advancing innovation - Consumer Technology Association

Transcription

ADVANCING INNOVATION
2 01 6 COR P OR ATE R EP ORT
CTA.tech
CES.tech
1 Sound Choice LLC 102ndst 10824 Productions Inc. 1byone Products Inc. 1MORE Shen Zhen Acoustic Technology Co. Ltd. 1st City National 20/20 Companies 2132867 Ontario Ltd. 24G LLC 2breathe Technologies Ltd.
2the Max Asia Pacific Ltd. 360fly Inc. 360pi 3D Essence LLC 3D Robotics 3d Systems Corp. 3DP Unlimited 3M Optical Systems Division 4sight Inc. 8LAS Inc. A Audio Headphones Inc. A&D Medical AAC Technologies Pte.Ltd. AAMP
Global Abel Systems / Valencia Hi-Fi Abilene Car Audio Abt Electronics Acapella Audio Arts Accedo Accel Apps Inc. Accele Electronics Inc. Accell Accenture Accessory Export LLC Accessory Power Ace Computers ACECAD DBA
Solidtek USA Acesonic ACIGI Relaxation / Fujliryoki USA Acoustic Gadgets LLC AcoustiCreations Inc. Acousticsheep LLC Action To Action actionlink Active International Activeon Inc. ActiveVideo Networks Activisys Technology
ACTON Inc. Acumen Infotech Acumulus9 Inc. Adaptive Designs Inc. A-DATA Technology USA ADC2 Technologies Adesso Inc. Adformics Inc. Adidas Digital Sports Adobe Systems Inc. Adonit ADT Advance Mobile Software
Solutions Inc. Advanced Aerodynamics LLC Advanced Datastor Advanced Digital Broadcast SA Advanced Micro Devices Advanced Technologies AE Ventures AEE Aequilibrium Software Inc. AerNow Inc. Aervoe Industries Inc.
Aether Things Inc. Aevoe Corp / Moshi Affeo Labs Inc. Aftershokz Aggressive Home Automation & Design Agile Attributes LLC AGP LLC Aibrain AIDCTI Airbnb AIRMAP AIRMIKA Inc. Airsmart System Co. Ltd. AISCO LLC AISINO
Corp. AIX Records Akamai Al Futtaim Group Alarm.Com ALCO Electronics Ltd. Alcorn Electronics Design LLC Aldebaran Robotics Aleratec Inc. All Around Technology All Media Consultants LLC All Texas Communications All
Views - Voxtok Allsop Inc. Ally Commerce Aloha Partners Alpatronix Alpha Audiotronics Inc. Alpha Networks Alphom Group LLC Alpine Electronics of America Inc. Alsentis LLC Alta Mere Altality Alticast Inc. AMA Systems Global Trading & Promotions Amazon.com Ambiance Systems Ambulatory Monitoring Inc. American Automation & Communications Inc. American Express American Family Ventures American Hi-Fi Ind26 Inc. American
International Electric Inc. AmerTac Amped Wireless AMPL Labs Amplicom USA Amplifier Technologies Inc. (ATI) AMZER Analog Devices Inc. Analogix Semiconductor Andlor Logistics Systems Inc. Andover Audio Inc. Andrea
Electronics Corp. Angel Sound Ltd. Ankuoo Electronics Inc. Antec Inc. Anymode Co. Ltd. Anytrek Apex Digital Apio Systems Inc. App-Accessory Corp. Appbackr Inc. Appcessory Pte Ltd. Appdreamteam Apple Inc. ARC Audio
Arcam Arcelik A.S. Archer Foundation Archos Technology ArcSoft Inc. Arctic Lights Electric Arion Technology Inc. Arista Enterprises Inc. Arkami Inc. Arkon Resources Inc. Arland Communications Inc. Arneson Technology Corp.
Arris Artefact Artison LLC Arts Digital Technology (HK) Ltd. Arvon Technologies LLC Arzak Corp. ASA Print Technologies DBA ASA and ASSOCIATES ASG Ashley Chloe Inc. ASLized! Aspect Technologies Inc. Aspiro Three AB
Asset Priority Sync Inc. Asset Science LLC Associated Network Systems Representatives Assurant Solutions Astrodesign Inc. Asurion AT&T Inc. ATC Energy Tech Corp. Ltd. Aterica Inc. Athens Consulting LLC Atlanta Audio &
Automation Atlantic Inc. Atlantic Technology International Corp. Atmel Corp. ATREND Attollo Tech Audeze LLC Audi of America Inc. Audible Elegance Audio Alchemy LLC Audio Authority Corp. Audio Command Systems Inc.
Audio Design Experts Inc. Audio Plus Services Audio Precision Inc. Audio Technology of NY Inc. Audio Video Design Audio Video Intelligence Audio Video Interiors Audio Video Systems Audio Warehouse AudioControl
Audioengine Audiofly Audiofrog Inc. Audionics System Inc. Audiophiles Choice Inc. Audiopipe AudioQuest Audio-Technica U.S. Inc. Audyssey Labs AUM Cardiovascular Inc. Aurelius International Aurender Aurfy Inc. Auria LLC
Autel Robotics USA LLC Auto Indulgences Inc. D-B-A Audio Logic Autodesk Inc. Automation Design + Entertainment Inc. Automotive Concepts Autonomic Controls Inc. Autotrickz Auto-x-10’D Inc. Autumn Horizons Inc.
Avacomtech Inc. AVAD LLC Aventusoft LLC AVI AVL PRO Inc. AVL Test Systems Inc. Avnera Corp. Avogy Inc. Awearable Apparel AwoX Axess Products Corp. Axis Communications Inc. AXISS Audio AXPONA (audio Expo North
America) Ayre Acoustics Inc. Ayzenberg Group Azeca Corp B & W Group Bachhealth Balaji Trading Inc. Ballistic Case Co. Bandwagon Barkan USA Inc. Barnard Battery Technology Inc. Bayan Audio Inc. BDS Marketing Beamr Beats
By Dr. Dre Beautiful Brains LLC Dba Driver Watchdog Beautiful Enterprise Co. Limited Beddit Inc. Bedford Industries Beechwoods Software Inc. Behmor Inc. Beijing Zhongguancun Overseas Science Park Co. Ltd. Bekins Inc.
Belkin International Bella Technologia LLC Bell’O International Corp. Belloso Motor Co. BEM Wireless LLC Ben Jen Holdings LLC Bench-Soft Co. Ltd. Benjilock LLC BenQ America Corp Benxchange Beon Home Berlin Acoustics
Inc. Best Buy Co. Inc. Best Co. Ever Bestar Technologies Inc. Bethesda Systems Better Alerts LLC beyerdynamic Inc. Bezalel Inc. Bezilch BigC.com Bioferm BIOMOUV Biotrak Health Bit Cauldron Corp. BitPay BitRouter Bits Limited
Bixpy LLC Blackadar Blackberry Limited Blackcloud Inc. Blackfire Research Corp. Blaze Automation Inc. Blinkbuggy Inc. Bloodhound LLC Blue Field Strategies LLC Blue Jewelz Blue Microphones Blue Spark Technologies Inc. Blue
Tiger USA Blueflame Technologies Bluelounge Distribution BlueSalve Consulting and Interim Management Bluesmart Inc. Blufocus Inc. Blurbiz Media Inc. BMNT BMW of North America LLC Boingo Wireless Bondigital Limited
Bongiovi Acoustics Boomerang Inc. BOOMPODS (HK) LIMITED Boostcase Bose Corp. Bosign AB BOSS Audio Systems Boud Boulder Amplifiers Bower Inc. BPS Inc. Bracketron Brady and Co. BRAGI Brainco Inc. Brandmotion LLC
Branto Inc. Breathometer Brightpoint North America L.P. Brightstar Brinno Inc. British Sky Broadcasting Ltd. Broad Electronics (america) Inc. Broadcom Corp. BROOKE DISTRIBUTORS Inc. Brooks Kushman P.C. Brookstone
Brotman|winter|Fried Communications Bryston Ltd. BS Consulting LLC BSG Computer Experts Build Energy America Building Brains Bumper Glass BUQU Buy Renewed Buzzfire BVGA MIPOW (USA) Ltd. Co. Bytech Wireless
Accessories C.B. Distributing CA Engineering LLC Cable Television Labs Cablejive LLC Caerus Ventures LLC California Pacific Designs Califta Inc. Call2recycle Callahan Creek Calrad Electronics Calzone Anvil Case Co. Cambrios
Technologies Corp. Cameron Sino Technology Limited Cami HK Co. Ltd. Canary Caniford C2 Sales Cannon Security Products Canon U.S.A. Inc. CAPDASE Inc. Capitol Bells Inc. Capitol Sales Co. Cappasity Inc. Captherm Systems
Inc. Cardas Audio Ltd. Care Angel CarePredict Inc. Carmel Cattle Co. Cars-n-Kids LLC Carson Optical Cartogram Inc. Cary Audio Design Casa Building Inspections Casaplex Casio America Inc. Caster Communications Inc. Cathy
Stauffer Consulting Cavalry Storage Inc. CC&D Trading LLC ccAdvertising C-Capture Inc. CCS Communications CDT Audio/Sonawall CE Marketing Pros LLC Celeno Celestron Cellepathy Cellular Evidence Services LLC
Celluphone Inc. Centerpin Technology Inc. Centralite Systems Inc. Cerevo USA LLC Certification Game Inc. Certified Sounds LLC Ceton Corp CExchange LLC CF Marketing Inc. CG Mobile CGR Innovate Inc. ChangingVelocity
Channel Direct Channel IQ Channel Master Channel-Connect Chargepoint Inc. Charmtech Labs LLC ChatID Cheero Cheetahwerx Chet Stojanovich Productions LLC Choicemmed Chrismatic Cinemo GmbH Cirasys Inc. Circal
Engineering Inc. Circlever Circus World Displays Cisco Systems Inc. Clamcase LLC Clarion Corp. of America Cleanint Clear Insight FPM Corp Clear Voice Consulting ClearBags Clearsounds Communications Inc. Cleer Limited
ClinAssure Clip-a-Phone Cloud Computer LLC Cloudcar Cloudtalk LLC D/b/A Nucleus CMA Testing and Certification Laboratories Cobalt Communications Inc. Cobra Electronics Corp. Cognex Corp. Cognitive Networks
Colder’s/flanner’s Coldwell Banker Coleman Cable Inc. Colohub Columbus Car Audio Comcast Cable Comet Electric and Equipment LLC Comfylight AG Comhear Inc. Compass Intelligence Comporium Communications
Comprehensive Brands Inc. Comprehensive Connectivity Concept Ent. Inc. Concept Green Inc. Concepter Conexant Systems Connected Signals Inc. CONNECTEDEVICE Ltd. Connectilife Connects2 Ltd. Consensia Inc.
Consistent Image Inc. Constellation Audio Consulting Control4 COOL ENERGY ISLAND LLC Coordinated Claim Services LLC Core Brands Corning Inc. Coronta Inc. Corsair Memory COSHIP Electronics Co. Ltd. COSMIAC Cotron
Corp. Coup Capital Management Inc. Coupe Automation Covello LLC Coway Cox Communications Inc. Coyote Insight LLC CPI Security Systems Craig Electronics Crane USA Craving Vapor Industries Crazybaby Imports Create
Inc. Creative Channel Services LLC Creative Designs and Media Creative Labs Creative Marketing Associates Creative Products Inc. Crestron Electronics Inc. Crosley Radio/Modern Marketing Concepts Crown Jewel Entertainment
Systems CRYPTO S.A. Crystal Acoustics Inc. CSAA Insurance Group A AAA Insurer CTA Digital Ctech Science & Technology Cue Inc. Culliton Channel Consulting Cunningham Curbside Current Marketing Curtis International
Cusby Custom Business Solutions LLC Custom Mobility Inc. CWIST CWLab Int’L CWS & Associates Cyber Home Networks Inc. Cyberdrive Inc. cyberManor Inc. Cybermation Inc. Cybernet Solutions Inc. Cyberpower Systems
(USA) Inc. Cyborg Inc. Cycling Designs LLC Cygnett D&H Distributing D&S International Trading Inc. D+M Group Da Blue Box Dakota Alert Inc. Dallas Sight and Sound Dana Innovations Daniel Research Group DAQ Ltd.
Darbeevision Inc. Dartboard DAS Companies Inc. Data Collective Dave Loftus Davi Audio Inc. Davie Tech Consulting Davis Instruments Dawan5 Global LLC DB Research LLP DBD Enterprises LLC D-BOX Technologies Inc. Dbtronix
LLC DC Genius Inc. Dci-Artform Decibullz Custom Molded Earphones Defect Detect LLC Dehart Alarm Systems Inc. DEI Holdings Inc. Delano Associates Dell Inc. Deloitte LP Delphi Delta Retail Dennis Sage Home Entertainment
Denox DENSO International America Inc. Department 13 Descartes Biometrics Inc. Design Pool Limited Desktopfab Inc. Detroit Audio Lab Deuce Entertainment Devance AV Design Inc. Devellab Electronics Devilcase DeVore
Fidelity Ltd. Dexxxon Digital Storage Inc. Dba EMTEC DeysUS Inc. DFX Sports & Fitness Dgl Group Ltd. DH Labs Inc. Dialect NY Diamond Kinetics Diamondboxx Digital Access Inc. Digital Antenna Inc. Digital Home Tech Digital
Innovations LLC Digital Media Installations Inc. Digital Pro Lab Digitalflash Diogenes Ventures Inc. DIRECTV Inc. Disa Digital Safety Discovery Communications DISH Network Displaylink Corp. Displayport Distil Union DJI
Innovations DK Tek Innovations D-Link Systems Inc. DM Productions LLC DME Micro Documents & Design LLC DOD Tech USA Dolby Laboratories Inc. DOM360 Domotz Inc. Dongguan Spang Precision Tech Co. Ltd. Donglekong
Doppler Labs Doria International Inc. Double Robotics Inc. Double Summit Dow Corning Corp. DPI Inc. (Digital Products International) Dr. Ho’s Dragon Innovation Inc. Dream Audio Technologies LLC dreamGEAR LLC Driving
Management Systems Inc. Dronomy Droplet Robotics Inc. DS International Inc. DSML Executive Search Dsquare LLC DT Media Systems DTM Installations DTS Inc. DTV Installations LLC Dual Electronics Corp. Dubs Concepts LLC
Dune HD Ltd. Dweller Inc. Dxo Labs Corp DXRACER USA LLC Dyconn Inc. Dynamic Balancing Dynamic Control of North America Dynastream Innovations Dynaudio North America E Power Technology Eagle Digital Media
A DVA N C ING INNOVATION
2016 U.S. Consumer Technology Outlook ....... 3
CTA Events ....................................................... 12
The New Face of Entertainment ....................... 27
Inspired by Innovation...................................... 4
Guiding Innovation........................................... 15
CTA Divisions .................................................... 29
CTA Executive Board ........................................ 5
Advancing Technology..................................... 17
CTA Councils .................................................... 31
CTA Board of Industry Leaders ........................ 6
Navigating the Industry.................................... 19
CTA Working Groups ........................................ 32
CES: The Global Stage for Innovation ............... 7
Helping to Grow the Industry........................... 21
CTA Foundation................................................ 33
CES Asia: Embracing New Markets................... 9
Internet of Things ............................................. 23
Join Us .............................................................. 35
Building Professional Connections ................... 11
Growing Digital Health and Fitness ................. 25
CTA.tech
2016 U.S. CONSUMER TECHNOLOGY OUTLOOK
SMARTPHONES
SMARTWATCHES
4K ULTRA HDTV
$10.7 billion
The U.S. Consumer Technology Sales and Forecasts report reflects U.S. factory sales-to-dealers and covers more than 300 tech products.
