Proven Marketing

Transcription

Proven Marketing
Championship Winning, Award Winning, and Professional Drift Team.
Join professional drift athlete Daniel Woolhouse aka „Fanga Dan‟ and one of Australasia‟s
most successful drift teams, backed by multi-award winning success including
2x D1NZ New Zealand Championships.
FDC Motorsport has built its name through a sport that encompasses grueling,
spectacular and wild door-to-door competition. Our team history has its roots in the
early development of drifting in New Zealand and boasts a well-respected résumé of
success through multiple event and series podiums during the last decade.
We have also represented New Zealand in international competitions such as Formula
Drift, The Goodyear International Drift Series, World Time Attack / Tectaloy Drift
Challenge and Red Bull Drift Shifters, visiting Thailand, Malaysia, Singapore, & Australia.
Join forces with an existing, proven,
battle-hardened formula.
Awards & Achievements
35+ Podium Finishes
2006 D1NZ New Zealand Drift Champion
2013 D1NZ New Zealand Drift Champion
Formula Drift 2010
FD Asia Singapore = 3rd
Goodyear International Drift Series 2010
Thailand Round 1 = 5th
Thailand Round 2 = 5th
Malaysia Round 3 = 1st
NZ Drift Series
2007 = 2nd Place Overall
2008 = 4th Place Overall
2009 = 4th Place Overall
D1NZ Awards
Angle King (2009)
Best Style (2009)
Best Team Drift (2009)
Best Drift Team (2009)
Daniel Baxter Memorial Trophy (2012)
D1NZ Drift Ambassador (2012)
D1NZ Championship 2012
3rd Place Overall
Red Bull Drift Shifters (International)
2012 = 3rd Place, Top Kiwi
2014 = 3rd Place
D-Comp 2013
Taupo Motorsport Park = 1st place
Interactive exposure with fans and social media.
We understand a return on investment, running a race
winning team means utilizing the best equipment and
technology available to see us on the podium.
Moving product off the shelves is the biggest return for
any commercial partner; FDC Motorsport can be a
valuable marketing tool far beyond our unique 800HP
V8 powered billboard.
Combining your brand through our team will see
exposure across New Zealand to thousands of race-fans
each D1NZ weekend, with 6 rounds held around the
country during the summer motorsport season.
Interaction with new and potential customers isn‟t
limited to the race track either, online exposure and
social media integration is a vital part of our
partnership programme.
From team merchandise, posters, and stickers right
through to TV Coverage, Radio, events and public
appearances we can help build your brand identity and
roar your name sideways at over 200kmh.
Be a part of the thrill, be part of the exciting new
motorsport obsession that is taking the world by storm.
Proven social integration and return.
Fanga Dan Facebook
130,000+ Fans
FangaDan.com
Official Website: 2,000+ visitors per month
Oversteer TV
Media Partnership: 320,000+ FDC video views
FDC Motorsport are firm believers in the power of
online video with features and D1NZ round updates
released after each race weekend keeping sponsors
and fans up to date with the team on and off the track.
Interaction with:
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TV3 Coverage (CRC Motorsport, 140,000 - 220,000+ per episode)
D1NZ Media Partners (Social reach exceeding 4 million)
D1NZ LIVE Streaming (5,000 – 30,000 viewers per event)
NZ Herald + Local Newspapers (pre & post event coverage)
Radio Advertising
Videos & Photography
Hotlaps & Ride Days
Automotive Events
Driver Signings
Product Endorsements
Brand & Product Activations
Flyers, Posters & More
Join the fastest growing motorsport in the world.
In less than a decade, competitive drifting has burst into the motorsport industry with
color, passion, and prestige. Drifting is an extreme sport that is rapidly growing throughout
an immense global reach, and it‟s commercial partners are now being exposed to an
ever-expanding international fan base.
Supported by a youthful grassroots following, professional drifting has a solid breeding ground
for future stars and a secure vibrant outlook for decades to come.
