SPONSORSHIP OPPORTUNITIES

Transcription

SPONSORSHIP OPPORTUNITIES
SPONSORSHIP
AFC LIVERPOOL
OPPORTUNITIES
96
2016/17 SEASON
HELP GIVE
GRASS ROOTS
FOOTBALL
A BRIGHT
FUTURE
;
E
M
A
G
’S
D
L
R
O
W
E
H
T
"FOOTBALL IS
,
E
L
P
O
E
P
E
H
T
R
O
F
N
U
R
E
B
IT SHOULD
."
L
L
A
O
T
E
L
B
A
D
R
O
F
F
A
D
N
A
E
L
P
BY THE PEO
club that was set
ll
ba
ot
fo
t
en
nd
pe
de
in
AFC Liverpool is an
cognised many
re
ho
w
rs
te
or
pp
su
ll
ba
up in 2008 by foot
ball. The aim of the
ot
fo
t
gh
fli
p
to
of
t
ou
were being priced
otball once again
fo
e
ak
m
d
an
ck
ba
e
m
club is to give the ga
e fans and run by
th
by
d
ne
ow
is
ub
cl
e
accessible to all. Th
and have an equal
r
be
em
m
a
e
m
co
be
n
the fans; anyone ca
ber, one vote.
em
m
ne
O
.
ps
lo
ve
de
ub
vote on how the cl
ub, and we have
cl
r
ou
of
t
ar
he
e
th
is
p
Our membershi
e from Liverpool to
ob
gl
e
th
ss
ro
ac
m
fro
t
attracted suppor
rpool has become
ve
Li
FC
A
n
io
pt
ce
in
its
Australia. Since
, be it following the
es
liv
’s
le
op
pe
y
an
m
of
an important part
many youth teams,
r
ou
of
e
on
g
in
in
jo
or
first team for just £5
e. Club successes
id
ys
se
er
M
ss
ro
ac
ed
which have play
orth West Counties
N
e
th
in
w
to
ub
cl
st
fir
include being the
the Premier Division
to
n
io
ot
om
pr
d
an
k
ac
Trophy back-to-b
ues to strengthen
in
nt
co
am
te
st
fir
e
Th
.
in our third year
n in the North West
tio
si
po
its
g
in
at
id
ol
ns
year on year, co
ached the Liverpool
re
s
ha
d
an
n,
io
is
iv
D
r
Counties Premie
st four seasons.
pa
e
th
in
e
ic
tw
l
na
Fi
Senior Cup
AFC LIVERPOOL
96
AFC LIVERPOOL
96
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv
AFC Liverpool is run as a
professional organisation with big
ambitions, on and off the pitch.
Although run by fans, the Society
Board has been carefully picked
and voted for by the members
to include professionals in their
respective fields. As a genuine
not-for-profit organisation, all
the revenue generated stays
within the club and enables us to
continue to grow.
A top priority is find a place to call our
own and there is an on-going search
for suitable land to develop. The new
facilities would be created with the
5
IN
CUP
FINALS
7
YEARS
“I would just like to
congratulate you and
everyone involved with
AFC Liverpool. It is
a brilliant idea and
I hope that it is a
success for you all.”
Kenny Dalglish
wider community in mind, allowing
us to open our doors to other groups
and become a hub of activity across
ages, genders and sports.
The standing of the club is reflected
in the Patrons who support us, which
include footballing heroes John
Aldridge, Joey Jones, David Johnson,
Neil Mellor, Erik Meijer and Vegard
Heggem, as well as respected figures
from the sports world, Karen Gill,
David Price and George Sephton.
AFC Liverpool recognise the
importance of supporting local
communities and we have partnered
with many charitable organisations
such as Liverpool Homeless
Football Club, Cash for Kids and the
Hillsborough Justice Campaign, as
well as supporting local groups with
their fundraising efforts, including
Broadway Hall, 12th Fairfield Scouts
and Merseyside Asbestos Victims
Support Group.
