Congratulations to - Hawaii Automobile Dealers Association

The Official Publication of the Hawaii Automobile Dealers Association
2010 Fourth Quarter
Congratulations to
‘Bill Van’ - Hawaii’s
2011 State Dealer
of the Year
A longtime supporter of
“Friends for Life” animal
shelter, ‘Bill Van’ displays
a love for cars, customers,
and all kinds of animals.
Covering Third Quarter 2010
Hawaii Auto Outlo
Sponsored by: Hawaii Automobile Dealers Assoc
FORECAST
State Market Continues Slow
Increase likely in Fourth Quarter; more improvem
See page 6
Below is a compilation of key trends and developments in the Hawaii new retail light vehicle market.
37,000 units and i
Despite the increa
relatively weak bas
Results in the Third Quarter of 2010
As expected, the state new retail light vehicle
market struggled to equal relatively strong results a year earlier. Registrations declined 1%
in the Third Quarter of this year, in line with
expectations.
Key factors boosti
Record-setting pen
with an aging vehi
upward momentum
years to come.
Outlook for the Fourth Quarter
New vehicle sales should improve compared
to a year earlier. Auto Outlook is predicting a
12% increase.
Forecast for all of this year
The state market is projected to improve 3.2%
from 2009 to 2010.
Other stories in this edition:
Forecast for 2011
According to our latest forecast, new retail light
vehicle registrations next year will approach
Key factors holdin
Excessive househo
market, and depre
should lead to a m
and gradual.
State market resu
The Hawaii marke
2008 and 2009 sa
Nation. State yearhicle registrations i
September of this
the Nation.
New light vehicle registrations
Annual Trend in State New Vehicle Market
80,000
70,000
60,000
70,268
50,000
67,224
57,526
40,000
30,000
42,804
33,639 34,730
20,000
36,800
10,000
0
2005
It was a special HADA convention on the
Big Island.
Page 12
2006
2007
2008
2009
2010 2011
Forecast Forecast
above
shows
annual new retail light vehicle registrations
Hawaii Honda Dealers present a car (use for a The graph
Hawaii
Auto
Outlook
in Hawaii
from232005 thru 2009, and Auto Outlook’s projections for
year) to the 2011 Hawaii State Teacher of the Year.
Page
2010 and 2011.
Page 10
When do awards
SERVCO PACIFIC INC.
mean more than
“One of the Best Places to Work in Hawaii”
-Hawaii Business Magazine, April 2010
just awards?
SERVCO PACIFIC INC.
“Winner of the 2010 Better Business Bureau Torch Awards
for Large Businesses”
SERVCO AUTO SERVICE CENTERS
“2nd Place, Hawaii’s Best
When we are awarded
by the people.
By other businesses.
By our customers.
Automotive Service/Repair”
-2010 Hawaii’s Best, People’s Choice Awards
Star Advertiser
At Servco, our goal is to be #1 in customer service in
Hawaii. Servco is building a reputation as an employer
SERVCO AUTO CENTERS
that is committed to employee and customer satisfaction, and
“3rd Place, Best Auto Dealership”
-2009 Hawaii’s Best, People’s Choice Awards
to our community. We are honored to provide you with
Star Advertiser
quality automotive products and services. And the awards
we earn along the way let us know we’re doing things right.
SERVCO AUTO CENTERS
“Best Car Dealership”
-2009 Honolulu Magazine’s Reader’s Pick
Honolulu
Leeward
Windward
Kauai
Toyota | Lexus | Suzuki | Chevrolet | Scion | Subaru
Toyota Highlander
Chevrolet Silverado
Lexus HS Hybrid
ServcoAutoCenters.com
2850 Pukoloa Street, Suite #300, Honolulu, Hawaii 96819
Phone: 808-564-1300 | Facsimile: 808-523-3937
cars
HAWAII’S
Look for Hawaii’s Newest
Pull-Out Auto Section
every Friday in the
Star-Advertiser
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HONOLULU STAR-ADVERTISER Friday, 6/18/10
BMW
SECTION
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cars
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HAWAII’S
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Autos
For Sale
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0 HONOLULU
Friday, 6/18/1
BUICK
’08 528ia low mi,
’08 Chrysler T&C Van
’06 BUICK LUCERNE
blk/blk, lots of op Dual A/C, Dual Pwr slide
Blue Book $58,997
tions, excl cond
doors,Stop & Go! Seat option,
Now $11,988
(PXV806) Certified
(U9124/PBA359)DLR:564-9500 Like New! (A21128/PSZ204)
BMW of Honolulu
Was $24,995 SALE $18,988
www.cuttergmc.com
597-1225
’09 BUICK LACROSSE
www.mckennahawaii.com
’07 X5 3.0 low mi, very
Blue Book $23,195
well kept, nicely equip Now $19,698
ped (PJV103) Excl.
(U9028/PYC790)DLR:564-9500
Cert $39,995
www.cuttergmc.com
WINDWARD FORD 266-7000
BMW of Honolulu
’04 RAINIER
’08 CHRYSLER SEBRING
597-1225
68,412 Miles
CONV’T Loaded! V6,
’04 525ia low mi,
$11,995 (C66049)
Auto, Air Power Hard Top,
nicely equipped
Cutter Chevy 564-9050
Nav. Sys., Int. Phone, CD
** CASH for CARS **
(NSU323) Excl cond.
www.cutterchevy.com
(#1438/PTB166) $14,825
TRUCKs, SUVs & CARs
Special $19,995
’08
LACROSSE
$ We PAY TOP DOLLARS $
BMW of Honolulu
35,004 Miles
Call Now! 532-1700 dlr
597-1225
$17,995 (C65944)
Cutter Chevy 564-9050
233-6000
’06 330ia low mi, lots
ACURA
www.cutterchevy.com
of options, excl cond
’07 CHRYSLER 300 4D
(NZP730)
’08 LACROSSE
Only 33K Miles! V6, Auto,
Certified $25,995
35,004 Miles
Air, Tilt, CD (#1423/
’07 RDX Loaded, Clean,
BMW of Honolulu
$17,995 (C65944)
Great For Town Or Beach!
RBR141) $19,730
597-1225
Cutter Chevy 564-9050
(30797) Was $29,899
Now $27,869
’04 330i Low mi, per - www.cutterchevy.com
formance pkg & more,
showrm cond
CADILLAC
233-6000
(B10870) $18,995
’08 300C 3,562 Miles,
BMW of Honolulu
5.7
HEMI,
Leather,
’08 CADILLAC SRX
597-1225
704 ALA MOANA BLVD
Moonroof
Blue Book $28,605
’10 X3 3.0, 3,400 mi,
521-5151
(8327/ RDJ142) $25,995
Now $22,998
nicely eqpd, kept like
Cutter Ford 564-9777
(U8832/HJZ737)DLR:564-9500
’07 ACURA TSX Auto, Moon
newFriday,
(VNF808)
Save HONOLULU
www.cutterford.com
www.cuttergmc.com
6/18/10
STAR-ADVERTISER
11
& Tune, Leather, Loaded
$39,995
’08 PT CRUISER TOURING
Black Beauty! (A21148BMW of Honolulu
CHEVROLET
Auto, AC, Alloys & More
PNA765) Must Sell! $17,988
597-1225
(28808P/PXX126) $11,995
www.mckennahawaii.com ’04 645ci Spt Cpe. On ’08 CHEVY MALIBU
ly 35K mi. Spt pkg &
4 Cyl, Auto, Air, OnStar,
more (NXT163) Like
MP3 (#1376/PST914)
new $34,995
’08 TOWN & COUNTRY
$13,950
WINDWARD FORD 266-7000
BMW of Honolulu
28,434 Mi $23,475
597-1225
(W1949/PSV995) 564-9950
Cutter Dodge Honolulu
’07 525ia low mi,
900 Ala Moana Blvd.
nicely equipped, excl
233-6000
cond (PJA365)
’05 Chrysler Pacifica
’07 Chevy Van Like New! Great
Certified $29,995
SUV, very clean.
’04 TL, AWESOMEDEAL!
BMW of Honolulu
GVW 12,300. Modified 81K mi., Blue Book $8k
Fully loaded, clear title,
597-1225
for shelf installation.
