Blog Media Kit (2).indd
Transcription
Blog Media Kit (2).indd
Cyril Huze Blog... All Things Custom Motorcycles MEDIA KIT Most Read Custom Motorcycle Blog In The World Written Daily By Custom Builder Cyril Huze • Insiders News • Custom Bikes Features • Parts Reviews • Tips, Tidbits, Perspectives Cyril Huze Blog... 168,503 One-Month Visits (September 08) Visitors Overview What Some Website Owners Don’t Want You To Know... Robot Visitors don’t read, click your ads or buy your products Web usage statistics are used as a tool for assessing a Website. But, few website owners and advertisers of the motorcycle industry understand website traffic. All website owners are offered free “website traffic programs” (like “Webalizer” or “Webtrends”) providing a bunch of over-inflated and unreliable traffic data. Why? Because these programs are unable to filter and distinguish human visits from web robot visits (also known as Web Wanderers,Crawlers or Spiders). Web Robots are computer programs from all over the world that traverse the web automatically all day long to help all search engines index sites content, spammers to scan for email addresses, and many other uses. These robots hit the servers, don’t load pages and are counted as visitors, which they are not. Beware of any website owners who give you statistics without telling you from where they come from and if the numbers given to you are real human visits. These traffic analytic tools state clearly their drawbacks to the website owners using them. Programs like “Webalizer” even states that “Their products are not designed to publicly report a site in comparison to other sites”. It is established that Robot Visits can represent up to 95% of a website traffic for small traffic websites because Robots Visits are not proportional to the traffic of a website. FOR THIS REASON, THE STATISTICS WE USE ARE THE ONES OF “GOOGLE ANALYTICS” AGGREGATING DATA FROM REAL VISITS. There are 2 main methods of tracking activity: cookie-based and IP + User Agent. 1- Cookie-based tracking relies on a browser setting the cookie. If cookies are disabled, cookie-based analytics programs (such as Google Analytics) will not count the visit. This would exclude, for example, hits from a robot or spider 2- IP + User Agent tracking typically uses log file analysis for its data. This will report much more higher numbers than reported by cookie-based tracking because of dynamically assigned IP addresses and spider and robot visits. IP + User Agent tracking free programs like Webtrends and Webaliser cannot give you the number of humans visiting a website. Cyril Huze Blog... 168,503 Visits Come From Major Motorcycling Countries Country Sources Traffic Sources: 67% From Major Search Engines 14% From Readers Favorites Folder 18% From Motorcycle Websites Incoming Links Sources 63% New Readers Readership Grows Every Month Through Acquisition Of New Readers New Versus Returning Visitors Cyril Huze Blog... Cyril Huze Blog has the lowest cost per useful contact of all online V-Twin Motorcycle Magazines For example: For a Banner 120 x 90 pixels, the cost per real visit is 0.28 cent ($475: 168,503 readers) In addition, this Blog is the only magazine written daily by a highly respected Custom Builder. All advertisers benefit from his expertise and professional credibility. Banners Size Premium Horizontal Banner Under Article 468 x 60 pixels Quaterly/Per Month: $2000 (under 1st post), $1800 (under 2nd post), $1600 (under 3rd post) All Advertising charged per quater in advance and is renewed automatically except cancelled 1 month prior of advertising contract anniversary. All Banners will link to the Advertiser Website. Design: Fixed Banner $120 Animated Banner $200 120 x 240 pixels Quaterly: $1,100/Month 120 x 120 pixels Quaterly: $750/Month 120 x 90 pixels Quaterly: $550/Month 120 x 60 pixels Quaterly: $450/Month Custom advertising and sponsorship programs are available. Contact: Pam Proctor at 831-902-0814 or email to: pamproctor@cyrilhuzeblog.com