Hampton by Hilton Media Kit
Transcription
Hampton by Hilton Media Kit
Hampton by Hilton Media Kit Hampton Inn by Hilton Ithaca contents Feel the Hamptonality™........................... 2 Hampton Inn by Hilton Jackson Hole Hampton Inn by Hilton Athens Brand Facts............................................. 3-4 Services & Amenities............................. 5-8 Development............................................. 9 Community Relations............................. 10 Awards................................................11-12 Hampton Inn & Suites by Hilton Memphis-Beale Street Brand Leader Bios.............................13-18 Hampton by Hilton Corby/Kettering Media Resources..................................... 19 © 2015 Hilton Worldwide Feel the Hamptonality™ Feel the Hamptonality™ Hampton by Hilton has forged the way in putting guests at the forefront in every aspect of hospitality. This is a hotel brand with personality and an approach to hospitality that is unmatched and so unique that it has its own name, Hamptonality. Defined by a service culture of casual, friendly, enthusiastic and passionate service, Hampton by Hilton strives to create unforgettable moments for every guest. It can be seen in the smile of team members or heard in the tone of a “Good morning!” Hamptonality is behind the great service guests receive. It drives team members to serve with excellence and ease, and the brand loves to share it with the world – with more than 2,000 hotels open and hundreds in the pipeline globally. Celebrating the 25th anniversary of the 100% Hampton® Guarantee in 2014, the hotel introduced the satisfaction guarantee to the hospitality industry, and it has been influential in helping guests truly “Feel the Hamptonality.” Friendly service, clean rooms, comfortable surroundings, every time. If you’re not satisfied, we don’t expect you to pay. That’s our commitment and your guarantee. That’s 100% Hampton® Hampton by Hilton Media Kit Feel the Hamptonality™ | 2 Brand Facts Hampton by Hilton Hampton by Hilton is a mid-priced leader in the lodging segment and one of 12 brands in the Hilton Worldwide portfolio, a leading global hospitality company. Each Hampton by Hilton hotel offers warm surroundings, a friendly service culture and complete satisfaction with the 100% Hampton® Guarantee. Guests also experience many value-added amenities such as Hampton’s On the House® hot breakfast featuring delicious waffles or On the Run Breakfast Bags for grab-and-go convenience. Complimentary Wi-Fi is available, and guests will find the brand’s signature Clean and fresh Hampton bed® at every location. Consistent and quality accommodations, in-room amenities with the latest technology and impeccable service, combined with convenient locations and competitive rates, have solidified Hampton by Hilton as a leader in its segment and a well-recognized hotel brand. Hampton Inn by Hilton Toronto-Mississauga West Hampton Inn & Suites by Hilton Mexico City –Centro Historico Hampton by Hilton Berlin City West Hampton by Hilton Bursa Canada Netherlands United Kingdom United States Poland Germany Belarus Russia coming soon Romania Italy China Turkey Hawaii coming soon Mexico coming soon Dubai coming soon Costa Rica India Panama Colombia Ecuador Hampton by Hilton Media Kit Brand Facts | 3 Brand Facts Properties by Location There are more than 2,000 hotels open in 17 countries with hundreds more in the pipeline making Hampton by Hilton a global brand that seeks to meet the needs of its guests no matter where they travel. Hampton by Hilton offers guests consistent service from location to location and convenient access to its properties. These numbers help showcase the size of the hotel brand. Region Hotels Open Rooms Open United States 1,960 191,486 Canada 49 5,430 Latin America 32 4,301 Europe, Middle East & Africa (EMEA) 37 5,648 Asia Pacific 1 72 As of October 28, 2015 (Hilton Worldwide Third Quarter Earnings Report) Locations & Customers The hotel brand can be found in a multitude of locations, like urban-chic areas surrounded by shopping, nearby popular tourist attractions and high-end restaurants or in the middle of business districts. A large percentage of hotels are in tertiary and suburban markets, but they can also be found near beach destinations and resort communities. As the brand grows, so does its