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Grupo LALA, S.A.B. de C.V. NON-DEAL ROADSHOW PRESENTATION June, 2016 1 1949 1980 1990 2000 2010 2015 ABOUT US 3 WHO WE ARE LALA is a Mexican Company focused in the healthy and nutritious food industry with over 65 years of experience in the production, innovation and marketing of milk and dairy products under the highest quality standards. LALA operates 22 production plants and 166 distribution centers in Mexico and Central America, and is supported by more than 33,000 employees. LALA operates one of the largest chilled distribution networks in the region, with 6,500+ delivery routes. Our product portfolio includes over 600 SKUs under 30+ brands, which are available at more than 550,000 points-of-sale. 4 MISSION “Nourishing your life is our passion” VISION “To be the favorite dairy company in the Americas” OUR FOOTPRINT Mexico United States Guatemala Honduras El Salvador Nicaragua Costa Rica 5 OUR PRODUCTS 6 MILK 7 Milk: Pasteurized, UHT and functional milks, pasteurized and UHT dairy-based beverages, and powdered milk. OTHER DAIRY PRODUCTS 8 Other Dairy Products: Cream, butter, cream-based spreads, yoghurt, cheese, ice cream and desserts. BEVERAGES AND OTHERS 9 Beverages and Others: Beverages, juices, cold cuts and other income. COMSUMPTION & DAIRY OUTLOOK “Investing today to capture Mexico´s future growth opportunities” CONSUMER OUTLOOK Today’s market trends and consumption are moving towards foods and beverages categories that have functional benefits. More than half the consumers across all generations are willing to pay a premium for products that provide health benefits. The reinvention of dairy as a completely natural food plays an important role in this consumer trend. Creating new products that appeal to the health trend is not enough—marketing, processing technology and convenience are important factors to be consider. 11 AMERICAS DAIRY MARKET TOTAL AMERICAS DAIRY MARKET VALUE IS ~US$160 BILLION 24% Brazil 46% World Dairy Market value is ~US$550 billion. The U.S., Mexico and Central America represents 58.0% of total Americas Dairy Market. Americas Dairy Market it´s projected to grow by ~US$16 billion in next 5 years. 9% USA México 8% 3% Central America 2% Others 1% Peru 3% Colombia 2% Chile Brazil 12 Canada 2% Argentina México (1) Central America includes: Costa Rica, Dominican Republic, Guatemala, Nicaragua and other Central America / Caribean countries. (2) Others includes: Ecuador, Bolivia, Uruguay, Venezuela and other South America Countries. Source: Euromonitor, Company information. LALA 2016 STRATEGIC PRIORITIES “Sustainable Growth Strategy” 13 ACCELERATING ORGANIC GROWTH IN MEXICO On-trend products and packing innovation 14 New marketing campaign World-Class go-to market execution ON-TREND PRODUCTS AND PACKING INNOVATION LALA 100 • Aseptic • Non-lactose • More protein and calcium • PET material packing 15 ON-TREND PRODUCTS AND PACKING INNOVATION CHEESE • New resealable technology • Shredded and slice presentation • Non-lactose 16 ON-TREND PRODUCTS AND PACKING INNOVATION LALA SEMILLAS • Super food seeds • Low sugar and fat content 17 ON-TREND PRODUCTS AND PACKING INNOVATION NUTRI LECHE • Top-five consumer brand in Mexico • Annual sales above US$1 billion • Nutri umbrella brand to increase product offer among low-incomes classes 18 MEXICO TOP FIVE CONSUMER BRANDS PLACE 19 BRAND PENETRATION FREQUENCY 99% 85 98% 39 99% 37 75% 27 89% 20 Source: Kantar Worldpanel 2015 1. Penetration based on number of households that purchase a brand; 2. Frecuency of purchase (# of times per year) The Largest Healthy Food Company in Mexico Classified among Mexico´s top five consumer brands. NEW MARKETING CAMPAIGN NATIONAL TV ADVERTISING 20 DEVOLOPING INTERNAL CAPABILITIES STRATEGIC PROCUREMENT ARIBA Software implementation SALES & OPERATIONAL PLANNING Improve Customer Service SHARED SERVICE STRUCTURE Structure and location 21 EXPAND & CONSOLIDATE CENTRAL AMERICA OPERATIONS Production Plant San Benito, Nicaragua 22 M&A AND ALLIANCES LALA OPERATES IN 7 