July - September 2013 Issue

July - September 2013 Issue
SIA Cargo And Etihad Cargo Exchange Cargo Capacity --- Page 3
SIA Cargo Prepares Hong Kong Agents For Full E-AWB Implementation
--- Page 4
SIA Cargo Launches New Mobile Website --- Page 5
And much more: Inside this July - September 2013 issue!
In This Issue . . .
Corporate News
SIA Cargo And Etihad Cargo Exchange Cargo Capacity
~ ~ ~~~~
Page 3
SIA Cargo Prepares Hong Kong Agents For Full E-AWB
Implementation
~ ~ ~~~~
Page 4
SIA Cargo Launches New Mobile Website
~ ~ ~~~~
Page 5
SIA Cargo Participates In Top Logistics Trade Event
~ ~ ~~~~
Page 6
New GSA Appointed
~ ~ ~~~~
Page 7
Great Shipments
SIA Cargo Transports Priceless Artifacts
~ ~ ~~~~
Page 8
SIA Cargo Transports Odd Sized Shipments
~ ~ ~~~~
Page 9
Transporting Giraffes Is Never A Tall Order For SIA Cargo
~ ~ ~~~~
Page 10
Our People
Insights From A Training Executive
~ ~ ~~~~
Page 11
Thank You And Welcome Mr President!
~ ~ ~~~~
Page 13
SIA Cargo Flight Ops And Safety Divisions Organize An
Amazing Race
~ ~ ~~~~
Page 14
Wearing National Colours
~ ~ ~~~~
Page 18
Walking In The Name Of Charity
~ ~ ~~~~
Page 19
River Safari And Kidz Amaze Brighten Up Children’s Day
~ ~ ~~~~
Page 20
Activities
Community Outlook
3
CORPORATE NEWS
SIA CARGO AND ETIHAD CARGO EXCHANGE CARGO CAPACITY
SIA Cargo and Etihad Cargo have agreed to exchange confirmed cargo capacity on
services operated by both airlines from Abu Dhabi to London Heathrow and Frankfurt.
The agreement enables Etihad Cargo to offer Singapore Airlines Cargo capacity on one of
its weekly freighter services from Abu Dhabi to Frankfurt, in addition to access to its cargo
network to the Middle East, Africa and Central Asia.
SIA Cargo will in turn offer cargo capacity on its freighter services to London Heathrow
that is operated via Abu Dhabi.
SIA Cargo launched weekly Boeing 747-400 freighter services from Singapore to London
Heathrow via Abu Dhabi in June this year. A second freighter service on the same routing
is planned to commence 31 October.
“We are very pleased with this capacity exchange with Etihad Cargo. It will offer
customers of both airlines more choice of flights to ship their cargo and improve access to
the Middle East, Africa, Central Asia and Germany. We look forward to further
strengthening our relationship with Etihad Cargo,” commented Mr Tan Tiow Kor, Senior
Vice President, Sales and Marketing at SIA Cargo.
Mr David Kerr, Etihad Airways Vice President Cargo, said: “This year we have
strengthened our cargo operations by expanding the freighter fleet, launching new
destinations, increasing frequencies, and by working with partner carriers such as
Singapore Airlines Cargo. We look forward to working with Singapore Airlines Cargo to
further enhance cargo access and network connectivity for our respective customers.”
4
CORPORATE NEWS
SIA CARGO PREPARES HONG KONG AGENTS FOR FULL E- AWB
IMPLEMENTATION
SIA Cargo conducted an e-AWB briefing to
Hong Kong freight forwarders on 31 July
2013. The briefing was attended by more
than 100 participants comprising of Hong
Kong freight forwarders, ground handling
agent - Asia Airfreight Terminal (AAT), IATA’s
Hong Kong office and IT service providers,
Cargo Community Network (CCN) and Global
Logistics System (GLSHK).
In his welcome speech, General Manager
Hong Kong and Southern China, Mr Xu Zhi
Yong urged Hong Kong forwarders to support
the IATA e-AWB programme as it benefits all
stakeholders in improving their business
processes - and will soon be the de facto
operational standard of the airfreight industry.
Following the opening speech, Assistant
Manager Industry Affairs, Mr Nazim Ros gave
a detailed presentation on SIA Cargo’s eAWB implementation and the relevant
operational processes. The two IT service
providers, CCNhub and Ezycargo, also
provided the audience with a demonstration
and hands on training sessions on e-awb
usage.
