MEDIA GUIDE - Hot VWs Magazine

Transcription

MEDIA GUIDE - Hot VWs Magazine
MEDIA GUIDE
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Hot VWs Magazine and HotVWs.com publishes
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There is no charge for a new product release RACING OIL
lubricants
world class
300V
s the latnufacturer of
appearing in our magazine or on the website,
Motul®, ma ter technology, announce racing
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of Es
line of autom gy, 300V
and pioneer
0V
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Today’s highly these demands, Motul’s
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low oil cons e reformulated 300V lin 20W60. Two new addit rity, a unique three-dime vides a digital imprint to
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in motorsport 20, 5W30, 5W40, 10W ility. In order to guarante ery 2-liter container. Bu ly authentic 300V racing l, contact
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capa
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aler, or go on
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O SEAL character, bumanner,
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ve plenty of America Motorworks is
BUS REAR
ha
WATERLESS WASH
ns
ge
wa
AND
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Classic Volks copy.
WHOOSH!® Waterles DETAIL
years of cruisi ls for 1964-1979 VW bu ners work on
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s
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cked
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taile
tch
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r is revolutionizing and Wash & Deha
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n
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g. “W
simplifying the
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tch
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ha
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r rear
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mo
Ou
y
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en
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ev
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ays on address,
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ow
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ty
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e manufactur our customers are gettin said Josh Yager,
ket, not only
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ife available.
ans
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M
on addresses
y. That meand
l
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an
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Th
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gin
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r,
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nt at Mmay
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ad Air-Cooled to Original Equipment VAL part distinctions to
while leaving behind
Le
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g Blair products, visit
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DROP PLATES
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PANZER Be, Inc., is
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to the rear VW owners
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OOSH!® It’s All You
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e
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e vehicles, AtStreet Produc er Flamed
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r
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SEARCHLIGHT
r
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et narrowed
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iler
ay bars. Both
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FEBRUARY
2013
Continued
on page 76
75
4 AM
11/29/12 9:4
Mail CDs with New Product Releases to:
.indd 2
74-75PARTS
E-mail New
Hot VWs Magazine
Attn: New Products Editor
P.O. Box 2260
Costa Mesa, CA 92628
Product Releases to: bsimurda@hotvws.com
DUNE BUGGIES AND
HOT VWs
11/29/12 9:44 AM
INSERTION
ORDER
PAGE 1 OF 2
DATE:
CLIENT:
AGENCY:
CONTACT NAME:
CONTACT NAME:
ADDRESS:
ADDRESS:
E-MAIL:
PHONE:
FAX:
E-MAIL:
PO# (if needed):
PO# (if needed):
PHONE:
FAX:
AD SIZE / DESCRIPTION:
Call For Scheduling
Call For Rates
INSERTION FREQUENCY / DURATION:
1 week
2 weeks
Begin Date:
End Date:
QUOTED RATE:
ADDITIONAL ONLINE SERVICES:
QUOTED RATE:
BILL TO: CLIENT
AGENCY
PLEASE CHECK THE BOX BELOW NEXT TO THE INSERTION SPACE THAT YOU WOULD LIKE TO RESERVE:
Leaderboard
Site Skin (left)
“Starting Line”
970 X 100
300 X 100
Site Skin (right)
Half Page
“Checkered Flag”
300 X 600
450 X 775
450 X 775
Featured
Home Page Ad
Featured
Home Page Ad
300 X 250
300 X 250
Sponsored
Twitter Feed
INSERTION
ORDER
PAGE 2 OF 2
Please read the information below, before confirming your insertion with
Wright Publishing Company and Hot VWs Online.
1. This insertion order form shall function as a contract between the “Company” and Wright Publishing and/or Hot VWs.
2. Upon verbal agreement and receipt of this written agreement between the advertising “Company” and “Hot VWs,” the
terms of this contract may be modified. Such modifications may include, but are not limited to: (A) the purchase or deletion
of additional advertising or branding space; or (B) the reduction or increase in advertising insertion rates. Any modification(s)
will be notified to each party beforehand, preferably in writing.