INSPIRED BY INNOVATION
Technology is transforming the world. But it is innovation that lets us engage with each
other in a fresh way. Curious and creative technologists are developing new apps, products
and business models and forming partnerships that have the power to reshape lives around
the globe.
The Consumer Technology Association (CTA)™, formerly Consumer Electronics Association
(CEA)®, and our more than 2,200 members represent innovation in the $287 billion U.S.
consumer technology industry. We changed our name last fall to better reflect our focus on
consumers and our mandate to the services, products, software, apps and technologies that
are improving lives, solving problems and making the world better. Eighty percent of our
members are small businesses and startups, while others are among the world’s best known
brands.
We host CES and CES Asia connecting attendees with new relationships, revenue and ideas
and other events during the year. And we promote innovation with unique consumer
campaigns.
Improving the lives of seniors and people with disabilities through technology is the goal of
the CTA Foundation. We see a future where the biggest challenges that humans face will be
solved with ground-breaking technology.
In this election year, we will continue to work with both political parties to ensure they
responsibly address our policy issues. But we also will push back on those who want
government to dictate how we build our products and offer new services. We will support
our members and promote growth in this changing economic environment. Please work
with us to build a future where technology continues to advance the lives of global citizens.
Our members include the entire technology ecosystem from Internet retailers, car
companies, 3D printer makers, drone builders, wireless health companies, robotics
companies, Internet of Things players, search engines, tablet and smartphone makers, app
creators, sharing economy players all the way to content creators. They focus on a range of
new issues from privacy to heath care, encryption to spectrum and have infused our world
with energy, passion and modernity.
Just look at the sharing economy. Mobile connectivity is fueling social engagement which
is uprooting existing business models and providing new services that consumers want.
Because of our focus on innovation, we launched the Disruptive Innovation Council that
includes companies like Airbnb, MC10, Nest and Uber that have global impact and have
altered the usual business paradigm. These game changing companies are disrupting the
status quo and energizing consumers everywhere. Consumers love our products!
But many of these companies have run into laws and policies government created in
another era which restrict their ability to enter new markets. The Council will be the center
point for advocacy and research designed to fight for the cause of disruptive innovation.
Making a Difference
Gary Shapiro
President and CEO
Daniel Pidgeon
CTA Chair
Consumer Technology Association (CTA)™
Chairman, Starpower
CTA’s mission is to grow the industry. We do this in several ways. We provide exclusive
market research with more than 20 consumer studies each year. We developed more than
12 industry standards last year. We work with legislators to fight for the cause of innovation.
2016 C TA CORP OR ATE RE P ORT
CTA.tech
4
2016 CONSUMER TECHNOLOGY ASSOCIATION EXECUTIVE BOARD
Chairman
Vice Chairman
Immediate Past Chairman
Industry Executive Advisor
Daniel Pidgeon
Chairman
David Hagan
Chairman and CEO
Jay McLellan
Vice President
Patrick Lavelle
President and CEO
Starpower
Boingo Wireless
Leviton Security and Automation
VOXX International Corp.
DEB Chair
DEB Vice Chair
Division Representative
Division Representative
Ron Freeman
Chairman
AAMP Global
David Inns
CEO
GreatCall
John Penney
Chief Strategy Officer
Starz
Eliott Peck
Senior Vice President Imaging Technologies and
Communications Group and Chairman and CEO,
Canon Information Technology Services Inc.
Canon U.S.A. Inc.
President and CEO
Executive Board Treasurer
Executive Board Secretary
Gary Shapiro
CTA
Glenda MacMullin
Chief Operating Officer/
Chief Financial Officer
CTA
Karen Chupka
Senior Vice President of
CES and Corporate Business
Strategy
CTA
Randy Fry
President
Fry’s Electronics
Henry Juszkiewicz
CEO
Gibson Guitar Corp.
AT-LARGE MEMBERS
Mike Fasulo
President and COO
Sony Electronics Inc.
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Mike Mohan
Chief Merchandising Officer
Best Buy
ADVANCI NG I NNOVATI ON
Sally Washlow
President
Cobra Electronics Corp.
2016 CONSUMER TECHNOLOGY ASSOCIATION BOARD OF INDUSTRY LEADERS
Lee Cheng
Chief Legal Officer, SVP of Corp.
Development, Head of the Office of
the Chairman and Corp. Secretary
Newegg
Itai Ben-Gal
CEO
iRule
Craig Birmingham
VP & GM CE, Retail, & eCommerce Reseller Channels
Ingram Micro
Eric Bodley
President and CEO
Future Ready Solutions
John Bosch
President and CEO
Grand Destiny
Jeff Bradly
Senior Vice
President Devices
AT&T Mobility
Scott Burnett
Managing Director, Global
Consumer Electronics
Industry
IBM
Jim Buzckowski
Henry Ford Technical Fellow
& Director, EE Systems
Ford
Gregg Chason
Vice President, Government
and Industry Affairs
Funai Corp. Inc. and P & F
USA Inc.
Henry Chiarelli
EVP, Industry Relations
Gibson Guitar Corp.
Kristen Cook
Managing Director
BDS Marketing
Matthew Diamond
Medical Director
Mistfit Inc.
Mike Dunn
President
Twentieth Century Fox Home
Entertainment Worldwide
Andy Fathollahi
Founder and CEO
Incipio
Bob Fields
President and CEO
Beacon Technology Group
Dan Fulmer
President
FulTech Solutions Inc.
Denise Gibson
Co-Founder and Chairman
Ice Mobility
Rick Goricki
Vice President, Mobile
Plantronics Inc.
Joellyn Gray
Director, Marketing and
Imaging Division
Fujifilm North America
Ximena Hartsock
Co-Founder
Phone2Action
Principal
BlueSalve Consulting and
Interim Management
Robert Heiblim
Eric Hsia
Venture Partner/Senior
Adviser
TransLink Capital
Russ Johnston
EVP, Marketing, Product
Planning & Corp.
Communications
Pioneer Americas Pioneer
Electronics (USA) Inc.
Bridget Karlin
Managing Director
Intel Corp.
Dave Keller
VP Sales – North America
Vantage Controls
Mara Lewis
CEO and Co-Founder
Stopped.at
Ken Lowe
Co-Founder and Vice
President
VIZIO Inc.
Carl Mathews
Jim Mault
VP & Chief Medical Officer
Qualcomm Life
Enrique Muyshondt
President
DesktopFab Inc.
Henry Muyshondt
Executive Director
MOST Cooperation
Mike O'Neal
President
Linear LLC
Laura Orvidas
Derek Pace
Owner
Certified Sounds LLC
Michael Pope
President
Audio Video Interiors
Larry Richenstein
Carmichael Roberts
Chairman and Co-Founder
MC10 Inc.
Paul Sabbah
President
Stamford International Inc.
Woody Scal
Chief Revenue Officer
Fitbit Inc.
John Shalam
Chairman and Founder
VOXX International Corp.
Jack Sheng
Co-Founder and CEO
eForCity Corp.
Jake Sigal
Founder and CEO
Tome
Eric Smith
CEO
Reardon Advisors
Sean Stapleton
President and CEO
Warrantech Corp.
Joe Stinziano
Executive Vice President,
Consumer Business Division
Samsung Electronics America
Steve Tiffen
President and CEO
The Tiffen Company
Fred Towns
President
New Age Electronics, a
Division of SYNNEX Corp.
Skip West
President
MAXSA Innovations
Gary Yacoubian
Walt Zerbe
Product Manager, Audio &
Connected Home
Legrand
Jim Malcolm
Founder/Special Advisor to
the CEO
Unwired Technology LLC
Senior Director of Mobile
Merchandising
Crutchfield Corp.
President and Managing
Partner
Specialty Technologies/SVS
Vice President, Consumer
Electronics
Amazon.com
CTA.tech
6
CES: THE GLOBAL STAGE FOR INNOVATION
As the world’s gathering place for all who thrive on the business of technology, CES®
is the hub to showcase the latest innovation, strike a strategic partnership or experience the power of consumer technologies. Global industry leaders form cross-market
relationships at the world’s most influential technology event. Owned and produced
by the Consumer Technology Association (CTA), CES displays cutting-edge technology
across diverse categories like vehicle technology, personalized health care solutions,
unmanned vehicles (drones), connected smart home devices, 3D printers and gaming.
CES has been the proving ground for innovators and breakthrough technologies for
nearly 50 years.
CES 2016 was held in Las Vegas, January 6-9. The future of technology innovation stood
center stage with 3,887 exhibitors on the largest show floor in history—more than 2.47
million net square feet. Top executives from major global brands took to the CES stage
to provide insight into the future of innovation. CES 2016 included keynotes from CTA’s
Gary Shapiro, GM’s Mary Barra, IBM’s Ginni Rometty, Intel’s Brian Krzanich, NBCUniversal’s Steve Burke, Netflix’s Reed Hastings, Samsung’s Dr. WP Hong, Volkswagen’s Dr.
Herbert Diess and YouTube’s Robert Kyncl.
This year also included an all-star lineup of conference session panelists, including
Bosch’s Dr. Volkmar Denner, Qualcomm’s Steve Mollenkopf and Mobileye’s Prof. Amnon
Shashua who discussed the future of urban mobility. The CES 2016 conference program
featured more than 300 sessions with more than 1,000 speakers representing every major industry including vehicle technology, retail, entertainment, engineering, software
and digital health.
Before the Show Floor Opens
Companies use CES to introduce their products and services to the global market.
Preshow press events in 2016 kicked off two days before CES opened. The official media
event, CES Unveiled Las Vegas hosted 160 companies, including a record-breaking 52
startups from Eureka Park™ – the dedicated CES Marketplace for early-stage companies. Exhibitors offered a preview of new products to more than 2,000 media, covering
the latest in sensors, 3D printing, the Internet of Things, wearables, virtual reality and
robotics. And CES Press Day featured 28 exhibitor press conferences setting the tone for
a week that saw some 20,000 products launched.
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CES: THE GLOBAL STAGE FOR INNOVATION
Tech Policy in the Spotlight
CES also is a must-attend event for policymakers and regulators to engage with the technology companies driving the
global economy. CES 2016 featured Gary Shapiro, president
and CEO of the Consumer Technology Association, conducting one-on-one interviews with both Federal Communications Commission (FCC) Chairman Thomas Wheeler
and Federal Trade Commission (FTC) Chairwoman Edith
Ramirez. In total, 27 international, federal, state and local
government officials spoke on panels, including Transportation Secretary Anthony Foxx, Federal Aviation Administration (FAA) Administrator Michael Huerta, every member
of the FCC, four members of the FTC, U.S. Chief Technology Officer Megan Smith, Director of the U.S. Patent and
Trademark Office Michelle Lee, Sens. Dean Heller (R-NV)
and Mark Warner (D-VA), and Rep. Darrell Issa (R-CA). More
than 200 top policymakers, regulators and staff attended
CES 2016.
The annual Leaders in Technology Dinner honored the
policymakers and technologists that are instrumental in
furthering tech innovation. Guests and speakers included
Nevada Governor Brian Sandoval and French Economy
THE REACH OF CES
With more than 6,500 members of the media in
attendance, CES 2016 garnered worldwide media
coverage. Social media also got the word out on the
latest products, services and technologies showing the
wide reach of CES.
•
•
•
•
1,278,870 mentions of the #CES2016 hashtag
15.2 billion total potential social media impressions
Facebook videos: 107,887 total views
YouTube: 187,399 total views to date
Minister Emmanuel Macron, who noted that France brought
a delegation of 190 entrepreneurs and 127 startups to CES
2016, calling them “the face of France.” Fitbit CEO and
Co-Founder James Park delivered the evening’s keynote
address as a discussion with Gary Shapiro about the digital
health and fitness category.
Emerging Entrepreneurs
Eureka Park is the place to go for the latest ideas and business models from fresh new companies. This Marketplace
is the flagship startup destination at CES that provides a
unique exhibiting opportunity to launch a new product,
service or idea. Emerging innovation was at the heart of this
year’s show with 500 startup companies in Eureka Park, up
from 375 in 2015.
Eureka Park encompasses the essence of CES – an opportunity for entrepreneurs with an innovative product or
technology to expose it to the world and receive media
coverage that they can’t get any place else. Many of the
startups in this area drew venture capitalists and investors
looking for the next big thing in technology.
Honoring Innovation
CES serves as a stage to honor the industry’s best. The
CES Innovation Awards recognize outstanding design
and engineering in consumer technology products
across 27 product categories. And Engadget’s Best of
CES Awards 2016 program honors products from 16
categories, spanning the entire consumer technology
industry.
Gary's Book Club showcases the works of prominent
authors in the tech industry. Attendees can purchase
books through Barnes & Noble and have copies signed
Content and Entertainment at CES
Entertainment Matters, presented by Variety, is a program
to help the Hollywood community navigate the largest,
most influential technology show in the world, through
exhibits, keynotes and panels as well as events critical to the
Hollywood community. The Entertainment Matters Ambassadors for CES 2016 were YouTube stars Justine Ezarik,
known as iJustine, and Joey Graceffa. The two digital media
personalities represent the cross section of the technology
and content communities.
C Space at ARIA – an extension of the Brand Matters and
Entertainment Matters programs at CES – returned for its
second year at CES 2016. Tailored for marketing, advertising,
content and creative professionals, C Space at ARIA features
conferences, networking events, exhibits and meeting
suites along with an array of headline speakers. Throughout
the official CES venues, attendees discover how content,
creativity, technology, brand marketing and influencers
come together as part of the CES universe.
by the authors. The ten authors at CES 2016 included
Joris Merks-Benjaminsen, Nicklas Bergman, Deepak
Chopra, Mick Ebeling, Larry Kilham, Gabe Klein,
Joseph C. Kvedar, Ben Parr, Scott Stawski and Amy
Wilkinson.
CES is a four day tech experience where the top
leaders in the industry connect, do business and get a
glimpse at the future of technology. CES 2017 will return
to Las Vegas Thursday, January 5 through Sunday,
January 8. For more information, visit CES.tech.
CTA.tech
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CES ASIA: EMBRACING NEW MARKETS
Owned and produced by the
Consumer Technology Association
(CTA)™ and co-produced by Intex
Shanghai, CES Asia is the premier
event for the consumer technology
industry. CES Asia showcases the full
breadth and depth of the innovation
value-chain in the Asian marketplace
for global brands and budding
startups. It provides a platform for
key global businesses to grow and
reinforce their brands by showcasing
9
the latest products and technologies
to industry executives, foreign
buyers, media and a limited number
of consumers from China.
The inaugural CES Asia – held in May
2015 – exceeded all expectations,
with 28,682 attendees and 212
exhibiting companies. The event
had a strong global presence with
roughly 40 percent of the show
floor represented by innovative
companies headquartered outside
of mainland China. Moreover, the
products introduced are intended to
fuel the Asian marketplace and grow
the global economy, creating new
jobs and paving the way for future
innovation.
Shanghai is the most dynamic
city in China and is the center
for innovation. It is also the pilot
experiment free trade zone for new
technologies. Shanghai embraces all
kinds of innovative companies.
CES ASIA: EMBRACING NEW MARKETS
CES ASIA RETURNS
After a phenomenal first show, the space for 2016 has been expanded in the
Shanghai New International Exhibition Centre (SNIEC). CTA expects more than
300 exhibiting companies and more than 30,000 attendees at this year’s show.