Only asking $6300
used, original owner
Rear vw camera & CD Call for info 366-2012
70,000 mi. 330-2365
’08 335ia low mi,
player. Tommy gate. Mil. ’05 SEBRING
& prem pkg, like
’05 TL V6 4dr great sport
new
cond
(PWA268)
36,695 Miles
9,787 $25,000/OBO
cond, 15K low mi, Gold,
Certified
$7,995 (C66016)
754-0841
lthr seats, 6CD chngr,
BMW
of
Honolulu
Cutter
Chevy 564-9050
1owner,PW,PL,
’08 TRAILBLAZER
597-1225
PS/seats,dualAC,
17,592 Miles, 4x4, Black www.cutterchevy.com
’08 SEBRING
moonroof, blue tooth ’08 550iA, low mi, with
on Black (8310/KZM184)
36,169 Miles
hookup $19,400. 687Sport Pkg, kept like
$33,995
$12,995 (C65995)
0958
new (B10670) Certi Cutter Ford 564-9777
Cutter Chevy 564-9050
fied. Priced to sell.
www.cutterford.com
’06 TL Low mi, nicely
www.cutterchevy.com
BMW of Honolulu
equipped incl lthr &
’07
HHR
LT
28,820
597-1225
’06 CHRYSLER 300
navi, ketp excl
Miles,Auto, What a Low
53,856 Miles
(VC5084) $19,995
’08 128Ci Sport
Price! (8227/PFE877)
$14,995 (C65973)
BMW of Honolulu
Coupe, low mi, in
$11,995
Cutter Chevy 564-9050
597-1225
showrm cond (PVG320)
Cutter Ford 564-9777
www.cutterchevy.com
Certified $27,995
www.cutterford.com
’05 ACURA MDX
BMW of Honolulu
’08 SEBRING
67,100 Miles
’04 CORVETTE Dumans 36,169
597-1225
Miles
$21,995 (C65958)
24hr Comm Edt, V8, $12,995 (C65995)
Cutter Chevy 564-9050
’07 335iA Twin Turbo,
350HP, Rmv Top, 12.3K Cutter Chevy 564-9050
www.cutterchevy.com
nicely eqp, Sport Pkg,
www.cutterchevy.com
miles, Blue $30,000
much more PJP806)
’05 ACURA MDX
Call 282-3946
’06 CHRYSLER 300
Certified. $29,995
67,100 Miles
BMW of Honolulu
’0 8 AVEO LT Auto, AC, 53,856 Miles
$21,995 (C65958)
597-1225
CD, P/W/L & More. $14,995 (C65973)
Cutter Chevy 564-9050
(28804P/PTR145) $10,995 Cutter Chevy 564-9050
www.cutterchevy.com
’06 530XiT Wagon, low
www.cutterchevy.com
mi, lots of options, incl
’06 ACURA RSX
’06 SEBRING CONV’T
M-wheels, perfect cond
43,203 Miles
Auto, Air, P/S/W/L, CD
(NYU381) Certified
(A8480/PBA410) $17,29 5
’08 COLORADO LT CREW (PND569) $7,988
BMW of Honolulu
Cutter Mazda Hon 564-9100
New City Nissan
CAB Auto, AC, Alloys, CD
597-1225
cuttermazdahonolulu.com
524-9111
(28805P/255TSY) $18,995
’06 325iA low mi,
’06 MDX TOURING
’08 PT CRUISER Touring,
50,005 Mi $ 2 3 , 7 9 5 nicely eqpd, kept in ex Auto, Air, P/W/L/Seat
cellent cond (NYV867)
(W2073/PYT907) 564-9950
(PYJ304) $9,488
Certified $21,995
Cutter Dodge Honolulu
’09 FORD FUSION SEL
New City Nissan
BMW of Honolulu
900 Ala Moana Blvd.
22,146 Mi $16,250
524-9111
597-1225
W1848/HKT792) 564-9950 ’04 CROSSFIRE
’02 RSX TYPE S
’04 760Li, hard to
Cutter Dodge Honolulu
4-Cyl VTEC, 6-spd, FWD
57,923 Mi $10,500
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz<<>>-,0123456789
$12,905 (P7466/JDMPWR) find, 38k miles, show - 900 Ala Moana Blvd.
(W2088/RBW046) 564-9950
room cond B10782
Cutter Dodge Pearl City
’09 TAHOE
Cutter Dodge Honolulu
Save $39,995
7,425 Miles
900 Ala Moana Blvd.
’05 ACURA RSX Type S
BMW of Honolulu
$36,995 (C66082)
$14,900. 1 owner, 54k.
’08 TOWN & COUNTRY
597-1225
Cutter Chevy 564-9050
Red, new tires, 696-6761
29,564 Mi $19,075
’07 335i Coupe Twin www.cutterchevy.com
(W2028/PYT579) 564-9950
Turbo. Loaded, 1-owner, ’09 COBALT
Cutter Dodge Honolulu
AUDI
only 9760 mi. Like
31,004 Miles
900 Ala Moana Blvd.
brand new (#450)
$10,995 (C66063)
’08 CHRYSLER 300
Mercedes-Benz of Honolulu Cutter Chevy 564-9050
29,541 Mi $ 1 9 ,7 1 0
818 Kapiolani 592-5600 www.cutterchevy.com
(W2026/PTU827) 564-9950
’08 535i silver/black, ’09 MALIBU
Cutter Dodge Honolulu
32,925 Miles
11K mi, loaded!
900 Ala Moana Blvd.
$17,995 (C66054)
(PWA288) $36,950
††††††††
’08 TOWN & COUNRY
Cutter Chevy 564-9050
PORSCHE OF HAWAII
Minivan, Auto, V6, 3.8L
www.cutterchevy.com
’06 AUDI A4 TURBO
591-1911
$19,500 (P7318/PSA805)
’06 CHEVY MALIBU
4 Dr, Auto, Metallic
Cutter Dodge Pearl City
’06 325i
45,430 Miles
Silver with Light Grey
’09 300 LX Auto 4spd
30,551 Mi $24,125
$10,995 (C65962)
w/OD, V6, A/C, P/S/W/L
Leather, Fully Loaded, (W2115/PDN869) 564-9950 Cutter Chevy 564-9050
www.cutterchevy.com
$17,860 (P7262/PWZ477)
Very Clean, 36K miles, Cutter Dodge Honolulu
Cutter Dodge Pearl City
900
Ala
Moana
Blvd.
’08
CHEVY
SUBURBAN
plus 3 Year Extended
30,814 Miles
’00 Sebring Convertible,
Warranty. Gorgeous & ’04 BMW Z4
$36,995 (C65906)
50K miles, new top, non
Blue Book $18,998
Well Maintained,
Cutter Chevy 564-9050
smkr, no dents/rust
Now $15,898
www.cutterchevy.com
$4500. 989-3649
MUST SEE !
(U9187/PPZ882)DLR:564-9500
’08 SILVERADO 1500
www.cuttergmc.com
$17,999
Pickup 24,136 Miles
DODGE
’08 BMW X5
Call 728-2454
$25,995 (C65878)
19,664 Miles
Cutter Chevy 564-9050
’08 DODGE CALIBER
$43,998
(C65736)
www.cutterchevy.com
’06 AUDI A3
SXT One owner, Great
Cutter Chevy 564-9050 ’07 CHEVY COBALT
Blue Book $21,998
starter car for that special
www.cutterchevy.com
56,080
Miles
Now $19,888
student (30801) Was
$8,995 (C65870)
’09 335Ci Sport Cpe,
(U9128/PYC921)DLR:564-9500
$13,899 Now $12,869
Cutter Chevy 564-9050
low miles (PXB183)
www.cuttergmc.com
www.cutterchevy.com
Certified. Save! $$
’04 A4
BMW of Honolulu
’05 CHEVY AVEO
89,788 Miles
597-1225
51,029 Miles
(A8536/PZU881) $12,495
$5,995 (C65969)
Cutter Mazda Hon 564-9100 ’08 535iA, low miles,
704 ALA MOANA BLVD
Cutter Chevy 564-9050
nicely eqpd, kept in
cuttermazdahonolulu.com
521-5151
www.cutterchevy.com
showrm cond (PJV096)
’08 A4 CABRIOLET
BMW of Honolulu
’10 DODGE CHALLENGER
’08 CHEVY SUBURBAN
16,421 Mi $27,995
597-1225
SE COUPE Like New! 2K
30,814 Miles
(W2112/RCY757) 564-9950
Miles! V6, HO, Auto, Air,
$32,995 (C65906)
Cutter Dodge Honolulu
’07 750i low miles,
Leather, DVD System,
Cutter Chevy 564-9050
900 Ala Moana Blvd.
lots of options, kept in
MP3 (#1422/RCY461)
www.cutterchevy.com
showrm cond PRB003
$29,975
’08 SILVERADO 1500
BMW of Honolulu
BMW
Pickup 24,136 Miles
597-1225
$26,995 (C65878)
’06 X3 3.0 low mi,
Cutter Chevy 564-9050
’04 330Ci C0UPE 2 dr, nicely
eqpd, excl cond
www.cutterchevy.com
233-6000
leather, loaded, ready for
(PFA476) $24,995
the city! (30781) Wa s
’08 EQUINOX
’06 DODGE DAKOTA CLUB
BMW of Honolulu
$18,999 Now $16,869
Auto, Air, P/W/L,CD, Tilt
CAB 4x4, Auto, Low Miles,
597-1225
(HKU104) $17,988
’07 BMW 328i 4 dr,
Like New! (A21104/PDW111)
New City Nissan
clean, everything you need ’08 BMW X5
Military Finance Avail.