3. Under the terms of this Insertion Order Agreement, Hot VWs shall provide the requested ad space and/or branding and
sponsorship services at the quoted rate specified on the Hot VWs Online Rate Page, which will be confirmed on the Insertion Order. Any changes made regarding the reserved ad space on the Hot VWs web-site by the Company, which will be
submitting the artwork for the advertisement or branding opportunity, shall be reported to Wright Publishing and/or Hot VWs
within one week of the date on the Insertion Order and/or one week prior to the start of when the artwork shall appear on
the website. Wright Publishing Company and/or Hot VWs will do its best to make any changes requested by the advertising Company after the campaign has begun, but Hot VWs is not responsible for any artwork submitted by a “Company” and
uploaded to the Hot VWs website, or errors made by the Company who is submitting the advertising artwork.
4. A Company submitting artwork that will be placed on the Hot VWs website for advertising and/or branding opportunities
shall follow the guidelines specified on the artwork templates provided by Wright Publishing and Hot VWs. These templates
will either be supplied by an advertising representative from Hot VWs, in the form of a web link sent in an e-mail, or they
can be downloaded from our advertising specifications section on the Hot VWs website. In the event that a Company who
choses to advertise on the Hot VWs website does not have the ability to create their own artwork, Hot VWs can perform this
service as needed. Charges will apply for Online Services. These charges will be agreed upon when the Insertion Order is
submitted to Wright Publishing Company.
5. The deadline for submitting artwork and Insertion Orders will be approximately 7 days prior to the date that the advertisement is scheduled to appear on the Hot VWs website. Submissions made within 7 days of the scheduled date will be
accepted, however, Hot VWs will not be responsible for errors within the artwork or changes that need to be made to a
Company’s artwork.
6. Wright Publishing Company and/or Hot VWs shall not be held responsible for any errors regarding artwork files, as well
as grammatical or typographical errors. A Company submitting artwork agrees to submit artwork that is not offensive or
obscene in any manner. Wright Publishing Company reserves the right to refuse artwork which is deemed offensive or
obscene. If you have any questions about the style of artwork you intend to submit, please have it reviewed by a Wright
Publishing Company representative beforehand.
7. The Company submitting artwork for the Hot VWs website will be billed on terms of net thirty (net 30) days. Discounts for
payments made early are available. Please contact your Hot VWs Advertising Manager for more information about early payment terms.
Signature
Advertiser / Company Representative
Signature
Hot VWs Advertising Manager
We accept payments made with major Credit Cards or Checks — Checks should be made payable to Hot VWs
Please contact Sandy at (714) 979-2560 ext. 100 to pay with a Credit Card
Scan and return 2-page Insertion Order Agreement, or return by Fax at (714) 979-3998
Contact:
Marty Simurda • 714-979-2560 ext 101 • msimurda@hotvws.com
Mark Thome • 714-343-8799 • mthome@wrightpublishingcompany.com
PRINT
MEDIA GUIDE
MARCH 2013
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Dune Buggies & Hot VWs
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DUNE BUGGIES AND HOT VWs
11/29/12 12:00 PM
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INDEX
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facebook.com/HotVWs
Instagram.com/HotVWs
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AD RATES
ggies &
Hot VW
s
RATE CARD #23
INSIDE
AN “EL
ECTRO
NIC” M
AGNET
O!
Dune Bu
Effective January 2013 Issue
ADVERTISING RATES
LIMITED TIME
SPECIAL
SPECIAL
1/12-PAGE
FOUR COLOR
EVENTS
:
FLORIDA
ARIZONA
CALIFOR
NIA
ONLY ...
‘57 ST
ANDARD
SUNROO
F!