SIA Cargo aims to cutover all of its Hong
Kong freight forwarders to the e-AWB
programme by 31 Dec 2013.
SIA Cargo is one of the leading carriers that
actively supports and participates in the IATA
e-AWB programme since its inception in
2007. – By Amity Chung and Charles Chow,
Hong Kong
Mr Xu Zhi Yong, General Manager Hong
Kong and Southern China (left) and Mr
Nazim Ros, Assistant Manager Industry
Affairs (right) briefed cargo agents in Hong
Kong
5
CORPORATE NEWS
SIA CARGO LAUNCHES NEW MOBILE WEBSITE
We are delighted to announce the launch of SIA Cargo’s new mobile website
(www.siacargo.com). With the new SIA Cargo mobile website, our customers can get
freight status updates and flight information anytime, anywhere. The range of
functionalities that are available on-the-go include:
• Track shipments
• Check flight information
• Access our news
• Find out more about our flights
This mobile website can be accessed on mobile devises using iOS and Android
operating systems.
6
CORPORATE NEWS
SIA CARGO PARTICIPATES IN TOP LOGISTICS TRADE EVENT
SIA Cargo participated in Air Cargo Europe, one the biggest transport logistics trade fairs
in the world, in Munich from June 4-7.
The fair, linking up logistics companies, air freight suppliers and customers, attracted
more than 53,000 trade visitors to the displays staged by 2,000 exhibitors from 63
countries.
SIA Cargo was hosted within the Changi Airport Group’s (CAG) Singapore Pavilion,
which drew many visitors. SIA Cargo made its presence felt with its corporate video
screened on a 96-inch LCD screen.
CAG also hosted a high tea on June 5 for SIA Cargo’s major forwarders and partners,
enabling good networking opportunities. – By Rocky De Batselier, Brussels
Mr Daniel Foong, Regional Vice President Europe (third from left), Mr Mathias Elverfeldt,
Regional Manager Switzerland, Scandinavia and Italy (back row), Mr Rocky DeBatselier, Senior
Regional Marketing Officer Europe (second from left) with Mr James Fong, Changi Airport
Group Assistant Vice President Cargo/Logistics Development (forth from left) and other
delegates at the Singapore Pavilion
7
CORPORATE NEWS
NEW GSA APPOINTED
SIA Cargo Europe signed a General Sales Agreement (GSA) with Asian Aviation
recently, which is representing SIA Cargo from 1 October 2013 in Greece.
Mr Mathias Elverfeldt, Regional Manager Switzerland, Scandinavia & Italy
commented on this partnership ‘We are confident that Asian Aviation will be able to
bring SIA Cargo forward and represent us well in Greece now through offline station
sales, as well as in June 2014 when SIA operates B777-200ER aircraft to Athens.’
Mr Mathias Elverfeldt, Regional
Manager Switzerland, Scandinavia
& Italy (left) concluding the GSA
with Mr Takis Dimitriou, Managing
Director Asian Aviation (right)
8
GREAT SHIPMENTS
SIA CARGO TRANSPORTS PRICELESS ARTEFACTS
SIA Cargo once again demonstrated its expertise in transporting an array of more than
100 ancient Egyptian artefacts from London to Perth.
The artefacts, from the British Museum, were loaned to the Western Australian Museum
(WAM) for its exhibition “Secrets of the Afterlife: Magic, Mummies and Immortality in
Ancient Egypt.” It is the second major WAM exhibition supported by SIA Cargo, the first
being “Extraordinary Stories from the British Museum” in 2011.
The objects, transported in 24 climate-controlled crates packed in museum- specification
travel cases and weighing more than 3.2 tonnes, included intricately decorated coffins,
jewellery, a gilded mummy mask and a 4,500-year-old model of a set of tools used in
“Opening of the Mouth” ceremonies during the embalming process.
The collection travelled to Perth under constant surveillance and was accompanied
throughout the journey by exhibition couriers from the British Museum. SIA Cargo teams
in London, Singapore and Perth ensured that the consignment received special handling
and speedy border clearances.
WAM CEO Alec Coles said the staging of such an ancient and significant exhibition would
not be possible without the expertise and experience of valued partners like SIA Cargo.