524-9111
plus a great price! 19,664 Miles
Was $15,995 SALE $13,988
(30783) Was $24,899 Now $41,995(C65736)
www.mckennahawaii.com
’06 TRAILBLAZER
Cutter Chevy 564-9050
$22,869
Auto, Air, P/W/L/Seat
www.cutterchevy.com
(CU800) $16,488
RS
’09 DODGE JOURNEY
R/T V6, Auto, Rear Air,
Leather, MP3 (#1394/
PVU015) $21,400
233-6000
’05 DODGE STRATUS
SXT V6, Auto, Air, CD,
P/S/W/L, (1476B/PZD624)
$8,885
233-6000
’05 DODGE NEON SXT
A Bargain! 4 Cyl., Auto,
Air, Tilt, CD (#1445/
PPN864) $7,775
233-6000
’08 DODGE CHARGER
Classic! V6, Auto, Air,
ABS, MP3 (#1465/PVT310)
$17,500
233-6000
’08 DODGE CARAVAN
LE Just 26K Miles!
(#1437/PJY255) $17,500
233-6000
’10 RAM 1500 QUAD
CAB 13,155 Miles, Auto,
What a Low Price!!!
(W8945/RDT952) $26,995
Cutter Ford 564-9777
www.cutterford.com
’09 CHALLENGER SE
16,665 Miles, What a Low
Price! (W8844/PYP163)
$24,995
Cutter Ford 564-9777
www.cutterford.com
’09 CHARGER SXT
10,382 Miles, Auto, What
a Low Price! (8202/PVT311)
$19,995
Cutter Ford 564-9777
www.cutterford.com
’10 G. CARAVAN
5,385 Mi $23,500
(W2121/576/TTE) 564-9950
Cutter Dodge Honolulu
900 Ala Moana Blvd.
’04 STRATUS
57,492 Miles
$7,995 (C66083)
Cutter Chevy 564-9050
www.cutterchevy.com
’08 DAKOTA CREW CAB
27,172 Miles
$18,995 (C65996)
Cutter Chevy 564-9050
www.cutterchevy.com
’08 DAKOTA CREW CAB
27,172 Miles
$18,995 (C65996)
Cutter Chevy 564-9050
www.cutterchevy.com
’07 GRAND CARAVAN
31,265 Miles
(A8508/663TSS) $12,995
Cutter Mazda Hon 564-9100
cuttermazdahonolulu.com
’02 DODGE DURANGO
75,443 Miles
(A8474/DC669) $7,995
Cutter Mazda Hon 564-9100
cuttermazdahonolulu.com
’09 JOURNEY SXT
23,034 Mi $22,895
(W2025/PVU019) 564-9950
Cutter Dodge Honolulu
900 Ala Moana Blvd.
’08 RAM 1500 SLT
V8, Auto, 5-spd w/OD, AC
$19,905(P7328/637MDC)
Cutter Dodge Pearl City
’06 DURANGO SLT
V8, Auto, AC, P/S AM/FM
$15,800(P7343/PXF502)
Cutter Dodge Pearl City
’07 DODGE RAM 3500
6-Cyl Turbo Disl, Hyd Lift
$24,900 (P7222/112TSR)
Cutter Dodge Pearl City
’08 AVEMGER SXT V6,
Auto, A/C, P/W/S/L, Tilt
$17,800 (P7411/RCT318)
Cutter Dodge Pearl City
The CR-V
sports
plenty
of power
and agility
to make
driving a
thrill.
Friday, 6/18/10 HONOLULU STAR-ADVERTISER 15
RU OVER 300
NOW THAY! VEHICLES
SUND
TO CHOOSE FROM
16ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz<<>>-,0123456789
HONOLULU STAR-ADVERTISER Friday, 6/18/10
Filled with
a seemingly
limitless
supply
of energy,
he took the
family
auction
business
all the way
to top.
BIG
, sexy
ing for a sporty
Shoppers look
le
with an affordab DA6
midsize sedan
AZ
M
ld consider the
price tag shou
the
n that will haul
practical seda a fortune to operIf you need a
cost
fort and won’t choices that will fit
family in com
long list of good do all that, but
ate, there is a
that will
one
t
wan
look at,
the bill. If you
ng and like to
is one
ally enjoy drivi
that you’ll actu shorter. The 2010 MAZDA6
h
unds
on it. As Edm
your list is muc
that should be
domicars
cles
few
of the
blished vehi
erous
few well-esta
a
num
h
and
“Wit
,
ent,
says
ize sedan segm at them, it's
nating the mids
unse
ors trying to
likable competit cular vehicle to stand out. g
parti
somethin
has
tough for any
DA6
MAZ
handsome
However, the
isma.”
ors don't: char
most competit
midsize
, no four-door
the body. Sure
Mazda6
It starts with
y, but the 2010
sports-car-sex
apered
car can truly be g fender flares, a teardrop-t
Stron
it a muscular
give
s
comes close.
light
ing head
h.
roofline and wink no Accord or Camry can matc yly,
the look. A finel t
look that, frank
loves
just
s
abou
ve pres
The automoti
throttle give it ly
and a sensitive
ive fami
tuned chassis
a front-wheel-dr its spaas
m
ticis
s praise
as much athle
. And inside, critic
sedan can have
e
huge trunk.
-alike, drive-alik p
cious cabin and
ded with look
shar
In a field crow
ds out for its
the Mazda6 stan
.
mics
family sedans,
ty driving dyna
styling and spor
ND
WEEKE
FORD
’05 FOCUS ZX3 Auto, a/c,
Clean, Low Mi! Ford Certified Pre-Owned, 6 YR/100K
Warranty, Low Rate APR Finance OAC (A21176/MNC821)
Was $12,995 SALE $10,988
www.mckennahawaii.com
WINDWARD FORD 266-7000
’08 FORD EXPEDITION
Under 2k mi, running boards
loaded, Ford Certified PreOwned 6 YR/100K warranty
included! (A21081/593TTF)
Was $29,995 SALE $23,988
www.mckennahawaii.com
The 2010 Honda CR-V is a
speaker stereo with CD/MP3 player
crossover SUV that straddles the line
and auxiliary audio jack. The EX adds
between compact and midsize. Smart
17-inch alloy wheels, a sunroof, rear
design gives it generous interior
tinted glass, a dual-level cargo area,
space for people and packages.
steering-wheel audio controls and a
Honda’s styling philosophy is egalisix-speaker stereo with six-CD
#310169
tarian, so close inspection is required
changer.
to identify CR-V’s three trim levels. It
The EX-L adds automatic headis available in LX, EX, EX-L and EX-L
lights, heated side mirrors, dual-zone
with Navigation trim levels, and each
automatic climate control, an eightcan be equipped with front- or allway power driver seat, leather upholwheel drive.
stery, heated front seats, a fixed front
The LX comes standard with 17center console and a seven-speaker
inch steel wheels, keyless entry, full
stereo that includes a subwoofer,
power accessories, air-conditioning,
USB audio jack and satellite radio.
cruise control,
a
tilt-and-telescoping
The EX-L with Navigation adds a
MSRP....................................$.17,570
steering wheel,
driver
seat height
(surprise!) navigation system along
SALE
PRICE.........................$16,260
adjustment,RETAIL
40/20/40BONUS
sliding and
with voice control, Bluetooth and a
CASH...........$2,500
reclining rear
seats,CREDIT
a retractable
rearview camera.
FORD
CASH...............$500
front center tray table and a four-
WINDWARD FORD 266-7000
’08 EXPEDITION 4WD
Loaded, like new, Ford Certi fied Pre-owned, 6yr/100K
warranty included. Low rate
APR O.A.C. (A20934/PZP704)
Was $34,988 Sale $27,488
www.mckennahawaii.com
2010 FOCUS
13,260
$
#310420
CARS
OF NEW NEED
S
D
E
R
D
E
N
WITH HU S ON THE WAY W ELY! 2010 RANGER
T
K
C
IA
U
D
E
R
T
M
AND
OM IM
TRUCK!!!
