teamlagardere.com teamlagardere.com

Transcription

et Business Interactif
RCS Paris 482741725 - Siège Social : 121, avenue de Malakoff, 75216 Paris Cedex 16
TeamLagardère
Stade Paris Jean-Bouin
26, avenue du Général-Sarrail
75 016 Paris
teamlagardere.com
Phone: +33 (0) 1 40 71 18 90
info@teamlagardere.com
teamlagardere.com
© Jacques Grison / Rapho.
EDITORIAL
“ A wealth
and a diversity
of experiences
and skills
that contribute
towards training,
support, research
and knowledgesharing. ”
00 01 02 03 04
EDITORIAL
JULY 2007
“
TEAMLAGARDÈRE PROFILE
The Lagardère group loves sport
and shares in its values.
Pushing oneself to the limit,
the thrill of competition and team spirit are
all qualities a top athlete requires, and they
are the attributes a business needs to stay
ahead of the pack. Lagardère has enjoyed
close links with the world of sport for many
years now, and this special relationship
took on a whole new dimension when
we decided to create a sports sponsorship
department. It was my wish to see the group
help France shine on the international
stage by giving them a real chance
to improve on their medal tallies. In order
to achieve this, the Lagardère group
implemented a set-up which goes beyond
the ’usual’ scope of sponsorship.
At the heart of this new structure was
“TeamLagardère”.This innovative and
ethical project was launched in 2005, and
was designed to help promote the French
champions of the future. TeamLagardère
is a centre of scientific expertise applied to
sport, applying state-of-the-art techniques
in research, training and support.
The project is dedicated to sport at the
highest level and aims to unearth young
French talent and provide them with
a two-pronged recipe for success, based on
both sporting performance and cultural
development. The focal point of the project
is of course the people involved; athletes,
scientists, coaches, teachers and many more…
People involved professionally in sport, both
KEY FIGURES
AIMS AND APPROACHES
CENTRE OF EXPERTISE:
SERVICES AND TOOLS
VIDEO CENTRE
TOP ATHLETES
ALL OUR ATHLETES
STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
THE LAGARDÈRE GROUP
on a national and international level, are
brought into the project to add their unique
expertise and know-how and thereby
enable our elite to reach the top in sporting
performances. This project is about more
than just providing financial support. Our
investment also takes the form of resources
to develop new technologies such as the
TeamLagardère video centre, that were
previously unavailable, and make them
available to sportsmen and women. This
investment in the image of sport as a whole,
with particular emphasis on the champions,
reinforces the group’s commitment to toplevel sport and will also help us to create
closer links with national and international
sporting federations. It is also borne of our
genuine desire, implemented globally and
consistently, to promote the playing and
watching of sport to one and all.
The Lagardère group is developing a
worldwide structure which brings together
an increasing number of top athletes,
federations, clubs and partners, not just
within TeamLagardère but also the
Lagardère Paris Racing swimming club,
Paris Jean-Bouin sports club, Lagardère
Athlé Tour athletics events, Jean-Luc
Lagardère Trophy and Mondial Paris
Cadets tennis tournaments and other
events organised as part of
the Jean-Luc Lagardère
Foundation.
Arnaud Lagardère,
CEO of Lagardère SCA
”
JULY 2007
EDITORIAL
01 02 03 04 05
EDITORIAL
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
TOP ATHLETES
ALL OUR ATHLETES
STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
© Tennis Magazine /A. Couvercelle ; Business Interactif / S. Jemai ; DPPI / V. Curutchet.
No room for error, long seasons,
heightened competition...
02 03 04 05 06
JULY 2007
In terms of training and physical preparation
for top-level sport, more and more data and
expertise is required nowadays.
Founded in June 2005 with bases as Paris
and Sophia-Antipolis, TeamLagardère combines
a training complex with a centre of scientific
expertise and an innovative and modern training
system designed to deal with the complexities of
high-performance sport. TeamLagardère focuses
primarily on athletics and tennis and boasts top
players in its ranks such as Richard Gasquet,
Amélie Mauresmo and Paul-Henri Mathieu.
It is able to carry out a methodical approach
to training using the analyses and evaluations from
its centre of scientific expertise and thus optimise
athletes’ and players’ preparations.
TeamLagardère’s aim is to use this technology,
which is also at the disposal of the federations
and professional clubs, to help and support French
sportsmen and women, and top-level international
French sport.
