NADA Retention Review: LIGHT DUTY TRUCK AND SUV

March 2014
NADA Retention Review:
LIGHT DUTY TRUCK AND SUV
Perspective | March 2014
TABLE OF CONTENTS
Introduction ................................................................................................................................. 2
Mainstream Retention ................................................................................................................. 3
Luxury Retention .......................................................................................................................... 8
Hybrid Retention .......................................................................................................................... 10
At NADA Used Car Guide ............................................................................................................. 12
NADA Retention Review: Light Duty Truck and SUV
Introduction
March’s edition of NADA Perspective is the second installment of a two-part
series detailing the retention performance of three-year-old used models. This
report covers light duty truck and SUV segments, as well as a special look at
hybrid-specific value performance; February’s Perspective focused on models
within passenger car segments. The intent of these reports is to assist readers
in making more informed purchase decisions by
highlighting top retaining performers and some of the
characteristics embodied in each.
The typical American will purchase
13 new cars during their lifetime,
each costing an average of over
$30,000.
Next to buying a home, purchasing a new car is one of the
most important financial decisions a consumer will have to
make. According to ownership data collected by R.L. Polk &
Company, the typical American will purchase an average of
13 new cars during their lifetime. Considering that new car
transaction prices average above $30,000, this means that
a given consumer will spend hundreds of thousands of
dollars acquiring new vehicles over their lifetime. And each time they sell or
trade in an old one, there will undoubtedly be a significant amount of money at
stake in terms of depreciation.
So, what exactly is depreciation?
Simply put, depreciation is the loss in value associated with advancing age and
mileage and it is by far the number one expense associated with vehicle
ownership; viewed another way, a slower rate of depreciation leads to better
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retained value, or “retention,” over time.
Excluding collectibles, all vehicles depreciate, although not at the same rate as
some brands and models will fare better than others. While economic factors
can have a similar effect on depreciation across different makes and models,
top retaining models possess a unique combination of superior characteristics
– rock solid quality and dependability, an impressive balance between
performance and fuel efficiency, eye-catching design, etc. – that slow the
annual rate of decline.
Being endowed with these features doesn’t always guarantee retention
success as overproduction and high incentives can squash the value of any
vehicle, but when executed properly, high retaining models offer unmistakable
benefits to manufacturers and consumers alike.
For example, high retention gives manufacturers a competitive advantage in
leasing because the less a vehicle depreciates over a lease term, the smaller
the monthly payment; this lifts consumer demand and thus the number of
vehicles leased.
In a purchase arrangement, slower depreciation increases the amount of
equity that a consumer has in their vehicle, thereby helping to facilitate a new
or pre-owned vehicle purchase down the road.
Retention figures were calculated for the most prevalent trim level of threeyear-old light duty trucks and SUVs (2011 model year), with results ranked in
descending order within a given segment. For the purposes of this review,
retention is a function of a three month average (Jan. 2014 – Mar. 2014) of
NADA’s average trade-in value divided by a vehicle’s typically-equipped
Manufacturer Suggest Retail Price (MSRP). Note that a given vehicle’s rate of
depreciation, and thus retention, is in part a product of the level of discounting
at the time of new sale. As such, the MSRP does not include any incentives or
rebates available at the time of purchase.
Mainstream Retention
Compact Utility
Compact utility vehicles, with their higher ride height and 4WD availability, are
viewed by many consumers as an attractive alternative to cars without feeling
unwieldy or sacrificing much fuel economy. Such preferences are reflected in
the segment’s high demand for both new and used models, which has spurred
the industry to produce a plethora of product offerings.
With an average retention of 56.6%, the segment proves to be stronger than
any of the car segments. Asian compact utilities, similar to many of the car
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segments, have the highest retention levels with the top seven models all
either Japanese or Korean. What stands out for compact utility vehicles as
opposed to the car segments, however, is the
highest retaining compact utilities are largely
Compact Utility Retention
different from the biggest sellers.