“To transport this profoundly intricate and fascinating collection from the British Museum
in the UK to Western Australia is a wonderful achievement and reflects the world-class
standard of professionalism and care required for such an exercise,” he said.
“As we work towards a new museum for Western Australia, we are extremely proud of our
ongoing partnership with SIA Cargo and SIA in helping us to bring internationally
renowned collections to Perth.”
Canopic jar, 25th Dynasty, about 700 BCE,
probably from Thebes, wood;
Image courtesy of Western Australian Museum
9
GREAT SHIPMENTS
SIA CARGO TRANSPORTS ODD SIZED SHIPMENTS
The SIA Cargo Dallas and Johannesburg teams were certainly not deterred by the size and
weight of cargo shipments.
In July, the teams transported an oil rig drilling pipe, which measured over 28 meters long
and weighed over 5 tones, from Dallas to Johannesburg. The long industrial pipe took up
10 pallet positions and needed 2 main deck loaders to be positioned at the B747-400
freighter to facilitate the loading. A heavy-duty crane was also used to hoist the pipe onto
the main deck loaders. The Dallas team also obtained special permission from the airport
authorities for special diagonal parking for the aircraft to assist in the uplift in order to
provide sufficient ground space for the operation to be handled safely.
The Johannesburg team also obtained cranes and additional main deck loaders to off-load
this special shipment smoothly and similarly with great professionalism.
Once again, SIA Cargo displayed this can-do spirit and transported another special odd
sized shipment without a hitch. - By Joanne Greer, Johanessburg and David Popovich,
Dallas
10
GREAT SHIPMENTS
TRANSPORTING GIRAFFES IS NEVER A TALL ORDER FOR SIA CARGO
Fanana, the nine-month old male giraffe calf, was transported across the Tasman from
Sydney to Auckland on the Singapore Airlines Cargo B747-400 freighter on 3 July 2013,
as part of an animal conservation and breeding programme.
Standing at 2.6 meters tall, Fanana is the first giraffe to be transported by air from
Australia since 1994. Giraffes are normally transported by sea, but Fanana was flown to
New Zealand in a custom-built crate to ensure he traveled safely.
The entire transfer went smoothly and was well coordinated by the teams in Australia
and New Zealand.. Fanana is now residing in its new home at Orana Park,
Christchurch. – By Lan Giang, Sydney
11
OUR PEOPLE
INSIGHTS FROM A TRAINING EXECUTIVE
Michelle Tia joined SIA Cargo as Training Executive, Ground Operations. Let’s hear from
her as she shares with us her experiences and insights of her job.
1. Could you please share with us what does your job entail?
My primary job function involves coordinating and managing all operational training
courses and licenses for our local and overseas operations staff. I’m also involved in
implementing Centralised Load Control (CLC) at our Freighter Stations. In addition, as a
licensed load controller, I have the opportunity to dispatch the load sheet for our charter
freighters occasionally.
2. What do I like about my job thus far?
The aviation industry fascinates me and it’s the joy of being able to see planes take off
and land everyday. But on a serious note, I enjoy all aspects of training and while I have
to carry out my training assignments, I have the benefit of meeting the overseas and local
colleagues regularly and observing how they work culturally and the challenges they face
in their work environment. These exposures greatly broaden my mind.
Michelle Tia, Training Executive, Ground Operations (3rd from left) with
her department. From left : Tan Chong Beng, Senior Manager Line
Stations & Operational Training, Michael Cheong, Assistant Manager
Quality Assurance and Esther Chaar, Assistant Manager Quality
Assurance
12
OUR PEOPLE
cont'd
3. What do you think are the biggest challenges of this job?
As a Training Executive, I’m eager to pick up knowledge about the cargo business and
operations so as to impart the experience in the classroom. However, getting up to
speed with the knowledge with limited ground experience and time frame is what
challenges me.
With the introduction of the Centralised Load Control to our freighter stations, there
have been hurdles like language barriers, differences in ideas and constraints in
resources etc. I realized that there are no one-size-fit-all solutions. A set of process
that is suitable for one station may not fit for the other. The most important factor in
making this work is having good communication with the parties involved and ensuring
that the outcome is commonly agreed and feasible.
4. For future staff who will take on this role, what would you like to advise
them?
Think big: Be open minded about the plans for the training unit and how it can be
developed to help the company.