CTA's Startup Park is a new CES Asia exhibit area dedicated to showcase the latest
startup innovation. Modeled after the Eureka Park™ Marketplace at CES, Startup
Park will feature new products, services and ideas from startups seeking exposure
in the rapidly growing Asian marketplace.
Notable exhibitors include 3M, Audio-Technica, Beltronics, Cobra Electronics,
Continental Automotive Holding, Escort, Garmin, Gibson Brands, Hisense,
Huawei, IBM, Intel, LeTV, Mercedes Benz, Monster, NavInfo, Pioneer, SAIC-GM/
OnStar, Scosche, Speck, Twitter, Volvo, VOXX and Wacom.
CES ASIA KEYNOTES
CES Asia also has a dynamic conference program led by experts across various
technology industries to highlight innovative global tech. Programming includes
more than 50 conference sessions and keynote addresses.
Featured Product Categories
3D Printing
Audio
Content and Online
Green Technologies
Health
Home Entertainment
Lifestyle
Mobile
Robotics
Smart Home
Sports and Fitness
Vehicle Technology
Video/4K Ultra HD
Video Gaming
Wearables
CES Asia media partners include SMG and ZOL. Special co-organizers for CES Asia include the
Chinese Electronic Chamber of Commerce (CECC) and the China Chamber of Commerce for Import
and Export of Machinery and Electronic Products (CCCME).
For the latest CES Asia news and information, visit CESAsia.com.
COUNTRIES REPRESENTED AT CES ASIA
• Belgium
• Canada
• China
• Denmark
• Finland
• France
• Germany
• Hong Kong
• Israel
• Japan
• Netherlands
• Norway
• Philippines
• Singapore
• South Korea
• Sweden
• Switzerland
• Taiwan
• United Arab Emirates
• United States
CTA.tech
10
BUILDING PROFESSIONAL CONNECTIONS
From CES, the world’s gathering place for all who thrive on the business of consumer technologies, to smaller events just for members, CTA programming gives industry professionals an
opportunity to exchange ideas with top executives, as well as key policy makers, retailers and the media.
Innovate!
CTA’s annual member conference informs,
connects and educates consumer technology professionals, analysts and media on the
latest trends, technologies and legislation
impacting the industry through keynotes,
market research and breakout sessions with
a strong focus on startup companies.
CT Hall of Fame Dinner
The annual Hall of Fame dinner honors the
visionaries in the consumer technology industry whose contributions have made possible the products, services and technologies that are enhancing consumers' lives.
CES Unveiled New York
The CES Unveiled series brings together innovative technology companies, top media,
buyers and analysts with a focus on innovation. This event features CTA’s annual holiday sales forecast, the announcement of the
honorees for the CES Innovations Awards,
11
the CES press conference and a networking
reception to let press view the latest product
displays. The Unveiled franchise in 2016 will
also include events in Prague and Paris.
CES Unveiled Las Vegas
This media event, held two days before CES
officially opens, gives press and analysts a
glimpse of the products and services that will
be making news headlines at CES. Honorees
in the CES Innovations Awards are also on
display.
CES
Last January more than 170,000 industry
professionals came to CES to network, conduct business and see advances in consumer
technologies, products and services. In addition, more than 50,000 international attendees traveled to Las Vegas to experience the
future of consumer technology. The show
floor attracted 3,600 exhibitors and 5,000
media and an unmatched conference pro-
gram with top keynotes and 850 conference
sessions to keep attendees informed.
CES on the Hill
This springtime event in Washington, D.C.
allows exhibitors to showcase their innovations for federal regulators, members of
Congress and their staff, and the press. CES
on the Hill lets policy makers experience
how technology and pro-innovation policies
benefit the U.S. economy.
Digital Patriots Dinner
Held in tandem with CES on the Hill, the Digital Patriots dinner honors industry and policy
leaders that support consumer technology
advances as well as the legal and regulatory
framework that encourages the industry to
grow.
Technology & Standards Forum
Technical experts and engineering leaders
across a diverse group of CE product cat-
egories consider, develop and finalize the
next generation of industry specifications
and technical standards.
CES Asia
CES Asia™, held in Shanghai, China, is the
premier platform to showcase the global
innovation that defines the consumer technology industry in the Asian marketplace.
From tech powerhouses to innovative startups, manufacturers, developers and suppliers showcase the latest products and create
business relationships with new and existing
industries in this market.
Consumer Technology CEO Summit
This invitation-only gathering of CEOs provides an opportunity for executives to network in a qualified environment, gather
business insights and focus on crucial industry issues. This year the event will be held in
Tel Aviv, Israel.
CTA EVENTS
April 19
Washington, D.C.
April 20
Washington, D.C.
May 11-13
Shanghai, China
June 21-24
Tel Aviv, Israel
September 20-22
San Jose, CA
October 18-20
Austin, TX
November 9
New York, NY
November 10
New York, NY
January 3, 2017
Las Vegas, NV
January 5-8, 2017
Las Vegas, NV
Save the Date
For more information on CTA events, call 703-907-7600 or visit CTA.tech.
CTA.tech
12
Eaglecell Inc. Earthquake Sound Corp. Eastech Electronics (taiwan) Inc. Echo Creative Echo Home Technologies Echobox Audio LLC EchoStar Satellite LLC Eco Innovations DBA Eco High Fidelity ecoATM Inc. Ecoreco Corp.
Ecovacs Robotics Ecovent Corp. Edifier Enterprises Canada Inc. Edison Professional Eecolor EEG Enterprises Inc. Eesy At Home Medical LLC E-Filliate Inc. Eforcity.Com Eggcyte Egismos Technology Corp. EHANG Inc. Ei
Electronics U.S. Inc. EK Ekcessories EKEN(HK) ELECTRONICS CO. Ltd. Ekin Labs Oy ELAC Elarm Electric IMP Electronic Home Solutions Inc. Electronic Integration Electronics Row Electro-Watts Elegant Audio Solutions Inc.
Elektrobit Automotive Element Forty-Seven Ventures Elettromedia s.r.l. Elevate97 Eleven Producciones SAS Elgato Systems eLifespaces eLife-Systems LLC Elite Acoustics Designs Inc. Elite Media Solutions Inc. Elite Screens
eMeasure Inc. Emerson - White Rogers Emo Labs Inc. Emotiva Audio Corp. Emperor Corp. (H.K.) Ltd. Encompass Technologies LLP Encore Custom Audio Video LLC Endless Energizer Battery Co. Energous Corp. Energy
Technology Savings LLC Enerplex Engagedin Enorcom Corp. Enping City Shuangyi Electronics Industrial Co. Ltd. ENTRIX Co. Ltd. Entropic Communications Envisiontec Inc. Epilog Laser Epsilon Data Management Epson America
Inc. E-Radio USA Inc. Ergotron Inc. Ericsson Escort ESI Cases & Accessories ESI Enterprises Inc. Esoteric Audio AZ LLC Espial ESPN Technology ESS TECHNOLOGY Inc. Esselte Leitz Essential Estar America LLC Etail-Eye ETC Inc.
E-Tech Management (USA) Ltd. Eton Corp. ETYMOTIC RESEARCH Inc. Eurocase Eurofins Digital Testing Euro-Support Inc. Eurotronics EOOD EVANS SALES & MARKETING Inc. Evercore ISI Evergreen (C.P.) USA Inc. Everlon Corp.
Everpro Technologies Co. Ltd. Evertz USA Inc. Everystory Inc. EVOLLVE Inc. Evolution Audio & Video Evutec Corp. EWI Worldwide E-World Online Exceptional Innovation Inc. Exclusive Group LLC D/b/A Binatone North America
EXOGAL EXOS Systems Inc. Exovolt LLC Expedia Inc. Exporttek Inc. Extron Electronics Eye-Fi Inc. Eyepatch Case EZD Productions Inc. EZVIZ F&E Trading F&S Security Electronics Inc. Facebook Inc. FANmire Fanstel Corp. Faonly
Faraday & Future Inc. FAS Technology Inc. Fasetto LLC Faze In Limited Federated Wireless Feedback Enterprise LLC Fellow Robots Fellowes Inc. FEMSA Servicios SA De CV Fesco Distributors Inc. Fetch Robotics Inc. Fiat Chrysler
Automobiles Fibaro USA FibeReality LLC Fibermark North America Inc. Fibrant Fidelity Security Services Inc. Filotel Sweden AB Finch Computing Finnita Free Inc. Finsix Corp. First Class Alliance Firstbeat Technologies Ltd.
Firstech Inc. Fitbark Inc. Fitbit Inc. Fitbug Inc. FitLinxx Inc. FitNatic Inc. Fitruvia Movement Analysis Systems Five Elements Robotics FIVEBYFIVE Inc. Fixture Displays LLC Fizzics Group Flat World Education Inc. Flex Flexport LLC
FLIR Systems Inc. Flirtey Inc. Flo Technologies Florida Computer Project Solutions LLC Florin Transmedia Fluendo SA Flux Technology Inc. FM Audio Video foneGEAR LLC Font BARCELONA-USA Force Impact Technologies Ford
Motor Co. Forever Gifts Inc. Formlabs Fortegra Foryou General Electronics Co. Ltd. Foscam Digital Technologies LLC Fotolab Foxconn Interconnect Technology (FIT) Fract Fraunhofer USA Freedom Scientific Inc. Freefly Systems
Freemans Stereo Video Freer Logic LLC Freescale Semiconductor FRENDS Fruit Street Health PBC Fry’s Electronics Inc. FSL3D Fuel3d Fuhu Inc. Fujifilm North America Corp. FulTECH Solutions Inc. Funai Corp. Furutech Co. Ltd.
Fuse Chicken Fusion Systems LLC Future Ready Solutions Future Sound Audio Video Futurerobot Futurian Systems Ltd. Futuristic Home Inc. FUZ Designs Fuzion Home Technologies Gadmei Electronics Technology Co. Ltd.
GameStop Garrett Metal Detectors GCK Products Inc. Genelec Inc. General Computers Inc. Genesis Advanced Technologies Inc. Genisyss LLC GENIUSYS Gentec International gestigon gmbh Get N Hand GetD GGMM Inc. GHI
INTERNATIONAL Ltd. Ghostrunner Interactive LLC Gibson Brands Inc. Gibson Product Design Inc. Gigabyte Inc. Gigabyte Technology Gill Industries GIROPTIC GLA Communications Glassthumb Inc. Glate LLC Gleeson’s Audio
Video Glen Echo Group LLC Gli Pro/Iboost Int’l Glidecam Industries Inc. Global Cache Global Inventures Global Phoenix Global Product Solutions Global Wireless Wifi LLC Globalsat Worldcom Corp. Globe Cypress Electronics
GLOBO COMUNICACAO E PARTICIPACOES S/A GNJ Manufacturing Inc. Go East GO PUCK Go!Foton Corp. Goal Zero Goddardgroup GODIRECTInc.COM GoldenEar Technology LLP Goldwood Sound Inc. Golla Ltd. GONZ Ltd.
TRADING AS KNOMO Gooee LLC Google Inc. Gopro Gosun GoTech LLC goTenna Gowin International LLC Grace Phonics Inc. Gracenote Grain Audio Grand Destiny Group GrandCare Systems Graphicmachine Inc. GreatCall Inc.
Green Collections LLC Green Courte Partners LLC Green Edge Technologies Green Flamingo Inc. Green Project Inc. GreenPeak Technologies Greensmart Gregory FCA GREN Imedia Corp. Grid Connect Inc. Grid365 Griffin
Technology Inc. Griptipz Inc. Grooveshark Ground Zero GmbH Group West International Grupo Yellissa Gryphon Mobile Electronics GTB Global Trade Berlin Gmbh Guangzhou Goldspin Electronic Technology Co. Ltd. Guardian
Protection Services Guillemot Inc. GuruAid Gwee Global Products Ltd. H and N Brothers dba Cadence Acoustics Ltd. H. C. Park & Associates PLS Haier America Hale Devices Inc. Hallmark Electronics Hamacher Resource Group
Inc. Hamamatsu Corp. Handy Hangatablet LLC Hangman Products Inc. Hangzhou Shining 3D Tech Co. Ltd. Hannawi Distribution Happiest Minds Technologies Happy Plugs Inc. Hard Candy Cases Harda (Xiamen) Plastic Co. Ltd.
Harlan K Inc. Harman Harman Consumer Group Hartford Steam Boiler Hatzlachh Supply Inc. Hbeats HCL Technologies Ltd. HD Communications Corp HD GURU Inc. Hdbaset Alliance HDCI - Heneveld Dynamic Consulting
Inc. HDL Automation Co. Ltd. Health Care Originals Inc. HealthSpot Inc. hEar Gear Inc. Hearing Components Hearnotes Inc. Hedgehog Hosting Hefei Ruihua Electronic Technology Co. Ltd. Helio Technology Inc. Hema
Imaging LLC Henge Docks LLC Henning Electric LLC HERE North America LLC Hermary’s Inc. HI-DOW INTERNATIONAL Hifi Buys HiFiMAN High Resolution Technologies Higher Ground LLC Highest Rated Wireless Inc.
Highpower International Inc. High-Tech Network HiLLCrest Laboratories Inc. Hillo America Inc. Hippo’s Home Entertainment Hisense International (HK). Ltd. Hitachi America Limited – Digital Media Division HiVi Acoustics Inc.
HJS Markets LLC HKC Electronics Co. Hobbico Hocoma Inc. Hoffco Brands Holografyx Canada Inc. Home Box Office (HBO) Home Controls Inc. Home Entertainment Inc. (HEI) Home Systems Home Technology Specialists of
America HomePlug Powerline Alliance Honaro Honeywell Cable & Custom Electronics Hooklogic Hopsford International Corp. House of Marley HP Inc. HS INNOVATION Gmbh HTC America Inc. HTSN Huan Guang
Technologies USA Inc. Huangshi Changkai Electrical Co. Ltd. Huawei Device(Dongguan) Co. Ltd. Hudson Valley Home Technology Humaneyes Technologies Ltd. Humetrix Hydr8Inc. Hypercel Corp. HYSight Technologies
HZO I.C.E. Inc. Dba Infinite Therapeutics I.Tech Dynamic Global Distribution Limited I2i Inc. I2X Technologies iBaby Labs Inc. iBiquity Digital Corp. IBM iBolt - Wireless Accessory Solutions iBot Control Systems Inc. IC Intracom IC
Realtime Ice Breaker Ice Mobility Icelounge Media I-Chips Icomfort By Serta ICON Q Corp. ICON Smartech Icontrol Networks ICOP Technology Inc. iCreation Inc. Ideal Life Inc. Ideal-Pak Inc. Identity Ventures LLC iDevices LLC
IDOLINK iDrive Inc. IDS SANTE iFit iFixit IFTTT Ignition Design Labs IGOO (LA) Smartlamp Co. Ltd. iHealth Lab Inc. iHeartMedia IHome/SDI iHronek Technology Solutions IHS IK Multimedia iLobby Ilumi ILY Enterprise Inc. Image
363D Inc. Image Audio Image Gallery Imagination Technologies Imaging Science Foundation Inc. Imation Corp IMAX Corp. IMD Squared Inc. Imicrodata Corp. Immedia IMMY Inc. Impact Gel Imprint Energy Inc. In Win
Development (USA) Inc. Inada Massage Chairs InBody Incipio Technologies Inc. Inc.omm Inc. Independa Inc. Independent Photo Imagers Indesign LLC Indiegogo Industrial Revolution Inc. Indy Audio Labs Infinione LLC Infinity
Lifestyle Brands LLC Infiniwing Inc. DBA Landingzone Infomotion Sports Technologies Inc. Infowerks Data Services Inc. Ingram Micro Innergie Innerspace Electronics Innervoice Innovations Inc. Innex Inc. Innit Inc. Innovative
Consulting and Marketing Inc. Innovative Light Therapy Inc. Innovative Mobile Solutions LLC Innovative Technology Innovega Inc. INNX LLC Insane Enterprises Inc. Insensi Inc. Installer Institute Inc. InstallerNet Inc. INSTALLS
Inc. LLC INSTEON Insticator Inc. Integem Integrated Surface Technologies Integrisys Group Intel Corp. Interactive Homes Inc. InteraXon Interdigital Inc. International Rectifier International Research Institute For Wellness and
Prevention International Safety and Development International Supplies Intrepid Inventist Inc. Invisionate Invoxia IOGEAR Ionvr iOttie Inc. IOTVEDA Inc. Ipg-Invisible Phone Guard IPRO iriver iRule LLC ISFTV Ishow.Com Inc. ISI
Technology Ismart Alarm Inc. Isonea Limited Isotrope LLC Isowalk ITG Investment Research Itoya of America Ltd. Itus Networks Ivani LLC Ivee Iwallet Corp. iWave iWorld LLC J Fin Group J5create Jacky’s International Limited
Jacoti Bvba JAM Audio Jarden Consumer Solutions Jasco Products Co. Jasmin Infotech Pvt. Ltd. Jawbone Jaybird LLC JBA Sales LLC JBM Automation LLC JDA Inc. Retail Ready Design Jenax Inc. Jethead Development Inc. Jill-E
Designs Jinni JL Audio Inc. JMB Enterprises Inc. DBA Built-Right Jointly Health Joylux Inc. JPK Inc. JRS Ventures Inc. JSN Holdings LLC Dba Chargerleash Judoka Mobile Juggle Labs Julong Educational Technology Co. Ltd.