JULY 2007
03 04 05 06 07
EDITORIAL
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
ALL OUR ATHLETES
TOP ATHLETES
DIFFERENT KINDS
OF PARTNERSHIPS
STAFF
PARTNERS
TEAMLAGARDÈRE STAFF
2005
TeamLagardère
total staff
PARTNERS
11
2007
Total number
of partners
TECHNOLOGY AND RESEARCH
2007
TeamLagardère
total staff
03 2005
16
24
2007
31
2005
101
Number of athletes evaluated
(clubs + TeamLagardère
+ federations)
Number of sports
benefiting from
TeamLagardère’s
services
2005
Scientific
department
2005
Technical
department
2007
2005
OTHER ATHLETES
2007
Scientific
department
SPORTSMEN AND
WOMEN INVOLVED
IN TEAMLAGARDÈRE
27 2005
41 2006
Team Tennis Élite
70
Athletes who have benefited
from TeamLagardère’s services
via their club
2007
Administration
2007
Technical
department
2007
Number of pieces
of equipment used
SPORTING RESULTS
3
8
7
3
14
(as on 23 July 2007)
Progress up the rankings (including best-ever ranking)
J. Benneteau: + 145 (rise in ATP rankings from 180 to 35)
N. Mahut: + 94 (rise in ATP rankings from 155 to 61)
N. Devilder: + 129 (rise in ATP rankings from 210 to 81)
Overall staff
Team Tennis Juniors
Team Athletics
2005
2007
Athletes who have benefited
from TeamLagardère’s services
via their federation
04 05 06 07 08
KEY FIGURES
JULY 2007
© Business Interactif / S.Jemai
Notable performances
J. Benneteau: Quarter-finalist at Roland-Garros 2006
R. Gasquet: French No.1, ATP-ranked N° .7, semi-finalist at
Wimbledon in 2007 and winner of four ATP titles
M. Llodra: Winner of the men’s doubles at Wimbledon in 2007
J. Eysseric: ITF world junior No.1
A. Cornet: Winner of the girls’ singles at Roland Garros in 2007
C. Chala: French 15-16-year-old champion in 2006
JULY 2007
KEY FIGURES
05 06 07 08 09
EDITORIAL
What is at stake at the top level
“ The issues raised
by top-level sports are
highly complex and need
to be solved by collective
approaches. Together,
coaches and scientific
experts design training
routines to meet
the specific needs
of athletes while
respecting their
sporting integrity.”
The requirements for reaching the top are
many and varied. Simply stepping up the work
rate is not enough to get those all-important
tenths of a second or extra centimetres
which make all the difference. Knowing your
body better, identifying how to make more
technical, physical and psychological
progress and working in a better way all
enable athletes to optimise their preparation.
Xavier Moreau,
General Manager
of TeamLagardère
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
TOP ATHLETES
ALL OUR ATHLETES
STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
A modern and innovative approach
TeamLagardère is aware of this,
and consequently offers its athletes:
exact guidelines for their physical
capacities
an analysis of their techniques
a specific individual training programme
In order to be even more efficient,
TeamLagardère has brought together all
the necessary technical and human resources
under one roof, with the aim of having a
permanent flow of information between
scientists, coaches and athletes.
TeamLagardère provides a genuine training
complex for athletics and tennis and applies
a methodical approach to physical preparation based on the analyses from its scientific
complex. The Team is organised around a
technical centre which provides evaluations
of muscle quality, energy levels
and techniques.
Techniques can be analysed by means of a
unique double video system which has been
installed on a training field.
TeamLagardère also has a unique medical
set-up which combines regular medical care
with detailed biological analysis to regulate
the intensity and the amount of training
in order to respect the physical limits
of the athletes.
© Tennis Magazine / J. Crosnier ; Business Interactif / S. Jemai.
“ Getting athletes to the peak
of their profession and then
keeping them there now
requires a scientific approach
to training. They need
to know what level they are
really at and then do the
work that is required of them.
They will be able to save time
and optimise their workloads
to make sure that they do not
fall into the traps created by
overtraining – namely dips in
form, injury and doping.”
Christian Miller,
Manager of the evaluation
and scheduling expertise centre
06 07 08 09 10
AIMS AND APPROACHES
JULY 2007
JULY 2007
AIMS AND APPROACHES
07 08 09 10 11
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
Services
Tools used for evaluation
Thanks to its technical training complex,
TeamLagardère can offer a wide variety of services
for athletes, clubs and federations.
I
Evaluation of muscular capabilities:
“ The evaluations enable us to identify
the muscular qualities which most need to be
developed for each individual player and thus
to adapt muscular reinforcement programmes
to their individual needs. ”
Nicolas Perrotte, coach
I
Evaluation of energy capacity:
“ Both the evaluation tools and the equipment
used to monitor training sessions enable us
to measure and keep a detailed eye on the fruits
of our labours. It really is a genuine advantage
when it comes to physical preparation. ”
Frédéric Decamps, coach
What TeamLagardère has to offer:
Evaluations of physical capabilities
and technique
I Support in defining programmes for physical
preparation
© Tennis Magazine /A. Couvercelle.