MAKE RO BEST SELLING $SMALL
TO HAWAII’S
15,153
BRAND NEW
2010 FORD RANGER
WITH
SOME
TORY!
E
NOT STRIPPED!
OUR HIS OUNTS
N
OF THEQUIPPED!
I
S
T
N
C
U
704 ALA MOANA BLVD
521-5151
’99 BLK Z3 COUPE
RARE CLASSIC, blk lthr,
5 spd, 67k, like new in
& out, Dinan intake
exhaust, upgrades,
$15k/obo. 782-5236
’07 X5 4.8 only 17K
mi, nicely equipped,
sport pkg & lots more
(PPS572)
Certified $48,995
BMW of Honolulu
597-1225
’07 X3 Auto, Air, Leather,
New City Nissan
Roof, Alloys, Fully Loaded
524-9111
(PJB421) $28,488
’03 MALIBU
New City Nissan
60,826 Mi $5,,995
524-9111
(W2064/JXP685) 564-9950
Cutter Dodge Honolulu
’07 X5 White/black,
900 Ala Moana Blvd.
26K mi. (PJV031)
’06 UPLANDER
JAGUAR OF HONOLULU
47,767
Mi $ 1 0 , 5 0 0
592-5100
W1836/PVJ949) 564-9950
’08 X3 white/tan, 8K mi Cutter Dodge Honolulu
900 Ala Moana Blvd.
(PWA297) $29,950
’06 Corvette Ltd. Edt.
JAGUAR OF HONOLULU
coupe V8, 7K , 505hp, 6
592-5100
spd, Loaded Showroom
’08 328XI fully loaded, $47K. 927-3444
’08 CORVETTE Z06 505Hp
must see.
6 spd blk on blk, 3LZ int
$27,000/obo. Nicole
pkg 16k mi. $58,000/obo.
760-258-7394
808-277-1294
WINDWARD FORD 266-7000 WINDWARD FORD 266-7000
’03 FORD F-150 "LIGHT’08 DODGE RAM
NING" Rare Model, low
1500 QUAD CAB SB
miles, bristol condition, exV6, Auto, Big Horn, SLT,
haust, sharp, call for more
Air, CD (#1393/381TSY)
info. Won’t Last!(A1167/PXS840)
$19,800
www.mckennahawaii.com
233-6000
’08 DODGE RAM 1500
MEGA CAB SLT 10K Mi,
V8 HEMI, Auto, Air, CD,
Wide Tires, Tow Pkg
(#1460/1431) $31,455
233-6000
WINDWARD FORD 266-7000
’08 SPORT TRAC XLT
(28743P/MRM432) Was
$28,995 Special $23,995
HERTZ SELLS CARS
Call 836-3888
MSRP....................................$19,540
SALE PRICE.........................$18,653
RETAIL CUSTOMER CASH....$3,500
T$
S
E
G
G
I
B
14,988
#310336
Automatic,
Automatic, Air
Air Conditioning,
Conditioning, Power
Power
Steering,
Steering, Stereo
Stereo Sound
Sound System,
System, Prefered
Prefered
Equipment
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and much,
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STK#30213/VIN:A22837
much more!
more! STK#30213/VIN:A22837
DISCO
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Meet the Certified
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ARY DIS
ILITPRICE
VEHICLES AL M
WAS
N
IT
2006
VWIO
Passat
D
D
$18,280 $13,977
A
S
PLU
scheduled maintenance
fees on all new Volkswagens.†
PW5866; NZY064
2006 VW Jetta
PW5863; RDR464
$21,325 $15,277
OR
0APR
%*
2010
F150
0% APR
FINANCING
MSRP....................................$.23,095
$500 Military
SALE PRICE.........................$21,988
RETAIL CUSTOMER CASH....$2,500
FORD CREDIT CASH.............$1,000
Rebate
2007Credit?
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- Credit Problems?
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FOR2007
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OF McKENNA FORD’S NEW INVENTORY, TEXT “4ford” TO 47643 FROM YOUR CELL OR SMARTPHONE.
VW Passat
$22,390 $15,977
$ of Kailua...
Over 20 years in the heart
PW5835; PJT268
2007 VW New Beetle
Convertible PW5926; PVP220
$21,645 $15,977
WINDWARD FORD
Shop online the easy way…
www.mckennaford.com
#310499
725 KAILUA ROAD 266-7000
2007 VW Jetta Wolfsburg
Subject to prior sale. * $14,988 advertised price after all applicable consumer incentives applied including $500 active military appreciation bonus. 0%APR promotional rate term 72 months thru Ford Credit & may not be combinable with advertised sale price offer. Financing thru FMCC. Not all consumers will
GREG PERRY
$20,145
$16,677
examples, see Windward Ford for details. Offer may be withdrawn or modified without prior notice. Promotional finance offers on approval of Ford Motor Credit, application required. Your final price may vary. Sale price plus $225 document preparation fee, & $79.50 DMV proPW5891; PJT256qualify for maximum incentive
F O R W W W. W H E E L B A S E . W S / M E D I A
cessing service fee retained by seller. 4.712 Hawaii Excise Tax, Hawaii vehicle license charges, $14.70 safety inspection fee and $720 mfg destination & delivery charge. Vehicle may not be exactly as shown. Offer expires 48 hours after first publication.
H
By JASON STEIN
FOR WHEELBASE MEDIA
e doesn’t profess
to own any crystal balls, but
Craig Jackson
could easily be classified as
somewhat of a fortune teller.
How else do you explain the
ability to sift through 5,000 vehicles a year only to select the
ones that will fetch the best
price at auction?
Or how do you explain Jackson’s ability to see the potential
in a business that was virtually
spinning its wheels in the mid1990s, but, with the help of his
Jackson was an interested buywhere people with the means
er. Although the sale never hapand desire usually wind up with
pened, Jackson and Barrett dea bit of history, or happiness . . .
cided a car auction might be a
or both.
A change in 2005 removed the good way to start a business after they combined to organize a
seller reserve prices, which
small classic-car sale in 1971 and
meant that each and every car
Barrett sold his Merthat crossed the block
cedes 770 Phaeton for
was sold to the high$153,000. An idea was
est bidder. Sales
born.
soared past the $100
Over the next two
million mark, aldecades, Barrett-Jackthough that total
son grew into somedropped to $68 million
thing that was larger
in 2010.
Yes. there is glitz.
P R O - F I L E S than life, a must-attend
event for anyone interThere is glitter. There
Automotive legends
ested in the car maris the affable and
and heroes
ket. Their high-water
burly Craig Jackson
mark came in the early
in the center of it all,
1980s when the auction began to
his hair combed back and his
tt t
lti illi d ll t
il id
an interview about the auction.
“It’s the one auction in the
world that is an event within itself that really sets the standard,
that is the barometer for what
car prices are going to be.”
Jackson said the addition of
six million TV viewers has
brought the hobby into the living rooms of the world, showing
people the passion and enthusiasm that collectors share.
Internet live bidding was also added and attendance seemed
to flourish.
Away from the camera, Jackson is hard at work. A lifelong
collector himself, he grew up
around cars, refurbishing them
and pounding them into shape
in his father’s garage. These
d
hi t
b th
h
8
W ipahu
0pm
10:00am – 3:0
ne 20th 2010;
Waipahu 96797
Sunday Juat
Cutter Mazda
u HI
Waipah
2007 VW Passat
PW5834; PJJ696
$22,390 $16,977
2008 VW New Beetle
Convertible PW5865; PWB669
$23,595 $17,277
2008 VW Passat
PW5867; RDE022
$22,250 $17,977
2009 VW Jetta TDI
PW5870; PXW595
$28,460 $23,977
#310183
2010
FORD
F250
2010 FUSION
MSRP....................................$24,290
SALE PRICE.........................$22,684
RETAIL CASH.........................$2,000
MSRP.....................................................$29,850
SALE PRICE.........................................$27,735
RETAIL CUSTOMER CASH...................$5,000
20,684
$
#310016
22 735
To advertise or for more information call 529-4842 | www.staradvertiser.com | 538-NEWS(6397) to subscribe
The future looks bright
Hawaii Automobile Dealers Association
1100 Alakea Street, Suite 2601, Honolulu, HI 96813
(808) 593-0031 • Fax: (808) 593-0569
2010-2011 HADA Officers & Directors
President
Dennis Short
President-Elect
Nick Cutter
Vice President
Nick Cutter
Secretary
Joe Nicolai
Treasurer
Ron Hansen
NADA Director
Joe Hanley
Hawaii Director
Wayne De Luz
Maui Director
Damien Farias
Oahu Director
Bill van den Hurk
Oahu Director
Morrie Stoebner
Oahu Director
Jack Jackson
Oahu Director
Mike Niethammer
Kauai Director
Dan Mackey
At Large Director
Tom Griffin
At Large Director
John Uekawa
T
he recovery here in the islands is still slow. The
future, however, looks bright.
