World Financial Network National Bank

Transcription

World Financial Network National Bank
World Financial Network National Bank
Home Ownership
• Created in 2004.
• Developed and sold 74 homes without any
foreclosures.
• Since 2008, Homeport Home Ownership has
taken 27 vacant or foreclosed properties within
the City of Columbus and has redeveloped them
into desirable, marketable homes.
Homeport Home Ownership:
North of Broad
What is North of Broad
• In 2004, we started with
the belief that a largely
vacant, blighted street
can be successfully
redeveloped into an
attractive, mixed income
neighborhood by using
the right blend of City
support, neighborhood
participation, and
effective real estate
development capacity.
What is North of Broad
2005
Today
North of Broad
Cool digs. Right downtown.
275 N. 21st Street
North of Broad
Cool digs. Right downtown.
North of Broad
Cool digs. Right downtown.
The Ellington
Blues
Jubilee
Newport
The Miles
Groove
Cool
Fusion
North of Broad
Cool digs. Right downtown.
How we operate at NoBo
The 5 things to “be”:
1.
2.
3.
4.
5.
Inclusive
Contributing
Innovative
Operating at scale
Sustainable
North of Broad cont.
• Brand the
development
– Create positive visual
cues
– Attach the brand to
everything
– Well maintained yards,
alleys, and streets
North of Broad
• Make it about the people
– Facilitate the peopleside
– Support existing
residents and owners
– Our best strength is
that we can ask any
prospect to speak with
someone who has
already purchased
there. If we lose that,
then we’re in trouble.
North of Broad.
• Maintain vision and
long term thinking
– Anchored to a promise
– Market the vision
– Communicate the
reality
North of Broad
Cool digs. Right downtown.
Billboards & Advertising
Creating the Market
North of
Broad Sales
Office
North of Broad
Cool digs. Right downtown.
Creating Communities
Urban
Challenge
National Youth Service Day
North of Broad Art
Galleries
North of Broad
Cool digs. Right downtown.
North of Broad
Cool digs. Right downtown.
Thank You!
David Reierson
Homeport
by Columbus Housing Partnership
Email: david.reierson@chpcolumbus.org
www.homeportohio.org