unrelated term did not have consideration, the attorney testified that contract was not enforceable. The Suffolk county jurors saw this attorney as a bully. Someone that took what should have been a simple agreement between two parties and attempted to add legalese to make the agreement convoluted, confusing, and overly complicated. The Suffolk County jurors refused to allow that to happen. A lesson is to be learned from this jury. Most attorneys have a paradigm that is focused on piecing together elements to create a theory or legal concept. In New York, the Courts typically identify a contract as (1) an offer; (2) an acceptance; and (3) consideration. See generally, Express Indus. And Term Corp. v. NYS Dept. of Transportation, 93 N.Y.2d 584, 693 N.Y.S.2d 857 (1999). Once we start adding legal terms of “specific performance”, “mutual manifestation of assent”, and “conditions precedent” we take a simple concept and add sufficient detail to make the clearest Caribbean waters appear murky and gray. Most people, rightfully so, get annoyed when deals get overly convoluted. At some level, there is a need for the detail. Largely, the detail is required so that there is a clear understanding what person 1 is getting and what person 2 is getting. Where there is ambiguity or uncertainty with regard to this, the simplest detail, is where thousands of judicial opinions come from. Where there is ambiguity or uncertainty, contracts get before a jury. The detail and additional theories that are extrapolated from the fundamentals are largely case specific. Should the parties decline to compromise, a jury will decide contract disputes. The educated citizen on the street will certainly understanding making a contract when compared to purchasing a cup of coffee. (1) I would like to have a grande coffee [the offer]; (2) the barista responding: “of course, that will be $2.25” [the acceptance]; and (3) the exchange of the money for the cup of coffee [the consideration]. However, when saying that this same deal is void and unenforceable because there was an absence of consideration for the paper cup or the lid, a reasonable person will look at the attorney making the argument as insincere. Looking at a contract as this sort of simple transaction is not a matter of intelligence but a matter of practicality. Even the most complex transactions should be able to be compared to the simple purchase of a cup of coffee. Many of the forms attorneys use with significant boilerplate sections have largely been deemed void or voidable by the Court of Appeals or Appellate Division. In what may appear as an increasingly complex economy, the laws on contracts should be understood as they are: a simple deal. The goal should be to preserve a deal and ensure predictable behavior by participants in that deal. Where this occurs, there is a predictable and functioning economy because the individuals participating in the economy know what they are getting, when they are getting it and how they go about doing so. Security and predictability are the real benefits to entering into a contract. Where we encourage or allow agreements to be interpreted in an impractical way, the benefits of predictability and security provided from that predictability is lost. Our economy requires fluidity to maintain a certain level of competitiveness. To avoid disputes over contracts, it is vitally important that the parties have a clear understanding of what they are giving up and what they are getting. Absent this clarity between the parties to a deal, is another person excited to discuss terms of art that will be more frustrating than illuminating. Stay tuned for the next article on contracts that must be in writing. KEEPING CURRENT What is a brand? Jennifer Queen Business Development Intrigue Designs, Ltd. www.intriguegraphics.com jqueen@intriguegraphics.com It is a name, a term, a design. A brand is a symbol that distinguishes one product from all others. At Intrigue, we are passionate about Branding. We understand that a brand, your brand, is unique and our goal is to set you apart from your competition. So what are the most important tips for successful branding? A “logo” is the emotional connection that consumers associate with your company. It creates the positive feeling that people have about a product or your service. An eye catching clean perception of your brand, via your logo, builds trust and credibility. When consumers think of your industry in the market place, your goal is to have people immediately think of your business first! in times of need and when consumers experience these positive “brand messages” with a product or service, the result will be brand loyalty. A perfect example of this is the now multi-million dollar company “Nike” that began with a single idea: a better running sneaker. In need of a logo for their product Nike Chairman and co-founder Phil Knight enlisted the help of a graphic design student Carolyn Davidson from Portland State University in 1971. She created what is now perceived as the emblem of athletic achievement: The Nike Swoosh. 5) Your brand MUST emotionally connect you with your consumers. Today, the “hook” or the “swoosh” logo is one of the most identifiable product logos in the world. As a result of Nike’s impact and success in the sneaker industry, they have branched out into men’s and women’s apparel, accessories, fitness equipment, and much more! In fact, scientific research suggests that many people are more motivated to work out just by looking at their new Nike’s in their closet. What does your logo say about your company? Here are six principles of Branding that we uphold at Intrigue. 3) Tagline. Tagline. Tagline. 1) Strong branding motivates and centralizes the "mission statement" for your employees and associates. “Just Do it!” “Think Different” “I’m Lovin It” In order for a company to be successful, it is important for employees to work toward a common goal. These are just of few of the taglines for the most successful companies in the world. The mission statement for the National Aeronautics and Space Administration (NASA) is: “For the Benefit of All.” According to Entrepreneur.com’s small business encyclopedia, “a tagline or slogan is a catchphrase or small group of words that are combined in a special way to identify a product or company.” If one organization motivated enough human beings to put a man on the moon what can your brand do for your consumers? Your brand is the “mission statement” for your company. A strong brand can help your workers be more effective, more strategic and guide them in their efforts. Studies have shown that when employees are all working towards the same "mission statement” there is higher motivation, which results in higher success. After all, if you are not shooting for the moon, what are you shooting for? 2) A strong brand creates trust and separates you from your competition. Your logo is the brand, the mark, the symbol of your company. It is an endorsement of your product. Your stamp of approval. So what connects your brand with your customers? What separates your brand from your competition? Developing a tagline or slogan for your business connects your brand with your consumers. These experiences are of the utmost importance for successful branding. Emotional connection creates loyalty. Loyalty means that your brand is the ONLY brand for your costumers. One brand that is successful in creating an emotional connection with their consumers is Folgers coffee. Watch any one of their commercials throughout the years and you will see a mother sending her daughter off for her first day of school, a son coming home for Christmas, or simply a family bonding over a steaming cup of Folgers coffee. All of these stories tug on the heartstrings of consumers, thus creating an emotional bond to Folgers, one not quickly severed. In the end, who can forget the Folgers’ jingle: “The best part of waking up, is Folgers in your cup.”? 6) A sturdy brand helps to generate more referrals that lead back to your business. People love to share their stories about the brands they love: their favorite stores, their favorite jeans, their favorite shoes, their favorite food. But they also like to share their stories of brands, products and services that have let them down. A great tagline differentiates your brand from all others. It is memorable, it is upbeat, it resonates a positive message about the brand, and people are inspired by it! The more consumers trust and identify with your brand, the more successful your product will be. When a consumer is loyal to your brand he is an ambassador to your company, he is the messenger of your brand. Which means that not only will this consumer keep coming back for your product, they will tell their friends and their family about it as well. Figure out the essence of your brand and create THE tagline; one that will be remembered, one that cannot be forgotten. Having a sturdy and memorable brand is critical to generating referrals to your business. What does your tagline say about your brand? Make your logo bold. Make your tagline memorable. Make your brand unforgettable. 4) A Brand is the Promise to Your Consumer in Consistency and Expectations of your product or service. When people think of State Farm, the phrase: “Like a good neighbor State Farm is there" probably comes to mind. And why wouldn’t it? This tagline exudes a feeling of safety and security, allowing those who chose State Farm as their insurer to believe that State Farm WILL be there for them like a good neighbor. In order for a brand to be successful, people need to believe that their brand will be there for them For more information on branding, marketing, or advertising, reach out to Jennifer Queen at Intrigue Designs. jqueen@intriguegraphics.com • 631-465-1600 x 17 We staFF accounting. Accounting firms and financial departments rely on Long Island Temps for scalable staffing solutions. Our team understands the precise requirements of the public and private sector… making Long Island Temps the premiere choice for your accounting and finance staffing needs. no matter the need, we’re here to help. Partner with us today to experience the difference. accounts payable/ Receivable JunioR / senioR accountant accounting cleRk bookkeepeR nassau 1400 Old Country Road, Suite 101, Westbury, NY 11590 516-777-TEMPS (8367) 150 Motor Pkwy, Suite 401, Hauppauge, NY 11788 631-777-TEMPS (8367) cRedit/ collections Financial analyst contRolleR Temporary | Temp to Hire | Direct Hire longislandtemps.com JANUARY 2016 The HIA-LI Reporter Page 11 suffolk payRoll SALE S talks Turning Big Ideas into Big Results with Determination and Tenacity D etermination and tenacity is the thing that keeps us JANUARY 2016 The HIA-LI Reporter Page 12 hammering away when our hands get sore and our arms get tired. Determination is that thing that actually causes us to increase our resolve with each rejection. Determination is that degree of separation that makes people winners or losers. Whether you are opening up a salon, starting a wedding entertainment company or building an insurance office, success is not possible without determination. You need to be reinvigorated, stirred up, and more motivated by each rejection. You must have the tenacity and determination to put your system in place for longer than one year. Success is absolutely unavoidable when a person has a great big idea and the will to never quit. No one would know who Walt Disney was if he had quit after going broke the first time. Did you know that Coca Cola only sold 400 cokes during its first year? Did you know that the British troops were slaughtering President George Washington before he decided to completely reformulate his strategy of fighting against the British? Do you remember when Apple Computers were the laughing stock of every high school computer lab? No one wanted Apple computers. People mocked them and they had such a small percentage of the market share success seemed impossible to almost everyone, except for Steve Jobs. Did you know that Conrad Hilton started a bank that failed? Did you know Mr. Hilton ran out of cash during the depression and actually came within $25,000 of bankruptcy? Did you know he asked everyone he knew for the money and the only person who came to his aid was his mother? Have you asked your mother for $25,000? Have you asked everyone you know? Have you called every lead? Have you actually gotten back up after being knocked down? Have you raised your AQ and EQ to the level needed to achieve success. My father always told me, "In the game of football it is not a question about whether you will get hurt or not. It's a question about how many times