How RTL Group`s Hungarian family of channels maintains its market

week 5 / 30 January 2014
STRONG BRANDS
How RTL Group’s Hungarian family of channels maintains
its market leadership
Luxembourg
Euronext
introduces
stock options
on RTL Group
North America
American Idol
votes with Google
and Facebook
France
Les Princes de
L’Amour to become
the kings of access
prime time on W9?
Australia
Aussie drama
renewed for
second season
week 5 / 30 January 2014
STRONG BRANDS
How RTL Group’s Hungarian family of channels maintains
its market leadership
Luxembourg
Euronext
introduces
stock options
on RTL Group
North America
American Idol
votes with Google
and Facebook
France
Les Princes de
L’Amour to become
the kings of access
prime time on W9?
Australia
Aussie drama
renewed for
second season
Cover
Montage with Hungarian programmes
Publisher
RTL Group
45, Bd Pierre Frieden
L-1543 Luxembourg
Editor, Design, Production
RTL Group
Corporate Communications & Marketing
before yo
ink
up
Th
t
rin
backstage.rtlgroup.com
backstage.rtlgroup.fr
backstage.rtlgroup.de
QUICK VIEW
Euronext introduces
stock options on
RTL Group
RTL Group
p. 9–10
American Idol
votes with Google
and Facebook
FremantleMedia
North America
Hungarian RTL channels:
Market leaders
p. 11
RTL Klub
Les Princes de L’Amour
to become the kings
of access prime
time on W9?
p.4–8
W9
p. 12
Aussie drama renewed
for second season
Big Picture
FremantleMedia
Australia
p.14
p. 13
SHORT
NEWS
p. 15–16
PEOPLE
p. 17–19
How the strategy of
building families of
channels effectively
meets the needs
of viewers and
advertisers.
FAMILY
VALUES
Hungary – 30 January 2014
RTL Klub
Dirk Gerkens, CEO of RTL Klub
4
In a challenging European macro-economic
environment, RTL Group’s Hungarian subsidiary
adopted a viable business plan by building a
strong family of channels. In 2012, the Hungarian
company entered into the subscription market by
making acquisitions to strengthen its cable portfolio,
thereby diversifying its source of revenue. On the ad
sales front, the Hungarian family is now in a position
to offer attractive packages targeted to specific
demographic groups. The RTL 3 commercial
package was launched to meet this demand. In a
declining TV advertising market, the Hungarian RTL
family gives advertisers complementary services,
simultaneously airing their brands on three different
channels to maximise their visibility.
In today’s fragmented Hungarian TV landscape,
investing in a strong family of channels has proven
to be a key strategic decision. In a country with
a population of under 10 million, the Hungarian
broadcast industry offers more than 100 TV
channels. By offering a total of eight channels
(RTL Klub, Cool, Film+, Film+2, Prizma, Sorozat+,
Muzsika TV and RTLII), RTL in Hungary is strongly
RTL Group’s Hungarian family of channels
is the market leader in Hungary
38
All day
Prime time
30.2
18.3
15.6
9.2
8.6
Hungarian
RTL channels
TV2 Group
Public channels
Audience share of the top three channel groups in Hungary
Target group: 18-49
audience share decreased slightly to 23.9 per cent
(2012: 24.7 per cent), but the channel maintained
its prime-time market leadership in Hungary,
outscoring its main commercial competitor TV2 by
8.4 percentage points.
RTL Group’s Hungarian cable channels also
topped the cable market rankings. In 2013, Cool and
Film+ were the most-watched cable channels with
audience shares of 5.5 per cent in the commercial
target group. Launched in October 2012, RTL II saw
its viewership rise from 0.1 in 2012 to 1.3 per cent
in 2013, consolidating its position in the Hungarian
market.
