You-hoo. Over here! Hey... hey you! Look at me. Plug in, Get the
Transcription
You-hoo. Over here! Hey... hey you! Look at me. Plug in, Get the
Oh, the days of the booming market! Yeah, they’re gone. So let’s regroup, retrench and develop ways to find success in the market we do have. In 2011, there were over $280 million dollars in Berkshire home sales– there is opportunity, but due to changing demographics, technology, consumer demands, and marketing venues, you need new tools to excel. What you’ll walk out with: Your elevator speech: Drop and give me 30 seconds on why you’re the right pro… go! So, how’s your communication plan working out? Don’t have one? Now you will! And for that you need a great database. And you don’t need to be Bill Gates to pull it off (either financially or tech‐wise) Does your Customer Service pledge meet the needs of the current consumer? No pledge? Oy. Do you play solitaire until the phone rings, or work your Plan? Create one! Short / long Term goals – There’s a reason home‐run players point where they want the ball to go. Tip and Tricks to manage your time needed for a successful work‐life balance, and lots, lots more. You‐hoo. Over here! Hey... hey you! Look at me. Finding, engaging and securing new customers and of course, satisfying current ones … This market shows that very few can sit in the office and wait for potential clients to come in or call ‐ For the majority of salespeople, finding new customers is the most difficult part of the down market. Personal marketing has a whole new dimension, and old strategies no longer work. Prospecting, networking and presentations are an integral part to ensure that your current business, referral base and expertise grow to serve new consumers. Learn the latest on how to most effectively convey your special value, handle objections, present like a pro and negotiate from a position of strength. Plug in, Get the Boost of Energy You Need. 94% of home buyers used the internet to find their perfect home, 77% of them worked with a real estate agent, and of that, 44% used an agent referred to them by friends or family. Interested? Technology. It’s not all about Facebook, ya know! Today, more than ever there are technology demands and opportunities to enhance all levels of your communications ‐ with current clients, with potential clients, with your circle of influence, and with the general public. Effectively using technology tools can save time and money ‐ from managing a database, working on lead generation and harnessing the power of social networking and e‐prospecting. Put your Money where your Mouth is. Marketing only works in the long term if it goes hand‐in‐hand with serving your clients as promised. No duh, right? But, there are more effective ways to convey your services and value to set realistic expectations, truly understand client needs and ensure follow‐up to meet the agreed upon performance standards. Achieving this, and they’ll be back – or send their friends! Did you know that the top three reasons clients select their agents are (in order of importance) 1. Great Reputation (85%) 2. Referral from Friend (75%) 3. Services Offered (72%) We need a minimum of 10, and a maximum of 36. The course cost is: $199 per student and includes 2 full day sessions plus meals, pre‐coursework, homework, all materials, follow‐up coaching and a private, online group for interaction and communication after the class is over. The YPN would like to host this session, so we’re looking for the best time, location, payment methods for those that would like to participate in this great session. Location: Timing: Board Office Now! (Feb/Mar) South County North County (free locations) Spring (Apr/May) Do you prefer: 2 full days, back to back half days* (12 hours total for series) Summer (Jun/Jul/Aug) Fall (Sept/Oct) Winter (Nov/Dec) 2 full days, 1 week apart (two Thursdays in a row for example) 4 Any other comments to help us present this program? Thank You! Your Name: Your E‐mail: