Bringing beauty to life Chrysanthemums
Transcription
Bringing beauty to life Chrysanthemums
Bringing beauty to life Chrysanthemums worldwide by Deliflor 2015 i’d rather wear flowers in my hair than diamonds around my neck Zembla Lime About this Catalogue Many thanks for your interest in Deliflor Chrysanten. The Deliflor assortment consists of spray chrysanthemums, disbudded chrysanthemums and Santinis and includes more than 300 different cultivars. In this brochure, you will find some of our new and most successful varieties. Because worldwide, growing conditions and market requirements differ, the applicable assortment is different for almost every country. The Deliflor app gives you access to the specific assortment information for each country. NL Over deze catalogus. Hartelijk dank voor uw interesse in Deliflor Chrysanten. Het assortiment van Deliflor bestaat uit troschrysanten, pluischrysanten en Santini’s en bestaat uit meer dan 300 verschillende rassen. In deze brochure vindt u een aantal van onze nieuwe en meest succesvolle rassen. Omdat teeltomstandigheden en marktwensen wereldwijd verschillen, geldt er voor bijna ieder land een ander assortiment. Via de Deliflor app vindt u de specifieke assortimentsinformatie per land. ES Acerca de este catálogo. Muchas gracias por su interés en Deliflor Chrysanten. La gama de Deliflor consiste en crisantemos tipo racimo, crisantemos desbotonados y Santini y comprende más de 300 variedades distintas. En este catálogo Ud. verá una selección de nuestras nuevas y más exitosas variedades. Dado que las circunstancias de cultivo y los deseos del mercado varían en todo el mundo, casi cada país tiene su propio surtido. A través de la app de Deliflor encontrará información sobre los surtidos específicos por país. IT Il nostro catalogo. La ringraziamo di cuore per l’interesse mostrato verso Deliflor Chrysanten. L’assortimento di Deliflor comprende oltre 300 varietà diverse di crisantemi spray, crisantemi sbocciolati e Santini. In questa brochure potrà trovare una selezione delle nostre varietà nuove e quelle che godono di maggior successo. Consci del fatto che le condizioni di coltivazione e le esigenze di mercato variano da un luogo all’altro, offriamo in quasi ogni Paese un assortimento diverso. L’applicazione Deliflor permette di trovare informazioni dettagliate sull’assortimento dei singoli paesi. CN 关于本产品目录 非常感谢您对大丽孚 (Deliflor) 菊花品种表示关注。 大丽孚(Deliflor) 菊花涵盖了多头菊、单头菊、小菊 (多头)等300多个不同品种。在这本 宣传册中,您 将找到最新品种和市场上最流行的品种。因为全球各 地的栽培环境 和市场需求各不相同,不同品种在每个 国家的适用情况不尽相同。在大丽孚app中,您将找 到针对每个国家的具体品种信息。 JP このカタログについて 弊社の品種にご興味いただき誠にありがとうございま す。弊社のマムは、 スプレー系、一輪系、 そして、小輪系( サンティニ) に大別することができ、 その数は300種に 上ります。 このカタログでは、最新のものや代表的な品 種についてご紹介します。 また、栽培条件や市場のニー ズの違いにより各国の事情に見合う品種をお選びいた だくため、弊社のアプリを活用していただくことにより、 国毎に取りまとめた品種の情報をご覧になることがで きます。 KR 카달로그 안내 Deliflor국화에 많은 관심을 가져주셔서 감사합니다. Deliflor는 300여종이 넘는 스프레이 국화, 디스버드( 대국), 산티니 품종을 보유하고 있습니다. 이 책자를 통해 여러분들은 Deliflor의 새로운 신품종 및 가장 성공적인 품종들을 보실 수 있습니다. 각 나라별로 재배 환경 및 시장에서 요구하는 면이 다르기 때문에, 나라별로 적용하는 품종이 다릅니다. Deliflor 앱을 통해 각 나라별 품종 정보를 찾아보실 수 있습니다. 1 Radost Cream Deliflor in brief Deliflor is the largest chrysanthemum breeder in the world, the company produces cuttings and issues licences for spray chrysanthemums, disbudded chrysanthemums and Santinis. Every year, approx. 1 billion Deliflor chrysanthemums find their way to vases all over the world: more than 300 commercial chrysanthemums varieties available. Active in over 35 countries, head office in the Netherlands (Maasdijk). With production locations in Ethiopia (12 hectares) and Uganda (12 hectares) and sales offices in Colombia, Japan and China. Deliflor is part of the Beekenkamp Group that apart from Deliflor, also consists of Beekenkamp Plants and Beekenkamp Verpakkingen (Packaging). make today beautiful bring me flowers 2 3 A passion for perfection Breeding Growing chrysanthemums begins with passion. For us, this is a passion for perfection: the will to go on where others would stop. After all, we know that achieving more is always possible. New varieties are staring at the sky just beyond the horizon. We set out to discover them. This passion is what drives us forward and has made Deliflor what it is today: a family business with a hands-on mentality. And at the same time, the largest Testing phase chrysanthemum breeder worldwide. Logistics Rooting Cultivation consultancy The laboratory Havesting Cuttings