development in downtown locations and revitalized historic districts. Hampton by Hilton serves an even mix of business and leisure travelers. Hilton HHonors® Hilton HHonors is the award-winning guest-loyalty program for Hilton Worldwide’s 12 distinct hotel brands. The program honors its 48 million members who book directly through preferred Hilton channels with benefits including free standard Wi-Fi, as well as digital amenities that are available exclusively through the Hilton HHonors mobile app. Members can redeem their Points for free nights, premium merchandise, charitable contributions, or unique events through the HHonors auction platform (hhonors. com/auctions). Learn more at www.hiltonhhonors.com. Reservations To make a reservation at any location, travelers may visit www.hampton.com or call 1-800-HAMPTON. For International travel, call: +1 08705909090 (UK) or +1 00800444458667(Outside UK) Digital Check-In With Hilton’s award-winning digital check-in with room selection tool, Hilton HHonors members can log into their accounts and choose their exact room from a digital floor plan, as well as customize their room prior to arrival with amenity requests. The service is available for 650,000+ rooms at more than 4,100 properties across 12 brands worldwide. Hampton by Hilton Media Kit Brand Facts | 4 Services & Amenities 100% Hampton Guarantee Hampton by Hilton sits on the bedrock of its 100% Hampton® Guarantee, which is the foundation of the brand. Each team member owns this promise to guests: Friendly service, clean rooms, comfortable surroundings, every time. If you’re not satisfied, we don’t expect you to pay. That’s our commitment and your guarantee. That’s 100% Hampton®. Perfect Mix Lobby This area is an open-concept design to offer guests a comfortable space where they can mingle and relax any time of the day. Key features are an expansive community table, traditional and soft seating, accent and pendant lighting, a 24-hour beverage area and focal wall to feature local elements. The Perfect Mix Lobby is a vibrant, dynamic atmosphere where guests can come together. JumpStart Fitness Center This is Hampton by Hilton’s version of a fitness center offering guests high-quality strength training, core and cardio equipment, including treadmills, elliptical fitness training and recumbent cycles. JumpStart Fitness Centers – designed specifically for Hampton by Hilton – provide essential amenities that help guests stay healthy and fit. Hampton by Hilton Business Center At Hampton by Hilton, all guests have access to the business center with Computers, copiers, printers, fax machines and other amenities such as remote printing capabilities. With 24-hour availability, it offers easy and flexible access for guests to use the center as they need it. Hampton by Hilton TREATS Newer Hampton by Hilton properties feature TREATS, a walk-up or walk-in shop filled with snacks, toiletries, local merchandise and drinks, including water, soda, single-serve beer and wine, for purchase. It will be located conveniently in the Perfect Mix Lobby of each hotel. Hampton by Hilton Media Kit Services & Amenities | 5 Services & Amenities Hotel Services & Amenities Available at Hampton by Hilton Properties in the Americas: Guest Services: • 100% Hampton® Guarantee • Free, On the House® hot breakfast—including fresh baked waffles* and hearty oatmeal*, both with toppings, served daily • Hampton by Hilton’s On the Run™ breakfast bags - packed with water, fruit, a muffin and a cereal bar - available every weekday morning* • Perfect Mix Lobby – featuring a 24-hour beverage service • Self-service business center with access to remote printing in some locations • Indoor or outdoor swimming pools at most locations • JumpStart Fitness Center – offering quality strength training and cardio equipment at most locations • TREATS on-site shop with access to light snacks or other essential items 24/7 • No additional charge for children under 18 years old staying with a parent *Available in all U.S. and Canada hotels and some Latin America hotels. In-Room Services and Amenities: • Clean and fresh Hampton® bed with linens and duvet washed fresh for every guest • 32”- 43” LCD high-definition television available in all guest rooms, offering an expanded channel line-up • Free in-room movie channels • Cushioned lap desks in each