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D1NZ International Live Stream (Every Round in 2016)
D1NZ on Facebook: 86,000+ Fans (NZ‟s Largest Motorsport Series Page)
Oversteer TV = 5.5 Million Views / 30,000+ Subscribers
International Websites inc Drifted, OMGdrift, Wrecked, Speedhunters, & more
Exported to Mav TV in the USA = 38millon homes
SBS Speedweek / FOX SPORTS in Australia
International TV distribution through PCG Media
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Biggest crowds for any nationwide drift series in New Zealand.

Substantial corporate investment from mainstream brands; more than
any other national motorsport category.

Diversification into supporting entertainment featuring FMX, Rally Cross,
Stunt Bikes, Skateboard and BMX which delivers broader audience appeal,
higher brand recognition and better fan dollar value.
The 13th season of the Demon Energy D1NZ National Drifting Championship.
Round 1: NOVEMBER 27th & 28th 2015
Manfeild Raceway - Feilding, Manawatu
Round 2: JANUARY 8th & 9th 2016
ASB Baypark Speedway - Tauranga, Bay of Plenty - Night Event
Round 3: January 29th, 30th & 31st 2016
Bruce Mclaren Motorsport Park – Taupo - Summer Drift Matsuri
Round 4: February 27th & 28th 2016
Hampton Downs Motorsport Park, Te Kawhata – North Waikato
Round 5: MARCH 26th & 27th 2016 (Easter)
Mike Pero Motorsport Park - Christchurch, Canterbury
Round 6: APRIL 22nd, 23rd & 24th 2016 (ANZAC)
Pukekohe Park Raceway - Pukekohe, Auckland – GRAND FINAL
SPECIALTY EVENTS & BONUS EXPOSURE:
HiTec Oils Trans-Tasman Drift Series 2016
V8 Supercars, Pukekohe 2016
Lead Foot Festival 2016
CRC Speed Show, ASB Showgrounds 2016
Waimaite 50 GT Street Series – South Island NZL 2016
International opportunities of interest.
HiTec Oils Trans-Tasman Drift Series - Australia / NZL
Round 1: AUS Winton Raceway - Round 2: AUS Sydney Motorsport Park
Round 3: NZL Christchurch - Round 4: NZL Pukekohe
Red Bull Drift Shifters
International Event / Special Invitational
Expected late 2016 in Auckland City NZL
The Trans-Tasman Drifting Championship is an exciting new platform for
competitive drifting in Australasia; combining the top drivers from the Australian
Hi-Tec Oils Drifting Series, and the best of the Kiwis from the Demon Energy D1NZ
Drifting Championship.
The two drifting categories have combined their strengths in each country to
produce the first ever Trans-Tasman Championship Title, where eight of Australia‟s
best drivers will do battle against eight of the best New Zealanders across four
rounds of inter-category seeded competition.
The driving force behind the Trans-Tasman Championship is to offer a high-profile
competitive stepping stone for international drifting in the South Pacific – an
opportunity for the top drivers and champions of Australian & New Zealand
Drifting to further their motorsport careers, while competing for a new
internationally recognized title.
Locally, Red Bull run a bi-annual international alternative-drifting event in the
heart of Auckland City. Red Bull Drift Shifters, as it is known, is a pin-ball inspired
drift course where drivers aim to collect points via automated electronic scoring
systems. Fanga Dan and FDC Motorsport placed 3rd in the inaugural event, the
highest placed Kiwi in a field of 12 internationally renowned drivers.
In 2014 FDC Motorsport finished 3rd again in the second ever Drift Shifters event,
this time held in Auckland City‟s Quay Street with a field of 16 international
drivers. Fanga Dan has become the most consistent Drift Shifters competitor and
has his sights now set firmly on representing New Zealand once again in 2016.