HADA is predicting something just over 3% as the gain
for 2010.
The operative word is “gain.” The gain for 2011 is
predicted at 6%.
Disney is opening a billion-dollar property this
year out in West Oahu. With the advent of all the
new automotive technology Hawaii is thinking about what it will be like in
“TomorrowLand”.
We know for sure that the near future, 2011, is one for which dealers have
many more compliance requirements placed upon them. All the new federal
requirements will increase the cost of doing business. The cost of noncompliance may be even greater.
NADA has issued helpful guidelines on how dealers can comply with the
new federal Risk-Based Pricing Rule and also just issued guidelines on how
to comply with the new Model Privacy Notice. Both rules take effect
January 1, 2011.
Go to www.nadauniversity.com to order the material from NADA.
For Hawaii dealers who haven’t looked into complying with these
two federal rules—please know that they are a handful. It may take 6-8
hours for one of your compliance people to get a handle on the new model
privacy notice. Instructions, for example, are 54 pages long. It is not a matter of
just photocopying a new form. You have to customize the new form based on
your dealership’s practices.
HADA’s role in helping dealers with compliance issues is similar to NADA’s
role at the national level, with HADA’s focus being on the state and local level.
Here’s looking to a prosperous 2011 for everyone.
Dennis Short
HADA president 2010-2011
Immediate Past President
Stan Masamitsu
HADA Staff
Executive Director
Dave Rolf
Dealer Services Manager
George Cochard
HawaiiDealer is designed & published by Custom Publishing Design Group, Inc.®
800.246.1637 • www.MyCompanyMagazine.com. To advertise in an upcoming
issue contact Twinka Tison, 904.242.8586 or e-mail Twinka@twinkatisonstudios.com.
HawaiiDealer is published quarterly by the Hawaii Automobile Dealers Association, 1100 Alakea Street, Suite 2601, Honolulu, HI 96813
Phone: 808 593-0031 Fax: 808 593-0569 Email: drolf@hawaiidealer.com
4
we broke
the speed limit
on approvals.
When you need a quick approval, send in an application to the Dealer Center and we’ll
get you an answer in seconds. After all, we know that in your business, the sooner
we say yes, the faster your customer will do the same. For responsive service,
financial solutions that increase your sales and the security of Hawaii’s largest bank,
come to the bank that puts the pedal to the metal for you.
learn more. Call our Dealer Center at 8 44 -3860.
Service. Solutions. Security.
Yes, We Care.
fhb.com
Member FDIC
FHIB-19923 R2_7-75x10-25.indd 1
11/10/10 7:47:19 AM
5
Hawaii’s 2011 Dealer of the
Year just goes by “Bill Van”
W
ilhelmus Maria Petronela van den Hurk
has been named Hawaii’s 2011 State
Dealer of the Year. Born in Eindhoven
Holland and given the first name of his father
and grandfather, he immigrated with his family
to Canada from the Netherlands in 1954 when
he was nine years old. “The passenger liner was
called Big Bear, and the long trip involved horrible
North Atlantic seas,” recalls Bill, who goes by the
shortened handle suggested by one of his first car
customers, years later.
“I spoke no English. I was in third grade and they
put me back in first which is probably one of the
reasons I don’t have an accent today,” said Bill.
“My brother was 16 and he still has a heavy Dutch
accident.” Later, Bill’s mother and father and sister
returned to Europe. “I still talk to my sister every
Sunday in Dutch. You just don’t forget”, says Bill.
6
Bill’s 1957 Black Chevy NOVA wagon was on display at the HADA 50th
anniversary in 2009
Sitting at his meticulously-kept desk, at Aloha Kia, in
the corner landmark known for years as the South Seas
Restaurant, and surrounded by his Danburry Mint pewter
car collection of 35 years, Bill recalls every date as he
recounts a story about becoming an auto dealer.
I was so young and small I had to stand on a box behind
the counter in order to help with the customers at my
dad’s butcher shop in Oak Ridges, Ontario. His father
later went into the cattle buying and selling business.
“In those days they called the job a cattle drover and
that was where, at a young age, I learned how to make
a deal,“ said Bill. “My father was like the salesman who
could sell ice to Eskimos; everyone knew him by the
nickname given to him, ‘Kaiser Whilhelm’.”
Bill was Wilhelmus when he started selling shoes at 17.
The young shoe salesman was
soon named to management. “I
remember giving my dad two pairs
of shoes when he climbed on the
plane to head back to Europe,”
he remembers with a shake of
the head recalling how hard times
were. But soon enough he’d earned
enough money to buy his first
car—a used ’59 Volkswagen, for
which he paid $995.
experience” involved an hour-long test drive and was
renown throughout Canada.
One weekend, a doctor came in wanted to buy a
Porsche, and “of course Mr. Pfaff was out,” Bill said. “I
didn’t know the price but I was sure that Mr. Pfaff would
want the car sold.’ The doctor offered to overpay on the
spot so he could drive home to show his wife--vowing to
return later that day to sign all the paperwork. When
evening came he hadn’t returned. So Bill, who was
worried about the unfilled paperwork, drove to the
doctor’s house and found the doctor at a large formal
dinner party. Embarrassed at his absentmindedness, the
doctor signed all the documents and on the following
Monday returned to pick up his overpayment amount—
but handed the amount over to a surprised Bill and
apologizing for the stress caused.
The owner of the dealership, Hans J.
Pfaff, a likeable older German man,
offered him a job washing cars for
$60 a week. “It was cold up there
in Canada and I worked outside,”
recalls Bill. “By October, when the
snows were falling, I approached Mr.
Pfaff and told him I’d like to be a
mechanic and work inside.”
“Soon I was changing oil and
other duties but says he was always Bill with wife Niki at their Aloha Kia dealership.
selling—bringing customers from
the repair shop to see salesman
Trever Howard—and usually then assisting with 5 of the
“That $500 was 2-month’s wages,” recalls Bill who had
35 sales the dealership made each month. In Canada
been selling 10 cars a month at $25 commission per car.
you had to be 21 years old in order to sell cars, or be
sponsored by the dealer. I finally convinced Mr. Pfaff
Bill’s daughter Stacey was born in the U.S. Through an
to sponsor me because I was still in my teens. My
immigration rule that allowed him to join a child born in
first month I sold 7 cars, third highest among the staff
the U.S., Bill and the family soon settled in California in
of five.”
1967 and in January of 1968 started as a salesman for
a Volkswagen dealership owned by Don Burns. “I still
When Mr. Pfaff became ill, the dealer’s wife came to
have my original Social Security card,” said Bill thumbing
Bill, still in his twenties then, and she asked him to
through the neatly-ordered desk drawer again.
operate the dealership during the owner’s absence.
“Well, we then had three barn-burner months,” Bill
One of his early VW customers, a vice president of Steel
recalls. Pfaff soon returned to health and Bill went back
Case Furniture Manufacturing, took one look at the name
to the sales floor.
“Wilhelmus van den Hurk” on his business card and said,
“I’d change that to Bill Van.” He did. Bill, in fact, still has
Only Mr. Pfaff was authorized to sell the Porsche at the
his early customer contact record book with the man’s
dealership, recalls Bill, explaining that “The Pfaff Porsche
name and contact information, and he pauses a moment
7
to thumb through a drawer again to
find it, before adding, “I soon was
the number one salesman there.”
In ’71 he became the manager of a
Don Burns VW used car operation
and by contracting with a nearby
body shop and upholstery shop
–dressing out the used VWs in
outlandish colors (turquoise, pink,
lavender) was able to boost sales
from 25 a month to 45-50 a month.
In ’73 the Arab oil embargo hit. It
was rough for business Bill recalls.
He went then from VW used cars
to the high end part of the Burns
operation, starting as sales manager
for the Porsche-Audi store and in
‘74 became general sales manager
of all the Burns VW, Porsche-Audi
and Datsun-Subaru operations.
Bill with 2010 Hawaii State Teacher of the Year, Wima Chulakote (with key), and HADA
president Stan Masamitsu (shown on far right)
“I remember one night Mr. Burns
brought John Wayne to the
dealership. I saw the Duke from a distance across the
dealership coming down from upstairs and I said to a
nearby salesman, ‘I think he’s bald.’ The famous actor,
who must have had very good hearing, walked across
the dealership and came up to me and said, ‘Whal, fellah,
ya gotta watch that voice-a yers…it carries.’”