Jumbo Electronics Co. Limited Just Mobile Just Wireless/Best Case & Accessories JVCKENWOOD USA Corp. jWIN Electronics Corp. KAB Computer Services LLC Kaito Electronics Inc. Kaleidescape Kamama Inc. Kanex Kangde Xin
Composite Material Co. Ltd. Karpe Deal Sl Karrot Kasda Networks Inc. KASONIC Inc. KB Covers KBA Inc. USA KC Home Technology Solutions KCUF Enterprises LLC KEC International Inc. KEF America Keith McMillen Instruments
Kemmtek Inc. Ken Oh Corp. Kensington Kent Displays Inc. Kenzen Inc. Ketchum Kevro International Inc. Keymouse KGPS Kian Anthony Inc. Kickbox Audio Ltd. Kilife Tech Kimber Kable King Photo Kingstate Electronics Corp.
Kinsa Kirk H&J Corp. Kiwi Wearable Technologies KJB Security Products Inc. Klass Act Solutions Kleen Concepts Knowledge Connection LLC Koehler Visuals LLC Koeppen, Elliott & Associates Limited Kolibree Inc. Kollsun
Electronics Technology Co. Ltd. Koneksa Health Konka Group Ltd. Kopi Inc. Limited Kordz Pty Ltd. Koss Stereophones KOTRA (Korea Trade-Investment Promotion Agency) Koupah Krone Golf Limited Kronoton Gmbh Krown
Manufacturing Krusell International AB Krystal Clear Audio-Video KWG GROUP Kwikset Kwilt Inc. Kyasi Kyra Corp. La Crosse Technology Labworks International Design Ltd. Ladd LAMM Industries Inc. Lantos Technologies Inc.
LAREAU Laser Tag Pro Lattice Semiconductor Corp. Lawrence Berkeley National Laboratory LAZY-HANDS Thumbs-Free Grips LEA Networks LLC Leaksmart LEEWAY VISIONARIES Legal Application LLC Legrand Leif Works
LeisureTech Electronics Lenbrook America Lenco Lenmar Enterprises Inc. Lenntek Corp. Lenovo Corp. Leo Burnett USA LETV Holding Levin Consulting Leviton Manufacturing Co. Inc. Levven Levy Gerzberg Consulting Lexibook
America Inc. Lexine Inc. LG Electronics USA Inc. Libratel Inc. Lifefuels Lifelogger Technologies Corp. Lifeq Inc. Lifestyle Audio Video Inc. Lifetouch Inc. Lifetrak LIFEWORKS TECHNOLOGY GROUP Light Harmonic Light Magic
Lightglo Lightmob LLC Lightwriter Inc. dba F-11 Photographic Supplies Lilliput Electronics (USA) Inc. Lily LIMA Limitless Innovation Limitless Innovations Inc. Linear Acoustic Inc. Link Your House Inc. LinkUs Liquid Image Co. LLC
Liquipel LLC ListenUp Inc. Lit Motors Inc. Li-Tek Electronics Little Luxury Livestream LiveViewGPS Inc. Living In Digital Times Living Intelligent Inc. LJK Investment Group LKK Health Products Group Local Motors Inc. Locus Design
Logic Integration Inc. Logitech Loksak Inc. LonMark International Lookout Investment Group dba Wil Vil LoopLogic LoopPay Inc. L’Oreal Lorex Corp. Lose It! Lostroscio & None LLC LoTN LLC Lotus Group of Companies
Lotus823 Lovepac Lowe’s Ltemp Corp. Lucis Technologies Inc. Luen Hing Electrical (HK) Limited Luidia Inc. Luma Lumaplay Inc. Luminus Devices Inc. Lutron Electronics Co. Inc. LUVVITT LLC Lyft Inc. Lynktec Lyons Interior Home
Remodeling and HMS Lyve Minds Inc. M Design M&S Accessory Network M_pac USA LLC M2catalyst Mace Group Mack Camera Service MAD Apparel Inc. Magellan GPS Magic Leap Inc. Magico LLC Magnacom Magnadyne
Corp Magtarget LLC Mahindra Genze Maikii Inc. Major League Global Enterprise LLC Makerbot Industries Malaspina Labs Inc. Malektronic LLC Maluuba Inc. Manfrotto Distribution Manna Freight Systems Inc. Market Action
Research Inc. Marketing Instincts Inc. Marketing Matters MarketSource Inc. MarketStar Corp. Markforged Marriott International Marshell Green Power Co. Limited Martian Watches Martin MartinLogan Ltd. Masimo Mass
Fidelity Massive Audio Inc. Mathbreakers Matrix Advisors LLC Mattel Inc. Matter and Form Inc. Mavizon Inc. Max Borges Agency Maxell Corp. of America Maximum Entertainment MaxLinear Inc. MAXSA Innovations LLC
Maxsystems Maxxsonics USA Inc. MBL North America Inc. MC10 McGann + Zhang McIntosh Laboratory Inc. McNamara Technology Solutions Mcor Technologies Ltd. MD AUDIO ENGINEERING Inc. Medamonitor M-Edge
International Corp. Media Masters Media Strategies Inc. Medipense Inc. Medi-Rub Corp. dba.Holly Int’l Medtronic Inc. MEGA Group USA Megix Technology LLC Meitrack Group Melkco Limited MEM-CE LLC Memini Memphis
Car Audio Mercedes-Benz - A Daimler Brand Meridian America Inc. Merkury Innovations LLC Mesrobian Metacorepro LLC Metra Electronics Metrotech Net MHL LLC Microarts Microchip Technology Microcom Microjib
Microlab Electronics Co. Ltd. Micron Microsoft Corp. Microvision Inc. Midland Radio Corp. Midwest Trading Group Mightycast Inc. Mike Detmer Business Solutions Mike Pecar Sales Milestone AV Technologies Militti Sales +
Promotions Millionaire Gallery Mimoco Mingtel Inc./Dba Azpen Innovation Mini Wing USA Minimum Phase LLC Minix MiOS Inc. Mira Fitness Misfit Wearables Mission Audio Video MiTek Electronics and Communications MITO
Corp. Mitsubishi Electric Automotive America Miworld Accessories Mizco International Inc. M-Ize Mjoose MLBAM MMATS Professional Audio Inc. Mobee Technology Ltd. Mobi Technologies Mobile Internet Technology Co.
Ltd. Mobileye Inc. MobiSystems Modoscio LLC Modsterz Technology Inc. Modul 9 Gmbh Moff Inc. Mohu Mojio Moki International Momax Technology (hong Kong) Limited Momentum Data Systems Momentum Group
Momentum Labs LLC Mondevices Inc. MONOPRICE Inc. Monster Inc. Monument Labs Inc. Moorehead Communications Moose Works Media Inc. mophie Morel Morpx Inc. Mosaic Sales Solutions MOTA Motion Systems LLC
Motiv Motophoto - Avon Motophoto - Louisville Motorcar Parts of America Movon Corp. MSI Computer Corp. MTM Inc. Multimedia over Coax Alliance Multisorb Technologies Inc. MultiTouch Ltd. Muraudio Musaic Ltd. Music
Cat Technology Co. Ltd. Music Direct Music Hall Musical Surroundings Inc. Muzik My Open Road Corp. myCharge Myfox Myme World Inc. Myron & Davis by Johnson Safety Myth Innovations N.E.M. Electronics Corp. NAFTALI
Inc. Nagravision Nano Magnetics Ltd. Nanotech Entertainment Nanuk By Plasticase Inc. Narrative National Cellular USA Inc. National Service Alliance National Weather Service Native Design Ltd. Natural Sound Inc. Navajo
Manufacturing Navdy Navitas Partners Nav-TV Corp. Nebraska Furniture Mart NEEO NEET Products NeoGrid Neone Inc. Nepoware Corp. Nervana LLC Net2.TV Ltd. Netflix Inc. NETGEAR Netis Systems Netsertive Neurosky Inc.
New Age Electronics New Balance New Matter Newegg.com Newnex Technology Corp. Newtech Synergy Nexia Home Intelligence NEXT LEVEL ACOUSTICS Next Level Audio and Video Nex-Tech Inc. Nextiva Nextivity Inc.
NextWorth Solutions Inc. Nextyou Nexus Electrical (Jiaxing) Co. Ltd. Nexus Engineering Solutions LLC NEXUS SERVICES Inc. NIA Wulian Nice Inc. Nicwerks Nido Instruments Night Owl SP Nikon Ningbo Fancier Photographic
Equipment Co. Ltd. Ningbo SKL International Co. Ltd. Ningxia Wangchong Information Technology Co. Ltd. Nintendo of America Inc. Nite Ize Nix Nixplay NLU Products LLC No NDA Inc. Noetic Inc. Nola Speakers Nomad NOOK
Digital LLC Nordic Semiconductor Inc. Nordost Corp. Nortek Security & Control North Bay Electric Northwest Electronics Inc. Nottingham Spirk Novatat Novatek Microelectronics Corp. Novatel Wireless Inc. Noworriesmate
LLC NPR Labs NSI Audio Inc. Nsight Strategies LLC NT Sourcing Nugg-It LLC Nuheat Numark Industries Nurse Technologies Nutritionix Nuvia Sales Group/Terra Digital AV Nuvoton Technology Corp. America NUVYYO Nvidia
Corp. NVX Audio NXP Semiconductors Nxtnn LLC Nyko Technologies Inc. Nylok LLC NYNE Multimedia Inc. Obdedge LLC OBM Distribution Inc. Occipital Inc. Ocean Way Audio Octa Oculus Ocvaco Electronic Co. Ltd. Odoyo
Ltd. OGIO International Ogkcomm Ohz Okidokeys Old World Labs Olloclip Olympus America Inc. OMD USA Omega Brandess Distribution Omnicom Management Services Omniverse Solutions Onbeep Inc. One Iron LLC
Oneevent Technologies Inc. Oneweb ONKYO U.S.A. Corp. Onstar ONVOCAL Inc. Ooma Inc. Oomi By Fantem Opcom Link USA Inc. Openlegal Openversa Opera Loudspeakers/Unisonresearch Opera Software Opobotics Inc.
OPTECH Opticwash Inc. Optix Inc. Optoma Technology Optoro Orbbec 3D Tech Intl Inc. Orbit City Lab Orbital Holdings Inc. Orbital Socket Orbitsound Orbotix Orca Design & Manufacturing Corp. Oregon Scientific Inc.
ORIGO Ortery Technologies Inc. Ossia Inc. OSSIC Osterhout Design Group Other World Computing OTO Labs Otter Products LLC Otto Trading Inc. OUAC Inc. Ouraring Inc. Outdoor Technology Outlaw Audio OWI Inc.
OwnerIQ Inc. OZAKI International Co. Ltd. P2B TradingCo. P3 International Corp. Pacific Product Group Inc. Pacific-Cycle Panadero LLC Panamorph Inc. Panasonic Corp. of North America PanaVise Products Inc. Panda Ocean
Inc. Panda Wireless Accessories Pandora Media Inc. Paneratech Inc. Pantrosoft LLC Papago Inc. Paper Battery Co. Paradigm Paradise Home Audio Paradyme Sound & Vision Parasound Products Inc. Paribus Co. PARINVEST
FINANCIAL Inc. Paris Corp. Parkopedia Parrot Inc. Parts Express Pass Laboratories Patchworks Inc. PC Treasures PCE Instruments Peach Peak Audio Group LLC Peak Ventures Inc. Pearl Peau Productions Inc. Pecabu PEELED
GROUP LLC Peerless-AV PEGA LIMITED Pelican Consulting Group Pelican Products Inc. Pella Corp. Pendulumic Penpower Inc. Pet Wireless Petcube Peter A. Lesser Petra Industries Inc. Pflanz Electronics Phantom Electronics
Inc. Phantom Intelligence Phase Technology Phiaton Corp. Phifercreations™ Philips Electronics N.A. Corp. Phoenix Communications Corp. Phone2action Phonesuit Inc. Phoniture LLC Photo Eyewear Inc. Photo USA Corp.
Physical Graph Corp. (smartthings) Pi Lab PI Manufacturing Corp. Picobrew Inc. Picocluster LLC Pilot Automotive Inc. Pinkston Group Inc. Pinshape Pioneer Electronics (USA) Inc. Pipeline International Corp. Inc. Pixe Social
Pixelworks Planetnow Plantronics Inc. Playtabase PLK Technologies Plum Plumchoice Inc. Polaroid Poldera LLC Polyera Corp. Pond Wireless Charging Porex Technologies Portable Charging System LLC Portrait Displays POS
NIRVANA Postercandy Potomac Health Solutions Inc. Power 7 Technology (dong Guan) Co. Ltd. Power Acoustik Electronics Power Bright Power Over Time Inc. Power Support International Inc. PowerBass USA Inc. PowerbyProxi
Inc. Powercam Inc. POWERHOUSE Powerhouse Alliance Powermax USA Powerocks USA Powertech Industrial Co. Ltd. Premier Accessory Group LLC Press Play Products Pressy Preteckt Inc. PricewaterhouseCoopers LLP PrimaTemp Inc. ProClip USA Inc. Prodlink Inc. Prodrone Technology Co. Ltd. Professional Cable Progressive Financial Services Progressive Home LLC Pro-Mat Technology LLC Promptu Systems Corp. Prong Protech Protective
Enclosures Co. LLC Proteris LLC Psikick Inc. Pulse Group Pure Acoustics Inc. Pure Health Technologies Puregear Puro Q Power Inc. Qardio Inc. QD Vision Inc. QDI Consumer Electronics QFX Inc. Qmadix Q-Mark Manufacturing
Inc. Qobuz Qualcomm Inc. Qualcomm Technologies Inc. Ltd. QUALIA & Co. Quanergy Systems Quantenna Communications QUANTM TECHNOLOGIES Inc. Quantum Data Inc. QUELL QUERO Quest Mountain Audio/Video
LLC Quorum QVC Qwertyfree RadioShack Corp. Radius Networks RadTech RAM Mounting Systems Ranipak Inc. Rapid Response Monitoring Services Inc. Rapidsos Ray Charles Innovations Ray Enterprises Inc. Razer USA Ltd. RBH
Sound RCS Technology RDI Electronics Inc. RDS Industries Inc. (ALS Industries) Reactstream LLC RealD Reallocate RealNetworks Inc. Realtek Semiconductor Corp. Rear View Safety Inc. Reardon Advisors LLC RECOVER Redcat
Inc. Redtail Telematics Corp. Reel Qualified Inc. Reid Heath Ltd. Reiko Wireless Rel Acoustics Reliance Communications LLC Relidy LLC Reliefband Medical Technologies LLC Reliefband Technologies LLC Remarque Rem-Fit
Remocam Inc. Remote Solution Co. Ltd. Remote Technologies Inc. Renegade Studios Rentu.Com LLC Replay XD Responsive Surface Technology LLC Retail Group LLC RETICARE Inc. Revenew Systems Reverge VR Reverse It Sales
& Consulting Revogi Innovation Co. Ltd. Reworx Rex Electronics Inc. Rich Jackson RICOH IMAGING AMERICAS Corp. Rider Best Inc. Ridescout LLC Rigado LLC Ring Rios Rise Robotics Rix-Nielsen RK Entertainment Technology
Consulting LLC RMI RNDIVIEW Roar Robert Bosch LLC ROCK Group LLC Rockmount Financial Corp. Rocky Mtn Security Services Rogers High Fidelity Rogue Audio Inc. Rokid Inc. Roku ROLI Roost RoShel Inc. Rovi Corp. Royal
Theater Design Royole Corp. RPX Consulting RUDAOR Inc. RWBIII Enterprises Inc. Ryan Retail Consulting Rydeen Mobile Electronics S&S Electric Co. Inc. S2e Inc. / Meelectronics SAFE Family Wearables Inc. Safe Surge Inc.
