February 2002 PDF

Transcription

February 2002 PDF
Lower
Columbia
BUSINESS
Y o u r M o n t h l y C o a s t a l B u s i n e s s - t o - B u s i n e s s N e w s M a g a z i n e VOLUME 12 #2
February
2002
H e a l t h c a re Re v i e w
ISSN 1056-7070
The Many Faces of Medicine
See their stories, starting on pages 2 and 4
Please route to:
Walker & Company Marketing Communication
P O Box 1088
Seaside, OR 97138-1088
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Permit #320
Astoria, OR
Contents
Issue Focus Features
2 New Healthcare Pros
4 Checkup with the Chiefs
Issue Focus
New Healthcare Professionals
Just a sampling of new medical teams assembled
8 Hospitality Industry
11 Healthcare Retrospective
16 Healthcare Roster
20 Changes Pampers You
21 T h ro wn a Few Curves
24 Accounting Guidelines
25 Insurance Tips
Business Updates/Info
6 Ed Luoma now has 3
7 TLC Adds Space/Staff
28 Season’s Stuff for Kids
Regular Departments
12 Business Calendar
23 Home-Based Business
27 News in Brief
27 Real Estate Information
31 Reader Forum
Check out our Website:
www.lcbiz.com
Lower Columbia
BUSINESS
Jack and Lesle Palmeri
Walker & Company
Marketing Communication
P. O. Box 1088 Seaside, OR 97138
503/738-3398 Fax 503/738-0172
lcbiz@seasurf.com
www.lcbiz.com
Page 2
Steve Estes
F
Ed Norris
rom a beleaguered
public
health agency to a
complete change
in upper management to a new family
practitioner, here are just a few of the
new faces in regional healthcare. Feel
free to add profiles of more new
healthcare professionals for inclusion
in our website at www.lcbiz.com.
Bobby Jess
Dr. Greenhaw
While in Arizona, Steve
attended graduate school at Northern
Arizona University in Flagstaff. Upon
obtaining his masters in public administration, he accepted the directorship
of the Yavapai-Apache nation
( w w w. y a v a p a i - a p a c h e - n a t i o n . c o m ) ,
located at Camp Verde. There he
administered a staff of 30 with the
organization funded both tribally and
federally. “Soon after taking the job,
though,” said Steve, “my goal became
to replace myself with a Native
American.” Which he did.
The next agency he tackled
was the Tucson-based Arizona’s
Children Association (www.arizonaschildren.org) where he was
responsible for a staff of close to 20
people at the northern regional office
in Flagstaff. He held that responsibility in 2000-2001.
Why, then, come to Oregon?
“I had floated a resume to The Dalles,
where a job had the kind of responsibility I was looking for, but then I
learned about this job,” he said. “The
more I heard of the challenges this
organization has faced, the more interested I became.”
He began his work in Astoria
just last month at Clatsop Behavioral
Healthcare. The agency, which provides parenting support groups
(Thursdays 1 - 2:30pm), 24-hour suicide prevention and crisis intervention, individualized one-to-one and
group counseling and more for residents of Clatsop County.
Clatsop Behavioral Healthcare
Steven “Steve” Estes is originally from Minnesota. He studied
social work at Arizona State
University - a great change in climate after two years of junior college in his
home town. He worked as a juvenile
probation officer for Maricopa County,
followed by eight years in juvenile
corrections in Coeur d’ alene, Idaho.
The state of Colorado came next in his
migration, where work included drug
and alcohol work at a community
health center in Durango. In Eagle,
Colorado, Steve accepted a position as
supervisor for county social services,
supervising a staff of six, involved
mostly with child protective work.
The flip side of his personality
took over when his desire to play
music professionally took him back to
Arizona in 1989. He has been a member of a band, the manager of a band
and a solo musician in his career. He
plays keyboards, guitars, drums and
more. “It is the left and right brain
stuff,” said Steve, “It’s a balancing act
that everyone does, really, one way or
another.”
See New, continued on page 10.
Lower Columbia BUSINESS February 2002
The front cover photos, #1 by Arlene
Layton, the remainder by Lesle Palmeri,
reflect many of the faces of healthcare at
the coast. Among them you will find new
chief executive officers, new clinic managers, new family practitioners and more.
See their stories beginning on pages 2 and
4 of this issue.
Lower Columbia BUSINESS is published by
Walker & Company Marketing Communication.
©2002. The publishers are Jack & Lesle Palmeri.
The monthly coastal news magazine is sent
free of charge to business owners and government representatives in Clatsop, Columbia and
Tillamook counties in Oregon and southern
Pacific County, Washington. Other interested
parties may subscribe to 12 issues for $15.00U.S.
Single issues are available for $3.00.
Please direct letters to the editor and editorial,
subscription and advertising inquiries to : PO
Box 1088, Seaside, OR 97138-1088. Telephone:
503/738-3398. Fax: 503/738-0172 e-mail is
lcbiz@seasurf.com. Please include your name
and daytime telephone number in case we need
to reach you.
The publisher disclaims all responsibility for
the legal effects or consequences of action taken
in reliance upon any information contained in
this publication. We are not responsible for content. LCB is printed on recycled paper.
Stop in now for your 2002
Office Furniture Catalog!
You might be surprised at our prices!
BELL’S OFFICE S U P P L I E S
208 Main Ave. • Tillamook • 842-5566
Editor’s Note
Healthcare: Way too big a field
Can’t please all readers, but we do try to inform
By Lesle Palmeri, Walker & Company Marketing Communication
L
ast year after our
healthcare issue I
received a call
from a reader who
was upset that our healthcare update
did not include information on chiropractors, naturopaths, massage therapists and more. The dilemma we face
with trying to please that caller, and
I’m sure other readers who did not
take the time to call... is that his
request is just not possible in this
venue. If enough readers want to learn
more about alternative remedies and
enough providers of such will contact
us, I am willing to devote an entire
issue to updating readers on the state
of wellness and care through alterna-
tive means. Please let me know.
As for this issue, you will find
profiles of new people in the healthcare business, a listing of hospital facts
and figures and a sampling of traditional medicine clinics from around
our readership. Even with a focus on
more traditional medicine, we are
unable to list all clinics and practitioners. Take our lists as a starting point.
Other topics include new and
updated storefront eateries, health
and fitness-related new businesses
and more.
Don’t forget to fill out our
Reader Forum survey on page 31 for
your chance at input to us, and a
potential dinner for you. Salud! LCB
Correction: Last month the article on IAC WebMedia contained two errors. First, Chuck
Palmer’s wife, Susan, works at the Tillamook Cheese Factory, not Fred Meyer as reported.
Second, the correct e-mail address is webguy@iacwebmedia.com.We apologize for the errors.
NW
&A
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David Nevin
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CPS
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The next Issue of Lower
Columbia BUSINESS
will include our
Annual Real Estate Roundup
plus the special section,
The RETAIL Corner
Betty Rippet
Associate Manager
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Please send any news information
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Lower Columbia BUSINESS February 2002
Clatsop County and Tillamook County
503-717-1077 • Toll Free 888-382-8025
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Page 3
Issue Focus
Checkup with the Chiefs
One-on-one chats with the senior management members of our area hospitals
ach year at this
time we invite representatives from
our area hospitals
to update us on events and accomplishments of the prior year. This year
we sat face to face with all four area
hospital senior management and got
and idea of how it’s going.
This year a common theme
emerged that we have not heard
before. From several of our healthcare
honchos, we got this response to our
question about holding down the cost
of healthcare:”Buy local.” Much like
shopkeepers encourage locals to stick
around here for all your purchasing
needs, even if you have to spend a little more to do it, so echoed the healthcare professionals. If you want to keep
good healthcare in the area: shop
locally. Good advice, I say.
E
The photos in this section, of Bill Sexton, Jim Robertson
and Wendell Hesseltine were taken by Lesle Palmeri.
The photo of Terry Finklein was provided by Arlene Layton.
Providence Seaside
Last year at this time, Bill
Sexton, chief executive of the providence north coast service area, was the
new kid on the block. Fast approaching his first year and a half benchmark
in our community, he can be proud to
be at the regional helm of an organization recently voted number 4 in the
nation -- out of 578 systems evaluated
-- by SMG Marketing Group for
Modern Healthcare Magazine (http:
//www.providence.org/oregon/abo
ut_providence/news/ihn102.htm) “I
think that Providence Seaside and our
professional healthcare system have a
strong presence in the community. We
are the gateway to all services provided by the Providence system. We are
the access point to cancer treatments,
neurosciences and more, yet the primary care providers are here locally.”
In addition, he had some
thoughts on holding down healthcare
costs. “One of the realities of healthcare is that costs are based on the risks
insurers take. Employers can help
reduce the risk by encouraging
employees not to smoke, to exercise
regularly, have healthy eating habits
and be educated about their healthcare. Early detection and intervention
in a lot of ways can help keep costs
down. Also, I would encourage business owners to collaborate. Other
small communities have mechanisms
in place, perhaps a local business
organization or chamber of commerce,
whereby business owners can pool the
risk and help lower costs for all.“
Pr ovidence Seaside Hospital
Contact: Bill Sexton, chief executi ve
North Coast Service Area
Pr ovidence Health System
Chief executi ve since: Oct 2000
Address; 725 South Wahanna Road
Seaside , Oreg on 97138
Telephone: 503/717-7000
Fax: 503/717-7505
Website:www.pr ovidence.org/northcoast
Page 4
Lower Columbia BUSINESS February 2002
Ocean Beach Hospital
The biggest change in Ocean
Beach Hospital this year is all the new
faces in top management. Please see
the stories of the new CEO Jim
Robertson and others beginning on
page 2 of this issue. Another change is
one in status. The hospital has just
completed the state licensure survey
that will grant it critical access status.
This designation signals a change in
reimbursement structure, designed to
help small rural communities support
local hospitals. Jim was expecting the
status effective February 1, 2002.
As reported last year, the hospital is in the middle of an almost ten
million dollar project to virtually double the square footage of the facility.
Clark/Kjos Architects from Seattle/
Portland were used to develop drawings of a potential hospital design for
the purposes of community input and
voter approval. Since then, however,
Taylor/Gregory Architects out of
Edmonds, Washington (http: //www.
taylorgregory.com/) were selected as
low bidder to complete the actual
facility. There is an estimated start date
for construction in June of this year,
with completion in 2003.
Ocean Beach Hospital
Contact: Jim Robertson, CEO
Chief executi ve since: Oct. 15, 2001
New Street Address: 174 First Ave.
Mailing Address: P. O. Box H
Ilwaco , Washington 98624
Telephone: 360/642-3747
Fax: 360/642-3133
Website: Under construction
Columbia Memorial Hospital
It has been a busy year at
Columbia Memorial. They opened the
Women’s Health Center, adjacent to the
hospital, to provide gynecological, obstetrical and midwifery services. The facility
is staffed by Deborah Cahill, MD, Ellen
Charles, MD and Patricia Boullie, CNM.
They have added more physicians since the closure of the Astoria
PeaceHealth Clinic. Doctors Katherine
Merrill and Angela Nairn have become
primary care providers with office space
in the professional medical building wing
of the hospital complex and Dr. Roy Little
has joined the Emergency Department.
The Radiology Department
upgraded its mammography equipment for enhanced diagnostic accuracy
and greater patient comfort and is utilizing nuclear technology in imaging.
One of the many new healthcare
providers in the area is Giselle
Greenhaw, MD. See her story on page 30.
Hospital expansion plans are
formulating with the help of Callison
Architecture Inc. out of Seattle
(www.callison.com), designers of the
world headquarters of both Microsoft
and Boeing, Seattle’s Space Needle
and at least two hospitals for the
Providence Healthcare System.
Columbia Memor ial Hospital
Contact: Ter ry O. Finklein, CEO
Chief executi ve since: 1990
Address: 2111 Exchange Street
Astoria, Oregon 97103
Telephone: 503/325-4321
Fax: 503/325-4042
Website: www.columbiamemorial.org
Lower Columbia BUSINESS February 2002
Tillamook County General Hospital
Construction was officially
completed in 2001 for the hospital’s
$10 million remodeling project begun
in 1998, though some internal work is
still being performed by hospital
crews. “We are very proud of our hospital,” said Wendell Hesseltine. “Ours
is probably the first hospital to meet
the zone 4 seismic upgrade standards
in our area. The new outpatient services and emergency room areas are
being utilized and in some cases we
are even looking for ways already to
expand. We are a designated level 3
trauma facility and the Lord blesses
this institution. We have a great board,
they gave their support to our remodel and if anything, it is that which sets
us aside from other hospitals. That,
and the great team of doctors and
nurses, plus their support team. Our
affiliation with the Adventist Health
System since the early 70s has given
us an edge over a stand-alone facility.”
