device - Appsfire

BETTER ADS
FOR BETTER
MOBILE APPS
BILLIONS OF DOWNLOADS
50
BILLION
Applications downloaded
on Google Play Store
MOBILE APPLICATIONS
60
BILLION
Applications downloaded
on Apple Store
Source : Google on 1st july 2013 / Apple on 1st January 2014
MOBILE APP USAGE IS GROWING
55
35
11
applications used each
week
the average number of
applications installed on a
smartphone
the average number of
applications installed on an
iPhone
12
applications never used
Source: Harris Interactive 2014
APP INSTALL RATE IS GROWING
NEW
15%
install at least one new application
each week
6
applications installed on average over
the past three months
41%
uninstall applications at least
once a month
Source : Harris Interactive 2014
IN-APP ACQUISITION OF ENGAGED USERS
FORMATS NATIVELY DESIGNED FOR MOBILE APPS
Adapted to the structure and
design of the application
Does not disturb the
user’s experience
NATIVE & INNOVATIONS
The application is
downloaded in parallel
No accidental installs
100% NATURAL INSTALLS
Generate natural installs in order
to develop a quality user base on
your applications
1 install = 1 single opening of the application
INCREASE QUALIFIED AUDIENCE
Installs
PREMIUM AUDIENCE
Appsfire
Boost
90% more qualified
Time
vs Boost solution
WORLDWIDE REACH
 Appsfire carefully selects each
publisher in their network,
 100% overall transparency on
your insertions
 Device : iOS (iPhone/iPad/iPod) &
Android (mobile & tablet)
A SIMPLIFIED SOLUTION
NO additional creative
Delay
The elements are available directly
from app stores:
24H
 The icon
 The name
 The category
 The number of stars of the
application (not shown if under 4 stars)
 The screenshot and/or video
APPSTORE
GOOGLE PLAY STORE
See all our formats in the annex
or on our website
TRACKING COMPATIBILITY
compatible with
all tracking solutions
on the market
AN ACCURATE TARGETING
CHOOSE YOUR
TARGET AUDIENCE
THEMATICS
AFFINITY
CITY / COUNTRY
BEST CASE: MEETIC
‘‘
Client testimonial
UK
NL
DE
COUNTRIES
5 countries: France, Spain,
Netherlands, Germany,
UK.
DEVICE
Mobile: iOS & Android
Tablet: iOS & Android
LENGTH
4 months
NB of DL
4 500
‘‘
FR/ES
We have a good
acquisition rate in
all countries
BEST CASE : PRICE MINISTER
COUNTRY
1 country : France
DEVICE
Mobile : iOS
Tablet : iOS
LENGTH
2 month
NB OF DL
2 100
BEST CASE: HEROES CHARGE
COUNTRIES
63 COUNTRIES: AF, AD, AR, AT,
AU, BE, BM, BR, BG, CA, KY, CH, CL, CY,
CZ, DE, DK, ES, FO, FI, FR, GR, GU, HK,
IS, IE, ID, IT, IL, JP, KW, LV, LI, LU, MO,
MY, MT, MX, NL, NO, MP, NZ, PL, PR, PT,
QA, RO, SG, RU, SA, SK, KR, SE, TW,
TH, TR, UA, UZ, ZA, VN, AE, GB
DEVICE
Mobile: Android
Tablet: Android
LENGTH
5 months
NB OF DL
141 360
BEST CASE: BELOTE.COM
‘‘
Client testimonial:
1 country: France
DEVICE
Mobile: iOS
Tablette: iOS
LENGTH
6 months
NB OF DL
2 280
‘‘
COUNTRY
Awesome !!! You can
increase the number of
generated installs
BEST CASE: CANDY CRUSH SODA SAGA
COUNTRIES
21 COUNTRIES: AU, BE ,
BR, CA, DK, FI, FR, DE,
HK, IE, IT, MX, NL, NZ,
NO, ES, SE, CH, TR, GB,
US
DEVICE
.
Mobile: iOS & Android
Tablete: iOS & Android
LENGTH
5 months
NB OF DL
32 840
BEST CASE: BLABLACAR
‘‘
Client testimonial
5 COUNTRIES: France,
Italy, Germany, Spain &
Portugal
DEVICE
Mobile: iOS & Android
Tablet: iOS & Android
LENGTH
10 months
NB OF DL
7 600
‘‘
COUNTRIES
Stable quality and brings
quality users consistently
over 10 months
ANNEX:
APPSFIRE
FORMATS
SUSHI, A BETTER NATIVE INTERSTITIAL
‘‘
‘‘
SUSHI, an animated interstitial fully
integrated into the screen
» See a demo
URAMAKI, THE SLIDING DISPLAY
‘‘
‘‘
URAMAKI presents an elegant native animation.
It makes your application appear more appealing
and invites more installs.
» Voir une démo
SASHIMI, THE VERSATILE IN-STREAM AD UNIT
‘‘
‘‘
SASHIMI integrates perfectly into the editorial
content and into the design of the format so
as to never disturb the user experience.
» Voir une démo
CHIRASHI, THE FLEXIBLE CAROUSEL OF ADS
‘‘
‘‘
CHIRASHI is a plug&play format,
displaying multiple advertisements in
an attractive and interactive manner.
» Voir une démo
UDON NOODLE, THE FIRST PULL-TO-REFRESH AD
‘‘
‘‘
UDON NOODLE uses the waiting
period that appears after the act of
refreshing a page.
» Voir une démo
Contact us
Silicon Valley
Appsfire
56 rue de billancourt
92100 Boulogne Billancourt
France
sales@mng-corp.com
Paris
25