A Winning Combination - United American Insurance Company
Transcription
A Winning Combination - United American Insurance Company
The News and Ideas Magazine for the Agents of Liberty National Life Insurance Company w w w. l i b n a t . c o m TORCH Magazine AUGUST 2006 LEADS&LEADERS A Winning Combination EDITOR’S NOTES LIBERTY NATIONAL Since 1900, we’ve grown into one of the nation’s leading insurers with over 100 locations and thousands of representatives in locations nationwide. We believe in personal, one-on-one hometown service for insurance. And that’s the way it ought to be. www.libnat.com Home Office (205) 325-2722 TORCH MAGAZINE Published by Liberty National Life Insurance Company for the dissemination of information to its Agents. Prior permission must be obtained from Liberty National for reproduction or other use of material herein. TORCH STAFF Senior Vice President Hubert Morrison hmorrison@libnat.com Publications Writer Roberta Boyd King rking@torchmarkcorp.com Publications Advisor Brenda Martin bmartin@libnat.com Graphic Designer Cal Slayton cslayton@torchmarkcorp.com 2 AUGUST 2006 Bank Draft Not-Taken Errors Supplies We have seen an increase in both the number of not-taken bank drafts and the number of drafts submitted with incorrect bank information. Obviously, this slows down the issue process because you have to go back and get correct information. All of our supply orders for applications, brochures, forms, etc., will now be processed out of the Globe Marketing Services (GMS) Distribution Center in Oklahoma City, OK. Each Branch Office has been assigned a specific order time. Please keep this order schedule in mind as you plan your work for the next month. To reduce these errors: 1. Make sure that the customer understands their account will be drafted as soon as the application is submitted to the Home Office. 2. Verify that the draft information is correct by comparing the information on the draft form with the customer’s bank statement or an actual check. 3. Due to the increase in errors, a voided check must be submitted with the bank draft authorization on all bank draft applications. We will continue to draft as we do now, and the voided check will be used to verify bank information. If you have a customer who does not have a check, you must attach an explanation as to why he or she does not. Bank draft applications submitted without a voided check or an explanation will be returned to the Branch Office. Our plans are to transition to an E-Application early next year. At that point, we will no longer accept paper applications. This was one of the primary reasons for developing our current procedure of drafting the application fee. We must, however, reduce errors before we introduce the E-Application. Worksite Marketing Certification We are finalizing the Worksite Marketing Certification Program. New Agents will complete the training module and certification program online. Look for additional details and guidelines in next month’s Torch magazine. If you have a payroll deduction enrollment scheduled for another state, make sure your office clerk sends an e-mail to Brenda Martin bmartin@libnat.com with a list of the forms and quantities required. These items will be included with your next monthly supply shipment. Branch Managers’ Meeting The next Branch Managers’ Meeting has been scheduled for December 6 – 8, 2006 at the Ross Bridge Resort & Spa outside of Birmingham. Branch Managers, please mark your calendars! PERSPECTIVE L ooking at our future from a new perspective, we realize there are new, creative approaches that will improve our sales efforts and benefit our bottom line. We view these new approaches as a permanent, yet ever-changing aspect of our professional Andrew W. King lives. At Liberty National you President and Chief Marketing Officer will always have the freedom to apply your individual creativity to “Make More Money Faster.” District is working together, supporting each other and planning for these events so that they are a great success, and we are reaping the rewards.” One of the areas we’ve been discussing the past several months is our lead program. Now it is time to discuss how we can apply mass-marketing to expand our older programs too. Time is valuable to all of us, so we must generate the greatest number of leads with the least and shortest amount of effort. Can we make our older lead generation processes more efficient, less time consuming and more effective? Can it be done? You bet it can, and Liberty National folks are doing it already. See our center spread on pages 6 and 7 that highlights some of our folks, who are generating outstanding production through our numerous lead programs. Wilson also points out that Child Safe ID Kits are very popular: “Most of these organizations are very pleased to have companies like Liberty make their event as big as possible. We call them up and ask if Liberty may attend and provide free Child Safe ID Kits. In the Monday clinic all these orders are called for the drop-off: ‘Hi, this is (Agent name) with Liberty National. Your Child Safe ID Kits have arrived. May we deliver them Tuesday between 3-5 PM?’ Ninety percent of the time, the answer is yes. Important to note, this is nearly a one-call, one-appointment ratio! Next, we do the survey followed by basic needs; 80% of the time we make the sale and it sticks. Howard Ralston says “To get BIG, you need to first think BIG.” If we want to generate BIG sales, then we need to use ideas to generate leads in just as BIG a way. With only a few hours of concentrated effort, you can easily generate 50 - 150 quality leads, leaving the majority of your time to do what you do best: SELL. Tie into Local Special Events: As one example, many businesses hold special events on a regular basis to get people into the facility to generate sales. We can take advantage of those events. Roger Rich recently passed on a note he had received from Kevin Shearer. Kevin works with Babies “R” Us and has developed a relationship that is paying off in a big way. According to Kevin: “Babies ‘R’ Us has been a great success for the last few months. We are there one Saturday each month and are scheduled for all of their special events. Every Liberty National Branch that has a Babies ‘R’ Us or similar type business should be developing a relationship with these businesses. A little effort can produce a large number of leads. The last Babies ‘R’ Us event produced 70 leads for 4 1/2 hours work.” City-sponsored events are also big winners when it comes to generating leads. Kevin worked “Pearl Day” in the city of Pearl and produced over 150 leads for half a day’s work. Says Kevin, “Our Branch Manager, Chris Church, is taking our Child Safe ID Kits into schools in two counties...112 schools to be exact. His Branch is also putting up displays in every YMCA in his area and is actively participating in a Youth Council event called, “No Parent Left Behind.” In only three short weeks, these activities have generated over 100 free leads! Chris and his group have written over $10,000 annualized premium in their latest week from these types of leads. Use the Newspaper: Wilson Boozer had this to say, “The first place to start is in the newspaper. Most papers print a community calendar every Monday. Look at all the clubs and organizations holding functions in the community. It’s amazing to see how many events are going on - even in the smallest of communities.” We now have relationships with Wal-Mart, Jacksonville Suns Baseball Team, American Cancer Society, Crime Watch, Kmart, Channel 47 CBS affiliate, parent teacher groups, churches, Boys and Girls Clubs, and others. These groups now request our presence often. As I am writing this to you, we just finished a Wal-Mart on Duval Rd. They asked us to come inside the store to set up our tables and banners instead of out front. Two and a half hours on a Friday morning yielded 37 orders and 8 straight up insurance appointments. Fridays are okay, but Saturdays are unreal.” We have all talked a lot about the advantages of using free offers like the Child Safe ID Kit to interest prospects. It is certainly true that using just this one item, you can generate hundreds (Yes, I said hundreds) of useful leads. Stop and think how many businesses are near you that focus on children. In addition to locations like Babies “R” Us, there are many childcare facilities in every city and town. There are toy stores in every mall. There are Parks and Recreation facilities that hold classes and sponsor programs geared just for kids. There are restaurants that cater to children. (Have you visited Chuck E. Cheese lately?) These are all facilities in which you can place lead boxes offering the Child Safe ID Kit and generate amazing results! AUGUST 2006 3 P E R S P E C T I V E (continued) You can use MedFacts Kit lead boxes in addition to the Child Safe ID Kit in much the same way. Kevin is also working with Bass Pro Shops. He has arranged to be part of a huge outdoor event that Bass Pro holds several times annually. These events can bring in hundreds or even thousands of people. Can you imagine the volume of leads that any Agent can pick up at an event of this magnitude? How many other businesses or organizations like Bass Pro can you think of in your state? This prospecting approach is simple, yet very effective – but only if we use it! All Managers and Agents should get on the “Special Events Bandwagon” and seek out as many of these types of opportunities as possible – and do it immediately – don’t leave so much money on the table when it is there to simply pick up! Many of these kinds of events are held during the summer months when the weather is warm and families have more free time. Of course, there are year-round flea markets and trade shows – great venues for people wanting bargains in volume. Anyone who does not contact all childcare facilities and businesses within 100 miles such as Babies “R” Us, Kids “R” Us, Toys “R” Us, Bass Pro Shop, etc., is missing an opportunity of a lifetime. With the lead potential that exists all around us every day, no one who thinks for himself can complain about lack of leads or sales. As I said in a memo recently, “It’s time for every Agent and Manager to THINK BIG and become the CEO of their own Marketing Department for leads and recruiting.” Keep the creative juices alive, while applying this concept on a mass-marketing scale, and you will open