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FRANCE 5
SUSTAINABILITY IS FOR EVERYDAY
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France 5 has a long-standing commitment to sustainability: all year round, its schedules
feature programmes aimed at raising viewers’ awareness of the need to save the planet.
Our short programmes, magazines and documentaries provide information, advice and
warnings and help build up an overall picture of the major issues, with suggestions for
local or individual action.
DECODING FRANCE 5
France 5 is in a category of its own, both in French
broadcasting and in the first free digital television bouquet put together by France Télévisions. Its remit to
broadcast and disseminate knowledge means that it is
a genuine content channel dedicated to providing
people with the keys they need to decode the world
around them.
France 5 also sees itself as a forum for debate, providing opportunities to reflect on important social issues
on a daily basis and attempting to answer viewers’
questions about politics, economics, society and work.
Magazines and documentaries from many different
angles broaden viewers’ horizons and help them make
sense of the world at the same time as being enjoyable
to watch.
The channel is becoming increasingly interactive and
developing services that add breath, depth and variety
to its programmes, by encouraging viewers to play an
a c t i ve part and help create pro g ramme content.
France 5 is a channel for all audiences, which aims to
entertain at the same time as awakening and feeding
viewers’ curiosity to encourage them to broaden their
knowledge of all sorts of topics.
FRANCE 5:
RAISING AWARENESS,
TAKING ACTION
FOR FURTHER INFORMATION
CONTACT:
France Télévisions
Geneviève Guicheney
Sustainability Project Manager
g.guicheney@francetv.fr
Tel.: 33 (0) 1 56 22 75 55
France 5
Laurence Berna
Projects Officer with the CEO
lberna@france5.fr
Tel.: 33 (0) 1 56 22 91 42
Stéphane Bondoux
Head of Communication
Tel.: 33 (0) 1 56 22 92 82
Photos Crédits: © Nathalie Guyon/France5 - © Prod -© Ian Sterling/GEDEON Programmes - © Bernard Barb e reau/France2 - © Gilles Delacroix
Ce dossier est imprimé sur papier recyclé.
As a public service television channel, France 5 is duty
bound, more than other organisations, to serve all its
audiences by setting an example of responsible citizenship for our times. So from the outset, the channel
has always had a strong ecological commitment. As of
2006, at the instigation of the management of the
France Télévisions Group, France 5’s programming in
a ll media, including Internet, with www.france5.fr,
http://education.france5.fr and www.lesite.tv, has
placed an increased emphasis on sustainability.
Viewers have shown their appreciation of this commitment. The documentary series Paradis en sursis (Last
chance for Paradise) and Cap sur la Terre (On course
for Earth) are just two amongst several noteworthy
ratings successes this summer.
The future of the planet is a very serious topic. If we
presented it solely in a complex, alarming light, viewers might be put off. So rather than trying to browbeat viewers, we endeavour to raise awareness, shed
light on the important issues and help people make
decisions and take steps to remedy the problem.
Striking the right balance is what our job is all about.
This was the thinking behind the daily environment slot,
Attention fragile (Handle with care), which was added
to the schedule this summer. Attention fragile which
tackles environmental issues in a practical, constructive way, equipping everyone to take practical action to
save the planet. We have decided to maintain this fixture until the end of the year, to monitor the programme’s long-term results.
We try to do the same thing, acting as a catalyst for
positive energy, in everyday life at France 5, raising our
co-workers’ awareness of the little things they can do
as responsible citizens to benefit the environment.
Claude-Yves Robin
CEO
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ECOLOGY
IS A WAY OF LIFE
ATTENTION FRAGILE (HANDLE WITH CARE)
Attention fragile (Handle with care) has been showing
since summer 2007 and is a short programme presented by Sabine Quindou at 6.25 p.m and 8.25 p.m. on
weekday evenings. It focuses specifically on sustainability and ecological issues, asking the relevant questions, giving straight answers and reporting on local and
global initiatives. The programme raises awareness,
provides news about the planet and tackles a wide
range of topics, encouraging viewers to think about the
cost of water, what sort of energy we will use in the
future, find out what carbon taxes are or learn about the
ways of saving the planet currently being suggested.
