Sourcing report
Transcription
Sourcing report
Sourcing Report Monthly tips, tricks and groundbreaking technologies to help you find the best talent online. May 2012 Volume 51 Locating Roadwarrior Candidates W here in the world are the candidates who have to travel? Easy! They most likely are utilizing travel applications like TripIt. TripIt is an exceptional application used by millions of individuals who love to or have to travel like AIRS Trainers, Sales Professionals, Travel Nurses, and more. TripIt essentially turns travel chaos into easy to follow itineraries from a myriad of sources including maps, airline plans, hotel details, etc. For the traveler, this is one of the best apps out there. In This Issue Locating Roadwarrior Candidates_ ____________ 1 Where’s AIRS Training?______ 2 So how does one translate this app into something recruiters can easily use? It’s simple! Use the AIRS XRay search technique to quickly extract great candidates who often have contact information right on their publicly available profile. Socialbell for Quick Social Searches _ _____________ 3 Where’s AIRS?_ __________ 4 The Punctuation Enigma at Google ________________ 5 AIRS Sourcing SuperStars_ ___ 5 Get Great Employee Referrals: “In the Door” ____________ 8 AIRS PowerBreak Series_ ____ 8 Connect with our AIRS Training Team_ __________ 9 Connect with AIRS Online___ 10 AIRS Sourcing Report 05.2012 www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 1 Locating Roadwarrior Candidates continued Try an example search to target sales managers who travel. Where’s AIRS Training? Public Classes San Diego 05/14/2012 - SearchLab 11.0 Phoenix 05/17/2012 - SearchLab 11.0 05/18/2012 - C ertified Social Sourcing Recruiter 4.0 Milwaukee 05/21/2012 - SearchLab 11.0 05/22/2012 - C ertified Social Sourcing Recruiter 4.0 Los Angeles 06/11/2012 - SearchLab 11.0 06/12/2012 - C ertified Social Sourcing Recruiter 4.0 San Francisco 06/14/2012 - SearchLab 11.0 06/15/2012 - C ertified Social Sourcing Recruiter 4.0 Philadelphia 06/18/2012 - SearchLab 11.0 06/19/2012 - C ertified Social Sourcing Recruiter 4.0 Cleveland 06/21/2012 - SearchLab 11.0 06/22/2012 - C ertified Social Sourcing Recruiter 4.0 Dallas 06/25/2012 - SearchLab 11.0 06/26/2012 - C ertified Social Sourcing Recruiter 4.0 London 06/26/2012 - SearchLab 11.0 Global 06/27/2012 - C ertified Social Sourcing Recruiter 4.0 Global AIRS Sourcing Report 05.2012 SEARCH STRING: site:tripit.com inurl:people sales manager This search string is run at Google, but don’t forget to try it in Teoma or Exalead as well! Clicking into a result like John M. McCauley reveals a network of connections, beautiful profiles and additional social networking sites like Facebook, Twitter and LinkedIn. Armed with the knowledge that John is a traveler, contacting him about a job that requires heavy travel becomes that much easier! www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 2 Socialbell for Quick Social Searches Socialbell is a browser add-on for Facebook users and is compatible with Google Chrome, Mozilla Firefox or Internet Explorer. Socialbell installs with an easy download from their main website as shown. Once installed, you can instantly search a wide variety of other sites such as Google, YouTube and Flickr at the same time you are searching Facebook. http://www.sociabell.com/ If after running a search at Facebook you want to run the same search in another site supported by Socialbell, click on the desired icon. The search will automatically launch a new window with the search results for that particular site. Searching YouTube could lead to pools of information or even candidates that are in a specific industry, as many companies use YouTube for Career Branding efforts. http://www.youtube.com/results?search_query=civil%20engineer AIRS Sourcing Report 05.2012 www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 3 Socialbell continued Where’s AIRS? May 15, 2012: AIRS will be speakers for the California Staffing Professionals (CSP) Northern California Chapter in San Francisco. May 22, 2012: AIRS will be speakers for the Center for Competitive Management. June 12, 2012: AIRS will be presenting at the AESC Asia Pacific Researchers Summit in Singapore. June 19, 2012: AIRS will be presenting at the Recruiting Trends Sourcing Summit in Atlanta, GA. July 19, 2012: AIRS will be speaking at the Tennessee Recruiters Association in Nashville, TN. June 25, 2012: AIRS will be presenting at the AESC European Researchers Summit in London. August 22, 2012: AIRS will be speaking at the Colorado Technical Recruiters Network (CTRN) in Denver, CO. September 14, 2012: AIRS will be at the Mobile Recruiting Camp Conference (MRecruiting Camp) in Atlanta, GA. September 20, 2012: AIRS will be at the NAPS 2012 Annual Conference in San Antonio, TX. October 4, 2012: AIRS will be presenting at the