Top RaTed #1 XC Ski Mag
Transcription
Top RaTed #1 XC Ski Mag
2015/2016 Rate Card ANNUAL 2014 SkiTrax iS NorTh america’S leadiNg Nordic Ski PublicaTioN wiTh Some of The beST NameS iN The buSiNeSS 2014/15 NORTH AMERICAN BUYERS GUIDE All in the Family Harvey, Dunklee, Svan Cool Cabins U.S. Forest Service Gear Tests Inside Scoop Official publication of $5.95 Randall, Saarinen, Newell, McKeever Calendars 2014/15 w w w. s k i t r a x . c o m Race Season Preview Registration Number 9875 Agreement Number 1372521 Printed in Canada Marty Hall From controversy to straight talk! Peter Graves World renowned race commentator. Jack Sasseville Our venerable columnist has done it all. HOLIDAY-WINTER 2014/15 LOPPETS 2015 Best in Canada-USA Golden Skiing on Golden Trails Falun 2015 Nordic Worlds Preview Madshus Scoop Thom Perkins A ski bum for over 40 years and counting. Factory Tour Official publication of Lost Lake Park Swedetown Trails Snowshoe Racing Ogden Valley Skiing $4.95 w w w. s k i t r a x . c o m Steve Threndyle Backcountry sage tells it like it is. Registration Number 9875 Agreement Number 1372521 Printed in Canada Keith Nicol The technique guy who knows all the moves. Sjur Roethe Perianne Jones FEBRUARY/MARCH 2015 Scott McGee Mr. Tele dreams of carving tails in perfect corn. Romantic Inns Great Hideaways HARVEY PODIUMS Tour de Ski World Cup Who’s Hot Who’s Not Nordic Salutes Sinclair and MacLeod Official publication of Pro SkierS NorAm Worlds Trials U.S. Champs Crowned $4.95 w w w. s k i t r a x . c o m Kikkan Randall Aino-Kaisa Saarinen Registration Number 9875 Agreement Number 1372521 Printed in Canada Kikkan Randall Three time Sprint Cup Globe Winner — a leader both on and off snow. Top RaTed SPRING/SUMMER 2015 rates/info inside Andy Newell One of the fastest skiers on the planet talks shop. BEST COVERAGE OF EVERYTHING NORDIC Simi Hamiton American Hamilton is a top xc ski sprinter and video maestro. Emily Nishikawa Insights and revelations from the front lines of the women’s field HISTORIC SEASON Harvey, Diggins, Gregg, Smith, Soule, McKeever, Masters, Doherty Bring Home Worlds Medals Official publication of Sophie Caldwell Rising US star from the renowned Caldwell Clan continues to turn heads. $4.95 w w w. s k i t r a x . c o m Registration Number 9875 Agreement Number 1372521 Printed in Canada g #1 XC Ski Ma GEAR 2016 Inside Scoop World Cup Wrap XC Ski Nationals Andy Newell, Perianne Jones Sjur Røthe Norwegian rising star on skiing for the sport’s powerhouse team. SkiTrax is a member of PLUS HEAD OFFICE 260 Spadina Ave., #200 Toronto, Ontario, Canada, M5T 2E4 416.977.2100 fx. 416.977.9200 info@skitrax.com skitrax.com Official Magazine of Nordic Focus Brian McKeever The inside scoop from the golden boy of Para Nordic skiing United States Ski Association Cross Country Canada RØTHE NEWELL RANDALL HAMILTON CALDWELL MCKEEVER NISHIKAWA BEST COVERAGE North America’s Most Influential XC Ski Magazine more kick more glide SkiTrax continues to be the leader as the most widely read and distributed Nordic ski publication in North America. With the broadest reach across the U.S.A and Canada, the magazine offers the most comprehensive coverage of the sport including international coverage. SkiTrax is renowned for its spectacular photography and best mix of indepth coverage by experienced and prestigious writers including some of the sport’s top skiers such as Kikkan Randall and Andy Newell along with rising stars like Emily Nishikawa. Reaching avid skiers across North America, SkiTrax offers extensive addedvalue exposure via many