I
08 09 10 11 12
CENTRE OF EXPERTISE: SERVICES AND TOOLS
JULY 2007
I
Continuous training for coaches
I
Organisation of training courses with staff
also provided
I
Participation in research and development
programmes
I
Vocational training and re-training athletes,
including a partnership with the Institute
for Political Studies in Paris
I
ALL OUR ATHLETES
TOP ATHLETES
Movement analysis:
“ Seeing what the naked eye cannot, thanks to
high-tech movement analysis, means that we
can evaluate things better and understand
those little details that make all the difference
between good players and champions. ”
Patrice Hagelauer, Technical Director
of Team Tennis
STAFF
I
Muscular reinforcement:
“ The muscular reinforcement sessions
are aimed at developing physical qualities such
as force, strength and top speed which
are integral parts of an athlete’s performance.
In addition, muscular reinforcement is also
a means of injury prevention ”
Xavier Moreau, General Manager
of TeamLagardère
I
Recuperation/medical care:
“ Medical care means looking after the health
of sportsmen and women by identifying the first
signs of fatigue and injuries linked
to top-level sport. ”
Dr Armand Tomaszewski, sports doctor
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
© Tennis Magazine /J. Crosnier.
EDITORIAL
“ To get results,
athletes need
to be treated like
sports cars – they
need the kind of skills
and technology
associated with the
Formula 1 paddock.”
Xavier Moreau,
General Manager
of TeamLagardère
JULY 2007
CENTRE OF EXPERTISE: SERVICES AND TOOLS
09 10 11 12 13
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
TOP ATHLETES
ALL OUR ATHLETES
STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
© Boren Exploits Photos / P.Boren ; Havas Sports /AL.Boyer.
EDITORIAL
The TeamLagardère video centre
In 2007, TeamLagardère inaugurated the third
area of its Centre of Expertise, namely the video
centre – a unique, innovative area dedicated
to movement analysis and performance
enhancement. This equipment is an integral part
of our wish to provide full and detailed analysis
to coaches regarding the performances
of their athletes. The evaluations carried out
in our Centre of Expertise measure the energy
and muscle capacities and now also
the techniques of the various sportsmen
and women. The main aim is to help them take
the different decisions they face every day.
This unique video system enables the technique
and the tactics of the player to be evaluated.
Using two complementary features, recordings
use the full potential of cinematographic analysis:
Sony High Definition equipment uses
seven cameras in fixed spots around
the pitch which enable players to be filmed
in real time and to synchronise the footage
with movement analysis from various
pre-defined angles
“ Going beyond
the energy and
muscular capabilities
analyses which
we have developed
over recent years,
creating this video
centre within a sports
complex was very
much a first in
the world of sport.
We want to use images
as a teaching tool
to make it easier to
identify the areas
a player should work
on to improve.”
Motion Analysis is a movement recording
system. This equipment uses 12 infra-red
cameras fixed on a gantry above the pitch
combined with sensors within the athlete’s
clothing and provides a biomechanical
analysis of the player via a 3D real-time
reconstruction of their movements.
Xavier Moreau,
General Manager
of TeamLagardère
“ This technology is an
incredible aid as it
means that we can
work on our athletes in
the minutest detail
and fine-tune their
movements, enabling
them to gain a few
fractions of a second
which can prove decisive in competition.”
Guy Ontanon,
Development Manager
of Team Athletics
An immediate, dedicated
and personalized analysis
for the athlete and for the coach
These two complementary systems, designed
by two of TeamLagardère’s scientific experts,
Christian Miller and Annie Riquet, are aimed at
providing tangible new elements to help coaches
in their decision-making and thus to meet
their needs in terms of analysis, observation
and correction of an athlete’s movements.
The athletes themselves can also study slow
motion image-by-image analysis straight
after their performance to see exactly how they
were moving.
A 3D reconstruction of movement as
obtained by the Motion Analysis system
A unique challenge
While similar software already exists today
in laboratories, having these two technologies
designed in conjunction with Sony and Motion
Analysis together in one sports complex is a first
for French sport. These facilities enable players
to give it their all out on the training field while
staying within the parameters set by evaluation
methods which are every bit as rigorous as those
established by scientists.
“ Our role is to give objective information on
the physical condition of
the player and now, thanks
to this new technology,
we can give both the coach
and the player further
accurate data on
the latter’s technique
and tactics.”
Sensors used for movement
analysis of athletes
Christian Miller,
Manager of the evaluation
and scheduling expertise centre
10 11 12 13 14
VIDEO CENTRE
JULY 2007
JULY 2007
VIDEO CENTRE
11 12 13 14 15
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
TOP ATHLETES
ALL OUR ATHLETES
STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
© Tennis Magazine / A. Couvercelle ; Business Interactif / S.Jemai.