room for working on the bed or sofa • Free high-speed internet access in all guest rooms • Multiple power units to charge multiple electronic devices simultaneously • Curved shower rod and curtain over bathtub, or large walk-in shower • Night-light in bathroom • Tea kettle or coffee maker, iron and ironing board • Accessible rooms available at request Hampton by Hilton Media Kit Services & Amenities | 6 Services & Amenities (EMEA) Hotel Services & Amenities Available at Properties in Europe, the Middle East and Africa: Guest Services: • 100% Hampton® Guarantee • Complimentary On the House hot breakfast • Complimentary wireless high-speed internet access in the lobby • Bar and lounge, offering a beverage or quick meal • 24/7 area for convenient access to a light snack or other essential items • On-site fitness facilities • No additional charge for children under 18 years old staying with a parent In-Room Services and Amenities: • Clean and fresh Hampton® bed with linens and duvet washed fresh for every guest • LCD high-definition television available in all guest rooms, offering an expanded channel line-up • Complimentary wireless internet access in all guest rooms • Convenient and spacious work desk with comfortable task chair • Accessible and convenient electrical outlets throughout the room • Large walk-in shower with fixed glass screen (in some locations) bathtub with curved shower rod • Tea kettle or coffee maker, iron and ironing board • Wheelchair-accessible rooms What to Expect at Hampton by Hilton: • WELCOME: Guests enter into culturally-rich hotels with an experience that celebrates travel. Guests arrive to friendly and accommodating hotel staff. • WORK: The hotel offers guests an area dedicated to work, secluded and available any time of the day, to conduct informal meetings, access computers, surf the internet or print needed documents. • LIVING: Guests are invited to socialize and reenergize with regionally-inspired food options, 24/7 beverage and food offerings and convenient access to sundry items. •GATHER: Hampton by Hilton designed its communal spaces with an open concept that allows its guests to gather in an atmosphere without walls and separation. Guests enjoy being able to move freely in the flexible atmosphere, separated only by its vibrant colors and quality furnishings. Hampton by Hilton Media Kit Services & Amenities (EMEA) | 7 Services & Amenities (APAC) Hotel Services & Amenities Available at Properties in Asia Pacific: Guest Services: • 100% Hampton® Guarantee • Complimentary On the House hot breakfast • Complimentary wireless high-speed internet access in the lobby • Bar and lounge, offering a beverage or quick meal • 24/7 area for convenient access to a light snack or other essential items • Access to fitness facilities, at most locations • No additional charge for children under 18 years old staying with a parent In-Room Services and Amenities: • Clean and fresh Hampton® bed with linens and duvet washed fresh for every guest • 32”- 42” LCD high-definition television available in all guest rooms, offering an expanded channel line-up • Complimentary wireless internet access in all guest rooms • Convenient and spacious work desk with comfortable task chair • Accessible and convenient electrical outlets throughout the room • Large walk-in shower with fixed glass screen (not in some locations) bathtub with curved shower rod • Tea kettle or coffee maker, iron and ironing board • Wheelchair-accessible rooms What to Expect at Hampton by Hilton: • WELCOME: Guests enter into culturally-rich hotels with an experience that celebrates travel. Guests arrive to friendly and accommodating hotel staff and a wall of photographs capturing travel experiences from around the world. • WORK: The hotel offers guests an area dedicated to work, secluded and available any time of the day, to conduct informal meetings, access computers, surf the internet or print needed documents. • LIVING: Guests are invited to socialize and reenergize with regionally-inspired food options, 24/7 beverage and food offerings and convenient access to sundry items. •GATHER: Hampton by Hilton designed its communal spaces with an open concept that allows its guests to gather in an atmosphere without walls and separation. Guests enjoy being able to move freely in the flexible atmosphere, separated only by