One way to reduce healthcare
costs is being tested by a local business. They approached the hospital
about a program of self-insurance
where they would administer the benefit packages and provide the coordination of services and billings. Let’s
see how this program goes, eh? LCB
Tillamook County General Hospital
Contact: Wendell Hesseltine
President since: 1987
Address: 1000 Third Street
Tillamook, Oregon 97141
Telephone: 503/842-4444
Fax: 503/82-3062
Website: www.tcgh.com
Page 5
Business Update
2X Astoria + 1X Seaside = 10 Days a Week
Local accounting professional acquires another office, must multiply self to cover bases
“I
t
seems
the
accounting work
these days is
mostly done by
the fairer sex. It didn’t used to be that
way,” said Ed Luoma when asked
about the staff as he oversees now
three accounting offices in Clatsop
County, just in time for tax season.
Ed Luoma was born in
Duluth, Minnesota but moved to the
Portland area as an adult to follow his
parents, who had relocated earlier. His
wife had family in nearby Washington
state as well. “We got tired of the winters and moved here to Vancouver in
1951, then on to Astoria as soon as
1952.” He was working and attending
college at the same time - he took
LaSalle extension classes by mail. ”I
got married instead of going to
school.” By 1955 Ed had his first job in
accounting, when he joined the offices
of Gil Johnson, a public accountant in
Astoria. “I was always interested in
accounting and pursued home study. I
was able to start as a staff accountant
and got my certificate in 1959. By that
time, I was able to buy another local
accountant’s practice -- Ira White’s. It
turned out the date on my certificate
and the date we closed on the new
business were dated the same day.”
He continued to expand his business,
purchasing the practice of Del
McClure in Seaside in 1971. Just three
Check the math on this
schedule: Ed Luoma has
recently acquired the third
accounting practice in his
career. Now he must
divide his time between
his three offices. He jokes,
“I told them I would
spend three days at the
new Moss Adams office,
two in Seaside and another five in the Astoria office.
Some people have been
coming to me for forty
years - - and I still don’t
get to see as many clients
directly as I would like.”
Photo by Lesle Palmeri
years ago he attempted a different
form of expansion by merging with
local accountants Joan Pratt and
Barbara Blue. That arrangement did
not turn out to be satisfactory, however, and the three parted as friends in
2000. By January 1, 2002, Ed again
acquired a local accounting practice
when he took over the accounts of the
Moss Adams LLC office upon the
departure of office partners Jim
Lanzarotta and Mike Lynch.
Ed now has three offices in
Clatsop County -- two in Astoria alone,
and a staff of 24 -- mostly women. His
offices serve clients from Clatskanie and
Rainier, to Long Beach and even Alaska,
Hawaii, Florida and California.
They provide tax preparation,
Clatsop Community College
Small Business Development Center
• Confidential one-on-one business counseling
• High quality, low cost employee/employer training
• Small Business Management Program
• Small business advocate
plus estate planning and management; IRS representation, educational
planning, payroll services, loan application and business counseling as well
as computer system consultation and
management. LCB
Luoma & Associates, CPAs
Owner : Ed Luoma
Astoria Office #1
Address: 610 18th Street
Astoria Or eg on 97103
Telephone: 503/325-5102
Fax: 503/325-0438
Seaside Office
Address: 862 Broadw ay
Seaside , Oreg on 97138
Telephone: 503/738-6441
Fax: 503/738-0457
Moss Adams Office/Astoria #2
Address: 801 Commercial Street
Astoria, Oregon 97103
Telephone: 503/325-4921
Fax: 503/325-1629
E-mail: ell@pacifier.com
Hours: 8a - 5p Monday - Frida y
Or b y Appointment
503-738-3346
Toll free: 866-705-5050 1761 N. Holladay, Seaside
email: seaside@bizcenter.org
Page 6
Lower Columbia BUSINESS February 2002
Business Update
TLC Credit Union adds more space & staff
Growing mortgage & marketing departments to be housed in larger Astoria location
hile most of us
think the initials TLC stand
for tender loving care, in the case of the TLC Federal
Credit Union, it really stands for the
Tillamook, Lincoln and Clatsop counties’ teachers Federal Credit Union.
TLC began operations in 1957
out of the garage of its first president,
Chet Gillam, as the Clatsop Tillamook
Teachers Federal Credit Union. The
name changed to add Lincoln County
during the late 1980s, according to
chief operations officer/regional manager Dianne Burkhart.
Dianne is a local girl. She was
born and raised in Warrenton, Oregon
and has worked with TLC since 1979.
“I couldn’t figure out what I wanted to
do after high school, and I started as a
teller.” She has attended some courses
at Clatsop Community College since
then as well as a short stint of college
in Madison, Wisconsin, but she came
back. “They allow us those temporary
drops-outs,” she joked. Dianne is
responsible for both the Seaside and
Astoria branches of the institution, as
well as compliance for the entire operation of five branches, including
Tillamook, Lincoln City and Newport
further down the coast.
Just last October, TLC purchased the building at 85 West Marine
Drive in Astoria to move their Astoria
branch to that location. The property,
approximately 4400 square feet, has
been used over the years as offices for
Niemi Oil Company, the main office of
the Bank of Astoria, classrooms for
Clatsop Community College and
offices for the Jim Wilkins Company,
among others. The property will be
remodeled with the help of Tom
Johnson’s Portland firm of Financial
Facilities Design, and should be ready
for move-in by TLC by the end of May,
2002. The new location will house not
only the seven persons working at the
W
New Digs: As of
December 31,
2001,TCL
Federal Credit
Union had a membership of 15,128.
4,838 of those are
in Clatsop County,
5,955 are in
Tillamook County
and the remaining
4,335 are in
Lincoln County.
Dianne Burkhart
(above) and Larry
Pearce pose next to
the safe at the new
office building in
Astoria (left and
below) will ser ve all
members with
expanded marketing
and mortgage
departments.
Illustration by Tom Johnson. Photos by Lesle Palmeri
See TLC, continued on page 26.
Lower Columbia BUSINESS February 2002
Page 7
Hospitality Industry NEWS
A special section of Lower Columbia BUSINESS
Small Storefront Eateries : New & Renewed
From muffins in the morning to pasta at night, small eateries are evolving for patrons
Give the Lady What
She Wants: Jim
White and Carolyn
Madron have just
opened Karolyn’s
Kitchen in Gearhart,
Oregon.Why?
Because Carolyn
wanted to bake...so
here they are.The
couple also got married
the first weekend in
February and are
already planning an
expansion...of the
business that is.
Expansion plans
include discussions
with Trend West,
adding a second
Karolyn’s Kitchen &
ultimately a fine dining locale.
Photo by Lesle Palmeri
T
his month we will
profile two new
storefront eateries
that are part of
small strip malls, plus publish
updates of establishments undergoing
changes. They are Karolyn’s Kitchen
in Gearhart, Oregon, Cafe Mango in
Cannon Beach, the Rusty Cup
(Formerly Zoomers) in Astoria, and
The Canoe Room, part of the Rebecca
Inn, in Ilwaco, Washington.
Karolyn’s Kitchen
While Carolyn Madron does
not spell her first name with a K, she
liked the alliteration. She states she
was “born and raised in 47 of the 50
states plus South America, but moved
here from Cornelius, Oregon, after
spending 20 years in Denver,
Colorado.” In Denver, Carolyn operated her own businesses, a boarding
kennel plus a scrapbooking enterprise
called Creative Memories, a business
she is still pursuing even after her
move to this area.
She has been both a housewife
and a long-haul truck driver during
her career. “I started driving a dump
truck locally, then moved to long haul.
I was breaking into a man’s world,”
she said. “It got kinda ugly sometimes
but I got past that. I love to travel and
the driving didn’t bother me.” She got
into the trucking business shortly after
high school, working in the office. One
day she starting driving and “found it
ARCHITECTURAL
DESIGN
Now Serving Oregon and Washington
Jay Raskin
Architect
503/436-2162
jraskin@pacifier.com
1287 South Hemlock, Cannon Beach
Page 8
wasn’t really a nice job.” She left
trucking for a few years, went back a
few years later before leaving the profession for good. She moved to
Oregon in 2000 to be closer to her children and grandchildren who live in
Forest Grove and Hillsboro.
Carolyn met Jim White in July,
2001 and the two started talking about
opening a restaurant together.
Jim White was born in Oregon
City. He bought his first restaurant in
Portland at age 17. His restaurant was
a card room open all night for the
garbage and produce people who
work long hours supplying the businesses of others. “They needed a place
to eat. It had a cardroom in the back
and two tables. It seated up to 20 people and we had one waitress.There are
no more card rooms in Portland, anymore.” After that, Jim says he worked
for the Cosmopolitan Hotel, Hilton
Hotel and Timberline Lodge. “I spent
my time working for restaurants and
hotels and traveling around the country,” he said. “I have been a sous chef,
a pastry chef, a utility cook, a glorified
dishwasher, everything.” He had even
owned a couple of restaurants in the
Seaside area years ago, where he, too,
still has family members living. Then
he met Carolyn. “She said she wanted
to bake. I said, why don’t we open a
bakery/deli somewhere and you
can?”
The couple came to the area to
scout a couple of places, even trying to
inquire about the abandoned Crab
Broiler property at the junction of
Highways 26 and 101, just south of
town. They settled on a new location
with Terry Lowenberg at the North
Coast Plaza in Gearhart.
See Eateries, continued on page 14.
Quality Muffler &
Radiator Service
1125 N. Holladay • Seaside
738-5342 • 800/889-5342
As always, Quality Work • Quality Parts
Customer Satisfaction Guaranteed!
V a c a t i o n R e n t a l s
948 North Roosevelt • Seaside
503/738-5532 • 800/488-3301
Lower Columbia BUSINESS February 2002
Tillamook County General Hospital
Available 24-hours a day • 365 days a year!
“We Treat You Like Family”
Support Groups
Diabetes
Chronic Illness
Alzheimer’s
Care Givers
Adult & Teen Volunteer Programs
Faith In Action
Parish Nursing
Interfaith Volunteer Program
Respite Adult Day Care
Specialty Physicians
Family Practice
General Surgery
Internal Medicine
OB/GYN/Infertility
Oncology
Ophthalmology
Orthopedics
Podiatry
Radiology
Urology
Emergency Room with Physician & Nurse on duty
Ambulance/Paramedics 24-hours a day
Cafeteria- open to the public
Community Health Education
Home Health Services
Private Care Services
Hospice & Volunteer Respite Services
Intensive Care Unit
Laboratory Services
Labor/Delivery Birthing Rooms
Lifeline Service
Cardiopulmonary Services
Rehabilitation Services in:
Occupational Therapy
Physical Therapy
Speech Pathology
In Emergency Call..
Stan Neitling, MD
Orthopedics
.........911
Tillamook County General Hospital......................(503) 842-4444
Fax ............................................................(503) 842-3062
TDD............................................................(503) 842-3500
Find us on the web at www.tcgh.com
1000 Third Street • Tillamook, Oregon 97141
Lower Columbia BUSINESS February 2002
Ronald Teed, MD
Orthopedics
Page 9
New, continued from page 2.
The agency lost its last director two years ago and has had two
interim directors during that time.
They have lost contracts and accredi-
tations and are really due for a change.
“At one time we provided a great deal
more programming,” said Steve. “ I
think maybe they just tried to take on
too much.” The operation has scaled
back somewhat, with other agencies
taking up the slack with the county,
while Steve concentrates on getting
his agency back to full operation. The
steps to do that are basic ones. His
board of directors has met to develop
a new mission statement and will be
working on new goals for the agency
during meetings this month. The
bright light in this picture, according
to Steve, is the staff. “The staff is great.