partnerships and sponsorships with top XC ski events along with grassroots initiatives. From major races to local recreational loppets and xc ski events we’ve got you covered. ➤ FIS Fantasy Contests ➤ APPs for Mac and Google platforms ➤ Flip Page editions for subscribers, readers and advertisers ➤ Training RAP with Sophie Caldwell and Simi Hamilton ➤ Scando Column with Sjur Røthe RATES UNCHANGED FOR 2015/16 SEASON Cross Country Canada Nordic Focus Official Magazine of United States Ski Association BLACK AND WHITE DISTRIBUTION AND CIRCULATION 2015/2016 The beST direct-market penetration to Nordic skiers across North america! CIRCULATION: DISTRIBUTION: ANNUAL 2014/15 All in th e Famil Harvey , Dunk lee, Sv an Cool Ca U.S. Fo Newsstands Ski Resorts Ski Shows y 1/12 $360 $370 $390 $410 1/8 $400 $420 $440 $470 ANNUAL BUYER’S GUIDE 2015 1/6 $510 $540 $580 $600 Space Close: Sept. 18/15 Material Due: Sept. 25/15 1/4 $660 $700 $740 $780 1/3 $880 $930 $990 $1,030 1/2 $1,090 $1,170 $1,220 $1,280 2/3 $1,410 $1,480 $1,560 $1,660 FULL $1,790 $1,890 $2,000 $2,100 DPS HPS CENTRE SPREAD $3,130 $1,890 $3,370 $3,310 $2,000 $3,560 $3,500 $2,110 $3,770 $3,680 $2,220 $3,960 Skis, Poles, Boots, Bindings US-CAN. rest Se rvice » Gear Test Review - in-depth test report st Scoo s p Official publicati Shows/Events Some of the many 2013/15 shows/events where SkiTrax was distributed. .skit rax. on what’s new for the 2015/16 season » Jewels of New England - a look at some of the charming hidden gems in New England, an xc-ski haven » Erik Flora - the namebrand in US coaching circles with Kikkan Randall a the crown jewel - how does he do it? » SkiTour Canada 2016 - the world’s best are coming - complete race season preview. Who’s hot and who’s not on of Randall, Newell, MSaarinen, cKeever Calendar s 2014/15 Race Seas on Previe w com Registrat ion Agreemen Number 9875 Printed t Number 1372 521 in Cana da LOPPETS ’16 Gatineau Loppet SkiTrax offers the most comprehensive overview of the top loppets across North America as a preview to the season to whet skiers appetite for great skiing. Space Close: Oct. 23/15 Material Due: Oct. 30/15 Nordic StyleFile - annual Fashion Guide Get Back - Tele Back Country feature Holiday Gift Guide - cool Nordic gifts! Loppets 2016 - the best mix of loppet races across North America » Cami Thompson Graves - a leader in US cross-country skiing with 26 years of coaching women at Dartmouth College » Tour de Ski 10th Anniversary - a milestone for the Tour and the sport » » » » Mount Engadine Lodge JUST THE FACTS ROMANTIC A romantic ski trip provides plenty of opportunities for some private time with your sweetie and to experience Nature at its most glorious. These loveinspired ski escapes provide the perfect romantic atmosphere to mark an anniversary or simply to escape from the stressors of daily life. Cozy up next to a roaring fire after a fine day of skiing, indulge in a couples’ massage, warm up with a dip in the hot tub or step into your own private sauna. by Lisa Evans 666 2*)31!7 #., 2014/15 GEAR TEST ■ Location: .138 &)5% ,)-43%2 &1., !-,.1% +3! 36. (.412 &1., 3(% !+'!18 )1/.13 )- 3(% (%!13 .& !-!-!2*)2 .4-318 *)+.,%31%2 .& 31!)