Online Recruitment Conference & Exhibition in London. October 14-17, 2012: AIRS will be at the Recruiting Conference in Las Vegas, NV. October 17, 2012: AIRS will be presenting at the Onrec Global Recruiting Summit in Las Vegas, NV. October 19, 2012: AIRS will be presenting at America’s Researcher’s Summit 2012 in Houston, TX. March 21, 2013: AIRS will be speakers for the Onrec Trade Conference 2013 in London. AIRS Sourcing Report 05.2012 https://www.google.com/search?q=civil%20engineer&cad=h A simple Google search from this app leads to a list of Civil Engineering firms along with their phone numbers and addresses on Google Maps. http://www.flickr.com/search/?f=hp&q=civil%20engineer The same search at Flickr leads to more than 43,000 results of images uploaded that have to do with civil engineering. www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 4 The Punctuation Enigma at Google D oes Google ignore punctuation? It’s been an on-going debate in the sourcing community for some time, but Google finally answered the conundrum in its Search Quality Highlights: 50 Changes for March blog post. “Improvements to handling of symbols for indexing. [launch codename “Deep Maroon”] We generally ignore punctuation symbols in queries. Based on analysis of our query stream, we’ve now started to index the following heavily used symbols: “%”, “$”, “\”, “.”, “@”, “#”, and “+”. We’ll continue to index more symbols as usage warrants.” Undeniably it appears Google has already begun to index the above mentioned symbols, and this can be used as a sourcing advantage. Email addresses and tweets are now at your fingertips. To further show how Google has been indexing these symbols, check out the following queries at Bing and Google: AIRS Sourcing SuperStars Don’t forget to Play AIRS Sourcing SuperStars challenge every Friday at 12pm ET. Questions will be posted to http://bit.ly/AIRSBlog All winners will be posted at: http://bit.ly/AIRSWinners Bing shows no results for @, which means this is not a character being indexed currently. The first person with the correct answer each week will win a seat to one High Impact Learning Series (HILS) class of their choice. These course dates, times and descriptions are available on the AIRS website: http://bit.ly/AIRSHILS AIRS HILS classes cover topics ranging from mobile recruitment and building custom search engines to filetype searching and college recruiting strategies. AIRS will make the final determination on the weekly challenge winner. All AIRS Sourcing SuperStar challenge winners will be highlighted on the AIRS Training Blog. AIRS Sourcing Report 05.2012 A deeper dive into the search at Google reveals results without the need to surround our query with quotes, which once helped retrieve punctuation. In this case it is clear that Google’s index, unlike Bing’s, recognizes @ symbol. www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 5 The Punctuation Enigma continued Due to Twitter’s @ and # signs being an imperative form of communication for their site, the fact that Google has indexed the symbols gives you an opportunity to search much more than simple phrases. The @ symbol, as shown, will retrieve Twitter handle results which will prove to be useful in targeting specific information. Notice if quotes are added around the Twitter handle, for example, that the results at Google do not change. Searching for email addresses, however, still require quotes, as adding quotes will help broaden your search. This could be due to the mysterious asterisk that acts as a wildcard to retrieve the unknown terms. Despite the “432,000,000” results that Google claims to have in its index, Google will never show more than 1,000. A further scroll through the results exposes that Google has only retrieved 105 results with this particular query. AIRS Sourcing Report 05.2012 www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 6 The Punctuation Enigma continued With the addition of quotes around the quest for university email domains, Google has retrieved over 51,000 results; however notice again that the engine chose to only display 556. There has also been some debate over Google indexing the backslash \. It does, but not the forward slash, as discussed in Google’s March blog post. With the recent change to Google’s algorithm, it will still take several months for search results targeting symbols to improve, though it is indeed something to look forward to. For example, notice that in this search the search term \resume can be used to target results for resumes. The result pool is still small; however, since this symbol is new to the index crawler stay tuned for more results using Google! AIRS Sourcing Report 05.2012 www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 7 Get Great Employee Referrals: “In the Door” A AIRS PowerBreak Series s the 2nd most trafficked