COUNTRIES OPPORTUNITIES REGION The Americas MARKET Dairy & Dairy alternatives ADDING Infrastructure, brands, value- added categories and talent. Our Strategy Follows a Disciplined Process 23 LALA U.S. OPERATION “Building brands to grow the business” 24 U.S. PRODUCTION FACILITIES SINTON, COLORADO FLORESVILLE, TEXAS OMAHA, NEBRASKA • ESL Milk • Cultured • ESL Milk 25 • Drinkable Yoghurt • Spoonble Yoghurt • Sour Cream U.S. BRANDED PORTFOLIO Products reach fastest growing segment – Millennials • Convenience • Portability • Health Conscious • Taste Innovation 26 U.S. BRANDED PORTFOLIO Natural Milk Higher Protein Higher Calcium Simple Ingredients Richer, Creamier Texture Jersey Cows less than 10% of milk supply “Right Time for Promised Land National Expansion” 27 U.S. BRANDED PORTFOLIO Mainstream on-the-go “Smoothie in a bottle” brand with healthy halo of yoghurt Established brand equity with positioning that suggests yoghurt blends of fruits and vegetables to meet high health trends 28 Rich, creamy taste and superior texture 100% fat free More protein and calcium U.S. NATIONAL EXPANSIONS ON TRACK LALA DRINKABLE YOGHURT Sept. 2015 ACV: 25.0% Sept. 2016 ACV: 71.0% PROMISED LAND Sept. 2015 ACV: 23.0% 15,364 STORES Presence in Big Retailers with Exposure National Wide 29 Sept. 2016 ACV: 58.0% 12,551 STORES 360° MARKETING SUPPORT Social Media Digital Television Website Public Relations Mobile 30 Sampling Shopper Marketing OPPORTUNITIES IN U.S. WITH HISPANIC CONSUMERS Hispanics Represent Majority of Future Population Growth Over 55 million Hispanics in the U.S. today Growth rate is 3X the U.S. rate 18% of U.S. population and over 50% of the growth by 2020 Hispanic Households Have Higher Spending Power Larger family size = higher household spending 1 in every 6 individuals; 1 in every 4 children 10 years younger than general U.S. population entering prime earning years $1.3 Trillion in spending power in 2015 Substantial Opportunities Opportunities to gain share of Hispanic sales by partnering with key retailers focused on this segment Brands and categories can grow via enhanced alignment with Hispanic consumers 31 Source: US Census Bureau, Pew Hispanic Center, Selig Center for Economic growth. U.S. MANAGEMENT - TALENT Jim Richard Chief Commercial Officer 35+ Years Toby Purdy Chief Marketing Officer 25+ Years George Lorenz Vice President, Supply Chain 20+ Years 32 TRANSACTION KEY DATA SUMMARY CONSIDERATIONS The U.S. branded business, manufactures and distributes leading products in value-added categories with brands like LALA and Frusion and premium milk with leading brands like Promised Land and Skim Plus. Grupo LALA has entered into an agreement to acquire from Laguna Dairy S. de R.L. de C.V. certain assets related to Laguna´s branded business in the U.S. as there are significant compatibilities between both companies in terms of products, profitability and R&D, which could help the Company bring significant synergies in the mid-term. The Branded Business would add sales of ~US$200mm to Grupo LALA and would increase its geographic penetration to more markets, in high growth categories. Furthermore, based on current dynamics, there is significant synergy potential to target the US Hispanic market, one of LALA’s main objectives. 33 TRANSACTION KEY DATA Value Transaction: US$246 Million Estimated Sales 2016: ~US$200 Million Value-Added Dairy Companies Mean: FV/Sales = 2.3.x CAPEX INVESTMENTS 2016 A total investment of +3,000mm MXN CHEESE PRODUCTION CAPACITY Investment: +1,000mm MXN Delivery: Q1-2017 Location: Complejo Laguna, Torreon, Mexico Increasing cheese production capacity and new packing technology 35 * All figures and dates are according to Company´s estimations. WHITE BASE CAPACITY (YOGHURT) Investment: +250mm MXN Delivery: Q4-2016 Location: Complejo Irapuato, Irapuato, Mexico Increase of production capacity and new topping technology 36 * All figures and dates are according to Company´s estimations. WATER TREATMENT PLANT Investment: +100mm MXN Delivery: Q3-2016 Location: Complejo Laguna, Torreon, Mexico 37 