The channel is always keen to find out what impact its
programmes have had and closely monitors public opinion.
Format 45 x 1’45’’ Presented by Sabine Quindou Produced by France 5/
System TV
CHILDREN FIRST
"Learn while you're having fun" is France 5's watchword. Our schedule stimulates preschoolers' interest in the environment with content that educates as it entertains.
FIFI ET LES FLORAMIS (FIFI AND THE FLOWERTOTS)
Fifi Fo rget-Me-Not and her friends Bumble, Violet and
Primrose live in a huge garden. They are all very environment-conscious and Fifi gardens organically, uses natural
ingredients in her cooking and does all she can to protect the
environment.
Format 52 x 10’ Produced by Cosgrove Hall Films Limited
BOB LE BRICOLEUR : MISSION NATURE
(BOB THE BUILDER: PROJECT BUILD IT)
Bob takes on the challenge of building an eco-friendly town
that will blend in with the scenery of Sunflower Valley. The
popular series for budding DIY enthusiasts focuses on
themes of recycling and eco-friendliness.
Format 1 x 26’ and 52 x 10’ Produced by Hit Entertainment/Hot Animation
LES HYDRONAUTES (THE HYDRONAUTS)
A cartoon series that explores the undersea world to raise
tomorrow’s citizens’ awareness of conservation issues.
Format 26 x 13’ Produced by France 5/Millimages/Toons ’ N ’ Tales/Epidem
Zot/Kika
LES MAGAZINES SUSTAINABILITY
ON EVERY FRONT
On France 5, sustainability and the environment are practical concepts. The channel’s
magazine presenters do their bit to fulfil France 5’s remit to inform and to help save the
planet by covering environment-related issues on a regular basis, whether their programmes deal with health, economics, architecture or the natural world.
C’EST NOTRE AFFAIRE (MINDING OUR BUSINESS)
This economics and consumer issues magazine, presented
by Carole Gaessler, covers a wide range of topics which
h a ve included eco-friendly packaging and re c y c ling of
domestic waste. Each edition of the programme features
advice and helpful hints on how to be more eco-friendly.
www.france5.fr/c-notre-affaire/
LES MATERNELLES (THE NURSERY)
Several times a year, this daily programme for new parents,
fronted by Karine Le Marchand, takes an in-depth look at
issues of sustainability in the company of studio guests who
are experts on the subject.
www.france5.fr/maternelles/
QUESTION MAISON (HOME AFFAIRS)
In this architecture and decoration magazine, presenter
Stéphane Thebaut answers viewers’ questions on all kinds
of topics, including environmentally friendly building techniques and renewable energies.
www.france5.fr/questionmaison/
SILENCE, ÇA POUSSE ! (SSH! WE’RE GROWING)
All year round, passionate gardeners Stéphane Marie and
Noëlle Bréham offer suggestions for eco-friendly gardening.
http://www.france5.fr/silence-ca-pousse/
LE MAGAZINE DE LA SANTÉ (HEALTH REPORT)
Every week, presenters Marina Carrère d’Encausse and
Michel Cymes set aside ten minutes of the programme for
environment-related issues and answer questions received
by e-mail, phone or SMS.
http://www.france5.fr/magazinesante/
LE BATEAU LIVRE (THE AUTHORSHIP)
This literary talk-show hosted by Frédéric Ferney provides
an opportunity to catch up on the latest publications on ecology and environment-related issues and hear what their
authors have to say.
www.france5.fr/bateau-livre/
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DOCS
SPOTLIGHT ON SUSTAINABILITY
France 5 offers documentaries on a wide spectrum of environmental issues, including
deforestation, global warming and the impact of mining activity on the natural world. Our
schedules have included these topics for several years now, and we also have a policy
of regularly setting aside whole days or weeks of the schedule to environmental programming, as we did this summer and for Sustainability Week, in April.
