1 RUTH SHERMAN MEDIA KIT

RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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ABOUT RUTH
SUPERB COMMUNIC ATION SKILLS AREN’ T
A N E N H A N C E M E N T… T H E Y ’ R E A R E Q U I R E M E N T.
A sought-after consultant, communications expert, commentator, author, and
speaker, Ruth Sherman prepares Business Leaders, Executives, Celebrities, and
Public Figures to fine-tune their speaking and presence on stage, on camera,
and in the media.
Ruth believes charisma is a learned skill that, once mastered, has the potential to
motivate, persuade, inspire, and advance business and personal interests.
She works closely with her clients to develop their public speaking, per fect their
personal and professional magnetism, and transform their abilit y to persuade and
inspire in any venue. She provides a wide range of services, always tailored to
each client’s specific needs, skills, goals, and opportunities.
With formal training as a musician, a background as a commercial singer and
announcer, as well holding a masters degree in speech and interpersonal
communication, Ruth’s diverse background creates a unique foundation
and approach to communications.
She blends her academic training and professional insights, bringing
her clients a wealth of experience and an appreciation of their particular
circumstances and objectives.
Ruth maintains an active speaking career, comments on political communication,
and has writ ten t wo books on persuasion and influence.
Broadcasters and publications have featured Ruth’s insights and strategies,
including ABC, CBS, FOX, the BBC, the New York Times, and the Wall Street
Journal, among many others.
She is also an active volunteer, having served on several non-profit boards.
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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A FEW OF RUTH’S CLIENTS*
BA N KI N G /
FI N A N C IA L /
INSURANCE
A DV ER TI S I N G /
ENTER TAI N M ENT/
M A R K E TI N G
General Reinsurance Corp.
Universal Focus Features*
ING US
Net flix*
Deloit te
Lionsgate/Roadside At tractions*
Aetna
Paramount*
I N D U S TRY/
M A N U FAC T U R I N G /
OTH ER
Versace International
Graf tech International
Aon
MT V
Timex
Istithmar (Dubai Sovereign
Wealth)
Lifetime
United Rentals
*Contact us for project details
Schlumberger
Oliver Wyman
L AW FI R M S
H E A LTH C A R E
G.E. Capital
White & Case,
P fizer
J.P. Morgan
( NY, London, Frank fur t)
Bank of America
National Reinsurance Corporation Willkie Farr & Gallagher
Davis Polk & Wardwell
People’s Bank
Skadden, Arps, et al.
N O N - PR O FIT
Paul, Weiss, et al.
March of Dimes
Milbank Tweed, et al.
The Junior League
Women’s Campaign School at
Yale Universit y
TEC H N O LO GY/
E- CO M M ER C E
PR O FE S S I O N A L
A S S O C IATI O N S
Apple
A ssociation for Talent
Development (National
Conferences)
Gartner
Nor walk Hospital
AC A D EM I C
Har vard Universit y
Yale Universit y
National Speakers A ssociation
(National Conferences)
National Investor Relations Inst.
(NIRI)
Yale School of Management
Alumni A ssociation
Women in Communications
(WIC)
Institute for Management
Consultant s (IMC)
International Coach Federation
(ICF)
NY Societ y of Securities
Analyst s (NYSSA)
SHR M
Universit y of Pennsylvania
G OV ER N M ENT
Columbia Universit y
New York State Insurance Dept.
New York Universit y
A complete list is available
* upon
request
“After working with Ruth, I completely rethought my approach to presenting. Her recommendations and tips were
invaluable and I noticed immediate success in bet ter conveying messaging. At taining presenting expertise is a
journey and Ruth has been a tremendous asset to me in this regard.”
ERICK ASMUSSEN
CFO, Graf tech International
“I always know, in the most delicate of political situations, and with talent that were often skit tish and ill-prepared,
that I could trust you to let their own voices come through, without fear of faux pas, without over-worry and overmanagement. That was always the neat hat-trick, and you’ve always been the best at it.”