its vibrant colors and quality furnishings. Hampton by Hilton Media Kit Services & Amenities (APAC) | 8 Development Development At Hampton by Hilton, guests count on the brand’s team members to provide friendly hospitality, consistent quality and value-added amenities. This expectation comes from the standard the brand has set for each hotel. The brand understands that developers expect the same quality offering, and Hampton by Hilton delivers with a strong, proven brand that is backed by the operational and marketing resources of Hilton Worldwide. These resources provide support in areas such as sales and marketing, global brand services, hotel operational technology and include hotels in the well-known guest-loyalty program Hilton HHonors®. Hampton by Hilton is stronger than ever since first opening its doors in 1984. The brand has experienced steady growth and sustained success, even during years where there was little or no growth industry-wide. This includes expansion into all 50 states with the recent signing of a new hotel in Hawaii, and more than 16 countries in the regional areas of Europe, the Middle East and Asia Pacific, along with numerous hotels in the pipeline in China, a high demand development area. To learn more about franchising opportunities, visit hamptonfranchise.com. Hampton by Hilton ranked No. 1 on Entrepreneur magazine’s 2015 Franchise 500 list, earning the top spot for the fourth time in five years. This ranking, among other awards and accolades, underscores the brand’s vitality, value and quality of the Hampton by Hilton product, as well as the level of continued trust that owners and franchise partners have placed in the brand. Hampton by Hilton continually listens to its guests, team members and franchise partners to stay on top of industry trends and explore features that will drive sustainable, competitive advantages. With a commitment to strategic growth,qualityandfriendly,authentic,caringandthoughtful service, Hampton by Hilton strives to stand on its track record of success as the first choice for guests and developers alike, now and in the future. Hampton by Hilton Media Kit Development | 9 Community Relations Hands-On Hamptonality Hampton by Hilton’s signature community relations program “Hands-On Hamptonality” encourages team members to engage in acts of service both large and small to help build stronger communities. As the beacon of hospitality, Hampton by Hilton recognizes this unique opportunity to unleash the brand’s signature culture of Hamptonality to the world in creative, constructive ways. Hamptonality describes the friendly, authentic, caring and thoughtful way hotel team members connect with guests. These same values carry through to Hands-On Hamptonality efforts. From small acts, like providing On the Run Breakfast Bags to local organizations, to bigger projects that raise funds, refurbish buildings and parks or stock food banks, the goal is to bring positive changes to the communities. Visit HandsOnHamptonality.com for more information about the program. Hampton by Hilton Media Kit Community Relations | 10 Awards 2015 • • • • • • • • • • Harris Poll Equitrend® | Highest Ranking Mid-Market Hotel Brand of the Year Entrepreneur magazine’s annual Franchise 500® | #1 Franchise (Fourth Year) Women’s Choice Award® | Best Midscale Hotel for Best Overall Service, Romantic Getaways and Family Travel Marcom Awards Platinum | Public Relations Program Hampton by Hilton Uncovers and Inspires a New Type of Traveler: The “Seekender” Marcom Awards Honorable Mention | Radio Program Hampton We Go Together Marcom Awards Platinum | Campaign Hampton We Go Together Marcom Awards Platinum | Integrated Marketing Hampton We Go Together Marcom Awards Platinum | Branding Refresh Hampton We Go Together Marcom Awards Gold | Microsite Event Hampton Framing Memories Marcom Awards Gold| Social Media Campaign Hampton Framing Memories 2014 • Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards | One Gold and Three Bronze awards for Public Relations • Harris Poll EquiTrend Study | Ranked #1 Mid-Market Hotel • BDRC Hotel Guest Survey | Most Improved Brand in the U.S.A • Magellan Awards | 5 gold and silver awards for entries in marketing and public relations • HOTELS Social Hotel Awards | Ranked #1 in Best Integrated Digital Campaign 2013 • Entrepreneur magazine’s