ming pao newspapers (canada) ltd

Transcription

MING PAO NEWSPAPERS (CANADA) LTD.
5368 Parkwood Place, Richmond, B.C., V6V 2N1
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
Online Advertising Rate & Specifications ( April 1, 2008)
MP Vancouver-Main Page Banner Positions
Main Page
F1
Super Banner
$1,100 / week
$3,900 / month
F2
Rectangle Banner/Video
$1,300 / week
$4,100 / month
F3
Main Page Button
$480 / week
$1,799 / month
Specified position + $100
F4
Main Page Bottom
Banner
$600 / week
$1,990 / month
AD Type
Pixel Dimensions Max. Capacity
Banner Design Fee
(W x H)
(bytes)
F1 Super Banner
760 x 90
30K
$100
F2 RectangleBanner/ Video
300 x 250
40K
$120
Maximum rotation with 5 advertisers
F3 Main Page Button
190 x 95
20K
$50
Maximum rotation with 7 advertisers (Appear on Main Page only)
F4 Main Page Bottom Banner
360 x 72
20K
$80
Maximum rotation with 2 advertisers (Appear on Main Page only)
*File Format: Gif, Jpeg, Flash
Web Page Production /
Each Amendment Fee
$100 / $50
$100 / $50
$100 / $50
$100 / $50
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
MP Vancouver –Inner Page Banner Position
News Section
F1
Super Banner
$1,100 / week
$3,900 / month
M1
Mega Banner
$880 / week
$3,190 / month
M2
Rectangle Banner /Video
$1,100 / week
$3,900 / month
AD Type
Pixel Dimensions
Max. Capacity
Banner Design Fee
(W x H)
(bytes)
Each Amendment Fee
F1 Super Banner
760 x 90
30K
$100
$100 / $50
M1 Mega Banner
230 x 480
40K
$120
$100 / $50
Maximum rotation with 5 advertisers
300 x 250
40K
$80
$100 / $50
M2 Rectangle Banner/ Video
Maximum rotation with 5 advertisers (all news content pages, except Main page)
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
Classified Section
C1
Classified Main Page Banner
$699 / week
C2
Classified Main Page Button
$399 / week
Specified position + $100
C3
Classified Bottom Banner
$499 / month
AD Type
Pixel Dimensions
Max. Capacity
Banner Design
(W x H)
(bytes)
Fee
C1 Classified Main Page Banner
550 x 100
30K
$100
Maximum rotation with 2 advertisers (Appear on Classified Main Page Only)
C2 Classified Main Page Button
170 x 60
20K
$50
C3 Classified Bottom Banner
270 x 90
20K
$80
No rotation (Appear on Classified Main Page Only)
Each Amendment Fee
$100 / $50
$100 / $50
$100 / $50
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
Classified Section
- Content Page___
C4
Classified Banner
$799 / month
AD Type
Pixel Dimensions
Max. Capacity
Banner Design Fee
(W x H)
(bytes)
Each Amendment Fee
C4 Classified Banner
760 x 90
30K
$100
$100 / $50
Maximum rotation with 5 advertisers (all Classified pages except Classified Main Page)
TEL : (604) 231-8998
FAX : (604-231-9882
www.mingpaovan.com
AUTONET Section
AN1
Autonet Super Banner
$699 / week
$2,399 / month
AN2
Autonet Button
$399 / month
$699/ month for 2 button
AD Type
AN1
AN2
Super Banner
Button Banner
Pixel Dimensions
Max. Capacity
Banner Design Fee
(W x H)
(bytes)
760 x 90
30K
$100
230 x 480
15K
$120
Maximum rotation with 5 advertisers (all pages)
Each Amendment Fee
$100 / $50
$100 / $50
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
Property Section
F1
Super Banner
$1,100 / week
$3,900 / month
M2
Mega Banner
$880 / week
$3,190 / month
G1-G12
Property Main Page
Button
$499 / month
AD Type
F1
F2
Super Banner
Mega Banner
G112
Property Main Page Button
Pixel Dimensions
Max. Capacity
Banner Design Fee
(W x H)
(bytes)
760 x 90
30K
$100
230 x 480
40K
$120
120 x 60
20K
$50
No rotation (Appear on Property Main Page)
Each Amendment Fee
$100 / $50
$100 / $50
$100 / $50
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
Property Section
- Content Page_____
P1
Super Banner
$699 / week
$2,399 / month
P2
Mega Banner
$629 / week
$1,999 / month
P3
Content Button
$499 / month
Specified Position +$100
P4
Bottom Banner
$1,299 / month
AD Type
P1
P2
P3
P4
Pixel Dimensions
Max. Capacity
Banner Design Fee
(W x H)
(bytes)
Each Amendment Fee
Super Banner
760 x 90
30K
$100
$100 / $50
Mega Banner
230 x 480
40K
$120
$100 / $50
Content Button
120 x 60
20K
$50
$100 / $50
No rotation (Appear on all Property pages except Property Main Page)
Bottom Banner
590 x 70
30K
$100
$100 / $50
Maximum rotation with 2 advertisers (Appear on all Immigration pages except Immigration Main Page)
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
1) Definition of Flash ActionScript
設定 Flash ActionScript
a. All Flash Ad must use the variable named "clickTag" and set as "Expression".
請把 Flash 廣告的網址連結改為 "clickTag"，並設為 "Expression"。
b. All clicks must use window:"_blank" in order to launch a new browser.
Window 亦須設為 "_blank"，以便點擊廣告時在新視窗開啟網頁。
In the Flash creative insert the getURL action as following script 請參閱下圖設定：
(2) Fall back image 後備圖檔