EDITORIAL
Amélie Mauresmo
Julien Benneteau
Richard Gasquet
Michaël Jérémiasz
Paul-Henri Mathieu
Physical preparation
Date of birth: 5 July 1979
in Saint-Germain-en-Laye (78)
Date of birth: 20 December 1981
in Bourg-en-Bresse (01)
Date of birth: 18 June 1986
in Béziers (34)
Date of birth: 15 October 1981
in Paris (75)
Date of birth: 12 January 1982
in Strasbourg (67)
Career
Career
Career
Career (wheelchair tennis)
Career
2007 French N°1/WTA N°4
Highest ever ranking
2007 French N°5/ATP N°54
2007 French N° 1/N° 8 ATP
Meilleur classement ATP
2007 French N °1/ITF N °3
2007 French N° 3/ATP N° 39
N°1 (13 September 2004)
N°35 (21 May 2007)
N° 7 (9 July 2007)
N °1 (17 October 2005)
NN°23 (16 July 2007)
Winner of Australian Open
in 2006, Wimbledon
in 2006 and the Masters
in 2005
Quarter-finalist in the men’s
singles and doubles
at Roland Garros in 2006
Semi-finalist at Wimbledon
in 2007
Bronze medal
at the Paralympics
in Athens 2004
4 ATP titles (Moscow
and Lyon 2002, Casablanca
and Gstaad 2007)
Silver medal in the doubles
at the Paralympics
in Athens 2004
Winner of Roland Garros
boys’ singles in 2000
Gold medal at 2004
Olympic Games
1 ATP doubles title
(Metz 2003)
4 ATP titles (Nottingham
2005 and 2006, Gstaad
2006, Lyon 2006)
World junior champion
in 2002, winner of Roland
Garros boys’ singles in 2002
24 WTA titles
“ Xavier Moreau and his
staff helped me to balance
my build and to hone myself
physically and they certainly
played a very important role
in my attitude and in
the progress I have made. ”
Amélie Mauresmo called in
TeamLagardère to help her with
her physical preparation. She
is also coached by Loïc Courteau
(tennis) and works with Michel
Franco (physiotherapist).
Additionally, she is supported
by her own sponsors.
“ I feel really comfortable
being part of TeamLagardère.
It’s a great organisation.
They’ve made it possible
for me to concentrate
solely on my tennis, which
has enabled me to work on
my attitude and my
behaviour. ”
“ Today, being able to
benefit from the work
carried out by researchers
and see the concrete
results which enable me
to improve my training is
a real positive for me. ”
Rankings as of 23 July 2007. Sources: atptennis.com, wtatour.com and itftennis.com.
12 13 14 15 16
TOP ATHLETES
JULY 2007
2 Grand Slam titles: US
Open in 2005 and
Australian Open in 2006
“ Thanks to the various
evaluations carried out by
Christian Miller’s team,
I was able to find out just
what my strengths and
weaknesses were and thus
work qualitatively in
the right direction, and t
his has enabled me to keep
my place among the elite. ”
“ Thanks to the cooperation
between the coaches and
the scientific staff,
TeamLagardère provide
me with a solid basis for
training which I can really
rely on and which helps
me to keep on progressing
more and more. ”
JUILLET 2007
JULY 2007
13 14 15 16 17
EDITORIAL
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
TOP ATHLETES
ALL OUR ATHLETES
DIFFERENT KINDS
OF PARTNERSHIPS
STAFF
PARTNERS
Amélie Mauresmo, Julien Benneteau, Richard Gasquet,
Paul-Henri Mathieu and Michaël Jérémiasz are all involved, and so are many others:
Team Élite (Paris)
Propsects Team (Sophia-Antipolis)
Team Athletics
Mary Pierce
Michaël Llodra
Cindy Chala
Kevin Botti
Ayodele Ikuesan
Fabrice Calligny
Abderahim El Haouzy
Date of birth: 18 May 1980
2007 French ranking: -30
ITF Junior ranking: 25
Event: 100m
Date of birth: 7 November 1981
Event: 100m
Event: 400m
2007 French N°13/ ATP N°68
Highest ever WTA ranking:
3 (30 January 1995)
1 ATP title (’s-Hertogenbosch 2004)
2 Grand Slam titles:
Australian Open in 1995
and Roland Garros in 2000
Finalist at Roland Garros in 1994
and 2005, Australian Open in 1997
and US Open in 2005
4 major doubles titles:
3 Grand Slams (Australian Open 2004
and 2005, Wimbledon 2007)
and 1 Masters (2005)
Nicolas Mahut
2007 French N°11/ ATP N°77
18 WTA singles titles
10 WTA doubles titles
2 ATP doubles titles/Winner
Thierry Ascione
of Wimbledon boys’ singles in 2000
Édouard Roger-Vasselin
2007 French N°20/ATP 150
Date of birth: 28 November 1983
2007 French N°35/ ATP 109
Nicolas Devilder
Date of birth: 25 March 1980
French 15-16-year-old champion
in 2006
French 17-18-year-old champion
in 2006
JULY 2007
“A” International
2005 European champion
(under-23) at 4x100 m relay
Bronze medal at 2006 European
Championships in 4x100m relay
2006 European Champion
at 4x400m relay
Christophe Bonnet
Dimitri Demonière
Yannick Lesourd
Date of birth: 11 June 1990
Date of birth: 5 July 1985
Event: 100m
Event: 100m
Date of birth: 3 April 1988
Event: 400m
Alizé Cornet
2007 French N°16/WTA 139/
ITF Junior 9
European 15-16-year-old singles and
doubles champion in 2005,
Winner of Roland Garros girls’ singles
in 2007
Junior international
European 17-18-year-old champion
in 2006
Bronze medal at 2006 European
Championships in 4x100m relay
Youth international
Teddy Venel
Event: 400 m
Winner of the Coupe Borotra
(European Team Championships)
in 2005
Nassim Slilam
2007 French ranking: -4/6
Finalist at the French 15-16-year-old
championships in 2006
ALL OUR ATHLETES
Jonathan Eysseric
ITF Junior ranking. 57
14 15 16 17 18
Nelly Ciolkowski
Victoria Larrière
2007 French N°14/ATP N°102
© Tennis Magazine/A. Couvercelle et J.Crosnier ; Business Intéractif/S.Jemai.