Rank Make
Model
At the model level, the best performer is the
Honda Element with an average retention of
74.2%, followed by the Toyota FJ Cruiser at
69.7%, but neither of them sells in high
volumes. In fact, the Element said farewell
after the 2011 model year and the FJ Cruiser
will soon be discontinued after a short 2014
model year production run due to relatively
low sales. Not following the trend of the first
two models, the Subaru Forester is one of the
better-selling vehicles in the segment,
achieving deliveries of nearly 124,000 units in
2013 and enjoying a strong 65.9% retention
figure.
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
Honda
Toyota
Subaru
Nissan
Kia
Hyundai
Honda
GMC
Jeep
Jeep
Jeep
Mitsubishi
Toyota
Mazda
Chevrolet
Mitsubishi
Dodge
Nissan
Ford
Jeep
Mazda
Volkswagen
Mercury
Suzuki
Element
FJ Cruiser
Forester
Juke
Sportage
Tucson
CR-V
Terrain
Wrangler
Compass
Patriot
Outlander Sport
RAV4
CX7
Equinox
Outlander
Nitro
Rogue
Escape
Liberty
Tribute
Tiguan
Mariner
Grand Vitara
The Honda CR-V, the top seller in the segment
last year, was seventh overall in average
retention; however, its value retention is far
superior to the next four highest volume
models. Although the Ford Escape, Chevrolet Equinox, Toyota RAV4 and Nissan
Rogue all perform very well in the new car market, their popularity does not
translate over to used retention as they all fall in the bottom half of the
segment at 19th, 15th, 13th and 18th, respectively, out of 24 total models.
Generation Lifecycle Retention %
2003-2011
74.2%
2007-Present
69.7%
2009-2013
65.9%
2011-Present
65.1%
2005-2010
63.4%
2010-Present
63.4%
2007-2011
61.0%
2010-Present
60.3%
2007-Present
57.4%
2007-Present
57.1%
2007-Present
56.2%
2011-Present
54.6%
2006-2012
54.6%
2007-2012
54.6%
2010-Present
54.3%
2010-2013
52.6%
2007-2011
52.3%
2008-2013
51.0%
2008-2012
50.6%
2008-2012
50.4%
2008-2011
50.1%
2009-Present
49.2%
2008-2011
48.4%
2006-2013
41.5%
Segment Average
56.6%
Mid-Size Utility
Mid-size utility vehicles offer additional room and cargo space over smaller
compact utilities, catering to the tastes of many American buyers, particularly
families. Despite having higher price-points, most mid-size utilities offer the
peace of mind that comes with greater size and versatility as well as the
availability of four-wheel drive, which have made it a trendy choice in the U.S.
market for years.
While its average amount of depreciation was slightly greater compared to
compact utility vehicles, the average retention of 55.5% for the mid-size utility
segment was still solid as it was higher than any of the car segments. Many of
the top selling models in the segment were also found to be among the
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highest value retaining vehicles, which was not the case with compact utilities.
Four of the top five most popular mid-size utilities, including the Ford Explorer,
Jeep Grand Cherokee, Toyota Highlander and
Mid-Size Utility Retention
Honda Pilot, were also among the top six in
Rank Make
Model
retention.
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
Toyota
Toyota
Ford
Honda
Nissan
Jeep
Dodge
Subaru
Hyundai
Mazda
Hyundai
GMC
Buick
Nissan
Kia
Ford
Nissan
Chevrolet
Honda
Dodge
Ford
Mitsubishi
4Runner
Highlander
Explorer
Pilot
Xterra
Grand Cherokee
Durango
Tribeca
Santa Fe
CX9
Veracruz
Acadia
Enclave
Pathfinder
Sorento
Edge
Murano
Traverse
Crosstour
Journey
Flex
Endeavor
The top model in the segment was the Toyota
4Runner with an exceptional 79.8% retention
level, which made it the second-highest
retaining vehicle in the entire industry, behind
only the Toyota Tacoma mid-size pickup.