+2 ■ Trails: Mount Engadine Lodge Located 45 minutes from Canmore, Alta. in the heart of Kananaskis Country, Mount Engadine Lodge has all the elements of romance. Surrounded by dense forest and dozens of creeks that flow into pristine rivers neighbouring the lodge, this nature-lover’s paradise also offers many comforts to make for a relaxing stay. The main lodge has two wood-burning fireplaces surrounded by cozy couches and chairs and large windows showcasing the lodge’s spectacular surroundings. Plus a wood-fired sauna on the large wrap-around deck offers the perfect opportunity to enjoy the wilderness after a beautiful day of skiing. Accommodations in the Main Lodge have been recently renovated. Twin and king bed configurations accommodate up to six guests. The Chickadee Room is available for single travelers. The Meadows Edge Chalet also features three separate rooms, each with a private bath and a large deck overlooking the meadow. The area features 5.5 kilometres of trails that are groomed by snowmobiles. “They are quite narrow, but have a quaint, magical feel to them,” says manager Mallory Deyne. The curvy trails pass through a couple of beautiful meadows. “These are the most romantic ski trails for miles,” says Deyne. Mount Engadine Lodge is a naturelover’s paradise with great skiing and cozy accommodations for a romantic getaway you won’t soon forget. '1..,%$ "8 2-.6,.")+%2 #!- "% Madshus Redline Carbon Skate Ski Fischer Fischer RCS Speedmax Classic Cold 32 > SKITRAX ANNUAL 2014 www.skitr ax.com SIZE 4X 3X 2X 1X 1/12 $640 $680 $720 $760 1/8 $750 $790 $830 $880 1/6 $890 $930 $990 $1,040 1/4 $1,060 $1,120 $1,190 $1,240 1/3 $1,380 $1,460 $1,540 $1,630 1/2 $1,690 $1,790 $1,890 $1,980 2/3 $2,100 $2,230 $2,340 $2,450 FULL $2,580 $2,720 $2,880 $3,010 DPS HPS CENTRE SPREAD $4,520 $2,880 $4,750 $4,770 $3,030 $5,040 $5,040 $3,210 $5,300 $5,300 $3,380 $5,600 !##%22%$ &1., 3(% +.$'% 99 3(%1 !"+% )- -%!1"8 !3 %3%1 .4'(%%$ 1.5)-#)!+ !1* 1!)+2 !-$ 3(% .4-3 (!1* 1!)+2 Top XC skier columns by Randall, Newell, Røthe, Nishikawa Madshus Super Nano Skate Boot Fischer RCS Carbonlit e Classic Boot - Comforta lously light, ble, breathabl Fischer has e and ridicucreated a very incredibly well. simple boot A very comfortab that performs tem, provided le fit, thanks to the Speed one of the best-fitting Lock Syscher’s new boots I have lacing system ever put on. based on camming foot quickly Fisand comfortab devices secures ly without pressure foot in such your a way that points. It wraps it can accommo comfortably. the date many On snow, the foot shapes boot had a very really feel the easy flex, allowing ski. you to RCS Speedma x Classic Cold Classic Cold - New for 14/15, and more prominen ski is coming the RCS Speedma to the public t tip splay for the World Cup. x after being incorporate soft, warm It uses 812 construct available only the 2014 ISPO conditions. cold and dry on award-winning ion with a longer Both skis tem to help conditions Madshus Empower wax pocket ensure you combined with bonding for for leave the shop fit systhe Speedma better wax Super Nano with the right absorption. x cold-base Skate Boot pocket and ski for you. This ski is easy. - Also a winner 2013, the Super go. Just set the of an ISPO Nano Skate wax award for boot uses a that provides one-piece 3D a very stiff Madshus carbon base boot with a fers power natural ankle extremely well flex that transRedline Carbon to the ski. I and this boot Skate Cold have a slightly felt a bit wide, - Updated with the 3D-constr narrower foot, mostly in the this award-wi a new P200 ucted Redline heel, nning boot Nano base, Carbon Skate ski that climbs provided phenome yet I could feel that transfer of power Cold is a versatile, like a dream. nal edge control to the ski. This It is an all-round stable cise-feeling a custom orthotic and is also a great edge control, ski that has option for those a very preeasy glide and or wide foot. Plus version with is lively on