True TV lovers
RTL Group’s Hungarian family of channels
positioned to face the challenges arising in this
heavily fragmented ecosystem. RTL Klub’s CEO
Dirk Gerkens explains the current challenges: “The
biggest challenge we currently face is changing to
the free-to-air TV business model in Hungary, by
starting to collect cable fees for our main channel
RTL Klub. This is simply a must considering the fact
that digitisation has erased the advantage of being
free-to-air compared to cable. One of our growth
objectives must also be to find new viable digital
models.”
In 2013, the combined prime-time audience share
of RTL’s Hungarian family of channels in the key
demographic of 18 to 49-year-olds increased
to 38 per cent (2012: 37.3 per cent). Last year
(and for thirteen consecutive years), the flagship
channel RTL Klub was the most-watched channel
in Hungary in the commercial target group on 342
out of 365 evenings and broadcast 18 of the 20
most-watched films. RTL Klub’s prime-time
In 2012, average daily TV viewing time in
Hungary was 286 minutes, while the
European average was 235 minutes.
In this highly competitive market, RTL Group’s
Hungarian subsidiary has maintained its market
leadership for the thirteenth consecutive year,
mainly thanks to its solid production line-up. Dirk
Gerkens explains: “RTL Klub has always been
successful because of its own productions.
During the years of fragmentation, these
productions became even more important. We
have always had local developments as well as
big international formats such as I’m A Celebrity –
Get me out of Here!, Survivor, Temptation Island,
X-Factor and Who Wants to be a Millionaire.
Hungarian viewers expect us to entertain and tell
stories, and we strive to fulfil these wishes in many
ways.”
Next >
5
Getting acquainted with the strong local brands
X-Faktor
Éjjel-Nappal Budapest (Budapest Day and Night)
X-Faktor
Éjjel-Nappal Budapest
In 2013, season four of X-Faktor became the
most-watched programme on Hungarian TV.
Broadcast on RTL Klub, the 22 September
episode attracted 2,390,564 viewers. The talent
show’s success came as no surprise, as it has been
Hungary’s favourite programme since its launch.
Éjjel-Nappal Budapest, the Hungarian version
of the daily series Berlin – Tag und Nacht,
launched on RTL Klub on 11 February 2012 was
quickly
embraced
by
Hungarian
viewers.
Gerkens sheds light on the factors that led to the
series’ introduction to the Hungarian market: “In a
way Berlin and Budapest are quite similar because
of their history and also the way youngsters live
in these capitals. We always knew that we would
have to make some changes to the original scripts
since Budapest Day & Night is being broadcast on
our main channel, so we have to cater for an even
wider audience than RTL II in Germany. The main
concept however was the same: to produce a new
daily fiction centred around a big apartment full of
young people from all over the country who arrive in
Budapest to live and find happiness in the big city.”
Barátok Közt (Between Friends)
Premiering in October 1998, Barátok közt’s story
began almost thirty years ago, in an orphanage,
where a group of children vowed everlasting
friendship to each other. Viewers follow the lives,
adventures, loves, disappointments, sadness and
happiness of the already-grown-up old friends,
five days a week in prime time. The series, which
has been broadcast for 16 consecutive years, is a
great success among audiences and remains the
country’s number one daily television show, scoring
an average audience share of 29.2 per cent in 2013.
Barátok Közt
Való Világ
Való Világ
RTL Klub celebrated its 15 year
anniversary, since it was first
launched in October 1997.
Video showcases the channel’s
successful track record.
On 12 January 2014, the Hungarian channel RTL II
launched season six of the reality show Való Világ in
prime time. The premiere attracted 15.6 per cent of
viewers aged 18 to 49, making it the most-watched
TV programme in its time slot. Previously aired on
the Hungarian flagship channel RTL Klub, the sixth
season of Való Világ scored an average audience
Next >
6
share of 11 per cent (viewers aged 18 to 49), while
the cable channel’s average share among the same
target group is 1.3 per cent.
As far as Corporate Responsibility (CR) is concerned,
RTL Klub is very committed. It pulls out all the
stops to support good causes and acts as a
responsible member of Hungarian society.
