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BODIES... LIVES In honor of Breast Cancer Awareness Month, Wake Plastic Surgery is donating a portion of the revenue generated in October to the Susan G. Komen For the Cure Foundation. A message from our surgeon, William T. Stoeckel, MD Welcome Friends! IN THIS ISSUE ■ Botox isn’t just for Women Introducing BRO-tox In the fight against aging, men want in! ■ Dr. Stoeckel’s Case of the Month Facelift Surgery ■ Patty’s Pick: Microdermabrasion for Men ■ Lunch & Learn: Enhancing the Beauty Within - Facelift Surgery ■ What’s Happening at Wake Plastic Surgery Get a Free Pink Coobie Bra!* Call today with the correct percentage to the following statement cited in this newsletter: Wake Plastic Surgery has had a ______% increase in males having plastic surgery since 2009. *Limited to the first 7 people who call in with the correct answer. CONNECT WITH US! We are pleased to bring you the fall edition of our newsletter, designed to provide practice information and updates to help you stay informed on the latest news at Wake Plastic Surgery. This quarter’s focus is on enhancing the beauty within. For years, women have enjoyed the benefits of anti-aging treatments such as Facelifts and Botox. Men are now taking advantage of these transformative procedures in an effort to minimize the signs of aging. In my practice I have seen a 20% increase in the number of male patients having plastic surgery over the past four years. I have also noted a steady increase in the number of male patients seeking nonsurgical procedures such as Botox. In the past, there may have been some degree of stigma associated with men having cosmetic procedures. But those days are over! To learn more, read our article, “Botox isn’t just for Women – Introducing BRO-tox” on page 2. This month’s case of the month feature is on facelift surgery. As we age, our features tend to droop. Facelift surgery is a powerful way to significantly restore the aging face back to a more youthful appearance. In this newsletter, we are happy to share the results of a patient who felt she no longer looked like herself due to the aging process. Learn more about facelift surgery on page 3. Also this quarter, we are focusing on breast cancer awareness. There are many things happening across the nation this month in honor of this important cause. As such, we decided to donate a portion of our October revenue to the Susan G. Komen Foundation. Feel confident that any purchases or procedures you have during the month of October will benefit a worthy cause! Patty’s Pick this month features microdermabrasion for men. Taking care of our skin is something most men do not regularly do. This contributes to a variety of problems such as premature aging and even sun damage. Learn how microdermabrasion can rejuvenate male skin by reading Patty’s Pick on page 4. Finally, take a look at page 5 to learn about upcoming events and ongoing specials at Wake Plastic Surgery. Thank you for your loyalty. Without you, we would not be here. My door is always open. Please feel free to share your thoughts anytime. www.wakeplasticsurgery.com | 300 Keisler Drive | Suite 102 | Cary, NC 27518 | 919.805.3441 INTRODUCING BRO-TOX! Botox isn’t just for women... Over the years women have realized the benefits of antiaging products, services and procedures. The need to keep the undesired signs of aging at bay has created a boom in the anti-aging industry. Valued at approximately $80 billion dollars in the U.S. now, it is projected to grow to $114 billion by 2015. Yet women aren’t the only ones who want to look and feel their best. Men too are seeking out products and services to minimize the signs of aging. They are exercising more, eating a healthy diet and even visiting their local plastic surgeon. Male skin care is now one of the fastest growing sectors within the beauty industry. Taking care of their appearance is just another way for men to look and feel their best. It is no longer taboo for men to want to take care of themselves. Cosmetic products are now being produced and marketed specifically to men and for men. This has helped many feel more comfortable giving them a try, which has evolved into an appreciation for cosmetic procedures as well. One reason men have turned to anti-aging products and procedures such as Botox, is the need to maximize their potential in the job market. With more young people seeking higher level jobs that were historically dominated by 40 and 50-somethings, it stands to reason why many are turning to treatments to help them look younger and more refreshed. It helps them remain competitive in today’s over-saturated job market. Treatments such as Botox have made a significant difference in the marketability of many men seeking jobs as well as those in the dating world. Board-certified plastic surgeon William Stoeckel, MD of Wake Plastic Surgery has seen a steady increase over the years in the number of male patients who are benefiting from Botox treatments. “Many of my male patients are part of the sales, advertising or retail industries and tell me that looking young and refreshed continues to be critical for their line of work,” Stoeckel said of his cosmetic procedure business. “Others simply want to look and feel their best and Botox is a subtle but real way of helping make that happen.” Michael, a Wake Plastic Surgery patient, is a believer in the benefits of cosmetic procedures including Botox.”I am a man and I want to look good,” said Michael. “Who wouldn’t want to look younger? Looking good helps me feel good about myself, and I do this for me and no one else.” Botox isn’t the only treatment men are seeking out to improve their appearance. According to the American Society for Aesthetic Plastic Surgery (ASAPS), more than 800,000 procedures were performed on men in 2011. Since 2009, Wake Plastic Surgery has seen an increase of 20% of males having plastic surgery. The most common procedures for men at their practice are gynecomastia (male breast reduction) and liposuction. Regardless of whether men are seeking out plastic surgery or non-surgical treatments such as Botox, it is important to consult with a board-certified plastic surgeon prior to undergoing any treatment. The experience and knowledge of these qualified individuals can make a significant impact on the results experienced by their patients. For more information about male plastic surgery, visit www.wakeplasticsurgery.com. www.wakeplasticsurgery.com | 300 Keisler Drive | Suite 102 | Cary, NC 27518 | 919.805.3441 CA SE OF THE MONTH Facelift surgery is a powerful way to significantly restore the aging face back to a more youthful appearance. Facelift surgery often refers to any of a variety of facial rejuvenating procedures which could include midface lifting, lower face lifting, brow lifting, neck lifting, eyelid lifting, and fat grafting. Every patient is slightly different and may benefit from slightly different combinations of the procedures mentioned. In my practice, I consider a facelift to include elevation of the midface, jowls, and neck. The surgical procedure is an intensive one and typically takes about 3-5 hours to complete. The scars for the surgery are well hidden within the hairlines and around the ear. Recovery from the procedure is very well tolerated with bruising resolving in about 1-2 weeks. The final result, however, can take up to 3 months to be fully appreciated. KM is a 57 year old female who was showing the typical signs of facial aging with loss of midface volume, jowl development, and increased neck skin laxity. She underwent a complete facial rejuvenation process which included complete face and neck lifting, lower lid blepharoplasty, and endoscopic brow lift surgery. Her results are dramatic and yet she does not appear to be “operated” on. She has a natural restoration of her midface volume, elimination of her jowls, and tightening of the neck line. The lower lids no longer make her appear fatigued and the forehead lift has reset her brow into a natural and youthful position. All my life I enjoyed being told that I looked much younger than my age. After I turned 50, however, that was no longer the case. In January of this year I caught my image in a mirror and didn't' recognize myself! I didn't look like "me" anymore, and decided to make an appointment with a plastic surgeon. Dr. Stoeckel's kindness and gentleness, and personable yet professional guidance, put me at ease and gave me the confidence to move forward with a facelift and lower lid blepharoplasty. My surgery day went smoothly and Dr. Stoeckel called me that evening to see how I was doing. And the results were immediate!! I couldn't stop looking at myself in the mirror! Even with the mild bruising to my face and neck, I looked fantastic. And now a few months later, my sisters say I look like I am in my mid-thirties! The BEST thing however, is that I still look like ME - just a lot younger. Gone are the jowls and turkey neck and my look is natural and youthful. Combining the face lift procedure with the lower lid blepharoplasty gave me the optimal results that turned the clock back and really rejuvenated my appearance. I couldn't be happier with the results. www.wakeplasticsurgery.com www.wakeplasticsurgery.com | | 300 300Keisler Keisler Drive Drive | Suite Suite 102 102 | | Cary, Cary,NC NC27518 27518| |919.805.3441 919.805.3441 Patty’s Pick FOR MEN Happy Fall! This is my absolute favorite time of year. Beautiful colors, cool nights by the fire pit and football! As I was considering my Patty’s Pick for October, it hit me - Microdermabrasion for men. Surprisingly, microdermabrasion can work better on men than on women. Unlike women who use skincare products from an early age and on a regular basis, men typically pay less attention to their looks. Poor skin hygiene leads to a buildup of dead cells on male skin, which, in turn, makes it look tired and dull. The buildup promotes large pores and increased blackheads. The lack of regular skin hygiene is also what makes men more prone to premature aging and sun damage. During the microdermabrasion process aluminum oxide crystals are passed through a dual head handpiece. The handpiece works by breaking up dead skin cells on one side and has a vacuuming effect on the other, assisting to remove the dead cells and clean out the pores as well. Microdermabrasion gently buffs away the surface layer of the skin, refining its texture and stimulating the production of new cells and collagen. This Month’s P ick: Microdermabra sion FOR MEN So guys, microdermabrasion is not just for women! It will leave your skin feeling clean, refreshed and free of those annoying blackheads. The procedure takes approximately 30 minutes and costs $85 per treatment. Best results are seen after a series of treatments, based upon the individual. As always, I look forward to seeing you in the office soon! For the best health of your skin, Medical Aesthetician www.wakeplasticsurgery.com | 300 Keisler Drive | Suite 102 | Cary, NC 27518 | 919.805.3441 LUNCH & LEARN Y O U A R E C O R D I A L LY INVITED TO OUR LUNCH & LEARN: Enhancing the Beauty Within Get the facts from our plastic surgeon on October 17th Wanting to look our very best is a natural desire most can appreciate. The passing of time, however, can often make this challenging. Time has a way of pulling our features down, making us appear older than we feel. If you want to give your features a lift and see a more youthful you when gazing in the mirror, facelift surgery may be the answer. Facelift surgery is an excellent way to restore youth to an aging face, erasing the droop of time. This procedure can include lifting of the midface, lower face, brow, neck and eyelids. The artistic hands of Dr. William Stoeckel will enhance your natural beauty, restoring vibrancy to the features that make you you. If you are interested in learning how facelift surgery can help you, please join us for this special event. During this complimentary, small-group session with board-certified plastic surgeon, William T. Stoeckel, MD, you will learn the details normally provided during a consultation. You’ll also benefit from the interaction in a Q & A session. Join us for this informative seminar and light lunch on October 17th from 12pm to 1pm Space is limited, so call 919.805.3441 today to reserve your seat. www.wakeplasticsurgery.com | 300 Keisler Drive | Suite 102 | Cary, NC 27518 | 919.805.3441 EVENTS & SPECIALS What’s happening at Wake Plastic Surgery? Upcoming Events & Specials ■ October 17th – 12pm-1pm Complimentary Lunch & Learn: Facelift ■ November 14th – 12pm-1pm Complimentary Lunch & Learn: Breast Reduction ■ Holiday Open House – December 5, 6, 7 In honor of Breast Cancer Awareness Month, Wake Plastic Surgery is donating a portion of the revenue generated in October to the Susan G. Komen For the Cure Foundation. www.wakeplasticsurgery.com | 300 Keisler Drive | Suite 102 | Cary, NC 27518 | 919.805.3441