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INVESTOR RELATIONS Grupo LALA, S.A.B. de C.V. WHOLESOMELY » LALA June, 2015 Add a glass of LALA to your day » Contents 3 Investment Highlights 23 Consumption and Dairy Outlook 36 Strong Financial Position 4 About Us 24 Growth Potential 37 LALA B Overview 5 Who We Are 26 Americas Dairy Market 38 Disclaimer 6 The largest Healthy Food Company in Mexico 27 Megabrands 39 Apendix 29 Mexico Top Five Consumer Brands 40 Shareholders Structure 30 Sustainable Growth Strategy 41 Our Suppliers 31 Our Projects 42 Our Distribution Fleet 32 Key Financial Information 43 Our Production Facilities 33Financial Highlights 44 Our Team 34 Sustainable Growth 45 Our R&D Center 35 Key Financial Statistics 46 Contact Information 8 Our Presence 9 Our History 11 Our Products 19 LALA 2014 20 Capital Expenditures 21 Acquisitions 22 Innovation 2 INVESTMENT HIGHLIGHTS » Scale and Leadership in Branded Healthy Foods » Second Most Recognized Consumer Brand in Mexico » Two Megabrands » Refrigerated Distribution Network » Innovation and Value Added Products » Sustainable Growth Strategy 3 1 » ABOUT US 4 » WHO WE ARE LALA is the Mexican Company focused in the healthy and nutritious food industry with over 65 years of experience in the production, innovation and marketing of milk and dairy products under the highest quality standards. LALA operates 18 production plants and 165 distribution centers in Mexico and Central America, and is supported by more than 32,500 employees. LALA operates one of the largest chilled distribution networks in the region, with a aproximately of 6,500 delivery routes. Our product portfolio includes over 600 SKUs under 25 brands, which are available at more than 500,000 points-of-sale. Mission: “Nourishing lifetimes” Vision: "Be a leading food company, considered as the best option for consumers, customers, employees and shareholders" 5 » THE LARGEST HEALTHY FOOD COMPANY IN MEXICO More than Over More than 600 25 32,500 SKU’s brands employees SALES BY TRADE CHANNEL* SALES BY SEGMENT* Beverages & Others 5.5% Other Dairy Products 30.0% Modern Trade 51.0 % Traditional Trade 49.0% *Last Twelve Months as of June 2015. 6 US$3,161mm(1) Milk 64.5% 1. As of 2nd. Quarter 2015, assuming an average FX rate of 15.31 MXN/USD » THE LARGEST HEALTHY FOOD COMPANY IN MEXICO 18 Over More than 500,000 6,500 Production Plants Points of Sale Delivery Routes 165 Distribution Centers PRODUCTION AND DISTRIBUTION LALA IN FIGURES LTM (JUNE, 2015) LALA has the largest chillied distribution network in Mexico. » US $3,161 MM Net Revenues1 » US $401 MM EBITDA1 » US $223 MM Net Income1 1. As of 2nd. Quarter 2015, assuming an average FX rate of 15.31 MXN/USD 7 » OUR PRESENCE Presence in 6 countries Mexico, Guatemala, Honduras, El Salvador, Nicaragua and Costa Rica 18 Productions Plants 165 Distributions Centers + 500,000 Points of Sale + 32,500 Employees + 8,700 units for distribution + 6,500 Distribution Routes The key factors that have kept us on a path of sustained growth for more than six decades includes the proven experience, effort and commitment of our people as well as the prestige and brand recognition that we have built over time, which has lead consumers to trust in us and our products. 8 » OUR HISTORY 1949 1950 1960 1970 1980 Torreon Milk Producers’ Credit Union (Unión de Crédito de Productores de Leche de Torreón) established. Construction of our first pasteurized milk plant, in La Laguna, Torreón. LALA switches from glass to carton containers. The Company continues its expansion throughout Mexico. Construction of the carton containers plant, adquisition of the Acapulco Pasteurized Facility and fusion with Nazas Pasteurized Factory. Expansion to other dairy categories, also the introduction of ultra-high temperature (UHT) process to produce products with an extended shelf life. 9 » OUR HISTORY 1990 Corporate and identity rebranding, including a new logo, image, advertising theme and marketing strategy. LALA also begins manufacturing plastic containers. 