you are going to get hurt and how bad you are going to get hurt." Business is the same way. If you aren't prepared to spend some time rehabbing from an injury every once in awhile you shouldn't start a business, and you reduce to size of your dreams immediately. So you can quit wasting your time. Harvey Mackay, who is a fabulous author and successful businessman wrote, "Be like a postage stamp. Stick to it until you get there." This phrase is absolutely what it is all about. So how does this apply to you and your business? Ask yourself these questions: • How big of a vision do you have for your life? Do you dream safe dreams so that you won't have to deal with rejection? What would Steve Jobs do? • How tenacious are you being about your prospecting? Do you quit after 75 calls to run home early because you are frustrated? What would Conrad Hilton do? • How determined are you being about your systems? Do you quit when the 1st, 2nd, 3rd or 4th hourly employee won't follow it? What would Walt Disney do? • In what areas of your life are you dreaming small? • In what areas of your business are you showing feeble amounts of determination? It's a good thing that IQ is not the main variable that determines someone's success or failure. As stated, if that was the case, I would be living under a bridge banging on buckets for money. The level of your EQ and the level of your AQ is what matters and it is something that you can control. You will achieve success, I have achieved success and my clients have achieved success because they had a big imagination, the determination and the tenacity needed to turn their big ideas into big results. KEEPING CURRENT Lessons in Creating a Magical Customer Service Experience Jim Bartunek Owner Express Employment www.expresspros.com jim.bartunek@expresspros.com What’s the secret to building customer loyalty? According to a recent article in Harvard Business Review, many companies focus on making loyalty a strategic priority, but fail to gain traction. The reason is simple. Their policies and processes don’t focus on making an emotional connection with their customers. When you consider that emotionally engaged customers are three times more likely to recommend a product to others and return to make another purchase – finding a way to delight customers on an emotional level can be as important as the product you sell. Customer Loyalty to the Moon and Back The most persuasive case study on the subject, of course, is Disney, which achieves an amazing 70 percent return rate in customer visits, according to the Disney Institute’s book on the subject. And it’s all due to Walt Disney’s original promise to create happiness through “magical” experiences. Those magical results are not based on Disney’s access to magic carpets and the like, but start with the company’s Seven Services Guidelines: 1. Make eye contact and smile 2. Greet and welcome every guest 3. Seek out guest contact 4. Provide immediate service recovery 5. Always display appropriate body language 6. Create dreams and preserve the "magical guest experience" 7. Thank each and every guest When Tone Trumps Procedure According to the Disney Institute, there are four keys to delighting customers: 1. Safety: Always first. 2. Courtesy: Going above and beyond to exceed guest expectations. 3. Show: Ensuring the area is show-ready for customers at all times. 4. Efficiency: Performing the customer service role efficiently so the guest can get the most out of the experience. The tone of their answer is also important especially when trying to figure out what the guest is really trying to ask. When guests ask “When will D&B Engineers and Architects, P.C. F or 50 years, D&B has been a leader in environmental engineering and science throughout Long Island. Our outstanding achievement includes all phases of environmental engineering, including: • Site Investigation/Remediation • Architectural Services • Wastewater Management • Civil/Site Engineering • Environmental Compliance • Environmental Permitting • Environmental Site Assessments • Solid Waste Management • Brownfield Program Management the three o’clock parade start?” the answer is never a tired or sarcastic “at three o’clock.” When a guest asks a question like this, they generally want to know when the parade will pass by their current location. So Disney staff offer proactive advice on when to expect the parade and where to stand to get the best view. Embrace Innovation To create a magical experience for customers, it’s also important to stay current with customer-pleasing technology. For Disney, this means using MagicBands that allow guests to gain access to everything from their hotel rooms to rides and attractions. But companies can never rely on technology alone. “It’s not the magic that makes it work; it’s the way we work that makes it magic,” former Walt Disney World® EVP Lee Cockerell said. A magical customer experience doesn’t have to be limited to the “The Happiest Place on Earth.” Your team can be the reason customers are raving about your company to their friends and family, as long as you’re willing to make customer loyalty and experience a priority. we Staff legal. Law firms and corporate legal departments trust Long Island Temps to support their specialized staffing needs. Our team is skilled in identifying the unique qualifications required for positions at every level… making Long Island Temps the premiere choice for the legal community. no matter the need, we’re here to help. Partner with us today to experience the difference. Paralegal legal Secretary legal aSSiStant nassau 1400 Old Country Road, Suite 101, Westbury, NY 11590 516-777-TEMPS (8367) 150 Motor Pkwy, Suite 401, Hauppauge, NY 11788 631-777-TEMPS (8367) tranScriPtioniSt contract adminiStrator attorney 330 Crossways Park Drive, Woodbury, New York 11797 Tel: 516-364-9890 • www.DB-ENG.com For further information contact Thomas P. Fox, P.G., Vice President, at 516 -364-9890 ext. 3068 Temporary | Temp to Hire | Direct Hire longislandtemps.com JANUARY 2016 The HIA-LI Reporter Page 13 Suffolk law clerk An Interview with Joseph A. Peri President and CEO of Junior Achievement of New York Tell us about how you/your company started. young people to succeed in the global economy. Our experiential educational programs focus on three key content areas—college and career-readiness, financial literacy and entrepreneurship. Our Long Island office, based in Roslyn Heights, delivers programs to more than 18,000 students through 80 school and after-school partnerships across Nassau and Suffolk County. Junior Achievement of New York (JA New York) is the local affiliate of Junior Achievement USA, the world’s largest organization dedicated to providing students with college and career readiness, entrepreneurship, and financial literacy education. Our mission is to inspire and prepare young people to succeed in the global economy. JANUARY 2016 The HIA-LI Reporter Page 14 Founded in 1929, we have a long tradition of service in New York and Long Island. JA is perhaps best known by our “Company Program”, a signature program offering delivered in an afterschool setting, which was designed to teach high school students how to start and operate their own businesses. Times have changed, and so have the needs of New York and Long Island’s students and the schools that educate them. The JA curriculum has evolved into a broad and deep array of hands-on, interactive K-12 programs created for both in-school and afterschool environments. What opportunities do you see in the future? Long Island’s students need to be financially literate, workforce ready, and entrepreneurially savvy. They need to understand the connection between school and future career success. And they need to recognize that there are excellent future opportunities for them in Long Island’s communities. All young people need strong role models. The key to our success is training, mobilizing and connecting a vast network of business and commuWhat was a turning point nity volunteers to deliver the JA for you/your company? - Joseph A. Peri program. Long Island’s businesses can play a vital role in With a history that stretches in the marketplace, known for providing high-quality solutions to supporting economic education, over 85 years, there are a number of our multiple constituencies, and delivering on our commitments. which is too often not part of the regular school curriculum, and by turning points for our organization. offering their employees unriHowever, most recently, we were hit Tell us about your companies profile today valed and meaningful engageparticularly hard following the finanment opportunities in the classcial crisis in 2009. A very difficult Many of today’s young people face a host of barriers to room and in the workplace. but necessary restructuring, new success: under-resourced schools, limited financial literacy, a leadership, and a new strategic vision designed to focus the organi- lack of a college-going culture at home and/or in the community, zation squarely on the future helped and a shortage of role models in higher education and the For more information about us not only survive, but positioned us business world. On Long Island, the challenges are especially profound. A shortage of career education and soft-skills training Joseph A. Peri, or Junior for future growth and greater impact. opportunities significantly lowers the prospects of Long Island’s Achievement of New York, call kids. These realities limit the development of ideas and movethem at (516) 625 - 9089 What is your philosophy at ment of capital that fuels the creation of new businesses, which Junior Achievement of New in turn affects the economy and the overall quality of life on Long Island. York? “All young people need strong role models. The key to our success is training, mobilizing and connecting a vast network of business and community volunteers to deliver the JA program.” Junior Achievement of New York’s Long Island office is My philosophy is to position here to change all that. Our mission is to inspire and prepare the organization to be highly relevant Are you a CEO of your company and would like to share your story to the Long Island Business Community? Contact Joe at jgelfand@hia-li.org As the leading sign manufacturer and installer on Long Island, our customers recognize the importance and benefits of knowing a company is professional, courteous, creative and reliable. We can help grow your business with our complete line of signs including Monuments, Banners, Cut Letters, Vehicle Graphics, Vehicle Wraps, Channel Letter, Led Directories, Carved, Engraved, Show Displays, Window and Wall Graphics and Pull Up Banner with stands. Thank you for a greaT 2015. We look forWard To servicing you in 2016 JANUARY 2016 The HIA-LI Reporter Page 15 Signarama of Hauppauge 663 B Old Willets Path, Hauppauge, NY 11788 631-952-3324 www.signaramahauppauge.com email:info@signaramahauppauge.com Like us on Facebook: facebook.com/SignARamaHauppauge KEEPING CURRENT Leverage Customer Reviews Effectively to Attract More Business Richard Rutigliano President Primedia Inc. primediany.com rrutigliano@primediany.com If your customers or clients appreciate the work you do for them, it’s important to leverage their opinions to strengthen your business. The 2014 Local Consumer Review Survey by BrightLocal indicated that 88 percent of consumers have read reviews to determine the quality of a local business. Thirty-nine percent said they read reviews on a regular basis, and 72 percent said that positive reviews make them trust a local business more. Here are eight steps to make customer feedback a prominent part of your marketing—and, of course, to increase business. JANUARY 2016 The HIA-LI Reporter Page 16 1. Make this a company project. When you decide to stir the pot and encourage customers or clients to share their opinions, it has to be a company project. Every manager and employee is potentially influencing perceptions, and they need to nurture relationships every chance they get. Explain the plan, insist on everyone’s commitment, and solicit ideas from the team. 2. Develop a company persona. Your company has a culture and persona, whether you like it or not. Take control of your message, voice and image. Cultivate an effective style and use it in every communications channel: telephone conversations, sales calls, service calls, advertising, newsletters, customer letters, websites, social media, message on hold, etc. 3. Create a presence on all review sites. Customers review companies on a variety of sites, with the big names being Yelp, Google and Angie’s List. Find all the sites that are relevant to your company and post an optimized company profile on every one. PriMedia uses specialized software to help clients achieve consistency across multiple review sites (which is vital for SEO purposes) and to monitor reviews. 