Very professional. Some of the staff
have been here eight and nine years,”
he continued. “and we will be working to stabilize the environment for
them here. That is right up my alley. I
like being on the cutting edge of management focusing on shared leadership - that is management that comes
from all directions in the agency keeping me informed richly from all
levels. We will be focusing less on
rigidity or rule making, with the
understanding that the buck does stop
at a certain place. We try to allow freedom and flow of information and perspectives.”
Just this month the board of
directors will continue their emphasis
on positive change, the agency will be
participating
in
the
Clatsop
Community College Career Fair, and
focusing on partnering with other
agencies. “This is my pulpit,” said
Steve. “Community partnering is critical to the success not only of our organization, but of all the organizations
that serve people in this business. It is
critical to the health and safety of all
people in Clatsop County.” Steve
seeks opportunities to put his plan
into action and wants to prove his
agency is capable of assisting other
agencies without regard to positive
publicity or payoff. “We are trying to
role model and take a true leadership
position in the community for partnering.”
See New, continued on page 19.
Page 10
Lower Columbia BUSINESS February 2002
Guest Opinion
Healthcare Retrospective: Technology Advances
AED’s: The latest in life-saving technology
By O. David Dickson, president, Medix Ambulance Service
T
he last fifty years
have brought continuous advancements in our ability to save lives. Technology continues
to evolve, bringing ever more sophisticated equipment, that we find less
complicated to operate and more convenient to transport and store.
In the late 1950’s, when I was
a boy scout, the term “Artificial
Respiration” was the ultimate life-saving procedure taught to reduce mortality. Then in the early 1960’s Cardiopulmonary Resuscitation was the
“new” treatment of choice for saving
lives in the community. With CPR
came the advent of what was called
“Basic Life Support.” Basic Life
Support defines our ability to take
care of a patient’s airway, breathing
and circulation.
In the mid 1970’s, defibrillators were placed on ambulances. This
device was used to restart the heart in
conjunction with CPR. These defibrillators were large, heavy, and bulky.
The first defibrillator placed in an
ambulance in Clatsop County in the
early 70’s was a 110-volt machine
which required a long extension cord
running from the ambulance or home
to the patient. Only qualified paramedics could operate the defibrillator
in the field. With this new device
came the advent of what is now called
“Advanced Life Support.” The term
Advanced Life Support means our
ability to provide advanced airway
care, and to administer medications
and cardio therapy.
Paramedics were needed to
interpret the Electro Cardio Gram, or
EKG reading, and if the appropriate
rhythm was detected, paddles were
placed on the patient’s chest and a
“shock” was delivered to restart the
patient’s heart.
Today a defibrillator weighs
only 20 pounds instead of 80 and is
able to do a lot more than just shock
someone.
As electronic equipment
evolved the Automatic Electronic
Defibrillator was developed. An AED
automatically interprets the heart
rhythm and determines when to
deliver shock. A physician or paramedic is not needed to make that
determination. The electronics are so
sophisticated that the machine will
talk to you and tell you what to do
next. The AED has become so widely
used that most commercial airliners,
fire apparatuses and police vehicles
carry them. The Red Cross is now
teaching the use of the AED as a basic
life-support skill to the general public.
At a “Futures Conference”
about 10 years ago, one of the speakers stated that he envisioned an AED
next to every fire extinguisher in most
buildings. Well, he wasn’t too far off,
today there is an AED in many commercial and industrial sites. You will
find them in dentist offices, department stores, on the factory floor and in
most first aid stations in malls and stadiums. Most sport complexes have
them as well as theme parks and
national parks.
In your place of business, the
first line of defense is to call 9-1-1 and
get the ambulance on scene. If you are
so fortunate to have an AED, the paramedics will be able to sustain the heart
rhythm, introduce medications and
continue life saving procedures while
transporting the patient to the hospital.
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The cost of a new AED ranges
from $3,000 to $4,000. A refurbished
unit can be purchased for around
$1,000.
As business owners, there are
many things we can do to help assure
the safety in the workplace. They
range from simple things like keeping
our walkways clear, providing
handrails, clearing debris, ice or snow
from sidewalks and making our facilities handicap accessible, all the way up
to training our staff in CPR. AEDs simply represent the next line of defense:
The next technological wave in our
ability to safeguard our employees,
our customers and ourselves. ■
_________________________________
O.David Dickson is the president of Medix
Ambulance Service, serving Clatsop County
since 1975. He may be reached at 503-861-1990
or odavid@onemain.com.
Allen & Carlson
Certified Public Accountants, P.C.
Recently passed tax legislation
provides many opportunities for
individuals and businesses to
reduce their 2001 tax bill.
We can help you take full
advantage of these new changes.
We offer comprehensive,
personalized services for:
Tax Planning & Preparation
Estate & Family Financial Planning
Financial Statements for Businesses
Accounting & Software Management
Located on the waterfront in Astoria
Steve Allen & John Carlson
No. 10 Sixth Street, Suite 101
Astoria, Oregon 97103
503/325-2171
Page 11
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FEBRUARY
4
MONDAY
3:00 PM Basic Computer Classes, Bob
Chisholm Comm. Center (all Mondays)
6:30 PM Clatsop Co Rental Owners
Association, Info 717-9229
7:00 PM Long Beach City Council, City Hall
7:00 PM Astoria City Council, Astoria City Hall
7:00 PM Vernonia City Council, City Hall
7:00 PM Cannon Beach Watershed Steering
Cmte., City Hall
7:30 PM Rainier City Council, Rainier City Hall
7:30 PM Tillamook City Council, City Hall
5
TUESDAY
7:00 AM Astoria Parks & Rec. Board, City Hall
8:00 AM Seaside Chamber Coffee, Seaside
Pig’N Pancake ( all Tuesdays)
10:30 AM N. Power Plan. Council, 800 452 5161
12:00 PM St. Helens Chamber Forum
4:30 PM Seaside Library Board, Library
6:00 PM CEDC Exec. Board Mtg., CEDC Office
7:00 PM Seaside Planning Comm., City Hall
7:00 PM Cannon Beach City Council, City Hall
7:00 PM Port of St. Helens Marina Advis. Bd.
6
WEDNESDAY
8:00 AM Naselle Service Club Meetings
9:00 AM Tillamook Co. Bd. of Commissioners
10:00 AM Columbia Co. Comm., Courthouse
10:00 AM C. Co. Soil & Water Conser. Dist.
3:00 PM Astoria Library Board, Astor Library
5:30 PM Seaside Jazz Meeting, Pizza Harbor
6:30 PM Columbia Co. Planning, Courthouse
7:00 PM Warrenton City Commission, City Hall
7:00 PM Gearhart City Council, City Hall
7:00 PM SS Improvement Comm., City Hall
7:00 PM Manzanita City Council, City Hall
7:30 PM Clatskanie City Council, City Hall
7:30 PM St. Helens City Council, City Hall
7
THURSDAY
7:00 AM Tillamook Chamber TCCA, Info 8427525 ( all Thursdays)
8:30 AM Seaside Downtown Dev. Assn,
Seaside Pig'N Pancake ( all Thursdays)
9:30 AM SSMuseum & Hist. Society, Museum
10:30 AM Cannon Beach HRAP Steering
Committee, City Hall
1:00 PM NW Oregon Regional Partnership,
Info 503-397-2888
1:30 PM NW Oregon ACT Mtg., Astoria Library
4:30 PM ODT Open House “C. Co.
Improvement Projects, Astoria Library
7:00 PM Tillamook Planning Comm., City Hall
7:00 PM Long Beach City Planning, City Hall
7:00 PM Clatsop Co. Fair Board, Fairgrounds
7:00 PM Wheeler City Planning, City Hall
7:00 PM Vernonia Planning, City Hall
7:30 PM Columbia City City Council, City Hall
8
FRIDAY
7:30 AM Tillamook Downtown Assoc. Board
of Dir. Muddy Waters
8:00 AM St. Helens Koffee Klatsch, Avamere
Page 12
Business
9:00 AM “Seaside On Parade” Mtg. , Chamber
11:00 AM Cannon Beach Emergency
Preparedness, City Hall
12:00 PM CEDC Trans. Com., Port Offices
11 MONDAY
12:00 PM St. Helens Parks Commission
3:00 PM Seaside Advertising Comm., Seaside
Civic & Convention Center
6:00 PM Ilwaco City Council, City Hall
7:00 PM Seaside City Council, City Hall
7:00 PM Seaside School Dist. #10 Bd. Meeting
7:30 PM Nehalem City Council, City Hall
12 TUESDAY
8:05 AM Cannon Beach Safety Com. , City Hall
9:00 AM Pacific Co. Comm. Mtg. ,South Bend
9:00 AM Pacific Co. Bd. of Heath ,South Bend
9:00 AM A.A.R.P. Board Mtg. Seaside BCCC
10:00 AM SS Com. Center, Com. Mtg., BCCC
11:00 AM SS Finance & Exec. Bd., Chamber
5:30 PM SS Ambassador Mtg., The Sandtrap
6:00 PM The Sandtrap & Gearhart Golf Links
Grand Re-Opening
7:00 PM Tillamook Co. Fair Board, Fair Office
7:00 PM St. Helens Planning Comm., City Hall
7:00 PM Cannon Beach ECWC, City Hall
7:00 PM Columbia City Water Comm., C. Hall
7:30 PM Bay City City Council, City Hall
13 WEDNESDAY
7:00 AM Tillamook Chamber Bd. of Directors
9:00 AM Tillamook Co. Bd. of Commissioners
10:00 AM Columbia Co. Comm., Courthouse
7:00 PM Warrenton City Plan. Com., City Hall
7:00 PM Rockaway Beach Council, City Hall
7:00 PM St. Helens Library Board Mtg, Library
7:00 PM Clatsop Co Bd Comm., Courthouse
7:00 PM SS e Library Bldg. Comm, City Hall
7:00 PM Port of St. Helens Comm., Port Office
7:00 PM Seaside Lodging Meeting, Chamber
7:30 PM Gearhart Planning Comm., City Hall
14 THURSDAY
10:00 AM Seaside Spring Break Com., City Hall
10:30 AM Pacific Co. Transit Mtg., Raymond
11:00 AM Tillamook Co. Library Bd., Library
4:30 PM C. B. Public Works Cmte., City Hall
5:30 PM Seaside Jazz Meeting, Pizza Harbor
18
MONDAY
Presidents’Day
19 TUESDAY
4:30 PM SS “The Program” Mtg., Chamber
5:15 PM Astoria Hist. Landmks. Com., City
Hall
6:00 PM Bay City Planning, City Hall
6:00 PM Ilwaco City Planning, City Hall
7:00 PM Columbia City Planning Commission
Training Session, City Hall
7:00 PM Garibaldi City Council, City Hall
7:00 PM Long Beach City Council, City Hall
7:00 PM Astoria City Council, Astoria City Hall
7:00 PM Port of Astoria Comm., Port Office
7:00 PM Wheeler City Council, Nehalem Bay
Health Dist. Office
7:00 PM Vernonia City Council, City Hall
Lower Columbia BUSINESS February 2002
Calendar
7:00 PM
7:00 PM
7:30 PM
7:30 PM
Call 738-3398 or fax 738-0172
Pulse Computer Group, Info 738-8438
Manzanita City Planning, City Hall
Rainier City Council, Rainier City Hall
Tillamook City Council, City Hall
20 WEDNESDAY
8:00 AM Naselle Service Club Meetings
9:00 AM Tillamook Co. Bd. of Commissioners
10:00 AM Columbia Co. Comm., Courthouse
5:15 PM Sunset Pks. & Rec. Dist., Sunset Pool
6:30 PM Columbia Co.Planning, Courthouse
6:45 PM Columbia Arts Guild, St. Helens
Columbia Center Auditorium
7:00 PM Warrenton City Comm., City Hall
7:30 PM St. Helens City Council, City Hall
7:30 PM Nehalem Planning, City Hall
21 THURSDAY
8:30 AM Astoria 3R Committee, City Hall
10:00 AM Seaside Board Meeting, Chamber
10:30 AM C. B. Pks. & Com. Services, City Hall
5:30 PM Seaside Business After Hours,
Trendwest Resorts
6:00 PM Clatsop Co Diabetes Coalition
6:30 PM Cannon Beach D. & Review, City Hall
7:00 PM Vernonia Planning, City Hall
7:30 PM Columbia City City Council, City Hall
22 FRIDAY
7:30 AM Tillamook Downtown Assoc. Board
of Dir. Muddy Waters
8:00 AM St. Helens Koffee Klatsch, Avamere
11:00 AM Cannon Beach Emergency
Preparedness, City Hall
25 MONDAY
7:00 AM Astoria Parks & Rec. Board, City Hall
5:00 PM Port of St. Helens Airport Adv. Board
6:00 PM Ilwaco City Council, City Hall
7:00 PM Seaside City Council, City Hall
7:00 PM Garibaldi Planning Comm., City Hall
7:00 PM C. Beach City Council Work Session
26 TUESDAY
6:00 PM CEDC Dinner Meeting, Info 325-7870
7:00 PM St. Helens Planning Com., City Hall
7:00 PM Rockaway Beach Planning, City Hall
7:00 PM Astoria Planning Comm., City Hall
7:00 PM Cannon Beach ECAP, City Hall
7:30 PM Rainier Planning, Rainier City Hall
27 WEDNESDAY
9:00 AM Tillamook Co. Bd. of Commissioners
9:30 AM Rep David Wu Field Office, St. Helens
Columbia Tec. Center
10:00 AM Columbia Co. Comm., St. Helens
11:00 AM Rep David Wu Field Office, City Hall
11:30 AM Port of St. Helens Comm., Port Office
1:30 PM Rep David Wu Field Office, Clatskanie
PUD office
4:00 PM Rep David Wu Field Office, Clatsop
Co. Office 800 Exchange
7:00 PM Clatsop Co Bd Comm., SS B.C.C.C.