The end of the ice ?
Climate in crisis
LES CHERCHEURS DE CLIMATS
(CLIMATE SCIENTISTS)
A French–Chilean expedition takes an ice core sample
from 200 metres under the surface of an upland plateau in Chilean Patagonia to try and predict how the
climate will evolve.
Format 52’ Written and directed by Patrice Desenne Produced by
France 5/CNDP
PLANÈTE SOUS PRESSION
(PLANET UNDER PRESSURE)
The directors of this film spent two years travelling the
world to interview climate scientists, philosophers and
economists about the repercussion of climate change.
Format 4 x 52’ Written and directed by Michael Stenberg, Johan
Söderb e rg and Linus To re ll Produced by C h a ron Film
AB/SverigesTelevision AB
CLIMAT EN CRISE (CLIMATE IN CRISIS)
Robert Watson, the former Chairman of the
Intergovernmental Panel on Climate Change spells out
in concrete terms what could happen unless greenhouse gas emissions are drastically reduced by the
end of the century.
Format 52’ Directed by Olivier Julien Produced by France 5/
NHK/Altomédia
L’ÎLE NICKEL (NICKEL ISLAND)
New Caledonia is naturally rich in endemic natural
species – and in nickel. Must nickel extraction inevitably spell destruction for the territory’s flora and fauna?
The IRD (Institute for Development Research) asks
whether industrial and conservation objectives can be
reconciled, how the impact of mining activity can be
contained, and how sites can be restored once mining
activity has ceased.
Format 52’ Written and directed by Patrice Desenne Production
Europimages/Institut de Recherche pour le Développement/Public
Sénat
JANGAL VI
This programme deals with ecological issues in natural wildernesses, from the destruction of the Amazon
rainforest to mercury poisoning of Native Americans in
French Guiana and and hippos dying out in the
Democratic Republic of Congo.
Format 5 x 52’ W ritten and directed by Daniel Serre, Jeanne
Mascolo, Sandrine Dumas and Anne Loussouarn Produced by
France 5/Strawberry Films
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INTERNET: BROADCASTING,
INFORMING AND EXPLORING…
On www.france5.fr
On http://education.france5.fr
• http://www.france5.fr/environnement/
An environment and sustainability website offering a
weekly selection of relevant programmes, free videos
and an events listing compiled by visitors.
During Sustainability Week (1–7 April) the Edumag and
Zooms sur la vie scolaire sections focused on ecology
and the environment.
• www.france5.fr/attention-fragile/
Free Internet broadcasts of the programme Attention
fragile (Handle with care) and practical information
sheets on the topics covered.
• france5.fr also features a number of sites based on
the channel’s documentaries, including intera c t i ve
modules for the following programmes:
— Genesis II: www.france5.fr/genesis2/
— Brigade nature (Green guerrillas)
www.france5.fr/brigade_nature/
— Les Citadins du futur (Citizens of the future)
www.france5.fr/citadins-du-futur/
— Rendez-vous en terre inconnue (Discovering new
places)
www.france5.fr/rendez-vous-en-terre-inconnue/
— Carnets d’expédition (Expedition diaries)
www.france5.fr/carnets-d-expedition/
Last chance for paradise
DEMAIN, UN MONDE SANS GLACE ? (THE END
OF ICE?)
This series presented by Jean-Louis Etienne highlights the grave implications of global warming for the
North and South poles.
Format 2 x 52’ P resented by Jean-Louis Etienne Directed by
Thierry Piantanida Produced by France 5/Gédéon Programmes
LE CHERCHEUR DES GLACES (THE ICEMAN)
Global warming is one of the most important scientific
phenomena of the twentieth century. Claude Lorius’
name is closely linked to this the discovery. The explorer, physicist and glaciologist is the subject of this
documentary.