unheralded numbers of sales opportunities. W.I.I.F.M. Mentality: To further illustrate my passion for “Thinking BIG,” apply the following marketing idea to Worksite Advantage. The best Agents in securing a volume of easy drop-offs from their call clinics do so by considering W.I.I.F.M. – that is, the “What’s In It For Me?” from the prospect’s perspective. So let’s enhance prospects’ views of W.I.I.F.M. - why not combine ALL of our no-cost offers when approaching any employer? Here’s the idea, especially applicable to smaller employers. Doesn’t a small business owner have a problem financing benefits when compared to a larger employer? As a result, they are always concerned about losing workers to larger employers. The employer’s W.I.I.F.M. is: “How can Liberty help me retain my employees?” Wouldn’t a discussion about helping them through offering a combination of no-cost or low-cost services to their employees be attractive? Our Child Safe ID Kits for young parents, and MedFacts Kits for older workers’ parents are valuable, as is the Liberty Savers Plus Optional Discount Health Services Program for everyone - the eyeglass and contact lens savings is significant. Better yet, add the prescription savings – help the employer reduce medical costs! And don’t forget to add the Accident Plan for everyone in applicable states. Throw in a few small novelties as a sweetener (Tim Aderholt says his folks use these to great advantage) – just for the opportunity to present our ideas on how they can get Section 125 tax savings for the business and employees to boot! With all of these, we certainly deliver their W.I.I.F.M. – real value. So, throw all of the tools you 4 AUGUST 2006 have at them! They’ll allow a drop-off when they perceive enough value for their time, all at no cost. It also delivers on your own W.I.I.F.M. getting you faster to eight drop-offs for that day with fewer calls! Another idea - what if you were to go further by sending an e-mail with attachments of all of these programs for them to see before you go to the physical interview to answer their questions? Couldn’t you hire someone to call every business on your lists within 100 miles and simply ask for their e-mail address - or even purchase an e-mail list? Getting eight – 16 – even 32 drop-offs set per day will become easy. How hard is it to say “here it is” with these W.I.I.F.M. values combined into one offer? Get your creative juices flowing and take action! Don’t Forget the Rules: But, my passion and drive for mass-marketing sales success must be tempered with reminders too. Remember, you must first obtain approval from the sponsors of these events to hand out materials during these events or to post advertising materials on their company bulletin boards. Any promotional or follow-up advertising you develop on your own, whether e-mail or paper, must always be submitted, reviewed and approved in writing by the Home Office PRIOR to use. Doing our jobs within acceptable Company guidelines is just as important as generating those leads and making those sales. Think Big in Recruiting: The same concept above applies to recruiting leads too. Managers can more easily find masses of hiring prospects from people who will gladly assist by thinking of their W.I.I.F.M. Ronald Lutes and Roger Rich got creative by expanding recruiting into areas in North Carolina by calling an employment office. They presented the idea to the employment counselor by considering her W.I.I.F.M. They said they wanted to help her place more of her unemployed applicants by setting up a recruiting seminar in her office. Not only that, they told her that they would also schedule their own RMS candidates into the same seminar. She would look good to her boss by putting more of her people to work at a faster rate and get credit for placing their RMS attendees too. Her W.I.I.F.M. is that her boss will be astounded by her success and perhaps give her a raise or promotion as her success continues each month. Ronald’s W.I.I.F.M is that he has a no-cost location to interview, gets free recruiting help and gets many more hires from their help. They’ll expand this “scratch my back – I’ll scratch yours” approach by getting a list from the Internet of every employment agency within 100 miles, calling every one of them to make the same deal - and then hit 2-3 of these free locations per day for interviews. If one employment counselor helping is a benefit, what could 40 “helpers” accomplish? Recruiting “Quality in Quantity” becomes very easy. When W.I.I.F.M. is your main focus - for the benefit of the prospective recipient - leads are all around us, everywhere we go. We just need to open our eyes and ears to the potential. There are hundreds of thousands of these opportunities, with millions of prospects spread throughout our states. The potential to THINK BIG is greater now for Liberty National than it has ever been – begin creating your own mass-marketing programs today. Liberty National Honored Among Ward’s “Top 50” Ward Group, an operational consulting firm to the insurance industry, has been a leading provider of benchmarking and best practices services for the past 15 years. Ward Group annually analyzes the financial performance of over 