Find the best - Wind Business Factor

.COM
1
People should be praised based
on their work and results
2
is a social rewarding platform
where every professional can get kudos
for the quality of his job.
3
THE PAIN
4
Find the best professional per job category
e.g, who is the best personal trainer in Milan?
5
He made your day,
what can you do for him?
Leaving a nice review to a business, won't make
any difference to the great professional who
walked the extra mile for you.
6
Your reputation precedes you,
how can You monetize it?
1.000 likes on Facebook won’t make you richer.
7
THE REMEDY
8
Be rewarded.
9
FIND
THE BEST
&
REWARD
10
Evidences
1st
UNIQUE VISITORS
1.500
REGISTERED USERS
+500
GROWTH RATE
+100%
MONTH OF LIFE
August 2014
Google Analytics Users – 17.612 page views
Data @21 September 2014
Unique visitors - Sept. 2014 latest estimate (@21 September 2014)
11
Business model
ADVERTISING
Targeted advertising to our user
database. Use of professionals to
advertise businesses
PREMIUM PROFILE
e.g. picture of a ski instructor to
advertise the ski school
For business clients
• Customer service analytics system
• Recruitment tools for businesses
• Sell products/services on your page
35%
10%
TIPPING & GIFTING
eKoodo offers to customers the option
to give an online tip/gift in addition to
the koodo to reward the professional.
eKoodo will charge a percentage fee on
the transaction
55%
12
System mechanics to boost virality
Developing
Share koodos on
major social medias
Reach friends
by mail
Invite users by
giving koodos
eKoodo is digital word of mouth
its contents are viral by definition
Sponsor (and invite)
your FB friends
13
Web marketing techinques
SEO
Direct email/sms marketing
Content management
(social media, newsletter)
Social media ADV
Search Engin Optimization
14
Competition
Reward a business
Reward a professional
Rank businesses
Rank professionals
Based on reviews
Online tipping/gifting
Online CV
Online recruiting platform
Customer service analytics
15
Where we are and what we need
CODING
MVP
MAR
LAUNCH
MARKET
TRACTION
GROWTH
MODEL
VALIDATION
PITCH
VC FUNDING
&
SCALE
AUG
SEP
NOV
DEC
JAN
15k€ - x1 Internal Ruby on Rails programmer
50k€
4 months
10k€ - IOS App
10k€ - Marketing & PR
5k€ - Team of ninja freelancers coders*
5k€ - Office for the eKoodo team (4 people)
3k€ - x1 UX/UI freelance designer*
2k€ - x1 Web marketing specialist (Intern)
* we have been working with tech/UX freelancers for 6 months now
16
The Team
DAVIDE GHEZZI
MAURIZIO LA CAVA
MANUEL BOSSI
Co-founder & COO
Past - Supply Project Leader
Co-founder & CMO
Past - Digital Brand Manager
Mentor
Area Marketing Director
Reckitt Benkiser – Paris
Ferrero – Luxembourg
davide@ekoodo.com
+39 339 169 6457
maurizio@ekoodo.com
+39 339 46 88 308
SERGEY KUZNETSOV
NIKITA LUCHKO
YAROSLAV LOZKIN
CTO & Backend developer
Freelancer
Frontend developer
Freelancer
UX/UI Designer
Freelancer
Contact: hello@ekoodo.com
Ferrero – Hong Kong
17