For example, on World Diabetes Day in
November 2013, RTL Klub news anchors
Antónia Erős and István Szellő were the hosts of
an awareness-building event organised by the
Egy Csepp Figyelem foundation and featuring
performances by X-Faktor contestants.
Házon Kivül
High ratings are not the only indicators of the
local productions’ success. In 2012, the most
widely read Hungarian magazine Story gave
X-Faktor its 5 stars prize as the country’s ‘Best TV
Show’ – an award that it has received for the last
four years running – while X-Faktor’s presenter
Ördög Nóra was elected by the same magazine as
‘The Best Presenter’ in Hungary. Furthermore, in
the Hungarian ‘Kamera Korrektúra’ competition for
high-quality
programmes,
both
RTL Klub
productions X-Faktor and XXI Század were
crowned winners in their respective categories.
In the News genre, RTL Klub’s info magazine
Házon Kivül won Kamera Korrektúra’s ‘News
and Background’ special prize. In 2013,
Házon Kivül had won the ‘Pulitzer Memorial Prize’
for its objective and clear reporting. The magazine
sheds light on the impact of political decisions on
everyday Hungarian life. Moreover, for the last
15 years, RTL Klub has been regarded as the
country’s most independent source of television
news.
X-Faktor contestant performs in a CR initiative
In
the
digital
realm,
RTL’s
Hungarian
websites are by far the most-watched TV
websites in the country, always ranking among
the top three local online video content providers.
RTL Most generated 53,164,736 long-form video
views, while the Való Világ app has generated
100,000 downloads, since its launch at the
beginning of 2014. The development of digital
services also enhance viewers’ interactive TV
experience. As Gerkens points out, RTL Group’s
Hungarian channels are fully committed to
digital growth: “We were the first to introduce a
dedicated catch-up service for our internet users.
All of our local content can now be watched
online as well. Our most recent step was to
introduce smart-phone-app voting instead of
premium-rate SMS for Való Világ, and it is already a
huge success.”
Next >
RTLMost.hu website
7
Flagship channel
General-interest
Reach: 3,945,037 viewers
Family movie channel
Reach: 524,944 households
Family channel with a strong female appeal
Reach: 1,900,000 households
Entertainment channel
Reach: 1,137,380 households
General-interest entertainment channel
Reach: 2,525,301 households
Series channel
Reach: 680,042 households
Movie channel
Reach: 2,505,417 households
Music channel
8
EURONEXT INTRODUCES
STOCK OPTIONS ON RTL GROUP
RTL Group
Euronext N.V., a wholly owned subsidiary
of Intercontinental Exchange Group, have
introduced options on the shares of
RTL Group. The options are available as of
29 January 2014 on the derivatives market of
Euronext Brussels.
Luxembourg – 30 January 2013
To celebrate the introduction of the new options, Guillaume de Posch, Co-CEO of RTL Group, rang the bell to open trading
on Euronext’s European market. He was accompanied by Elmar Heggen, CFO of RTL Group, Philippe Delusinne, CEO of RTL Belgium,
and Vincent Van Dessel, CEO of Euronext Brussels.
These American-style options – put and call options – will expire on the
third Friday of the contract month and will have initial maturities of one,
two, three, six, nine and twelve months. Each option (trading symbol:
RTL) will represent 100 shares in RTL Group and will be cleared via
LCH.Clearnet SA.
Elmar Heggen, Chief Financial Officer of RTL Group: “We are
delighted that Euronext is introducing RTL Group options. The
increased free float of our shares has already raised additional
interest in the financial community. With leading market positions,
RTL Group has been delivering strong and sustainable profits and
cash flows, creating significant value for its shareholders. Now, the
new options will bring additional visibility to RTL Group and hopefully
attract new investors.”
Next >
9
What are put and call options?
Options are so-called derivatives and are
regarded as more risky than traditional
stock trades. They entail a financial contract
between the buyer (owner) and the seller.
