Brief profile prisma

Facts & Figures 2014
Brief profile prisma
prisma is a TV supplement that is distributed weekly
through nearly 60 daily newspapers.
The supplement is distributed through a vast majority of
North Rhine-Westphalia, northern Rhineland-Palatinate
and numerous federal states in eastern Germany, including Berlin.
The current circulation is 4.2 million copies, distribution
range 9.2 % or 6.5 million readers.
prisma’s readership is characterised by an aboveaverage net household income and good level of education. It is a highly appealing medium with which wide
distribution ranges can be quickly set up. Additionally,
it is characterised by a high response level.
prisma’s editorial focus is the comprehensive television
programme guide. Beyond that, prisma offers its readers much more. Interesting articles covering various
topics create an attractive advertising environment for
advertisers. In regular intervals, the topics travel, health,
lifestyle and luxury as well as other assorted topics are
covered. Service issues, raffle and puzzles round off the
editorial concept and create a strong bond between the
reader and the paper.
For more information, please contact:
Gabriele Schröder
Key Account Manager
+49 (0)211 5051547
gabriele.schroeder@prisma-verlag.de
18-12-2013
Facts & Figures 2014
prisma Summarized Rate Card No. 38/2014
Newspaper Supplement + TV Guide in
Nordrhein-Westfalen and East German Counties
Rate Card 1 prisma Gesamt
(Complete listing of newspapers see rate card)
Split run Nordrhein-Westfalen, East Germany available, see rate card
Publication
weekly, Wednesday to Friday
Circulation4.171.861
Readership
6.5 Mio.
Closing date
approx. 4 weeks prior to publication (see rate card)
Size
print area
trimmed
bleed
width x height in mm
193242
203250
209256
Rates (full run) in EUR
1/1 page
193 x 242
bleed size
203 x 250
1/2 page
95 x 242 / 193 x 119
bleed sizes
101 x 250 / 203 x 123
1/4 page
46 x 242 / 95 x 119 /
193 x 58
bleed sizes
52 x 250 / 101 x 123 /
203 x 62
1/8 page
46 x 119 / 95 x 58 /
193 x 28
bleed sizes
52 x 123 / 101 x 62 /
203 x 32
4 colours
b/w
63.215
48.906
34.799
24.452
17.401
12.229
10.533
7.191
No extra charge for bleed, 15% commission
For further standard sizes
tel: +49-211-5051547
fax: +49-211-5051549
Technical requirements:
Digital datas prefered.
Request: www.duon-portal.de
Facts & Figures 2014
Summarized Rate Card No. 38/2014
prisma West Newspaper Supplement + TV Guide
in Nordrhein-Westfalen
Rate Card 2 prisma West
(Complete listing of newspapers see rate card)
Publication
Circulation
Split Rheinland
Split Westfalen
weekly, Friday
total 2.603.232
1.404.594
1.198.638
Closing date
approx. 4 weeks prior to publication (see rate card)
Size
print area
trimmed
bleed
width x height in mm
193242
203250
209256
Rates (prisma West) in EUR
1/1 page
193 x 242
bleed size
203 x 250
1/2 page
95 x 242 / 193 x 119
bleed sizes
101 x 250 / 203 x 123
1/4 page
46 x 242 / 95 x 119 /
193 x 58
bleed sizes
52 x 250 / 101 x 123 /
203 x 62
1/8 page
46 x 119 / 95 x 58 /
193 x 28
bleed sizes
52 x 123 / 101 x 62 /
203 x 32
4 colours
b/w
45.301
35.887
25.326
17.944
12.665
8.974
6.516
4.486
Rates (split run either Rheinland or Westfalen)
1/1 page
29.77023.754
1/2 page
16.62511.879
1/4 page
8.3125.940
1/8 page
4.2762.970
No extra charge for bleed, 15% commission
For further standard sizes
tel: +49-211-5051547
fax: +49-211-5051549
Technical requirements:
Digital datas prefered.
Request: www.duon-portal.de
Facts & Figures 2014
prisma Summarized Rate Card No. 38/2014
prisma East Newspaper Supplement + TV Guide in
East German Counties
Rate Card 3 prisma Ost
(Complete listing of newspapers see rate card)
Publicationweekly
Circulation1.568.629
Closing date
approx. 4 weeks prior to publication (see rate card)
Size
print area
trimmed
bleed
width x height in mm
193242
203250
209256
Rates (prisma East) in EUR
1/1 page
193 x 242
bleed size
203 x 250
1/2 page
95 x 242 / 193 x 119
bleed sizes
101 x 250 / 203 x 123
1/4 page
46 x 242 / 95 x 119 /
193 x 58
bleed sizes
52 x 250 / 101 x 123 /
203 x 62
1/8 page
46 x 119 / 95 x 58 /
193 x 28
bleed sizes
52 x 123 / 101 x 62 /
203 x 32
4 colours
b/w
29.069
21.649
15.614
10.824
7.807
5.413
4.017
2.705
No extra charge for bleed, 15% commission
For further standard sizes
tel: +49-211-5051547
fax: +49-211-5051549
Technical requirements:
Digital datas prefered.