All Flash creative must be accompanied by a standard GIF or JPEG file for use as fall back, in case that
user does not have Flash Player installed.
Flash 廣告需另附 GIF 或 JPEG 作後備，供沒有安裝 Flash Player 的用戶觀看。
TEL : (604) 231-8998
FAX : (604) 231-9882
www.mingpaovan.com
Terms and Conditions on On-line Advertising
1.
Ming Pao Newspapers (Canada) Ltd. (“the Publisher”) reserves the right to refuse placing any Advertisement (“Ad”) at its
discretion including but not limited to which the Publisher believes is or may be of an illegal or libelous nature or may be an
infringement of the proprietary or other rights of a third party or is otherwise unsuitable for placement on web.
2.
The Publisher further reserves the right to remove any Ad for any reason including but not limited to those set out in #1. In
which case the Publisher’s sole obligation shall be to so inform the Client (“Advertiser”) and the Publisher shall have no
liability whatsoever in respect thereof.
3.
Early termination of any insertion order is subject to full payment of the current package to the Publisher.
4.
Once the Advertiser’s booking is confirmed, they will be responsible to provide the visual/text to be used in the Ad, as well as
the URL to be linked; if the Advertiser does not have its own website, the Publisher will offer a free profile web page link to
the Publisher’s Website (www.mingpaovan.com) with a one-time production cost of $100, the content is to be provided by
the Advertiser. If the Advertiser needs to update the web page content, the Publisher will offer two (2) free updates service
every month based on the monthly package only; further amendment will be charged $50 each.
5.
The Ad Service Rates are subject to change without prior notice and to all applicable taxes. All prices are in gross and
Canadian dollars. All recognized advertising agencies will be entitled to a 15% Agency Commission.
6.
All Ad Banners are set with rotation policy except on specific positions as outlined in the rate sheet. As a consequence, all Ad
Banners of one location has same exposure times and same average exposure rate.
7.
Ad spaces are on a first-come-first-serve basis at the first place. The Advertiser has priority to renew its existing Ad positions
contract if there are other advertisers’ bids.
8.
If the Ad is postponed on Publisher’s Website due to the Advertiser’s fault, Ad contract is still effective and related fee and
payment will be applied to the Advertiser. If the Advertiser’s fault causes over one week delay, the Publisher reserves the
right to retract the Ad position and charge the Advertiser for consequent loss.
9.
If an Advertiser or Advertising Agency fails to submit material on time, the Publisher reserves the right to repeat a previous
advertisement of the correct size or run a house advertisement and Advertiser or Advertising Agency will be responsible for
full payment.
10. All advertisements are accepted and advertised on web entirely upon the representation that the Advertising Agency and
Advertiser are authorized to advertise the entire contents and subject matter thereof. In consideration of the web
advertisements, the Advertiser and Advertising Agency will indemnify and render the Publisher harmless from and against
any loss or expense arising out of such web advertisement, including, without limitation, those resulting from claims or suits for
libel, violation of right of privacy or right of publicity, plagiarism or copyright infringement. In consideration of the Publisher’s
reviewing for acceptance, or acceptance of, any web advertisement, the Advertising Agency and Advertiser agree not to
make promotional or merchandising reference to Ming Pao Daily News, in any way except with the expressed written
permission of the Publisher for each such use.
11. The Publisher shall not be liable to the Advertiser or Advertising Agency or any other persons for damages or loss resulting
directly or indirectly from the advertisement not being advertised on web by the Publisher, its agents, or servant including,
without limitations: failure to advertise on web, mistakes, omissions, delays, errors, or defects in colour whether or not such
damages or loss resulted from a breach of obligations or contract (whether or not such breach is considered to be
fundamental), or from negligent tortious or delictual conduct of the Publisher, its servants or agents, or any other act or
omissions which might give rise to any cause of action.
12. The Publisher reserves the right to reject or cancel any advertisement for any reason at any time.

ming pao newspapers (canada) ltd

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