Start small: Always think about the feasible things I can start with to make the unit
grow and contribute to the company.
Build deep: Establish good rapport with the people and tap on available resources.
13
ACTIVITIES
THANK YOU AND WELCOME MR PRESIDENT!
SIA Cargo head office staff organised a tea party to welcome our new incoming
President, Mr Lee Lik Hsin and at the same time, to thank outgoing President, Mr Tan
Kai Ping for his leadership and contributions to SIA Cargo.
The tea party kicked off with a photo montage featuring various departments and
stations, as well as Mr Tan’s photographs.
Mr Tan, who joined SIA in 1995, reminisced some special events and experiences he
had in the company. Mr Lee also thanked Mr Tan for the good work he has done for
SIA Cargo and looked forward to his new position as SIA Cargo’s President.
The staff then sang a song specially choreographed for this party and presented
mementos to both Mr Tan and Mr Lee.
Mr Tan presents a B747 freighter aircraft
model to Mr Lee
SIA Cargo staff share a light moment at the
party
14
ACTIVITIES
SIA CARGO FLIGHT OPS AND SAFETY DIVISIONS ORGANISE AN
AMAZING RACE
Having gone through a tedious and pressuring IATA Operating Safety Audit, we were
more than ready for our SIA Cargo Flight Operations and Safety divisions’ Amazing
Race on 31 August 2013. To celebrate the end of the IOSA audit, Debbie, Angela,
Regina and Alvin volunteered to plan an exciting outing that brought 28 of us from Cargo
Flight Operations Division and Safety Department ranging from age 23 years to 64 years
for a day of fun-filled activities.
Team names were confirmed one week prior to the games namely, CP/ VP Capt Oon
leading “The Best”, DCP (LO) Capt Quilindo leading “The Wise Ones”, DCP (Training)
Capt Yong leading “The Champion” and DCP (Technical) Capt Morris leading “BBC aka
Bald, Beautiful and Confused”. On the day itself, team leaders generously treated their
team members to breakfast to get their energy levels up and to confirm their strategies
for the games.
The SIA Cargo Flight Ops & Safety version of The Amazing Race kicked off from
Harbourfront MRT Station at 8:30 am, with all of us wearing a beautifully designed Tshirt. Armed with the challenge of completing 7 stations and arriving at the lunch location
by 12 noon, we headed off with excitement in our hearts.
The first team challenge began with the testing of our VivoCity knowledge and the
patience of team members through the unscrambling of a puzzle.
15
ACTIVITIES
cont'd
After finishing the Team Challenge, teams were given the Route Info clue to the next
station. They are to view the first 5 seconds of a former NDP theme song music video
“Together” and figure out the location of the shophouse featured in it. Teams soon found
out that Google was indeed their “best friend” for the day and in no time, all 4 teams rushed
to Chinatown. Upon arrival, teams were issued with the Team Challenge: “Purchase a pair
of zodiac chopsticks for each team member at Orchid Chopsticks with a limited budget.”
The task was easy but locating the shop was the tricky part, resulting in some teams
utilising hints to find the shop.
One of the more interesting route info was, “I am a Building with 911 windows painted in the
colours of Blue, Green, Yellow, Red”. Our best friend, Google, pointed us to the MICA
Building near Clarke Quay MRT Station. At the station, teams were presented with a Road
Block which stipulated only one member would be allowed to complete the challenge. The
challenge would be to count the number of RED windows on the façade of the building.
Many would think, “Wouldn’t it be one quarter of the 911 windows since all the windows are
painted with colours red, yellow, green and blue?”, but a quick look proved that the task
would not be solved with just a simple mathematical division.
16
ACTIVITIES
cont'd
And of course, how can we miss out
Singapore’s national attraction, the
Merlion. Teams were led to the Merlion
with the following: “I am the only male
attraction of Singapore. There are 5 of
me all over Singapore. Find me where I
am positioned with my “child””. Once
there, teams were given the task of
snapping photos with tourists of 5
different nationalities. This task was
completed in record time as we saw
members simply approaching anyone
who did not look local.
Finally! Our weary souls were brought to the final pit stop for the long awaited buffet lunch.
Teams checked in at One Market at Plaza Singapura.
