SCRAP COMPANY OF THE YEAR: SMALL/MIdSIZE
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SCRAP COMPANY OF THE YEAR: SMALL/MIdSIZE
2014 WINNER SCRAP COMPANY OF THE YEAR: SMALL/MIDSIZE COLUMBUS SCRAP MATERIAL One of South’s largest processors poised for growth 48 American Metal Market several members of CSM’s executive team. Representatives of Trivest were in New York just a month after the transaction to see the company receive AMM’s award as Scrap Company of the Year: Small/Midsize. The company’s growth over the past two decades was driven by its ability to build on ‘Our approach has been to have a yard service an 80to 100-mile radius, so we are seeking locations outside areas we already serve.’ —Robert Craig, Columbus Scrap Material existing long-term partnerships, referrals and establishing new relationship. The plan now is to expand throughout the South with new scrapyards and by completing targeted add-on acquisitions. In addition to being operations and leadership.” Beyond ferrous scrap—including stainless—CSM handles aluminum, copper, brass, nickel, high-temperature and special metals, tin, zinc, plastic and paper. CSM supplies materials directly to local foundries, steel mills, specialty mills and smelters. The close proximity to key customers allows CSM to purchase large quantities of scrap and to identify additional value-added opportunities with them. The company has designed and installed customized metal recycling programs for suppliers in an effort to secure long-term customer relationships. These programs allow CSM to pay fair prices for material while balancing the value proposition to customers and consumers. The strategy appears to be working: the company has retained at least 95 percent of its top 20 customers each year over the past five years. The growth may seem inexorable in hindsight, but the path was not so obvious PHOTO: Columbus Scrap Material Co. Inc. C olumbus Scrap Material Co. Inc. (CSM) is a fast-growing ferrous and nonferrous metal recycler with five facilities in the South. Its suppliers range from Fortune 500 manufacturers to regional and local businesses to daily peddlers, and its consumers include a wide range of foundries and steel-processing facilities. The Columbus, Miss.-based company’s business model is driven by value-added programs and services, including logistics management, materials sorting, cutting, baling and upgrading material. “Out of our five operations, three are strictly industrial,” CSM president Robert Craig said. “That means they do not process obsolete grades and do not accept material from the public. More than 90 percent of the company’s volume is high-grade industrial material. Our material flows are very consistent and are composed of high-quality, clean material.” CSM’s five operations handle a total of 15,000 to 18,000 tons per month. The company, one of the South’s largest privately held processors and distributors of scrap and secondary metals, was founded in 1956 by Henry Weiss. Gregg Rader joined Weiss in 1991 as vice president of operations and later married Weiss’ daughter, Welissa. The couple purchased the company from Weiss in 1996 and have grown the business from revenue of $3 million in 1996 to almost $100 million today. Rader’s goal is to grow the business to $200 million. Under Rader, the company has expanded from its original site in Columbus, for which the company is named, to two other facilities in the Magnolia state—Southern Scrap of Meridian LLC in Meridian and Tri-State Recycling LLC in Iuka—and two operations in neighboring Tennessee: Memphis Industrial Scrap Recycling and Tennessee Scrap Recycling in Chattanooga. Using a fleet of trucks, box containers, rail cars and barges, it stretches across the southern United States. Miami-based investment firm Trivest Partners LP recapitalized CSM in May after a year of discussions, retaining management, staff and operations. The transaction with Trivest allowed the Raders to retain ownership and expand ownership to include a hotbed of electric-arc furnace operators, the Southeast continues to take share from other manufacturing regions. “The scrap industry has been in consolidation for years,” Craig said. “Our regional approach has been to have a yard service an 80- to 100-mile radius, so we are seeking to grow in locations outside areas we already serve. We would be willing to build greenfield operations, but our preference is to buy existing operations with good quality and solid environmental performance. We would buy the business, but maintain August | September 2014 from the outset, Craig said. “I joined the firm late in 2004, when Mr. Rader had just two yards. We did a lot of soul-searching and prayed to the Good Lord for guidance on how to grow the business. But in the end it was not so difficult. We have a small leadership group. We sit around a table and talk and make decisions.” That approach has resonated with the operations that CSM has acquired so far, with the new ownership adamant about supporting the continuation of the business model. Gregory DL Morris www.amm.com