The owner of a put option has the right,
but not the obligation, to sell shares at a
specific price, the so-called strike price. As
a result, the seller of the option has to buy
said shares from the owner if the owner
decides so.
The owner of a call option has the right,
but not the obligation, to buy shares at a
specific price. As a result, the seller of the
option has to sell shares for the specific
price, regardless of the share price
development, if the owner decides so.
With American-style options, the owner
can exercise the put or call option at any
time until the expiry date of the option. If
the owner does not exercise his option,
the option expires as soon as its maturity
is reached. In this case, the seller of the
option has earned the option price.
Fictional Example 1: Someone buys call
options at a share price level of €30 with a
maturity of two months. Within one month,
the share price rises to €60. The buyer
exercises his call option. He can buy
shares at the price of €30 and sell them
directly for twice the price.
Fictional Example 2: Someone buys call
options at a share price level of €30 with a
maturity of two months. Within one month,
the share price falls to €20 and does not
rise to more than €25 before the option
reaches maturity. The buyer of the call
options will not exercise his right to acquire
the shares (for €30) as the actual share
price is only €25.
Philippe Delusinne, CEO of RTL Belgium; Guillaume de Posch, Co-CEO of RTL Group,
and Elmar Heggen, CFO of RTL Group (from left to right)
Vincent Van Dessel, CEO and Chairman of Euronext Brussels:
“We are pleased to announce the introduction of the RTL Group
options, providing investors with new investment opportunities.
RTL Group option class will benefit from the growing interest
in Belgian options we’ve seen over the past year.”
Lee Hodgkinson, Head of Euronext’s Markets and Global Sales
teams added: “In 2013 volumes in Belgian equity options have
increased by 18 per cent compared to 2012, bringing the open
interest at a 47 per cent higher level compared to end 2012. We’ve
seen interest growing from a variety of investors, both institutional and
private investors, both national and international. The introduction of
RTL Group options will further complete our offering on the Brussels
market.”
Employees who are interested in trading RTL Group shares or
options might be subject to legal restrictions or obligations.
For more information,
please see RTL Group’s “dealing Code”.
10
AMERICAN IDOL VOTES
WITH GOOGLE AND FACEBOOK
FremantleMedia North America
For the first time in television, fans of
American Idol’s thirteenth season can cast
votes for their favourite finalist directly on the
Google Search platform. Facebook will, in turn,
provide updates based on real-time US East
Coast voting data during select live episodes
of the show.
North America – 29 January 2013
Five unprecedented ways to vote
With the addition of Google, voting
for American Idol performances now
has five voting methods:
1) Google Search
2) Online at AmericanIdol.com
3) Via the American Idol mobile App
4) SMS
5) Toll-free call
Starting with the first finalist performance episode on Wednesday
26 February, fans of American Idol will be able to vote via Google
by searching Idol related terms. Any search will be linked to a voting
platform where fans can cast their vote for their favourite performers.
Fans of the show will also be able to share their votes on Google Plus,
follow contestants, join community conversations, and participate in
Idol themed Google Hangouts.
David Luner, FremantleMedia North America President of Brand
Partnership & Franchise Management, says: “Partnering with both
Google and Facebook, two of the biggest names in technology
and social media, demonstrates how the show is once again creating a
global first, connecting with fans unlike any other entertainment brand
in the world.”
Anjali Joshi, Vice President of Product Management at
Google Search, adds: “People come to Google to find information,
and we’re excited to now also power their voting experience.”
AmericanIdol.com website
Meanwhile, Facebook will provide a real-time view
of American Idol’s East Coast voting trends and
create a two-way connection with fans during the
live performance shows. At-home viewers will get a
first-ever look at an array of voting information,
such as demographic voting trends and relative
contestant rankings – as it happens live. In
addition, as voters chime in and back their favourite
performer, they will have an opportunity to become
part of the show – and see their Facebook profile
picture featured in the broadcast.