annual Franchise 500® | #1 Franchise (Third Year) • Women’s Choice Award® | Best Midscale Hotel for Best Overall Service, Romantic Getaways and Family Travel • Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards | 12 gold, silver and bronze awards for entries in traditional and digital marketing and public relations • Communitas Awards | Leadership in Organization’s Community Service Award for Hands-On Hamptonality 2012 • • • • • • • • • • J.D. Power and Associates® 2012 Customer Service Champion Award Entrepreneur magazine’s Global Franchise Ranking | #1 Global Franchise Entrepreneur magazine’s annual Franchise 500® | #1 Franchise (Second Year) Lodging Hospitality Magazine’s “Top Brands” list | Largest Hotel Brand in the U.S. Business Travel News U.S. Hotel Chain Survey | Best Mid-Price Hotel Chain Travel Weekly Silver Magellan Award Winner | Best Mid-Scale Lobby Design Which magazine | Hampton named among top three U.K. hotel brands Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards | three Gold, three Silver and two Bronze, for entries in advertising, online marketing, public relations and internal communications Travel Weekly Readers’ Choice Awards Survey | Best Mid-Priced Hotel 2011 • • • • Entrepreneur magazine’s annual Franchise 500® | #1 Franchise Travel Weekly Readers’ Choice Awards Survey | Best Mid-Priced Hotel Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards | Platinum Award for In-Flight and On-Property Advertising; additionally, two Gold, one Silver and one Bronze, for entries in advertising and public relations Hampton by Hilton Media Kit Awards | 11 Awards 2010 • Entrepreneur magazine’s annual Franchise 500® | ranked fourth overall • Travel Weekly Readers’ Choice Awards Survey | Best Mid-Priced Hotel • Business Travel News U.S. Hotel Chain Survey | Best Mid-Price Hotel Chain • Hotel & Motel Management’s Limited-Service Hotel Chain Survey | #1 Hotel Chain • Forrester Research, Inc., Customer Experience Survey | third among 133 firms, 14 industries • Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards | one Gold, one Silver and one Bronze • Customers’ Award for “Most Family-Friendly” Hotel from HolidayExtras.com | Hampton Liverpool/John Lennon Airport, United Kingdom • Communitas Awards | Leadership in Organization’s Community Service Award 2009 • Travel Weekly Readers’ Choice Awards Survey | Best Mid-Priced Hotel • Business Travel News U.S. Hotel Chain Survey | Best Mid-Price Hotel Chain • International Organization of Women Pilots, The Ninety-Nines, Inc. | George Palmer Putnam Award, in appreciation of Hampton’s Save-A-Landmark® program helping to restore the Amelia Earhart Birthplace Museum 2008 • Travel Weekly Readers’ Choice Awards Survey | Best Mid-Priced Hotel • Business Travel News U.S. Hotel Chain Survey | Best Mid-Price Hotel Chain • Forrester Research, Inc., Customer Experience Survey | third among 114 firms, 12 industries 2007 • Travel Weekly Readers’ Choice Awards Survey | Best Mid-Priced Hotel • Business Travel News U.S. Hotel Chain Survey | Best Mid-Price Hotel Chain • Yahoo! | Yahoo! Big Idea Chair, for outstanding work in the online creative community 2006 • Travel Weekly Readers’ Choice Awards Survey | Best Economy Hotel • Destinations magazine | Hotel Chain Most Accommodating to Groups • Income Opportunities Platinum 2000 Survey of the Top 150 Franchises | Hampton is one of only two hotel chains listed • Preserve America | Presidential Award, for Hampton’s Save-A-Landmark program • National Trust for Historic Preservation | National Preservation Honor Award, for its sustained efforts as part of its • Explore the Highway with Hampton, Save-A-Landmark program (Hampton is the first hotel chain ever recognized by the National Trust for Historic Preservation.) 