AFC
LIVERPOOL
FORMED IN
2008
A CLUB RUN BY
VOLUNTEERS
AND MEMBERS
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv
AFC Liverpool working in
partnership with local businesses.
AFC Liverpool is well placed to support local businesses achieve
their objectives through developing relationships to the mutual benefit
of both organisations.
As part of the club’s commitment to
ensuring the best is offered to our
sponsors an independent survey
was conducted. The results showed
that businesses value sports as
an important tool, with almost half
of marketing budgets going on
sponsorship and a third supporting
sports teams. The ethos of selected
partners is critical, with 84% of
survey respondents saying that
football clubs should have a positive
BUILDING
LINKS
WITH LOCAL
JUNIOR
LEAGUES
impact on their community and 70%
believing that clubs benefit from
being supporter led. 77% went on to
say grassroots/ non-league football is
as important as top flight football and
that all clubs have a responsibility to
help everyone access to the game,
regardless of age, gender or race.
AFC Liverpool provides football
across Merseyside, and is committed
to strengthening and growing the
community.
Having various commercial
packages, AFC Liverpool can meet
your needs whatever your budget.
With one of the highest average
attendances in the Division and the
strongest social media presence
in the League, the club is able to
offer exposure across Merseyside,
nationally and internationally, both
off- and online. In 2013 AFCLiverpool.
tv had 135,500 unique visitors
resulting in 7.7 million hits, with
AIM TO ACHIEVE
FA CHARTER
STANDARD
COMMUNITY
STATUS
the sponsors page the third most
visited on the site. We also offer
the chance to attend matches as
our guests, utilising the facilities
for your corporate events, or for
you to simply to enjoy a game. Our
matches are covered across a range
of media, from local newspapers
through to international coverage;
last season we were featured in the
Non-League Magazine, appeared on
BBC News, have been interviewed
for Greek, Italian and US media, and
even filmed for Norway’s largest
commercial channel TV2.
With your investment AFC Liverpool
can continue to provide accessible,
affordable football for all.
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv
SPONSORSHIP
AFC LIVERPOOL
OPPORTUNITIES
96
1
1
ST
ST
TEAM
TEAM
HEADLINE
SPONSOR
FRONT OF
SHIRT
ASSOCIATE
SPONSOR
TRAINING
KIT
£15,000 PER SEASON
£2,000 PER SEASON
(multiple year available)
(multiple year available)
Exact package can be tailored to
sponsors individual needs but as a
minimum would include:
■
■
■
■
■
■
■
Front of shirt logo for first team
home and away kits worn on all
matchdays
Logo on all replica shirts sold
Full colour back page advert on
all matchday programmes for the
season
Sponsorship of the AFC monthly
newsletter
This would include:
■
■
■
■
■
■
Your
logo on the header of the AFC
Liverpool website
Four complimentary tickets to each
home league match with Boardroom
hospitality
Your logo on the training kit worn
during pre-match warmups
Logo on all replica training kits sold
Clickable link on the AFC Liverpool
website
Promotion via AFC Liverpool social
media channels
TRAVEL
Full page programme advert
Four complimentary tickets to
each home match with Boardroom
hospitality
FIRST TEAM
ASSOCIATE
SPONSOR
Your
staff admitted to all home
league games for the concession
price (currently £3) on production of
staff ID
SPONSOR OUR
TRAVEL FOR AWAY
AND CUP MATCHES
£1,000
PLAYING SHORTS
PER SEASON
Ideally suited to a coach or minibus
company, your sponsorship would
be to provide a vehicle and driver to
transport the team to away league
and cup matches for the season.