11
LES PRINCES DE L’AMOUR TO BECOME
THE KINGS OF ACCESS PRIME TIME ON W9?
W9
Les Princes de L’Amour, featuring six princes
in search of their princess, is charming
audiences in ever increasing numbers since
its modest debut. Thanks to this new reality TV
series, W9 is by far the number one channel in
France with viewers under 25 in access prime
time.
France – 27 January 2014
Les Princes de L’Amour
©Patrick Robert / W9
After three weeks on the air, the programme that has taken over the
time slot left by Les Ch’tis, ending another excellent season, has seen
its audience grow by 85 per cent since its launch. The episode that
aired on 23 January 2014 was seen by 800,000 viewers on average
and peaked at 1 million viewers – its best result yet.
With this score, Les Princes de L’Amour achieved its highest rating
with housewives under 50, with a 7.5 per cent audience share. It was
also the number one channel in France with viewers under 25, with
a 19 per cent audience share. The episode aired the day before this
also achieved excellent ratings, scoring a 70 per cent increase and
captivating 715,000 fans.
Will Les Princes experience the same ascent as Les Ch’tis?
Les Princes de L’Amour, every day on W9 at 17:35.
12
AUSSIE DRAMA RENEWED FOR SECOND SEASON
FremantleMedia Australia
The
FremantleMedia
Australia-produced
drama series, Wonderland, has been
commissioned for a second season by local
broadcaster, Network Ten.
Australia – 24 January 2014
As one of the most-watched drama series on Australian commercial
television in 2013, Network Ten recently re-affirmed its commitment
to quality Australian drama by commissioning a second season of
Wonderland.
With the premiere of Wonderland on 21 August 2013, the
series was a ratings success from the get-go. With 948,000 viewers,
the premiere was the number one programme in three target groups:
16 to 39, 18 to 49 and 25 to 54.
Wedding in Wonderland
Watch the trailer
for Wonderland...
The Wonderland cast
Jo Porter, Director of Drama at FremantleMedia Australia, says:
“We will be building on the strengths of the warmth and humour of our
Wonderland residents. In season two, viewers will share unexpected
twists and turns, fast-paced and dramatic cliffhangers that will test
all our characters. We are looking forward to viewers getting to know
Australia’s favourite flatmates even better as they face love affairs and
revelations of deep secrets within the Wonderland building. We all
can’t wait to get started!”
Set in a unit block near an iconic beach in Sydney’s eastern
suburbs, Wonderland is a contemporary look at life and love
featuring one beautiful beach, one cool apartment block and four
very different couples navigating their way through a humorous
(and sometimes painful) minefield of love, friendship and life in the
21st Century.
13
First gay wedding on GTST
The Netherland’s most-talked-about couple Lucas and Menno tied
the knot on RTL 4’s Goede Tijden, Slechte Tijden on 24 January
2014 in the hit series’ first same sex marriage. The Backstreet
Boys were there to sing at the newly-weds reception.
SHORT NEWS
1/2
Netzathleten Media presents new content
network
IP Deutschland
Netzathleten’s tenth network, ‘Urbanlife,’ pools websites featuring
high-quality content about urban life and is targeted at modern,
style-conscious and affluent urbanites who want to quickly click
their way to the desired information.
Germany – 24 January 2014
“Jungle Camp” scores new record ratings
RTL Television
Halfway through the season, Ich bin ein Star – Holt mich hier raus! set a
new record: an average 7.79 million viewers had tuned in during season
eight, at this mid-way point.
Germany – 27 January 2014
Being able to read is not a given
RTL Television
RTL Television supports literacy in Germany and the work done by
‘Stiftung Lesen’ by producing and broadcasting a commercial for the
foundation.
Germany – 28 January 2014
UFA Serial Drama runs campaign
for true acceptance
UFA Serial Drama
In the wake of the coming-out of Unter Uns cast member
Lars Steinhofel, UFA Serial Drama is running a campaign under
the heading ‘Jeder wie er will’ (Everyone as they wish), and showing
its logo in rainbow colours for a week.