Interestingly, its slow depreciation rate has not
translated in very high sales as deliveries of the
4Runner have consistently remained in the
bottom half of the segment. However, when
taking a closer look, the 4Runner costs more in
relation to many of the other mid-size utilities
and also has its Toyota Highlander sibling
priced underneath it so its lower sales should
not be a big surprise. Thus, while there are a
couple models like the Jeep Grand Cherokee
and GMC Acadia that can be found with higher
new price tags, the segment-leading Toyota
4Runner is remarkable considering it not only costs more in the new market,
but it also retains much of its value relative to its competitors.
Generation Lifecycle Retention %
2010-2013
79.8%
2008-2013
66.0%
2011-Present
62.7%
2009-Present
59.3%
2005-Present
58.9%
2005-2010
58.4%
2011-2013
57.5%
2006-Present
57.4%
2007-2012
56.3%
2007-Present
55.6%
2007-2012
54.7%
2007-2012
54.4%
2008-Present
54.2%
2005-2012
54.1%
2011-Present
54.1%
2007-Present
50.8%
2009-Present
50.3%
2009-2012
50.1%
2010-Present
48.9%
2009-Present
47.1%
2009-2012
47.0%
2004-2011
42.7%
Segment Average
55.5%
Mid-Size Pickup
While the large pickup segment is the gold standard when it comes to the most
powerful utilitarian trucks on the market, mid-size pickups offer buyers
adequate utility and reasonable fuel economy without having to pay for more
than what is needed. The smaller package is friendlier to consumers who desire
to purchase a truck yet do not need the excess that comes with many of the
large offerings; however, mid-size pickups represent only a fraction of the total
pickup market.
Total sales for the segment reached nearly 300,000 units as recently as 2011,
but deliveries fell to less than 245,000 units last year as the Detroit “Big Three”
discontinued production of the Ford Ranger, Chevrolet Colorado, GMC Canyon
and Ram Dakota over the past few years. Strong new vehicle sales of the
segment-leading Toyota Tacoma and Nissan Frontier, as well as high used
prices for many models in the segment, have signaled that relatively lofty
demand exists for mid-size pickups.
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As a result of a declining supply of vehicles and relatively high demand, the
segment’s average retention of 61.1% is the second best recorded and is
supported by the Toyota Tacoma, which enjoys
Mid-Size Pickup Retention
an industry best 80.7% retention. The Tacoma
Rank Make
Model
is followed by the Honda Ridgeline and Nissan
1
Toyota
Tacoma
2
Honda
Ridgeline
Frontier as the three Japanese models
3
Nissan
Frontier
represent both the highest volume and best
4
Ford
Ranger
value retaining vehicles in the segment. With
5
GMC
Canyon
6
Chevrolet
Colorado
the anticipated return of both Ford and
7
Suzuki
Equator
General Motors to the market, it remains to be
8
Dodge
Dakota
seen what effect the new domestic offerings
will have on the segment; but until supply rises
relative to demand, the segment can be expected to maintain its position as a
leader in value retention.
Generation Lifecycle Retention %
2005-Present
80.7%
2006-Present
65.1%
2005-Present
64.7%
2001-2011
62.9%
2004-2014
59.8%
2004-2012
57.9%
2009-2012
52.9%
2005-2011
44.9%
Segment Average
61.1%
Large Pickup (Half-Ton)
Large Pickups have continued as a staple of the automotive diet in the United
States for decades as many Americans have a penchant for vehicles with size,
power and off-road capability, offering greater utility than other products on
the market. As their fuel economy improves and the numbers of trim levels
increases, including the expansion of option choices that now reach luxury
territory, large pickups are currently available with more variety than ever,
which has led to ever-growing sales.
With tremendous demand for large trucks among buyers, the average
retention for the segment is high at 62.5%. Just as it is for mid-size trucks,
Toyota is the segment leader for large pickups with its Tundra exhibiting a
71.6% retention rate, but what differs is that
the Tundra lags its domestic competition in
Large Pickup (Half-Ton) Retention
Rank Make
Model
sales by a considerable margin. Unable to
1
Toyota
Tundra
match its Japanese peer, the Nissan Titan is
2
Chevrolet
Avalanche 1500
both the lowest selling and worst retaining
3
Chevrolet
Silverado 1500
4
Ford
F150
large pickup at 53.1%.