Bill points to the signed Reagan picture on the wall
with pride.
He points with equal pride to the rotary piston on the
shelf behind his desk. “It was taken from the engine of
a GT3 Mazda sports car—the one that won the National
Championship in Road Atlanta in 1985.
Then, after working for Burns for 10 years, in June of
1978 Bill put together a buy-sell agreement for the
Burns dealerships in Garden Grove, California, as a 25%
partner in the Porsche/Audi and Garden Grove Datsun/
Subaru stores.
Bill said he remains close friends with Don Burns and
pointed to a check for $10,000 Burns just sent him for the
animal shelter Friends for Life—a non-profit organization
Bill has supported for years. “We’ll match his donation
with one of our own for $10,000 next month,” he said.
Only 8 months later, with a new partner, Jim Crowley, Bill
bought out the other two owners. Bill was 33 years old.
Burns bought back in briefly as a 1/3rd partner.
Over the years, Bill owned or owned parts of Prestige
Porsche in Glendale, California; Sail Chevrolet in Laguna
Beach, California, and also acquired a new Mazda
franchise in Anaheim.
In ’82, he traded the Porsche store in Glendale for a
Mazda store in Santa Anna, California to be closer to
his home. It was during this Orange County period that
he became an early supporter of Ronald Reagan, the
actor, who was running for governor and then later
for president.
8
Bill with his miniature mule, Koka-Kona, at Bill’s 15-acre ranch on
the Big Island.
In ’83 he opened Carriage Motors in Hanford California,
carrying Cadillac, Pontiac, and Chrysler.
He sold all his dealerships in ’89 and invested in
a product called “Locator” –an early predecessor
to GPS.
After returning to the car business in ’93, two former
partners in Locator, Doug Mazza and John Dorsey, who
were #2 and #3 at the Hyundai car company, asked Bill
to come to Hawaii where he soon began as general sales
manager for South Seas Jeep/Eagle—the first publiclytraded auto dealership in Hawaii.
The Official Publication of the Hawaii Automobile Dealers Association
2010 Third Quarter
In January of ’97 Bill said he obtained the financing
from Bank of Hawaii to buy the dealership. John Monet,
owner of Classic Motor Cars, owned the master lease on
the property.
March 18-20, 2011 • hawaii convention center
The Official Publication of the Hawaii Automobile Dealers Association
2010 Second Quarter
What did they all come to see at the auto show?
Day-to-day attendance +3.9% this year.
See pages 14-15
See pages 6-8
When asked about how he can remember the month
so clearly, Bill said “it was almost exactly one year after
I married Niki, which was on January 12, 1996. Niki,
co-owner and executive vice president of the company,
hears her name from an adjoining office, and drops in
briefly to pick up their Chihuahua “Beanie.”
2010 YEARBOOK EDITION
Dealer member listings, see pages 14-17 • Associate member listings, see pages 18-19
Other stories in this edition:
Dealers provide convertibles and drivers
for dignitaries in Military Parade in Waikiki
Page 18
2010 HADA Convention at the Waikoloa
Beach Marriott Resort & Spa, set for Oct. 14-17
Page 17
2010 First Hawaiian International Auto Show
VIP Preview
Page 6
The Official Publication of the Hawaii Automobile Dealers Association
2010 First Quarter
Bill opened the Hyundai store in April 23, 1997—with
partner Bill Lillas. “I remember the date because it was
Lillas’ birthday.”
The Official Publication of the Hawaii Automobile Dealers Association
Everything thing went smoothly Bill recalls until January
2000 when he had a heart attack which required triple
bypass surgery. “Niki ran the store for three and a half
months,” he said
HADA 50th Anniversary Pictorial Edition
See page 6
Other stories in this edition:
Franchise bill update
Page 13
Within a few years, he and Niki were able to buy out
Lillas and soon opened Aloha Hyundai/Kia on Maui and
Waipahu and Hilo. Also later adding a Harley-Davidson
dealership in Kona in ’09 and one in Kauai in ’10.
Bill returns to one of his favorite topics, the Friends for
Life animal shelter he supports in Waianae. “We have
235 dogs in the shelter.” We are raising money for a
mobile neutering unit; it’s the only way to stop inhumane
treatment of animals.”
Bill recently donated a van to the shelter. “It’s one of my
passions,” he said. Another is to build a gaslectric®, a
term Bill registered, car using a new generator for which
he has applied for patents, he added.
Bill credits the “great staff” at Aloha Kia for allowing him
to find the time to pursue those passions. It’s a staff that
includes Tim Rasic as COO and Russ Wong as CFO.
Bill and Niki spend half their time on Oahu and half
on the Big Island. They purchased a home in Waimea,
which includes 15 acres and 3 mules—a white male
named Casper, a black male named Elvis (Bill had met
the real Elvis early in his career when the King had
come in to test drive two celebrity-owned Datsuns
at the Burns dealership). Bill also has miniature mule
named Koka Kona—“a gift from Niki,” Bill adds with a
big smile.
HADA congratulates Wilhelmus Maria Petronela van
den Hurk aka Bill Van—the 2011 Hawaii State Dealer of
the Year and our state’s nominee for the Time Magazine
Quality Dealer of the Year, which will be announced at
the 2011 NADA convention in February.
2009 Fourth Quarter
Ron Hansen – HADA’s 2010
State Dealer of the Year.
2010 Dealer Day at the Capitol
Page 14
Sen. Inouye Fundraiser
Page 22
See pages 6-15
Joe Nicolai samples the 50th Anniversary cake as Nick Cutter (center) and Dave Chun look on
Governor Linda Lingle delivered the
keynote address at the HADA 50th
Anniversary Golden Jubilee (See page 8)
Dave Chun administers the oath of office
for the HADA 2010 HADA Board of
Directors (See page 22)
Advertise In The
HawaiiDealer
Established under HADA president Charlie King
in 2002, the HawaiiDealer is a quarterly magazine
that provides information on the activities of
HADA members to a wide audience, including the
membership of the Association, key employees at
the dealerships, legislators, city council members,
Hawaii media, the Congressional Delegation, and
many Hawaii sister organizations.
For more information on how to advertise call
Twinka Tison at 904-242-8586
Also see the HADA website at
www.hawaiiautodealer.com
9
2011 Hawaii State Teacher of the Year
Hawaii’s Honda Dealers presented a new Honda hybrid (use for a year) to Hawaii’s
2011 State Teacher of the Year at ceremonies held at Castle High School
KANEOHE, HI—The Hawaii State
Department of Education named Kristen
Brummel of Noelani Elementary School as
the 2011 Hawaii State Teacher of the Year
during ceremonies held during the Hawaii
State Board of Education meeting, Thursday,
October 7, 2010 in the Castle High School
cafeteria in Kaneohe.
The Hawaii Honda Dealers Association
presented the fourth grade teacher a new
Honda Insight Hybrid (use for a year).
John Shreve, president of the Hawaii
Honda Dealers Association, said the Honda
dealers chose to award a fuel-efficient
hybrid model to call attention to the state’s
Hawaii Clean Energy Initiative. The Honda
dealers, said Shreve, have dedicated
this quarter’s charitable contribution
component of their annual marketing
budget to the State Teacher of the Year
program which includes provision of the
car (use for a year), and an accompanying
media campaign highlighting the value of
exceptional teachers.
The 2011 Hawaii State Teacher of the Year, Kristen Brummel, with key, is shown with
her new Honda Insight Hybrid at ceremonies held at Castle High School. She will
have use of the new Honda for a year, compliments of the Hawaii Honda Dealers
Association. Also shown, L-R, are Charlie King, King Honda (Lihue); Anne Oishi,
Island Honda (Maui); Stan Masamitsu, Tony Honda; Michael Stoebner, Honda
Windward; John Shreve, Pflueger Honda.
“Teachers play a key role in the lives of our
children,” said Shreve of Pflueger Honda.
“They bear the weight and responsibility of
teaching, and apart from parents, are the
main source of knowledge and value for
children.”
“The Hawaii Honda Dealers Association is
truly proud to support Hawaii’s outstanding
teachers.”
Hawaii State Teacher of the Year, Kristen Brummel gets a dance tribute by a warrior
Accompanying Shreve to award the key
from the Polynesian Cultural Center.
to the new Honda hybrid, were Stan
Caption:
Masamitsu, Tony Honda; Michael Stoebner, Hawaii
State
Teacher
of
the
Year,
Kristen
Brummel
gets
a
dance
tribute
from
a
warrior
of
distributed at the event, quoted Brummel saying she
Honda Windward; Charlie King, King Honda (Lihue)
and
feels “a classroom should be a place where students
Polynesian
Cultural
Center.