Germany – 29 January 2014
15
SHORT NEWS
2/2
Tree Fu Tom’s magic goes global
FremantleMedia Kids & Family Entertainment
FremantleMedia Kids & Family Entertainment has increased the
international expansion of its hit, pre-school series, Tree Fu Tom,
with the appointment of three new licensing agents covering the
Middle East, France and Brazil, and a toy distribution partner for
the Middle East.
United Kingdom – 30 January 2014
Magic, mystery and madness
RTL CBS Asia Entertainment Network
ASIA ENTERTAINMENT NETWORK
RTL CBS Entertainment HD will air a Chinese New Year Magic
Special featuring the world-famous Australian magician, illusionist
and escapologist Cosentino.
Singapore – 30 January 2014
16
PEOPLE
JEAN-JACQUES
DELEEUW
RTL Belgium
Belgium – 24 January 2014
As of 18 February 2014, RTL Belgium will entrust
the management of the Corporate Communication
department
to
RTL
New
Media
director
Jean-Jacques Deleeuw. He will continue to fulfil
his current duties at the same time.
This new management will, among other things,
encompass all the activities of the press department, as
well as public and institutional relations. RTL Belgium’s
CEO Philippe Delusinne explains: “I count on
Jean-Jacques Deleeuw’s contribution to highlight
the RTL brand and its different products in a media
world that is in perpetual motion.”
Jean-Jacques Deleeuw, 54, has worked at
RTL Belgium for 25 years. In 1988, he was the Director
of Communication for IP Belgium. Following this,
he served successively as Head of the News Desk,
Editor-in-Chief, and Director of Bel RTL. In 2010 he
became the Director of RTL Belgium’s digital entity,
RTL New Media.
Jean-Jacques Deleeuw
©JM Clajot / RTL
17
PEOPLE
TOBY
GORMAN
FremantleMedia
United Kingdom – 28 January 2014
FremantleMedia North America (FMNA)
has hired Toby Gorman as Executive Vice
President of Alternative Programming,
where he will head up unscripted
development with effect from mid-April
2014.
Previously, he was Series Producer and Show Runner
for FremantleMedia in his native UK for All Star Family
Fortunes and Grease is the Word, as well as serving as
Show Runner for Britain’s Missing Top Model and The
Smith’s Hotels for Two, and Producer of I’m a Celebrity…
Get Me Out of Here! and Hell’s Kitchen.
A veteran reality producer and two-time
Emmy Award nominee, Toby Gorman
will be responsible for developing formats for reality
competition and game shows for broadcast and major
cable networks, as well as syndication-focused unscripted
television programming.
Toby Gorman
He most recently served as Co-executive Producer and
Show Runner on NBC’s Hollywood Game Night and
The Winner Is. He also served as Executive Producer
and Show Runner on NBC pilot Surprise Surprise, as well
as on the Fox series Mobbed.
Thom Beers, FMNA’s CEO, says: “FremantleMedia
aims to continue to build on its strong presence in
reality, game show and other unscripted television,
and Toby has earned a wonderful reputation as a
terrific Series Producer and Show Runner. With
his diverse experience and an attuned eye for the
international market, he will be a substantial new member
of our team.”
Toby Gorman adds: “Developing and producing shows
as a freelancer for FremantleMedia over the last seven
years has been the highlight of my career. To be officially
joining the company in this new capacity is incredibly
exciting for me and I can’t wait to get started come
mid-April.”
Toby Gorman is no stranger to FremantleMedia.
For FMNA, he served as Executive Producer and Show
Runner for dating pilot Take Me Out, Executive Producer
of Celebrity Family Feud, and as Supervising Producer for
American Idol (seasons eight and nine).
