quick facts1 - Visual Media Alliance

QUICK FACTS 1
MAGIC
A Multi-Channel Communications Expo
for Creative, Marketing, Web Media & Printing Professionals
Visual Media Alliance is a non-profit trade association representing 900 Creative, Marketing,
Web Media and Printing businesses in Northern California. This is the 12th year for our expo
(formerly the PINCShow).
DATE/TIME
Thursday, April 26 / 10:00 AM – 8:00 PM (Expo hours 2:00 – 8:00 PM)
VENUE
UCSF Mission Bay Conference Center, San Francisco
1675 Owens Street, San Francisco, CA 94158
ATTENDEES
800 decision makers attended last year
» 45% corporate marketing executives
and communications buyers
» 30% owners of creative, design, marketing,
new media companies
» 25% suppliers from various industries
30%
45%
25%
EXHIBITORS
52 table tops to demonstrate your products/services
Last year included:
• Adobe
• Direct Response Imaging
• Kodak
• Gruppo Cordenons
• Neenah Paper
• VisiStat
• XYZ Graphics
• VerticalResponse
KEYNOTE
SEMINARS
PARTNERS
Presenters at Visual Media 011
» Brian Nemhauser, Adobe » Phil Mui, Google Analytics
» Kit Hinrichs, Studio Hinrichs
Multiple seminars throughout the day.
• Creative Case Histories
• Trends in New Media
• CS5 Best Practices
These organizations will be helping VMA to promote this expo
• AIGA
• Adobe
• SF/AMA
• SV/AMA
• SF/DMA
• Women in Consulting
• Business Marketing Association
• Graphic Artists Guild
• POPAI
NETWORKING
Breakfast/Registration, Lunch/Roundtable, Evening Party
SOCIAL HOURS
6:00 – 8:00 PM
665 Third Street
Suite 500
San Francisco
CA 94107
VMA.bz
QUICK FACTS 2
MAGIC
A Multi-Channel Communications Expo
for Creative, Marketing, Web Media & Printing Professionals
» Northern California visibility for new leads and current clients
» Opportunity to demonstrate new products and services
» Affordable local trade show
» Unique exhibit areas
THEME
» “Mix in the Magic” – an opportunity to demonstrate the magic of your product
EXHIBITOR
» Table top
» 4 Exhibitor Tickets
» 5 Customer Passes
» Publicity
WHY EXHIBIT
$1,500
– Dedicated website for the Expo
– 4 different mailer promotions to 7,500 professionals
– Weekly eBlast to 7,000 targets; VMA’s ongoing publications; Facebook
» Publicity
– Pre-show mailing list to 900 VMA members
– Post-show mailing list of all attendees
SPONSOR
Additional $1,000
EXHIBITOR
SET-UP INFO
CONTACT
In addition to the exhibitor opportunities above, sponsors also receive:
» Prime booth location
» Name on Expo Banner, additional signage on tables on Keynote Floor
» Option of Product Demos including announcements
» Brief company profile in Show Guide
» 2 Box Lunches during Roundtable/Keynote
» Participation in Magic Card where attendees can win a free drink for visiting your
booth and be entered to win a Grand Prize.
