Real Earnings. Real Success.

Europe & Britain
2015 Europe & Britain
I Issue 12
Top10
trips
Real Earnings. Real Success.
Clients expect more from a
vacation—more choice, more
immersive cultural exeriences,
more convenience. Trafalgar’s
2015 Europe & Britain program
delivers it all through 117 perfectlyplanned trips, while making your
job easier and more rewarding.
2015 brings all of the reliability and
creativity you have come to expect from
Trafalgar, but that’s not all. We are pleased
to introduce Hidden Journeys, a new
travel style adding to our diverse range of
trip options. And of course, all trips feature
our genuine Insider Experiences which
continue to deliver priceless moments.
With Early Payment Discounts, we provide
you a strong tool to help seal the deal by
offering big savings. Plus, historical data
shows that booking air early means even
more savings for your clients. And for you, it
means competitive commissions averaging
up to $1,168 per couple*, and increased
profits thanks to quicker repeat bookings.
With our knowledge, expertise and
experience, no other guided vacation
company delivers like Trafalgar.
Introducing Hidden Journeys
Discover the undiscovered
The newest addition to our extensive range of travel styles, Hidden Journeys,
features a range of 11 hand-crafted, guided vacations across Europe, Asia and
the Americas to less-visited destinations with smaller groups of up to 26 people.
This means more choice for your clients and more opportunity to increase your
commissions. Trip samples are inside, and all Europe Hidden Journeys can also be
found in the new 2015 Europe & Britain brochure.
1.
Best of Italy
2.
Britain & Ireland Highlights
3.
European Traveler
4.
Italy Belissimo
5.
Great Italian Cities
6.
Spanish Wonder
7.
Best of France
8.
Best of Greece
9.
Italian Glory
10. Contrasts of Italy
What else
is new?
Single Deals: New for
2015 are our Single
Deals, where selected
departures on 17 of our
Europe & Britain trips
include a 50% - 100%
discount on the standard
single supplement. See
individual itinerary pages
for details.
Prepaid Gratuities:
Making your client’s
journey even easier, now
they have the option to
prepay gratuities to their
Travel Director & Driver.
Updated trip styles:
We’ve streamlined the
way we talk about our
trip styles, learn more on
pages 10 – 11 of the new
2015 Europe & Britain
brochure.
Contact your District Sales Manager | 800-854-0103 | www.Trafalgar.com
Trafalgar is the Real Deal
THE
REAL
DEAL
What we say is what you
get, that’s what makes us
the real deal.
Real Insiders
We invest in best-in-class
Travel Directors with unique
Insider training, giving them
the platform to deliver local
stories, Hidden Treasures
and unbeatable service to
your clients.
interaction with locals so we’ve
responded by re-organizing
Insider Experiences with a new
set called Local Specialists
that do just this.
Our Insider Experiences are
proving more successful
than ever with Be My Guest
continuing to receive
amazing feedback. In fact,
our consumer research
tells us clients want more
Trafalgar chooses well located
accommodation... a great balance of
inclusions to free time and meals that reflect
the local cultures.
Kylie F., Travel Agent Partner
More Choice
To meet the needs of clients
who demand choice, we have
a suite of 10 trip types covering
44 countries in Europe. With
different inclusions these
styles offer clients a variety
of ways to experience a
destination. And each trip
gives your clients free time, or
they can choose from a range
of Optional Experiences.
High Quality
Our accommodations have a
99% guest satisfaction rating,
and over 80% say our hotels
are ‘excellent’ or ‘very good’.
We also take care of check-in,
tips and porterage, and always
include VIP entry at selected
sights so guests can bypass
lines. You can read online
reviews on trafalgar.com and
find out what guests think
on Trip Advisor, Facebook or
Twitter.
Our partnership brings:
• Superb commission
• More definite departures
than anyone else
• A new website that helps
close sales
• A range of significant
discounts
• Happy clients who
book again
See the 2015 Europe & Britain brochure for all new trips.