is also available the uphills. with a transpare A Salomon nt base, lower camber S-Lab Skate Ski - There is a new number Salomon Skate that makes ski very simple. buying Salomon’s new 579. This is the mold number a S-Lab Skate ski. Nice and huge sweet for light (1,000g), spot, making it features a the ski ride variety of condition and climb incredibly s, in addition well in a S-Lab Carbon to being very boot may be stable and lively. the most-talk venerable French The ed-about product company, but from the do not overlook Equipe RS Skate this ski update. Ski - The younger capable race brother of the ski. Slightly S-Lab is a very heavier (1,040g) Lab, it is just and not as as stable and Salomon Carbon lively as the forgiving. The all-around SSkate Lab Boot Equipe RS felt Skate ski that like a solid should be more Citizen and than adequate high school racers. for most Carbon Skate Lab Boot Salomon took pletely new direction with Nordic boots in a comthis one. A carbon a heat-mol dable boot shell is combined liner, and nearly replaceable, with every piece designed for of the boot performance thing about is and fit. The the Carbon most amazing Skate Lab is this boot, I that with was expecting to feel “it.” Instead, all the technology in natural it felt on my foot. I was amazed Somehow it www.skitr ax.com by a way that goes how was both un-noticed. This is an incredibly stiff and flexible in ing boot. light, natural-fe el- FEBRUARY/MARCH 2016 Space Close: Jan. 8/16 Material Due: Jan. 15/16 » Romantic Inns - popular feature of four fabulous get-aways in U.S.-Can. » Competition Round Up - SkiTour Canada 2016 Preview, US Nationals, Tour de Ski, World Cup, SuperTour... » Presidential Ridge Traverse - first-ever landmark xc ski adventure as told by our resident ski bum Madshus Fischer RCS Carbonlite Classic Boot FOUR COLOUR '1..,%$ #1.22 #.4-318 31!)+2 !1% !5!)+ For those looking to venture ■ Accommodation: )-% 1..,2 &%!341% outside the Lodge, the Mount 04%%- !-$ *)-' "%$2 Shark Trails are located only five )-)-' (% .4-3 -'!$)-% )-)-' kilometres away. These trails were .., )-#+4$%2 "1%!*&!232 !&3%1-..built as a backup site for the 1988 3%! !-$ $)--%1 2%15)#% Olympic Games and are where ■ On-site activities: .1$)# 2*))-' members of the Canadian Olympic 2-.62(.%)-' $.'2+%$$)-' )#% &)2()-' cross-country and biathlon teams ■ Contact: 666 ,.4-3%-'!$)-% #., often come out to train. The site features approximately 20 kilometres of trails, some very hilly and difficult, and others relatively flat and easy. For hardcore distance skiers looking for more variety, the Peter Lougheed Provincial Park Trails are located only 25 kilometres from Mount Engadine Lodge. This area features 75 kilometres of groomed trails. 666 2*)31!7 #., Can great ski gear get any better the pleasure ? You bet it of testing some can, and it Copper Moun has. SkiTra of this seaso x had tain n’s great gear in Alaska follow Resort, Colo. in Janua at the fabul ry. SkiTrax ous ing the annu also tested on some of al trade show equipment the latest s and here’s and greate our test repor st. by James Southam t TWO/THREE COLOUR Add 15% to black & white rates for each process colour. Process colours: cyan, magenta, yellow. PMS colour matches available. Prices on request. DECEMBER/HOLIDAY 2015 READER PROFILE (Based on subscriber surveys) 1X » North American Nordic Buyer’s Guide $5.95 predominantly male – 70% male, 30% female over the age of 36 married university-educated professional career household income of $100,000+ 52% live in towns of less than 50,000 or in rural