Anne Oishi, Island Honda (Maui).
show one another mutual respect and kindness, and
where they celebrate each other’s individuality as they
__________________________________________________
The Polynesian Cultural Center, a longtime supporter
of
learn from and grow together.” The National Board
the State Department of Education’s State andPage
13
District
Certified Teacher has introduced Noelani’s fourth graders
Teachers of the Year program awarded $1,000Caption
#3
needs
a
last
name
for
Grace
and a
to “A World of Discovery,” a place where students are
black pearl to the new 2011 State Teacher of the
Year
constantly encouraged to think, ask questions, and search
Currently:
convention.
He
is
assisted
by
Grace
_________.
and $500 to each of the other 2011 District Teachers
of
for answers.
the Year. SMARTer Kids Foundation provided the State
Teacher of the Year winner with a new SMARTChange
to:
convention.
He
is
assisted
by
Grace
Tsunezumi.
Board,
The 2011 Hawaii State Teacher of the Year will represent
interactive electric white board, for use in the __________________________________________________
classroom.
the state of Hawaii at the 2011 National Teacher of the
The Superintendent’s Info Exchange newsletter,
Year program to be held in Washington D.C. next year.
Page
14
10
Caption
#1
Replace
comma
with
period
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Matsumoto & Clapperton Advertising
Client: Central Pacific Bank
Title: “Turnkey auto loans that work for you...”
Pub: Hawaii Dealer
Size: 1/2 pg (h), 7.675” x 4.9”, 4color
Date: 11/06/09
Job #:09-CPB-1116A
Run: 2010
Film/Specs:PDF-X/1a
11
Installed as officers and directors of the 2010-2011 Hawaii Automobile Dealer Association at the October 16, 2010 general meeting of
the new car dealers association at the Waikoloa Beach Marriott on the islands of Hawaii are (l-r) Joe Hanley, NADA director (previously
elected by the membership), Eric Fukunaga, vice president; John Uekawa, at-large director, Damien Farias, Maui director, Stan Masamitsu,
immediate past president, Tom Griffin, at large director, Morrie Stoebner, Oahu director and Wayne De Luz, Hawaii director. Not shown
are: Dennis Short, president; Nick Cutter, president-elect; Joe Nicolai, secretary, Ron Hansen, treasurer; Bill van den Hurk Oahu director;
Jack Jackson, Oahu director; Mike Niethammer, Oahu director, and Dan Mackey, Kauai director.
Palaka-clad David De Luz Sr. and wife Josephine enjoy Paniolo
night dancing to the Ernie Cruz Jr. band.
12
2009-2010 HADA president Stan Masamitsu delivers the keynote
address—summing two years of unprecedented challenges for the
retail auto industry.
HADA Golf Chair Byron Hansen tells one of his famous jokes at the
golf awards banquet.
Manheim Hawaii’s Greg LeLesch helps with the bidding for the
HADA auction fundraiser items held in conjunction with the
convention. He is assisted by Grace Tsunezumi.
An exceptional performs accompanied by the Makaha Sons.
Jackie De Luz, Susan Jung, and Nell Quay.
13
14
Front row from left: Anita Ching, Kenny Ching, John Fink,
Brent Hegleson, Arlene Hegleson, Tom Griffin. Back row from
left: Maureen Martin, Pete Luke, Katy Griffin.
Front row from left: Robyn Polk, Luke Yeh, Brian Walwyn, Ed
Braddock, David Bonn. Back row from left: James Polk, Lani Avis,
James Avis, Rachel Bonn Gina Bonn.
Front row from left: Alisa Masamitsu, Micah Masamitsu, Stan
Masamitsu, Masumi Masamitsu. Back row from left: Todd Nitta,
Dave Rolf, Sheri Rolf, Mike Koga, Rich Doyle.
Left to right: Ben Wren V, Ben Wren, Monte Montgromery, Joe
Zbin, JoAnn Zbin, Brian Goldstein, Leela Goldstein.
Front row from left: Jackie DeLuz, Walt Hays, Lorri Hays, Lisa
Furtado, Chuck Furtado, Donna Leopodino. Back row from left:
Clayton Nakamura, Rick Meyer, Chong Nakamura, Wayne DeLuz .
Left to right: Joe Hanley III, Travis Hanley, Sara Straight, Joe
Hanley Jr, Diana Hanley.
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16
Mahalo to all our 2010
Convention Sponsors
Platinum Sponsors
Bank of Hawaii
Dealer Assurance Group
Hawaii Association of Broadcasters
Honolulu Star-Advertiser
JM&A Group
Manheim Hawaii
Matson Navigation
Ernie Cruz Jr. band entertained on Friday night.
Gold Sponsors
HawaiiUSA FCU
Kobayashi & Company
Silver Sponsors
Cavanah Associates, Inc.
CrossCheck, Inc.
First Hawaiian Bank
NAPA Auto Parts
PASHA Hawaii
Bronze Sponsors
Lollie and Eric Fukunaga
ADP Dealer Services
Allstate Dealer Servics
ALSCO
MPi
Reynolds & Reynolds
Siegel Distributing Co.
Young Brothers, Limited
Special Events Sponsors
Dealer Assurance Group
Dealership CSI
Golf Hole Sponsorships
Walt Hays, Tom Stewart, and Francis Tsunezumi don palaka shirts
for paniolo night.
Allstate Dealer Servics
CUDL
The MILES Program
Goodsill Anderson Quinn & Stifel
KARBIZ
Mike Petersen Auto Sales
Western Insurance Hawaii
17
18
Left to right: Eddie Ponciano, John Uekawa, Cheryl Chagami,
Mike Chagami.
Front row from left: Sue Saito, Eugene Harada, Gail Harada, Beverly
Sato. Back row from left: Milton Saito, Wesley Kimura, Andy Sato.
Front row from left: Shanna LaPelusa, Jim LaPelusa Jr, Matthew
Hozouri, Rosalie Middleton, Ken Middleton. Back row from left:
Les Strahm, Charles Dortch III, Linda LaPelusa, Jim LaPelusa.
Front row from left: Stuart Shibano, Colleen Shibano, Rick Ching,
Marybeth Ching, Keiko Inouye. Back row from left: Dido Carvalho,
Barbara Carvalho, Kristin Aiona, Pat Aiona III, Pat Aiona Jr.,
Glenn Inouye.
Front row from left: Julie Matsuoka, Gary Nakamatsu, McKenzie
Friel, Lek Friel, Harding Parrilla. Back row from left: Dean
Matsuoka, Russell Chin, Kate Hogle, Scott Hogle.
Front row from left: Jack Thiel, Pat Thiel, Kathy Kobayashi, Ted
Kobayashi. Back row from left: Susii Hearst, Gregg Mueller, Patti
Milburn, Mike Kelly, Trip Reeb.
Front row from left: Mark Caliri, Wendy Caliri, Mia Caliri, Tea Caliri
Back row from left: Johnelle Keliikipi, Joe McNamara, Sonia DiazRuiz, Lorena Pojas, Vic Pojas.
Left to right: Robert Gardiner, Pleonpit (Bun) Wuttayagon,
Dara Tsumura, Delores Hansen, Byron Hansen, Damien Farias,
Nancy Yoshioka.
Left to right: Brian Arkle, Eric Antoine, Alberta Antoine, Regina
Arkle, Tom Stewart, Sky Stewart.
Left to right: Jim Walter, Donna Walter, Bob Schreiner, Nancy
Schreiner, Johna Heronime, Rick Heronime.
Front row from left: Walter Lawson, Efrain Hernandez, Rick Perez,
Tom Foster, Donna LeLesch, Greg LeLesch, Chris Barger.
Back row from left: Dewey Hess, Marty Barger .
Front row from left: Janis Eisen, Brad Eisen, Bill Hart, Garnet
Hart, Buddy Gomez Jr., Back row from left: Jim Jacobson and
Julie Murata.
19
CSO
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YOUNG BROTHERS: 7.75”W x 3.187”H CMYK
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12 Weekly Sailings from O‘ahu
Our friendly and courteous Young Brothers staff
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20
For your interisland shipping needs,
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With CUDL, it’s a simple equation:
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CUDL has the credit union network and technology necessary
to drive qualified buyers to your dealership to help increase
sales. CUDL is the nation’s leader in indirect and point-of-sale
lending for the credit union industry. Participating CUDL dealerships enjoy the benefits of:
• Quick and consistent loan decisions even when
the credit unions are closed.
• Protection and increase of backend products
sold to credit union members.
• Expedited ACH funding, with customizable reporting
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Give your credit union customers the auto financing they need to HElE on down the road with alOHa!