production Propagation Cutting planting machine Marketing Transport to The Netherlands Quality control Promotion 4 5 The strength of Deliflor Eye for cooperation Yet Deliflor’s strengths go further than passion alone. We see teamwork as the key to success. As entrepreneurs through and through, we believe wholeheartedly in the importance of knowing what the grower and consumer want. This is why Deliflor hires only the very best professionals in the fields of marketing, cultivation advice and breeding. They provide growers and partners with extensive assistance and give them every possible tool to operate as effectively and efficiently as possible. In addition, Deliflor places significant value on marketing and promotion. Using communication strategies and advertising campaigns increases the chances that our new chrysanthemums will be successful and also strengthens their image. An extensive range The fact that Deliflor is the largest chrysanthemum breeder worldwide is reflected in our assortment. Deliflor supplies a wide range of varieties, in turn displaying a large diversity in colours and textures. Our assortment is always dynamic. New varieties are continuously being developed and added to our range of products, which aim to delight in colour, flower shape and application. To enable this, Deliflor has its own laboratory, fully equipped according to state-of-theart technology. This makes it possible for us to respond to trends and meet the demands for new varieties. All of these aspects combined add up to Deliflor’s strength as a company, which is how we make our motto ‘Bringing beauty to life’ come true each and every day. 6 7 Bringing beauty to life New Flowers Barca Splendid Belicia NL / EU / AM NL / EU / AS Brazuca Celtic AM NL / EU / AM Chelo Cologne NL / EU / AM NL Copito Delacroix AM NL / EU / AM / AS Stresa Pluischrysant 10 Troschrysant Santini Pixel™ 11 New Flowers Dudoc Gagarin NL NL / EU / AM / AS Garda Laika EU / AM NL / EU / AS Lesia Mango NL / AM NL / EU / AM / AS Nevada Tesla AM AS Rocca Pluischrysant 12 Troschrysant Santini Pixel™ 13 Known Flowers Anastasia Dark Green Athos Bronze Cream Dark Bronze Dark Green Dark Lime Gold Bronze Lilac Pink Quick Special Star Mint Star Pink Sunny White Green Baltica Cream Barca Cream Lime Pink White Yellow Purple Fuego Red Radost Red Splendid Cream Dark Red Yellow White Yellow Rossano Zembla Dark Pink Orange Pink White Brasil Cream Funky Lime Sunny White Yellow Rossano Pluischrysant 14 Troschrysant Santini Pixel™ 15 Laika Deliflor Chrysanten B.V. Deliflor Latin America (Headoffice, Maasdijk, The Netherlands) Finca Los Acantos - Vereda Chipre, Sector Llanogrande Visiting address: Korte Kruisweg 163, 2676 BS Maasdijk,The Netherlands Rionegro - Antioquia - Colombia Postal address: P.O. Box 77, 2676 ZH Maasdijk, The Netherlands A.A: 429 Rionegro - Antioquia - Colombia t f e i t f e i +31 (0) 174 526 200 +31 (0) 174 526 203 info@deliflor.nl www.deliflor.nl +57 4 444 87 94 +57 4 444 87 94 EX 108 info@deliflor.net www.deliflor.com Arend Hertsenberg Manuel Marín Accountmanager Italy Manager Latin America e ah@deliflor.nl t +31 (0) 653 829 254 e mm@deliflor.net t +57 311 389 35 17 Jan-Willem Scheeve Accountmanager France, Middle East and Africa Deliflor Japan Co., Ltd. Miyaguchi 4884-2, Hamakita-ku, Hamamatsu-city, e jws@deliflor.nl t +31 (0) 651 781 724 Shizuoka, 434-0004, Japan Jessica Zuidgeest info@deliflor.co.jp Accountmanager Asia t f e i +81 53 582 1700 +81 53 582 1112 www.deliflor.co.jp e jz@deliflor.nl t +31 (0) 683 595 998 Kazunori Kikuchi Patrick Zaat e info@deliflor.co.jp Accountmanager North and South America, Eastern Europe, Portugal and Spain t +81 53 582 1700 e pza@deliflor.nl t +31 (0) 653 829 243 Deliflor (Beijing) Flora Co., Ltd Manager Japan Add: Rm 912, Newton Office Bldg, No.25 John Elstgeest Accountmanager Eastern Europe e je@deliflor.nl t +31 (0) 623 967 120 Download our new app Landianchangnan Rd, Haidian District, Beijing 100097, P.R.China t f e i +86 10 884 86950 +86 10 884 00469 chenlin@deliflor.cn www.deliflor.nl Chen Lin Chief Representative echenlin@deliflor.cn t +86 13 910 783 730 View our new app Published by Deliflor®, June 2015, all rights reserved 16 17 Visiting address: Korte Kruisweg 163, 2676 BS Maasdijk, The Netherlands Postal address: P.O. Box 77, 2676 ZH Maasdijk, The Netherlands www.facebook.com/deliflor • www.deliflor.nl • info@deliflor.nl