New trips
Hidden Journeys
Country Explorer
Secrets of Italy
8 days from $2,295^
Enchanting Emerald Isle
9 days from $1,650^
Introducing one of our new range of Hidden
Journeys, for smaller, more intimate groups.
Discover the true taste of Italy, from art
and landscapes, to a traditional meal in
Signor’s Telli’s restaurant on Lake Maggiore.
Old-world Ireland comes to life as you travel
around the country, from hearing the ‘upstairs,
downstairs’ story of Strokestown Park to
tasting fresh-baked scones at a traditional
Irish Farm.
Hidden Journeys
Secrets of Turkey including
Turquoise Coast
16 days from $3,095^
Explore this vibrant country by road and
by sea, with moments like discovering the
home of the Whirling Dervishes, a unique
spiritual Order.
Contact your District Sales Manager | 800-854-0103 | www.Trafalgar.com
Groups
Groups sales made easier with our Flexible Points Plan
• We’re the only guided supplier making it easy for you to
choose the right benefits for your groups of 10 or more
• Groups of 5 – 9 guests save up to 5% per person
(conditions apply)
• Our turn-key marketing makes it easy
• And you earn average group commissions upwards of $5,843°
For both our joint Trafalgar & Brendan Groups Department, call 800-626-6603 or email our
specialists: Trafalgar: groupsales@trafalgartours.com | Brendan: groupleads@brendanvacations.com
Quick facts
We give your clients a choice of ways to
explore Europe—all with our Insider touches.
117 Itineraries in our Europe & Britain brochure
14 New Itineraries (samples below)
722 Insider Experiences
Discounts
Early Payment Discounts
Close with the best deal of the season—
our 10% Early Payment Discount. Book
and pay by Dec. 18 to save clients up to
$1,676 per couple.†
Past Guest Discount
Clients who traveled with us or one of our
Travel Corporation sister brands within the
past 5 years, save an extra 5%—that’s up
to $838 per couple more!‡
Book clients early for the
best land savings and
historically lower airfares!
Who to sell to?
Special events
Your clients’ trips could feature:
The Royal Edinburgh Military Tattoo
August 7 – 29, 2015
In the grounds of famous Edinburgh Castle,
your clients get included tickets to the
spectacular Tattoo with marching bands,
military units and lively Scottish song and dance.
Keukenhof, The Netherlands
March 20 – May 17, 2015
Experience an explosion of color and scents
as over 7 million plants blossom in the world’s
second largest flower garden.
ANZAC Day, Gallipoli, Turkey
April 25, 2015
Edinburgh Military Tattoo
Regional Explorer
Commemorate the 100th anniversary of
the Gallipoli campaign and honor the brave
servicemen of World War I.
Guided Vacation Travelers:
Trafalgar offers more choice,
more inclusions, and more
definite departures than our
closest competitor.
Previous Trafalgar Travelers:
1 in 4 guests travel again within 3
years. Don’t miss the opportunity
to re-book, especially with our
new Hidden Journeys offerings.
Families: Multi-generation
travel continues to be on the rise
and our Family Experiences offer
the perfect hassle-free option.
Cruise Lovers: Over 70% of
Trafalgar guests have taken a
cruise; sell your cruise clients a
more in-depth view with an At
Leisure or Hidden Journeys trip.
Country Explorer
Hidden Journeys
Madrid to Rome
14 days from $3,265^
Iconic Ireland & Ashford Castle
11 days from $2,635^
Secrets of Switzerland
9 days from $3,325^
On our only trip uniting Spain, France and
Italy, spend time in classic favorites like
Madrid, Barcelona, Florence, Rome and the
French Riviera, and discover new spots like
Zaragoza and Jean les Pins.
This leisurely trip into Ireland gives you time
to enjoy stunning spots like Powerscourt
Gardens, the fishing port of Kinsale, Killarney
National Park—and an overnight stay in
unparalleled Ashford Castle.
Taking back roads to explore the scenic
side of Switzerland, travel through pictureperfect countryside to discover off-route
places like the Emmental region and the
walled town of Murten.