4. Add a reviews portal to your website. Create a reviews portal that makes it clear you want people to see your reviews and add new ones, with links to current reviews and a note about how to review your business. Incorporate the customer testimonials you gather in the same portal. 5. Talk up reviews with customers and prospects. The confidence you express in the review process is a vital part of the message. Reach out systematically to customers and clients and ask them to give you feedback and review you online. Make it easy to reply and find your online listings, and be clear about how you plan to use their feedback (i.e., in advertisements and on your website.) In all customer communications about reviews, be transparent and use your best voice. 6. Respond effectively to all reviews. The reviews arena might well be where prospects and even customers make their final decisions about whether to use your company or a competitor. Use a positive tone when responding to reviews, good or bad. 7. Maximize your mileage. Include samples of your reviews on your home page, in your newsletters, advertising, brochures and social media. When you are comfortable being open to public evaluation, you send a great message about the company. 8. Monitor the results. Watch all the review sites closely so you are on top of everything that is being said about you. If you want to ramp up your customer reviews, PriMedia is happy to help. Please give me a call at 800-796-3342 or email me at rrutigliano@primediany.com weren’t sure where to start when “We it came to reducing energy costs. PSEG Long Island made it easy.” — Gabe Shtanko, Owner Park Bake Shop of Kings Park One sweet deal. For years, Gabe Shtanko and his family have run one of Long Island’s favorite bakeries — the Park Bake Shop in Kings Park. One important cost of doing business has always been electricity for refrigeration and lighting. Working with our commercial efficiency team, Gabe received almost $23,000 in rebates to help pay for new LED lighting and other upgrades. And Park Bake Shop will continue to save more than $12,000 a year on their energy costs. Looking for energy savings like this in your own business? Find out how we’ve been helping businesses across Long Island. Call our commercial efficiency experts at 1-800-692-2626 or visit www.psegliny.com/business JANUARY 2016 The HIA-LI Reporter Page 17 www.psegliny.com/business KEEPING CURRENT Can an E-mail Exchange Create a Binding Contract? Patrick McCormick, Esq. Partner Campolo, Middleton & McCormick, LLP www.cmmllp.com pmccormick@cmmllp.com Can an e-mail exchange create a binding contract? The short answer is yes! With the proliferation of electronic communications, it is not surprising that courts are increasingly called upon to address claims alleging the creation of a binding contract based upon an exchange of e-mails. JANUARY 2016 The HIA-LI Reporter Page 18 The Appellate Division, Second Department recently held that e-mail communications between parties were sufficient to create a binding contract. Law Offs. of Ira H. Leibowitz v. Landmark Ventures, Inc., 131 A.D.3d 583, 15 N.Y.S.3d 814 (2d Dep’t 2015) involved breach of contract claims related to services provided by the plaintiff. In examining e-mail communications between the parties, the Court found “[b]y the plain language employed” by the parties in e-mail communications, it was clear that the plaintiff made an offer to provide services for a certain fee and that the defendant accepted the offer, creating a binding contract. The Appellate Division, Third Department addressed a similar situation in the recent case In re Estate of Wyman, 128 A.D.2d 1157, 8 N.Y.S.3d 493 (3d Dep’t 2015). The decedent and the respondent purchased an improved parcel of real property. After the decedent’s death, her executor commenced a proceeding against the respondent to turn over ownership of the entire parcel to the estate, claiming that a series of e-mails between the decedent and respondent had created an enforceable contract to transfer sole ownership of the property to decedent. Upon examining the e-mails, the Appellate Division found that there was no contract because the e-mails did not establish a necessary term of the claimed contract: the price to be paid for the transfer of the property. It appears from this decision that if the e-mails in question contained evidence of an agreement on price, the Court would have found a binding and enforceable contract in the e-mail exchange. While communicating by e-mail may seem informal, these cases make clear that parties to an e-mail exchange must exercise care to avoid unintentionally creating a binding contract. An otherwise valid contract cannot be undone simply by concluding with “Sent from my iPhone.” THE HAUPPAUGE INDUSTRIAL ASSOCIATION OF LONG ISLAND JANUARY 2016 The HIA-LI Reporter Page 19 BETHPAGE FEDERAL CREDIT UNION IS PROUD TO SUPPORT NARRATIVE SPOTLIGHT Long Island Green Homes is a project of the Sustainability Institute at Molloy College in partnership with Long Island Towns, community-based organizations, and the New York State Energy Research and Development Authority (NYSERDA), which have teamed up to help spread the word about these free energy-saving programs. As a supporting organization to the Initiative, and in keeping with HIA-LI’s mission as a leader in supporting clean energy and economic development on Long Island, we want to make all of our members aware of an exciting non-profit collaborative partnership that has recently launched. The Long Island Green Homes Initiative is a new effort that is helping Long Islanders to improve their homes and use energy more wisely in their everyday lives. Via one-on-one support from an experienced Energy Navigator, Long Island homeowners are connected with local, certified contractors who assess their home for free to identify money-saving and energy efficient improvements. In addition to reducing your home’s carbon footprint and saving you money, the Long Island Green Homes Initiative stimulates job growth and business opportunities—right here on Long Island. JANUARY 2016 The HIA-LI Reporter Page 20 It starts with a FREE home energy assessment conducted by trained and experienced Home Performance contractors that have been certified by Building Performance Institute (BPI). Fill out the web form on longislandgreenhomes.org or call 800-567-2850. A Long Island Green Homes Energy Navigator will arrange the assessment for you, and again, it is FREE for Long Island homeowners. The assessment provides you with a top-to-bottom look at where your home is wasting energy (electric, heating system, insulation, air sealing). You will receive a comprehensive report identifying the root cause of any drafts, inconsistent temperatures, heating and cooling system failures, or other problems you may be experiencing, including hidden health and safety issues. You can then take advantage of financial incentives, as well as low interest financing to improve and modernize your home. Average savings for Long Island homes that have gone through the program are about $1000 per year, so projects pay for themselves. Navigators will pre-qualify your family and assist you every step of the way. From identifying rebates, discounts, and financing, to ensuring that you understand precisely what your household is eligible for in the process. Energy Navigators work for the non-profit partnership so they’re there to help, not make a sale. Additional programs exist for low and moderate-income families. To get started and arrange for a FREE energy audit, visit longislandgreenhomes.org or call 800-567-2850. The Marketing Choice for Maximum Brand Power! Just add CSG to your Brand Story and outperform the competition... 631-239-6335 Communication Strategy communicationstrategygroup.com/hia-li 1020 West Jericho Turnpike, Suite 210, Smithtown, NY 11787 Group DECEMBER 2015 The HIA-LI Reporter Page 41 “Marketing Tune-up”! JANUARY 2016 The HIA-LI Reporter Page 21 Contact us TODAY for your JANUARY 2016 The HIA-LI Reporter Page 22 Congratulations to th “Those Who Make a Di he Honorees of the ifference Awards” Gala JANUARY 2016 The HIA-LI Reporter Page 23 KEEPING CURRENT Using Mobile Security Management Applications Christopher Mingoia Account Executive TYCO Integrated Security www.tyco.com cmingoia@tyco.com JANUARY 2016 The HIA-LI Reporter Page 24 Today, with 6 billion active mobile subscriptions, and a 50% increase per year of tablet adoption, it is clear that smart phones, handheld devices, and tablets are now an integral part of the mobile office. Mobile applications have evolved to the point where they have helped release managers from the tethers of wired workstations. This freedom of movement has created a major shift in work environment options for business owners and security managers by helping them to increase productivity, increase control over onsite systems and to save significant amounts of time. In fact, it is estimated that 78% of business owners believe that mobile apps save them time. The impact that mobile devices and apps have made on businesses is undeniable. Most industries have seen positive impact by adopting some type of mobile device for their business. The security industry is no exception. The next generation of security solutions operates in an environment where freedom and control are not mutually exclusive. Remote security access and management of video, access, and intrusion systems can give security managers flexibility AND peace of mind. Capabilities of Mobile Security Management Applications Security management applications have evolved to allow remote management of nearly all of your security system controls. They are both convenient and robust. Consider these important capabilities that security apps can provide to manage video, access control and intrusion detection systems: Mobile Apps for Video Surveillance • Receive incident related video clips of security event alerts such as breaches in motion detectors or doors to sensitive areas being accessed • View live video to monitor vulnerable zones–stock rooms, delivery zones, and high value asset areas • Remotely view recorded or archived videos for forensic evidence, training opportunities, monitoring customer service areas, and for procedural compliance • Communicate with first responders by sending video clips of security events Mobile Apps for Access Control • Remotely grant temporary access to sensitive areas of your business, for delivery or contractor services • Add, delete or change access credentials for users • Review access reports for sensitive areas • Pre-set notifications to receive alerts for unauthorized entry Mobile Apps for Intrusion Detection • Remotely arm and disarm an alarm system • Receive immediate access to alarm events, such as open and close data • Receive email and text alerts when intrusion incidents occur, such as back door opened, motion detected or system disarmed • Remotely test systems and view test results Add, delete or change alarm system user codes The benefits of mobile security applications combine well with cloud based solutions like hosted or managed services for video and access control systems. Together they can help give you increased flexibility, greater mobility, and improved peace of mind. Mobile security applications layered with hosted or managed services are a positive step forward in the evolution of mobile security management and can also save you both time and money. For more information on Mobile Security Management, contact Chris Mingoia (631)294-6996 email- cmingoia@tyco.com MAKE AN IMPRESSION AT YOUR NEXT� MEETING OR CORPORATE EVENT!� BAGELS�&�EATERY�OF�NEW�YORK� THE GOURMET FOOD & CATERING SOLUTION� Continental� Breakfasts� Hot Breakfast� Buffets� Executive� Lunches� Brendel’s Corporate Catering Team will work with you to create� the perfect menu that fits your needs & your budget!� Stand out from competitors, impress potential clients� or give that morning meeting an energetic boost!� We specialize in events of all types & sizes!� Call the Brendel’s Catering Team Today!� 1-866-CATERING� Heroes, Wraps� & Panini� Packages� Hot Dish Buffets� BBQ Packages� Cocktail Parties� Holiday Parties� HIA-LI� MEMBERS� RECEIVE� 10% OFF� CATERING� 3 CONVENIENT LONG ISLAND LOCATIONS!!� HAUPPAUGE� : 950 WHEELER ROAD - PHONE: 631-656-6828 FAX: 631-656-6830� WESTBURY� :�1075 OLD COUNTRY ROAD - PHONE: 516-338-4994 FAX: 516-280-5861� HUNTINGTON� :�133 WALT WHITMAN ROAD - PHONE: 631-923-0559 FAX: 631-923-0561� VIEW OUR FULL WEBSITE & DOWNLOAD OUR MENUS AT� WWW.BRENDELSBAGELS.COM� JANUARY 2016 The HIA-LI Reporter Page 25 FREE DELIVERIES TO YOUR OFFICE OR RESIDENCE!