2006 French N°2/WTA N°182
JULY 2007
ALL OUR ATHLETES
15 16 17 18 19
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
© DPPI / E.Bretagnon
“ Our approach is
designed to create
a unique model based
on the attention
to detail, strength and
ability to innovate of
a large-scale private
business. What we also
want to do is give all
those who can prove
that they want to
surpass themselves
the means to achieve
this excellence, both
in France and abroad.”
Physiotherapists
Paris Jean-Bouin
Nicolas Bertrand
Jean-Georges Cellier
Christophe Gaillard
Sophia-Antipolis
Michel Bosch
Mathieu Louvat
Guy Saliat
Podiatrists
Benjamin Degryse
Geneviève Noiret
Dieticians
Véronique Rousseau
Séverine Olivié
3
1
2
Christian Miller
3
Rémi Barbarin
4
Patrice Hagelauer
5
Guy Ontanon
Xavier Moreau
General Manager of TeamLagardère,
Creator of the technical training support
complex
Personal physical trainer for Amélie
Mauresmo and Mary Pierce
Former physical trainer for the French
Tennis Federation (FFT), responsible
for the Fed Cup and for the overall
physical monitoring of the various
team-members
Scientific Department
A new and innovative team led by Christian Miller and which is in charge of
the technical complex as well as evaluation, programming, research and scientific
communication
Annie Riquet
Scientific biomechanics adviser,
in charge of movement analysis
Jean-Michel Levêque
Scientific training physiology adviser,
in charge of the energy-based
aspect of performance
Christophe Chatain
Engineer in charge of technology
development
Yoann Vannicatte
Engineer in charge of IT development
Jean Slawinski
Scientific training physiology adviser,
specialising in the biomechanic and
physiological aspect of performance
Armand Tomaszewski
Sports doctor, cardiologist,
anaesthesiologist
4
2
Arnaud Molinié
Chief of Staff Lagardère SCA
PARTNERS
5
Operational Management
Xavier Moreau
DIFFERENT KINDS
OF PARTNERSHIPS
STAFF
External areas
of expertise
Arnaud Molinié,
1
ALL OUR ATHLETES
TOP ATHLETES
© Tennis Magazine/A. Couvercelle ; Business Interactif/ S.Jemai.
EDITORIAL
Christian Miller
Responsible for the Centre of Expertise
and Evaluation and for the technical
training support complex
Doctor of life sciences (biomechanics
and movement physiology)
Responsible for the INSEP biomechanics
and physiology laboratory from 1997
to 2005
Author and co-author of various works,
reports and articles on the theme
of research into biomechanics
and physiology
Rémi Barbarin
Development Manager of
the Team Tennis
Former FFT national coach
Former coach of Arnaud Clément and
Arnaud Di Pasquale, former physical
trainer of Gaël Monfils
Patrice Hagelauer
Technical director of Team Tennis
Coach of the French Davis Cup team
Former FFT national coach Former
coach of Yannick Noah, Henri Leconte
and Paul-Henri Mathieu
Guy Ontanon
Development Manager of
the Team Athletics
Former national coach and sprint
advisor to the FFA (French Athletics
Federation)
Former FFA national director of men’s
and women’s 4 x 100m relays
Former coach of Christine Arron,
Muriel Hurtis, Ronald Pognon,
Patricia Girard
Detailed
expertise
and know-how
based on
the talents and
the guarantee
of top-level
technical and
scientific staff
Technical department
Administrative and Communications Department
Tennis
Sophie Charlot
Directors’ assistant
Nine coaches under the leadership of Rémi Barbarin
and Patrice Hagelauer:
Paris Jean-Bouin
Nicolas Copin
Tennis coach
Thierry Champion
Tennis coach
Olivier Malcor
Tennis coach
Olivier Soulès
Tennis coach
Nicolas Perrotte
Physical trainer
Sophia-Antipolis
Carine Bornu
Tennis coach
Gaël Demenet
Marketing and development adviser
Delphine Vinet
Secretary
Head of the
Sophia-Antipolis site
Pierre Bouteyre
Tennis coach
William Bigot
Tennis coach
Frédéric Decamps
Physical trainer
Athletics
Team Athletics was launched in October 2006 and is under the direction
of Guy Ontanon and his assistant coach Dimitri Demonière.