Contact your District Sales Manager | 800-854-0103 | www.Trafalgar.com
Agent resources
NEW website
& videos!
Attend our launch webinar
for a chance to win a trip**
Hear what’s new directly from
our Europe Product Director.
Plus, we’ll give away a trip!**
Date:
Your online toolkit
Travel Talk Consumer Events
Save time and money with tips
and customizable tools:
• Flyers and posters
Co-hosting is made easy
with turn-key marketing and
event planning, for up to 38%
conversions:
• Web banners and
social media content
• Inspire your clients to travel
Wednesday, October 15
• HTML Emails
• Offer best-in-market discounts
Time:
See “Toolkits” on the agent
section of Trafalgar.com,
plus contact your District
Sales Manager for co-op
opportunities and training.
• Close sales on the night with
exclusive show savings
10:00 am PDT / 1:00 pm EDT
Register:
Trafalgar.com/LaunchWebinar
Hurry—lock in popular event
dates with your District Sales
Manager.
90% of consumers
believe third party
online reviews. Our
new website is full
of videos, comments
and quotes from our
guests, to prove the
genuine depth of our
product and help you
close the sale.
To see BMG dining
experiences and our
Travel Directors in
action, go to: http://
www.youtube.com/
trafalgarweb
If there’s a kilt…
For 2015 travel, Brendan Vacations is returning to its Celtic roots:
• Now selling Ireland & Scotland
exclusively, with a comprehensive
offering of Guided (also in the Trafalgar
brochure), Chauffer Driven, Locally
Hosted and Self-Drive Vacations
• Each itinerary is hand-crafted by
our Dublin team, led by Managing
Director of 30 years, Catherine
Reilly, who personally selected each
accommodation
• Our brand partnership with Trafalgar
means you have ONE team, including your
District Sales Manager, providing you more
support and combined sales goals
• Sales and marketing are made even
easier with our new brochure and
website reflecting our brand refresh
Just Remember:
For anything Ireland & Scotland, sell
Brendan. For all other worldwide guided,
sell Trafalgar.
Attend our launch webinar with Catherine Reilly on Wednesday, Oct. 8
@ 10:00 am PDT. Register at BrendanVacations.com/LaunchWebinar
www.BrendanVacations.com - 800-421-8446
Peak Bookings for Holiday Travel Happen NOW
October sees peak bookings for our Europe holiday travel. With more year-round offerings than our competitors,
Trafalgar’s 33 Autumn, Winter & Spring Europe vacations offer your clients significant savings versus peak summer
travel, the must-see sights with fewer crowds, plus special holiday events and itineraries. Every Christmas and New Year
departure includes a special celebration. Don’t miss your share of commissions on travelers taking advantage of holiday
vacation time.
*$1,168 per couple based on average agency commission for Best of Italy departing 9/28/15. Commission will vary and is based on itinerary, departure date, agency level, etc. °$5,843 average group
commission was calculated based on average commission level for 10 full-paying guests on Trafalgar’s Best of Italy, departing 9/28/15. Commissions paid on air are 0%. †Save up to $1,676 per couple
with 10% Early Payment Discount (EPD) (land only) on new 2015 Europe & Britain vacations when booked and paid in full by 12/18/14. Sample savings based on European Supreme departing 8/10/15.
Savings vary by itinerary, are not valid on all vacations/departure dates and are subject to availability. Not valid with other promotional offers; may be combined with most brochure discounts. Offers may
be withdrawn at any time without notice. ‡Save 5% (land only) with Frequent Traveler Discount (FTD) when booked within five years of last Trafalgar (or The Travel Corporation sister company) vacation.
Sample savings of $838 per couple based on European Supreme departing 8/10/15. ^Prices are per person, land only, based on double occupancy, vary by departure date and are subject to availability.
**Webinar prize will be a trip for 2 from Trafalgar’s Hidden Journeys collection, land only; must be present on live webinar (10/15/14) to qualify. Other conditions apply to all offers. CST#2077132-20
Contact your District Sales Manager | 800-854-0103 | www.Trafalgar.com