5
6
7
GMC
Dodge
Nissan
Sierra 1500
Ram 1500
Titan
On the other hand, large half-ton pickups from
Ford and General Motors are found to be not
only well-liked, but also have extraordinary
value retention as the group is currently retaining 63.1% of their equipped
MSRP for the 2011 model year. Although the Ram’s retention is nearly five
points below its domestic counterpart average, its figure of 58.3% is
outstanding nonetheless.
Generation Lifecycle Retention %
2007-Present
71.6%
2007-2012
65.3%
2007-2013
63.4%
2010-Present
63.3%
2007-2013
62.7%
2009-2012
58.3%
2004-Present
53.1%
Segment Average
62.5%
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Large SUV
While large SUVs generally achieve poor gas mileage, they offer the utmost
utility available to those also in need of sufficient passenger and towing
capacity. Because mid-size SUVs can be found with many of the same
characteristics as their larger counterparts, at a lower price and more
manageable size, there are fewer available options to choose from in the large
SUV segment. Yet with solid demand and relatively limited supply, many of the
models demonstrate above-average value retention, including most of the
segment’s best sellers.
The large SUV segment is comprised of only seven models from five brands,
retaining 57% of their original equipped MSRP, on average. Unlike many of the
other segments, however, all of the product offerings are currently on sale
today, which speaks to the strength of large SUV market. Also, the 12.9
percentage point difference between the segment leader and the last-place
model is the smallest of any segment in the industry with the exception of the
electric cars, which consists of only two vehicles.
In a segment with relatively few choices,
Large SUV Retention
Rank Make
Model
General Motors produces the bulk of the
1
GMC
Yukon Denali
vehicles to be had and sells a greater volume
2
Toyota
Sequoia
than any other automaker. Models from GMC
3
Chevrolet
Tahoe
4
Chevrolet
Suburban 1500
and Chevrolet also make up four of the top five
5
GMC
Yukon XL 1500
products with regards to retention, led by the
6
Nissan
Armada
7
Ford
Expedition
GMC Yukon Denali at 62%. Emphasizing the
significance of GM’s strong performance in the
segment is how the spread between the Yukon
Denali and the third place model is remarkably small at 0.9 percentage points
as the Toyota Sequoia and Chevrolet Tahoe have retention levels of 61.4% and
61.1%, respectively.
Generation Lifecycle Retention %
2007-2014
62.0%
2008-Present
61.4%
2007-2014
61.1%
2007-2014
57.6%
2007-2014
54.6%
2004-Present
52.9%
2007-Present
49.1%
Segment Average
57.0%
Mid-Size Van
For individuals and families in need of maximum interior space, seating,
entertainment options and such conveniences as sliding doors, mid-size vans
provide everything they desire and more. Minivans would go on to become
commonplace in suburban driveways throughout the 1990s, largely replacing
the station wagons that came before them. However, with sport utility vehicles
gaining popularity beginning in the late 1990s and early 2000s, shifting
preferences away from minivans began to chip at share for the segment.
As sales of mid-size vans have declined over the years, the total market share
for the segment has fallen to 3.3% as of last year compared to over 12% for
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mid-size utilities and large SUVs. This change in the automotive market is
reflected in the relatively low average retention for the mid-size van segment,
which at 49.2% trails all other utility vehicle segments. Adding to the bad
news, the segment has the fewest number of products and continues to
shrink.
A deeper dive into retention values by model
Mid-Size Van Retention
Rank Make
Model
shows a definite pattern separating the best
1
Honda
Odyssey
and the worst performers. The three Japanese
2
Toyota
Sienna
3
Nissan
Quest
models sold by Honda, Toyota and Nissan all
4
Dodge
Grand Caravan
have retention levels of 50.4% or greater, with
5
Chrysler
Town & Country
the Honda Odyssey leading all mid-size vans
6
Kia
Sedona
7
Volkswagen
Routan
with an average retention of 56.2%. All the non
-Japanese offerings, however, have greater
difficulty retaining their values with retention
levels ranging from the 47.5% of the Dodge Caravan to the 42.3% of the
Volkswagen Routan. Unfortunately, Fiat Chrysler sells more mid-size vans
between their Chrysler Town & Country and Dodge Caravan models than any
other automaker, but both products trail the popular Odyssey by 8.7
percentage points or greater.
