TV5MONDE, key figures - Mercury

Transcription

TV5MONDE, key figures - Mercury
TV5MONDE, key figures
9 regionalised signals
13 subtitling languages
3.5 million hotel rooms
+ 50 million viewers / week
6.5 million visits per month to the fixed and mobile internet site*
Source : TV5MONDE
*Comscore Digital Analytix May 2012
TV5MONDE, global reach, present in 200 countries and
territories
+ 235 million households connected
Europe
146 million
Americas
15.5 million
Maghreb Middle East
35 million
Africa
10 million
Source : TV5MONDE
Asia
27 million
and very traveller-focused
TV5MONDE is aired in international junctions of travellers and creates specially
dedicated tools to meet their needs
Hotels
Airlines
Leading international hotel chains and luxury hotels
Fixed and mobile internet
Wide range of free services with practical tools during
travel: multi-function dictionary, translator, converter,
etc.
TV5MONDE, a Francophone channel with programmes
tailored to the needs of its audience…
13 subtitling languages
9 signals with unique schedules adapted to:
- time zones
- consumption modes
- regionalised programme rights
German
English
Arabic
Korean
Spanish
French
Japanese
Dutch
Polish
Portuguese
Rumanian
Russian
Vietnamese
…and especially efficient in EMEA zone
Number of viewers per zone
FBS
4 million
Europe
11 million
Eastern Maghreb
9 million
Lat Am
3 million
Source : TV5MONDE
Africa
22 million
5
Asia
3.3 million
Non-specialised programming for all viewers
6
News with an open outlook that compares and contrasts
points of view on the latest news
13 TV news editions per day
6 news headlines
A network of 250 international correspondents
News 24/7 on-line (fixed and mobile internet)
11 news magazine editions produced by TV5MONDE
7
All the sports news on TV5MONDE
Emission Foot!
6 nations rugby
championship
Tour de France
Major international competitions:
Six Nations Rugby Championship, Roland Garros, Tour de France…
Major continental events:
Tour du Faso, Marathon des Sables…
Thematic programmes:
Football!, La Magie de…, Jour de Rugby…
Marathon des Sables
8
Culture at the centre of TV5MONDE programming
Travel
Gastronomy
World cultures, discovery of
unusual places
Recipes, discovery of the local
products of Francophone regions
Art of living
Art
Luxury, gardening, etc.
Modern art, discovery of
museums
9
Programmes of all types
Cinema
Fiction
+ 250 films shown every year
Partner of the greatest film festivals
+ 200 fictions shown per year
Entertainment
Music
Variety shows, games, talkshows, etc.
3 weekly music programmes
10
and programmes specially designed for African viewers
Tendance A
Journal Afrique
A news edition dedicated to the African continent
African fiction and films
African series
News, economic and cultural magazines
Afrique Presse
11
Watch and re-watch TV5MONDE digital contents
and much more
The Web
1 section dedicated to catch up
IPTV
1 VOD site
iPhone / Android applications
1 catch-up application
1 iPhone application to
learn French
TV5MONDE, a powerful global digital offering
tv5monde.com: a powerful portal
+2.6 million unique navigators
+22 millions page views per month*
2 iPhone applications: “TV5MONDE”
and “7 jours”
100 000 application downloads**
m.tv5monde.com: many free services
92 944 unique navigators
662 617 page views per month*
Source: *Comscore Digital Analytix May 2012/** editor
4 reasons to invest in TV5MONDE
A highly-
efficient multiplatform channel
A channel for
all kinds of
audiences
Nonspecialist
programming
that stands
out from other
international
channels
A learned
audience,
composed of
travellers and
senior
executives