� JANUARY 2016 The HIA-LI Reporter Page 26 KEEPING CURRENT What Your Customers Aren’t Telling You George Louris Director of Technology Custom Computer Specialists www.customtech.com glouris@customonline.com During a recent conversation with one of my clients about his company’s IT help desk operations, he told me that everything was going smoothly. My response: “That’s great! How did you arrive at that assessment?” His answer: “I don’t get any complaints from my customers.” Regrettably, this is a common assumption. In fact, as little as four percent of dissatisfied customers actually express their dissatisfaction. What are the other ninety-six percent doing? They are doing irreparable damage to your business as they express their dissatisfaction to their peers or silently stewing in their misery. This leaves you in a state of ignorant bliss, unable to address their concerns. And while exact figures vary, generally it costs between 4-6 times more to find a new customer than it does to keep an existing one. With 2016 nearly upon us, making your customer feedback process more accessible would be a great New Year’s resolution. Why wouldn’t a dissatisfied customer express their concerns? • They are not comfortable. The simple truth is, most people are more comfortable telling their friends about a bad experience rather than voicing their complaint to the offending organization. • Complaining often takes effort. Unless your company has created a process that is user-friendly and effortless, most customers are more likely to tolerate their problem rather than go through an arduous process of voicing their complaint. • They believe their issue does not matter. This is maybe the worst reason of all. If your end users have drawn the conclusion that you cannot help them, they will never let you know when something is wrong. Enhancing your customer feedback process and making it more accessible to customers is a great New Year’s resolution. How can you do this? • Ask questions…the right questions. This may seem obvious, but in many instances customers are not providing feedback simply because you are not asking. Make sure you ask the questions that will help you understand your customers better. Most importantly, address the outcomes you want to improve. • Stay connected. Send out surveys, call, send letters or emails – do whatever it takes to make a connection and solicit feedback. • Make it easy. If the process of submitting customer feedback is too convoluted or complicated, customers are not going to communicate with you. Create a clear, simple and concise route for submitting feedback with your end-users in mind. • Put reviews where customers can see them. Seeing reviews from other customers on your website or social media pages will encourage your end-users to leave feedback of their own. While all of these tactics will greatly improve the rate of customer feedback you receive, the most important thing you can remember is this: Never, ever stop listening to your customers. No matter how great you think you are, ultimately your customers will be the ones who determine whether that’s true. Make that resolution to really listen to what your customers have to say. Prove to them that their feedback or complaint is worth your time and that you value what they have to say. Resolve their issue to the best of your ability and thank them for taking the time to contact you. The day you stop listening to your customers is the day they go to your competition. Connecting Long Island Business™ Business Connections Business Advocacy B u si n e s s Ed u c at ion Business Research Business Branding Call today to learn how the HIA-LI can help grow your business 225 Wireless Blvd Suite 101, Hauppauge, NY 11788 P: 631.543.5355 F: 631.543.5380 www.HIA-LI.org JANUARY 2016 The HIA-LI Reporter Page 27 Community Outreach People’s Alliance Federal Credit Union Take Advantage Of Our Great e-Services: JANUARY 2016 The HIA-LI Reporter Page 28 ONLINE BANKING TEXT MESSAGE & BILL PAYER MOBILE BANKING MOBILE APP E-STATEMENTS For more information visit www.pafcu.org or contact us at (631) 434-3500 and let us show you how we can save you money. 125 Wireless Blvd. • Hauppauge, NY 11788 • www.pafcu.org • (631) 434-3500 Brooklyn, NY • Brooklyn, NY • Jamaica, NY • Jamaica, NY • Brooklyn, NY • Brooklyn, NY • Jamaica, NY • Jamaica, NY • (718) 643-4506 (718) 797-2988 (718) 656-1774 (718) 206-4600 X 3037 Miami, FL Miami, FL (305) 261-1255 • Ronkonkoma, NY • Westbury, NY • Yonkers, NY • Ronkonkoma, • Westbury, NY • Yonkers, NY (631) 580-3702 (516) 832-8100 (914) 963-1370 KEEPING CURRENT Retain Talented Millennials by Empowering Them Robert Graber Chief Executive Officer Long Island Temps www.longislandtemps.com rgraber@longislandtemps.com According to a recent study conducted by PwC, millennials are expected to comprise half of the global workforce by 2020. Like each generation before them, these men and women share an all new set of workplace values and career expectations. Millennials have been labeled as ‘entitled’: Expecting the red carpet to be rolled out for them the moment that diploma hits their hand. However, that label could also mean today’s emerging workforce is less loyal to their employer than baby boomers, who wanted a single job for life. Or Gen X-ers who demonstrate loyalty in response to fair treatment. Millennials are uniquely aware of their own value and the opportunities available in a flattening global job market. To retain talented millennials, they need to be engaged with unique experiences, some degree of autonomy, and consistent feedback. Include and Invest in Your Millennials Millennials have come of age as flat business structures and relaxed workplace atmospheres spread from Silicon Valley startups to the larger realm of professional society. Ensuring millennial employees feel included doesn’t mean inviting them out for craft beers after work. It means keeping them apprised of the general status of the business and their role in the company’s success – possibly through a corporate-wide newsletter or regular staff meetings. Often citing a lack of professional development as a primary reason for leaving a job, millennials need to be empowered through training and opportunities to gain valuable professional experience. Reassess the 9-to-5 Mentality The nine-to-five, 40-hour workweek is deeply embedded in the American psyche. However, with the Internet facilitating business interactions that span time zones and oceans, the traditional workday is as old fashioned as an office smoking section. Having grown up with the Internet, millennials deeply understand this reality and are joining the workforce expecting to be available “off hours,” while having some flexibility in their schedule. Reassess the positions at your company. Consider allowing employees to work remotely or have a flex schedule, as long as they can deliver a high level of productivity. When handing out greater degrees of autonomy, guard against employees becoming isolated. Maintain a sense of community within your company that includes those who don’t adhere to a traditional work schedule. Identify Choice Opportunities Even if a job doesn’t allow for a flexible work schedule, there are a number of alternatives that allow millennials to feel like they have options at the workplace. Give them a role in selecting personal equipment the job may require. Enlist them when it is time to choose new office furniture. Have them select menu choices for a company-wide event. When management-only decisions are made, explain to your millennial workforce the reasons why certain options were chosen. This can have the effect on making them feel “in” on the decision-making process. Provide Frequent Feedback Millennials grew up at a time when parents were being encouraged to play a very active role in raising their children. Today, that parenting style has translated into millennials having expectations of ongoing feedback from their supervisors. Be sure to tell your millennial employees what they’re doing right, and what they’re doing wrong. They will feel empowered through your praise and tutelage. To learn more, contact Long Island Temps today at (516) 777-TEMPS JANUARY 2016 The HIA-LI Reporter Page 29 Ready to make your worksite grounds Tobacco Free? We Can Help. Join the growing trend to improve employee health and your bottom line: JANUARY 2016 The HIA-LI Reporter Page 30 Protect employees & visitors from secondhand smoke Reduce tobacco litter Save money Earn points towards LEED Certification We are grant funded by NYS to help worksites successfully adopt and implement tobacco-free policies. Free resources are available including custom signage, technical assistance, model policy language, implementation toolkit and cessation resources. (631) 415-0949 | BreatheFreely.org Co-Chairs, Michael Capaldo of Michael Capaldo Employee Benefits and Ann Morrison of American Heart Association The Mentoring / Networking Committee’s mission is to encourage and facilitate effective, productive and valuable relationships by mentoring and connecting new and existing HIA-LI members. The Committee provides new members with an on-boarding experience and enhances existing members’ membership experience by providing them with the information, tools and skills they need to be successful HIA members. Over a three-month period, members receive key information on utilizing the benefits of HIA membership, training on networking effectively and the opportunity to participate in multiple networking opportunities with other members. The Committee’s activities include our Elevator Pitch Boot Camp, where we learn how to construct and deliver an effective and meaningful introduction; Networking 101, basic networking skills and techniques as well as discussions on topics that may assist in our networking efforts such as emotional intelligence, body language, social curiosity and social networking. Whether you’re a new member, or a long-time member of the HIA-LI, we invite you to participate and share your experiences and skills with the rest of the group. The Committee meets on the 4th Friday of each month at 8:30 at the HIA-LI office. The new member on-boarding process begins after the New Member Breakfast, which takes place on a quarterly basis. JANUARY 2016 The HIA-LI Reporter Page 31 Investors Bank. SNL Maps Banking in your best interest. Investors Bank is an independent, full-service bank operating over 130 branches in New Jersey, New York City and Long Island. We have the size, scope and talent to deliver products and services that are competitive with larger institutions. Yet as a community bank, we still place a premium on personal service and attention to each customer. We provide a full range of products and services: • Checking & Savings • CDs & Money Markets • Credit Cards • Online & Mobile Banking • Mortgages • Home Equity Loans & Lines of Credit • Investments • Business Deposit Services • Business Loans & Lines of Credit • Commercial Real Estate Lending • Asset Based Lending • Cash Management Services Investors Bancorp • IOLTA & IOLA Accounts Inc. (MHC) US Branches: • Escrow Accounts JANUARY 2016 The HIA-LI Reporter Page 32 Current OVER 130 BRANCH LOCATIONS NEW JERSEY • NEW YORK CITY • LONG ISLAND Long Island Branches Commack Branch 1174 Jericho Tpke • Commack, NY John Savarese, Branch Manager 631.543.2007 Mineola Branch 190 East Jericho Tpke • Mineola, NY Michael A. Balzano, Branch Manager 516.742.5340 Islandia Branch 1752 Veterans Hwy • Islandia, NY William T. Kuhlman, Branch Manager 631.273.2300 Wantagh Branch 1164 Wantagh Ave • Wantagh, NY William Ramos, Branch Manager 516.221.8050 Manhasset Branch 1577 Northern Blvd • Manhasset, NY Tina Handras, Branch Manager 516.365.0990 Visit myinvestorsbank.com Member FDIC Equal Housing Lender Investors Bank name and weave logo are registered trademarks. © 2015 Investors Bank. © 2014 SNL Financial LC. All rights reserved. July 24, 2014 KEEPING CURRENT What to Know About Buying a Fixer-Upper James Barlow Financial Advisor Ameriprise Financial Services www.ameriprise.com james.a.barlow@ampf.com Buying a fixer-upper property has become popularized thanks to home improvement shows. But buying a fixer-upper--either to keep or resell--isn't just for TV. Why purchase a fixer-upper? There are many reasons to consider purchasing a fixer-upper, such as: • Profit potential--If you choose to rent or sell the home, you have an opportunity to earn an income or make a profit. • Build equity--If you plan to occupy the