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[+] CLICK HERE FOR DIRECTIONS main index showcase quick access [+] PROLOGUE [+] C O R P O R AT E S E R V I C E S [+] ABOUT US [+] H E A LT H , B E A U T Y & FA S H I O N [+] W H AT D O W E K N O W [+] FOOD & BEVERAGE [+] W H AT D O W E D O [+] IT & ELECTRONICS [+] KEYMAN [+] OTHER PRODUCTS & SERVICES [+] CLIENT LIST [+] COMMUNITY [+] SHOWCASE [+] C O N TA C T U S What do you do when proven ways just don’t work anymore? How do you survive in markets that are At Compass, we help you seize the best incredibly complex and uncertain, intensely competitive and rapidly changing, where opportunities in your markets by combining intelligence and radical customers and shareholders constantly demand more, and proven ways of marketing and advertising just don’t work imagination in more strategic, innovative and effective ways to inspire you to think and do what you might never otherwise anymore? have thought possible. [+] ABOUT US [+] SHOWCASE [+] INDEX Where goals are shared and burdens divided. Compass was established in 1991 to impact Our key strength is in developing sound At Compass, our primary concern is our community with values that are sorely absent today—accountability, integrity and strategies that are practical, implementable and culture-relevant in order to reach founded in the well-being of our client's business, a sure sign of our interest in long- trustworthiness. With a culture founded on christian values, we consider ourselves an agent of change by the way we live, work target audiences effectively. Our knowledge and experience stem from insights gained from our association with market leaders term business relationships where goals are shared and burdens divided. and build relationships with customers, associates and vendors alike. and players—and our list of multi-national clients testify to our level of competency and acceptance in the marketplace. [+] MORE ABOUT US [+] SHOWCASE [+] INDEX What do we know about marketing and advertising? As a result-oriented organization, we have Imedeen continues to thrive on consumer For years, we kept Schering-Plough ahead worked for some of the most exciting industries in the world. From our early testimonials, a marketing concept we sold them in their early days while Vico has in the anti-histamine industry by keeping medical professionals interested while days with Lancôme, where we spent over eight years providing advertising and promotion support, to reinventing Brahims made its presence felt through sampling strategies that have gotten many to switch from their favourite chocolate malt almost a decade with FranklinCovey has seen their brand grow to become the premium choice in life-changing human for worldwide markets, we've made Malaysia—and the world—sit up and take beverage. capital training. notice of the brands we work for. [+] MORE ABOUT US [+] BACK [+] INDEX However, working with smaller brands has A packaging review and new positioning In our 18 years of business, we constantly often provided the greatest learning experiences. opened new markets while gaining significant shelf space in the local market. yearn to go where we have not gone—to grow brands in industries we have no prior SmarThumb was a ground-breaking computing concept that needed a world- Smaller brands have no alternative but to think and operate differently in order to experience in. These opportunities make us learn, think, create and implement strategies that are not influenced by precedents. class brand image to take