Latest Events & Results
HiTec Oils Trans-Tasman Drift Series - Australia / NZL
Round
Round
Round
Round
1:
2:
3:
4:
AUS Winton Raceway (Finished 9th)
AUS Sydney Motorsport Park (Finished 1st)
NZL Christchurch (Easter Weekend 2016)
NZL Pukekohe (ANZAC Weekend 2016)
**Leading New Zealand Championship as of Round 3 of 6 with 197 points
Demon Energy D1NZ Drifting Championship – NZL
Round 1: Feilding, Manfeild Raceway (Qualified 2nd, Finished 1st)
Round 2: Tauranga, ASB Baypark (Qualified 1st, Finished 5th)
Round 3: Taupo, Bruce Mclaren Motorsport Park (Qualified 4th, Finished 9th)
**Leading New Zealand Championship as of Round 3 of 6 with 197 points
Lead Foot Festival – Invitational 2016
(Completed)
NZ Motorsport Legend Rod Millen personally hand selects championship racers from around the
world to receive the coveted invitation to participate in the Leadfoot Festival; bringing together a
mix of classic cars, vintage motorcycles and motorsport legends.
Waimate 50 – Invitational Drift Show 2015
(Completed)
2x Former Champion & NZ Drift King Daniel Woolhouse brings together a hand-picked Drift Team
from the D1NZ Series to mix it up with competitors from the local DriftSouth series; culminating
in an exciting “Fan Judged” Drift Show around the Streets of the Waimate 50 GT Series.
- Race-bred technology & innovative design.
- 260+ More Horsepower than a V8Supercar.
FDC V8 Powered VE Holden Commodore
Fully built and prepared at Checkered Flag Automotive in Whangarei, boasting an
860hp Super-Charged LS2 V8 tuned by the well-respected Glen Suckling at GDS Automotive.
The VE Commodore is a brand new drift-chassis to the D1NZ Series and made its debut in the
2015 Demon Energy D1NZ Championship Season.
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Adjustable Sway Bars
Link G4 Engine Management
Winters Quick Change Diff
Vortech Supercharger
- Electronic Throttle Control
- Tein Custom Suspension
- TKO600 Dogset Gearbox
- RaceTech FIA Saftey Gear
- AP Racing Brake System
- Fenix Radiators
- 18” Cosmis Racing Wheels
- TriAce Racing King Tyres
LS2 VZ Holden Commodore
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Spare chassis
Championship winning
Potential for second FDC driver
500hp LS2 V8 Engine
Tremec TKO-600 Gearbox
Harrop Diff / 3.91:1 ratio
Tein Custom Suspension
Link G4 Engine Management
Custom FDC Bodykit & Wing
Flexible sponsorship and promotional campaigns.
D1NZ Season Packages
Select rounds or full naming rights backing
Online Partnership
Join our website, Facebook or FDC Video series
Trackside / Trade – Stand Opportunities
Each driver in the D1NZ series is eligible for FREE trade stand space
Product Endorsement
Car care, wheels, suspension, tyres, tools, safety, team clothing, food & drink
Corporate Packages
Trackside VIP, Hotlaps, Driver Signings
Livery Spotlight
Target where you want to be seen on our car
Tier 1: Naming Rights (Full side faces, doors and rear quarter panels + colour theme) - Est. $35-50,000 p.a.
Tier 2: Front Bumper, Bonnet, Front Windscreen, Front & Rear Quarter Panels - Est. $10-20,000 p.a.
Tier 3: Front Quarters, Wing Mirrors, Rear Bumper, Side Skirts, Wing, Roof, Rear Screen - Est. $5-10,000 p.a.
Tow Vehicle & Race-Trailer opportunities available
D1NZ Legend & Fan Favorite
Name: Daniel Woolhouse
Nickname: Fanga Dan
DOB: 31 March 1983
Country: New Zealand
Hometown: Whangarei
Daniel grew up in Hastings around his father‟s car yard which
sparked an automotive lifestyle at an early age.
Spending time on the yard washing and prepping cars for sale,
Dan was surrounded by iconic Japanese vehicles synonymous
with early drift culture - Nissan Skylines, Cefiros, Toyota Supras
and Mazda RX7s to name a few.