home, you can build equity over time and eventually pass the home to family members. • Reduced competition--Buyers may be reluctant to purchase properties that require extensive renovations. A smaller competition pool may increase your chances of acquiring the property at a lower cost. Because there are many potential benefits to buying a fixer-upper, it's important to understand the process and the potential problems that can come with it. Location, location, location Location is key when purchasing any piece of real estate. Look for properties in desirable areas or where property values are on the rise. The renovations needed could elevate the home to the level of the neighboring houses. Updating a home in an undesirable neighborhood may leave you with a property that costs more to renovate than you would make by reselling it. What about foreclosures? Purchasing foreclosed properties has become increasingly popular for those looking to profit from real estate; however, buying bank-owned property can come with many possible drawbacks. In many instances, homes owned by a bank cannot be fully inspected prior to purchase, and the bank may be unable to provide information on the condition of the home. This can lead to some unwelcome surprises when you finally get to see the property you've purchased. When purchasing a foreclosed home, anticipate some setbacks and create a contingency reserve for unforeseen costs. Easy vs. expensive fixes Whether you're planning to do the work yourself or hire an expert, you need to know how difficult, time-consuming, and expensive the improvements will be. Easy fixes include painting walls, removing wallpaper, replacing light fixtures and fans, and refinishing floors. More expensive fixes include replacing a roof, plumbing, electrical, or windows; an extensive kitchen or bath remodel; and replacing HVAC systems or adding central air. Some renovations add more value to the home than others. When making renovation decisions, consider both the estimated cost and the home's projected resale value. Less expensive renovations may generate a higher profit margin, while more expensive renovations might leave you with a minimum return on the money you spent. Tax consequences While renovations are one of the most important (and exciting) aspects of owning a fixer-upper, also consider the potential tax consequences that come with buying any piece of real estate. The tax implications will vary depending on whether you live in the home, rent it out, sell it right away, or hold on to it for a while for resale. Talk to your tax professional to learn more about the tax consequences for your specific situation. Financing your fixer-upper Both the Federal Housing Administration (FHA) and Fannie Mae offer loan programs specifically for people renovating a home. The FHA 203(k) Rehab Loan is a government-funded loan that can help you finance both the purchase of the home and the projected cost of renovations in one mortgage. This loan program is limited to the rehabilitation of homes that will be owner occupied, and therefore might be a good option if you want to invest in a fixer-upper that will stay in your family. (Source: U.S. Department of Housing and Urban Development, 203(k) Rehab Mortgage Insurance) Unlike 203(k) loans, the Fannie Mae HomeStyle Loan is not limited to the renovation of homes that will be owner occupied; therefore, this loan program can be used by homebuyers who wish to renovate a fixer-upper into a vacation home or rental property. There are no restrictions on the types of repairs allowed except that all repairs must be on the property and must add value to the home. (Source: Fannie Mae HomeStyle Renovation Mortgage Fact Sheet, August 2014) For more information on both loans, visit hud.gov and fanniemae.com Ameriprise Financial, Inc. Member FINRA and SIPC. Copyright 2006-2015 Broadridge Investor Communication Solutions, Inc. All rights reserved To register for one of Jim’s Breakfast or Lunch workshops, contact him at 516-479-5871 or james.a.barlow@ampf.com STAND OUT FROM THE HERD IN 2016 • EMAIL MARKETING • PAY- PER-CLICK • SEARCH ENGINE OPTIMIZATION • REMARKETING • SOCIAL MEDIA JANUARY 2016 The HIA-LI Reporter Page 33 631.546.7779 www.openmoves.com Tech Trends for 2016 KEEPING CURRENT 2. Taking advantage of mobile solutions Michael McKie Account Manager Atlantic, Tomorrow’s Office www.tomorrowsoffice.com We’re in the age of mobility and it’s vital to stay up-to-date on the latest mobile solutions; enabling your staff members to access important business applications and information via their smartphone or tablet. It’s beneficial for your staff members AND your company as more work gets done outside of the office. mmckie@tomorrowsoffice.com It’s no secret: technology evolves fast and recent advancements are changing almost every aspect of life – from work to home. For any business, regardless of size or industry, investments in technology can be daunting. How do you know what’s right for you? What 3. Increased Cloud Backup, Business Continuity, and Recovery innovational solutions are worth the cost? An obvious area of expense and internal resources is backup and disaster recovery. Just having files on your server are not good enough anymore. Small 1. Get rid of or greatly reducing on premise business have an average recovery time objective of 2 business days, so business continuity is needed. technology Companies that want to invest in such off-premises In the past, the typical office would be littered services should keep these two issues in mind: the with technology – from desktops to printers to cost of the service, and how rapidly the cloud provider can deliver your data when a recovery is servers and various other equipment. But the necessary. You must put more emphasis on business cost of buying and maintaining all that hardcontinuity, in order to ensure you’re able to recover ware has severely dented the bottom line. quickly from natural disaster, human error, and Cloud computing has changed the game; allowing you to eliminate the cost of buying, cybercrime that leave you unable to access data. maintaining, and supporting hardware while moving vital parts of your infrastructure to the 4. Archiving data that’s deemed valuable cloud. This allows executives to change these upgrades from capital to operational expenses. Certain businesses have a legal requirement to keep Here are our 5 tech trends on the horizon for 2016: every piece of data they generate or receive. And as the price of storage continues to plummet, it has become the norm to store everything and keep it for posterity. But many businesses don’t need to hold onto everything. They can actually delete large quantities of data and only retain vital business data, such as customer information and financial records. As more companies store data in the cloud, a growing trend involves lowering cloud costs by being highly selective about what data they keep. If data provides value to your business, then protect, store it, and treat it as a business asset. But if there is no value, why are you keeping it? 5. Enhancing security awareness throughout the workforce Nothing will save you more money than enhancing security awareness throughout the workforce. It’s more important than ever before, especially as cybercriminals continue to become more sophisticated and sneaky. Make sure all staff members are trained regularly on what threats to avoid, signs of malicious activity, and proper best practices to safeguard data. Stay updated on long island business LIKE us on facebook Follow us on social med JANUARY 2016 The HIA-LI Reporter Page 34 ia! Follow us on twitter Connect with us on linkedin www.hia-li.org JANUARY 2016 The HIA-LI Reporter Page 35 AHRC Suffolk June Huether • (631) 585-0100 • jhuether@suffahrc.org • www.ahrcsuffolk.org 2900 Veterans Highway , Bohemia NY 11716 ASAP Temporaries Charron Russo • (631) 265-3800 • crusso@asaptemps.com • www.asaptemps.com 765 Smithtown Bypass , Smithtown NY 11787 ATSI - Intl Kiran Anumolu • (631) 486-0966 • naveen@atsi-intl.com • www.atsi-intl.com 580 Old Willets Path , Hauppauge NY 11788 Barron's Educational Series Inc. Kate McCarthy • (631) 434-3311 • kmccarthy@barronseduc.com • www.barronseduc.com 250 Wireless Blvd. , Hauppauge NY 11788 Briarcliffe College Dr. George Santiago, Jr. • (516) 918-3601 • gsantiago@bcl.edu • www.briarcliffe.edu 1055 Stewart Avenue , Bethpage NY 11714 Career and Employment Options Nicholas Villani • (631) 234-6064 • nvillani@CEOIncworks.com • www.ceoincworks.com 1 Rabro Drive Suite102, Hauppauge NY 11788 Adecco Nancy Burlison • (631) 844-7650 • nancy.burlison@adeccona.com • www.adeccona.com 175 Broadhollow Rd. , Melville NY 11747 Adelphi University's Hauppauge Education and Conference Center Linn Cartagena • (631) 300-4350 • cartagen@adelphi.edu • www.adelphi.edu 55 Kennedy Drive , Hauppauge NY 11788 Adrian Miller Sales Training Adrian Miller • (516) 767-9288 • amiller@adrianmiller.com • www.adrianmiller.com 43 Park Avenue , Port Washington NY 11050 AHRC Suffolk June Huether • (631) 585-0100 • jhuether@suffahrc.org • www.ahrcsuffolk.org 2900 Veterans Highway , Bohemia NY 11716 ASAP Temporaries Charron Russo • (631) 265-3800 • crusso@asaptemps.com • www.asaptemps.com 765 Smithtown Bypass , Smithtown NY 11787 ATSI - Intl Kiran Anumolu • (631) 486-0966 • naveen@atsi-intl.com • www.atsi-intl.com 580 Old Willets Path , Hauppauge NY 11788 Barron's Educational Series Inc. Kate McCarthy • (631) 434-3311 • kmccarthy@barronseduc.com • www.barronseduc.com 250 Wireless Blvd. , Hauppauge NY 11788 Briarcliffe College Dr. George Santiago, Jr. • (516) 918-3601 • gsantiago@bcl.edu • www.briarcliffe.edu 1055 Stewart Avenue , Bethpage NY 11714 Career and Employment Options Nicholas Villani • (631) 234-6064 • nvillani@CEOIncworks.com • www.ceoincworks.com 1 Rabro Drive Suite102, Hauppauge NY 11788 CareerSmarts Susan Gubing • (631) 979-6452 • sue@careersmarts.com • www.careersmarts.com 116 Brooksite Drive , Smithtown NY 11787 Child Care Council of Suffolk, Inc. Janet Walerstein • (631) 462-0303 • jwalerstein@childcaresuffolk.org • www.childcaresuffolk.org 60 Calvert Avenue , Commack NY 11725 Corporate Hiring Solutions Sharvani Srinivas • (631) 236-9637 • sharvani@cohires.com • www.cohires.com 80 Orville Drive Ste. 100, Bohemia NY 11716 Dale Carnegie Training of Long Island Michael Frenda • (631) 415-9388 • Michael.Frenda@dalecarnegie.com www.longisland.dalecarnegie.com • 290 Motor Parkway , Hauppauge NY 11788 Dowling College Bruce Haller • (631) 244-3266 • hallerb@dowling.edu • www.dowling.edu 150 Idle Hour Blvd. , Oakdale NY 117696 E&I Cooperative Services Jeannine Del Pozzo • (631) 630-8253 • jdelpozzo@eandi.org • www.eandi.org 2 Jericho Plaza Suite 309, Jericho NY 11753 CareerSmarts Susan Gubing • (631) 979-6452 • sue@careersmarts.com • www.careersmarts.com 116 Brooksite Drive , Smithtown NY 11787 Child Care Council of Suffolk, Inc. Janet Walerstein • (631) 462-0303 • jwalerstein@childcaresuffolk.org • www.childcaresuffolk.org 60 Calvert Avenue , Commack NY 11725 Corporate Hiring Solutions Sharvani Srinivas • (631) 236-9637 • sharvani@cohires.com • www.cohires.com 80 Orville Drive Ste. 100, Bohemia NY 11716 Dale Carnegie Training of Long Island Michael Frenda • (631) 415-9388 • Michael.Frenda@dalecarnegie.com www.longisland.dalecarnegie.com • 290 Motor Parkway , Hauppauge NY 11788 Dowling College Bruce Haller • (631) 244-3266 • hallerb@dowling.edu • www.dowling.edu 150 Idle Hour Blvd. , Oakdale NY 117696 E&I Cooperative Services Jeannine Del Pozzo • (631) 630-8253 • jdelpozzo@eandi.org • www.eandi.org 2 Jericho Plaza Suite 309, Jericho NY 11753 Eastern Suffolk BOCES Leah Arnold • (631) 244-4099 • larnold@esboces.org • www.esboces.org; www.academyli.org 201 Sunrise Highway , Patchogue NY 11772 Exelligence LLC Joe Tomaselli • (631) 549-4398 • joetomaselli@exelligence.com • www.exelligence.com 23 Scharfer Street , Huntington Station NY 11746 Express Employment Professionals Jim Bartunek • (631) 406-4064 • jim.bartunek@expresspros.com • www.expresspros.com 1 Rabro Drive Suite 104, Hauppauge NY 11788 Harbor Country Day School Charlie Mugford • (631) 584-5555 • cmugford@harborcountrydayschool.org www.harborcountrydayschool.org • 17 Three Sisters Road , St. James NY 11780 Hauppauge Public Schools Frank Hufnagel • (631) 761-8332 • hufnagelf@hauppauge.k12.ny.us • www.hauppauge.k12.ny.us 500 Lincoln Blvd. , Hauppauge NY 11788 Hofstra University Darlene Johnson • (516) 463-5833 • darlene.johnson@hofstra.edu • www.hofstra.edu/Career M. Robert Lowe Hall 140 Hofstra University, Hempstead NY 11549 Horizon Staffing Solutions Nancy Diaz • (516) 326-2020 • ndiaz@horizonstaffingsolutions.com