the world by storm. We gave them one and the world overcome bigger competitors, to make the most of their advantages, and to do more It's the unexpected that puts fear in the competition and this is where we thrive best. responded. Pharmasafe, a contact lens care company, was well-equipped with state-ofthe-art manufacturing to take on the world with less. but suffered from poor market response. [+] MORE ABOUT US [+] BACK [+] INDEX From conception to final product—or anywhere in between. What do we do? Together with our ability to negotiate > Marketing & Advertising Consulting > Strategic Planning & Research projects at any level, our close collaboration with quality business > Customer Relationship Management > Corporate Identity & Branding Programs > Public/Media Relations partners ensure professional delivery each and every time—whether your needs are from conception to final product or > Event Management > Publishing of Marketing Collateral anywhere in between. > Packaging and Point-of-Sale Design > Media Planning & Buying [+] MORE ABOUT US [+] BACK [+] INDEX The Leader of the Band. ANDREW WONG was a contributing writer He has consulted on a diverse range of and critic for The Star where he also hosted Wong’s World. As a multi-talented work—from book projects with HRH Sultan Azlan Shah to brand-building and CRM entrepreneur, marketeer, strategic planner, copywriter and designer, his experience includes product development of FMCGs initiatives with home-grown and international brands. He was also a longstanding member of Business Network and advertising management for consumer, industrial and corporate International where he served as chapter president. products and services. [+] MORE ABOUT US [+] BACK [+] INDEX A proven record as exemplified by our portfolio. With a proven record as exemplified by our AIG-Software International, American portfolio of work, we're blessed with longstanding customers who continue to Express, Biotherm, Brahims, Chem-Dry, DaimlerChrysler, Diethelm, FranklinCovey, experience our higher level of commitment and contribution to their bottom line. Since inception, most of our new business Gucci, Guess, Guy Laroche, Imedeen, Lancôme, Lanvin, LLumar, Malaysian Institute of Accountants, Pharmasafe, sources stem from referrals—an assuring indication of the degree of customer Pierre Cardin, Persona Global, Pureen, Ralph Lauren, Redtone, Schering-Plough, satisfaction we deliver. Among the names we have worked with are: SKII, SmarThumb, Smith+Nephew, Sony, SuperCamp, Tupperware Brands and Vico. [+] SHOWCASE [+] BACK [+] INDEX A glimpse of something tangible. Things of real value are often intangible but there are times when you need a glimpse of something tangible to take that leap of faith. For fans of eye candy, here’s something to chew on. [+] LET THE SHOW BEGIN [+] INDEX CORPORATE PROFILE Leadership Resources [+] VIEW CONTENT [+] NEXT [+] INDEX CORPORATE PROFILE Leadership Resources [+] NEXT SPREAD [+] COVER CORPORATE PROFILE Leadership Resources [+] NEXT SPREAD [+] PREVIOUS SPREAD [+] COVER CORPORATE PROFILE Leadership Resources [+] NEXT SPREAD [+] PREVIOUS SPREAD [+] COVER CORPORATE PROFILE Leadership Resources [+] NEXT SPREAD [+] PREVIOUS SPREAD [+] COVER CORPORATE PROFILE Leadership Resources [+] PREVIOUS SPREAD [+] COVER PROGRAM BROCHURE FranklinCovey [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX PROGRAM BROCHURE FranklinCovey [+] NEXT SPREAD [+] COVER PROGRAM BROCHURE FranklinCovey [+] PREVIOUS SPREAD [+] COVER PROGRAM BROCHURE FranklinCovey [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX PROGRAM BROCHURE FranklinCovey [+] NEXT SPREAD [+] COVER PROGRAM BROCHURE FranklinCovey [+] PREVIOUS SPREAD [+] COVER PROGRAM BROCHURE FranklinCovey [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX PROGRAM BROCHURE FranklinCovey [+] COVER PROGRAM BROCHURE FranklinCovey [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX PROGRAM BROCHURE FranklinCovey [+] COVER PROGRAM BROCHURE FranklinCovey [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX PROGRAM BROCHURE FranklinCovey [+] NEXT SPREAD [+] COVER PROGRAM BROCHURE FranklinCovey [+] PREVIOUS SPREAD [+] COVER BROCHURE FranklinCovey [+] NEXT [+] PREVIOUS [+] INDEX BRAND AD FranklinCovey [+] NEXT [+] PREVIOUS [+] INDEX PRESS AD FranklinCovey [+] NEXT [+] PREVIOUS [+] INDEX PROGRAM AD Malaysian Info Science [+] NEXT [+] PREVIOUS [+] INDEX BROCHURE Persona Global, Inc. [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX BROCHURE Persona Global, Inc. [+] COVER CAMPAIGN ADS Imedeen [+] NEXT [+] PREVIOUS [+] INDEX POSTER Schering-Plough [+] NEXT [+] PREVIOUS [+] INDEX FLYER Pharmasafe Laboratories [+] NEXT [+] PREVIOUS [+] INDEX BRAND MAGAZINE Lancôme [+] NEXT [+] PREVIOUS [+] INDEX BROCHURE Lancôme [+] NEXT [+] PREVIOUS [+] INDEX PRODUCT GUIDE The Perfume Shop [+] NEXT [+] PREVIOUS [+] INDEX CAMPAIGN AD Lancôme [+] NEXT [+] PREVIOUS [+] INDEX CATALOGUE SKII [+] NEXT [+] PREVIOUS [+] INDEX RETAIL POSTER Aroma Vera [+] NEXT [+] PREVIOUS [+] INDEX DIRECT MAIL Aroma Vera [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX DIRECT MAIL Aroma Vera [+] COVER DIRECT MAIL Aroma Vera [+] NEXT [+] PREVIOUS [+] INDEX PACKAGING DESIGN BeautiControl [+] NEXT [+] PREVIOUS [+] INDEX DIRECT MAIL Ambience Aromatics [+] NEXT [+] PREVIOUS [+] INDEX MAGAZINE AD Guess? [+] NEXT [+] PREVIOUS [+] INDEX PROMOTION CAMPAIGN Wah Chan Jewellers [+] NEXT [+] PREVIOUS [+] INDEX CAMPAIGN AD Wah Chan Jewellers [+] NEXT [+] PREVIOUS [+] INDEX PRESS AD Pierre Cardin [+] NEXT [+] PREVIOUS [+] INDEX SALE AD Rachel B. [+] NEXT [+] PREVIOUS [+] INDEX PACKAGING Brahims [+] NEXT [+] PREVIOUS [+] INDEX FLYER Brahims [+] NEXT [+] PREVIOUS [+] INDEX ADVERTISING CAMPAIGN Snow Brand [+] NEXT [+] PREVIOUS [+] INDEX BILLBOARD Vico [+] NEXT [+] PREVIOUS [+] INDEX MENU MAILDROP The Magic Wok [+] NEXT [+] PREVIOUS [+] INDEX PRESS AD Kelana Seafood Centre [+] NEXT [+] PREVIOUS [+] INDEX BROCHURES ISA Technologies [+] NEXT [+] PREVIOUS [+] INDEX EVENT FLYER Sony [+] NEXT [+] PREVIOUS [+] INDEX PACKAGING SmarThumb [+] NEXT [+] PREVIOUS [+] INDEX CAMPAIGN BROCHURES Tupperware Brands [+] NEXT [+] PREVIOUS [+] INDEX MEMBERS’ MAGAZINE American Express [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX MEMBERS’ MAGAZINE American Express [+] COVER DIRECT MAIL CAMPAIGN SuperCamp [+] VIEW CONTENT [+] NEXT [+] PREVIOUS [+] INDEX DIRECT MAIL CAMPAIGN SuperCamp [+] FRONT MAGAZINE AD CSR Building Materials [+] NEXT [+] PREVIOUS [+] INDEX MAGAZINE AD LLumar Security Films [+] NEXT [+] PREVIOUS [+] INDEX FLYER Rococo [+] NEXT [+] PREVIOUS [+] INDEX ALBUM COVER Zainal Abidin [+] NEXT [+] PREVIOUS [+] INDEX POSTER The Life Chapel [+] NEXT [+] PREVIOUS [+] INDEX POSTER The Life Chapel [+] C O N TA C T U S [+] PREVIOUS [+] INDEX A compass always shows you the right direction. Compass Creative Sdn Bhd 327530-A Unit 11-2, Jalan PJU 8/5A, Damansara Perdana, 47820 Petaling Jaya, Selangor Darul Ehsan, Malaysia. T +603.7710.1570 F +603.7710.1571 E andrew.wong@compass.com.my W www.compass.com.my [+] © 1991–2010 Compass Creative Sdn Bhd. All Rights Reserved. INDEX