Falguni Pathak - The Icon, The brand: NAVRATRI Utsav 2013

Falguni Pathak - The Icon, The brand: NAVRATRI Utsav 2013:
Falguni Pathak has been an acclaimed singer and performing artist in India and World Wide.
Gujarati Folk Dandiya fame has made her renowned throughout the world. For more than two
decades Falguni has made everyone dance to her ‘Pari Hoon Main’ track.
She has been the only female folk artist in India to gain such a memorandum achievement for the
country. This year again Falguni & the Tathiya group with Mangal Entertainment are all set to
rock, swing and dance and mesmerise.
Consumer Night Festival 2013 - An Overview:
The Indian Consumer Industry is set for a sustained growth with the rise in the disposable income,
increased product awareness, affordable pricing and overall development, especially in metro like
Mumbai. The young generation dominates the Indian consumer market and is becoming
increasingly sophisticated and willing to spend for upgrade, new technologies and latest products.
With this in forefront, Mangal Entertainment brings to you NAVRATRI Consumer Utsav 2013 to
help you keep pace with the fast changing Indian consumer - buyers market.
Event highlights of Consumer Night Festival 2013:
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Under the already known brand icon - Faguni Pathak
1.50 lakh plus audience over 9 days
10,000 new audience every day
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Nine days of unlimited brand, product and service, connect
At the peak of festive season of Navratri and upcoming Diwali buying
Exclusive marketing and promotions
Excellent infrastructure and facilities for participants
Presence in the daily and monthly Navratri passes, sold in advance of the festival
Why Participate?
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A unique opportunity to present your company/Brand and its products effectively
Explore potential buyers and transact beneficial business deals
A perfect venue to present new products and services
Develop and extend existing business contacts
Communicate directly to the visitors about your product details etc.
Attain direct market feedback, designs and programs for key decision makers and
influencers
Promote your brand and innovative products to a rich & a buyers audience
Create lucrative offers and incentive/discount packages to influence diwali buying
In short; the right target audience for your brand
Marketing and Promotion:
NAVRATRI Consumer Utsav 2013 will be exclusively promoted through a host of media vehicles
some of them are as mentioned below:
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Hoardings 1 month before the show across the city - 8 to 10 numbers
Bus backs across the city - 50 numbers
Email & SMS marketing.
Social marketing - Facebook, Linkden, twitter etc.
Invites to previous years database
Consumer Night Festival 2013 will also be promoted as a concurrent event along with Navratri
Utsav 2013. Some of the vehicle through which Navratri Utsav 2013 will be promote are
Hoardings, News paper advt., Inserts, TV commercial - local channels, FM Radio, Bus backs, social
media etc.
Deliverable to Participation:
Display space at venue
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9 sq. mtr. (approx 100 sq. feet); Octonorm Stall with basic furniture
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One lockable reception table
Two chairs
Carpet in the stall
Electric point
Name board (fascia)
Waste paper basket
Entry passes for staff - 2 passes
Presence in the daily and monthly Navratri passes, sold in advance of the festival
Investment - 7.00 lacs plus addl. Service tax as applicable
For Display Space bookings, Sponsorship and other details call:
www.dreamzactivations.com
Khushboo: 91 95940 48479 | email: khushboo@dreamzactivations.com
Anish:
91 98194 99475 | email: anish@dreamzactivations.com