7:00 PM Clatskanie Planning, City Hall
7:00 PM Rockaway Beach Council, City Hall
7:30 PM Port of Nehalem Board of
Commissioner, Wheeler City Hall
7:30 PM Nehalem Planning, City Hall
28 THURSDAY
7:30 AM Clatskanie Chamber Board Mtg.,
Humps Rest.
9:00 AM Rep David Wu Field Office, Port of
Astoria
11:00 AM Rep David Wu Field Office, Seaside
Library
12:00 PM A.A.R.P. Mtg., Seaside Bob Chisholm
Community Center
1:30 PM Rep David Wu Field Office, Cannon
Beach City Hall
3:30 PM Rep David Wu Field Office, Vernonia
City Hall
4:30 PM Rainier City Library Board, Library
7:00 PM Cannon Beach Plan. Com., City Hall
March
1
FRIDAY
10:00 AM N. O. E. Alliance, Info 503-228-5565
4
MONDAY
7:00 PM Long Beach City Council, City Hall
7:00 PM Astoria City Council, Astoria City Hall
7:00 PM Vernonia City Council, City Hall
7:30 PM Rainier City Council, Rainier City Hall
7:30 PM Tillamook City Council, City Hall
5
TUESDAY
10:30 AM N. Power Plan. Council, 800 452 5161
4:30 PM Seaside Library Board, Library
6:00 PM CEDC Exec. Board Mtg., CEDC Office
7:00 PM Seaside Planning Comm., City Hall
7:00 PM Port of St. Helens Marina Advis. Bd.
6
WEDNESDAY
8:00 AM Naselle Service Club Meetings
9:00 AM Tillamook Co. Bd. of Commissioners,
10:00 AM Columbia Co. Comm., Courthouse
10:00 AM C. Co. Soil & Water Conser. Dist.
6:30 PM Columbia Co. Planning, Courthouse
7:00 PM Warrenton City Commission, City Hall
7:00 PM Gearhart City Council, City Hall
7:00 PM SS Improvement Comm., City Hall
7:00 PM Manzanita City Council, City Hall
7:30 PM Clatskanie City Council, City Hall
7:30 PM St. Helens City Council, City Hall
7
THURSDAY
9:30 AM SS Museum & Hist. Society, Museum
4:00 PM CEDC Forestry & Wood Prod Comm,
800 Exchange, Astoria
7:00 PM Tillamook Planning Com., City Hall
7:00 PM Long Beach City Planning, City Hall
7:00 PM Clatsop Co. Fair Board, Fairgrounds
7:00 PM Wheeler City Planning, City Hall
7:00 PM Vernonia Planning, City Hall
7:00 PM Seaside Spring Break Com., City Hall
7:30 PM Columbia City City Council, City Hall
8
FRIDAY
12:00 PM CEDC Trans. Comm., Port Offices
Contact us via e-mail
lcbiz@seasurf.com
Lower Columbia BUSINESS February 2002
Area Service Club Meetings
Posted meeting days/ times/locations
for area service clubs. Please note that
this information may change without
notification. Any changes in these
meeting times should be reported to
us before the 20th of the month for
next month’s posting. Thank you.
KIWANIS
Astoria/Warrenton,
Tuesday,
noon,
Warrenton Shilo
Cannon Beach, Tuesday, noon, Dooger’s
(No mtg. first Tues.)
Cathlamet, Tues, 7:15am, The Riverview
Clatskanie, Tuesday, 6:15 pm (First & fifth
Tuesdays), Mr. Fultano’s Restaurant.
Second, third & fourth Tuesdays, Hump’s
Restaurant)
Bay Ocean, Monday, noon,
Bozzi’s, Garibaldi
Ilwaco-Long Beach, Monday, 6 pm, The
Lamplighter, Seaview
Manza-Whee-Lem, Wednesday, noon,
Edgewater Restaurant, Bayside Gardens
Scappoose, Wednesday, 6:30 pm,
Warren Country Inn
Seaside, Thursday, noon, Pig ‘N Pancake
St. Helens DayBreakers, Tuesday, 7 am,
Warren Country Inn
St. Helens NoonTime, Thursday, noon,
Elks Club
Tillamook, Wednesday, noon, Elks Lodge
LIONS
Astoria, Tuesday, 6:30 pm, Astoria Elks
Lodge
Garibaldi, 1st & 3rd Monday, 6:30 pm, Old
Mill
Rockaway, 1st & 3rd Tuesday, 11:30 am
Lions Clubhouse
Seaside, Wednesday, noon, Pizza Harbor
Tillamook, Tuesday, noon, Shilo Restaurant
ROTARY
Astoria, Monday, noon, Astoria Red Lion
Columbia County, Wednesday, noon,
Bing's Restaurant
Peninsula, Tuesday, 7:30 am, Rebecca Inn,
Ilwaco, Washington
Seaside, Thursday, noon, Ocean View
Resort
Tillamook, Tuesday, noon, Fern Restaurant
Warrenton Sunrise, Wednesday, 6:45 am,
Warrenton Shilo
ELKS B.P.O.E.
Astoria, 2/4 Thursday, 8 pm, 450 11th
Long Beach, 2/4 Wednesday, 8 pm, LB
Seaside, Wednesday, 8 pm, 324 Avenue A
Check out our Website:
www.lcbiz.com
Page 13
Eateries, cont. from page 8.
Karolyn’s Kitchen opened
November 26, 2001, in one 1300
square- foot-plus bay of the center,
and is currently planning expansion
into the second bay next door. The current space provides seating for 34
patrons and capacity will rise to 80-90
with the addition.
The current menu includes
breads, pastries, coffees and soups and
with the expansion will come the
addition of a salad bar. “It will be
about 14 feet long and have up to fifty
items,” said Jim, “and it took a little
‘discussion’ to get her to agree to it.”
Pricing for the salad bar is planned to
be $6.95 which includes all-you-caneat salad items, soup or chili.
So far, Carolyn bakes the
muffins and Jim will be the morning
chef as they expand their breakfast
offerings to include breakfast pancakes
that the couple call “Pan Cakes,” stating
they will be the size of a dinner plate,
and twice as filling.” They offer fivecent regular coffee plus a variety of fruit
juices and Carolyn bakes the “Karolyn’s
Kookie,” touted as “the perfect between
meal snack or traveling dessert.” For
soups, muffins and cookies patrons are
required to stop by to see what’s cooking. There will be a rotating menu, but
not on a regular schedule. They offer
salads, fresh fruit, chili and sandwiches,
mostly in the $3.00 to $5.00 range.
Women with vision: Both Lisa Nelson (left) and Rebecca “Becky”Fontana have taken over space
for a change. Lisa wants to infuse her menu with items envisioned cooked with mangos:tropical dishes, Indonesian,Indian,Mexican and more. Rebecca is tempting diners with liquor-laced desserts and
full-bodied chunky soups. Her hot spicy tea drink is great for warming you up on a rainy day.
Kar olyn’ s Kitchen
Owners: Car olyn Madr on, Jim White
Address: 3615 Highw ay 101 North
Gearhart, Oregon 97138
Telephone: 503/717-1916
Fax/Website: None
E-mail: cmadron@yahoo.com
Hours: 6a - 3p Monday - Frida y
7a - 3p Saturda y, Closed Sunda y
Cafe Mango
If the name Cafe Mango conjures visions of sandy beaches and
tropical delights, you’ve got the pic-
Income Tax Preparation
• For individuals & small businesses
• Evening & weekend appointments available
• IRS E-file provider for faster refunds
Rita Devereaux, EA, LTC
503/738-4263
1289 Pacific Way, P. O. Box 2757, Gearhart, Oregon 97138-257
Page 14
ture. Cafe Mango owner Lisa Nelson
wants her cafe to whisk you away
from the rigors of daily life - much as
she has escaped the high pressure city
life of a computer consultant -- to enjoy
marionberry fruit spread, salmon
burgers, fresh scones and more.
Lisa Nelson is not related to
the other well-known Nelsons in the
area, though she has been asked that
numerous times. Instead, she was
born in the Seattle area, moving with
her family to the Portland metro area
when she was age two. She has spent
the last ten years as a computer consultant, working on large mainframe
systems, providing project management, business analysis, programming and more. She spent ten years
prior to that working with computers
at Pacific Power and Light Company.
She and her boyfriend, Daniel
Ursic, also a programmer, have been
Tra bucco Consulting Group
t g
c
▼
325-7909
Sales, Marketing & Service
trabucco@pacifier.com
Lower Columbia BUSINESS February 2002
One barista,two baristas,
Five baristas,...more?: According
to Rusty Cup co-owner
Teona Dawson, the biggest
change, other than the name,
when Zoomers transformed
into Flying Barney’s Rusty
Cup Coffee House &
Beanery, in Astoria, was the
emphasis on coffee. “We will
still have ice cream and
smoothies,” said Teona,“But
now it is a coffee house and
we have hired more knowledgeable people.”Pictured to
the left are two of the five
baristas available to serve
you.Kristi Galloway and
Kevin Grogan stand in front
of the trademark jungle mural
created for the space by local
muralist,Jo Lumpkin Brown.
Photo by Lesle Palmeri
coming to the beach on weekends to
rejuvenate for years now. They even
purchased a condominium in Seaside
so they would have a cozy spot to
relax. During their visits, Lisa would
always be sure to stop into the
Midtown Cafe for a meal. She
watched the previous owners sell the
business -- and get the business back
again -- over the last couple of years.
When it came time for another
change, Lisa felt her time had come. “I
was planning to take the summer off
to go traveling,” she said, “and if it
was still there when I returned... OK.”
While she did not purchase the name
Midtown Cafe, nor the menu, she has
purchased the equipment and is keeping the location. She has brightened
the paint and the curtains and is
adding a slightly different table set-up
for up to 45 diners. The new menu
includes a buckwheat crepe filled
with Black Forest ham, Gruyere
cheese and fresh tarragon for $5.95, a
spinach, mushroom and feta omelette
for $8.95, and a hazelnut and fruit
mixed green salad for $7.95.
Cafe Mang o
Owner : Lisa Nelson
Address: 1235 South Hemlock
Cannon Beach, Oregon
Mailing Address: 930 Necanicum Dr .
Seaside , Oregon 97138
Telephone: 503/436-2393
Fax: 503-717-8565
E-mail: cafe_mango@hotmail.com
Hours: 7:30a - 2:30p Thurs. - Mon.
The Canoe Room
We last profiled Rebecca
“Becky” Fontana and her husband,
David Hansen in March, 2000, shortly
after they opened their home to
encompass two bed and breakfast
suites, called the Rebecca Inn -named, by the way, not after the
owner, but after her granddaughter.
Becky had been a representative of wholesale dental equipment
for twenty years when she decided to
take a break from a territory that
stretched from the Pacific Northwest,
to California and even internationally.