Format 52’ Written and directed by Katarzyna W. Chambenoit
Produced by France 5/Point du Jour
PARADIS EN SURSIS (LAST CHANCE FOR PARADISE)
It may not be long before people start fleeing the
effects of global warming. This four-part series asks
what steps they can take to postpone climate change
and prepare for what lies ahead of them.
Format 4 x 52’ Directed by Morad Aït-Habbouche, Hervé Corbière
and Claire-Lise Fossat Produced by France 5/Antipode
• A joint portal with the Swiss channel Télévision
Suisse Romande.
TSR’s website — tsrdecouverte.ch — joined forces
with France 5 to set up a sustainability platform revolving around five themes: climate, energy, natu ra l
resources, waste and biodiversity. Both broadcasters
draw on their store of programmes to offer videos
accompanied by educational worksheets and links.
Internet users get the chance to put their questions to
scientists, thanks to a partnership with the University
of Geneva.
TOWARDS CORPORATE
SUSTAINABILITY
Things we already do
We regularly conduct awareness-raising operations to
remind people of the things they can do every day to
be more eco-friendly, and relay national campaigns to
foster citizenship and corporate responsibility:
— Sustainability Week: logo and poster featuring ecofriendly actions;
— We held a first grand clearance day in June;
— We provided daily information about Euro p e a n
Mobility Week;
— Recycling papier and computer consumables has
become second nature at France 5.
CAP SUR LA TERRE (ON COURSE FOR EARTH)
This series takes a close look at the state of the environment around the French coastline in the company
of yachtswoman Catherine Chabaud, via practical initiatives in the areas visited.
Things we’re working on
Format 4 x 52’ Written by Catherine Chabaud and Anne Barrère
Directed by Gil Kebaïli, Alain Hébert, Denis Bertrand Produced by
France 5/Editel
— We are working on in-house sustainability indicators. These will divide up into major indicators such as
the company’s carbon footprint and minor indicators
in areas where employees can measure the impact of
everyday habits like paper consumption and computer
use.
A monitoring group will be set up to make sure people
hear about what is being done and provide a channel
for suggestions from staff.
We will also be setting up an in-house blog and a sustainability wiki, and publishing regular newsletters
alternating a general focus with more down-to-earth
topics to raise employees’ awareness of all sustainability-related topics, including European and global
issues, provide information about incentives aimed at
individuals, and promote eco-friendliness in the workplace.
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PUBLIC SERVICE BROADCASTING: A NEW REMIT
Mindful of France Télévisions’ public service remit, the Group’s channels and employees
are constantly working to promote sustainability. We raise viewers’ awareness of environmental issues – conservation of wildlife and our surroundings, new types of energy and the
wonders of nature – via numerous programmes, including magazines, documentaries,
short programmes and children’s TV. We are also taking steps to provide more information
and take practical steps to improve sustainability within the organisation.
Energy to spare
Planet science
On France 2, C MALIN COMME MAISON (DOING IT
THEMSELVES) introduces us to people from all over
France who have put their innovative ideas for home
improvement into practice.
The landmark four-part documentary series VU DU
CIEL (FROM ABOVE) celebrates our priceless natural heritage and highlights the importance of conservation.
À FLEUR D’EAU (DROP BY DROP) featu res a
moment from everyday life that involves water and
shows how we depend on it.
Every Saturday, SCIENCE ON TOURNE ! (PLANET
SCIENCE) issues a challenge to viewers with the
Planéton. The team tell us how everyday gestures to
save water and cut our carbon emissions can help
heal the planet.
LA MINUTE POLAIRE (POLAR MINUTE)
This short programme takes a minute to reflect on climates and lifestyles at the North and South poles and
how the poles influence our everyday life.
LES TEMPS CHANGENT (CHANGING WEATHER)
ponders the effects of climate change.
France Télévisions’ midday and evening news bulletins
are placing an increasing emphasis on sustainability,
with more and more reports on environmental issues.
