Press - HotSwitch
Transcription
Press - HotSwitch
Watch Parties for your favorite TV shows. OVERVIEW A New Way to Experience TV Virtual watch parties bring fans together in highly interactive chat rooms. Product Overview PARTNERS 1 Social Buzz in Live Chat Rooms: Reactions Jon Lieberman · 2d This is my #crew fosho! Whaaat! Memes Custom stickers Search emoji GIFs Selfies Andres Aranguibel · 2m Video Jenny Rochelle · now Product Overview PARTNERS SELECTED Haha, get over yourself! In your dreams! 2 Fully Built-in Participation TV: Play games Answer live polls Trivia challenges Poll · 94 votes Who should win the award for Best Picture this year? Product Overview PARTNERS The Revenant: The Martian: 42% 30% Spotlight: Brooklyn 18% 10% 3 Exclusive Content Sharing: Sneak peeks Behind the scenes Disney Channel · 2m ago Character messages Click here for a sneak preview of next week’s K.C. Undercover! + more Product Overview PARTNERS 4 Imagine a world where you can Talk to your viewers in realtime Understand their feelings as they watch Track historical, actionable viewer data Bring your characters into social conversation Product Overview PARTNERS 5 HotSwitch ranks your show popularity and and following. following. by popularity Product Overview PARTNERS Fans join the watch party as the show airs on TV. Synced, realtime chat rooms track sentiment and engagement. 6 Create and manage show content and profile. Product Overview PARTNERS Create character profiles and bring them to life. Track live viewer metrics minute-by-minute 7 Show Analytics TV DATA IN OVERDRIVE The HotSwitch Enteprise Dashboard can deliver powerful metrics on a per-show basis. Among these are viewership, HotSwitch Rank, follower count, engagement by posts, engagement by reactions, engagement by age, and most relevant audience conversation topics. HotSwitch Trends can organize this data historically over the course of each episode minute by minute. Natural Language Processing (NLP) technology will provide in-depth insights into social sentiment and preference clustering. Preference clustering will indicate a viewer’s leniency towards engaging in other similar content. Product Overview PARTNERS 8 Character Profiles Track live viewership and engagement minute by minute. PRODUCERS Search by name, show, or tags ALL SHOWS K.C. UNDERCOVER K.C. COOPER Measure audience sentiment by demographic and loyalty. Interact with viewers and keep the conversation alive. Viewers share your content across social platforms. Product Overview PARTNERS 9 Watch TV with the World IN BRIEF HotSwitch is an app for TV fans to find today’s hottest shows and watch them with the world. HotSwitch Watch Parties put TV’s loyal viewers in the middle of meaningful, relevant conversations to bring the story to life. SPECS Platform: Mobile (iOS and Android), Web Industry: Media and Entertainment MISSION Niche: Scripted Television TV today remains a one-way conversation. We can’t easily interact with the characters and Interaction Type: Second-screen stories we love most, or the friends who watch them. Our mission is to connect a global Similar: audience of TV enthusiasts around the shows and fan communities they love. VISION Google Analytics (Trends) Twitch (Targeted Audience) Periscope (Live Interactivity) We envision a world in which characters and stories are as real to us as the friendships and events we experience daily. We dream of, and work toward, augmenting the experience of watching TV and bringing fans together in the process. Product Overview PARTNERS 10