While everyone were enjoying the buffet lunch,
points were being tabulated and for suspense sake,
we shall not reveal the winner as of yet.*evil
laughter* As everyone slowly filled their empty
stomachs, the organisers revealed their last
surprise for the day! A “Pass-the-Parcel’ game! The
organizers had wrapped a gift with 10 layers of
forfeits and rewards. An interesting forfeit was to
pluck a strand of hair from the team captain, and
the honour went to Sufi whose team captain was
Capt Morris. Sufi carefully evaluated his choice of
the “lucky” strand of hair and selected one out of
the few available. After several attempts, he finally
managed to extract one strand out!
17
ACTIVITIES
cont'd
As the event drew to an end, the organisers decided to spare everyone the agony and
revealed the winner / loser for the day. First place went to Capt Quilindo’s team whom had a
mere 5 point margin over the second team led by Capt Yong.
The other two teams were tied with 470 points. As the last team will have the honour of
buying breakfast for everyone in the office, a battle of “the biceps” was carried between
the two team captains, Capt Oon and Capt Morris.
After 3 grueling “table grabbing” and “armpit tickling” arm wrestling rounds, Capt Oon
finally prevailed and the honour of footing the breakfast bill went to Capt Morris.
Rushing through 7 stations that brought the teams to various icons of Singapore in three
and a half hours has offered everyone a fun way of team building. The diversity of
backgrounds, age and experiences enabled everyone to contribute in their own ways in
solving the clues and completing the tasks. End of the day, we understood that each team
could only be as fast as their slowest member. Encouragement given throughout the day to
members with varying stamina, and assistances given to each other in times of need
definitely brought out the Esprit de Corps in us!
We would like to express a big thank you to the organising committee for planning such an
exciting and different outing, and to Capt Morris for his generosity.
– By Alice Loh, Alvin Tan and Angela Low from Flight Operations
18
ACTIVITIES
WEARING NATIONAL COLOURS
Staff in SIA Cargo came to work on Aug 7 attired in national colours in celebration of
Singapore’s 48th National Day.
SIA Cargo President Lee Lik Hsin (eighth left) joined us in wishing our nation peace,
prosperity, harmony and many good years to come. — By Katherine Koh
19
COMMUNITY OUTREACH
Walking In The Name Of Charity
SVP Sales and Marketing, Mr Tan Tiow Kor (2nd row, 1st from right)
with some of the SIA Cargo staff and family members at the walk
Staff and family members of SIA Cargo participated in the Singapore Children’s
Society’s annual “Walk for Our Children” on 29 Sept.
Under the company’s Corporate Citizenship programme, SIA Cargo encouraged
staff and family members to participate at this charity walkaton and contribute to the
carnival by way of purchasing carnival coupons. Besides achieving the fundraising
objective, this walk also encouraged families to have a picnic together and family
bonding.
Mr Gan Kim Yong, Minister for Health flagged off the charity walk.
The staff and their family members enjoyed the 3km leisure walk around the newly
revamped Bishan-Ang Mo Kio Park. The event ended with a carnival that featured a
wide variety of fun activities.
20
COMMUNITY OUTREACH
RIVER SAFARI AND KIDZ AMAZE BRIGHTEN UP CHILDREN’S DAY
Children from Henderson Students’ Care Centre — SIA Cargo’s adopted
charity — were once again thrilled about going on a double outing,
recently.
Having first visited SIA Cargo’s famous “passengers” Kai Kai and Jia Jia
in December last year, we made sure the youngsters got to see them
again at the River Safari — our first stop. They were very happy to catch
the celebrity duo again but, to our delight, were also interested in the other
animals, with many asking about their origins, habitats and food.
After touring Asia’s largest and only water-themed park, we had lunch at a
fast-food outlet before heading to SAFRA Kidz Amaze indoor playground
in Jurong.
The children were very excited to be at the specially designed childfriendly playground, which has a three-storey vertical maze and interactive
play centres, meant to engage the children’s sense of direction, motion
and coordination. The kids had a great time there, and it was good to see
the volunteers and teachers joining in the fun as well!
We were glad that the day out brought such joy to the children, who are
already looking forward to the next outing.
Published by Singapore Airlines Cargo Pte Ltd, www.siacargo.com Company Registration
No. 200007345C
Editor: Woo Pei Jie, Industry Affairs Executive (peijie_woo@singaporeair.com.sg)
Designers : Woo Pei Jie & Roshani Herath, Senior Officer Business Technology