10 2000 Adquisition of Nutrileche and other regional brands. Expansion into Central America with also introducing new product caterories. 2010 2013 Continued of product and brand portfolio expansion, consolidating our leadership position in the dairy market. Grupo LALA established its Center for R&D On October 16, 2013, LALA raised 14,055 million pesos through its Initial Public Offering in the Mexican Stock Exchange. The IPO offering price was $27.50 pesos per share. 2014 Eskimo Acquisition; Company that operates in the icecream and dairy industry, with presence in Nicaragua, Honduras, Costa Rica and El Salvador. 2015 For over 65 years, in Grupo LALA we have overcome many challenges and have had to adapt to existing market conditions.. LALA new company logo. 2 » OUR PRODUCTS 11 » MILK The images represents a few of the main products for each category. 12 » CHEESE The images represents a few of the main products for each category. 13 » YOGHURTS The images represents a few of the main products for each category. 14 » JUICE AND FLAVORED BEVERAGES The images represents a few of the main products for each category. 15 » DESSERTS The images represents a few of the main products for each category. 16 » CREAM & SPREADS The images represents a few of the main products for each category. 17 » FROZEN The images represents a few of the main products for each category. 18 3 » LALA 2014 Our Plant in Nicaragua 19 » CAPITAL EXPENDITURES In 2014: » 70% of total capex was used to fund growth and profitability projects. » More than 1.0 billion pesos spent on reconfiguring production assets. » 1.2 billion pesos invested in LALA’s distribution network. » A 20% increase in installed refrigeration capacity at points-of-sale. 20 » ACQUISITIONS » BRAND: ESKIMO » CATEGORIES: ICE CREAM, MILK AND DAIRY » FOOTPRINT: NICARAGUA, HONDURAS, EL SALVADOR AND COSTA RICA. Eskimo, S.A. is a Nicaraguan food company with more than 72 years in operation. Its main product categories include: ice cream, milk, yogurt and beverages. In Nicaragua, the Company’s primary market, the Eskimo brand is synonymous with ice cream. It’s distribution network reaches over 15,000 points-of-sale. 21 AVAILABLE IN +15,000 POINTS-OF-SALE » INNOVATION We leverage our knowledge of consumer preferences to incorporate new products and categories into our portfolio. Some of the most important product launches in 2014 and 2015: 22 4 » COMSUMPTION & DAIRY OUTLOOK 23 » GROWTH POTENTIAL GROWING MIDDLE CLASS1 ATTRACTIVE POPULATION PYRAMID… MALE 5% 4% 3% Population (%) 2% 1% 100+ 95–99 90–94 85–89 80–84 75–79 70–74 65–69 60–64 55–59 50–54 45–49 40–44 35–39 30–34 25–29 20–24 15–19 10–14 5–9 0–4 0% 0% Age group FEMALE Denotes middle class D/E Over 60% of total population is below 30 years old D+ C+ AB 8.0% 7.0% 14.0% 17.0% Middle class 17.0% +69.0mm people 30.0% 35.0% 25.0% 1% 2% 3% 4% Population (%) 5% 26.0% 20.0% 2010 2025E Source: EIU, INEGI, AMAI, CONEVAL, Banco de Mexico, Euromonitor, Economist, Bain Analysis, UN World population prospects; 1) Classes are defined by the following monthly family income: AB>MX$98,500,C+ MX$40,600-$98,499, C MX$13,500–40,599, D+ MX$7,880–$13,499, D MX$3,130-$7,879 and E <MX$3,129 24 C » GROWTH POTENTIAL MILK CONSUMPTION (lts per capita) 273 257 CHEESE CONSUMPTION (kg per capita) Latam avg. 129.0 198 194 139 138 125 23.7 121 Latam avg. 5.4 14.5 13.9 53 Western Europe 18.6 11.9 63.3 7.3 22.2 6.6 5.0 Source: BMI Food & Drink Report 2013; Note: Milk consumption per capita avg. considers Argentina, Brazil, Chile, Colombia, Peru and Mexico; Yoghurt consumption Latam avg. considers Peru, Chile , Mexico and