FOUR COLOR*
SIZE
1 PAGE
2/3 PAGE
1/2 PAGE
1/3 PAGE
1/4 PAGE
1/6 PAGE
1/8 PAGE
COVERS* **
2ND COVER
3RD COVER
4TH COVER
1
TIME
3450
3340
3620
12
3
6
TIMESTIMES TIMES
3340
3230
3120
3230
3120
3020
3510
3400
3300
* All rates are per insertion.
** Price includes four-color. Covers are not cancelable.
MAILING INSTRUCTIONS
Send advertising copy and/or artwork to Hot VWs magazine,
P.O. Box 2260, Costa Mesa, CA 92628, “Attention Advertising
Department,” or use e-mail address below.
PROOF REQUIRED WITH ALL ARTWORK!
CONTACTS
Advertising Director: Marty Simurda, Ext. 101, msimurda@hotvws.com
Art Director: Skip Coiner, Ext. 110, scoiner@hotvws.com
375
$
2
3
6
12
TIMESTIMES TIMES
2910
2830
2760
2330
2260
2190
2010
1950
1900
1675
1625
1575
1490
1460
1440
1340
1310
1300
1180
1160
1150
2013
Vintage
12
3
6
BLACK/WHITE* 1
SIZE
TIME TIMESTIMES TIMES
1 PAGE
2150
2090
2020
1970
2/3 PAGE
1530
1480
1440
1400
1210
1170
1140
1110
1/2 PAGE
1/3 PAGE
860
830
810
790
645
625
615
605
1/4 PAGE
1/6 PAGE
480
470
460
450
1/8 PAGE
360
350
340
330
1/12 PAGE
270
260
250
240
1-INCH
120115 110 105
1
TIME
2990
2400
2080
1735
1530
1370
1200
JULY
01JULY
*
KING BE
E!
RARE
ST
OF T
HE R
ARE
JULY
2013
$4.99 US
_2013_
(WITH 12-TIME COMMITMENT)
UScove
r1.indd
2
DUNE
RET
BUGGIES
AILER:
DISPLAY AN
UNTDILHO
VW
07/T02/
201s3
5/3/13
10:40 AM
Dune Buggies and Hot VWs
magazine has been the leading
Volkswagen-oriented
publication
since its inception over forty-three
years ago. Every monthly issue is
packed with the type of information
that VW and off-road enthusiasts are
looking for. From its first-quality car
features, to in-depth technical articles, event coverage, product evaluations, plus lifestyle and historical features. Dune Buggies and Hot VWs is
the #1 VW enthusiast’s magazine.
Published By:
Wright Publishing Co., Inc.
2950 Airway #A-7
Costa Mesa, CA 92626
PHONE: (714) 979-2560
FAX: (714) 979-3998
WEBSITE: www.hotvws.com
1. MECHANICAL REQUIREMENTS
1/3
VERTICAL
2-1/4”x10”
2/3
VERTICAL
4-5/8”x10”
1/2
VERTICAL
4-5/8”x7-1/2”
FULL PAGE
7”x10”
1-inch
2-1/4”x1”
1/6
HORIZONTAL
4-5/8”x2-1/2”
1/3
HORIZONTAL
4-5/8”x5”
1/6
VERTICAL
2-1/4”x5”
1/2
HORIZONTAL
7”x5”
1/12
VERTICAL
2-1/4”x2-1/2”
NOT TO SCALE
1/4
1/8
HORIZONTAL
VERTICAL
(2 columns only) 2-1/4”x3-3/4”
4-5/8”x3-1/2”
BLEED SIZE: 8-1/8 x 11-1/8-inch, TRIM SIZE: 8 X 10-7/8-inch
Images areas not intended to bleed must be 3/8-inch from trim. Material intended to bleed must be furnished with minimum 1/8-inch image area beyond trim.