Safeawake LLC Sahara Wireless Inc. Sakar International Inc. Salamander Designs Ltd. Sales and Marketing Inc. SalesMakers Inc. Samba TV Samson Technologies Samsonic Trading Co. Inc. Samsonite Samsung Electronics
Sandberg Tech of North Dakota SanDisk IL Ltd. Sangean America Inc. Sanho Corp. Sapido Technology Inc. Sapphire Marketing LLC Sarasohn-Kahn SAS/Southern Audio Services Satechi SAVANT SAVV Sawyers Control Systems
Saygus SC SkInc.are LLC Scanadu Scanidme Inc. Scanwell Logistics Schneider Electric Schott North America Inc. Scosche Industries Inc. Scripps Networks Interactive Scull Communications Sculpteo ScyTek Electronics Inc.
Seabreeze Electric Inc. Seagate Seahorse Protective Equipment Cases Seal Shield LLC SECO-LARM USA Inc. Secugen Corp. Securifi Ltd. Securus Consulting Seebright Inc. Seek Thermal Seenda Technology Co. Ltd. SEIDIO Seiki
Se-Kure Controls Inc. Sellmark Corp. Semaphoric Smart Homes Inc. Semblant Sencorables LLC Sendero Group LLC SENGLED Sennheiser Electronic Corp. Sensedriver Technologies SENSIO Technologies Inc. Sensogram
GUIDING INNOVATION
In Washington, D.C. and state capitals nationwide, legislation and regulations that impact the technology industry are being considered every day. CTA’s Government
and Legal Affairs team, the legislative voice for consumer
technology (CT), is committed to advising, lobbying and
reporting on federal, state and international consumer
technology policy on behalf of Consumer Technology
Association members and industry.
Patent Trolls
CTA supports patent legislation reform that combats the
recent explosion of lawsuits brought by non-practicing
entities, better known as “patent trolls.” Every dollar
companies spend fighting baseless lawsuits is a dollar not
spent on creating jobs and developing new products,
which makes it more difficult for the American CT industry to compete internationally.
Disruptive Innovation
Disruptive innovation is central to America’s entrepreneurial culture. “Creative destruction” drives the market
15
through innovation, displaces older technology or ideas
with the new, and improves our lives. CTA has supported
disruptive technologies such as DISH Network’s “Hopper,” Airbnb’s unique home rental model and Uber’s popular Internet-based on-call car service. Disruptive innovation must be allowed to move forward in order to fuel
the next generation of innovation and not be stopped by
incumbent industries with legal or regulatory power.
Spectrum
The U.S. is facing a looming spectrum shortfall. CTA
supports government efforts to free up spectrum for
licensed and unlicensed use. In particular, TV broadcast
spectrum repurposed through voluntary incentive auctions will promote innovation and job creation, reduce
the national debt and amply compensate television
broadcasters that choose to participate. Most important,
incentive auctions will alleviate the spectrum crunch so
Americans can enjoy robust wireless broadband capability to power our innovation-driven economy.
GUIDING INNOVATION
Immigration Reform
CTA supports strategic immigration reforms that encourage
foreign-born entrepreneurs and U.S.-educated immigrants
to remain in the U.S. to build businesses and create domestic jobs. CTA has backed reform legislation from the 114th
Congress including the Immigration Innovation (I-Squared)
Act. The changes to national immigration policy from this
and similar pieces of legislation will help to attract the best
and the brightest to come and stay in the U.S.
Expanding Free Trade Agreements
CTA strongly supports the expanded Information Technology Agreement (ITA) and has been closely advising the
USTR on the technology industry’s position. A successful
ITA expansion, which will eliminate tariffs on our products,
will save billions of dollars for member companies. CTA has
consulted in Geneva with the Secretary General of the WTO
and ITA member nations. CTA also continues to coordinate
with the U.S. government, providing testimony and counsel
for ongoing negotiations.
Green Energy Efficiency
Consumer technology companies and CTA are leading
the way with a range of initiatives to leverage the power of
innovation to reduce the environmental impacts of the CT
industry. CTA works cooperatively with governments in the
development of energy efficiency initiatives and opposes
mandates that stifle innovation, reduce consumer choice,
and limit product features and services.
Safe In-Vehicle Technology/Driverless Cars
CTA is committed to the principle that a driver’s highest
priority must be the safe control of the vehicle. To this end,
CTA supports state legislation that prohibits texting while
driving as well as a ban on cell phone use by those with a
graduated driver’s license. However, CTA believes that policymakers must recognize that many in-vehicle electronics
contribute to safer driving and offer valuable benefits. But
the best and ultimate solutions are the technology and path
to the driverless car.
Guiding Principles on Privacy and Security
Security is an evolving concept that has forced us to reevaluate our notions of privacy. Consumers are making decisions to balance among technological benefits and privacy
outcomes. CTA’s privacy guidelines can help companies
earn consumer trust by encouraging consistent personal
wellness data management.
Consumer Technology and Connectivity in Airplanes
CTA was a leading supporter of the FAA’s decision to allow
airlines to expand the use of personal electronics on airplanes. Following the FAA’s decision to allow passengers
gate-to-gate access to their devices, the FCC opened a proceeding to remove technical barriers to expanded in-flight
data and voice communication.
Access to Innovative Technologies
CTA supports industry-driven solutions to ensure that
innovative technologies and services are accessible to
consumers with disabilities. CTA works with members of the
accessibility community and the FCC as it implements the
21st Century Video and Communications Accessibility Act
of 2010. CTA supports regulations that balance improved
accessibility with the flexibility to innovate.
Drone Rules
CTA is working with various stakeholders, Congress and
the FAA to advance the drone/UAV industry, addressing
safety and privacy issues, and promoting the beneficial use
of drones. CTA has partnered with the FAA on the "Know
Before You Fly" campaign to educate consumers on the safe
operation of drones. CTA also participated in the FAA’s Registration Task Force to represent consumer and commercial
users, manufacturers and drone retailers.
The Consumer Technology Association’s Political Action
Committee (CTAPAC) is the only political action committee
that specifically advocates on behalf of the consumer technology industry. A strong PAC is essential for CTA’s continued
success in Washington. Visit CTAPAC.tech to learn more.
Participate in CTA’s GAC
CTA’s Government Affairs Council (GAC) focuses on the public
policy issues that impact the consumer technology industry.
GAC holds monthly meetings to update members on news
from Capitol Hill and is subdivided into working groups.
Highlighting Innovation on Capitol Hill
The Innovation House continues to expand CTA’s presence
on Capitol Hill and serve as a hub for the technology industry
in Washington. The townhouse is a unique venue to educate
policymakers and staff about the latest consumer technology.
More than 85 events for members of Congress have been
held since it opened in December 2014 and more than 150
members of Congress have visited.
Consumer Technology Association Innovation Scorecard
The license to innovate, ability to hire qualified workers and
freedom from burdensome taxes are key factors for business
owners deciding where to design, make and sell their products and services. However, not all U.S. states offer the same
welcoming environment to support entrepreneurial activity.
To recognize favorable policy actions and business environments at the state level, CTA’s Innovation Scorecard provides
guideposts for states to improve their ability to innovate. To
see how your state ranks, visit CTA.tech/scorecard.
CTA.tech
16
ADVANCING TECHNOLOGY
Interoperability between devices is critical in addressing the trends of technological innovation, marketplace globalization and regulatory reform. Throughout
the year, CTA’s Technology & Standards team helps to
grow the technology industry by developing industry
standards to enable interoperability between new and
existing products on the market.
CTA functions as a vital connection between companies,
retailers and consumers to establish a unified technology
roadmap and tackles any impasses along the way. The
CTA Technology & Standards program has more than
70 committees, subcommittees, and working groups,
and roughly 1,100 participants. The program has an
unmatched reputation as a credible and flexible stan-
17
dards-making body accredited by the American National
Standards Institute (ANSI).
CTA conducts innovative PlugFests each year focusing
on connectivity and interoperability. These events allow
manufacturers to come together and test interfaces in
a semi-private, round robin fashion. Designers can sort
out connectivity issues between different manufacturers
before products get in consumers hands.
Technology & Standards committee, subcommittee and
working group meetings are open to the CT industry
and free for CTA members. CTA works for the industry
and, with help from the technology community, ensures
our role as the national and global standards developing
organization for consumer technology.
ADVANCING TECHNOLOGY
COMMITTEE SCOPES
FEATURED STANDARDS AT CES
Counting on Consistency in Fitness Wearables: As the popular-
•
•
•
•
•
In 2015, CTA launched its "Featured Standards at CES" program to
ity of wearables continues to grow, there is demand for increased
draw worldwide attention to important, new industry standards at
accuracy. Attendees got an overview of how CTA is working with
CES. Featured Standards at CES are promoted through informative
manufacturers to develop performance standards so consumers
panels and educational presentations during the CES Conference
get consistent tracking of sleep, calories, steps, and heart rate
Track program. At CES 2016, the panels provided detailed informa-
across products.
tion on the following topics:
Spectrum Musical Chairs and CE Devices: As LTE expands into
Completing the HDR Viewing Experience: High Dynamic Range
unlicensed spectrum used by Wi-Fi and other services, there are in-
(HDR) TV became a reality in 2015 with new standards describing
creasing instances of licensed services eyeing unlicensed spectrum.
how to deliver it to compatible TVs. Attendees learned how HDR
Attendees learned about LTE-Unlicensed, LTE License Assisted
and other enhancements get delivered to today’s best TVs and how
Access and other industry activities to coordinate unlicensed from
to future proof their video products.
a licensed position .
Recently Published Standards
• CTA-709.5, Control Networking Protocol Specification Part 5:
Implementation-Application-Layer-Guidelines, June 2015
• CTA-709.6, Control Networking Protocol Specification Part
6: Application Elements, June 2015
• CTA-861.2, Advanced Audio Extensions, August 2015
• ANSI/CTA-2042.1-B, Wireless Power Glossary Terms, August
2015
• CTA-2053, Receiver Specifications for ATSC 2.0 Security,
August 2015
• CTA-TR-12, Securing Connected Devices for Consumers in
the Home, November 2015
ACHIEVEMENTS
Product Marks
Product marks are used by companies to visually convey that
products meet certain performance levels. These product
marks help to facilitate connectivity and enable consumer
•
•
•
•
•
•
•
•
Amplifier Power for Mobile Electronics, CTA-2006-B
Portable Digital Media Interface, CTA-2017
Mobile Electronics Loudspeaker, CTA-2031
DTV Product Marks
Public Alert, CTA-2009-B
Portable Electronic Devices on Aircraft
Television Antenna Marks, CTA-2028, CTA-2032
Audiobook Marks, CTA-2003-C
eaker Stan
d
dsp
ard
Alliance Community Engagement
In 2015, T&S launched tools to better engage with industry
alliances, including developing Web-based tools that provide
resources for alliances, a newsletter that will keep the industry informed about alliance and CTA standards activities, a
networking event at CES 2016 that brought alliances and CTA
standards participants together, and an expanded Technology & Standards Forum in Spring 2016 that will include alliance
activities.
comparison shopping. Often the marks are based on CTA
standards or definitions and they rely on verification by the
licensee. Product marks are registered by CTA and licensed to
participants with an associated administration fee.
TA
lia
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31 C o m p
C
Sleep, Activity and EEG
The Health & Fitness Technology Subcommittee has three
active working groups. The Sleep Monitors working group is
addressing sleep monitor functions in wearable technology,
and is working on definitions and characteristics for wearable
sleep monitors. The Physical Activity Monitoring Standards
working group is drafting definitions and performance metrics
for physical activity monitors like step counters and calorie
counters. The Consumer EEG Data working group is working
on standards for consumer EEG data exchange and interoperability. See page 25.
nt
•
Lou
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R3 Audio Systems
R4 Video Systems Committee
R4.3 Television Data Systems Subcommittee
R4.8 DTV Interface Subcommittee
R6 Portable Handheld and In-Vehicle Electronics
Committee
R6.4 Health & Fitness Technology Subcommittee
R7 Consumer Electronics Networking Committee
R7.8 Modular Communication Interface for Energy
Management
R10 Residential Systems
For more information on CTA's standards activities, visit
standards.CTA.tech
CTA.tech
18
NAVIGATING THE INDUSTRY
Informed decisions begin with Consumer Technology Association market research. Focused on
every part of the $287 billion consumer technology
(CT) industry, CTA’s comprehensive market research
includes industry sales statistics, forecasts, economic analysis and consumer research. CTA market
research is valued at more than $1 million annually.
CTA's industry knowledge is relied on by the technology community, financial markets, the media
and economists. CTA member companies also have
access to CTA’s research library staff, publications,
webinars, presentations and research events year
round.
Economic Analysis
If you’re interested in how current geo-political
events could impact your businesses’ bottom line,
CTA's Chief Economist Dr. Shawn DuBravac can help
you understand the big picture issues facing the industry and offer suggestions about how to develop
your business plan around them. Dr. DuBravac also
writes a column for CTA’s flagship magazine, It Is
Innovation (i3).
CTA provides valuable insights into economic trends
impacting CT businesses through presentations
and webinars, as well as through the CTA Consumer
Sentiment Index, a monthly report that measures
consumer confidence in the economy and the outlook for technology spending, which CTA has been
tracking since January 2007.