locations, 25% live in cities with a population of 50,000 to 500,000, 22% live in cities of 500,000+ 71% own vehicles owns four or more pairs of skis, boots, and poles (performance & recreation) will likely buy skis within the next 6 months plans on buying ski clothing belongs to a cross-country ski club skis an average of four or more times per week participates in other sports, including hiking (74%), running (70%), camping (60%), road (57%) and mountain biking (57%) a majority get ski information from magazines 80% buy products advertised in SkiTrax! 2X bins Gear Te Inside www • Winter Trails • Craftsbury Marathon • Fischer Loppet Festival • Catamount Trail Events • U.S. and Canadian XC Nats • NSIA Show • OR Show • SIA Show • Silver Star XC Camps • Yellowstone XC Festival 3X SkiTrax offers the most comprehensive Nordic ski coverage across North America NORTH AMERIC AN BUYERS GUIDE Official Magazine United States Ski Association (1,500 members) Cross Country Canada (800 members) • American Birkebeiner • Mora Vasa Loppet • Canadian Ski Marathon • Canadian Birkebeiner • Gatineau Loppet • City of Lakes Loppet • Saskaloppet • NENSA Events • CXC Events • Nipika Loppet 4X PUBLISHING SCHEDULE 30,000 copies per issue Canada, U.S. Subscribers Ski Retailers Ski Events SIZE 2014 Salomon S-Lab Skate Ski ANNUAL 2014 SKITRAX < 33 SPRING 2016 Space Close: Mar. 18/16 Material Due: Mar. 25/16 » Spring Skiing - top spots » Gear 2017 Scoop - sneak peak » SkiTour Canada, SuperTour, NorAM coverage of all top Nordic ski races » Roller Skiing - hot new gear plus training tips COVER POSITIONS (on 80lb Coated Stock) Position 4X 3X 2X 1X Back Cover $3,080 $3,260 $3,430 $3,600 Inside Front Cover $2,790 $2,950 $3,130 $3,290 Inside Back Cover $2,670 $2,820 $2,970 $3,130 MARKETPLACE Business Display Ads are available at $150/column-inch for the first column-inch and $75 for each additional column-inch. 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Monthly Traffic ■ ■ ■ Taylor Henrich Fantasy Contests Number of Visits: 215,190 Unique Visitors: 110,475 Page Views: 2.165 million ■ ■ ■ FIS World Cup FIS Marathon Cup FIS Tour de Ski James Netz NordicFocus BIATHLON Nathan Smith Andy Soule Susan Dunklee Sport 2000 www.flyingpointroad.com Best XC Ski Resorts Photo Galleries Video Galleries Event Calendars Newsletter NordicFocus BEST VALUE - With an average monthly customer audience of 215,190 visitors and more than 2.165 million page views per month skitrax.com continues to grow and offers the best value to reach new customers, and increase your market share. SKI JUMPING Peeks ■ ■ ■ ■ ■ Our readership continues to grow with steady increases each year fueled by a targeted audience of avid xc skiers from racers, to loppet and recreational skiers, along with weekend warriors. With reliable and timely daily news along with great features such as our FIS Fantasy Contests, we're seeing expansion in all areas of the web site. As xc skiing continues to gain in popularity across the USA and Canada, and our North American skiers excel on the world stage, world-class events like SkiTour Canada 2016 are sure to add to the excitement, putting xc skiing front and centre while creating new opportunities to grow the sport. HOT FEATURES - For 2016 get the inside scoop from two of the sports hottest stars Sophie Caldwell and Simi Hamilton in our popular Training Rap in addition to gear and ski tests, Gift Guide, great xc skiing destinations, skier blogs, plus nutrition, technique, humour, wax tips and much more. 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