Generation Lifecycle Retention %
2011-Present
56.2%
2011-Present
55.3%
2011-Present
50.4%
2008-Present
47.5%
2008-Present
46.8%
2006-Present
46.0%
2009-2012
42.3%
Segment Average
49.2%
Luxury Retention
Luxury Compact Utility
Luxury offerings of widely held compact utilities continue to emerge and are
becoming more common as they provide consumers with the same benefits
provided by compact utility vehicles, but in a luxury package. Despite the
segment consisting of only seven models, luxury automakers are taking notice
of the success of the growing compact utility segment and are moving quickly
to acquire a piece of the market.
Although the segment is limited in supply, the
Luxury Compact Utility Retention
leap in sales for the segment’s most well-liked
Rank Make
Model
1
Audi
Q5
models is evidence of its booming demand.
2
BMW
X3 Series
Deliveries of the Acura RDX and Audi Q5 have
3
Mercedes-Benz GLK Class
4
Infiniti
EX
soared by 341% and 193%, respectively, in the
5
Volvo
XC60
last five years alone as the competition looks
6
Acura
RDX
7
Land Rover
LR2
to keep pace. Thus, it should not come as a
surprise to see the luxury compact utility
segment with the highest average value
retention outside of mid-size and large pickups, at 59.6%.
Generation Lifecycle Retention %
2009-Present
67.8%
2011-Present
61.4%
2010-Present
59.0%
2008-2013
58.9%
2010-Present
58.6%
2007-2012
57.4%
2008-Present
54.0%
Segment Average
59.6%
The Audi Q5 is not only among the top sellers in the segment, but it also
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boasts the highest retention at a lofty 67.8%. Regardless of brand reputation
or perceived quality among the different luxury compact utilities available, all
of them demonstrate an effective ability to maintain value, which cannot be
said of any other segment. Signifying this is the value preservation of the
segment’s worst performer, the Land Rover LR2, whose respectable 54%
retention rate is better than many of the models in the entire industry.
Luxury Mid-Size Utility
While the luxury compact utility segment has grown over the years, the
segment of choice for many consumers continues to be luxury mid-size utilities,
which have ranged between three and five times the size of their smaller
counterpart during the past five years. Luxury mid-size utilities have come to
represent the ideal combination of size and utility for over 10% of the market in
recent years and such demand has translated to opportunities for automakers
on the luxury front. As a result, the luxury mid-size utility segment far-andaway consists of the most vehicle choices in the luxury market with 17 models
from 12 brands.
Overall, the segment average for value retention is 55.7%, placing it roughly in
the middle of all utility segments and about on par with mid-size utilities at
55.5%. In contrast to how luxury compact utilities fare, retention for luxury
mid-size utilities goes from as high as 67.1% for
the Land Rover LR4 to as low as 46.7% for the
Luxury Mid-Size Utility Retention
Lincoln MKT. Curiously, the Land Rover is the
Rank Make
Model
1
Land Rover
LR4
best-retaining vehicle among luxury mid-size
2
Audi
Q7
utilities despite its LR2 sibling being the worst
3
Lexus
GX
in its segment, while American models are all
4
Volvo
XC90
5
Lexus
RX
found to be in the bottom half of the segment.