2005 • Travel Weekly Readers’ Choice Awards Survey | Best Economy Hotel • Business Travel News U.S. Hotel Chain Survey | Best Hotel Chain in the “Mid-price without Food and Beverage” Category • PRWeek magazine | Best Use of the Internet Award for Hampton’s “Hidden Landmarks” website 2004 • Smithsonian Magazine/Travelers Conservation Foundation | Sustainable Tourism Award in the Preservation Category for Hampton Hotels’ Save-A-Landmark program Hampton by Hilton Media Kit Awards | 12 Brand Leader Bios Phil Cordell Global Head, Focused Service and Hampton by Hilton Brand Management Hilton Worldwide Phil Cordell serves as the global head for focused service and Hampton by Hilton Brand Management for Hilton Worldwide, the internationally recognized preeminent hospitality company. The company develops, owns, manages or franchises more than 4,300 hotels globally. Its portfolio includes many of the world’s best known and most highly regarded hotel brands. Cordell leads all of the focused service brand efforts, including Hilton Garden Inn, Hampton by Hilton, Homewood Suites by Hilton and Home2 Suites by Hilton. Rising from general manager of a single Hampton by Hilton hotel more than 30 years ago, Cordell is now responsible for all aspects of the brands including: strategy, global development, strategic brand positioning, product and service standards, marketing, public relations, brand culture, brand communications, hotel operations support, and franchise relations. Cordell gained his franchising expertise early in his career when he helped to develop many of Hilton’s franchise support systems including: the original quality assurance process, training programs, guest assistance functions and hotel field support. In his roles as vice president of Franchise Operations and subsequently as vice president of Hotel Performance Support, Cordell worked across a number of Hilton’s premier brands, including DoubleTree by Hilton, Embassy Suites, and Homewood Suites by Hilton. During his tenure with Hampton by Hilton, he has seen the brand grow to more than 2,000 properties, becoming the largest hotel brand in the United States. An expert in branding, franchise management and customer service, Cordell has been interviewed by The New York Times, USA Today, Entrepreneur Magazine, Harvard Business Review, Fox Business, and others; has received numerous awards and recognition for his leadership and for contributions to the hospitality industry; and is a frequent speaker and panelist on a wide variety of business and industry topics. Despite a work schedule filled with extensive business travel, Cordell enjoys exploring new countries, cultures and meeting new people. Hampton by Hilton Media Kit Brand Leader Bios | 13 Brand Leader Bios Scott Schrank Vice President, Hampton by Hilton Brand Performance Support Hilton Worldwide Scott Schrank assumed his current position as Vice President of Hampton by Hilton’s Brand Performance Support (BPS) team in November 2005. He is responsible for leading a team of more than 40 people, all unified by a goal of maximizing the hotel and owner support platform for more than 2,000 Hampton by Hilton globally. This includes facets such as product and service quality, sales, and revenue management. Schrank began his career in 1983 as a food and beverage director with Holiday Inns Inc. (which would later become Promus Hotel Corporation in 1990, and be acquired subsequently by Hilton Hotels Corporation in late 1999). He has held various positions during his tenure with the company, including general manager of the Holiday Inn Texarkana hotel, general manager of an Embassy Suites hotel, senior director of Organizational Development and Training, and vice president of training. In 2001, Schrank joined Golder Hospitality Management as the vice president of Food and Beverage and GHM partner. In 2002 he joined Intercontinental Hotels in the capacity of general manager and regional director of Operations for Hotels in St. Louis, Mo., and later in Pittsburgh, Pa. No stranger to Hilton Hotels Corporation, in 2005, Schrank found his way back to his roots by joining the Hampton by Hilton Brand as the vice president of Brand Performance and Support. Schrank holds an Associate’s degree in culinary arts and hospitality management from Johnson & Wales University. Schrank was born in Dayton, Ohio, and is the proud father of four children and the grandfather of five. Schrank is a rabid Ohio State Buckeye and Cincinnati Bengal fan and loves to go on family trout fishing trips. Above all, Schrank’s passion is to serve others and to demonstrate what a service-oriented environment truly looks like, both internally and externally. Hampton by Hilton Media Kit Brand Leader Bios | 14 Brand Leader Bios Kurt Smith Vice President, Product Development & Brand Services Hilton Worldwide As vice president of Product Development and Brand Services for Hilton Worldwide’s focused service