Recent CTA Research Studies:
• Consumer Technology Post-Purchase Behavior
• Brands Working With Startups
19
• The Future of 3D Printing in Manufacturing, Prototyping & Global Supply Chain Management
• Virtual Reality: Promise and Reality - What's Ahead
For Creative Storytelling
• 2015 Video Consumption Trends
• Consumers Journey to Purchase - Wireless
• In-Vehicle Technology Report
• 2015 Black Friday Report
• Consumers Journey to Purchase - Health and
Fitness
• The Digital Imaging Ecosystem: Consumer Trends
• Consumers Journey to Purchase - Audio
• 22nd Annual CE Holiday Purchase Patterns
Upcoming Studies:
• Active Aging Study
• Wireless Device Life Cycle Study
• 14th Annual State of the Home Tech Builder
• 18th Annual CE Ownership and Market Potential
Research Library
CTA’s team of professional librarians is a valuable
member resource, fielding the most challenging
requests using CTA research as well as third-party
sources. Contact the CTA Research Library at 703907-7763, or via email: info@CTA.tech.
Webinars, Presentations and Events
Participate in Consumer Technology Association
Market Research webinars and presentations led by
industry experts for insights into the latest industry
research and trends, including seasonal updates,
political events and economic overviews. CTA’s webinars are free to members and can be accessed for
a fee by non-members.
NAVIGATING THE INDUSTRY
CONSUMER TECHNOLOGY ASSOCIATION PUBLICATIONS
Throughout the year, CTA provides members with the latest technology and industry news and information.
It Is Innovation (i3) – CTA’s
flagship magazine focuses on innovation in technology, policy and
business as well as the entrepreneurs and startups that grow the
consumer technology industry. i3’s
platform also includes its website,
CTA.tech/i3 and a mobile app for
iOS and Android tablets.
Digital America – An educational
resource for the tech industry, this
annual publication offers insights,
trends, market research, data
and analysis across 10 product
categories as well as a timeline of
significant industry milestones.
Five Technology Trends to
Watch – Published annually, Five
Techs uses the latest CTA market
research and analysis as well as
third-party research to predict
which products and services will
transform consumers' lives.
Consumer Technology
Association Blog – The CTA Blog
covers CTA initiatives, relevant
issues and research, as well as
industry trends.
Consumer Technology
Association SmartBrief – This
free, daily e-newsletter provides
a summary of the top tech news
stories to keep insiders informed.
"CTA market research is valued at more than $1 million annually."
CONSUMER RESEARCH
INDUSTRY SALES DATA
CTA’s deep understanding of the
consumer technology industry,
combined with innovative and proven
market research methodologies and
analysis techniques, enables CTA to
provide members with actionable
research. CTA members have access to
more than two dozen research reports
produced each year.
CTA delivers industry sales statistics in the following reports:
• CE MarketMetrics – tracks shipments of CE products from the factory to U.S. consumer sales channels. CE
MarketMetrics' weekly and monthly reports cover more than 50 product categories; and the program's
semi-annual forecasts provide a six year snapshot of unit sales, dollar sales and average wholesale unit price.
• U.S. Consumer Electronics Sales & Forecasts – featuring one-year and five-year sales forecasts, this report
details the size and growth of a wide array of electronics products. Produced twice a year.
• CE Historical Data – a comprehensive database of factory unit and dollar sales, average wholesale price and
household penetration rates across more than 50 categories of consumer technology products.
CTA.tech
20
HELPING TO GROW THE INDUSTRY
CTA works to build and enhance connections among tech companies, the media
and consumers to help grow the industry.
By educating both the media and consumers about the latest technologies, advanced
products and services, CTA aims to drive
market interest for these innovations.
CTA tells consumer technology stories using
promotional campaigns focused on media
placement, webcasts, interviews, speaking
opportunities, CTA publications and a na-
CTA PROMOTIONAL ACTIVITIES
The Innovation Movement
@imovement
The Innovation Movement (InnovationMovement.com) is CTA’s grassroots arm
which organizes public policy campaigns
to ensure the best that technology and
innovation can offer to improve the human
condition will not be delayed, restricted
or slowed by incumbent businesses using
government to impede progress. Media
engagement and strategic communications
tools are used to support CTA’s pro-innovation policy agenda at the national, local and
international levels.
Digital Answer Man Tour®
@CTAanswerMan
Jim Barry, CTA’s Digital Answer Man, raises
interest in CTA members’ products, helps
drive consumers into local retailers and
provides CTA members with national media
21
tional spokesperson tour. Member companies can participate in outreach programs
that help to stimulate sales of CT products
and services. Promotional campaigns by
CTA support the latest tech trends such as
3D printing, wearables, smart home, and
digital healthcare devices and services as
well as broad product categories including
accessories, drones, in-vehicle electronics,
digital imaging, audio, wireless, video and
the Internet of Things.
coverage at no extra cost. The CTA National
Media Tour, aka the "Digital Answer Man Tour,"
travels to more than 55 media markets each
year, conducting nearly 200 media interviews
to promote the latest consumer tech.
CTA Broadcast Studio
Located at the CTA headquarters in Arlington, VA, CTA’s studio for media interviews,
satellite media tours and other promotional
opportunities can be used by CTA members
for their broadcast media needs.
CE Cares
CE Cares is a social responsibility campaign
that provides consumers with information
including proper television placement,
safe listening guidelines, responsible use of
in-vehicle electronics and electronics recycling to promote consumer safety.
National TV Safety Day
The third annual partnership with Safe Kids
Worldwide for National TV Safety Day received strong media coverage driven in part
by cooperative promotional efforts from
Best Buy and Sam’s Club, and public sector
support from the Consumer Product Safety
Commission.
eCycling Leadership Initiative
CTA’s eCycling Leadership Initiative raises
awareness of more than 7,500 CT collection
sites, increases the amount of electronics
recycled responsibly, highlights the available collection opportunities and provides
transparent metrics on eCycling efforts. CTA
also hosts GreenerGadgets.org, a campaign
to inform consumers about electronics
recycling locations, energy efficiency of
electronic devices and eco-friendly uses of
CT devices.
International CES Press Services
CTA promotes members’ products before,
during and after CES. CTA can help members
develop a successful CES strategy with preshow promotions, on-site press conferences
and media engagement opportunities as well
as access to the pre-registered press list.
RECOGNIZING ACHIEVEMENT
CT Hall of Fame
The CT Hall of Fame honors visionaries who
pave the way for the products and services
that are changing consumer’s lives. Each
year a new group of inventors, engineers,
business leaders, retailers and journalists is
honored at a dinner in New York.
Innovation Entrepreneur Awards
The IEA awards program, sponsored by It Is
Innovation (i3) magazine and the CTA Small
Business Council, recognizes inspiring
HELPING TO GROW THE INDUSTRY
entrepreneurs, leading businesses and exceptional startups in the CT industry. The
2015 winners were Hong Lip Yow, AcousticSheep, and two startups: Paper Battery
Company and Whistle Sports Network.
Digital Patriots
The Digital Patriots Awards dinner honors industry and government leaders for
their positive impact on the CT industry. The 2016 recipients were U.S. Senator
Cory Booker (D-NJ) and Congressman Blake Farenthold (R-TX). Senator Marco
Rubio (R-FL) was also honored with CTA’s Innovation Policy Ninja Award.
CES Innovations Awards
The CES Innovation Awards is an annual competition honoring outstanding design
and engineering in consumer technology products. Products are featured on-site
at CES.
Mark of Excellence Awards
CTA’s Mark of Excellence Awards recognizes the best in custom integration and
installed technology at CES.
CTA RESOURCES
CTA’s websites and training programs
educate retail salespeople, installers,
technicians and consumers on the latest
technology trends and products.
• Mobile Electronics Certified
Professionals (MECP) – The
only national program that tests
and certifies mobile electronics
installation technicians and
sales people on the installation
techniques and capabilities of
automotive information technology,
entertainment, navigation and safety/
security systems. Thousands of
professionals at retail locations hold
MECP certifications.
• Electronic System Professionals
Alliance (ESPA) – CTA, CEDIA &
NSCA founded ESPA in 2006 to meet
the demand for properly trained
ESPA-Certified electronics system
technicians.
• TechHome Referral Database –
TechHome.com is a one-stop-shop
for consumers to find a nearby home
technology integrator and learn how
to turn their home into a smart home.
CONNECT WITH US
CTA’S DIGITAL MEDIA PRESENCE
To ensure that CTA and its member companies are an integral part of the everyday conversations
about consumer technology online, CTA has enhanced its digital media presence to include the
following Web and social media properties: On the Web:
• CTA.tech, the official home of CTA
• CES.tech, representing CES
• DeclareInnovation.com, CTA’s public policy
perspective
• It Is Innovation (CTA.tech/i3), CTA’s flagship
publication
• The CTA Blog (CTA.tech/blog), CTA’s official
blog
• GreenerGadgets.org, which shows consumers how to sustainably use and recycle CT
products.
• Facebook: Keeping our communities updated with the latest CT news.
• Facebook.com/ConsumerTechnologyAssociation
• Facebook.com/CES
• Facebook.com/InnovationMovement
• Twitter: Breaking the latest news on CTA,
CES and the industry.
• @CTATech
• @CES
• @imovement
• Periscope: Watch live broadcasts from CTA
and CES
• Periscope.tv/CTATech
• Periscope.tv/intlCES
• Snapchat: Follow CES at "cesofficial" for CES
news and behind-the-scenes photos and
videos.
• Instagram: Enjoy images from CTA events
and other industry related programs.
• @CTA
• @CESofficial
• YouTube: Follow CTA and CES for videos
covering the industry and CES.
• YouTube.com/CESontheTube
• YouTube.com/CEAontheTube
• Google+: Join our Circles for news and information about CTA, CES and the industry as
well as our upcoming Google Hangouts with
executives and industry
leaders.
• +CES
• +CEA
CTA.tech
22
INTERNET OF THINGS
The ever-growing and constantly changing landscape of
technology has conditioned us to not settle for just a myriad of high-tech devices. Instead, we want all our devices to
be able to talk to one another and be connected on a single
network to make our interactions with technology, devices
and life easier. Welcome to the Internet of Things, or simply
put, IoT, where connectivity and interoperability are uniting
all of our devices under one umbrella.
CTA stands at the forefront of IoT growth and usability,
making sure the CT industry optimizes its devices and
networks to seamlessly work together. According to CTA’s
semi-annual U.S. Consumer Technology Sales and Forecasts
report, IoT will help lead the U.S. consumer technology
industry to a record-setting $287 billion in retail revenues
($224 billion wholesale) in 2016.
From a government and policy standpoint, CTA has addressed the concern over information privacy and security. The CTA Tech & Standards team works year-round to
develop standards and bring manufacturers together to
make sure devices connect. At CES 2016, IoT technology
was featured all across the show floor by industry leading
companies and innovative startups.
Information Privacy, Security and Spectrum
The significant increase in the market for smart, connected devices, combined with media coverage of major data
breaches, has thrust the consumer technology industry into
a national conversation about the privacy and security of its
products. CTA works with its members to manage this complex policy environment using a comprehensive strategy of
member education, outreach to regulators, thoughtful responses to legislative initiatives, and promotion of effective
industry self-regulatory frameworks.
23
INTERNET OF THINGS
Recently, CTA supported a bill titled “Developing Innovation
and Growing the Internet of Things” Act, also known as the
DIGIT Act. This bipartisan bill will bring together interested
stakeholders from the federal government and private sector
to give Congress recommendations. With support across the
aisle, the DIGIT Act is a step in the right direction to ensure
the IoT industry has access to the spectrum it needs to continue to grow and enhance lives.
In August 2015, Gary Shapiro testified at a congressional
hearing on the topic of IoT. He explained to Congress that industry-driven solutions best promote innovation and protect
consumers from unfair use of their data. Shapiro told Congress about the growing number of connected devices in the
market and that consumers are embracing the positive impacts of technology. As a result, Shapiro informed Congress
that the industry needs additional licensed and unlicensed
spectrum, the platform on which most of these new devices connect, and that there are not enough highly-skilled
workers; H-1B visa caps should be expanded to allow for more
innovative and technologically savvy immigrants.
PlugFests and Standards
CTA conducts PlugFests each year focusing on connectivity
and interoperability. These events allow manufacturers to
come together and test interfaces in a semi-private, round
robin fashion. Designers can sort out connectivity issues
between different manufacturers before products get in consumers hands. PlugFests held by CTA includes those dedicated to products with CTA-861 (HDMI/HDCP/DisplayPort/CEC)
interfaces and for ATSC Mobile/Handheld-based Devices.
PlugFest22 is scheduled for May 15-19, 2016, in Burlingame,
CA. For more information contact PlugFest@CTA.tech.
Securing Connected Devices for Consumers in the Home,
which addresses security concerns related to the connected
devices for consumers in the home. Also, the Tech & Standards Home Networks Committee created an IPv6 Working
Group to begin development of an IPv6 host and router profiles requirements standard. The scope of this standard is to
identify the required features and capabilities for stand-alone
routers and hosts with support for IPv6 and related necessary
protocols. This standard addresses home/SOHO router and
related host requirements.
IoT at CES
Some of the most cutting-edge companies showcased IoT
products and networks at CES 2016. One of the areas that
captured the essence of IoT was the Smart Home Marketplace, presented by Bosch and Coldwell Banker. Products
from companies like Bosch, Ooma, Zmodo, GalaxyWind,
EnOcean and Kwikset showed attendees the capabilities of a
smart home and IoT. From basic security monitoring or more
customized access to appliances, lighting, window coverings,
irrigation, entertainment systems and more – homeowners
were delighted to discover how to use IoT to enjoy more
convenience and more comfort.
CES 2016 also featured conference programming that allowed
attendees the opportunity to delve deeper into the topic of
IoT. Principal Analyst for Ovum Mike Sapien led a supersession panel called “IoT Business Strategies: Partnerships for the
Sharing Economy.” The Innovation Policy Conference Track at
CES 2016 also featured an IoT panel called “Internet of Things:
Myriad Benefits and New Challenges,” which was moderated
by Alan Davidson, director of digital economy and senior
advisor to the secretary, U.S. Department of Commerce.
The Tech & Standards Consumer Electronics Networking
Committee recently developed the standard CTA -TR-12:
CTA.tech
24
GROWING DIGITAL HEALTH AND FITNESS
CTA is active in growing the ecosystem of digital health and wellness. Formed in
2013, CTA’s Health and Fitness Technology Division seeks to raise awareness of how
consumer technologies and services can help improve overall health. By conducting research on products, apps and services; working to ensure a sound regulatory
environment that balances innovation with safety and privacy; collaborating with
the medical community to identify ways that health and fitness technologies can
deliver better health outcomes and supporting Technology & Standards initiatives,
the division seeks to grow the marketplace and enhance consumer awareness.
The companies that make up the CTA Board are diverse and represent a vast range
of opportunities. Work being done by member companies using different business
models ranges from mobilizing health care to reduce cost and complexity of care
from hospital to home to makers of stylish and innovative health and fitness devices
to a range of new mobile medical apps.
25
GROWING DIGITAL HEALTH AND FITNESS
Connecting the Industry with Standards
The Health & Fitness Technology Standards Subcommittee
was launched in 2015 and has three active working groups
tackling specific areas of focus. Technology & Standards
initiatives help to create performance benchmarks or other
standards to advance consumer acceptance of the wearables industry.
• The Sleep Monitors Working Group addresses sleep
monitor functions in wearable technology. Current
standardization work is focused on common definitions
and characteristics for wearable sleep monitors, which
includes addressing the functionality necessary in consumer devices to measure such characteristics.
• The Physical Activity Monitoring Standards Working
Group is drafting definitions and performance criteria
for measuring attributes like step or calorie counting on
consumer wearable or app-based physical activity monitors. This working group aims to address the challenge
of different fitness trackers having different sensors,
different use cases, and various algorithms by establishing common definitions for the simplest metrics. Work is
focused on a standard addressing step counting. Further
efforts could include a measurement standard that would
allow consumers to compare fitness trackers.