9. CONTRACT AND COPY
2. COMMISSION
REGULATIONS
15% to recognized advertising agencies
When
change of copy is not received by
(With production ready art and PDF files).
advertising closing date, contracted
3. TERMS
advertiser copy run in previous issue, or
2% (on net) cash discount for payment substitute copy will be inserted at pubwithin 10 days of invoice date.
lisher’s discretion. The publisher reserves
Net 30 days.
the right to accept or reject all advertising
copy which, at his/her discretion, is
4. GENERAL RATE POLICY
90 days notice to rate revisions. Publisher deemed objectionable, misleading, not in
reserves the right to change rates at any the best interest of the reader, or copy
attacking other advertisers directly, or
time.
indirectly. No allowance is given for error
5. VOLUME DISCOUNTS
in key numbers or in the advertiser index.
Payable over earned issue rate on 18
Cancellations will not be allowed after
pages or more within any 12 month conprinter space closing dates. The Publisher
tract period as follows:
shall in no event be liable for failure to
publish advertising specified by the adver18 pages..........................................5%
tiser, provided that if no advertising is
24 pages..........................................7%
published, any charges therefore received
36 pages........................................10%
by the Publisher shall be refunded. The
Publisher’s liability for any error shall not
6. INSERTS
exceed the cost of the advertising space
Various sizes and tip-ins available, speci- occupied.
fications and rates on request.
Publisher specifies SRDS contract and
copy regulations Nos. 1, 2, 8, 10, 11, 12
7. BLEED
No extra charge for bleeds. Bleed size is 13, 14, 18, 24, 25, 26, 27, 30, 31, 32, 33,
8-1/8-inch x 11-1/8-inch body and cov- 34, 35, 36, 37, 38, 40, 41, and 42.
ers.
10. SPECIAL SERVICES
Complete art services are available for ad
8. SPECIAL POSITION
Given when practical at 10% additional preparation. The cost for this service
charge. Centerspread or 1/2 page hori- depends on the number of photos, size of
zontal spread is considered special posi- ad, and complexity of layout. Specific rate
tioning. Applicable to 1/3 page or larger quotes available on request (minimum
charge — $60). 5th color, inserts, tip-ins,
ads only.
and other special services also available
on request.
11. CIRCULATION
Dune Buggies and Hot VWs is sold by subscription, newsstand, and in dealer showrooms worldwide. Subscription prices:
$24.97 per year (twelve issues). Single
copy price: $4.99.
12. DIGITAL SUBMISSION
SPECIFICATIONS
Mac formatted CDs. Split or compressed
files are not accepted. Files should be in
.pdf or .tif format, Proof Required!
Publisher not responsible for reproduction
quality when no proof supplied.
All fonts used in digital submissions must
be provided in Adobe Postscript format. All
scans should be high-resolution (300 dpi).
All color scans must be in CYMK format
(RGB scans will print low resolution). Black
and white scans must be grayscale or bitmap.
13. CLOSING DATES
See web-site: www.hotvws.com for current
schedules.
Wright Publishing Co., Inc.
Magazine
2013 AD CLOSING SCHEDULE
Cover
Issue
Space Reservation
Deadline
Artwork
Deadline
On Sale
Date
JAN 2013
10/09/12
10/23/12
12/04/12
FEB 2013
11/06/12
11/20/12
01/02/13
MAR 2013
12/10/12
12/20/12
02/05/13
APR 2013
01/08/13
01/22/13
03/05/13
MAY 2013
02/05/13
02/19/13
04/02/13
JUN 2013
03/12/13
03/22/13
05/07/13
JUL 2013
04/09/13
04/23/13
06/04/13
AUG 2013
05/07/13
05/21/13
07/02/13
SEP 2013
06/11/13
06/21/13
08/02/13
OCT 2013
07/09/13
07/23/13
09/03/13
NOV 2013
08/06/13
08/20/13
10/01/13
DEC 2013
09/10/13
09/24/13
11/05/13
JAN 2014
10/08/13
10/22/13
12/03/13
Please use the above dates to plan your own advertising schedule.
To confirm your advertising space, please contact Marty Simurda at (714) 979-2560, extension #101

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