Listing Presentation

Listing
Your Home
Pat Van Hefty
Broker-Associate
ABR, e-PRO, CDPE
Call/Text:
715.892.0298
Email:
pat@vanhefty.com
Visit: vanhefty.com
Contents
Page
1) Cover
2) Contents
3) Why Choose Us
4) Welcome
5) Comparative Market Analysis
6) Sales Factors
7) Marketing Plan
8) Online and Social Media Presence
9) Purchasing Trends
10) Staging tips
11) My Bio
12-13) Zillow Premier Agent
14) Lets get Started!
Courtesy of Lakeland Aerial Photo
Why Choose Redman Realty Group?
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Recreational Property Specialists
Energetic and passionate
Cutting-edge technology
Top-notch service
Efficient and friendly staff
Utilization of multiple marketing channels
Risk Free Listing
#1 in 2015 (Greater Northwoods MLS)
Welcome
Dear Prospective Client,
Thank you for the potential
opportunity to represent you in the
sale of your property. We are
respectful of your home and mindful
of our responsibility to maximize it’s
value in a timeframe that fits
objectively with obtaining your goals.
We pride ourselves on our
expertise, accessibility, availability,
responsiveness, timeliness, and
above all our professionalism. Our
goal is to provide you with a fullservice experience that meets your
needs and far exceeds your
expectations.
Sincerely yours,
Pat Van Hefty
Comparative Market Analysis
A Comparative Market Analysis (CMA) is the
strongest tool we use when estimating the
potential selling price for your property. As a
member of the Northwoods Association of
REALTORS® with access to the Greater
Northwoods Multiple Listing Service, we can
prepare a report that analyzes comparable homes
in your area. Using this valuable information, we
can assist you in determining an attractive, yet
realistic price for your property.
A Comparative Market Analysis highlights
similar homes in your area that are:
Active, Pending, Sold, and Expired Listings.
Sales Factors
Price
• Economic Trends
• Market Dynamics
• Fair Market Value
Location
• Geographic Position
• Local Amenities
• Comparable Sales
Home
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Staging
Warranties
Condition
Our Commitment
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Agent knowledge,
expertise, and skillset
Marketing and Advertising
Support Staff
Systems and Procedures
Marketing Plan
We use cutting edge technology in our
marketing plan…ask me about RRG
exclusive 3D scans & drone photography.
Direct Marketing:
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Professional Sign (over 600+ signs in Oneida, Vilas and Price counties)
Northwoods Association Realtors Multiple Listing Service (MLS)
Visual Tour – Linked to numerous websites
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Print Marketing:
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The Lakeland Times (Full Page Ad)
Wisconsin Lakes Real Estate Guide (online also)
Northwoods Home Showcase Magazine (online also)
Journey’s Magazine
Local Advertising (Minocqua Area Annual Guides, Lakeland
Sports Teams and Schools, Events, etc.)
Special Advertising (Area Plat Books, Wausau Daily Herald,
Milwaukee Journal Sentinel, Chicago Tribune, Wisconsin Real
Estate and Recreation Magazine-major distribution to Home and
Cabin shows in Madison, Milwaukee or Chicago).
Online Marketing (not all sites are used for all listings)
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See next page
Online & Social Media
Presence
Purchasing Trends
Where Buyers Found the Home They
Actually Purchased
89% of home sales are generated from
the marketing efforts of a REALTOR®
Source - National Association of
REALTORS - 2012
Staging Tips
The age old expression ‘you never get a
second chance to make a first impression’
certainly applies when it comes to attracting
buyers to a for-sale home.
Six tips for savvy home sellers:
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Focus on curb appeal
De-Clutter
Aromatize
Make necessary repairs
Accessorize
De-personalize
Ask your agent for preferred purveyors
Let’s get
started!!
Redman Realty Group
231 Oneida Street
Downtown Minocqua