website in the world, Facebook is a place where people are spending a great deal of time. Talent Acquisition professionals are in the business of people and, therefore, cannot afford to miss out on tools powered by the top Social Networking site established to assist members with employment connections. The AIRS monthly PowerBreak Series features a free, 30 minute topic specific session. May 2012: BranchOut & BeKnown on Facebook May’s class will take a deeper dive into two incredible Professional Networking tools that will swiftly boost your passive talent sourcing efforts! May’s class is on Tuesday May 15, 2012 at 2pm ET. Sign up now! https://bitly.com/ May2012PowerBreak June 2012: Solving the Candidate Keyword Quandary www.inthedoor.com IntheDoor.com was set up to facilitate connections between job seekers and their Facebook friends; it provides job search tools to locate employers of network connections that are hiring. Users are able to search jobs by keyword and explore opportunities by city with results currently returned by aggregator giant Indeed.com, and plans to add results from more job websites this year. As an alternative, search capabilities also allow queries of friends by employer and/or job title. June’s class will focus on developing lists of keywords and understanding which keywords will work best with your search strings. June’s class is on Thursday June 21, 2012 at 2pm ET. Sign up now! http://bit.ly/ June2012PowerBreak AIRS Sourcing Report 05.2012 www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 8 In the Door continued Connect with our AIRS Training Team Lisa Brusack Senior Trainer & Learning Specialist Follow Lisa on Twitter Friend Lisa on Facebook Connect with Lisa on LinkedIn Send Lisa an email Kristin Lyon Senior Trainer & Technology Specialist Follow Kristin on Twitter Friend Kristin on Facebook Connect with Kristin on LinkedIn Send Kristin an email Tracey J. McGinnis Training Manager Follow Tracey on Twitter Friend Tracey on Facebook Connect with Tracey on LinkedIn Send Tracey an email Ryan Phillips Technical Writer Follow Ryan on Twitter Friend Ryan on Facebook Connect with Ryan on LinkedIn Send Ryan an email Tiffanie Ross Vice President, AIRS Training Follow Tiffanie on Twitter Friend Tiffanie on Facebook Connect with Tiffanie on LinkedIn Send Tiffanie an email Laura Stoker Executive Director of Global Training Follow Laura on Twitter Friend Laura on Facebook Connect with Laura on LinkedIn Send Laura an email Shannon Van Curen AIRS Trainer & Recruitment Specialist Follow Shannon on Twitter Friend Shannon on Facebook Connect with Shannon on LinkedIn Send Shannon and email Stephanie Weiss AIRS Trainer & Recruitment Specialist Follow Stephanie on Twitter Friend Stephanie on Facebook Connect with Stephanie on LinkedIn Send Stephanie an email AIRS Sourcing Report 05.2012 See which companies inside of your personal Facebook network are hiring. Notice how many friends work for that employer as well as how many job openings they currently have open. Notice that the job results from intheDoor are powered by Indeed; however once you click on a particular company inside of your Facebook network, you are able to target jobs for that particular employer. How can this be a helpful resource for Recruiters seeking potential candidates? One option, that involves no fee, is to encourage current employees to tap into their networks by signing up and using intheDoor in reverse. www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 9 In the Door continued New Class Alert! AIRS is pleased to announce the release of our newest class “Social Recruiting on Pinterest”. This brand-new HILS class will debut on Wednesday June 6th at 11AM ET. For more information or to register: http://bit.ly/AIRSPinterest Similar to searching for candidates in an internal database, employees can search the intheDoor tool by clicking on the “My Friends” tab and searching by job titles. It’s important to remind them to be simple yet creative based on variations of title at various companies. Connect with AIRS Online... A great way to keep up with AIRS and all the latest trends and tips in Internet Sourcing is to connect with us online: A IRS Alumni A IRS Alumni UK A IRS Diversity Recruiting Forum Companies can also obtain access to the site’s job seeking users for a monthly fee after initial sign-up AIRS Certified Social Sourcing Recruiter Current employees are great resources for potential quality hires. Their networks are right outside our door just waiting to be found and invited to come “in the Door.” Check it out! AIRS Facebook Fan Page AIRS Training on Twitter AIRS Training on YouTube AIRS Training Blog at WordPress AIRS Job Board Directory AIRS Sourcing Report 05.2012 www.airsdirectory.com AIRS_Trainers@rightthinginc.com 1.800.466.4010 10
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