She tried fishing and other
pursuits, then began more permanent
work here with the purchase of a
small building at the Port of Ilwaco in
1993. She began catering lunches to
fishermen with a waterfront kitchen
called the Bag-It Eatery. The seasonal
Bag-It expanded to a 60-person banquet room upstairs and the subsequent bed and breakfast rooms. “I
didn’t really like having people in my
Lower Columbia BUSINESS February 2002
home all the time,” said Becky, who
has since moved out of the small space
at the base of her building into one of
the B&B suites, “and I really enjoy the
restaurant part of the business. My
customers forced me into it kicking
and screaming -- and yet I love it. I’m
here all the time.”
In an expansion of her food
offerings, the storefront portion of the
3,500 square foot building that used to
house her Bag-It kitchen and then her
home, now houses The Canoe Room.
The Canoe Room opened initially in June 2001 serving only lunch.
It has since expanded to dinners on
Fridays, called Pasta Fridays, and as of
this month will be open for dinner
Thursday, Friday and Saturday.
Fridays will continue to be pasta
nights,
while
Thursdays
and
Saturdays will allow Becky to experiment a little. She has recently hired
Jeremy Middleton formerly of
Jonathan’s Oyster Company (See LCB
November 2000) which closed in
Astoria last August, and he is bringing
his creative ideas to the table as well.
The lunch menu includes specials and soups of the day as well as a
beef eye of round sandwich with
cheddar cheese and horseradish aioli
for $6.25, and a shrimp and cheese
sandwich with thousand island dressing and provolone cheese for $6.95. If
dinner is more your style, try pasta
night on Friday. Entrees change weekly, but may include prosciutto
wrapped marinated black tiger
prawns with fresh basil pesto and butter fettuccini for $13.95 or a baked
penne with gorgonzola cheese folded
into a fresh bechamel sauce and
See Eateries, continued on page 18.
Check out our Website:
www.lcbiz.com
Clatsop County Now Has Voice Mail!
No More Missed Telephone Calls
• Calls Answered When You’re Unavailable
• Receive Messages Even While You’re Online
• Check Your Messages from Any Telephone
• Get Faxes, Voice Messages and E-mails
• Transfer Calls to Any Number
Call For Details
738-3683
www .phonecenter.net
Page 15
ISSUE FOCUS
Healthcare Roster: A start for information/services
A sampling of healthcare providers along the Columbia River and the Coast
T
here are many
forms of healthcare from traditional medicine to
newer forms of massage therapy,
relaxation and aromatherapy. It would
be impossible to list all providers of all
forms of healthcare and wellness in
one issue. We have, therefore, included only institutions providing the traditional forms of healthcare: The hospitals and clinics listed here are only a
sampling of what is available in the
area. Please feel free to contact us with
information about other avenues. If
possible, we will include that new
information on our website at
www.lcbiz.com. LCB
Hospital
Columbia Memorial
Ocean Beach
Providence Seaside
Tilla. Co. General
Year Established
1926*
1934
Early 1900s
To be provided
Regional
Affiliation?
None
None
Providence Health
Systems
Adventist
Health
Physical Address
2111 Exchange St.
Astoria, OR 97103
174 First Ave. N.
Ilwaco, WA
725 Wahanna Rd.
Seaside, OR 97138
1000 Third Street
Tillamook, OR 97141
Mailing Address
Same
P. O. Box H
Ilwaco, WA 98624
Same
Same
Main Telephone #
503/325-4321
360/642-3181
503/717-7000
503/842-4444
Toll Free #
800/962-2407
800/611-1875
None
800/356-0460
Main Fax #
503/325-4042
360/642-8070
503/717-7505
503/842-3062
Website Address
all start with www.
columbiamemorial
.org
under construction
providence.org/
northcoast
tcgh.com
# Licensed Beds
49
staffed 15
34
49
Designated Trauma
Level **
3
4
No designation
3
# Full Time Staff
350
95
200
175
Visiting Specialists
37
5
10
75
Average #
Emer. Rm. Visits
Monthly
To be provided
To be provided
650-850
1,000
* Initially founded as St. Mary’s Hospital circa 1880.
** The lower the trauma level number, the higher the care level provided.
*** Established 1994 as Rural Health Clinic, 1996 as The Rinehart Clinic.
**** Mailing address and telephone are based at Seaside Clinic.
Page 16
Lower Columbia BUSINESS February 2002
Lower Columbia BUSINESS February 2002
Page 17
Eateries, continued from page 15.
topped with grated asiago for $10.95.
The Canoe Room at Re becca Inn
Owner : Rebecca “Becky” Fontana
Address: 161 Ho werton Avenue , at
the Port of Il waco , P. O. Box 416
Ilwaco , Washington 98624
Telephone: 360/642-4899
Fax: 360/642-4898
E-mail: rinn@ pacifier.com
Winter Hours: 11:30a - 3p Tuesday Saturda y,
Open at 5pm “‘til whene ver” for
dinner Fridays -- Also Thursday &
Saturday starting Valentine’s weekend
COMPUTER CONSULTING s
i
l
CHETH ROWE CONSULTING
BOX 192, CANNON BEACH, OR
503-436-0211 cheth@cheth.com
PC’s
NETWORKS
SUPPORT
Flying Barney’s Rusty Cup
Coffee House & Beanery
Niece and uncle, Teona
Dawson and Chadd-Paul Flues
opened T. Paul’s Urban Cafe restaurant and dessert house in Astoria on
Valentine’s Day, 2000.(See LCB March
2000) Their second venture, just up the
street, was a small smoothies and ice
cream spot called Zoomers, which
opened in August just one year later.
Last December, Zoomers became
Flying Barney’s Rusty Cup Coffee
House & Beanery. While the location
and decor remain relatively the same,
the menu has changed. Taking center
stage in the highly-decorated jungle
atmosphere are locally roasted
Columbia River Coffee Roasters coffees and Oregon and Harmony chai
teas as well as bagel sandwiches and
soon, crescent sandwiches. The owners have hired a few more baristas to
concentrate on the coffee quality and
will be adding a computer for those
wanting to visit a cyber cafe.
Prices for bagel smears start at
$1.75 with pesto cream cheese and go
up to bagel sandwiches for $3.75 or
$4.00 with choices of turkey, tuna and
herb or veggie-topped bagels. Rolls
and breads are either baked on the
spot or brought up the street from the
kitchen at the Urban Cafe. LCB
Flying Bar ney’s Rusty Cup
Owners: Teona Dawson, and
Chadd-Paul Flues
Address: 1213 Commercial Street
Astoria, Oreg on 97103
Telephone: 503-325-8265
Fax/E-mail/W ebsite: None
Hours: 7a - 6p , Seven Days
Administrator comforts residents, applauds bankers
Rob Hays enjoys his job in more ways than one
Rob Hays is a fairly new administrator at Nehalem Valley
Care Center in Wheeler, Oregon. He arrived at the coast in May
2000 after 17 years of working in long term care in the Portland
area. It didn’t take him long, though to fall in love with residents
of the Center. Residents like Elizabeth, who he says, “Keeps me
in line every day.” He also picked right up on the recent changes
in US Bank. “The staff there now are so great!” he exclaimed.
“They are just superb! They know me by name and wave when
I come in, even if it’s all the way across the branch.”
The Manzanita branch of US Bank performs a number of
services for Nehalem Valley Care Center. The center maintains
checking and savings accounts there, as well as the resident
trust accounts and the transfer account from the Center to its
parent company, Prestige Care, based out of Vancouver,
Washington. “US Bank Keeps us in the loop,” said Rob. “They
are our financial link to the rest of the world,”
1-800-US BANKS
Your Community Small Business Lender
Clatskanie • Astoria • Seaside • Cannon Beach • Manzanita • Nehalem Bay • Tillamook
546 Laneda • Manzanita, Oregon • 503-368-5131 •1-800-US BANKS
Page 18
Lower Columbia BUSINESS February 2002
New, cont. pg. 10.
Ocean Beach Hospital
There have been recent
changes in several top management
positions at Ocean Beach Hospital.
Here we will profile the chief executive officer, the chief financial officer
and the clinics manager.
Jim Robertson, the new chief
executive officer, began his work on
October 15, 2001. He is originally from
Pittsburgh, but grew up in the
Chicago suburbs. His undergraduate
degree is in business administration
from Hope College in Holland,
Michigan, followed by a masters of
hospital administration from the
University of Minnesota. He is also a
certified healthcare executive with the
American College of Healthcare
Executives. He began his work with
hospitals in the accounting department of a hospital in Chicago, but his
first administrative position did not
come until he became chief financial
officer of Sturgis Hospital in Sturgis,
Michigan. He is currently starting his
32nd year in hospital administration.
“When I was eight years old I
thought about medicine,” he said.
“For the longest time, I was thinking
about pediatrics...Even going through
college. But my family physician had
been talking to me all that time, too.
He said to me, ‘If for some reason you
decide the physician piece isn’t exactly what you want, keep in mind there
is an entire business organization side
of healthcare.’ I found out in college
that I was better at business and
finance than I was at chemistry. So, I
shifted gears into healthcare management.”
One of the first things on his
plate will be to oversee the massive
remodeling project that should be
underway soon, and to coordinate
efforts of other new top management,
such as chief financial officer Ed
Norris and clinics manager, Bobby
Jess.
MEDIVAN
WHEELCHAIR TRANSPORTATION
• Professional and
Caring Staff
• Transportation to
Medical
Appointments
and
Special Events
We’ll get you where you want to go.
CALL US AT 503-861-1990
See New, continued on page 22.
Lower Columbia BUSINESS February 2002
Page 19
New Biz
Changes Brings High-Tech Pampering to Port
Gentle music and soothing lights accompany loads of special equipment
E
mploying
the
familiar phrase,
“Live Well, Laugh
Often, Love Much,”
as their operating philosophy, owners
of Changes Salon & Day Spa in Ilwaco,
Washington, have this to say about the
experience they wish to present.
“Artistic expression blended with professionalism and sprinkled generously
with the spirit of hospitality will make
your experience at Changes a unique
and memorable occasion.”
The tastefully-decorated 1200
square foot spa/salon facing out on
the mooring basin of the Port of
Ilwaco, offers a wide variety of pamperings using high-tech specialty
equipment, such as a massaging spapedicure; “Heavenly Relaxation” in an
undulating massage chair with mood
lights and your choice of music; and a
European-style facial which lasts an
hour and a half and includes massages
for your hands, arms, legs and feet,
neck, shoulders and face, plus steam
treatment and a personalized mask;
among other more traditional offerings like haircuts by Amy Chadwick
and Shelly Cutting, manicures and
acrylic nail treatments. Services
include hair care, nail care, nail
enhancements, waxing and tanning
services, eyelash and eyebrow treatments, plus makeup makeovers and
specially-blended liquid foundations.
Unlike many spa/salons that
P e r f e c t for
Business Retre a t s
o r C o r p o ra t e P l a n ni n g
• We can accommodate 6-7 or up
to 20 in a cozy beach getaway.
Vacation Rentals
1/800-745-BEST
Page 20
A Lady with a
smile: Joyce Otterson
(left) has had a couple
of careers in her day.
At a time when she
says most people consider retirement,she
has launched a new
venture. With partner
Gretchen Davis, Joyce
has recently opened
Changes Salon &
Day Spa on the
waterfront at the Por t
of Ilwaco.
Photo by Lesle Palmeri
focus primarily on women, Changes
also has spa packages tailored specifically for men and even teenagers.
While it may be assumed that the
majority of their clients may be
women, men too need haircuts and
may enjoy an occasional day of pampering to rejuvenate the soul. While
this reporter was there for the interview a fellow popped his head in the
door and scheduled a haircut for the
following morning. Packages for men
include “Time Out for the Gentleman,” which includes an exfoliating
facial, manicure, pedicure, scalp treatment and scalp massage for $99.00. A
“Gentleman’s Exfoliating Facial”
alone for $55.00 lasts approximately
one hour and includes deep cleansing,
upper face exfoliation, steam treatment, facial mask, massage to the face,
upper back and hands, plus hydration
and moisturizers.
Specialty
packages
for
teenagers include “Teen Queen for a
Day,” whereby for $55.00 your
favorite teenager may experience a
facial, manicure, mini pedicure and
P a m p e r
Y o u r
C l i e n t s .
Send them to us.