Argentina; Cheese consumption Latam avg. considers Peru, Chile, Mexico and Brazil ; Fruit/vegetable juice consumption Latam avg. considers Peru, Brazil and Mexico 25 2.2 0.7 FRUIT/VEGETABLE JUICE CONSUMPTION (lts per capita) Latam avg. 10.6 19.0 4.7 Eastern Europe YOGHURT CONSUMPTION (kg per capita) 26.9 12.3 Latam avg. 5.7 7.8 5.9 3.3 » AMERICAS DAIRY MARKET Total Americas Dairy Market Value is ~US$160 billion 1% 2% 2% » World Dairy Market value is ~US$550 billion, the Americas represent 1/3rd of the value. » The USA and Brazil represents 70% of total Americas Dairy Market. » Americas Dairy Market it´s proyected to grow by ~US16 billion in next 5 years. USA 2% Brazil 3% 3% Mexico 8% Canada 46% 9% Central America (1) Colombia Argentina 24% Chile Peru (1) Central America includes: Costa Rica, Dominican Republic, Guatemala, Nicaragua and other Central America / Caribean countries. (2) Others includes: Ecuador, Bolivia, Uruguay, Venezuela and other South America Countries. Source: Euromonitor, Company information. 26 Others(2) 5 » MEGABRANDS 27 » THE LARGEST HEALTHY FOOD COMPANY IN MEXICO 2 MEGA BRANDS Classified among Mexico´s top five consumer brands. 28 » MEXICO TOP FIVE CONSUMER Source: Kantar Worldpanel 2015 1. Penetration based on number of households that purchase a brand; 2. Frecuency of purchase (# of times per year) 29 BRANDS 99% 85 98% 39 99% 37 75% 27 89% 20 6 » SUSTAINABLE GROWTH STRATEGY 30 » OUR PROJECTS We believe that by adding some of these categories into our business model, we achieve: » Operation Leverage » Economies of Scale » Efficiencies & Strategies » Higher Profitability » Leadership 31 7 » KEY FINANCIAL INFORMATION 32 » FINANCIAL HIGHLIGHTS Income Statement(1) Growth 2014 % Net Sales Gross Profit Operating Income 4.3% 4.9% 6.1% $ 44,993 16,312 4,470 100.0% 36.3% 9.9% EBITDA(2) Net Income 3.6% 10.4% 5,471 3,116 12.2% 6.9% Financial Position(1) Growth 2014 Total Assets Cash Total Liabilities Shareholders Equity 13.9% (36.0)% 9.0% 15.3% $ 29,983 7,184 6,677 23,306 1. Company Data, in Mexican Pesos. 2. EBITDA=Earnings Before Interest, Taxes, Depreciation and Amortization 33 (2014 Full Year) 2013 $26,333 8,463 6,128 20,204 2013 % $ 43,156 100.0% 15,548 36.0% 4,213 9.8% 5,279 2,821 12.2% 6.5% » SUSTAINABLE GROWTH NET SALES EBITDA (MXNbn) (MXNbn) 5.5 45.0 2.7 20.9 2005 2014 Source: Company Data Note: Prior to 2011, financials are under Mexican FRS; By 2011 financials are under IFRS. This may affect comparability 34 2005 2014 » KEY FINANCIAL STATISTICS 100.0% NET SALES EBITDA NET INCOME (MXN$mm) (MXN$mm) (MXN$mm) Margin Margin Margin 100.0% 100.0% 100.0% 11.8% 12.2% 12.2% 4,764 5,279 5,471 6,141 2012 2013 2014 LTM 2Q-15 48,400 40,345 2012 43,156 2013 44,993 2014 Margin 100.0% 100.0% LTM 2Q-15 Margin 12.2% 11,847 1,339 14.1% 2,308 2012 6.5% 6.9% 7.1% 2,821 3,116 3,420 2013 2014 LTM 2Q-15 Margin 7.7% 8.4% 999 843 2Q-15 Source: Company Information 35 5.7% 1,672 10,973 2Q-14 12.7% 2Q-14 2Q-15 2Q-14 2Q-15 » STRONG FINANCIAL POSITION $8,862 CAPITAL STRUCTURE 2Q-14 2Q-15 Net debt / EBITDA (1.6)x (1.3)x EBITDA / Interest paid 59.4x 542.3x 2Q-14 2Q´15 $1.39 $1.37 $7,914 $96 $66 2Q-14 EARNINGS PER SHARE 2Q-15 STOCKHOLDERS EQUITY Total Debt (MXN$mm) Cash (MXN$mm) Source: Company Information Ratios are calculated in local currency 36 21,837 mdp 23,982 mdp » LALA B OVERVIEW STOCK INFO JULY 17th, 2015 $35.86 Stock Price AVERAGE DAILY LIQUIDITY 2015 US $3.7mm 2,474.4 mm Share Outstanding 21.4% Free Float 12.7x EV/EBITDA 30 36.00 35.00 34.00 33.00 32.00 31.00 30.00 29.00 28.00 27.00 26.00 EV/EBITDA 26.0x 23.2x 23.3x 25 20 Avg. 17.2x 15.7x 15 10 15-10-13 31-10-13 16-11-13 02-12-13 18-12-13 03-01-14 19-01-14 04-02-14 20-02-14 08-03-14 24-03-14 09-04-14 25-04-14 11-05-14 27-05-14 12-06-14 28-06-14 14-07-14 30-07-14 15-08-14 31-08-14 16-09-14 02-10-14 18-10-14 03-11-14 19-11-14 05-12-14 21-12-14 06-01-15 22-01-15 07-02-15 23-02-15 11-03-15 27-03-15 12-04-15 28-04-15 14-05-15 30-05-15 15-06-15 01-07-15 17-07-15 5 Source: Company Information, Bolsa Mexicana de Valores, Analyst Research. 