3,000 property/casualty insurance companies and over 900 life/health companies based in the United States. The top 50 performers, which the Ward Group identifies in each segment, is called Ward’s Top 50. Each of these exemplary companies has passed all safety and consistency screens and achieved superior performance during the five-year period considered in the analysis. According to Jeff Reider, President of Ward Group, “The insurance industry today faces tremendous challenges including market pressures, expense management, technology, rising claim costs, compliance, legislation and more. Top performing companies take these challenges in stride. The best companies often do things differently in order to set themselves apart from the competition. In particular, these companies maintain efficient operating models, meet the needs of customers and successfully execute their strategy.” We at Liberty National are very proud of this outstanding accomplishment. We salute the men and women who have been instrumental in making Liberty National the great Company it is today and the greater Company it will be tomorrow. Ward’s Top 50 Life/Health Insurers Listed Alphabetically: Aetna Life Insurance Company AIG SunAmerica Life Insurance Company AFLAC Alfa Life Insurance Corporation Allstate Life Insurance Company American Fidelity Assurance Company American National Insurance Company Ameritas Life Insurance Corp. Amica Life Insurance Company Auto-Owners Life Insurance Company Beneficial Life Insurance Company Cincinnati Life Insurance Company Combined Insurance Company of America Farm Bureau Life Insurance Company Farm Bureau Life Insurance Company of Michigan Federated Life Insurance Company Fidelity Investments Life Insurance Company Genworth Life Insurance Company IDS Life Insurance Company Jefferson-Pilot Life Insurance Company John Hancock Life Insurance Company Liberty National Life Insurance Company Massachusetts Mutual Life Insurance Company Metropolitan Life Insurance Company Midland National Life Insurance Company Minnesota Life Insurance Company National Life Insurance Company National Western Life Insurance Company Nationwide Life Insurance Company New York Life Insurance Company Northwestern Mutual Life Insurance Company Pacific Life Insurance Company Pekin Life Insurance Company Penn Mutual Life Insurance Company Physicians Mutual Insurance Company Primerica Life Insurance Company Protective Life Insurance Company Security Benefit Life Insurance Company Sentry Life Insurance Company Southern Farm Bureau Life Insurance Company Standard Insurance Company Symetra Life Insurance Company Teachers Insurance & Annuity Association of America Thrivent Life Insurance Company Union Security Insurance Company United Healthcare Insurance Company United Life Insurance Company Unum Life Insurance Company USAA Life Insurance Company Western & Southern Life Insurance Company AUGUST 2006 5 Simple Tools Bring BIG SUCCESS! Successful lead programs and creative marketing approaches are two of THE most important tools for any insurer that wants to build its organization and generate financial success for its Agents. At Liberty National Life we have both! New and well-seasoned Liberty National Agents and Managers are increasing their production and generating more leads and referrals using the $3,000 Accident Policy, Child Safe ID Kit, and MedFacts Kit. Using Section 125 as a “new approach” marketing tool for Worksite Advantage is also creating exciting results! Take a look at what these Liberty National Life Agents and Managers are doing to sharpen activity and sales. David Brooks #82 George Hinson #17 “I’ve worked for Liberty National for 34 years and recently started focusing on the payroll deduction market. I love promoting the features of the $3,000 Accident Policy because it establishes good will between the customer and me and allows an easy transition into the sale of other products. Offering the $3,000 Accident Policy has increased my other sales.” Tanisha Ryan #161 “I’ve found the $3,000 Accident Policy has been instrumental in catching a prospect’s attention and creating activity. When properly presented to a prospect, he or she becomes eager to do business with me. It results in many referrals too, which is the best way to set appointments and close sales.” Chris Church #130 “We’re having great success with the Child Safe ID Kit displays. We have put out about 10 boxes in the past month and collected over 100 leads!!! We have been using these leads during our Daily Call Clinics to set up appointments to deliver the free Kit, at which time we do a needs analysis and turn it into a sale. Like the Direct Response Leads, we work them QUICKLY. But the real success lies ahead with the Child Safe ID Kits placed in 112 different schools in two counties. Each school has an average population of 1,200 students, which adds up to more than 134,000 students. Even if only five percent of the parents sign up for a Kit, that comes to more than 6,700 FREE LEADS!! 