www.horizonstaffingsolutions.com • 20 Jerusalem Avenue 3rd Floor , Hicksville NY 11801 Hunter Business School Annette Jao • (631) 736-7360 • ajao@hunterbusinessschool.edu • www.hunterbusinessschool.com 3247 Route 112 , Medford NY 11763 Island Drafting & Technical Institute James G. Di Liberto • (631) 691-8733 • dilibertoj@idti.edu • www.idti.edu 128 Broadway , Amityville NY 11701 Eastern Suffolk BOCES Leah Arnold • (631) 244-4099 • larnold@esboces.org • www.esboces.org; www.academyli.org 201 Sunrise Highway , Patchogue NY 11772 Exelligence LLC Joe Tomaselli • (631) 549-4398 • joetomaselli@exelligence.com • www.exelligence.com 23 Scharfer Street , Huntington Station NY 11746 Express Employment Professionals Jim Bartunek • (631) 406-4064 • jim.bartunek@expresspros.com • www.expresspros.com 1 Rabro Drive Suite 104, Hauppauge NY 11788 Harbor Country Day School JANUARY 2016 The HIA-LI Reporter Page 36 Charlie Mugford • (631) 584-5555 • cmugford@harborcountrydayschool.org www.harborcountrydayschool.org • 17 Three Sisters Road , St. James NY 11780 Hauppauge Public Schools Frank Hufnagel • (631) 761-8332 • hufnagelf@hauppauge.k12.ny.us • www.hauppauge.k12.ny.us 500 Lincoln Blvd. , Hauppauge NY 11788 We appreciate your referrals. We also Reward you. Refer a company to the HIA-LI and receive $50 HIA-LI Referral Rewards™ when the company joins, becomes a sponsor or advertises with the HIA-LI. HIA-LI Referral Rewards™ Credits can be used towards your company’s membership renewal, attending HIA-LI events, Exposure Opportunities & Sponsorships, and print & digital Advertising. (Terms & Conditions Apply - See certificate for details or call 631-543-5355) Hofstra University Darlene Johnson • (516) 463-5833 • darlene.johnson@hofstra.edu • www.hofstra.edu/Career M. Robert Lowe Hall 140 Hofstra University, Hempstead NY 11549 Horizon Staffing Solutions Nancy Diaz • (516) 326-2020 • ndiaz@horizonstaffingsolutions.com www.horizonstaffingsolutions.com • 20 Jerusalem Avenue 3rd Floor , Hicksville NY 11801 Thank you for your Referral. This credit may be used towards your Annual Membership fee, tickets to HIA-LI Networking Events, Advertising, and Sponsorship Opportunities. Hunter Business School Annette Jao • (631) 736-7360 • ajao@hunterbusinessschool.edu • www.hunterbusinessschool.com 3247 Route 112 , Medford NY 11763 Island Drafting & Technical Institute James G. Di Liberto • (631) 691-8733 • dilibertoj@idti.edu • www.idti.edu 128 Broadway , Amityville NY 11701 Terri Alessi-Miceli, HIA-LI President #XXXX *Must be used within one year from date received. The following events do not apply: HIA-LI Annual Trade Show, Business Achievement Awards, Golf Outing and Those who Make a Difference Awards Gala ( F or E xa m p l e On ly ) Express Employment Professionals Jim Bartunek • (631) 406-4064 • jim.bartunek@expresspros.com • www.expresspros.com 1 Rabro Drive Suite 104, Hauppauge NY 11788 Harbor Country Day School Solomon Page Group Ken Gelfand • (631) 870-6523 • KGelfand@solomonpage.com • www.solomonpage.com 350 Motor Parkway Suite 311, Hauppauge NY 11788 St. Joseph's College Charlie Mugford • (631) 584-5555 • cmugford@harborcountrydayschool.org www.harborcountrydayschool.org • 17 Three Sisters Road , St. James NY 11780 Erin Boccio, M.S. • (631) 687-4501 • eboccio@sjcny.edu • www.sjcny.edu 155 West Roe Blvd. , Patchogue NY 11772 Hauppauge Public Schools Ann-Marie Scheidt • (631) 632-7006 • annmarie.scheidt@stonybrook.edu • www.stonybrook.edu • Office of Economic Development 100 Engineering , Stony Brook NY 11794 Frank Hufnagel • (631) 761-8332 • hufnagelf@hauppauge.k12.ny.us • www.hauppauge.k12.ny.us 500 Lincoln Blvd. , Hauppauge NY 11788 Hofstra University Stony Brook University Suffolk County Community College Corporate Training Center Darlene Johnson • (516) 463-5833 • darlene.johnson@hofstra.edu • www.hofstra.edu/Career M. Robert Lowe Hall 140 Hofstra University, Hempstead NY 11549 John Lombardo • (631) 851-6200 • lombardj@sunysuffolk.edu • www.sunysuffolk.edu/ctc 1001 Crooked Hill Road , Brentwood NY 1171711701 Horizon Staffing Solutions Michael Kinane • (516) 876-3981 • kinanem@oldwestbury.edu • www.oldwestbury.edu Career Planning & Development Room 301, Old Westbury NY 11568 Nancy Diaz • (516) 326-2020 • ndiaz@horizonstaffingsolutions.com www.horizonstaffingsolutions.com • 20 Jerusalem Avenue 3rd Floor , Hicksville NY 11801 Hunter Business School Annette Jao • (631) 736-7360 • ajao@hunterbusinessschool.edu • www.hunterbusinessschool.com 3247 Route 112 , Medford NY 11763 SUNY College Old Westbury The Execu|Search Group Daniel Myers • (631) 768-8100 • dmyers@execu-search.com • www.execu-search.com 538 Broadhollow Road Suite 205, Melville NY 117478 The Odyssey Group Island Drafting & Technical Institute Jeannie Catapano • (516) 349-0809 • JeannieC@theodyssey-group.com www.odysseyconsultinggroup.com • 255 Executive Dr. Suite 403, Plainview NY 11803 J.A.T.C. Sally Dessart • (631) 751-1800 • sally.dessart@stonybrookschool.org • www.stonybrookschool.org 1 Chaptman Parkway , Stony Brook NY 11790 JBCPlatform Rob Greenberger • (631) 462-9800 • rgreenberger@syjcc.org • www.suffolkyjcc.org 74 Hauppauge Road, Commack NY 11725 Jim Ryan Talks Linda Browne • (631) 232-0976 • lbrowne@ucp-suffolk.org • www.theemploymentconnection.com 250 Marcus Blvd, Hauppauge, NY 11788 James G. Di Liberto • (631) 691-8733 • dilibertoj@idti.edu • www.idti.edu 128 Broadway , Amityville NY 11701 Christopher Kelly • (631) 434-3939 • ckelly@lijatc.org • 370 Motor Parkway , Hauppauge NY 11788 Patty Sullivan • (631) 419-8228 • pattys@jbcplatform.com • www.jbcplatform.com 150 Motor Parkway Suite 401, Hauppauge NY 11788 Jim Ryan • (866) 546-7926 • info@jimryantalks.com • www.jimryantalks.com PO Box 276 , Northport NY 11768 LIU Post Christina Seifert • (516) 299-2258 • christina.seifert@liu.edu • www.liu.edu/pep Kumble Hall 720 Northern Blvd. - Roth Hall, Brookville NY 11548 Lloyd Staffing Lawrence Abbondandolo • (631) 777-7600 • lawrencea@lloydstaffing.com • www.lloydstaffing.com 445 Broad Hollow Road Suite 119, Melville NY 11747 Long Island Temps Robert Graber • (631) 777-8367 • rgraber@longislandtemps.com • www.longislandtemps.com 300 Garden City Plaza Suite 300, Garden City NY 11530788 Manpower Talise Geer • (631) 454-9660 • talise.geer@manpower.com • www.us.manpower.com 135 Pinelawn Road Suite 120 North, Melville NY 11747 National Recruiting Group Kim Cottage • (631) 396-9600 • kimc@nrgusa.com • www.nrgusa.com 48 South Service Road Suite 101W, Melville NY 11747 New York Safety Training Associates Guy Gourlay • (631) 495-6011 • NYStainc@aol.com P.O. Box 185 , Selden NY 11784 Nielsen Associates Renee` Nielsen • (631) 582-4024 • RN@NielsenStaffing.com • www.Nielsenstaffing.com 330 Motor Parkway Suite 101, Hauppauge NY 11788 The Stony Brook School The Suffolk Y Jewish Community Center, Inc. UCP of Suffolk - The Employment Connection Valiant Solutions Inga Spiess • (516) 390-1110 • inga.spiess@valiant.com • www.valiant.com 110 Crossways Park Dr., Woodbury NY 11797 Western Suffolk BOCES Kristine M. Shanteau • (631) 667-6000 • kshantea@wsboces.org • www.wilsontech.org 17 Westminster Avenue , Dix Hills NY 11746 Zeus Associates Recruiting & Staffing Elizabeth Stuckey • (212) 696-6867 • liz@zeusstaffing.com • www.zeusstaffing.com One Penn Plaza 36th Floor, New York NY 10119 PRIOR INDUSTRY LIST UPDATES CROWN ADVERTISING Thomas K. Cullen • (631) 887-3060 • Tcullen@crownad.com • www.crownad.com 135 Engineers Road, Suite 120 Hauppauge, NY 11788 - PARENTS FOR MEGAN’S LAW & THE CRIME VICTIMS CENTER Laura Ahearn • (631) 689-2672 • lauraa@parentsformeganslaw.org • www.parentsformeganslaw.org 100 Comac St, Ronkonkoma, NY 11779 Northport Students Mean Business Inc Connor Nolan • (631) 665-7040 • info@NSMB.org 165 Orinoco Drive , Brightwaters NY 11718 Pal-O-Mine Equestrian, Inc. Lisa Gratti • (631) 348-1389 • info@pal-o-mine.org • www.pal-o-mine.org 829 Old Nichols Road, Islandia NY 11749 Randstad - Hauppauge Agnes Puyraud • (631) 582-2148 • agnes.puyraud@RandstadUSA.com 150 Motor Parkway , Hauppauge NY 11788 Robert Half Dianne Faria • (631) 231-6711 • dianne.faria@roberthalf.com • www.roberthalf.com 102 Motor Parkway Suite 210, Hauppauge NY 11788 RPF Associates Robert Firmbach • (631) 586-0778 • rpfassociates@optonline.net • 20 LeRoy Street , Dix Hills NY 11746 Safety-N-Compliance Services, Inc. / Snack Time Services, Inc. Paul Silverman • (516) 937-5390 • paul@safetyncomplianceservices.com www.safetyncomplianceservices.com • P.O. Box 1044 , Bethpage NY 11714 Sandler Training Richard Isaac • (631) 231-3538 • rich.isaac@sandler.com • www.legend.sandler.com 225 Wireless Blvd. Suite 104, Hauppauge NY 11788 SBPLI School-Business Partnership of LI, Inc. Joani Madarash • (631) 745-8150 • jmadarash@accesslinx.com PO Box 101 , Kings Park NY 11754 Small Business Development Center at Farmingdale State College Erica Chase-Gregory • (631) 370-8888 • chasee@farmingdale.edu • www.farmingdale.edu/sbdc 2350 Broadhollow Road , Farmingdale NY 11735 Smithtown Central School District Mary Pat Grafstein • (631) 382-2977 • mgrafstein@smithtown.k12.ny.us • 100 Central Road , Smithtown NY 11787 Solomon Page Group Ken Gelfand • (631) 870-6523 • KGelfand@solomonpage.com • www.solomonpage.com 350 Motor Parkway Suite 311, Hauppauge NY 11788 St. Joseph's College Erin Boccio, M.S. • (631) 687-4501 • eboccio@sjcny.edu • www.sjcny.edu 155 West Roe Blvd. , Patchogue NY 11772 Stony Brook University Ann-Marie Scheidt • (631) 632-7006 • annmarie.scheidt@stonybrook.edu • www.stonybrook.edu • Office of Economic Development 100 Engineering , Stony Brook NY 11794 JANUARY 2016 The HIA-LI Reporter Page 37 Segue Search Light Industrial/Hospitality Frank Cumbo • (631) 666-0540 • fcumbo@seguesearch.com • www.seguesearch.com 9 Third Ave. , Bay Shore NY 11706 KEEPING CURRENT Document Management…..What Does It Really Mean to Your Business? Michael Feingold President Digital Onesource Consulting Solutions www.docsconsulting.net mfeingold@docsconsulting.net We get a lot of questions about Document Management Solutions (DMS) and how it can help your business. I suppose the first question we are asked is “just what is document management”? In this article we hope to answer that question and many more. As your read through this article, here are a few questions that you may need to be asking about your business and the relationship with document management. • How many filing cabinets does your business actively use? • How much square footage do the cabinets use? • How often does your employees have to retrieve a paper document and return it? • How many employees do you have? • How many of them do the same? • Do you know the true cost of processing an invoice? • What are your per page photocopying costs Including the lease and paper? • Do you work on shared documents? • Do your customers ever call and you have to call them back? • Most importantly…What is your disaster recovery plan if you ever had a fire or flood? • The document management process begins with the conversion of paper documents and records to electronic files. Digitizing eliminates the many obstacles created by paper based labor-intensive duplication procedures, slow distribution, misplaced originals and the inconvenience of retrieving files from remote locations. Because paper files are also costly to process, duplicate, distribute and store, digitizing reduces operating expenses and overhead. The process consists of several steps which can all be automated as well: 1. Capture of Documents (Scanning and Importing) 2. Storage of Documents (location and media type) 3. Indexing and Retrieval (the information you are looking for) 4. Distribution (who needs to work on the documents) 5. Applied Security of Documents (Who has access to each document) Capturing of Documents: There are three main methods of bringing files into a DMS: A. Scanning or imaging, for paper files B. Importing electronic documents such as word processing files, spreadsheets, faxes, audio and video C. Conversion, for creating unalterable images of electronic documents Storage Media and location: • Magnetic Media (Hard Drives) • MagnetoOptical Storage • Compact Discs • DVDs • Online storage/ backup • Onsite or offsite Server, NAS, or DAS Indexing and Retrieval: (the time saver) A full featured document management system makes retrieval of relevant documents fast, easy and efficient, and offers multiple methods of indexing, or categorizing, information. Indexing allows users to quickly sort large volumes of data to find the right document. Whatever the combination of indexing methodologies, search methods need to be easily used and understood by the people who retrieve the documents, as well as those who file them. There are three