M
16 17 18 19 20
STAFF
JULY 2007
JULY 2007
STAFF
17 18 19 20 21
Paris Jean-Bouin – a club synonymous
with elite sport
The club is situated in the west of Paris and was
founded on 1 November 1903 to cater for all and has
always offered at least 10 different sports ever since
it began. It was renamed Paris Jean-Bouin in 2003,
and the club signed an exclusive partnership with the
Lagardère Group in January 2004 (after the City of
Paris renewed the club’s licence). One of the main
elements of the partnership is top-level training of
young sportsmen and women.
The various teams within the club have been able to
take advantage of the TeamLagardère Centre of
Expertise even since it was inaugurated on the club’s
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
The Croix-Catelan and the rue Éblé site
in Paris – there to serve top-level sport
site at the end of 2005, and this all adds to the prestige of the venue which has become synonymous
with elite sport.
Paris Jean-Bouin currently has six sporting sections
(athletics, basketball, bridge, field hockey, rugby and
tennis) comprising 3,000 members who can play on
almost six hectares of facilities, including 21 tennis
courts, a covered basketball court, a stadium and an
athletics track where Sergei Bubka became the first
man above six metres in the pole vault back in 1985.
www.parisjeanbouin.fr
Titles:
France men’s team first division tennis champions
in 2005, 2006 and 2007.
On 1 September 2006, the Lagardère Group became
the new proprietors of the Croix-Catelan. This site is
situated in the Bois de Boulogne on the outskirts
of Paris and stretches over more than six hectares.
It has 12,000 members and consists of 48 tennis
courts, two swimming pools and even a 1,500m2
artificial pitch. It was originally founded in 1882 under
the name of Racing Club de France as a multi-sports
club. Since then, it has become the number one club
in France, both in terms of the number of members
and also its history – including hosting the Olympic
Games when they were held in Paris in 1900.
The Lagardère Group was also awarded stewardship
of the 14 sports sections* of the rue Éblé sports centre. This building of some 6,000m2 is almost unique
due to its location in the 7th arrondissement of Paris
– right at the heart of the capital. It contains two 25metre swimming pools, a 300m2 martial arts dojo, an
18-piste fencing arena and three multi-sport gyms.
These two sites are where TeamLagardère is now
choosing to concentrate its infrastructure for
Lagardère Paris Racing.
They have top-level facilities and are designed
with two purposes in mind – supporting the various
sporting sections* within Lagardère Paris Racing,
and therefore developing top-level sport.
lAll athletes who benefit from TeamLagardère’s
support can make full use of the facilities at these
exceptional sites, thus enabling them to train and
prepare for competition in optimum conditions.
Titles:
CFrance women’s team first division tennis champions in 2007.
87 Olympic medals and 65 world titles since
the club’s inception in 1882.
VIDEO CENTRE
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STAFF
Sophia-Antipolis – shaping the future
TeamLagardère – partner
of the Nick Bollettieri academy
Located at the heart of the Côte d’Azur near to Nice,
the Sophia-Antipolis site is dedicated to training the
youngsters who make up the Prospects Tennis Team.
Along the lines of the tennis academies in Florida,
the site has outdoor courts which can be used all
year round. The Prospects Tennis Team was formed
in 2006 and has around 10 promising young players
in its ranks. The staff, which includes a number of
coaches and a fitness trainer, work in close
collaboration with the full team at Paris Jean-Bouin.
The site is close to both the science and technology
“technopole” and the Vabonne university centre,
making it an excellent place to combine playing
and learning.
The Nick Bollettieri Academy is based in Bradenton,
Florida in the USA and totally dedicated to training
the men’s and women’s tennis stars of tomorrow. It
has a whole host of illustrious “graduates”, including
André Agassi, Jim Courier, Tommy Haas, Monica
Seles, Anna Kournikova and Maria Sharapova.
The partnership between TeamLagardère and
the Nick Bollettieri Tennis Academy is based on two
activities – an exchange programme for athletes
from TeamLagardère (who can then take part
in the activities of the American academy
at Bradenton, Florida) and combined training and
use of resources between the two establishments.
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
© Tennis Magazine/A. Couvercelle. © Business Interactif/ S.Jemai.
EDITORIAL
* Athletics, badminton, women’s basketball, bridge, modern
decathlon, fencing, judo, modern pentathlon, shooting, skiing,
swimming, tennis, triathlon and volleyball.