18
PEOPLE
PEOPLE
ANDREAS
FLEUTER
HAYLEY
DICKSON
BCE
FremantleMedia International
Luxembourg – 27 January 2014
North America – 29 January 2013
Andreas Fleuter, Head of Production at
CBC, moves to BCE in Luxembourg after
23 years at CBC.
Fleuter has held successive management
positions in RTL Television’s production
and technology departments since
1991, and has supervised production at
Andreas Fleuter
CBC as head of the department since
mid-2008. This includes all in-studio news and magazine
show production, as well as the file-based, networked
post-production process in Cologne.
From 1 April 2014, Fleuter will serve as Manager
Special Projects at RTL Group’s BCE, in particular
working on the planning and execution of the new
production and broadcast centre in Luxembourg.
The Production department at CBC will be absorbed into
the newly created ‘Production and Broadcast Operations’
department under the leadership of Mido Fayad, currently
Head of Broadcast Operations. This will be covered in
greater detail on the intranet.
Andreas Fleuter on his new challenge: “My job as
Head of Production has given me a very exciting
and wonderful time in Cologne. Together with my
co-workers and my team, we’ve successfully established
cutting-edge,
innovative
studio
production
and
post-production process – especially with our work at
Mediengruppe RTL Deutschland’s broadcast centre
in Cologne. Now challenging tasks await in Luxembourg,
with the planning of the new broadcast centre there.”
CBC Managing Director Thomas Harscheidt says:
“There’s always a lot of transfer of expertise going on
within RTL Group. Andreas Fleuter has contributed
significantly to our success here in Cologne with his
production expertise. I would like to thank him
and his team for their hard work, and wish him an
exciting and successful time with our colleagues at BCE in
Luxembourg in his new job.”
FremantleMedia
International
(FMI)
has promoted Hayley Dickson to Vice
President, Television Acquisitions and
Development, Global Content.
Working
closely
with
the
FMI
Distribution
team,
as
well
as
FremantleMedia
North
America
(FMNA)
Hayley Dickson
Scripted Development, Dickson will lead
the North American division of FMI’s Global Content group.
She is charged with identifying and securing prestigious
properties for both domestic and international
marketplaces, with a focus on Entertainment, Factual,
Lifestyle, Drama and Comedy. Dickson also heads up new
business development, while maintaining relationships
with FMI’s extensive network of best in class content
creators and distributors.
Rob Clark, Director of Global Entertainment
Development, FremantleMedia, comments: “Hayley
has a talent for recognising emerging trends and the
opportunities they represent. She has an intuitive grasp
of the ongoing evolution of content and distribution
channels, and this makes her the perfect candidate for this
important role.”
Hayley Dickson adds: “I am excited about building
the bridge between content creators and global
audiences, and grateful to all my friends and
colleagues at FremantleMedia for the opportunity to play
a meaningful role in the most vibrant and fast-paced
business in the world.”
Prior to taking on this new role, Dickson was at
FremantleMedia serving as Director, Television
Acquisitions and Development, with a focus on sourcing,
evaluating and acquiring rights to TV and digital
content. She recently identified and initiated a series of
strategic relationships with digital content originators
including Hulu, Vuguru and Young Hollywood, which
bolstered FMI’s catalogue with such titles as Behind the
Mask, Fetching, Hollywood Help and Young Hollywood’s
Greatest. Before joining FremantleMedia, Dickson served
as the Manager of Acquisitions for Shine International.
19
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In addition to the
weekly newsletter we
offer to registered users
a daily newsletter
available in three
languages.
RTL Group is committed
to effectively combine
business success with
socially responsible actions
towards local communities
and to protect the
environment. Visit the
Corporate Responsibility
news section on Backstage
(CR news) and find out how
RTL Group aims to improve
the societies in which we
operate.
backstage.rtlgroup.com
backstage.rtlgroup.fr
backstage.rtlgroup.de
For more information, don’t hesitate to contact the editorial team:
Backstage@rtlgroup.com