37 0 12.3x 11.9x 8.0x » DISCLAIMER This material does not constitute an offering document. This material was prepared solely for informational purposes and is not to be construed as a solicitation or an offer to buy or sell any securities. Any offering of securities will be made solely by means of an offering memorandum, which will contain detailed information about the company and its business and financial results, as well as its financial statements. Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the U.S. Securities Act of 1933, as amended. This presentation includes forward-looking statements or statements about events or circumstances which have not yet occurred. We have based these forward-looking statements largely on our current beliefs and expectations about future events and financial trends affecting our businesses and our future financial performance. These forward-looking statements are subject to risk, uncertainties and assumptions, including, among other things, general economic, political and business conditions, both in Mexico and in Latin America as a whole. The words “believes”, “may”, “will”, “estimates”, “continues”, “anticipates”, “intends”, “expects”, and similar words are intended to identify forward-looking statements. We undertake no obligations to update or revise any forward-looking statements because of new information, future events or other factors. In light of these risks and uncertainties, the forward-looking events and circumstances discussed in this presentation might not occur. Therefore, our actual results could differ substantially from those anticipated in our forward-looking statements. No representation or warranty, either express or implied, is provided in relation to the accuracy, completeness or reliability of the information contained herein. It should not be regarded by recipients as a substitute for the exercise of their own judgment. We and our affiliates, agents, directors, employees and advisors accept no liability whatsoever for any loss or damage of any kind arising out of the use of all or any part of this material. This material does not give and should not be treated as giving investment advice. You should consult with your own legal, regulatory, tax, business, investment, financial and accounting advisers to the extent that you deem it necessary, and make your own investment, hedging and trading decision based upon your own judgment and advice from such advisers as you deem necessary and not upon any information in this material. 38 8 » APENDIX 39 » SHAREHOLDERS STRUCTURE 2,474,432,111 shares Float [21.4%] Others [0.6%] OWNERSHIP STRUCTURE Underwriting [23.0%] 40 Control Trust [55.0%] » OUR SUPPLIERS 41 » OUR DISTRIBUTION 42 FLEET » OUR PRODUCTION FACILITIES 43 » OUR TEAM 44 » OUR R&D CENTER 45 CONTACT INFORMATION Investor Relations Enrique González +52 (55) 9177 5928 investor.relations@grupolala.com Stock Information LALA B Series shares have been listed on the Bolsa Mexicana de Valores (BMV) since October 16, 2013 under the ticker symbol “LALA B”. 46 Forward-looking statements This document contains certain assumptions, projections and forward-looking statements regarding the Company’s financial situation, operative results and information, Grupo LALA’s business and that of its subsidiaries as well as with regards to the Company’s related plans and objectives. This executive summery does not constitute a public securities offering on behalf of LALA and is intended to be used for informational purposes only. For more information: www.grupolala.com http://www.grupolala.com/en1_Inversionistas?id=1