Request: www.duon-portal.de
Facts & Figures 2014
prisma circulation area
Flensburg
Rügen
Kiel
Stralsund
SCHLESWIGHOLSTEIN
Nordvorpommern
Bad Doberan
Ostvorpommern
Segeberg
Wismar
MECKLENBURGVORPOMMERN
Nordwestmecklenburg
Demmin
Stormarn
Pinneberg
Herzogtum
Lauenburg
Stade
Stade
Greifswald
Rostock
Schwerin
Uecker-Randow
g
Parchim
Hamburg
Müritz
Mecklenburg-Strelitz
Ludwigslust
Harburg
Lüneburg
Uckermark
Oldenburg
Prignitz
Bremen
LüchowDannenberg
Ostprignitz-Ruppin
NIEDERSACHSEN
Oberhavel
Barnim
BRANDENBURG
Altmarkkreis
Salzwedel
Berlin
Brandenburg
Herford
Magdeburg
Lippe
Münster
Schönebeck
Gütersloh
Warendorf
Wernigerode
Recklinghausen
Essen
Mülheim
Krefeld
Mettmann
Düsseldorf
Viersen
Unna
Herne
Oberhausen
Duisburg
Bochum
Heinsberg
Aachen
Solingen
Rhein-Kreis
Neuss
Düren
EnnepeRuhr- Hagen
Kreis
Remscheid
Saalkreis
Delitzsch
Halle/S.
TorgauOschatz
SAC
CHSEN
C
Muldentalkreis
Leipziger
Land
Weißenfels
Döbeln
Altenburger
Land
THÜRINGEN
Altenkirchen
HESSEN
N
Westerwaldkreis
Weißeritzkreis
circulation
IVW II/2013
Daun
Bitburg-Prüm
Koblenz
Bad Neustadt
Rhein-LahnKreis
Cochem
Zell
R HE
E INLA
AND
A
ND
D
DPFA
FAL
FA
ALZ
AL
L
RheinHu
HunsrückKreis
nkastel
BernkastelWittlich
Wiesbaden
Frankfurt
a.M.
prisma West
prisma Ost
Wunsiedel
Mainz
Bayreuth
Tirschenreuth
Trier-Saarburg
Birkenfeld
Neustadt
a.d. Waldnaab
Würzburg
S AARLAN
AND
Weiden i.d. Opf.
AmbergAmberg
Sulzbach
Saarbrücken
Karlsruhe
Schwandorf
BAYERN
Cham
Regensburg
BADEN
NWÜRTTEMB
B ERG
München
GarmischPartenkirchen
2.603.232
1.568.629
Total4.171.861
Bad Kreuznach
Trier
Sächsische
Schweiz
Chemnitz
Ahrweiler
MayenKoblenz
MeißenRadebeul
Dresden
Erfurt
Rhein-Sieg-Kreis
WestlausitzDresdner Land
Leipzig
SiegenWittgenstein
Bonn
Neuwied
Cottbus
Bitterfeld
Burgenlandkreid
Olpe
Wittenberg
Köthen
Merseburg-Querfurt
Märkischer
Kreis
OberBergischer bergischer
Kreis
Köln
Kreis
Euskirchen
Dessau
Bernburg
Mansfelder
Land
Hochsauerlandkreis
Rheinisch-
AachenLand
AscherslebenStaßfurt
Sangerhausen
Leverkusen
RheinErftKreis
Höxter
Quedlinburg
Soest
Dortmund
Wuppertal
Mönchengladbach
W S FA
WESTFA
FALEN
N
Paderborn
aderborn
Gelsenkirchen
Bottrop
Dahme-Spreewald
AnhaltZerbst
Halberstadt
Kleve
Wesel
Frankfurt/O.
Oder-Spree
Teltow-Fläming
Bördekreis
Bielefeld
Coesfeld
Potsdam
Potsdam-Mittelmark
Steinfurt
Borken
Märkisch Oderland
Havelland
SACHSEN-
Hannover
MindenLübbecke
Stendal