6
7
8
9
10
11
12
13
14
15
16
17
BMW
Acura
Infiniti
BMW
Porsche
Cadillac
Mercedes-Benz
Volkswagen
Lincoln
Acura
Mercedes-Benz
Lincoln
X6 Series
MDX
FX
X5 Series
Cayenne
SRX
R Class
Touareg
MKX
ZDX
M Class
MKT
The Lexus RX sold nearly 104,000 units in 2013,
and its 58.7% retention rate makes it the only
model among the top seven sellers to finish in
the top six in value retention. The discontinued
Acura ZDX and Mercedes-Benz R Class models,
at the other end of the spectrum, have
struggled to sell and correspondingly have
relatively low retention figures of 49% and
51.4%, respectively. The 49% retention figure
for the previous generation Mercedes-Benz M
Class is notably 2.4 points less than that of the discontinued R Class. Sales of
the Volvo XC90 have slid by 36% since 2009 in spite of the segment’s 53%
increase over that span, but its value retention is surprisingly healthy at 59.7%
Generation Lifecycle Retention %
2010-Present
67.1%
2006-Present
66.6%
2010-Present
62.9%
2003-Present
59.7%
2010-Present
58.7%
2008-Present
58.0%
2007-2013
57.7%
2009-2013
56.7%
2007-2013
55.2%
2008-2010
55.2%
2010-Present
53.2%
2006-2012
51.4%
2008-2010
50.3%
2007-Present
49.8%
2010-2013
49.0%
2006-2011
49.0%
2010-Present
46.7%
Segment Average
55.7%
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and trumps a majority of the products in the industry.
Luxury Large SUV
Similar to large SUVs, luxury large utilities are best known for their imposing
sizes and poor gas mileage. These land yachts are trimmed out with the most
lavish interior and exterior treatments while still offering the same maximum
utility found in their mainstream counterparts. With solid demand and a small
group to choose from, many of the models retain very well.
The luxury large SUV segment is made up of only eight vehicles for the 2011
model year, with segment-wide average retention of 59.6%. Of the segment’s
top performers, Toyota’s Land Cruiser finds
itself at the very top of the pack with a score of Luxury Large SUV Retention
Rank Make
Model
69.9%. Land Rover’s Range Rover Sport and the
1
Toyota
Land Cruiser
Lexus LX round out the top three spots with
2
Land Rover
Range Rover Sport
retention scores of 66.3% and 63.5%,
3
Lexus
LX
4
Infiniti
QX
respectively.
5
6
7
8
Land Rover
Cadillac
Lincoln
Mercedes-Benz
Range Rover
Escalade
Navigator
GL Class
Since Toyota is not a luxury brand, some may
question why the Land Cruiser is placed in the
luxury large SUV segment, but its 2011 MSRP
of $69,120, not including destination, makes it
a direct competitor to other models in the luxury sector. Since its creation back
in 1951, the Land Cruiser has been a symbol of utility and ruggedness for the
brand and is currently the longest running series in Toyota history.
Generation Lifecycle Retention %
2008-Present
69.9%
2006-2013
66.3%
2008-Present
63.5%
2011-2013
62.2%
2003-2012
58.9%
2007-2014
55.9%
2007-Present
51.0%
2007-2012
49.2%
Segment Average
59.6%
Hybrid Retention
Hybrid Truck and SUV
While their gas-only counterparts are generally stigmatized for achieving poor
fuel mileage, hybrid SUVs and trucks incorporate some of the most advanced
battery and gasoline technology on the market allowing them to travel more
efficiently. These state-of-the-art vehicles save consumers every single time
they fill up, but with any new advanced technology, the initial costs associated
comes at a premium. As a result, hybrid SUVs and trucks oftentimes carry
equipped MSRPs that are thousands of dollars higher than their gasoline
counterparts.
The hybrid SUV and truck segment on average retains at a rate of 54.3%, which
is lower than nearly all other respective segments, with the exception of midsize vans. Toyota Motor Corporation has two vehicles in the top three spots; in
first place, the Highlander’s retention score of 64.4% beat out the GMC Yukon
Denali and Lexus RX by a combined average of 6.3 points.
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Similar to what we have observed in other
SUV and truck segments, Toyota’s vehicles
have generally performed very well because
of their composition of build quality,
efficiency and overall value. Toyota has been
a significant player in the hybrid sector for a
long time, and the Highlander hybrid is no
exception. Originally launched in summer as
a 2006 model, the Highlander hybrid has
become a trusted vehicle that has only
improved with each redesign. The 2011
Highlander uses the same Toyota Hybrid
Synergy Drive system found on the brand’s
passenger car hybrids, allowing for an
electric only power mode for short distances
and speeds.