• The Consumer EEG Data Working Group is working on
standards for consumer EEG data exchange and interoperability, to include local transmission, event description, user state description, file storage and group level
meta-data encapsulation. Consumer EEG can have future
impact on neurogaming, adaptive teaching, self-regulation of brain function, self-quantification of meditation or
focus, and connected health.
Promoting the Industry
By educating the media and consumers about the latest
technologies, advanced products, apps and services, CTA
aims to drive market interest for these innovations. CTA
hosted a December satellite media tour (SMT) on health
and fitness technology earning 29 TV and radio interviews in
markets such as Indianapolis, Portland and Columbus. The
SMT earned roughly 12 million media impressions, garnering
consumer exposure for health and fitness technology. The
SMT featured wearable activity trackers, smart sleeping devices, health-focused apps, smart sporting equipment and
wireless headphones, while sharing the benefits of health
and fitness technology.
FITNESS, HEALTH AND WELLNESS AT CES 2016
The Fitness & Technology Marketplace featured the
latest developments across the digital fitness category.
There were more than 80 exhibitors from Greencomm Co.
Ltd. with its line of smart wearables to Vert that highlighted
its wearable jump technology for athletes with real-time
analytics. Attendees saw advanced products, services and
solutions using technology to make workouts and outdoor
activities fun, safe and effective.
Health & Wellness Marketplace
presented by Digital Health Summit
Digital health continues to grow at an astonishing pace,
with innovated solutions for diagnosing, monitoring and
treating illnesses, to advancements in health care delivery
and smarter lifestyles. More than 75 exhibitors showed how
technology is keeping people healthier and improving the
ability to diagnose and treat illness.
A full lineup of conference sessions at CES devoted to
health, wellness and fitness addressed this growing marketplace showing how technology is keeping people healthier
and enhancing workouts to help athletes achieve better
outcomes.
Defining Opportunities with CTA
Market Research
CTA Market Research helps CTA members make informed
business decisions. CTA’s recent Consumers’ Journey to
Purchase report shows manufacturers and retailers where,
when and how to connect with consumers along their
purchase journey in the consumer technology ecosystem.
The research also found post-purchase satisfaction is high
in the health and fitness category with 97 percent of purchasers exhibiting high satisfaction with their product. The
report examines how consumers research, buy a device,
use it and ultimately dispose of and/or replace it with a
new one. But while each product purchase journey in the
consumer technology industry generally follows the same
trajectory, the steps taken along the path can vary greatly
by product category, as seen in this CTA report.
More, the health and fitness category is influenced significantly by the seismic demographic shift occurring in the
U.S. with seniors between 65 and 85 predicted to soar to
16.6 percent of the population by 2025. What’s more, these
seniors want to live healthier, active independent lives.
CTA’s latest Market Report, Active Aging, with Parks
Associates defines “Active Aging,” as a proactive way of
living that balances growing older with the active pursuit
of quality of life. According to Parks Associates, the active
aging market now includes 85 million consumers consisting of both seniors and their family caregivers. This market
represented a $24.4 billion market opportunity in 2015 and
will grow to $42.7 billion in 2020, a 12 percent compound
annual growth rate (CAGR) over the next five years.
Serving seniors is also the focus of the Consumer Technology Association Foundation. The Foundation serves a vital
role in supporting nonprofit organizations using technology to enhance the lives of seniors and people with disabilities. The Foundation supports programs that impact these
communities launching its first series of grants in 2012.
CTA.tech
26
THE NEW FACE OF ENTERTAINMENT
The world of entertainment has experienced dramatic change over the last half century, such as the transition from
analog to digital high-definition television (HDTV) and onward to 4K Ultra High-Definition (UHD), or the shift from
physical to digital audio mediums and the rise of MP3. On the horizon lies the potential of such groundbreaking
innovations as 8K UHD and virtual reality. CTA serves as an avid devotee of the industry that produces the technologies, devices and services that provide consumers with these ever-evolving entertainment options.
The benchmark for entertainment has never been higher. Technologies like 4K UHD and high-resolution audio,
coupled with new content distribution options, offer consumers the most immersive and accessible entertainment
to date. To ensure that consumers experience the best of what the consumer technology (CT) industry has to offer,
CTA works on many levels to foster future innovations and contribute to the growth of the CT industry through
industry promotion, standards development and a number of unique member programs.
27
THE NEW FACE OF ENTERTAINMENT
Promoting Entertainment
Thanks to volunteers from a wide spectrum of the Consumer Technology Association’s 2,200 member companies,
CTA’s divisions and working groups promote technologies
vital to our entertainment. With divisions focused on technologies ranging from video and audio to accessories, digital imaging and wireless, it’s difficult – if not impossible – to
find a CTA division, committee, council or working group
that doesn’t touch entertainment in some way.
Take for example the Audio Division High-Resolution Promotion Working Group, formed by CTA’s Audio Division to
focus on the promotion of high-resolution audio. Through
consumer education and retailer training, this group of
volunteers works to bring the best audio experience to
consumers’ ears. Similarly, the 4K Ultra HDTV Communications Working Group was formed with the goal of helping
consumers and retailers understand the benefits of UHD TV
through sales and purchasing tips, 4K marketing strategies
and promotional campaigns.
Entertainment at CES
There’s no better place to see what role entertainment plays
in the CT industry than at CES. From announcements related
to how content is created, to how it is distributed and the
devices it is consumed on, CES 2016 brought a wide angle
view of consumer entertainment to Las Vegas in January.
4K UHD TV took a step forward at CES 2016, when the UHD
Alliance – made up of such companies as Amazon, Disney,
DirecTV, Panasonic and Sony – announced the Ultra HD
Premium criteria and certification. The label sets the specifications for devices, distribution and content that go beyond
resolution to high dynamic range (HDR) and immersive
audio.
RESEARCHING ENTERTAINMENT
Behind the breathtaking home theaters on display at CES
lay the content delivery platforms. A frequently developing
aspect of the entertainment landscape, CTA has guided
consumers as they have gone from viewing their content on
VHS, to DVD, to Blu-ray Discs and streaming. CES provides a
platform for content provers like Netflix – who chose to announce at CES that their streaming services had launched in
an additional 130 countries – to expand and give the world
an idea of what the entertainment landscape of tomorrow
looks like.
Like CES, the role entertainment plays in Las Vegas each
January needs to be seen to be believed.
By providing the industry with comprehensive market data including industry sales statistics, economic
analysis and consumer research, CTA provides member
companies with forecasts measuring the influence of
entertainment devices and services on the industry.
With reports like 2015 Video Consumption Trends and
Consumers Journey to Purchase – Audio, CTA not only
measures the overall impact of entertainment related technologies on the overall $287 billion consumer
technology industry, but offers retailers and manufacturers a roadmap to consumer adoption.
CTA.tech
28
CONSUMER TECHNOLOGY ASSOCIATION DIVISIONS
CTA relies on member volunteers for direction, goal-setting and governance. Whether you are looking to help develop CTA initiatives, create industry standards or influence legislation on
behalf of the industry, there are many opportunities to volunteer on one of CTA’s Councils or Boards.
The Accessories Division encourages
The Audio Division fosters growth and
accessory product sales, consumer education
and the development of industry standards that
promote continued growth, innovation and
compatibility for accessories.
profitability for the manufacturers, distributors
and retailers of consumer audio products.
The Digital Imaging Division supports
the growth and profitability of the digital imaging
industry.
The Health and Fitness Technology
Division explores where health and fitness
Key Focus
• Educate consumers on how accessories can
help extend the functionality, enhance the
performance and add to the enjoyment of
their products.
Key Focus
• Educate consumers and raise their awareness
of the virtues of a quality audio experience.
Key Focus
• Extend the CTA reputation into the digital
imaging community.
• Encourage channel partners to sell audio as a
value-added solution and provide them with
the necessary tools.
• Educate retailers and consumers about the
complete digital imaging experience, encompassing cross-category trends, integration
opportunities, and the enjoyment afforded
by innovative imaging products, services and
uses.
Key Focus
• Conduct consumer and industry market
research around health and fitness technology
products, apps and services.
• Provide retailers with strategic guidance and
thought leadership on the importance of
selling accessories through a series of bylined
articles in trade magazines.
• Conduct research to examine factors that
influence accessory purchase decisions.
29
• Analyze the audio marketplace to provide
members with the information they need to
improve their sales and market share.
• Provide insight on trends and opportunities
in digital imaging through CTA-sponsored
research.
meets consumer technology. This group seeks to
raise awareness of how consumer technologies
and services can help improve health and fitness.
• Ensure that health and fitness technology
devices, apps and services can thrive in a
sound regulatory environment that balances
innovation with safety and privacy.
• Collaborate with the medical community to
identify ways that health and fitness technologies can deliver better health outcomes.
CONSUMER TECHNOLOGY ASSOCIATION DIVISIONS
The TechHome Division represents the
The Wireless Division works to promote
channel for home automation, entertainment
and networking products, including installers,
distributors and manufacturers.
the growth of wireless products, applications
and services by bringing wireless manufacturers,
distributors, retailers and related businesses,
technologies and services together.
Key Focus
• Develop resources to help CTA members
foster business in the installed technology
market.
Key Focus
• Develop programs that help to grow wireless
products and services and advance convergent technologies for consumer markets.
• Increase awareness of energy-efficient
systems and installations that professionals
design and install.
• Nurture continued device convergence
among wireless technologies.
• Help homeowners, builders, realtors, architects and installers evaluate the technological
sophistication of a home and build value for
installed technology using CTA’s TechHome
Rating System.
• Enhance the awareness of wireless technologies among consumers and improve the
customer experience at retail.
The Vehicle Technology Division expands the in-vehicle electronics industry through
targeted programs and services.
The Video Division fosters the growth and
development of the video products sector of the
consumer technology industry.
Key Focus
• Raise consumer awareness about automotive
technology products and solutions.
Key Focus
• Conduct market research on consumer sentiment of the latest home and personal video
entertainment technologies and consumption
trends.
• Lead industry efforts to develop products that
reduce driver distraction and increase driver
focus and safety.
• Expand the Mobile Electronics Certified Professional (MECP) program among retailers, industry training schools and other educational
institutions, and promote the importance of
professional installation to consumers.
• Drive awareness of 4K Ultra High-Definition
and next generation television technologies
among industry and consumers.
• Work with stakeholders to ensure that
accessibility is properly balanced with the
need to preserve innovation and flexibility for
manufacturers.
CTA.tech
30
CONSUMER TECHNOLOGY ASSOCIATION COUNCILS
31
The Small Business Council brings
The Retailer Council allows retailers
The Content and Entertainment
Council works to unite the entertainment
together small business members with
programs that drive the growth and success
of entrepreneurs through education,
collaboration and mentoring.
to deal with challenges that span product
categories and vertical business structures.
Multi-category and single-category retailers
as well as e-commerce, m-commerce and
catalog businesses, are encouraged to
participate.
and consumer technology industries to
bring new and innovative technologies to
market and help shape the future of the
technology, content and entertainment
industries.
Key Focus
• Act as an incubator for member
businesses and support
entrepreneurship.
• Harness CTA resources to provide
programs that serve the business needs
of small companies.
• Build bridges between large and small
CTA companies through the exchange of
ideas and mentoring roles.
Key Focus
• Create opportunities for networking and
discussion: retailer to retailer and retailers
to vendors.
• Promote opportunities for consumers to
learn about technology products.
• Create programs where retailer members
can discuss solutions to issues facing
their businesses, and exchange ideas with
other retailers and business experts.
Key Focus
• Create opportunities to collaborate
with other CTA member divisions on the
intersection of technology and content
with consumers.
• Support and promote new content
formats and interoperability.
• Conduct valuable market research
around consumers’ content consumption
behaviors, patterns and preferences.
The Disruptive Innovation Council
supports the growth of innovative
companies developing technologies and
services that are disrupting traditional
business models and creating new markets.
Key Focus
• Provide support and advocacy to help
disruptive innovation companies navigate
market and policy challenges.
• Conduct market research around
disruptive innovation technologies,
products and services.
• Provide members with educational
and networking opportunities in the
disruptive technology space.
CONSUMER TECHNOLOGY ASSOCIATION WORKING GROUPS
Audio Division High-Resolution
Promotion Working Group
3D Printing Working Group
4K Ultra HDTV Communications
Working Group
Startup Working Group
This working group focuses on the
promotion of high-resolution audio. The
goal is to help avoid consumer confusion
and aid retailers and manufacturers in selling
high-resolution audio products.
3D printing has the potential to
revolutionize manufacturing and design
output, but faces significant hurdles. The 3D
Printing Working Group focuses on policy
(intellectual property, copyright, patents),
environmental concerns, consumer
education and marketplace trends.
The 4K Ultra High-Definition (4K UHD)
Television Communications Working
Group seeks to develop promotional and
educational activities to assist in driving
the consumer market for 4K UHD and next
generation video technologies. The group
focuses on reaching consumers, retailers
and media with key messages as well as sales
and purchasing tips, updates on product
and content availability and how best to
showcase this amazing technology to
consumers.
The Startup Working Group is a forum for
member companies to discuss business
challenges faced by startups, providing
input and feedback on initiatives and
programs that benefit the startup
community. Key areas of focus include
identifying relevant educational content,
devising networking opportunities and
exploring channels to highlight the
innovation of startup members.
CTA.tech
32
THE CONSUMER TECHNOLOGY ASSOCIATION FOUNDATION
The Foundation is a public, national foundation established with the
mission to link seniors and people with disabilities with technologies that enhance their lives. The Foundation is focused on strategic
support of programs to impact these communities and has provided
nearly $2 million in support since launching in 2012. It also serves to
engage industry, consumers, government, advocacy groups and other
key stakeholders around these important issues.
33
THE CONSUMER TECHNOLOGY ASSOCIATION FOUNDATION
MANY PROGRAMS ARE SUPPORTED BY THE FOUNDATION INCLUDING:
• Selfhelp Community Services – supports a virtual senior center that engages low-income homebound seniors and combats social isolation.
• BridgingApps – identifies mobile applications that can assist people with a range of
disabilities.
• Gallaudet University TAP – identifies best practices for alerting people who are deaf or
hard of hearing through smart home technologies.
• Lighthouse Guild – supports the Grunwald Technology Center, which allows people who
are blind or low vision to try out consumer technologies and take classes to learn more
about how these technologies can promote independence.
• Older Adults Technology Services – supports technology education program for older
adults in both Manhattan and upstate New York. Programs teach technologies that
promote independence, combat isolation and provide entrepreneurial employment
opportunities.
The Foundation has also supported two organizations in Las Vegas, the site of CES:
• Blind Center of Nevada – provides education and activities for people who are blind or
visually impaired in the Las Vegas community.
• Easter Seals of Nevada – provides services and education to people with disabilities
throughout Nevada.
At CES 2016, the Foundation highlighted five startup companies in Eureka Park that won the
first “Tech to Improve Lives” contest. The Foundation also hosted meetings, interviews and
sessions highlighting the positive impact that consumer technologies have in promoting
independence for older adults and people with disabilities.
For more information, visit CTAFoundation.tech.
CTA.tech
34
JOIN US
The Consumer Technology Association member community spans more than 2,200 companies from every segment of the
consumer technology industry. Large or small, established or a startup, CTA provides members with valuable information,
benefits, representation and leadership to help grow your company in this vibrant industry.
TOP BENEFITS FOR CTA MEMBERS
35
• CES – The Consumer Technology Association is the owner and producer of CES, which unites more than 170,000
retail buyers, distributors, manufacturers, market analysts
and press from all over the world. Leverage discounts on
CES exhibit space and receive other CES benefits.
• Events and Webinars – Network with peers and potential business partners at CTA member-only events and
webinars.
• Government Affairs – Track state legislative activity and
have a collective voice in the industry.
• Industry News – Receive insightful publications like It Is
Innovation (i3) magazine, CTA SmartBrief and Plugged In.
• Promotional Opportunities – Receive video, radio and
print exposure from CTA spokespeople and publications.
• Industry Career Center – Connect to employers with the
largest audience of industry professionals.
• Market Research – Get access to consumer research,
economic analysis and a staff of researchers for help.
• Grow your Business – The Small Business Council’s Mentor Program pairs entrepreneurs with industry veterans.
• Training and Certification – Train and certify your
employees with CTA programs.
CTA's unique member programs allow companies of all
types to collaborate and contribute to the growth of the CT
industry. CTA offers promotional programs, market research
projects, industry training, savings on business services and
events throughout the year including CES and CES Asia. Get
involved today and help to shape the industry's future.
For more information visit CTA.tech.
e
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Thursday, J
8, 2017
#CES2017
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Las Vegas, NV
Congratulations
INNOVATION CHAMPIONS
• Arizona
• Delaware
• District of Columbia
• Indiana
• Kansas
• Massachusetts
• Michigan
• Nebraska
• North Dakota
• Texas
• Utah
• Virginia
• Wisconsin
The Consumer Technology Association (CTA)™ Innovation Scorecard ranks each state by
its willingness to welcome innovation–such as aerial drones and the sharing economy–
through smart policy that supports our nation’s entrepreneurs, whether a small startup or
global tech leader.
Does your state welcome innovation?
Visit CTA.tech/scorecard
Technologies Sensor Electronic Technology Inc. Sensor Mobility Sensoria Inc. Sensor-Me SensorSphere Sensory Inc. Sensum Sentons USA Inc. Sentry Industries Inc. SentryNet SENVIV Technology Co. Ltd. Sequent Learning
Networks Servicetarget ServInt Seven Dreamers LaboratoriesInc. Sevenhugs Seventh Avenue Inc. Shanghai Feixun Communication Co. Ltd. Shanghai Fusion Tech Co. Ltd. Shanghai Silver Flute Sound Co. Ltd. Sharecare Sharp
Electronics Corp. Shaxon Industries Inc. Shenzen ANTOP Shenzhen 3NOD Digital Audio & Video Co. Ltd. Shenzhen AAPPAA Technology Co. Ltd. Shenzhen Akun Electronic Co. Ltd. Shenzhen Bauway Technology Limited
Shenzhen CardioCycle Technology Co. Ltd. Shenzhen Carku Technology SHENZHEN CHUANGWEI-RGB ELECTRONICS Co. Ltd. Shenzhen Hongshanjie Technology Co. Ltd. Shenzhen KSY Technology Co. Ltd. Shenzhen Medica
Technology Development Co. Ltd. Shenzhen Meidong Acoustics Co. Ltd. SHENZHEN MELE STAR TECHNOLOGY Ltd. Shenzhen MTC Co. Ltd. Shenzhen Smart Care Technology Limited Shenzhen Starworth Manufacturing Co.
Ltd. . Shenzhen Vtsonic Co. Ltd. Shenzhen Win-Top Electronic Tech Co. Ltd. Shenzhen Yixinfa Electronics Co. LLC SHFT LLC Shine Frame Shinybow Technology Co. Ltd. Shoptouch ShowHow2 Showtime Networks Inc. Shuddle
Inc. Shutterfly Sichuan Changhong Electric Co. Ltd. Sigma Corp of America Sigma Designs Inc. Signal Communications Inc. Signal Path International Signature Control Systems Inc. Signs.Com Silex Technology America Inc.
Silicon Image Inc. Silicon Labs Silicondust USA Inc. Silvercar Inc. Silverstone Technology Inc. SIM2USA Inc. Simaudio Ltd. Simple Living Technology Simple Matters LLC SIRAS Sirin Mobile Technologies AG SIRIUS XM Radio Inc.
SITE ON SOUND Six8 Media Sixth Fuel Skarberg Sales & Marketing Skipstone LLC Skiva Technologies Inc. SKM Industries Inc. SkuLLCandy Skulpt Sky Tech Worldwide Inc. Sky UK Limited Skylink Group Sleep and Fatigue Institute
Sleep Matters LLC Sleep Shepherd LLC SLIDE’EM Smart & Blue Smart DrivInc. Smart Fission Smart HD Life Smart Life LLC Smart Razor LLC SMART RED LIMITED Smart Strappers Smart Wheel Intelligent Mobility Smartalek
Smartear Inc. Smartech Homes Inc. Smarthead Digital SMARTwheel Smithville Telecom LLC SMK Electronics Corp. Smoothtalker - Mobile Communications Inc. SMS Audio Snail Games USA Inc. Snakable Inc. Snakebyte USA
SnapAv Snapchat Inc. Snapped On the River Music Sneaky Squid SNUPI Technologies Inc. Social Driver Soft Machines Inc. SoftKinetic SOL REPUBLIC Solaris Management LLC Solutions Alltech GroupInc. Somabar Somfy Systems
Inc. Sonet Technologies Inc. Sonic Blocks Inc. Sonic Emotion Sonic Force Ltd. Sonnet Industries Inc. Sonos Inc. Sony Electronics Inc. Sound Around Inc. Sound Ideas Inc. Sound Pockets LLC Sound World Solutions Soundcast
LLC Soundhawk SoundVision Soundvision Source3 South Shore Audio Video Installation Southern Telecom Southwire SOYO Technology Development Co. Ltd. Spacebound Inc. Sparo Corp SPEC Sensors LLC Specialized Retail
Services LLC Specialty Technologies/SVS Spectra Merchandising International Inc. Spectrum Optix Inc. Spectrum Photo and Digital Services Speechtrans Inc. Speedify Spend Consciously Sphrynx Solutions LLC Spider
International Spider USA Inc. Spiderworks Group Spirit LLC Spirosano Split Technology Inc. Splitsecnd Sports Data Labs Spot Spracht Spree Wearables Inc. Sprimo Sprosty Network Spyder Digital Research Inc. Squaretrade
Stackline Stamford International Inc. Stampede Presentation Products Standstand Inc. Stark Starling Starpower Home Entertainment Systems Inc. DBA Starpower Starry Inc. Starz LLC Steelmate Co. Ltd. Steiger Dynamics Steren
Electronics International LLC Sterlings Secret Co. Stiernberg Consulting Stillwater Designs Audio Inc. Stirworks Inc. Stonecrysus Straight Wire Strap Strax Americas Inc. Stream TV Networks Inc. Streamdynamics Streamunlimited
Engineering Gmbh Striiv Strone Technology Pty Ltd. Structured Home Solutions LLC Stuart’s Audio Student Services Inc. University Store STYR Labs Suddath Global Logistics Sudio AB Suess Electronics Suitable Technologies
Suki LLC Dba Ohmibod Sumar International Inc. Sumida America Components Inc. SunBriteTV LLC Sungale Electronics (Shenzhen) Limited Sungame Corp. Sunny Opotech Super Talent Technology/Ma Labs Superd Co. Ltd.
Superior Communications Supersonic Inc. Supertooth ECE SAS Supova Surecall Surreal Systems Inc. Suryl Inc. Sustainable 2U Inc. Sutherland Global Services Inc. Swann Communications Swiftpage SWIFTPOINT LIMITED
Switchcase SwitchEasy Limited Symbolshifters LLC Synapse Product Development Synchrony Financial Synology America Corp. Syntrogi Systech Electronics Ltd. System 7 T. S. MicroTech Inc. T1 Technologies Inc. Tabletexpress
TAJM Consulting LLC Take 5 Audio Talygen Inc. Tandemlaunch Inc. Tangibly Tannoy North America Inc. Tanoshi Inc. Target1 Instruments LLC Targus Group International TazTag TBT Inc. TD Semi Inc. Team Promark LLC Team
Research Inc. Techlab Photo LLC Technicolor Technocel Technology Launch Techslinger Techteriors LLC Tejas Innovative Solutions Pvt Ltd. Tekdry International Inc. Telamon Corp. TELEDEX TeleDynamics Teleforce USA
Telepathy Japan Inc. Teletron Inc. Telexa Inc. Telos Audio Design Tel-Star Communications Inc. Ten Stories Tenergy Corp. Tennibot Teqtronix International Inc. Tera Grand Corp. Tero Industries Inc. Terra Novum Tesan Iletisim AS
Texas Instruments Inc. Tform Inc. TGI Technology Pte Ltd. The Audio Partnership LLC The Bellow Group LLC The BIG Corp - Baker International Group The Copper River Group The Dunn Group The Electric Jukebox Co. The Eye
Tribe The Guitammer Co. The Imaging Depot LLC The Innovatis Group Inc. The Joy Factory Inc. The Marion Group LLC The Mustard Concept Inc. The Next Co. The Nielsen Co. The NPD Group The Opus Edge The PTR Group
THE RETAIL OUTSOURCE The Screening Room The Security Group Corp. The Signal Group Inc. The Singing Machine Co. Inc. The Stereoshop Inc. The Thule Group The Tiffen Co. The Vision Council The Whistler Group The
Wireless Registry Theory Associates Thiel Audio Products Co. Thinium Think Food Ventures Think Tank Photo Thinkanalytics Inc. Thomas KL Ltd. THX Ltd. Tianma NLT USA Inc. Tiertime Corp. Time Direct Inc. Timex Corp. Tint
World Tintek Global Titan U.S. Corp. TiVo Inc. Tivoli Audio TJM Innovations LLC TKS INT’L LLC T-Mobile US TMSOFT TN Solutions LLC Tome Inc. TomTom Top-Shelf Consulting LLC Toptek Development Limited Inc. Toshiba
America Inc. Total 3D Solutions ToteGear LLC Totem Acoustic ToteVision TOUS SOFTWARE CORP Toyota Motor North America TP Vision Belgium NV TP-Link Technologies Trace Live Networks Trackimo Inc. Trackr Tractica
Transitscreen Translink Capital Traub Brothers LLC Travel Blue Trellie Inc. Trewgrip LLC Triad Speakers Inc. Tributaries Cable Trident Communication Technology Trilumina TripAdvisor TruckSkin LLC Truli Media Group Inc. Try
Safety First Inc. TTE Technology Inc. Tune Belt Inc. Turning Point Associates TUV Rheinland of North America Tuxera Inc. Tview Universal Electronics Inc. TVL International TVLiftCabinet Inc. Twentieth Century Fox Twin Cities
Plus Inc. Typo Products LLC U Grok It U.S. Jaclean Inc. Uber Ubio Labs Ubios (9306-1208 Qc. Inc.) Ubiquiti Networks LLC UCLEAR Digital Ultmost Technology Corp. Ultra Mobile Ultra-X Unaliwear Under Armour Underwriters
Laboratories Inc. Unexpected Creations LLC Ungerman UNIBAT LLC Uniden America Corp. Unigraf Oy Unikey Technologies Inc. UNIREX Corp. United States Postal Service Universal Electronics Inc. Universal Remote Control
Inc. University Audio University Growth Fund Untethered Labs LLC UPS Upstate Integrated Services UQontrol Urban Armor Gear Inc. Urban Collection Urgent.Ly US Digital Media US Inc. USB Implementers Forum Usher Audio
Technology USTelecom Valanca Auto Concepts Valencell Inc. Validic Valor Communication Inc. Valor Fire Safety LLC Valve Amplification Co. VANA Vancive Medical Technologies Vanco International Vandersteen Audio Inc.
Vantage Point Products Corp. Variowell Development Gmbh Vecheli LLC Veeyah Vegas IT Velocity Films Inc. Velodyne Acoustics Inc. VENCER Co. Ltd. Vendor Velocity Ventive LLC Venture Fuel Verance Corp. Verisonix Corp.
Veristride Verizon Vermont Energy Investment Corp. VERT Vertical Integrations Inc. Vertisense Inc. Vestel Ticaret A.S Viastara LLC Viawear Vibme LLC Victory International Group Video and Audio Center Vidpro Corp. VIFA
America’s Inc. Vigilant Suisse Vinpower Digital Inc. Viridistor Virtual Inc. Vision Systems Automation Inc. Vision Systems Intelligence Inc. Vision Tech America Inc. VisiSonics Corp. Visteon Corp. Visualartspeakers Visualon Inc.
Vivalnk Viveo Labs Inc. Vivitek Corp VIXS Systems Inc. VIZIO Inc. Vorbeck Materials Corp. Voxel8 Voxmicro Ltd. VOXX International Voyomotive LLC VTech Communications Ltd. USA Vtech Telecomm Inc. VTL Amplifiers vTuner
Vubiquity Vulcan Electronics VuPoint Solutions Vutec Corp. Vuzix Corp. VXI Corp. Vysk Communications Wacom Technology Services Corp. Waetech Labs Wagan Corp. Wahoo Fitness LLC WakaWaka Walgreens
Wal-Mart Stores Inc. Wanaka Inc. Wanstonic Electronics Ltd. Warner Bros. Warrantech Consumer Product Services Inc. Warwick Audio Technologies Ltd. Wasteland Empire LLC Wave Electronics Inc. Waves Inc. Wearable
Sensing Wearality Corp. Wearit WeatherHawk Webmd Health Corp. Webtuner Corp Wehner Technical Inc. Welltok Weltronics Corp. Wemesh Inc. Wendt Productions Inc. West End Electronics Ltd. Western Leaf Electronics
Westinghouse Electronics LLC Westworld Computers Ltd. Whistle Sports Network WHOOSH! Inc. Wicked Audio Widearea Systems Inc. Wilshire Home Entertainment Wilson Electronics Wiltronic Corp. Wink Inc. WIRC Media
Wireless Input Inc. Wirelesslink Group Inc. Wireworld Inc. WIREZ Wisdom Audio Wisewear Corp. Withings WiTricity Corp. WJR Consulting Wobbleworks Inc. Wolzien LLC Woolmark Americas Inc. World Patent Marketing World
Richman Manufacturing Corp. Worldconnect AG Worthington Distribution Wren Sound Systems LLC WTL USA Fund Inc. Wuhan Lixing (torch) Power Sources Co. Ltd. WWE Inc. Wyatt Consulting Services X6D USA Inc. XCROOL
Inc. Xenon Group Xentris Wireless XFIRE Audio Xit Group XPAL Power Xplorall Industries XS Power Xtend Technologies Xtreme Cables/CPS XY Yamaha Electronics Corp. Yelp YG Acoustics LLC Yichen Technology Development
Co. Ltd. Yifang Digital (hongkong) Co. Limited Yip Yap Inc. Yitao Innovative Technologies YOBI LLC Yoga Electronics Co. Ltd. Yoke Remote LLC Yonomi Yotta Connect YSM Veterans Yuneec USA Inc. Z. Reiss & Associates Inc.
Zagg Inc. Zamek World Marketing Inc. Zap Consulting Zappiti Zebit.Com Zeikos Ihip Zen Mobile Apps Zendo Zenefits Zerochroma LLC ZEROHOUR INNOVATIONS Zerolemon Zettaly Inc. Zhejiang Tianle Group Corp. ZigBee
Alliance Zillion Info LLC Zipkord Solutions Zmodo Technology Corp. zNitro Zonoff Inc. Zoomph Zound Industries International AB Zsolutionz LLC Zspace ZTE Corp. Ztylus Inc. Zuli Zuumtel Enterprises Inc. ZUUS Media Inc.
Zwaveproducts.Com Inc. Zyme Solutions ZyXEL

advancing innovation - Consumer Technology Association

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