6 AUGUST 2006 “The payroll deduction leads list has really worked well for us. The first two weeks we used it, we completed paperwork on six new cases. We use the Senior leads list with the MedFacts Kit too and are getting great results. I’m a firm believer in Daily Phone Clinics, and I have a new Agent who proves me right. John Thomas started with us on 2/16/06 and is already on Leaders Club. He attributes his success to simply following the system in place. He utilizes the call lists to set up drop-offs and appointments and uses what we call the ‘Rule of 56,’ which means at least 56 drop-offs or appointments weekly. He closes at least 80% of his leads and is successful because he follows the schedule that Andy King recommended. Daily Call Clinics work!” Barbara Owen #77 “I use the $3,000 Accident Policy to make customers aware of insurance needs. It allows me to cold call and gain entrance to new homes, which makes up 90 percent of my sales. It also produces 30 to 40 referrals each week, which is great for my Daily Call Clinics.” Dick Foster got us access to these schools and has divided them up among our 14 Agents. Dick has also spearheaded our worksite marketing program. Our Agents are doing ‘non-specific’ drop-offs to at least 40 businesses weekly in order to get worksite assistance or leads for the next week. Our creed is ‘Achieving success by deserving it!!’ We average over 500 drop-offs each week!!! The key to all of this increased activity is recruiting. The more Agents we have following our processes, the more sellers we produce and the more money we make.” Howard Ralston #86 “Liberty National presented me with a great opportunity, but I didn’t see it! The importance of offering the $3,000 Accident Policy to prospects never occurred to me. One day I offered this policy to one of my worksite customers. Shortly after the policy was issued, his wife was killed in an accident. Our $3,000 Accident Policy was the only life insurance the lady had. This impressed me so much that I now offer it to everyone. This policy provides a great service to my customers and is a great door opener! I am grateful for this policy and encourage everyone to take advantage of this practice.” Terry Koval #92 “After 17 years with Liberty National, I have found that the new promotional $3,000 Accident Policy is outstanding. Using this product, I have written more new business and received more referrals than with any other promotional idea.” Sandra Sharp #9 Mary Charles Akridge #7 “I have found the $3,000 Accident Policy to be a great door opener. I use it both to obtain leads from current customers and also to sell to new prospects. I find that it is easy to get referrals if I do a good job of explaining the need for and features of this policy. I have found it’s an easy transition from the accident policy to a total needs review. Just ask! Use this tool daily and you will see your activity level and production pick up.” Melissa Parrish #152 “I’ve been with Liberty National for six months and have enjoyed every minute of it. What has made me successful is being able to offer the $3,000 Accident Policy to my customers. It has been the best door opener for me! Because of the success of this tool, I feel more confident in approaching people and presenting our products. This has been my tool for successful sales as well as getting referrals, usually 10 to 20 at each house. But the best benefit of this policy is that it helps people!” “We use the $3,000 Accident Policy as a tool to sell the Benefits Administrator when we go into a company. We actually print the company’s name on the flyer and use it in our presentation to personalize the visit. During the individual employee meetings, we use this policy to ‘break the ice’ with each employee. It allows us to collect very useful information on the employee and his or her family members in order to transition into our other product offerings.” Cindy Trutt #81 “I’ve been employed with Liberty National for 11 weeks. Through my training, I learned to call on small businesses and work the Section 125 market. I get the lead, call the business owner, and set up drop-off times when I can leave information and explain the benefits of Section 125. I’ve been very successful using this procedure and am very excited about the opportunity I have with Liberty National.” John Love #81 “During my 31 years with Liberty National, I had never worked the Section 125 market, but I started working it in May 2006. With the help of my Branch Manager, Jonathan Jones, I realized this is the way to make big money easily with Liberty National. I approach owners and managers with the idea that they don’t have any coverage, and I explain the advantages of a Section 125. I’ve set up six new cases in just a few months and have received large bonuses as a result. I had thought about retiring back in May, but now I see myself working this market for several more years.” AUGUST 2006 7 Leading the Way to Successful Sales Quality leads generate quality sales! The numerous new lead programs we are putting in place allow you to spend less time prospecting and more time selling. As we make greater enhancements to our lead programs, lead responses will increase, and you’ll achieve greater activity and production levels. The best lead, however, is a satisfied policyholder referral. Outside lead vendors can help you expand your own lead program and are critical to obtaining quality