503/738-0643
thirty minutes in a massage chair.
Teenagers just wanting the facial treatment may pay $35.00 for approximately 45 minutes of cleansing, exfoliation, steam treatment, facial massage,
a mask tailored for their particular
skin type and a moisturizer.
Why is Changes so unique?
Perhaps it is the experience of partners/co-owners Joyce Otterson and
Gretchen Davis.
Joyce was born in Longview,
Washington, but spent most of her
adult life in Portland. She states she
opened the first independently-designated nail salon in Oregon in 1976.
“Before that,” said Joyce, “nail salons
were all located within a beauty salon.
They made a variation to Oregon law
so I could open my salon, which is still
in operation today.” Though Joyce
sold her nail salon some time ago, the
love of the business stuck with her.
She has spent the last 15 years in the
real estate business with her husband,
Charles Otterson, and the couple
owns Naselle to Coast Realty. “At 60
years of age, when most people are
retiring, I chose to start a business!”
she chuckled. She is doing so now
because her friend, Gretchen Davis,
has returned to the area and planned
See Changes, continued on page 26.
Lower Columbia BUSINESS February 2002
New Biz
We’ve been thrown a few Curves at the coast
Franchise locations opening daily, even hourly for women’s fitness
A
ccording to Judy
McWilliams, the
man who invented the Curves
concept, Gary Heavin, did so because
he lost his mother to obesity-related
causes. Upon the death of his mom, he
became determined to develop a place
where older women would feel comfortable going to exercise. What he has
found, however, twenty five years and
2000 franchise locations later, is the
concept is not just limited to older
women. Women in towns across the
U.S. and Canada are flocking to centers that claim you can work out, lose
weight, get healthy with NO men, No
mirrors and NO drugs. The corporate
website claims a new Curves location
opens every 12 hours.
I thought it would be interesting to profile the type of person that
opens a Curves franchise location, and
why. We will profile Dianna
Blankenship who has recently opened
her first location in Gearhart, Oregon,
and Judy McWilliams, who will be
opening her fourth Curves franchise
location mid-February in St. Helens.
Seaside/Gearhart
Dianna Blankenship is a single professional woman. She is from
the Hood River area, where she
learned about the concept when a
Curves location opened near her in
The Dalles. She had worked for the
last six years as a representative for
AT&T Wireless and also in radio
advertising sales. “I have been wanting to work for myself for a while
now,”said Dianna, “and I wanted to
do something to help women feel
good about themselves -- this is perfect.” She couldn’t open a location
near where she lived, so she moved.
She scouted locations and settled on
the North Coast Plaza in Gearhart.
Open just a little over three months,
the 1300 square foot space is about to
Photo by Lesle Palmeri
I hope you like YELLOW: With bright colors and music volume to match, there are now 250 members belonging to the Seaside/Gearhart location of Curves. Members come from as far as Cannon Beach
and Warrenton for a quick heart workout on 16 stations. Owner Dianna Blankenship (center- standing)
has four more stations on order. plus the addition of a men’s section and a bulletin board for networking
women.Working out, left to right,are:Yama Butler, Janis Lewis, Lynn Ulbricht, Dianna, & Chris King
be expanded, as Dianna adds a men’s
component that she is calling Jumpin’
Jax. “That is just my own invention,”
said Dianna, “wives want their husbands to do something. Between the
wives and the fellows it might just
work out well. A lot of guys are older
and out of shape -- just like the
women, so they don’t want to work
out with the body building younger
guys.” Jumping Jax is due to open as
soon as the space is completed and
equipment is in place.
Dianna has taken advantage
of special discounts offered by the
franchisors, such as discounted membership fees for early sign-ups, and
she has come up with a few of her
own. She is hosting a food drive
where patrons bring in food items that
weigh the same amount as the weight
they have lost since starting the program. You could bring in a five-pound
bag of sugar, for example, for each five
pounds of weight you lose. The food
will then be donated to the local food
bank. There are no lockers or showers
Lower Columbia BUSINESS February 2002
See Curves, continued on page 29.
Page 21
New, continued from page 19.
Ed Norris was born in Gary,
Indiana and grew up on a dairy farm.
He started out in public accounting
and then corporate accounting, but
decided that wasn’t what he wanted
to do. He then began working in
healthcare, and has worked at numerous institutions, in numerous states,
with the longest stint being 21 years at
a hospital in Michigan. “In those
days,” said Ed “you were called the
controller. It was always the same
position, it just evolved into the CFO
job.” He met his new boss, Jim
Robertson, while they were both
working as CFOs in Michigan hospitals. He has also worked in healthcare
in Arizona and then in South
Carolina, where he spent a small
amount of time out of the hospital
business. “At my age you can get
Page 22
burned out sometimes. You think you
can do something else,” he said,”but
you come back to what you know. I
learned about this job and couldn’t
turn it down.”
He said this is the smallest hospital he has ever worked in, averaging
four patients a day. “The hospital where
I started averaged 100 patients a day,
and that was in the early 70s.”
“I wouldn’t say you could
bring somebody in from the outside
and they could do this job. It is unique
in that we are paid by third party payers - Medicare and Medicaid. There are
reports we have to file to get reimbursement and there would be a big learning
curve. There is a learning curve for me,
just learning this hospital’s particular
systems.” Ed began his work with
Ocean Beach Hospital on January 7.
“I like healthcare. I like small
rural hospitals. This hospital is going
through a reimbursement status
change that will really turn this place
around.” Any profits realized by the
hospital, Ed said, will immediately be
plowed back into the facility, “...to
replenish, upgrade equipment and
make it a better place for caring for
people. We need to consider why we
are here: Our mission is to provide
care for sick people.”
Daily in the trenches of caring
for sick people are the two clinics affiliated with the hospital. Those clinics
have a new director. Her name is
Bobby Jess.
Bobby was born in Alberta,
Canada, then immigrated to Indonesia in the 70s, Australia in the 80s,
See New, continued on page 30.
Lower Columbia BUSINESS February 2002
Home Based Business
Transcriptionists Serve Bosses, Families
Home-based business women cover the ER at Tillamook County General Hospital
By Shirley Thomas, Tillamook County General Hospital
B
etween
them,
Linda Kosinski of
Pacific City, and
Juli Guerra of
Tillamook cover the Emergency Room
at Tillamook County General Hospital
24 hours a day, seven days a week.
They both carry pagers to be available
to the TCGH ER staff for any reports
they may need. The ladies transcribe
on their computers the dictation from
all of the physicians for all the ER visits.
The reports are sent to the
hospital via modem, printed and
become a part of the patient’s chart, all
within 24 hours of the ER visit. The
use of technology such as telephone
lines, computers and the Internet, to
receive and transmit the doctors dictation and send the computerized report
are essential. They have access to the
hospital e-mail system for better communication.
Linda attended a community
college and graduated with an AA
degree in Business Administration
with Medical Secretarial Training. She
received additional classwork in medical terminology and medical office
practices, dictation systems and word
processors. She says her first job at
Kaiser Permanente was also part of
her education and good training.
Linda averages around 30 working
hours a week, but that can vary
depending on how busy the ER is. She
has transcribed out of her home for 12
years, the last two of which for TCGH.
She is a busy wife and the
mother of three junior high-aged
daughters. Her daughters are very
involved with sports and church
activities. When time allows, the family enjoys the outdoor recreation of the
Construction & Contract Law
J. William Bennett, Attorney
503.436.0382
Photo provided by Shirley Thomas, TCGH
Self Discipline,Self Starter Mode =
Essential Qualities: Both Juli Guerra (left)
and Linda Kosinski will tell you that in order
to work at home you must have self-discipline
to keep at your work without getting sidetracked. You also need to be a self-starter and
be motivated to get your work done without a
supervisor. Aperson must pay attention to
details, have good medical and language skills
to produce quality work from home.
She began work for Tillamook
County General Hospital in 1997 in
the Rehabilitation Department and for
Dr. Fax, Orthopedist. She transferred
to the Medical Records Department in
1999, typing the ER dictation.
Juli says, “I have been working out of my home for nearly two
years now and it is a wonderful way
to earn the income my family needs
and still be available to spend time
with my children. I am able to provide
their transportation to and from
school, take care of them during
school breaks or when they are ill
without my work suffering. I am also
available for my employer when they
need work completed at odd hours of
the
day or night....We all benefit!” ■
_________________________________
Shirley A. Thomas may be reached at 503-8427963 or e-mail, GSThomas@oregoncoast.com.
beautiful north coast-fishing, crabbing
and boating.
Juli is a wife and mother with
two children. She began working in
healthcare in 1987. She worked for the
Public Relations department of the
Kadlec Medical Center in Richland,
Washington. For seven years she
worked for Intermountain Healthcare in
the Human Resources department and
the Perinatology Center in Utah. She
knows what it is to juggle full time
work, two small children and a husband’s schedule as a full time student.
She looks back and wishes she could
have worked out of her home back then.
For merly Investment Management & Resear
Full Service Investment Br
ch,Inc .
okerag e Firm
• Stocks • Ann uities • Mutual Funds
• Bonds • IRA Accounts
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Lower Columbia BUSINESS February 2002
Astor ia • 325- 0677
Page 23
Guest Opinion
Accounting Guidelines....condensed version
Physicians face significant changes in the tax code this year
By Steven Jarvis, partner, Jarvis and Redwine Certified Public Accountants
I
t is difficult to
write useful guidance for physicians in a short
article. I have an accounting guide for
physicians that has simplified highlights and comparisons of decisions
facing physicians, and it is a three volume set.
Therefore, this article will
simply list some of the major business
decisions facing physicians which will
be followed by a few of the significant
changes in the tax code for 2002.
The first huge business decision facing a physician is whether
they want to be a true employee, or if
they want some role as an owner of a
medical practice. An employee can
get on with providing medical care,
and not have to worry about paying
bills, hiring employees, and collecting
money for the work. On the other
hand, owners have some control over
how they practice medicine and their
working environment. This personal
decision is often based on the goals of
the physician.
The next decision facing
physicians, who choose to be owners,
is the type of business entity. The
forms
of
businesses
are:
C
Corporations,
S
Corporations,
Personal
Service
Corporations,
Partnerships,
Limited
Liability
Partnerships and Limited Liability
Companies. Do not take this decision
lightly. The only firm advice I would
give is to never be a sole practitioner
with a schedule C on your form 1040
personal tax return.
For a successful physician this
offers the worst of all possible worlds.
Other business entities can: offer limit-
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Page 24
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ed liability protection for the actions of
employees; have current tax benefits;
and also offer the ability to put money
in qualified pensions that can grow tax
free. Closing or leaving a medical
practice can sometimes trigger huge
tax bills and will not necessarily provide the cash to pay those bills. Make
your attorney and CPA address the
issue of closing the business.
Remember, CPAs, lawyers, brokers,
and insurance agents will never care
more about your money than you.
You have to take the time to understand the options and combinations of
pension plans as well as where the
money is actually invested.
Accounts Receivables can be a
complex issue. The medical field has a
higher ‘no payment’ and ‘slow payment’ rate than most other businesses.
The major reason for this is the complication in trying to bill government
agencies, multiple insurance companies, and finally the patient who
received the service. This is such a
specialty that there are professional
designations for medical billing
coders. There are also companies that
do nothing but provide billing services for physicians, and other companies that work for patients to review
medical bills.
Accounts payable seems a
simple task but I know from experience that money can be lost in this
area. I have audited three hospital
accounts payable departments and
have recovered money in all of them.
With the cost of medical supplies it is
easy to understand why I collected
from vendors over $350,000 of over
charges at one hospital.
Various financial periodicals
point out that in 2001 Congress passed
the most sweeping tax reform in 20
years. I have not seen this much phasing since the last Star Trek movie. The
tax package phases-in changes, some
See Guidelines, continued on page 26.
Lower Columbia BUSINESS February 2002
Guest Opinion
Insurance May be Painful, but it’s Necessary
Some tips from a provider on curbing insurance costs
By Robert Brown, owner,The Brown Financial Group
A
s most employers
know, group medical insurance premiums in Clatsop
County have risen dramatically over
the past five years. While inflation has
averaged less than 3% per year, group
insurance rates have more than doubled over this short time span.
Most employers realize how
important it is to provide a good insurance plan. They understand that a good
medical benefits package enables them
to attract and retain quality employees.