On France 3, THALASSA, LE MAGAZINE DE LA
MER (THALASSA, THE SEA MAGAZINE) broadcast
every Friday at 8.50 p.m. features investigative reports
offering insights into the lifestyles of people who live in
close proximity with the sea and depend on it for a
living, covering themes such as pollution, environmental disasters, rising sea temperatures and the destabilisation of ecosystems.
In October, Marie Drucker fronted the editorial special
POUR QUELQUES DEGRÉS DE PLUS (FOR A FEW
DEGREES MORE). Guests and experts including
Nicolas Hulot and Laurence Tubiana, the head of the
Institute of Sustainability and International Relations,
watched a number of re p o rts, including Patrick
Hesters’ in-depth exploration of what the world will be
li ke in 2050, befo re answering Marie’s questions
about how we need to alter our patterns of consumption, our homes, travel, industrial and farm production
and so on.
Environmental issues routinely feature on the magazine C’EST PAS SORCIER (IT’S NOT MAGIC), which
decodes the mysteries of the world around us. At the
end of October, presenters Fred, Jamy and Sabine
explored the topic of nuclear waste and how it should
be disposed of.
DE L’ÉNERGIE À REVENDRE (ENERGY TO
SPARE) fe a tu ring Greenpeace activists. For this
documentary, director Marc To u lin takes viewers
behind the scenes of the hyperactive environmental
organisation.
LA FIN DE L’ÉNERGIE NOIRE (THE END OF OIL?)
This documentary directed by Yves Entenich asks why
plant-based fuels are encountering so many obstacles and presents some promising experiments and
real-life uses of vegetable oils.
In spring 2008, France 3’s young viewers will be treated to a new series of Maestro’s cartoon adventures,
entitled IL ÉTAIT UNE FOIS NOTRE TERRE (ONCE
UPON OUR EARTH). Its 26 episodes tell the thrilling
story of our planet and reflect on the threats it faces
and what we need to do to save it.
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Oxygen
RFO was one of the the first broadcasters to give airtime to environmental concerns and sees informing
viewers about environmental issues as part of its
public service remit. This year, not only have existing
p ro g rammes like N COMME NATURE (N FOR
NATURE) on Télé Guadeloupe been maintained, but
the Télés Pays have put a lot of effort into creating new
programmes with a strong ecological focus such as
Science on tourne (Planet Science) and De l’énergie à
revendre (Energy to spare).
NATURELLEMENT (NATURALLY) (Télé Réunion)
A programme that promotes citizenship by inviting viewers to discover the beauty of La Réunion’s landscapes and its wealth of natural species.
EKOLOKLASS (Télé Martinique)
A weekly ecology programme for all audiences which
tackles the whole spectrum of news about sustainability from an informative, educational perspective and
includes an innovative feature: throughout the programme, viewers are invited to express their opinions
and send in questions by SMS. There will also be a tiein SMS game and a forum for people to carry on the
discussion after the pro g ramme, and viewers and
Internet users will be invited to allocate environmental
red cards to places which have been polluted and
spoiled by Man.
In New Caledonia, a 24-hour answering service picks
up messages which are then multicast on radio: environmental issues are by far the most popular topic.
OXYGÈNE (OXYGEN) (Télé Guadeloupe)
The aim of this monthly magazine is to raise awareness and inform the population, politicians and industrialists about the need to protect the environment and
alter our behaviour to safeguard our natural heritage.
ON THE WEB…
Internet users can catch up with Yann Arthus-Bertrand
on france2.fr, which features a website based on the
VU DU CIEL (FROM ABOVE) series. The site
explores major environmental issues, shedding light
on the true nature of the dangers the planet is currently facing, and includes facts and figures and precise answers about ecological risks and tips on how
to help preserve the planet.
The RFO website, www.rfo.fr, always has files on the
environment containing an article and in some cases
videos. Topics include Le corail menacé de disparition
(Coral alert) and L’eau, un enjeu planétaire (Water, a
global issue). The site helps programmes reach a
wider audience and provides viewers with an opportunity to explore topics in more depth.