Regular set-up is on Thursday, April 26, from 10:00 AM–2:00 PM
» No union or drayage fees
» All electrical needs + WiFi are available – no additional charge
Shannon Wolford
» Shannon@VMA.bz
» (415) 710-0568
665 Third Street
Suite 500
San Francisco
CA 94107
VMA.bz
FLOOR PLAN
MAGIC
Fisher Atrium & Banquet Room
Gym
A14 A13
Gym Entrance
A16 A15
Koret Quad entrance
Elevators
Stairs
FISHER ATRIUM & BANQUET ROOM
Available Spaces 52
A12
A11
A17
A18
A10
A2
A3
A4
CONTACT
Shannon Wolford
» Shannon@VMA.bz
» (415) 710-0568
A5
A1
Bar and food stations
in each of these two
exhibit areas
A20
Registration
• Times are approximate
Highlights A8 A9
A7 A6
Attendees
enter here
Owens Street entrance
2:00 – 8:00 PM
6:00 – 8:00 PM
Seminars conclude
& Social Hour begins
The Pub
A19
EXHIBIT TIME
FISHER ATRIUM
To FISHER BANQUET ROOM
Expo Hall
F1
kitchen
F2
F3
F4
F5
F6
F7
F8
exit
FISHER BANQUET ROOM EXPO HALL
F9
F10
F11
F12
F13
F14
F15
F16
F17
F18
F19
F20
F21
F22
F23
F24
exit
service
F25
F26
F27
F28
F29
F30
F31
F32
FAQs
MAGIC
A Multi-Channel Communications Expo
1. Who do I contact with questions, concerns, etc.?
6. How many “exhibitor tickets” do I get?
Laura Vargas at (415) 489-7625 or Laura@VMA.bz
You can register 4 attendees to work your booth online
at VMA.bz. Additional tickets are available for a fee.
Additionally, you will be given 5 complimentary tickets
for your customers.
2. What’s the situation with respect to my electrical
and AV needs?
Electrical is very simple this year. If you need a “standard
outlet,” contact Laura to let her know. It’s included in your
exhibitor fees.
For complex power and/or AV needs, call Laura to arrange.
It will be a separate charge.
3. When can we begin setting up our booth?
On Thursday, April 26 starting at 8:30 AM and must be
completed by 2:00 PM.
4. How do I get my materials to my booth?
For heavy equipment or materials, you can arrange for
a drayage company to deliver directly to your booth.
Otherwise, all moving must be done by exhibitors.
There is no drayage company to help from UCSF
Mission Bay personnel.
We will make a couple of ladders and a dolly available
during the move in/out.
5. What’s being done to encourage attendees to
visit the booths?
To begin with, this year all of the exhibitors have been
placed in strategic locations and traffic is encouraged by
by placement of food, drink and entertainment.
Additionally, we have placed the food buffet inside of
Fisher Banquet room, as well as a bar in the Banquet room
and in the Atrium.
All sponsors will receive an added bonus of selecting a
time to demo their services or host a drawing that will be
announced throughout the building.
Sponsors will also be a part of our magic card stamp game,
in which attendees are encouraged to visit as many sponsor
booths as possible and have their “magic card” stamped by
that exhibitor/sponsor. After they received 5 stamps,
they can redeem that card for a free “magic potion”. Then
they can earn an additional 5 stamps to earn another drink
ticket and so on. Their completed tickets will all be entered
into a drawing to win an iPad to be awarded at the end
of the evening.
Competitions on Social Media will also be activated.
We encourage all exhibitors to help spread the word and
make it viral. More to come.
Admittance to classes is at additional charge.
7. Where is the UCSF Mission Bay Conference Center?
It is located in the William J. Rutter Center on the
UCSF Mission Bay Campus located between 3rd Street,
16th Street, and Freeway 280.
8. Is parking available?
Yes! There is a public parking garage adjacent to the William
J. Rutter Center. Parking fees are $3/hour up to 8 hours or
$24 for the day. Additionally there’s a lot across the street,
and a parking garage on 3rd Street across the Koret Quad.
9. What are the lunch options?
Full day and half day attendees will be given a box lunch and
invited to participate in informal roundtable discussions
prior to the start of the 1st keynote presentation.
Exhibitors have the option of purchasing the box lunch
for $30. Sponsor exhibitors are invited to join us at the
roundtable and will receive two box lunches. We are
expecting proposals from exhibitors to host roundtables.
Additionally, there are many options at the Mission Bay
campus including the Pub located at the Conference Center
as well as other food outlets located around the Koret Quad.
10. Can we arrange to serve food or drinks at
our booth?
Yes, however, food must be individually wrapped, OR you
can purchase items from the Conference Center.
Beverages must also be purchased from the Conference
Center, OR you can purchase drink tickets to give away.
Call Laura for additional details.
665 Third Street
Suite 500
San Francisco
CA 94107
VMA.bz