But, because of these runaway
insurance costs, employers are having
to reconsider their health insurance
plans. Many smaller employers cannot
afford to pay family insurance premiums of $600-800 per month or more.
So what can an employer do
and still retain good employees? Here
are a few possible solutions:
1. Bite the bullet. Keep your existing
plan even though it’s expensive, but
make sure you explain to your employees how much it’s costing you a month.
Many will be surprised and grateful.
2. Opt for a reduction in benefits to
reduce your premium. Some options
include raising co-pays and cutting
vision, dental, and prescription drugs.
Offer these “extras” optional plans
paid for by the employee.
3. Pay only for your employees’ healthcare. Let the employee pay to insure
his or her family through your plan.
4. Pay only a percentage of your employees’ premium—such as 75%—and let
them pay the rest out of their paycheck.
While employees won’t like this, it’s better
than offering no health insurance at all.
If you ask your employees to
contribute, set up a flexible spending
account so their premiums are paid
with pre-tax dollars. This also reduces
the employer’s payroll tax.
While no employer likes the
thought of rising premiums or reducing employees’ coverage, the current
healthcare environment is forcing people to make hard decisions. If you do
have to reduce your employees’ benefits, try to explain the situation to them
carefully. Faced with the numbers,
most employees will at least understand, if not agree, with any changes
you have to make in their health plan.
If you have further questions
about health insurance, I suggest calling a
local
_____employee
_________benefit
_______plan
____specialist.
_________■
___
Robert Brown has been helping companies and individuals with their insurance and investment needs
since 1995. To reach him, call 503-325-7972.
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Lower Columbia BUSINESS February 2002
Internal Medicine
Pediatric Medicine
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General Surgery
Family Practice
CLINIC
8:30 a.m. to 5 p.m.
(360) 484-7161
21 N.Valley Road, Naselle WA 98638
Page 25
Guidelines, cont. Changes, cont.
phase-ins don’t start until 2005, some
phase-out of deductions are being
repealed on phase-out basis, the
whole tax bill automatically phasesout altogether in 2010. Because there
will be several congresses and possibly several presidents before this bill
expires, I will limit myself to changes
for 2002.
For several types of qualified
pensions the limits have been raised
from a limit of $35,000 or 25% of
wages earned, whichever is less, to
$40,000 or 100% of wages, whichever
is less. Deductible Individual Retirement contribution limits were raised
from $2,000 to $3,000 and increase in
future years. The same figures apply
to non-deductible Roth IRA accounts.
Because a Roth IRA is more flexible;
the money grows tax free; and the distributions are tax free, it is a better
deal for most than a traditional IRA.
There has been some confusion over
the benefits, because some comparisons have been done without taking
into account the huge advantage of
the tax-free distributions.
Educational IRA limits were
raised for 2002 from $500 to $2000.
These educational savings plans are a
good deal, but some of the newer educational savings plans have even better benefits.
All of the tax rates have been
lowered and they have created a new
10% tax rate. This makes even more
attractive an old tax tip of transferring
income producing assets to your children. If the child is over 14 years of
age he can receive up to $6,000 in
interest and dividend income taxed at
the new low rate of 10%. This can
save the family up to $1,700 in federal
taxes annually.
Contact your CPA for specific
advice on your financial situation. ■
_________________________________
Steven Jarvis has been preparing tax returns
for clients since 1983. He may be reached at
503/325-2945 or capital@pacifier.com.
Page 26
TLC, continued
to open a salon. Why not do it together?
Gretchen Davis had worked
with Joyce in the real estate business
years ago. She moved to Seattle,
Washington for five years, where she
owned a nail shop in Mukilteo. Both
she and Joyce are licensed manicurists
and aestheticians, and when she
decided to move back to Astoria, she
wanted to open a shop.
Expansion plans already in
the works for Changes include the
addition of a professional masseuse, a
wet room for body wraps and sea salt
scrubs, a hydrotherapy tub and a
sauna. They offer gift certificates to
pamper the ones you love or thank
those extra-special clients and a full
line of hair-care products from lines
such as Paul Mitchell, Rusk and
American Crew, among others. LCB
Chang es Salon and Da y Spa
Owners: Joyce Otterson and
Gretchen Davis
Address: 177 Ho werton
On the Port in Il waco , Washington
Mailing Address: P. O. Box 234
Chinook, Washington 98614
Telephone: 360/642-3434
Fax: 360/777-8800
E-mail: joyceeo111@aol.com
Website: None
Hours: 9a - 5p Tuesday - Saturda y
Drop-ins Welcome
Evenings b y Appointment
Closed Sunda y, Monda y
Beach
Development
3567 Hwy 101 N., Gearhar t
Commercial Space for Lease
•650-6,500 sq. ft. on Hwy/Gearhart
•1250 sq. ft. next to TLC Credit
Union/ Seaside (former Dr.’s office)
•Warehouses and Mini Storage Units
current location, but also will house
an expanded marketing department
and the office for Larry Pierce, the
organization’s new mortgage loan
officer.
Larry recently moved from
Lewiston, Idaho, where he has been in
the mortgage business for the last nine
years. Prior to that he worked as a
sales representative for Trend Beauty
Supplies, providing Paul Mitchell
shampoos and salon products over a
three year period of time. Larry’s ter ritory for the salon products included
600 miles stretching from Spokane,
Washington to Boise, Idaho. “I logged
a lot of windshield time,” he said.
One day when he was calling
on a client a patron of the salon suggested a potential career in the mortgage business. “I had already worked
a year at a finance company,” continued Larry, “so I had some experience.” Larry has a bachelor of science
degree in business from Lewis and
Clark State College and has owned his
own mortgage company.
TLC offers members numerous services including savings
accounts, checking accounts, certificates of deposit, VISA credit cards,
mortgage loans, online banking, ATMs,
and free financial counseling. LCB
TLC F ederal Cr edit Union
Contact: Dianne Burkhart, COO
Address: 2223 Marine Dr ive
Astoria, Oreg on 97103
Telephone: 503/325-2538
Fax: 503/325-2540
E-mail: dburkhart@tlcfcu.org
Website: www.tlcfcu.org
Hours: 9a - 5p Monday - Thursda y
9a - 6p Frida y
Call 738-3567
Lower Columbia BUSINESS February 2002
News in Brief
✒Brian Burke of the Brown Bagger’s
Deli & Espresso in Astoria is leading
one last citizen-based effort to convince Safeway Stores to remain in the
downtown Astoria location. While an
initial slate of signatures was planned
for forwarding to the Astoria City
Council on February 4, Brian doesn’t
want to stop there. Feel free to stop by
the deli at 1269 Commercial Street to
sign his petition, which reads,” We the
undersigned as residents, shoppers,
visitors, business owners and property owners hereby ask the City of
Astoria and Safeway Corporation to
rebuild at their present location of
1153 Duane Street.” If you want to
help, or have any suggestions for
Brian, he may be reached via telephone at 503/325-0325.
✒The Oregon Department of
Transportation is holding an Open
House Thursday, February 7 at the
Astoria Library Flag Room, 450 10th
cations to fill a vacancy on the Port’s
Budget Committee. Budget Committee members serve three-year terms,
and will serve with the five Port
Commissioners plus five additional
members from the District, as
appointed by the Commission. The
Budget Committee meets semi-annually to review the Port’s financial
records and holds annual meetings to
receive the Port’s budget for the fiscal
year, provide members of the public
with an opportunity to ask questions
and comment on the budget document, and to approve the budget.
Applications and a resume must be
submitted by Wednesday, February 13
to The Port of Astoria, #1 Portway,
Astoria, Oregon 97130. Call executive
director Peter Gearin at 503-325-4521
for more details.
Street, Astoria, Oregon. The open
house, from 4:30 until 7pm, will
include displays of the most current
plan of improvements for Clatsop
County from 2002 through 2004. There
will also be booths and information
about Clatsop County, the Sunset
Empire Transportation District, NW
ACT -- the Northwest Area Commission on Transportation, and more.
Please contact Valerie Goodness for
more information at 503/325-3590.
✒The Aviator Enthusiast Annual
Spring Dinner meeting will be held
Saturday, February 9 at 5pm at the Red
Lion Inn Astoria. The cost of the dinner ranges between $18.00 and $22.00,
depending on your entree selection,
and it is open to members plus any flying enthusiast. For reservations or
more information, contact Melody
Twiss at 503/861-1214.
✒For more news, check our website at
www.lcbiz.com. There you will find
updates, corrections and new details.
✒The Port of Astoria is seeking appliReal Estate Information
Barbara Maltman from Windermere/ Cronin & Caplan Realty Group,Inc. of
Gearhart and Essential Mortgage of Astoria present this real estate trend
information for Clatsop County, Oregon. These figures are for information
purposes only, and cannot be guaranteed. For more information, contact
Barbara at 503/738-8522.
Sales Activity Range
Sales By Category
Business Opportunity
Commercial
Condo
Land-Commercial
Land-Residential
Manufactured
Manufactured in Park
Multi-Dwelling
Residential
Combined Sales
1/1/01 - 1/31/01
# Sales
0
0
3
0
5
1
2
1
20
32
Percent Change
Current Listings
1/1/02 - 1/31/02
# Sales
0
1
0
0
6
0
1
0
26
34
1/1/01 - 1/31/01
Volume
0
0
684,500
0
202,400
80,000
46,500
119,000
3,553,500
4,685,900
146
142
Lower Columbia BUSINESS February 2002
1/1/02 - 1/31/02
Volume
00
475,000
0
0
480,200
0
28,500
0
3,766,028
4,749,728
+1%
+6%
Average available interest rates for zero point,
fixed rate residential loans on 1/31/2002.
15 year
30 year
Conventional
6.25%
6.75%
FHA
6.50%
7.00%
VA
6.50%
7.00%
1/1/01 - 1/31/01
Average $
0
0
228,166
0
40,480
80,000
23,250
119,000
177,675
146,434
1/1/02 - 1/31/02
Average $
0
475,000
0
0
80,033
0
28,500
0
144,847
139,697
-5%
change of
-3% listings
Page 27
New Biz
Season’s Stuff to Share with You
A combination of life experiences go into new venture in Chinook
eason Long got her
first name from an
actress in a movie
her parent’s enjoyed.
She got the name for her new business
from an experience she had with cable
access TV as a gradeschooler.
She has just opened All
Season’s KidStuff along Highway 101
in Chinook, Washington.
Season, the wife of an Oregon
state trooper and mother of a fouryear old, moved to the Portland area
with her family when she was six
months old. She spent the last seven
years working as an orthodontics
assistant, selling braces and helping
the doctor.
She wanted something new to
do and ran across a t-shirt from her
childhood when she had participated
in a cable access television program
called Kid Stuff. Her KidStuff is located in a bright, cheery space at the
front of a new storage business
because she liked the new building
and the amount of drive-by traffic.
She works on a consignment
basis only, although eventually she
may add some new items to her
inventory. For now, the least expensive item in the shop is a baby rattle
for forty cents, up to a used crib for
$75.00. Items must be brought in
clean, like-new condition and Season
will apply her own tough standards to
Good Stuff:
Season Long
opened her children
and women’s
consignment store in
Chinook,Washington
on December 6,
2001.She already
has 52 consignors
signed up. All items
are required to be
clean in “like new”
condition,meaning,
”bright color with
minimal wear, no
holes, tears or stains.”
She adds, “Hanging
will keep it neat.”
S
Call us for
Drain Vision
VHS tape of drain lines
Pipe Locator Service
Jetter Service
Astoria Plumbing
& Tile Inc.
CCB#13900
apt@pacifier.com
1256-1270 DUANE
(503) 325-2076
(800) 40-PLUMB
Page 28
Photo by Lesle Palmeri
items she will accept, others she labels
as “no thank yous” and either returns
to you or donates to charity. She has
“seasonal” women’s and children’s
clothing, plus maternity clothes,
equipment,
games
and
toys.
Consignment rules state you may
bring in items any time the shop is
open and she provides the pricing.