For more information about the CUDL program, call Andrea Hussey-Leong at 808.782.4960 or visit our website at www.cudl.com.
KOBAYASHI & COMPANY
With more than 30 years of accounting experience in the automotive field, Kobayashi & Co.
offers specialized services to dealers and individuals including:
Accounting and
Auditing Services
KOBAYASHI & COMPANY
Certified Public Accountants
With more than
30 years of
Management
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accounting experience in the
automotive field, Kobayashi & Co.
offers specialized services to dealers
and individuals including:
Accounting and Auditing Services
• Audits, Reviews and Compilations
• Buy/Sell Agreements
• Budgets, Forecasts and Projections
• Monthly Financial Statement Preparation
• Payroll Services
• Cash Management Consulting
• Accounting System Design
• LIFO Consultation
Tax Services
• Audits, Reviews and
Compilations
• Buy/Sell Agreements
• Budgets, Forecasts and
Projections
• Monthly Financial
Statement Preparation
• Payroll Services
• Cash Management
Consulting
• Accounting System Design
• LIFO Consultation
Tax Services
• Business and Individual Tax
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• Corporate, Partnership &
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• Business Valuations
• Financial, Retirement and
Estate Planning
• Client Representation Before
the IRS and Franchise Tax
Board
• Estate, Fiduciary and Gift
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Business Consulting
Services
• Business Continuation &
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• Executive Compensation &
Incentive Planning
• Management Audits
Other Services
• Bankruptcy & Receivership
Accounting & Tax Services
• Structuring Purchase or Sale
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• Assistance in Obtaining &
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• Fraud Investigation
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Consulting
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21
Making the difference when it counts.
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Ph: (808) 534.4300 / (800) 379.1300 toll-free
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Your HADA Info
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22
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Hawaii Auto Outlook
™
Comprehensive Information on the Hawaii Automotive Market
Sponsored by: Hawaii Automobile Dealers Association
Covering Second Quarter 2010
Volume 9, Number 4
FORECAST
State Market Continues Slow Recovery from ‘09 Sales Slump
Increase likely in Fourth Quarter; more improvement predicted for 2011
Below is a compilation of key trends and
developments in the Hawaii new retail
light vehicle market.
Results in the Third Quarter of 2010
As expected, the state new retail
light vehicle market struggled to equal
relatively strong results a year earlier.
Registrations declined 1% in the
Third Quarter of this year, in line with
expectations.
Outlook for the Fourth Quarter
New vehicle sales should improve
compared to a year earlier. Auto Outlook
is predicting a 12% increase.
Forecast for all of this year
The state market is projected to improve
3.2% from 2009 to 2010.
Forecast for 2011
According to our latest forecast, new retail
light vehicle registrations next year will
approach 37,000 units and increase 6%
from this year. Despite the increase, the
market will still be relatively weak based
on historical averages.
Brands on the move
As shown on page 2, Acura, Kia, Hyundai,
and Mercedes have posted big gains in
the state market.
Key factors boosting the market
Record-setting pent up demand, combined
with an aging vehicle fleet should provide
an upward momentum for new vehicle
sales for years to come.
Detroit Three market share
The Detroit Three (i.e., GM, Ford, and
Chrysler) had a 17.5% share of the Hawaii
market so far this year, well below the
38.5% share in the Nation.
Key factors holding the market back
Excessive household debt, a moribund
labor market, and depressed consumer
confidence should lead to a market
recovery that is slow and gradual.
Best selling models
Toyota Tacoma, Toyota Corolla/Matrix,
Honda Civic, Honda CRV, and Toyota
RAV4 were the top five selling models
during the first nine months of this year.
State market results versus U.S.
The Hawaii market has emerged from
the 2008 and 2009 sales slump slower
than the Nation. State year-to-date new
retail light vehicle registrations increased
a slim 0.5% thru September of this year,
compared to 2.4% in the Nation.
Segment Review
Sub Compact Car segment is the largest
in the state, accounting for 19.4% of the
market, nearly three points higher than the
U.S. share.
The graph above shows annual new retail light vehicle
registrations in Hawaii from 2005 thru 2009, and Auto
Outlook’s projections for 2010 and 2011.
Data Source: AutoCount data from Experian Automotive.
Detroit Three consists of vehicles sold by GM, Ford and
Chrysler, and excludes import nameplates.
Historical data Source: AutoCount data from Experian Automotive.
23
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Hawaii Auto Outlook
BRAND SCOREBOARD
Acura and Kia Registrations Increase More than 50%
Hyundai and Mercedes also rank high
The graph on the right shows
the percent change in new
retail light vehicle registrations
during the first nine months
of this year versus the same
period a year earlier for the top
15 selling brands in the state.
Six brands had increases of
greater than 10%: Acura, Kia,
Hyundai, Mercedes, Mazda,
and Subaru. Toyota was up
5.1%, while Volkswagen,
Honda, Chevrolet, and Dodge
each declined.
Source: AutoCount data from
Experian Automotive.
HAWAII MARKET VERSUS U.S.
State Market Up Less Than 1%
Experian Automotive is the data provider for Auto Outlook.
Explanation of Data
Data presented in Auto Outlook measures
new vehicle registrations in Hawaii. Monthly
recording of registrations occurs when the title
is processed.
25
Covering Third Quarter 2010
MARKET TRACKER
Pace of Recovery Hits a “Speed Bump” During Summer
Percent change in three month moving average declined in August and September
The graph to the right provides a clear
picture of the general trending direction
of the state new retail light vehicle
market. It shows the year-over-year
percent change in the three month
moving average of new retail light
vehicle registrations. The three month
moving average provides a clearer
picture of the trending direction than
individual monthly registrations, which
can fluctuate due to such factors as
the timing of manufacturer incentive
programs, weather, and vehicle title
processing delays by governmental
agencies. After increasing from April
thru July of this year, the market cooled
off, as it struggled to beat year-earlier
sales which were boosted by the CARs
program. The upward trend in sales
should resume in the Fourth Quarter.
COUNTY SCOREBOARD
Oahu Market Improves 3.1% During First Nine Months of ‘10
Registrations decline in balance of state
The table on the right provides a
summary of each of Hawaii’s four
retail light vehicle markets. The table
is divided into four sections. Market
Summary shows total new retail light
vehicle registrations during the first
nine months of 2009 and 2010 and
the percent change. The second and
third sections show Light Truck and
Detroit Three market share. The
fourth section shows market share
figures for the top 10 selling light
vehicle brands in the state so far this
year. The top rated county in each
category is shaded. The Oahu market
increased 3.1%, with registrations
declining in the other three markets.
Detroit Three market share was
highest in Kauai (25.6%) and lowest
on the Big Island (15.6%).
Source: AutoCount data from Experian
Automotive.
26
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A full range of valueadded services is available
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Hawaii Auto
Outlook
Published by:
Auto Outlook, Inc.
5 Great Valley Parkway, Suite 234
Malvern, PA 19355
Phone: 800-206-0102
EMail: jfoltz@autooutlook.com
Reproduction, including photocopying of this publication in whole or in
part, is prohibited without the express
permission of Auto Outlook, Inc. Any
material quoted must be attributed
to Hawaii Auto Outlook, published
by Auto Outlook, Inc. on behalf of
HADA. Unforeseen events may affect
the forecast projections presented in
Hawaii Auto Outlook. Consequently,
Auto Outlook, Inc. is not responsible
for management decisions based on
the content of Hawaii Auto Outlook.
Copyright Auto Outlook, Inc.
September, 2010
Hawaii Auto Outlook is distributed
free of charge to all members of the
Hawaii Automobile Dealers Association. The publication is sponsored
and supported by the Association.
Hawaii Auto Outlook is published
and edited by Auto Outlook, Inc.,
an independent automotive market
research firm. Opinions expressed in
Hawaii Auto Outlook are solely those
of Auto Outlook, Inc., and are not
necessarily shared by the Hawaii Automobile Dealers Association.
2011 First Hawaiian International Auto Show
March 18-20, 2011
Hawaii Convention Center
Photo Courtesy of David Cornwell
28
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BIODIESEL
In a word, we’re driven.
For decades, Matson has supported Hawaii’s auto dealers as both a friend and partner. We have more sailings,
more often, to and from Hawaii than any other carrier. The Hawaii Auto Dealers Association can rely on Matson
to continue its proud tradition of providing regular,
reliable delivery of automobiles and outstanding
service, including up-to-date technology for vehicle
status reporting and tracking. And after 125 years
of service to the islands, members can continue to
count on Matson to deliver.
For more information, call our Customer Support Center at (800) 4-MATSON or visit matson.com.
32