leads which result in quality sales. We’ve compiled an extensive list of vendors who can provide you with those all-important names and addresses. Use these vendor lists with approved company material – like phone scripts, lead pieces, print ads and brochures to heighten your response. Remember, only Branch Managers may place lead orders directly with these vendors! Vendor Name Accudata ALC AllExclusiveLeads.com All Quality Signs AskInsuranceGuy.com BestInsLeads.com (aka QuickHealthInsurance) Call Center Connection Choice Point Precision Marketing Efinancial, LLC Eleads123.com Go Leads GQ Marketing Group Insurance Concepts Inc (1st Insurance) ILeads.com Info USA InsuranceStand.com (Insure Leads) InsureMe.com (Insurance Shopping Network) Kramer Lead Marketing (bought by Choice Point) Lead America Lead Connection, The Leadbot.com Leadco Leads Network, LLC Leads To You LeadsClearance.com LocalInsurance.com Most Choice My Hot Leads NAICS Association (aka Four Percent Solutions) Net Quote Precise Leads Precision Dialing Services Professional Marketing ProLeads (Apex Leads) Prospect Pros Senior Direct (Target) Service Associates of America Sunrise Communications United Quotes Vente World Wide Marketing ZipSearch (Insurance Tracker, Insurance Finder) 8 AUGUST 2006 Website www.accudata.com www.alclists.com www.allexclusiveleads.com www.allqualitysigns.com www.bestinsleads.com www.choicepoint.net www.goleads.com www.gqmarketing.com www.ileads.com www.infousa.net www.insureleads.com www.insureme.com www.kramerlead.com www.leadconnections.com www.leadbot.com www.leadcoleads.com www.theleadsnetwork.com www.leadsclearance.com www.localagentnetwork.com www.mostchoice.com www.naics.com www.netquote.com www.preciseleads.com www.pdsdallas.com www.targetleads.com www.sunrisecommunicationsinc.com www.unitedquotes.com www.venteinc.com www.wmconnection.net www.insurancefinder.com PRODUCTION Recruiting Bonus Through July 2006 Branch Manager SAMI NIZAM KEVIN KIMBERLY HOWARD RALSTON TIM ADERHOLT SHANNON BROWN JONATHAN JONES KEVIN FERGUSON W.L. HEARING RONNIE HALL LEDON GREEN LONELL PLYLER DANNY RILEY JOHN BROOKS PAUL BLANSETT JIM BARTON TONY CARTER TIM REEVES REGINALD CALLENS HARLIS REESE JIM WHITE DESH LACHMAN OWEN WILSON RAY RIKARD DON HARRIS RICKY BEARD PHEME EVANS ROBERT ELLIS CLINT BRADLEY BARBARA CANTRELL RONNIE BAKER JIM FLANDERS LARRY RAY TIM BELL DEREK ENGLAND KEN MASSEY KEITH MITCHELL BILL FANT VICKI CARWILE JOHN JUSTISS THOMAS CARAWAY CHRIS CAMP JAMES DEBTER ANTHONY COVEY SHANNON LAMBETH RICK KEMP MATT DORAN LUCKY COPE JASON RHODES GARY WATKINS JASON NEAL DARYL SUMRALL KIRK BUTLER CHARLIE RUSH Branch 002 152 086 049 135 081 074 045 111 055 071 129 005 125 052 003 079 096 168 122 128 036 018 009 021 056 165 001 022 067 084 008 145 153 035 058 024 139 107 057 154 132 051 032 083 091 077 088 133 020 017 160 027 July -100.00 3,000.00 1,800.00 2,700.00 900.00 -300.00 1,900.00 800.00 2,400.00 1,800.00 3,200.00 800.00 1,200.00 100.00 900.00 2,100.00 900.00 -300.00 800.00 -900.00 1,100.00 500.00 -100.00 200.00 -300.00 -200.00 100.00 100.00 1,800.00 -700.00 1,100.00 300.00 800.00 3,100.00 300.00 -300.00 0 1,400.00 -100.00 1,000.00 0 800.00 -300.00 -300.00 -700.00 600.00 800.00 800.00 1,600.00 800.00 1,500.00 -500.00 -200.00 YTD 15,500.00 14,050.00 12,350.00 11,850.00 11,000.00 10,600.00 10,150.00 8,900.00 8,800.00 8,150.00 8,100.00 8,050.00 7,550.00 7,000.00 6,950.00 6,700.00 6,600.00 6,500.00 6,300.00 5,650.00 5,600.00 5,550.00 5,500.00 5,300.00 5,100.00 5,100.00 5,000.00 4,950.00 4,750.00 4,350.00 4,200.00 4,100.00 3,950.00 3,800.00 3,800.00 3,750.00 3,650.00 3,550.00 3,450.00 3,350.00 3,300.00 3,200.00 3,150.00 3,100.00 3,100.00 3,000.00 2,750.00 2,700.00 2,550.00 2,500.00 2,500.00 2,400.00 2,350.00 Branch Manager JIM FULLER TROY DEW WILL BIDDLE DONNY HARRISON LOUIS NORRELL CHIP POPPELL TERRY CREEL GEARY VICKERS RONALD LUTES BEN HASTINGS BERT MYERS SCOTT NOLIN TONY BALDWIN EDDIE MILNER R. VANNIEUWENHUYZE BILL HAMPTON JIMMY SANDERS DONNA POWELL RON HARVEY DEBBIE MCGRADY JONATHAN CHEESBOROUGH N/A LAMONT ASHFORD ODIS SINGLETON VIC BLACKWELDER CHRIS CHURCH JR. RAY REESE BRIAN CANNINGTON JOE KIKTA MARTY HALL N/A TERRELL SALLET GERALD DAVIDSON DAVID BODKIN JOE ROBERSON DEBBIE MILLER ROBBIE RICHARDS DAVID LEWIS JASON PERRY BILL PAYNE GARY SUTTON KARLES WORTHERLY PAUL OTT CECIL HARRIS NETHADIUS FOWLER LARRY WAGNER FRED BUSSEY WARREN BOLAN WILSON BOOZER III KAREN PRYCE DAVID BROOKS JOEY HOLLEY N/A Branch July YTD 114 042 158 046 010 075 023 041 092 053 078 076 039 015 050 116 156 106 150 019 047 -300.00 100.00 -300.00 900.00 -200.00 -300.00 700.00 800.00 -700.00 -900.00 1,100.00 -800.00 0 400.00 -100.00 800.00 800.00 1,100.00 100.00 400.00 200.00 2,300.00 2,250.00 2,150.00 2,050.00 2,050.00 2,000.00 1,950.00 1,800.00 1,700.00 1,650.00 1,500.00 1,400.00 1,400.00 1,350.00 1,200.00 1,100.00 1,100.00 1,100.00 900.00 850.00 850.00 012 094 080 130 048 040 062 064 -800.00 800.00 600.00 0 -200.00 -300.00 500.00 300.00 800.00 800.00 600.00 600.00 550.00 500.00 450.00 300.00 126 007 123 162 137 089 127 117 029 121 142 037 033 014 131 120 069 059 157 082 038 900.00 1,400.00 100.00 700.00 -700.00 200.00 -800.00 -600.00 300.00 100.00 -900.00 400.00 -600.00 -900.00 200.00 -400.00 100.00 800.00 -300.00 -400.00 -900.00 300.00 200.00 100.00 -100.00 -250.00 -400.00 -500.00 -600.00 -950.00 -1,000.00 -1,100.00 -1,100.00 -1,300.00 -1,500.00 -1,600.00 -1,600.00 -1,650.00 -1,650.00 -2,050.00 -2,100.00 -2,300.00 AUGUST 2006 9 PRODUCTION Liberty Leaders - Top Performers in Total AP The following producers represent the Top 20 Agents, Unit Managers and Branch Managers in year-to-date total annual premium production through July 2006. BRANCH MANAGERS Top 3 UNIT MANAGERS AGENTS 1. Howard Ralston #86 $ 1,126,136 1. Kenny Rolin #7 $ 247,545 1. Jeff Lones #9 $ 124,039 2. Tim Aderholt #49 $ 881,995 2. Floyd Byers #86 $ 230,833 2. Greg Chastain #49 $ 103,379 3. Ray Rikard #18 $834,726 3. Bill Knowles #55 $ 225,477 3. Jerry Holman #9 $ 102,742 4 - 10 BRANCH MANAGERS 4.Don Harris, #9................................$ 621,354 5.Sami Nizam, #2.............................$ 605,249 6.John Justiss, #107........................$ 551,123 7.Tim Reeves, #79............................$ 506,456 8.Owen Wilson Jr., #36...................$ 488,154 9.Gerald Davidson, #7.....................$ 466,307 10.Kevin Ferguson, #74.....................$ 454,846 UNIT MANAGERS 4.Randy Reeves, #49....................$ 221,995 5.Don Asbell, #86..........................$ 211,115 6.Tina Shunk, #9...........................$ 209,538 7.Angela Hanson, #15..................$ 209,036 8.Tracy Steelmon, #86.................$ 194,271 9.Mike Shaddix, #36.....................$ 182,555 10.Don Hood, #49...........................$ 181,287 AGENTS 4. 5. 6. 7. 8. 9. 10. Brandy Vickers, #15..................$ 100,685 Robert Brown, #46.....................$ 97,606 Terry Robbins, #15......................$ 96,414 Serge Clouatre, #49....................$ 95,444 James Armstrong, #117............$ 88,990 Hank Hawes, #79........................$ 88,647 Wayne Fisher, #117....................$ 85,836 11 - 20 BRANCH MANAGERS 11.Brian Cannington, #40.........................$ 452,050 12.Eddie Milner, #15..................................$ 451,354 13.James Barton, #52...............................$ 449,912 14.John Brooks, #5....................................$ 427,491 15.Ricky Beard, #21...................................$ 415,405 16.Daryl Sumrall, #17................................$ 401,969 17.Vicki Carwile, #139...............................$ 396,906 18.Geary Vickers, #41...............................$ 396,298 19.Barbara Cantrell, #22...........................$ 385,797 20.Ledon Green, #55.................................$ 383,793 10 AUGUST 2006 UNIT MANAGERS 11.Bill Shelton Jr., #74...........................$ 180,660 12.Michael Bullock, #49.........................$ 180,122 13.Josh Fredrickson, #32.......................$ 178,580 14.Brandon Herndon, #86.....................$ 174,834 15.Diane Mills, #9...................................$ 168,347 16.John Hixon, #36.................................$ 167,794 17.Tarsha Summerset, #139..................$ 163,769 18.Miranda Harris, #2.............................$ 159,860 19.Jason Lanier, #139............................$ 154,614 20.William Yeomans, #40......................$ 152,307 AGENTS 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. Lisa McClendon, #15.......................... $ 84,977 Sandra Sharp, #9................................ $ 79,417 Jerry Crowell, #18.............................. $ 78,586 Charles Rogers, #86........................... $ 76,542 Judy Smith, #7.................................... $ 75,147 Natalie Newsome, #139.................... $ 73,639 Jimmy Thomas, #49........................... $ 72,778 Douglas Lavender, #17...................... $ 72,459 Trudy Reed, #88.................................. $ 68,666 Julio Garrido, #122............................. $ 68,026 ACHIEVEMENT Rookie Branch Manager The Top Rookie Branch Manager has been a Branch Manager for less than one year and is recognized by Liberty National for the total annual premium produced. Jason Perry of #117 is the July Rookie Branch Manager of the Month. Jason’s team produced $37,707 of annual premium in July. Congratulations, Jason. You’re off to a great start! T.E.A.M. #117 is coming on strong! Rookie Unit Manager The Top Rookie Unit Manager has been a Unit Manager for less than one year and is recognized by Liberty National for the total annual premium produced. Congratulations Wally Bedwell of #4 is the July Rookie Unit Manager of the Month. Wally’s team produced $45,666 of annual premium in July. Way to go, Wally! Your team’s hard work is paying off! First Year Agent Production The following represent the Top Five Branch and Unit Managers with the highest year-to-date First Year Agent Production through July 2006. TOP 5 - BRANCH MANAGER TOP 5 - UNIT MANAGER 1.Howard Ralston, #86. .......... $ 521,090 1. Sean Savage, #152................... 141,651 2.Sami Nizam, #2.........................416,749 2.Bill Shelton Jr., #74................... 119,492 3.Tim Aderholt, #49.....................345,304 3.Leland Collins, #22................... 119,309 4.Tim Reeves, #79........................324,644 4.Miranda Harris, #2.................... 118,570 5.Kevin Kimberly, #152................318,633 5.Kenny Rolin, #7......................... 