brands, Smith oversees a team of 10 people, is responsible for developing and implementing new products, service standards, and practices that strengthen the long term vitality and global growth of Hampton by Hilton, Hilton Garden Inn, Homewood Suites by Hilton and Home2 Suites by Hilton. Prior to being named vice president, Smith held a variety of increasingly important positions within the company, most recently serving in the role of Senior Director of Product and Service Development for Hampton Inn by Hilton. Before that, he was Director of Global Brand Integration, where he developed and communicated the direction and implementation of brand strategies and resources in countries targeted for global brand growth. Smith had been previously appointed Director of Hotel Performance Support for the Hampton by Hilton brand. In this role, he provided consultative support to a 130-hotel portfolio of Hampton Inn by Hilton and Hampton Inn & Suites by Hilton hotels in the states of North Carolina and Virginia. Before joining Hilton, Smith held management positions in information technology and hotel operations. He earned his Bachelor of Science in Public and Environmental Affairs from Indiana University. Hampton by Hilton Media Kit Brand Leader Bios | 15 Brand Leader Bios Judy Christa-Cathey Vice President, Hilton Garden Inn and Hampton by Hilton Hilton Worldwide Judy Christa-Cathey is the vice president for Global Brand Marketing for Hilton Garden Inn and Hampton by Hilton at Hilton Worldwide. She is responsible for the development and execution of the global branding strategies including brand positioning, advertising, interactive relationship strategies, promotions and public relations. Christa-Cathey co-created Hampton by Hilton Save-A-Landmark, a community relations program formed by Hampton by Hilton which gained accolades from Smithsonian’s Traveler Conservation Foundation and was awarded a U.S. Presidential Award for Preservation - the first time a hotel was ever given this recognition. Her prior travel industry experience includes market planning, direct marketing, promotions and public relations with Southwest Airlines. She was vice president of Marketing for Adventure Tours USA (an international charter and tour operator), and vice president/account executive for Roth Graham, a leading travel industry and targeted marketing agency. Christa-Cathey earned her Master of Business Administration from the University of Dallas and Bachelor of Arts in Communications from Western Illinois University. She is a former board member for The Women’s Foundation for a Greater Memphis (WFGM), an organization in which she still lends her time. Christa-Cathey has also been involved with Leadership Memphis, and was Co-Chair for the 2008 National Civil Rights Museum Freedom Awards, honoring Al Gore and Diane Nash. Christa-Cathey currently serves as the chair of the Women’s Team Member Resource Group for the Memphis Shared Services Center. Hampton by Hilton Media Kit Brand Leader Bios | 16 Brand Leader Bios Gina Valenti Vice President, Owner Services & Hampton by Hilton Brand Culture & Internal Communication Hilton Worldwide Gina Valenti is the Vice President of Owner Services and Hampton by Hilton Brand Culture & Internal Communications for Hilton Worldwide. She is responsible for the owner services infrastructure and support required to build and maintain superior relationships with Hilton Worldwide owners and franchisees around the globe. Valenti also spearheads enterprise-wide owner contact, communications, customer relationship management and engagement. In addition, she leads owner events and other owner loyalty initiatives. In the brand culture & internal communications department for Hampton by Hilton, Valenti is responsible for maintaining, spreading and celebrating Hamptonality – Hampton by Hilton’s unique brand personality. Valenti and her team also find smart, fun and targeted ways to communicate key messages to all of Hampton by Hilton’s internal audiences such as hotel management, team members and owners. Valenti began her career in the hospitality industry in September 1989 at the Embassy Suites Arcadia/ Pasadena, California. She later moved on to become the assistant manager of the Embassy Suites-Los Angeles/Downey, California, in 1990. In 1994, she made her way to Memphis, Tenn., to