Consignors are entitled to 40% of the
selling price of all clothing articles and
50% of the selling price for toys,
equipment and furniture. All accounts
are paid from the first to the 21st of
each month in person, not by mail. She
will display items for 90 days. After
that, the selling price will be reduced,
and eventually, the item will be available for pickup by the consignor, or it
will be donated. Season is currently
Historic Riverfront Building
Now Available
From 600 - 1200 square feet
2nd Floor Office Space with Stunning River Views
Main Floor Office/Retail Overlooking the Riverwalk
Inquiries Call: 325-5534
N o. 10 Sixth Street, A s t o ri a
researching charitable organizations
located on the Long Beach Peninsula
which will pass along her donations to
the needy at no charge.
For regular consignors, she
has a fast-lane system called Drop &
Run. Drop & Run consignors may
leave their items for Season to review
at her own pace, then come back three
days later to collect any “no thank
yous.”
The shop is clean. The clothes
are clean. There is a kid’s corral with
play items and videos for the children
while parents shop or conduct business. Sizes are newborn through boys
age 14 and on into adult for girl’s and
women’s sizes. There is a “play
clothes” section where all items are
priced $1.50 or less which may have
slight tears or stains. LCB
All Season’ s KidStuff
Owner : Season Long
Address: 786 State Road 101 Unit 1
Chinook, Washington
Mailing: P. O. Box 668
Long Beach, WA 98631
Telephone: 360/777-T OYS (8697)
Fax/E-mail/W ebsite: None
Hours: 10a - 6p Tues. - Frida y
10a - 5p Satur da y, Closed Sun., Mon.
Lower Columbia BUSINESS February 2002
Curves, continued from page 21.
at the center, only dressing rooms.
“Most people shower before they
come in,” said Dianna. “It is a low
impact workout, though you may
sweat some.” When you sign up
Dianna or personal assistant Sharyn
Kempffer will interview and gather
medical information. They will ask
your medical history, do a figure
analysis, and discuss your personal
goals before showing you how to use
the equipment. The equipment, coming in part from the franchisors and in
part from Dianna’s former home gym,
is arranged in a circle, with recovery
stations between each exercise
machine. The circle is called a quickfit
circuit.
To learn the business, Dianna
attended a week long “Boot Camp”
with the corporate headquarters in
Texas and she imposes only three rules
on her “girls.” You must wear comfortable clothes, have clean shoes and
check your heart rate every eight minutes.
Cur ves - Gearhar t/Seaside
Owner : Dianna Blankenship
Address: 3607 Highw ay 101 North
Gearhart, Oregon 97138
Telephone: 503/717-1111
Fax: 503/717-1115
E-mail: cur ves@theor egonshor e.com
Website: None
Hours: 6a - 7p Monday - Frida y
Closed 1:30 - 3:30
7a - noon Saturda y
Judy liked the concept and opened her
first location in Lebanon, Oregon in
1999. That was followed just five
months later by her second location,
in Newport. While both of those locations have since been sold, they are
both still operational. Judy then
opened a location in Astoria just last
September. It now serves over 300
members.
More locations are opening
daily. In fact, as I spoke with Judy she
had just that morning received delivery of her equipment for the new St.
Helens location, due to open February
18. “It was cool,” she said. “They
pulled up in this bright yellow semi
truck. The driver told me he had
already unloaded 11 sets before reaching me and had two more on his truck
for after me.... then he was heading to
Canada for even more deliveries.” To
keep track of all these burgeoning
locations, the corporate website offers
a list of Curves centers. There is also a
small phone book members may take
along when traveling that is updated
quarterly and covers U.S. and
Canadian locations.
The franchise agreement is
fairly simple and requires a monthly
payment of $395.00. There are no additional fees, nor percentage of operating profit required to be paid. They
have a bank of specialists on call if a
franchisor has a question. The fitness
centers are always staffed and staff
must be qualified to administer CPR.
The program calls for participants to work one piece of equipment
no longer than 32 seconds before moving to a recovery station - letting your
heart rate decrease before moving on
to the next machine. All of this is
accomplished to music with a fast
beat. The goal is to burn 500 calories in
a half-hour period of time. The ideal
center size, according to Judy, is no
less than 1800 square feet.
What’s next for Judy? “I’m hoping to do something locally, “ she said,
“perhaps open a clothing boutique.” LCB
Cur ves Astor ia and St. Helens
Owner : Judy McWilliams
Office/Mailing: 10800 NW 43r d
Ter rebonne , Oreg on 97660
Telephone: 541/548-5346
Fax: 541/548-1060
Astor ia Location
Address: 1154 Commercial, Suite A
Astoria, Oreg on
Telephone: 503/338-1294
Fax: 503/325-9240
Hours: 6a - 2p , 3p - 7p Mon. - Fri.
9a - noon Saturda y
St. Helens Location
Address: 500 N. Columbia Highw ay
St. Helens, Oreg on
Telephone: 503/397-3355
Fax: 503/397-3360
Hours: 6:30a - 2p , 3p - 7p M. - Fri.
THE BROWN FINANCIALGROUP, LLC
Astoria/St. Helens
On the other hand, Judy
McWilliams, born and raised in Goble,
Oregon, now lives in Terrebonne. She
is just about to open her fourth franchise location.
McWilliams has owned a
beauty shop and nail salon for twelve
years. Like many in that industry, the
daily exposure to chemicals for hair,
Robert Brown, Ph.D.
Registered Investment Advisor
nails, etc. started to take a toll on her
health. A friend of hers opened a
(503) 325-7972 •
Curves location in nearby Redmond.
Lower Columbia BUSINESS February 2002
• S t o cks • Bonds
• Mutual Funds • IRA’s
• 403b’s • 401k’s
• Retirement Planning
• Financial Planning
Securities through Sanstrum & Assoc.
Member NASD, SIPC
No. 10 Sixth Street • Astoria
(800) 207-4358 • br own@pacifier.com
Page 29
New, continued from page 22.
America in the 90s. What brought her
to the US was an opportunity to
attend college. “I moved here because
I got into the university I wanted. The
schools in Canada were not available
due to the amount of immigration.”
Bobby graduated from the University
of Great Falls in Montana. She started
out in banking, but ended up in computers. She was hired to manage a
clinic in Great Falls. “He hired me
because I could learn,” she said. “I
excelled at the position. From the time
I started to the time I left was amazing.”
From there she expanded to
become a consultant to four clinics.
But the state of Montana seemed too
small. She moved to Seattle and that
seemed too big. She heard about the
job in Ilwaco and that seemed just
right. She started work as clinics manager on September 10, 2001.
When asked what she does
everyday she replied, “I don’t even
have time for lunch. I am a firefighter.
Every day I am constantly being
pulled in different directions. From
helping with unruly patients in the
waiting room to making the daily
banking deposits.”
“I love it here!” she
exclaimed. “I love the area. I love the
people. I love the doctors. It is a very
big challenge. These people have had
a new director every year and the staff
have had to roll with it. I have yet to
prove myself to them but give me
time.”
Columbia Memorial Hospital
Columbia Memorial Hospital
now has a new doctor for family practice. Dr. Giselle Greenhaw set up her
office to practice from the CMH
Professional Building starting the first
of February.
Dr. Greenhaw was born in San
Antonio, Texas. Her real interest through
high school and college had been in scientific research. “When I got to college,
though, I realized how poor scientific
researchers were and so I thought, just
for fun, I’d take the med school admissions test in 1979. I did really well on it”
She moved to Houston in 1980 to attend
medical school at the University of
Texas, and she graduated with her specialization in 1987.
She first set up practice in
Rockdale, Texas, with a population of
5,611, similar in size to Seaside,
Oregon. “It was a little hospital with
an emergency room,” she said. “It was
located between two big schools and
near the site of the largest aluminum
processing plant in the western hemisphere... plus it was at the intersection
of two U.S. highways. It was busy.
With such a small staff, you found
yourself doing it all: OB, inpatient,
outpatient, surgery AND you had to
cover the ER. I couldn’t do it. I only
lasted 18 months.”
She returned to her research
roots by going back to the University
of Texas at Houston for a 3 year fellowship in medical genetics. Two
years after that she taught medical
genetics as part of the faculty.
“Medical genetics is the study of
human birth defects, genetic conditions, the effects of teratogens, chemicals and drugs that cause birth defects
in babies. I taught medical students,
residents and other fellows about
what to look for in babies or adults
that might suggest they need a genetic evaluation.
“After a while I decided I
wanted to go back into family practice. For five years I did various kinds
of clinics in Houston. Then three years
ago my husband and I decided we
wanted to leave Houston for a cooler
climate. We looked at Colorado, New
Mexico and couldn’t find what we
were looking for. ‘Well,’ said my husband, ‘have you ever been to Oregon?’
So I went to the American Academy of
Family Practice website and there was
an ad for a physician in Astoria,
Oregon.” That was last summer and
she and her husband flew up here
twice. “We decided we would come.
We were pleased with the help that
the hospital was going to give us. We
knew there was a need. We loaded our
belongings into the van -- the seven
cats and my husband and I -- and we
drove cross country.”
Her husband, David Fink, is a
high school science teacher, but for the
time being, he is helping his wife out
at the office. Will he look for a job as a
teacher? I asked. “It depends,” said
Dr. Greenhaw. “He’s a pretty good
office manager.... maybe next fall.”
Clearly there are other medical professionals new to the area.
Anyone who would like to share their
story with our readers that didn’t get a
chance, may contact us and we will
add your input to our website,
www.lcbiz.com. We are located in a
fairly remote area of our country, but
the people who live here come from
all over the world. Our bond is the fact
that we love it here. LCB
■
■ Marketing
Public Relations
■ Advertising
503/738-3398
Page 30
Lower Columbia BUSINESS February 2002
Reader Forum
Result Announced, New Questions Asked
Monthly poll gives insight to business mindset, opportunity to speak out
T
he Reader Forum
portion of our
magazine, like
the
magazine
itself, is only as good as the input from
you... the business community. Please
take this opportunity, as some of our
readers do month after month, to let
us know what you think. The more
input you have to the publication, the
better it will serve your needs. A business journal is just that -- a journal for
those involved in business. A forum
for news, ideas and feedback for those
involved in similar circumstances. We
are all involved in one way or another
with business in the Pacific
Northwest. Our readers come from
large businesses and small, from government offices and some are even just
passing by. We strive to include news
and information that is valuable to
YOU. I can’t tell you how many people over the years have told us they
enjoy the publication and read it
monthly. Many have told us they
never throw an issue away -- they file
them instead. Others use the information to inform superiors in other
offices of the local business climate.
Keep up the good work, and keep us
informed.
This month’s questions have
to do with the topic of the issue as well
as future issues. Next month we will
have our annual real estate roundup
plus a focus on retail businesses.
Please take a minute to let us
know what you think. Those doing so
will have their names entered in a
chance for a dinner for two compliments of Pacific Title Company.
The readers responding to our
last month’s survey all basically agree
that the events of 9-11 have changed
our vocabulary forever. Words like
“Ground Zero” will never have the
same meaning again as they did
before that date, although most
respondents will not change their
method of doing business because of
it.
The winner of this month’s
dinner for two is Donna Rae, with
Pacific Personnel in Astoria. Thank
you for your support and input. LCB
Pacific Title Company
Your only locally-owned Title Company
Visit our new offices in Gearhart.
3470 Highway 101 North, Suite 101
(503)738-0925 • 338-6061
Fax (503)738-5318 • 338-6067
1. Have you accessed an alternative healthcare/wellness provider in the last six months?
Yes _____ No _____ If yes, was it a positive experience? Yes _____ No _____
Why? ________________________________________________________________________________
2. Will you visit this provider again? Yes _____ No _____
What type of services did this provider perform? (acupuncture, aromatherapy, etc.) ___________
3. Do you think traditional medicines and alternative medicines may co-exist in harmony?
Yes _____ No _____ If no, why not? ______________________________________________________
4. Do you have a positive solution to help contain healthcare costs for small business?
Yes _____ No _____ If yes, what is it? ______________________________________________________
5. What do you think is the number one healthcare concern among small business owners today?
_______________________________________________________________________________________
6. What would you like to know about the regional real estate market?
______________________________________________________________________________________
7. Contact Information:
Name ________________________________ Title_________________
Employment______ _ ________________________________________
Address/City_______________________________________________
Telephone___________________ E-mail_________________________
Lower Columbia BUSINESS February 2002
Please return this form before
the 25th of the month to:
Walker & Company
Marketing Communication
•P. O. Box 1088
Seaside, OR 97138
•Fax 503/738-0172
•e-mail lcbiz@seasurf.com
Page 31