primary ways of indexing files in a document management system: 1. Full text indexing, or indexing every word contained within a document 2. Index fields, or indexing through keyword categories of documents 3. Folder/file structure, or indexing by associated document groups Indexing is simply the data that you are looking for...instead of looking in a file cabinet or computer folder, you simply do a search. We will continue in the next article…….stay posted! Business Networking JANUARY 2016 The HIA-LI Reporter Page 38 In the palm of your hands. Available On COMING IN 2016 • The HIA-LI Official App JANUARY 2016 The HIA-LI Reporter Page 39 W E L C O M E NEW MEMBERS Air Quality Solutions/ KiltronX William S. Haile Owner 42 Calumet Drive Huntington Station, NY 11746 www.airqualityny.com bill@IAQGUY.com Testing, Inspections, Assessment, Bed Bug Pesticide Alternative Products, Home, Offices and Buildings. Quality Shredding Corp Tobi Innerfield President 1014 Grand Blvd. Deer Park, NY 11729 www.qualityshredding.com tobi.innerfield@qualityshredding. com We Shred Paper, Hard Drives and More! Certified, Licensed and Insured. BOSS Facility Services, Inc. Keith Keingstein President 1 Roebling Ronkonkoma, NY 11779 www.bossfacilityservices.com keith@bossfacilityservices.com BOSS is a Nationwide Facility Management Firm Sangria 71 Rosendo Fernandez President 1095 Jericho Turnpike Commack, NY 11725 wwwsangria71.com sangria71east@gmail.com Spanish/Tapas Restaurant Bulbtronics, Inc. Brian Johnston, LC, IES Product Manager 45 Banfi Plaza Farmingdale, NY 11735 www.bulbtronics.com brianj@bulbtronics.com Specialize in Light Fixtures and All Types of Batteries Community Housing Innovations Tracey Lutz Associate Executive Director 55 Medford Avenue Patchogue, NY 11772 www.chigrants.org tlutz@communityhousing.org JANUARY 2016 The HIA-LI Reporter Page 40 Enviro Health Systems Steven Kopejzna President 14 Windwood Rd. Bohemia, NY 11716 www.envirohealthsystems.com enhealth@optonline.net Clean Air and Water Purification Systems. Cleaning Supplies for Schools, Restaurants, Hotels and other Businesses interested in Safe, Pure Products. JBCPlatform Patty Sullivan Branch Manager 150 Motor Parkway Hauppauge, NY 11788 www.jbcplatform.com pattys@jbcplatform.com With a National reach JBCPlatform/ JBCHoldings provides a full range of staffing solutions, at all levels with a personalized approach. SK Archiving Steve Kahn 45 Ranick Road Hauppauge, NY 11788 www.skarchieving.com steve@skarchiving.com Document Scanning & Archiving TransFirst Rose Guarino Marketing Manager 1393 Veterans Memorial Highway Hauppauge, NY 11788 www.transfirst.com rguarino@transfirst.com TransFirst offers secure transaction processing services and payment enabling technologies designed for financial institutions, independent sales organizations, healthcare, e-commerce, integrated partners, government and merchant customers. Vivint Solar East Coast Danielle DePadova 575 Underhill Blvd. Syosset, NY 84043 www.vivintsolar.com danielle.depadova@vivintsolar.com At Vivint Solar, We Understand the Importance of Renewable Energy. We are Dedicated to Designing, Installing, and Maintaining Affordable Solar Solutions. For more information on the benefits of membership, or submitting a new member profile, please contact Karen Robinson at krobinson@hia-li.org or call 631-543-5355 Crown Advertising and Marketing, Inc. 135 Engineers Road, Suite 120 Hauppauge, NY 11788 631-604-4308 www.crownad.com kyoung@crownad.com Kerry Young VP and Creative Director Crown Advertising and Marketing, founded by president Thomas K. Cullen in 1992, has moved to Hauppauge to be more centrally located to clients in both Nassau and Suffolk Counties. The full-service agency, known for its creative work in retail, food, healthcare, and financial services, represents Brookhaven Memorial Hospital Medical Center, Planet Home Lending, King Kullen Grocery Co, Inc., and Long Island Cares, among others. “Marketing is about creating concepts that interest and engage the public in your business and what you have to offer,” said Cullen, who first grew interested in the field through his family’s supermarket business and then went on to earn his MBA in Marketing. “Crown’s creative team also anticipates the trends in reaching audiences, offering clients the latest in digital and social media.” Crown Vice President Kerry Young supervises many of the Agency’s accounts. In her 20 years at Crown, she has carved out areas of expertise, including healthcare advertising and marketing. She led Crown’s team in the name change and rebranding for Nassau Health Care Corporation to NuHealth, spearheaded several ad campaigns for the SUNY College of Optometry, and promoted the foundations of Lenox Hill Hospital, Hackensack University Medical Center, and North Shore/LIJ. Recently, she undertook a new role -- conducting marketing seminars for about 30 entrepreneurs to help them prepare their ‘products for market’ -- that culminated in an Expo at the SUNY Stony Brook Incubator at Calverton for showcasing their artisanal products to regional buyers. “Crown is very hands-on, adopting our clients objectives as our own and becoming an effective, integral part of their business plan,” said Young. “We look forward to building similar rapport with many new neighbors here in Hauppauge.” For more, follow Crown Advertising and Marketing on Facebook and Twitter @crownadv. Slightly Mad 81 Scudder Avenue Northport, NY 11768 631-271-2971 www.weareslightlymad.com jackie@weareslightlymad.com Jackie Pecora Director of Business Development Slightly Mad: A very different kind of marketing partner We are Slightly Mad... an advertising agency and brand consultancy located in Northport, New York. We combine a business oriented strategic process with a media-neutral creative approach. We have our roots in strategy. Our founders were fortunate to have been trained and worked with some of the greatest minds of the advertising and marketing industry on Madison Avenue. We begin client engagements by developing a thorough understanding of an organization’s overarching business goals. We understand the critical role marketing strategy must play in achieving those objectives and all of our activities are directed towards those goals. We create campaigns that people want to interact with. We also recognize that technology continues to transform the way companies communicate and interact with the world and that brands need to continually evolve with media trends and stay culturally relevant as well as continue to use traditional advertising appropriately. We at Slightly Mad pride ourselves in doing both extremely well. 1st Equity Title & Closing Services 538 Broadhollow Road, Suite 315 Melville, NY 11747 631-694-9595 x 363 www.1stequity.com efine@1stequity.com Emily Fine VP Business Development 1st Equity Title & Closing Services is an independent title agency servicing both retail and commercial clients. Whether you’re dealing with a retail complex, condominium development or single-family home, we have the expertise, resources and people to move your real estate transaction forward. We appreciate the opportunity to learn more about your requirements, to earn your confidence and to establish an enduring business relationship. Our staff is committed to providing prompt courteous service and continues to develop innovative solutions to meet your everyday needs. We offer bundled settlement services and can negotiate liens/judgments along with ordering payoff letters or arrange an assignment of Mortgage from the older Lender on a transaction. What separates 1st Equity Title & Closing Services from other title companies in addition to our service record is our client satisfaction. Our friendly staff is devoted to each and every title order as if it were their own. You can be assured that the time it takes to complete a title order is of utmost importance to our team of associates. Our in-house legal staff is always available to you to overcome any obstacle that may impede the closing of your order. Our title reports are always accurate, clear and comprehensive – the way you expect them. Additionally, 1st Equity founded PinkTie.org and PinkTie1000 with the core mission to benefit local organizations, which are predominately volunteer, and have little-to-no overhead costs or administrative fees. This allows us to make the most direct impact in the communities that we serve. Our vision is to find creative ways to bring our vast real estate network together, in support of a myriad of worthy causes. PinkTie1000 provides attainable ways for socially conscious business professionals to give back while tapping into our extensive network and gaining access to exclusive PinkTie. org events. By committing just $100 per quarter, professionals have the opportunity to become part of a group that donates $100,000 to various causes, 4x per year. Having spent several years in the industry I take pride in my knowledge of complex title issues, and fostering strong relationships with my real estate, mortgage and attorney partners. If there is anything I can be helpful with, feel free to contact me, Emily K. Fine at 631-6949595x363 or 646-942-4707 or email at EFine@1stequitycom. Investors Bank 101 JFK Parkway Short Hills, NJ 07078 855-iBank4u (422-6548) www.myinvestorsbank.com jsavarese@myinvestorsbank.com John Savarese Brand Manager, Commack Office mbalzano@myinvestorsbank.com Michael Balzano Branch Manager, Mineola Office Investors Bank is a full-service community bank that has been serving its customers since 1926. With more than $20 billion in assets, Investors is the largest bank headquartered in New Jersey. Through a network of over 135 branches located in New Jersey, Long Island and New York City, the Bank offers a full range of financial products to meet the needs of both consumers and businesses. The Bank is experiencing significant growth while remaining financially strong and well capitalized. Its performance has been recognized by Forbes Magazine as one of the “Best Banks in America” and Fortune Magazine listed the Bank on its 2012 “Top 100 Fastest Growing Companies” list. Led by a senior management team committed to serving others, Investors continues to grow, while remaining focused on its roots as a local community bank. As one of the Bank’s core values, Community is about caring for its customers, employees and communities. The Investors team is committed to a different style of banking – it’s banking in YOUR best interest – which is based on making its customers lives better and communities stronger. Investors Bank is a Member FDIC, and an Equal Housing Lender. JBCPLATFORM JBCPLATFORM is part of JBCHoldings family of companies, with offices throughout the US, and recently added in Barcelona, Amsterdam and London. Due to the rapid growth and to service our clients we added a Long Island office in June of 2015. Founded in 2003, JBC is the leading global creative, marketing, digital and media talent search agency. JBCPlatform is a natural extension With a national reach, JBCPlatform offers a full range of staffing solutions: Contract, Contract to hire, Contingent Search, and Payroll and HR Administration. We offer Scale & Flexibility, Last-Minute & Project based, Dedicated & Service Oriented, Anywhere, for any duration. We handle all aspects of payroll processing to ensure 100 % compliance with all federal, state, and local legal obligations. CB Private and Commercial Banking 324 S. Service Road, Suite 300 Melville, NY 11747 516-501-2003 www.customersbank.com ilitsas@cbpcb.com Irene Litsas Sr. Vice President CB Private and Commercial banking is located at 324 S. Service Rd. Ste. 300 Melville NY 11747. We are a division of Customers Bank. The Bank has grown to successfully serve smallmedium sized businesses, professional, individuals and families with branches and loan offices from Boston to Philadelphia. For further info, please contact Irene Litsas or Michael Watts at our Melville group phone # is 516501-2003. Our Melville office focuses on: • Commercial banking to public companies, municipalities, non-forprofit, middle market, small business, etc. • Credit with Commercial & Industrial to $40MM & Commercial Real Estate to $50MM. • Private Banking to High Net Worth families, Foundations, Trusts, & Estates • Single point of contact (no 800 #’s, direct access to your team of bankers) • High touch, supported with High Tech banking About Customers Bank: • Well capitalized, highly rated, fullservice commercial, FDIC member bank with solid financial strength • Publically traded on NYSE under CUBI • $7.6 Billion+ in total assets ranking in the Top 2.00% of all banks in the United States • Investment Grade