Digitalisering in de horeca DOOHapps

Digitaliseringindehoreca
DOOHapps
MondayApril18th2016
FrederikDeWachter
@freddewachter
PresentedbyDOOHapps
PresentedbyDOOHapps
@FredDeWachter
@FredDeWachter
PartIOpportunity
PresentedbyDOOHapps
@FredDeWachter
PresentedbyDOOHapps
@FredDeWachter
QUIZ
Interact or engage with-
get or share media
Interact or engage with
get or share media
? / 44 screens
Interact or engage with
get or share media
3 / 44 screens
Interact or engage with
get or share media
PartIICommunication
A
F
PresentedbyDOOHapps
E
S
T
@FredDeWachter
Attention
Fun
Engage
Digital
Digital
Signage
is
Signage is
A FEST *
Share Track
* a special event where a group of people can engage in a common activity
Attention
=
Action
Kinect based
interaction
increases
viewersx11
dwelltimex10*
*LivingLabtest
FilmPalast
Karlsruhe
youtu.be/dQqS2zPfKDE
Fun
=
Gamification
Makesureviewers
canhavefunand
winareward…
andyouwillhave
fun andwinwith
yourresult
ChristmasGameatMall- youtu.be/wEZPqjosezc
Engage =
participate
Giveviewersthe
chanceto
participateand
boostengagement
APhotoBooth App isagreatwaytoengage
Share = social media
RT@Sabrina_SAP: ImpressiveFacts@SAPStartups
#SFPForum http://t.co/QDjg8tPRJI
Socialsharing isa
greatwaytoextend
yourcampaign
200tweetsgenerated236.541viewsonsocialmedia
Track = measure = learn
IntereractivityandAudiences aremeasuredtolearn
Track = measure = learn
IntereractivityandAudiences aremeasuredtolearn
PartIIIOurApps
PresentedbyDOOHapps
@FredDeWachter
PresentedbyDOOHapps
@FredDeWachter
PresentedbyDOOHapps
@FredDeWachter
Ganaar:
wer.ac/leaders
PresentedbyDOOHapps
@FredDeWachter
Digitaliseringindehoreca
DOOHapps
DOOHapps.com
YouTube/DOOHapps
@DOOHapps
. @FredDeWachter
frederik.dewachter@doohapps.com