■
■
■
■
■
This includes:
■
■
■
■
■
Your logo on shorts for first team
home and away kits worn on all
matchdays
Advertising on the vehicle for your
company
One free home matchday
sponsorship
Clickable link on the AFC Liverpool
website
Full page programme advert
for the season
Two complimentary tickets to
each home match with Boardroom
hospitality, and one complimentary
ticket to all away games (for driver) Logo on all replica shorts sold
Clickable link on the AFC Liverpool
website
Full page programme advert for the
season
Four complimentary tickets to
each home match with Boardroom
hospitality
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv
SPONSORSHIP
AFC LIVERPOOL
OPPORTUNITIES
96
GOLDEN
SPONSORS’
CLUB
£350
FOR
SEASON
This includes:
■
■
■
■
■
■
Four Gold Sponsors’ Club cards
providing free entry to all home
league matches
Four free programmes at all home
games attended
Full page programme advert for the
season
£2k
PER
SEASON
This includes:
A Golden Sponsor package
(see above) plus:
■
Your
logo displayed on the
Members’ TV channel website
Your logo featured at the start of
every post-match interview video
on main club website which is widely
shared via social media
£100
FROM £250
FOR FULL SEASON
Clickable link on the AFC Liverpool
website
TV CHANNEL AND
POST MATCH
INTERVIEW
SPONSOR
■
PITCH SIDE
ADVERTISING
Half-time Boardroom Hospitality
for four
Free advertising across our social
media outlets
MATCH DAY
SPONSORSHIP
only
per match
Two options available:
This includes:
Option 1
■
■
igid display board £400
R
On display at all AFC Liverpool
and Marine AFC matches
■
Option 2
■
VC banner £250
P
On display at all AFC Liverpool
matches only
Both include the cost of production.
Size 2 ft 6 inches x 10 ft
ADVERTISE IN THE
PROGRAMME ALL
SEASON FOR:
Full Page
£75
Half Page
£50
Quarter Page
£25
■
■
■
■
our complimentary tickets
F
to the match
our free programmes, four AFC
F
Liverpool pin badges and half-time
Boardroom hospitality
ull page advert in the match
F
programme for the game
PA announcements
hoose the Man Of The Match
C
and present the award to the player photo included
romotion via social media for the
P
day’s game
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv
SPONSORSHIP
AFC LIVERPOOL
OPPORTUNITIES
96
SPONSOR
A
PLAYER’S
KIT
FROM
£30
FOR THE
SEASON
Individual Player Kit Sponsorship Sponsor a single player’s kit for
the season
EXCELLENT
DIGITAL
MEDIA
PRESENCE
£250
Gold kit sponsorship
Complete kit sponsorship
package, plus season ticket,
signed match shirt (by full
squad) and framed squad photo
£100
Complete kit sponsorship
(Home kit, Away kit and
Tracksuit)
4,000 followers
11,000 followers
£30 Home kit sponsor
£30 Away kit sponsor
£50 Tracksuit sponsor
■
ponsors name will appear in the
S
matchday programme alongside the
squad number chosen
We offer year-round promotion for
all our sponsors via the official club
Twitter account
(twitter.com/afcliverpool)
■
SPONSOR THE
MATCH BALL
£60
PER
MATCH
This includes:
■
■
■
■
■
wo complimentary tickets to the
T
match
SPECIFIC
ITEMS
SPONSORSHIP
■
These are the approximate costs of
required items which businesses /
supporters may wish to sponsor via
donations:
ver 11,000 followers in
O
121 countries.
£40 H
ire of training pitch – one
session
e also promote the club on more
W
than ten popular social media
channels including Facebook,
Google+ and Instagram
£30 Matchday players catering
£20 Match balls
£15 Pick the matchday music playlist
Anything else you can think of...
TAKE A WEBSITE
ADVERT ON
AFCLIVERPOOL.TV
£100
■
■
espoke packages available - price
B
on request!
ponsors name will appear in the
S
matchday programme
FOR THE
SEASON
wo programmes, half-time
T
Boardroom hospitality
alf page advert in the match
H
programme for the game
PA announcements
romotion via social media for the
P
day’s game
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv
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AFC LIVERPOOL
96
SPONSORSHIP
AFC LIVERPOOL
OPPORTUNITIES
96
2016/17 SEASON
HELP GROW GRASS ROOTS FOOTBALL AND YOUR PROFILE...
For sponsorship packages please contact Alan Harrison on 07795 367887 or email sponsor@afcliverpool.tv