Rated: BBB+ by Kroll Bond Rating Agency • Ranked “Superior” by IDC Financial Publishing, Inc. (Rating of Safety and Soundness) • Ranked “Excellent” by Bauer Financial, Inc. • Ranked “Green” by VERIBANC® Scrubber Rental Corp 27 Newmans Court Hempstead, NY 11550 516-343-8365 www.scrubberrentalcorp.com Mike@ScrubberRentalCorp.com Mike Demetriou President Scrubber Rental is Long Island’s expert resource for cleaning equipment that keeps your facility looking sharp, while reducing the money you spend on labor and janitorial services. Scrubber Rental can provide you with new, used, or leased floor cleaning equipment with a planned maintenance package to assure that the machine never goes down. From vacuums to ride-on scrubbers, we have it all. Scrubber Rental focuses on businesses that feel responsible to provide a clean environment for their customers and employees. If you need your facility scrubbed out in a moment’s notice, we can help. Is it flu season and you want your office disinfected, we can help. For the past 10 years, Scrubber Rental has been working with the following industries to insure they maintain the highest cleaning standards at the lowest possible cost: • Construction Contractors • Food Manufacturers • Gyms • Car Dealerships • Cleaning Contractors • Property / Facility Management • Seniors Housing / Nursing Homes • Supermarkets • Transportation hubs • ...and any other business focused on professional floor care If you’re interested in getting better results from your current cleaning program, or if you’re looking to reduce the costs associated with your cleaning program, then give Scrubber Rental a call. JANUARY 2016 The HIA-LI Reporter Page 41 150 Motor Parkway, Suite 401 Hauppauge, NY 11788 631-419-8228 www.jbcplatform.com pattys@jbcplatform.com Patricia Sullivan Branch Manager of our brands providing: general, clerical, administrative, accounting, finance and industrial staffing solutions to our clients. We deeply vet all candidates, conduct personal interviews and manage background and assessment testing. Our thorough process delivers a talent pool for markets at all levels- it’s that simple. EMPLOYER ASSISTED HOUSING PROGRAM Employers Helping Their Employees Become Homeowners The purpose of the Employer Assisted Housing Program (EAHP) is to assist businesses to recruit and retain quality employees. Public financing from LIHP is used to provide down payment assistance to employees of participating employers. Several down payment options will be available to an employee. Funding is provided in the form of a non-interest bearing deferred payment loan. The amount of the loan provided will vary depending on the employee’s income, financing, option selected, total down payment and employer contribution. The maximum assistance provided through EAHP is up to $47,000 per household for down payment assistance. In some cases, an additional $35,000 for repairs will be available. If the employee meets the required occupancy guidelines, there will be no payments on the loan and the loan will be forgiven. If the home is sold or transferred, or not used as a primary residence during the required occupancy period, the loan must be repaid. JANUARY 2016 The HIA-LI Reporter Page 42 Businesses interested in learning more about this program should contact the Long Island Housing Partnership at 631-435-4710. The mission of the Long Island Housing Partnership, Inc. (LIHP) is to provide affordable housing opportunities to those who, through the ordinary, unaided operations of the marketplace, would be unable to secure decent and safe homes. LIHP accomplishes this mission through development, homebuyer education, technical assistance, and through leadership and public advocacy. LONG ISLAND HOUSING PARTNERSHIP, INC. 180 Oser Avenue Hauppauge, NY 11788 631-435-4710 www.lihp.org APPOINTMENTS, PROMOTIONS, AND HONORS Adam P. Silvers Honored as a “Leadership In Law” Award Winner by Long Island Business News Ruskin Moscou Faltischek, P.C. is pleased to announce that Adam P. Silvers, who serves as the law firm’s Managing Partner, has been selected by Long Island Business News (LIBN) as a 2015 “Leadership In Law” awardee. The award recognizes and honors individuals for their experience, dedication, hard work, skills, and leadership qualities in business and the community. An awards dinner took place on November 19th at the Crest Hollow Country Club to celebrate those being honored. Astoria Bank recently hired David Cinelli, 29, as Vice President in the Retail Banking Division and Branch Manager of the Long Island City branch. He will focus on growing and expanding the customer base and building new relationships. His previous experience includes extensive management roles in the Long Island City and Manhattan branches of HSBC Bank, Community National Bank and J.P Morgan Chase. David resides in Glen Cove, NY. Astoria Bank recently hired Vaughn Rubens, 37, as a Vice President in the Business Banking Division and a Relationship Manager in the New York City Business Banking office. He is part of the Treasury Management team, focusing on leveraging new and existing relationships to service the banking needs of New York area businesses, including multi-family commercial real estate owners. His previous experience includes real estate and finance-focused roles at Flushing Bank, Countrywide Financial, North Fork Bank/ Capital One Bank and J.P. Morgan Chase. Vaughn resides in St. Albans, NY. Farrell Fritz is pleased to announce that partner John Racanelli was recently elected Chair of the Flushing-Willets PointCorona Local Development Corporation. Joseph Farber, an attorney at Farber, Rosen & Kaufman, P.C., is his predecessor. He served as Chair for eight years. Claire Shulman, the LDC’s President & CEO said, “The LDC is proud to have a man of John Racanelli’s skill and knowledge as the new Chairman of the Board of Directors.” relationships. Astoria Bank recently hired Diane Duel as vice president of the banking division and branch manager of the Greenvale Astoria Bank Branch. She will focus on growing and expanding the customer base and building new If you’d like to submit a Press Release to our Reporter, contact Joe at Jgelfand@hia-li.org Ruskin Moscou Faltischek, P.C., announced today that Kevin Timson, Esq. has recently joined the firm as Associate to its Corporate & Securities Department. Prior to joining Ruskin Moscou Faltischek, Mr. Timson was a Director of Business Development at RR Donnelley. NEWS AND HAPPENINGS Hunt Sells a Two-Building Retail/ Industrial Portfolio in Elmont, NY Hunt Corporate Services, Inc. today announced the sale of two retail/industrial buildings totaling 14,485 square feet located at 571 and 575 Hempstead Turnpike in Elmont, NY. The portfolio sold for $1,400.000.00 to New York Wood Floor. Chuck Syage and Andy Dorman of Hunt represented the seller and were the sole brokers in the transaction. The HIA-LI celebrated the Seventh Annual “Those Who Make a Difference” Awards Gala, honoring Bank of America, Smile Farms at IGHL, John Bauer, Jackie Harounian, Robert Dooley, Raffelina Cipriano, Alison Longstreet, and Marlene Young. Liberty Moving & Storage Is Named United Van Lines #1 Residential Booking Agent. In late October, Liberty Moving owners Anthony Federico and Michael Federico Jr. traveled to Scottsdale, Arizona for United Van Line’s annual conference. MDamerica Subleases Space in Melville, NY Hunt Corporate Services, Inc. announced today that MDamerica (Garden City, NY) has subleased 3,164 square feet of office space at 225 Broadhollow Road in Melville, NY. Chuck Syage of Hunt represented the subtenant and Roger Wooster of Cushman & Wakefield Inc. represented the tenant in the lease negotiations. improvements, educational projects The proposed scope of work was decided upon by a Facilities Committee comprised of Kings Park School District Board members, administrators, staff, parents, community residents and a King’s Park High School student to offer insight into the day to day improvements needed when the students are in school. SmartSource Computer & Audio Visual Rentals Employees Show They Care by Volunteering at Long Island Cares SmartSource Computer & Audio Visual Rentals (“SmartSource Rentals,” Hauppauge, NY, www. smartsourcerentals.com), one of the nation’s leading providers of computer, audio visual (AV) and technology rental solutions and services, recently stepped out to show they care about their fellow Long Islanders by volunteering at Long Island Cares, Inc. (Hauppauge, NY, www.licares.org), the nonprofit organization founded by the late Harry Chapin, bringing together resources to benefit the hungry on Long Island and meet other vital humanitarian needs. A group of employees based in the company’s Hauppauge, NY headquarters took time from their schedules to help in the Long Island Cares Warehouse Sorting & Repacking Program. UPCOMING EVENTS Jim Barlow of Ameriprise Financial Services is hosting breakfast and lunch workshops each week in January/February to educate employees who have a 401K/403b plan (existing or former plan). Hauppauge locations include members Brendel’s and Rigatoni’s restaurants. Option strategies relating to proper allocation will be discussed and you are encouraged to “bring in” a recent statement for a “hands on meeting”. Call 516-479-5871 or e-mail james.a.barlow@ampf.com for a list of times and dates…. Portnoy, Messinger, Pearl & Associates, Inc. Presents: WEBINAR: New Year, New Laws: What Every Business Must Know to be Compliant in 2016 DATE: Wednesday, January 13, 2016 TIME: 2:00pm - 3:00pm COST: $35 REGISTATION: http://www.pmphr.com/Workshops.html Portnoy, Messinger, Pearl & Associates, Inc. Presents: WEBINAR: Mission Imposible: How to Keep Your Company Union Free DATE: Wednesday, February 10, 2016 TIME: 2:00pm - 3:00pm COST: $35 REGISTATION: http://www.pmphr.com/Workshops.html Kings Park School District Approves $41.4 Million Facilities Bond On Tuesday, December 8th, the Kings Park School District community approved a $41.4 million facilities bond with an overwhelming approval rate of 73% in the public vote. This bond will fund over 120 individual projects across all of the District’s schools, giving H2M Architects + Engineers, the Kings Park School District’s architect, the green light to perform much-needed building infrastructure renovations, security and safety upgrades, technology Jefferson’s Ferry Celebrates 10-Year Holiday Tradition With Setauket Elementary Students Every year, as part of Jefferson’s Ferry’s Intergenerational Program, Jefferson’s Ferry Director of Therapeutic Recreation Jennifer Barrett and Setauket Elementary teacher Adrienne D’Onofrio arrange a class visit that invites the children to work side by side with Jefferson’s Ferry residents to create a homemade holiday meal from scratch. For many of the children, it’s their first time undertaking such a large cooking task and for the residents, the joy, excitement and energy of their youthful companions help to bring the nostalgia of holiday tradition to their homes at Jefferson’s Ferry. JANUARY 2016 The HIA-LI Reporter Page 43 Katherine (Kate) Heptig, counsel in Farrell Fritz’s corporate department, has been selected by Long Island Business News as a “40 Under 40” award recipient for her leadership in business, support of Long Island’s not-for-profit organizations and commitment to the community. She will be honored at a gala on Thursday, January 21, 2016 at Crest Hollow Country Club in Woodbury, NY. Ruskin Moscou Faltischek, P.C., announced today that Gregory J. Kowalsky, Esq. has recently joined the firm as Associate to its Litigation Department. Prior to joining Ruskin Moscou Faltischek, Mr. Kowalsky was a litigation associate at Landman, Corsi, Ballaine & Ford P.C. in New York City, as well as appellate counsel to a litigation practice in Garden City. People’s Alliance Federal Credit Union We Put People First, Even In Our Name! Benefits of Banking with PAFCU: JANUARY 2016 The HIA-LI Reporter Page 44 • • • • • • $5 Minimum Savings Balance No-Fee, No Minimum Checking Account Access 24 Hours, 7 Days a Week Low Rate Loans for All Your Financial Needs FREE Financial Education Seminars FREE Events Held for Members To take advantage of our many great banking services, call (631) 434-3500. 125 Wireless Blvd. • Hauppauge, NY 11788 • www.pafcu.org • (631) 434-3500 Brooklyn, NY • Brooklyn, NY • Jamaica, NY • Jamaica, NY • Brooklyn, NY • Brooklyn, NY • Jamaica, NY • Jamaica, NY • (718) 643-4506 (718) 797-2988 (718) 656-1774 (718) 206-4600 X 3037 Miami, FL Miami, FL (305) 261-1255 • Ronkonkoma, NY • Westbury, NY • Yonkers, NY • Ronkonkoma, • Westbury, NY • Yonkers, NY (631) 580-3702 (516) 832-8100 (914) 963-1370