Proposal
Transcription
Proposal
ADDISON COUNTY FOOD HUB A Jo i nt Pro po sal fro m Mi ddCORE 2 01 3 and So c ial Entrepreneur ship i n the Li ber al Ar ts WHAT IS A FOOD HUB? According to the USDA: “A food hub is a centrally located facility with a business management structure facilitating the aggregation, storage, processing, distribution, and/or marketing of local and regional producers to help them meet wholesale, retail and institutional demand.” MAJOR STAKEHOLDERS Producers Retailers Institutions OUR PLAN Facilities Storage, Processing, Distribution Community Kitchen eFarm Marketing WHERE IS THE FOOD HUB? HUB’S INFRASTRUCTURE: FLOOR PLAN HUB’S INFRASTRUCTURE: STORAGE HUB’S INFRASTRUCTURE: PROCESSING Includes industrial ovens, blast chillers, industrial burners, commercial cooking pots, meat processing equipment, and more Mad River Food Hub’s Processing Rooms HUB’S INFRASTRUCTURE: DISTRIBUTION HUB’S INFRASTRUCTURE: COMMUNIT Y KITCHEN Open to producers and individuals Lessons and workshops Education and incubation Vermont Food Venture Center Shared Kitchen OUR PLAN Facilities Storage, Processing, Distribution Community Kitchen eFarm Marketing E-FARM: CONNECTING GROUPS Aggregate local producers under one source Expand existing yourfarmstand.com platform Advertise food hub, its additional services, and local foods Marketplace eFarmony Save the Slaughter Date Learn More Marketplace Retail Wholesale eFarmony Save the Slaughter Date Learn More Marketplace eFarmony Save the Slaughter Date Learn More Farmers Dairy Farmers Retailers Institutions Farmtown, Addison County Product(s): Milk Cheese Dan Dairy (802) 123-4567 Interested in: Processing cream Beef slaughter house services Cheeseville Farm Product(s): Cheese Cream Cow Farm Cheeseville, Addison County Charles Chez (802) 321-4567 Interested in: Beef slaughter house services Manley Dairy Product(s): Milk Cheese Milliken, Addison County Mark Manley Beef Interested in: Beef slaughter house services Marketplace eFarmony Save the Slaughter Date Learn More Events: Message Board January 31 3 4 5 6 7 1 2 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 February 7 1 2 3 4 5 6 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 Dan: Hi guys! How about we get together Jan 25 to use the slaughter house? Type your message here: OUR PLAN Facilities Storage, Processing, Distribution Community Kitchen eFarm Marketing THE CISA MODEL MARKETING CAMPAIGN FINAL THOUGHTS THANK YOU! Steve Trombulak, Jonathan Corcoran, Sophie Esser Calvi, and everyone who volunteered their time for us to help with this project! STUDENTS INVOLVED Naila Jahan ‘15 njahan@middlebury.edu Nick Libbey ‘13 nlibbey@middlebury.edu Rana Abdelhamid ‘15 rabdelhamid@middlebury.edu Dorrie Paradies ‘14 dparadies@middlebury.edu Jake Nonweiler ‘14 jnonweiler@gmail.com Kelsey Collins ‘13 kcollins@middlebury.edu Olivia Tabah ‘15 otabah@middlebury.edu Aaron de Toledo ‘16 adetoledo@middlebury.edu Krisztina Pjeczka ‘15 kpjeczka@middlebury.edu Jeannie Bartlett ‘15 jbartlett@middlebury.edu Kevin Tenenbaum ‘15 ktenenbaum@middlebury.edu Julia Welsh ‘14.5 jwelsh@middlebury.edu Chris Veasey ‘15 cveasey@middlebury.edu Mika Tan ‘15 mtan@middlebury.edu