Brochure

Improve your online
editorial with content from
The Economist Group
Your premier source for world business
and current affairs analysis
A syndication opportunity
Are you missing out on an opportunity to use
our award winning articles, commentaries
and charts on your website?
Do you syndicate content from The Economist
Group in print but not online?
Could your website benefit from the range of
audio and video products The Economist has
to offer?
If the answer to any of these questions is
‘yes’, you need to talk to us.
W
e can create a bespoke package of content from The Economist Group that
will enhance the appeal of your online platform and have an immediate
impact among your readers and users.
The Economist is your premier source for world business and current affairs analysis.
Every month The Economist online attracts high levels of traffic.
27 million page views
4 million unique visitors
Source: IBM SurfAid, Monthly Average, Oct 2009.
UK
9%
North America
48%
The global perspective of Economist.com appeals to a
worldwide audience.
Continental Europe
18%
Asia Pacific
19%
Latin America
4%
Middle East/Africa
2%
Content from The Economist will enrich your website, extending its impact and
increasing online traffic.
Our award-winning content will boost traffic to
your website and increase online revenue.
Available content:
News
• Articles and commentary from The Economist, including business and
international headlines.
• Updates and analysis on the leading new stories.
Spotlight on Countries/Regions
• Regional or country economic reports, analysis and forecasts. Our bespoke
packages enable you to select country specific content.
• Detailed information for 60 countries. Economic data, political information and
forecasts as well as listings for country-specific content.
Data/Charts
• The Big Mac index – a new insight into purchasing power. Expert opinion and
unique insights give an alternative way of looking at statistics that will inform and
delight your readers.
Audio/Video
• Tea with The Economist – in-depth interviews with people who are experts in their
chosen field. For example, recent interviews include Bill George, a Goldman Sachs
Board member, speaking about the financial crisis on Wall street and Tim Berners-Lee,
the inventor of the World Wide Web.
• Special report shorts and videographics present a more interesting way of looking
at data in an online environment.
Debate
• Allow your readers to follow and engage in our lively online debating forums by
translating Economist debates.
The World In...
• Articles, charts and illustrations from The World In..., The Economist’s annual
forecast of the events and trends that will shape the year ahead.
ViewsWire
• Daily economic, political and market developments in 203 countries.
What we can offer:
• Award winning business content and political commentary
from The Economist Group.
• Downloadable articles and special reports that will deliver
additional revenue streams.
• Archive material available via your site for an agreed period.
• Bespoke content delivered daily or weekly.
For further information: Tel: +44(0)207 576 8148. Email: digitalrights@economist.com
To hear more about syndication
opportunities and how we can improve
your online platforms, contact us at:
Rights and Syndication
26 Red Lion Square, London WC1R 4HQ
Tel + 44 (0) 207 576 8148
Email: digitalrights@economist.com