Hybrid Truck and SUV Retention
Rank
1
2
3
4
5
6
7
8
9
10
11
12
13
14
Make
Toyota
GMC
Lexus
Chevrolet
GMC
Porsche
Chevrolet
GMC
Cadillac
Ford
Mercedes-Benz
Volkswagen
Mercury
BMW
Model
Highlander
Yukon Denali
RX
Silverado 1500
Sierra 1500
Cayenne
Tahoe
Yukon
Escalade
Escape
M Class
Touareg
Mariner
X6 Series
Generation Lifecycle Retention %
2008-2013
64.4%
2009-2013
58.3%
2010-Present
58.0%
2009-2013
57.9%
2009-2013
57.4%
2010-Present
56.1%
2009-2013
55.7%
2009-2013
55.6%
2009-2013
54.4%
2008-2012
53.7%
2010-2011
49.3%
2011-Present
49.0%
2008-2010
45.7%
2010-2011
44.3%
Segment Average
54.3%
NADA Used Car Guide | 8400 Westpark Drive | McLean, VA 22102 | 800.544.6232 | nada.com/b2b
11
© 2014 NADA Used Card Guide
Perspective | March 2014
AT NADA USED CAR GUIDE
What’s New
Available on iPhone, iPad and Android devices, the recently enhanced NADA MarketValues is
the fastest, easiest and most cost-efficient way to make smart vehicle decisions on the go. This
native app allows you to get your NADA values anywhere, anytime without an Internet
connection. Subscriptions start at $50 per month and when you download NADA
MarketValues from Google Play or the Apple Store for $1.99, you’ll receive a FREE 30-day trial!
On the Road
NADA Used Car Guide is exhibiting at the Consumer Bankers Association’s CBA Live 2014 in Washington, DC on March 31 – April 2,
2014. Stop by booth #40 to see Dan Ruddy, Steve Stafford, Jonathan Banks and Larry Dixon. NADA President Peter Welch is
speaking at CBA Live’s Auto Finance Forum at 8:00 a.m. on Wednesday, April 2. Andy Koblenz, general counsel and executive vice
president of legal and regulatory affairs, will also be in attendance.
Jonathan Banks and Steve Stafford are attending the Auto Finance Risk Summit 2014 from May 5 – 6 in Newport Beach, California.
On Tuesday, May 6 at 11:15 a.m., Banks is participating on panel titled “Collateral Values: How Much Will Valuations Drop?” The
panel will focus on the state of collateral values today, a possible timeline for a steeper decline and metrics for better portfolio
management.
About NADA Used Car Guide
Since 1933, NADA Used Car Guide has earned its reputation as the leading provider of
vehicle valuation products, services and information to businesses throughout the United
States and worldwide. NADA’s editorial team collects and analyzes over one million
combined automotive and truck wholesale and retail transactions per month. Its
guidebooks, auction data, analysis and data solutions offer automotive/truck, finance,
insurance and government professionals the timely information and reliable solutions they
need to make better business decisions. Visit nada.com/b2b to learn more.
Financial Industry,
Accounting, Legal,
OEM Captive
Steve Stafford
800.248.6232 x7275
sstafford@nada.org
Credit Unions, Fleet,
Lease, Rental Industry,
Government
Doug Ott
800.248.6232 x4710
dott@nada.org
Automotive Dealers,
Auctions, Insurance
Jim Dodd
800.248.6232 x7115
jdodd@nada.org
Director, Sales
and Customer Service
Dan Ruddy
800.248.6232 x4707
druddy@nada.org
Automotive OEMs
Stu Zalud
800.248.6232 x4636
szalud@nada.org
PR Manager
Allyson Toolan
800.248.6232 x7165
atoolan@nada.org
Business Development
Manager
Jim Gibson
800.248.6232 x7136
jgibson@nada.org
NADA Used Car Guide | 8400 Westpark Drive | McLean, VA 22102 | 800.544.6232 | nada.com/b2b
12
© 2014 NADA Used Card Guide