18 19 20 21 22
DIFFERENT KINDS OF PARTNERSHIPS
JULY 2007
JULY 2007
19 20 21 22 23
EDITORIAL
Emmanuel Lebesson
(French youth team)
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
ALL OUR ATHLETES
TOP ATHLETES
STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
Christophe Bonnet
(100 m)
Abdel Kader Salifou
(French youth team)
© FFTT/ M.Klug.
Dimitri Demonière
(100 m)
French Athletics Federation
French Rugby Federation
French Table Tennis Federation
The Lagardère Group made a commitment
to work with the French Athletics Federation
in order to be a part of the evolution of French
athletics from 2006-2008.
TeamLagardère is standing side by side every
step of the way with the French XV in their
preparations for the 2007 Rugby World Cup.
TeamLagardère, official partner of the French
Table Tennis Federation (2006-2009).
The athletes in the French team as well as their staff
and national coaches can thus make the most of
the advice and support of the TeamLagardère Centre
of Expertise within the framework of a programme
of tests and applied research and training to
complement all of the other work which is carried out.
20 21 22 23 24
JULY 2007
As part of this partnership, the France Promotion
Group (which is made up of four French youth
athletes who are preparing for the 2008 Olympic
Games in Peking) will be able to take advantage
of the advice, support and expertise
of the TeamLagardère scientific complex.
TeamLagardère signed an agreement regarding
technical services with the French Rugby Federation
in August 2006 to provide a framework for all
of the preparations already carried out over the
previous months.
Les prestations apportées s’articulent autour
de deux axes : l’évaluation des capacités physiques
musculaires des joueurs et la réalisation d’une
étude (menée avec les entraîneurs de la FFR)
sur les appuis.
JULY 2007
The collaboration between the two groups is
specifically based on the evaluation and analysis
of physical and muscle capacities, support in
the programming of training and the optimisation
of the performances of the athletes within
the Group.
21 22 23 24 25
EDITORIAL
“ The personal
involvement of all
the members
enables us to merge
both their interests
and their knowledge
in an optimal way
so that everyone gets
the best out of it,
and so that sport
is the winner. ”
Arnaud Molinié,
22 23 24 25 26
TeamLagardère has been made possible thanks to
the involvement of certain very important financial
partners.
The world of sport certainly has everything to gain
from this collaboration with the world of finance
in terms of products, services and technologies,
and also communications expertise and
professionalism.
The “Club des Partenaires Associés TeamLagardère”,
or ”TeamLagardère Associate Partners’ Club” is at
the origin of this project and brings together
key business players who share common values and
interests – i.e. each member has a love
of sport, performance and team spirit.
The Club presents an opportunity for sport as a
whole and also for those businesses which are
involved, as they are provided with new promotional
material from the TeamLagardère communications
tools, namely a media programme, events and the
reputations of the staff and/or the athletes involved.
Thus a new sports marketing model was created
and itself engendered a powerful network
of communications possibilities.
PARTNERS
JULY 2007
KEY FIGURES
“ A French sporting goods brand such as ours is
obviously keen to be involved in projects which
enable our sportsmen and women to develop their
performances. Our association with TeamLagardère
allows us to promote the values which we both hold
dear – sport, technique, energy and authenticity. ”
Antoine Sathicq, Managing Director of Coq Sportif
“ This initiative fits in perfectly with the strategy
behind our commitment to the world of sport.
Our approach as a ’Technology partner to aid
performance’ is actually designed to use the added
value of Sony products within sport as it is played.
It is also our wish to help both professional and
amateur sportsmen and women to progress.
Sony’s contribution to the TeamLagardère project
encapsulates our wish to put our knowledge at the
disposal of the Lagardère Group and to share our
common values of innovation and high technology.”
Philippe Citroën,
Managing Director of Sony France
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
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“ This partnership is a logical step in the wider
commitment to sport which we undertook in 2006.
Going beyond our involvement with the WRC World
Rally Championship, our brand now needs
to be associated with pioneering initiatives such
as TeamLagardère. Energy, authenticity and a spirit
of innovation are common values shared by Subaru
and TeamLagardère. ”
Thierry Gillard, Managing Director of Subaru France
“ Kiria is the biggest name in retail health products in
the French market thanks in no small part to its first
class network of experts, its range of products and
unique services and its professional work ethic.
Sport and health are two areas which Kiria and
TeamLagardère are working to bring together
for the benefit of top-level sportsmen and women.
Sport has also become a genuine topic in terms of
public health. It is only natural therefore that Kiria
and TeamLagardère should combine to help
the health aspect of sport to progress and to make
athletes more aware of it in order to optimise their
thinking with regard to health. ”
Frédéric Bizard, founder and president of Kiria
JUILLET 2007
PARTNERS
23 24 25 26 27
A Group very much in touch
with its time
The Lagardère Group has always
embraced the values inherent in sport.