At 10 years of age Dan would move north to Whangarei, and
with a passion for rear wheel drive cars his teenage years saw
plenty of vehicles in his ownership, repairing and selling a range
of JDM vehicles for income.
By the early 2000's drifting was rising from the underground
into a professional motorsport and after following the culture
and competitions in Japan, Dan and 7 others would go on to
form New Zealand's first drift team; Driftcorp.
Daniel began drifting competitively in 2003, entering his first full
season in 2005 driving an RB26 powered Nissan Laurel C33 in
the D1NZ National Drifting Championship, finishing 3rd overall
in his rookie year.
With a wild and aggressive lock-to-lock driving style Dan would
earn the nickname "Fanga". In 2006 he moved to a purpose
built Nissan S15 Silvia, which went on to win the D1NZ
Championship that year in just his second competitive season.
In 2008 Woolhouse built and drove one of the first Holden VZ
Commodores in competitive drifting, powered again by a 2.6
liter Nissan RB engine.
In 2010 „Fanga Dan‟ made his international debut competing in
Malaysia, Thailand & Singapore as part of the Goodyear
International Drift Series, taking a round win in the process.
After retiring his championship winning Nissan S15 in 2010,
Woolhouse went on to compete a rebuilt LS2 V8 powered
Holden VZ Commodore in the 2013 D1NZ Championship Series
for his naming rights sponsor Castrol Edge, in which he became
the 2013 New Zealand Drift Champion.
Respected brand loyalty.
With drifting growing ever further to the pinnacle of New Zealand motorsport,
there is no other name more synonymous with the Holden brand that engages
the youth and dedicated Holden fans around the country.
Fanga Dan & the FDC Motorsport brand represent real hard-working motoring
enthusiasts with a passion for Holdens. Daniel has personally owned and
modified countless examples of Holden vehicles, from VY‟s & VZ‟s to the classic
VK Commodore.
Daniel‟s passion for the Holden brand has followed through from his childhood
dreams to his multiple championship-winning drift career.
While FDC Motorsport have campaigned a number of drift-chassis in the D1NZ
National Drifting Championship it was Daniel‟s love for Holden Commodores
that saw him build and drive the first competitive VZ Commodore in
international drifting.
After big success competing in Asia, Daniel and the FDC team continued
development in-house to rebuild the iconic VZ Commodore with an LS2 V8,
pushing 500+ horsepower.
While already the 2006 champion, Daniel still had his heart set on winning the
prestigious D1NZ title behind the wheel of a V8-Supercar inspired drift-car.
Teaming up with Checkered Flag Automotive the FDC team pursued a grueling
and testing D1NZ campaign during the 2012/13 series – eventually winning the
2013 New Zealand Drifting Championship with 4/6 podiums and 3 round wins.
Daniel became the first driver to win the title in two different vehicles, while
also becoming the first ever V8 driver to win the series. The FDC Holden
remains the only vehicle brand other than Nissan to have won the D1NZ title.
Since then, FDC has progressed further to develop the unique internationalspec 800hp LS2 V8 powered Century Batteries VE Holden Commodore, which is
now the flagship chassis and most competitive car of the FDC team.
Fanga Dan & the Century Batteries Commodore is currently competing in the
2015/16 Demon Energy D1NZ National Drifting Championship Series.
Team Manager
Nicole Harris
Email: Fangadandrft@hotmail.com
Mobile: 0212556630
PR & Media Relations
Kenny Ruddell
Email: kenny@oversteertv.co.nz
Mobile: 0212367580
Team Driver
Daniel Woolhouse
Email: Fangadandrft@hotmail.com
Mobile: 0274686625
Website
http://fangadan.com/
Linkedin
http://nz.linkedin.com/pub/danielwoolhouse/99/271/587
Facebook
https://www.facebook.com/pages/FangaDan/187538291299136
YouTube
https://www.youtube.com/playlist?list=PLr2
mgdPVq1p6kkk3orRbxGO1LyaM8ccTK
Twitter
https://twitter.com/FangaDanDrft
Instagram
http://instagram.com/fangadan_