117,312 Welcome A warm welcome goes out to our newly appointed Branch Managers. Congratulations and good recruiting! Ben Hastings has been appointed Branch Manager of Branch #53. Ben was previously a Regional Trainer. Robbie Richards has been appointed Branch Manager of Branch #89. Robbie was previously a Unit Manager in Branch #5. Jason Perry has been appointed Branch Manager of Branch #117. Jason was previously a Unit Manager in Branch #79. It’s great to see a top-producing FYA Unit Manager as July’s Rookie Branch Manager. Jason has hit the ground running! AUGUST 2006 11 On Schedule for Torch Club 2006 as of 07.28.06 WASHINGTON D.C. #1 JOHN T GOSS III #2 JOHN F BUCKLEY MIRANDA A HARRIS DARRELL A HUBBERT HEATHER A MCWHORTER ANGELA M SANDLIN CHRISTOPHER T WARREN #3 WILFORD HOYT SMITH ARCHIE D TERRY JR. #4 RICHARD L BANKS JR. DONNA W CLEVELAND BEVERLY JUNE EZELL #5 N EUGENE MILLS JR. HAMPTON M PAULK #7 MARY CHARLES AKRIDGE KENNETH WAYNE ROLIN JUDY ROBERTS SMITH #8 TOMMY T CHAMPION DAVID WAYNE MAINOR GARY KEMUEL NORRELL #9 BAILEY COLEMAN CRANE JERRY F HOLMAN SHERRY L JEFFERSON JEFFREY HOWARD LONES SANDRA MAPLES SHARP TINA KAY SHUNK JENIS DALE WARDELL #10 CHARLES ALAN GOFORTH JOHN D MCSPADDEN RAYMOND HORACE SMITH #13 KENNETH EDWARD BUCK THOMAS R MCDANIEL #15 ANGELA H HANSON DANIEL L HUTCHERSON EDWIN EARL MILNER LISA JONES MCCLENDON TERRY ROBBINS BRANDY I VICKERS #16 CHARLES K BAILEY LOMAX HATCHER BRYAN THOMAS E JONES III #17 LATARA RENITA BAILE GEORGE W HINSON DOUGLAS W LAVENDER EDWARD D WARREN #18 ELIZABETH D ADAMS JOHN CLARK BURNS JERRY T CROWELL LEIGH NAN HOPSON A KAY PERRYMAN JEAN ANN POLLARD SUSAN M.C. POTTER TIMOTH RAY RIPPEY #19 JESSE JOE GREENE #20 JOLAINE DIAL EMORY C GIBBS III #21 ALAN DOYLE BECK JOSEPH THOMAS BISHOP CATHERINE J BRYANT CLYDE DOUGLAS ISOM WILLIAM W STEWART #22 GEORGE ROBERT BARKER LELAND ROSS COLLINS DAVID EARL MORRIS MARY BROWN THOMAS CHARLES R YERBY #37 KENNETH I CHESNUT KATIE NORRIS HOLCOMB #38 SHARON H MORING #40 JEFFREY ALAN COURSON TIMOTHY W EASON STANLEY S JOHNSON ANDREW ROY LEWIS BRIAN J CANNINGTON MICHAEL T SNOWBERGER #62 SHARON MELISSA HELMS JOSEPH FRANCIS KIKTA ALLEN WYNN WHIGHAM #45 GARY LYNN HIXSON #69 C J COLLAZO SR. SEAN TIMOTHY SELLARS HENRY R TERRELL #46 ROBERT MARK BROWN GARY MAURICE RUDD #47 JOHN RANDELL LOVE #48 ALLISON W STEPHENS DONALD WIGGINS #33 SARAH DARLENE HALL MICHELLE W PEOPLES #52 JIMMY DEAN BOATRIGHT CARYN MICHELE MCLAIN #35 L REBECCA K. ALLEN #53 BONNIE GERONIMO #36 CHARLES E EDMONDSON TAMMY SUE SELVAGE MICHAEL I SHADDIX DAVID GRADY WOODARD #55 TONYA MARIE CARDWELL KENNETH EUGENE CROSS LAMAR GEDDIS JR. BILL LEE KNOWLES RICHARD BERNARD NASH #27 T RANDALL SIKES #58 RANDALL B BEDWELL ANDREW CHESLEY MOTES CHERYL B OVERTON #64 JOSE A CRUZ JR. GARY LYNN HOLMES #32 JOEL KEITH CALHOUN JUDY ANNETTE ELKINS JOSHUA D FREDRICKSON LEISA HOPKINS SMITH WESLEY M SMITH #24 MILDRED JACKSON #57 DAVID LEWIS DOWD #41 ROBERT D BICE JR. KENNETH MARK COGGIN DANNY L SIMPSON DAVID HUGH YATES #49 ROBERT SCOTT BARRETT MICHAEL D BULLOCK C EUGENE BURSON JR. GREGORY K CHASTAIN SERGE D CLOUATRE RALPH HERBERT ELLIS CHARLES A GERGENI CORRIE GRACE HILL DONALD LEE HOOD CHARLES M JOHNSTON WILLIAM D LACOUNT TIMOTHY D ADERHOLT RANDY DAVID REEVES PAUL DOUGLAS SANNER JIMMY SAMUEL THOMAS GREGORY TSIKERDANOS #23 MICHAEL J PIZZO JR. #56 ALBERT JAMES RICE #71 JAMES THOMAS EDMONDS KATHY ANN NASON #73 MICHAEL D FOSTER JR. #74 JEFFREY BOYD BADLEY THOMAS JASPER DAVIS PATRICIA D DAWSON PHILLIP OWEN JACKSON BARBARA MARIE PEREZ FIELDS E SHELTON JR. ANDREW LYNN SPIRES #77 LARRY ELLIS ADKISON DANNY LEON HALL ASHTON LYNN MCKELVY #78 ERIN D HAUGAN #79 HANK ERIC HAWES TIMOTHY F REEVES PHILLIP D RICHARDSON #80 ROBERTA J CLEVELAND #81 JOSHUA GARNER BUTLER JOHN ALEXANDER LOVE CYNTHIA SUE TRUTT #82 JOHN M WILLIAMSON #86 DONALD HOWARD ASBELL MITCHELL KERRY BLAIR FLOYD ROBERT BYERS STEPHEN E CHAMPION MARK D CHANDLER TIMOTHY M CUNNINGHAM HEIDI S FRIDDELL STEVE DALLAS GARLAND VICKIE DIANNE GOMEZ DEBORAH R HAMILTON BRANDON S HERNDON STEPHANIE N JACKSON HOWARD K RALSTON STEPHEN JOHN MILLER JASON ANTHONY OLIVER TIMOTHY LAMAR RAY CHARLES E ROGERS GARY WAYNE SMITH CONSTANCE M STAFFORD TRACY ALLEN STEELMON LARRY EDWARD STOVER RONALD ANTHONY TADLE CHRISTOPHER A WEDDLE KEITH ALAN YARBROUGH #117 JAMES P ARMSTRONG PHILIP ROWE FARRIS C WAYNE FISHER JR. JASON KYLE PERRY BARBARA ANN PITTS #88 EDWARD CAMPBELL JR. TRUDY LEE REED GREGORY DION SMITH #139 JOHNNIE L COKER MICHAEL C JOHNSON JASON SMOAK LANIER VICTORIA H CARWILE NATALIE ANNE NEWSOME TARSHA L SUMMERSET DAVID W TOMPKINS #89 RANDALL M GRAINGER TOMMY CLEVELON LEE MICHAEL C PADGETT #92 TERRY LEE KOVAL RONALD WAYNE LUTES #94 H BUCHANAN IV #106 SHIRLEY B BENDER GRACE ANITA STINSON #107 PAUL KENYATTA BOYD EMMANUEL LEVON LYLES #110 KELVIN DWAYNE MAYO #111 ERNEST P LOTT JR. #116 RICHARD V CRABTREE JAMES WOODROW LEWIS ROSEANNE M SILBERMAN DOUGLAS A TURNER #122 JULIO LUIS GARRIDO #127 ANTHONY C MONTENEGRO #128 ROBERT L HOLLEY JR. JOHN D THOMAS #129 VIVIAN GAIL HANKINS DONNY RAY HOWARD RONNIE N THOMPSON #132 JERRY MICHAEL COURT TERRANCE R THOMPSON #145 MICHAEL LEE JOHNSON #149 JOSEPH ROBERT GRIMES #150 CHARLES E EASTERDAY #152 KEVIN O KIMBERLY JUDY MARIE MILLER MELISSA S PARRISH CORI WILLIAMS #154 JOHN L CLARK JR. #161 RITA EDNEY STARLING #168 PATSY GARNER TILLMAN