Lagardère is a French group established
in 40 countries. It is headed by Arnaud Lagardère
and is a world leader in media and new
technologies. The Group’s media work is a solid
and growing business area and is based on four
distinct yet complementary activities:
Lagardère Active (press, audiovisual and
new media), Lagardère Publishing (books),
Lagardère Services (retail and services) and
Lagardère Sports (management and marketing
of sporting rights). Lagardère’s investment in new
technologies is illustrated by their strategic
participation in the European company EADS
(European Aeronautic Defence and Space).
At the beginning of the 1970s, under the aegis
of the Group’s founder Jean-Luc Lagardère,
Matra Sport was at the forefront of motor racing
the world over. Jackie Stewart was Formula 1 world
champion in 1969 and Matra won a historic treble
by taking the Le Mans 24 hour race in 1972, 1973
and 1974.
More recently, the Lagardère group has actively
participated in mobilising France’s main
economic players to support Paris’ bid to host
the Olympic Games by founding and hosting
the “Club des Entreprises Paris 2012”
(2012 Paris Business Club).
KEY FIGURES
AIMS AND APPROACHES
SERVICES AND TOOLS
VIDEO CENTRE
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STAFF
DIFFERENT KINDS
OF PARTNERSHIPS
PARTNERS
Lagardère Athlé Tour (17 June 2007)
Men’s 100m
Jean-Luc Lagardère Trophy
Marcelo Rios (Winner 2006)
Supporting French sport
Since 2004, the Group has also been a partner of
Paris Jean-Bouin, a Parisian club over 100 years
old which has six sporting sections and 6,000
members.
JULY 2007
ALL OUR ATHLETES
Lagardère Athlé Tour (17 June 2007)
5 000 m -Yohan Diniz (FRA)
Lagardère Paris Racing was created in 2007
and is essentially based at two sites in Paris –
the Croix-Catelan sports centre in the Bois
de Boulogne and the Rue Éblé sports centre
in the 7th arrondissement. The club has more that
17,000 members in 14 sports sections.
The Group’s values stem from its industrial
history. Even since its early days, it has always
counted on its creativeness, independence and
boldness to fulfil the tasks in hand, namely
promoting and distributing culture to every
continent, taking part in construction projects
around the world, contributing to a better life
for citizens, respecting the past while looking
to the future and staying true to the values which
have helped forge its identity.
24 25 26 27 28
© Boren Exploits Photos / P.Boren ; DPPI / Bretagnon – Curutchet - Millereau.
EDITORIAL
the sport’s elite and help them turn professional.
The Group thus became a partner of the French
team and founding partner of the National
Athletics League, whose president is Stéphane
Diagana. This was also the year that the Group
signed a partnership with Paris Judo, the Parisian
judo club founded in 1992 by Thierry Rey.
Working towards social cohesion
The Lagardère Group has also been a partner of
the French Open at Roland Garros since 2005, and
together with Guy Forget and IMG organises the
Jean-Luc Lagardère Trophy – an event on the ATP
senior circuit which brings together eight former
tennis legends.
The Jean-Luc Lagardère Foundation supports
young talents and federations which work to create
more social cohesion in the fields of sport, culture
and research. Among the associations which
the Foundation supports is ”Fête le Mur” run
by Yannick Noah, which looks after more than
2,000 youngsters who live in poorer areas.
In 2006, the Lagardère Group chose to join forces
with the French Athletics Federation to modernise
The Group signed a ten-year partnership in 2006
with “Fête le Mur” which involves choosing
the “Class of Jean-Luc Lagardère”, where the top
30 players from the association are selected with
the aim of producing a future champion.
The youngsters are also introduced to elements
of culture (most notably through workshops run by
winners of Talent Scholarships) during the training
camps organised in conjunction with
TeamLagardère at Sophia-Antipolis.
The Jean-Luc Lagardère Foundation also supports
the “Ti Colibri” (“Little Hummingbird”) association
headed by fencing champion Laura Flessel,
“Ping Attitude” which is sponsored by table tennis
star Jean-Philippe Gatien and “Diambars”,
which are training centres with an emphasis on
education which were set up by footballers Jimmy
Adjovi-Boco and Bernard Lama in Dakar, Senegal,
and which are also sponsored by Patrick Vieira.
The Foundation has also financed a multimedia
class for the centre.
JULY 2007
The Jean-Luc Lagardère Foundation has also
developed two projects in conjunction with
the Institute for Political Studies in Paris.
The first is unique in France in that it provides
top-level sportsmen and women with an
educational training programme. The second is
an experimental programme in four high schools
in the Seine-Saint-Denis area north of Paris aimed
at giving culture and sport a more prominent role.
At the Lycée Feyder school in Épinay-sur-Seine,
the Foundation provides the sporting element with
Patrice Hagelauer from TeamLagardère working
as the school’s tennis coach. There are also close
links between TeamLagardère and the
Jean-Luc Lagardère Foundation. Players from
TeamLagardère actually give a percentage
of their earnings to support the Foundation’s work.
25 26 27 28 29

teamlagardere.com teamlagardere.com

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