JAME S SCHAM US
Former CEO, Universal/Focus Features
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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MEDIA APPEARANCES
0 1 . T H E WA S H I N G T O N P O S T
11 . T H E N E W YO R K TI M E S
Finding Political Strength in the Power of Words
Clinton’s Success In Presidential Race Is No Sure Thing
0 2 . T H E N E W YO R K TI M E S
12. SAN FRANCISCO CHRONICLE
In Manner, Obama Is Far From Clintonesque
Candidates’ Pitches Lack Punch, Experts Say
0 3 . T H E N E W YO R K TI M E S
13. SAN FRANCISCO CHRONICLE
In A Time Of Crisis, Is Obama Too Cool?
VP Debate Is First Big Test For Palin
0 4 . N AT I O N A L J O U R N A L
14. SAN FRANCISCO CHRONICLE
10 Keys to a Successful Presidency
Candidates Go Into Debate In At tack Mode
0 5 . T H E N E W YO R K TI M E S
15. MSNBC
Bill Clinton’s Challenge: Keep The Focus On His Wife
Bat tle For The White House - Lester Holt Interviews
Ruth On Candidate Communication
0 6 . T H E N E W YO R K TI M E S
For Clinton the Speaker, the Smaller the Bet ter
0 7. S A N F R A N C I S C O C H R O N I C L E
Speech Expert’s Report Card: Ann Romney Get’s an A+
– And Gives Mit t a High Bar to Reach
08. SAN FRANCISCO CHRONICLE
16. MSNBC
Bat tle For The White House - Alex Wagner Interviews
Ruth on “He Who Communicates Best Wins!”
1 7. M S N B C
Presidential Debate - Lester Holt Interviews Ruth on
“How The Candidates Say It”
Romney, Obama Square Of f in Polite Debate
18. CNBC
09. SAN FR ANCISCO CHRONICLE
East wood “Halftime In America” Ad Inspires Debate
1 0 . N AT I O N A L J O U R N A L
Are Our Candidates Authentic?
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
Bulls Eye with Rebecca Quick - Becky interviews Ruth on
“Who Won The Debate?”
19. MSNBC
Your Business with J.J. Ramberg - J.J. Interviews Ruth on
“Video for your Business
RUTH@RUTHSHERMAN.COM
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MEDIA APPEARANCES
CBS The Insider
Good Morning Britain
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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“A BEL IE VA BL E
E XPER T WHO
ALWAY S HA S
GOOD IDE AS.”
PRESS
ACCESS RUTH’S COLUMN ON
RUTH’S BOOK: GET THEM TO SEE IT YOUR WAY, RIGHT AWAY.
A proven approach to selling yourself and your ideas when and where they matter most.
All successful people excel at selling at least one important product... themselves. They know that every personal
contact they make is an opportunit y to inspire, motivate, persuade, and advance business and personal interests.
The challenge is to make a good impression quickly and grow it into something that will endure. This no-nonsense
guide to communication mastery of fers proven methods for marketing yourself and your ideas skillfully and
successfully, whether you’re talking to your CEO or your PTA.
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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SERVICES
SPEECH CONSULTING
TEL EPRESENCE CONSULTING
MEDI A TR A INING
MESS AGING
W H AT C L I E N T S S AY
“Ruth is a terrific speech coach. She’s helped me elevate the qualit y of my presentations through
inspiring storytelling, and has given me practical and useful presentation techniques that truly work!
She’s a real pro and creates a welcoming and comfortable environment for learning.”
MICHAEL DEPRISCO
Vice President, Academic & Educational Programs, PMI
“Ruth is a top professional and one of the few media trainers I can depend on to work with my A-list clients. She
understands their fears, vulnerabilities, and gives them the confidence and skills they need to always maintain control
of any public appearance or interview situation. She instills in them the importance of controlling the message and
directing the conversation. Ruth also possesses a most engaging personalit y, which is rare in her field.”
ANNET T WOLF
Wolf Kasteler Public Relations
“I have now of ficially been announced for a new role in Detroit starting Nov 1st.
I would not have realized this without your help and for that, I will be forever grateful.”
GENER AL MOTORS E XECUTIVE
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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C O N TA C T R U T H
RUTH SHERMAN
RUTH @ RUTHSHERM AN.COM
WWW.RUTHSHERM AN.COM
RUTH SHERMAN MEDIA KIT
W W W. R U T H S H E R M A N . C O M
RUTH@RUTHSHERMAN.COM
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