New facility for water treatment NEW PASTEURIZATION PLANT, NORTH MEXICO Investment: +300mm MXN Delivery: Q2-2017 Location: Cd. Obregon, Mexico Construction of a new state of the art pasteurization facility 38 * All figures and dates are according to Company´s estimations. AUTOMATED INDUSTRIAL WAREHOUSE Investment: +200mm MXN Delivery: Q3-2016 Location: Complejo Irapuato, Irapuato, Mexico New automated industrial warehouse to increase storage capacity 100% Refrigerated capacity Up to 23,000 storage positions 39 * All figures and dates are according to Company´s estimations. NANO FILTRATION - LALA 100 MILK Investment: +200mm MXN Delivery: Q3-2016 Location: Aguascalientes, Mexico Production capacity using NanoFiltration Technology The first production line with PET packing material in Mexico and Central America 40 * All figures and dates are according to Company´s estimations. NEW TETRA PAK EQUIPMENT OF 1.5L UHT PRODUCTS Investment: +100mm MXN Delivery: Q4-2016 Location: Aguascalientes, Mexico New equipment and technology for Tetra Pak packing of 1.5L for UHT products 41 * All figures and dates are according to Company´s estimations. OTHER INVESTMENTS Investment: +300mm MXN New UHT Multi-Packing Complejo Laguna - Torreon, Mexico Increase of production capacity Guadalajara, Mexico Increase cooler space at point of sale 42 * All figures and dates are according to Company´s estimations. KEY FINANCIAL INFORMATION 43 FINANCIAL RESULTS (P&L) 3 MONTHS ENDED MARCH 31, 2016 Income Statement(1) 1Q-15 Net Sales $ 11,630 100.0% Gross Profit 4,532 39.0% 4,960 39.7% 9.5% Operating Income 1,366 11.7% 1,557 12.4% 14.0% EBITDA(2) 1,641 14.1% 1,889 15.1% 15.1% 944 8.1% 1,111 8.9% 17.8% Net Income % 1Q-16 $12,509 100.0% SALES BY TRADE CHANNELS 2015 51.0% 44 1. Company Data, in Mexican Pesos. (´000) 2. EBITDA=Earnings Before Interest, Taxes, Depreciation and Amortization. % 49.0% Growth 7.6% SALES BY SEGMENT Segment 1Q-16 % Variation $ 7,705 $8,143 5.7% Other Dairy Products 3,261 3,581 9.8% Beverages and Other 664 758 18.2% Milk 65.1% 45 1Q-15 1. Company Data, in Mexican Pesos. (´000) 28.6% 6.3% STRONG FINANCIAL POSITION $9,083 $8,097 Key Metrics 1Q-15 1Q-16 (1.4)x (1.3)x EBITDA / Interest Paid 774.2x 377.5x EARNINGS PER SHARE $1.30 $1.65 Net Debt / EBITDA AS OF MARCH 31, $73 $87 1Q-15 1Q-16 Financial Position 2015 Total Assets $31,412 $35,809 Total Debt (MXN$mm) Cash 8,097 9,083 Cash (MXN$mm) Total Liabilities 8,429 10,366 22,983 25,443 Shareholder Equity 46 2016 Source: Company Information Ratios are calculated in local currency Figures in Mexican Pesos (´000) LALA B OVERVIEW SHARE PRICE GROWTH YTD AVERAGE DAILY LIQUIDITY 2016 13.00% US$6.0mm SHAREHOLDERS STRUCTURE 2,475,932,111 shares May 25th, 2016 (LALA B) 47.50 45.50 $45.27 43.50 21.4% Free Float 41.50 39.50 1.1% Others 37.50 35.50 33.50 47 Source: Company Information, Bolsa Mexicana de Valores, Analyst Research. 24-05-16 28-04-16 02-04-16 07-03-16 10-02-16 15-01-16 20-12-15 24-11-15 29-10-15 03-10-15 07-09-15 12-08-15 17-07-15 21-06-15 26-05-15 31.50 22.5% Underwriting Trust OWNERSHIP STRUCTURE 55.0% Control Trust LALA 2016 STRATEGIC PRIORITIES Accelerating Organic Growth in Mexico Developing Internal Capabilities Expand & Consolidate Central America Operations M&A and Alliances 48 CONTACT INFORMATION Investor Relations Enrique González +52 (55) 9177 5900 investor.relations@grupolala.com Stock Information Grupo LALA has been traded under the ticker ‘LALA B’ on the Bolsa Mexicana de Valores (BMV) since October 16, 2013. For more information: www.grupolala.com Forward-looking statements This document contains certain assumptions, projections and forward-looking statements regarding the Company’s financial situation, operative results and information, Grupo LALA’s business and that of its subsidiaries as well as with regards to the Company’s related plans and objectives. This executive summery does not constitute a public securities offering on behalf of LALA and is intended to be used for informational purposes only. 49 http://www.grupolala.com/en1_Inversionistas?id=1