join Promus Hotel Corporation, which was acquired by Hilton Hotels Corporation in late 1999. Valenti began at Promus as a senior training manager, where she developed new training programs for Hampton by Hilton, Homewood Suites by Hilton, Embassy Suites and Doubletree Hotels. She also played a large role in launching several reward and recognition programs that are still in place today across all brands in the Hilton Worldwide portfolio. To broaden her hospitality and training career, in January 2000, Valenti became the director of Strategic Performance Systems for Hilton Hotels Corporation. In this role, she oversaw the orientation of all Hilton and Doubletree general managers as well as launched the Hilton Garden Inn University program. In January 2001, Valenti strengthened her association with the Hampton by Hilton brand as a director of Hotel Performance Support. Some of her responsibilities in that position included overseeing a region of approximately 120 Hampton by Hilton as well as the launch and employee training efforts surrounding the “Make it Hampton” program. Valenti is a graduate of California State University Northridge and holds a Bachelor of Science in Business Administration - Human Resource Management/Labor Relations. Hampton by Hilton Media Kit Brand Leader Bios | 17 Brand Leader Bios Mark Nogal Regional Head, Focused Service Brand Management, EMEA Hilton Worldwide With more than 30 years in the hospitality industry and as a founding member of the Hilton Garden Inn team, Mark Nogal knows the Focused Service Brands of Hilton Worldwide. He has served in multiple capacities at Hilton Worldwide, including property-level and corporate positions, in operations, as well as marketing. The current position held by Nogal was created in May 2010 in support of the growing number of Focused Service Hotels in Europe, Middle East and Africa. Based in the Watford offices, he oversees the ongoing growth of the multi-award winning brands of Hilton Garden Inn and Hampton by Hilton. Prior to his current role, Nogal held the position of vice president of Brand Performance and Sales Support for Hilton Garden Inn starting in 2006, where he was responsible for guiding and communicating with Hilton Garden Inn hotel owners, management companies and general managers; strategies planning and operations management for brand sales; maintaining the brand operations and sales budget; creating brand standards administration; overseeing pre-opening and supervising ongoing hotel support operations. In this position he also was instrumental in the international expansion of Hilton Garden Inn into Europe. Nogal’s other positions were that of vice president of Marketing and Sales, where he was responsible for overseeing the marketing, advertising, sales, marketing communications, relationship marketing and research for Hilton Garden Inn. He was responsible for the brand’s marketing programs when the brand totaled only five hotels. During his tenure in the role, he was responsible for researching, testing and implementing new national advertising collateral to increase awareness and business. He also has initiated brand standards for marketing efforts utilized by the growing number of Hilton Garden Inn hotels. Perhaps the most recognizable accomplishment of his time in the marketing role was being instrumental in the research and development of the Hilton Garden Inn logo, which has become a familiar sight to guests for more than 12 years. Nogal’s educational background includes hotel restaurant and tourism studies at the University of New Orleans and architecture at Louisiana State University in Baton Rouge. He currently resides in London. Hampton by Hilton Media Kit Brand Leader Bios | 18 Media Resources For more information about Hampton by Hilton, please visit: Hampton by Hilton Global Media Center Property Gallery Hampton by Hilton Press Releases Media Inquiries Hampton by Hilton Milestones Hilton Worldwide Press Releases You can also visit us on facebook.com/Hampton or twitter.com/Hampton. For all media inquiries, please contact: Hampton by Hilton Media Kit Jennifer Hughes Tiffany Wilson Director, Public Relations Manager, Brand Public Relations Focused Service & Extended Stay Brands Hampton by Hilton 901.374.6518 901.374.6235 jennifer.hughes@hilton.com tiffany.wilson@hilton.com Media Resources | 19