Oakland University Hockey 2013

Oakland University Hockey
2013-2014 Marketing Guide
www.oaklandhockey.org
About Oakland Hockey
Oakland University Men’s Hockey team participates in the American Collegiate Hockey Association in the
Division I ranks. Hockey began at OU in the late 90’s with immediate success, winning two ACHA DII National Titles in 2004 and 2006 and capturing the ACHA DI National Title in 2007. The Grizzlies also won
the 2011 GLCHL Playoff Championship, The 2012 GLCHL regular season title and finished #2 in the nation in
2012 after playing in the National Championship game. 2012 also saw the Grizzlies win the “Good Luck Duck
Series.”
The Grizzlies also know the importance in giving back to our community, including playing a charity game for
the Yellow Ribbon Fund in 2011 against Michigan Heroes. The Yellow Ribbon Fund was created to provide
support for injured service personnel returning home and being treated at military hospitals.
The Grizzlies also invite local youth teams and their families to attend our games and some skate during our
intermissions.
Oakland Hockey is a non-profit organization (501c3) and your donation is tax-deductible.
We have many opportunities for you business to contribute to the success of our program while making your
business stronger. Oakland Hockey is a non-varsity program in the American Colligate Hockey Associtaion
(ACHA) our players pay between $1,500-$3,000 a season, which goes to ice bills, safe travel, hotels and more.
Our staff is a volunteer staff and your contribution is important to us.
Your support will also help us raise funds which will help us toward our goal of lowering the cost to play for our
student athletes
We play out of the ONYX Ice Arena in Rochester, MI and have several fundraisers throughout the season which
help the team raise funds but it is not enough.
In this marketing guide you will see several ways you can contribute to Oakland Hockey and gain exposure for
your business.
We are also grateful for your donation of items such as gift cards for example that we can use in one of our
fundraisers to raffle throughout the season. Home games typically draw anywhere from 300-750 fans a game.
Premier Oakland Hockey Advertising Opportunities
Spirit Towles: $5,000: your company logo on spirit towels passed out to fans at home games you will also
get a link to your website on the home page of oaklandhockey.org and ad in our game night program (All home
Games)
Thundersticks: $5,000: your company logo on Thundersticks passed out to fans at home games you will also
get a link to your website on the home page of oaklandhockey.org and ad in our game night program (All home
Games)
Staduim Cups: $5,000: your company logo on Stadium Cups passed out to fans at home games you will also
get a link to your website on the home page of oaklandhockey.org and ad in our game night program (All home
Games)
Beverage Holder : $5,000: your company logo on Beverage Holders passed out to fans at home games you
will also get a link to your website on the home page of oaklandhockey.org and ad in our game night program
(All home Games)
Cow Bells : $5,000: your company logo on Cow Bells passed out to fans at home games you will also get
a link to your website on the home page of oaklandhockey.org and ad in our game night program (All home
Games)
Player Sponsorship: $4,000: Sponsor an OU Hockey Player, company logo and link on website, all media
and gameday program. You will also receive a banner with your company name and the player you sponsored
will be featured on the banner.
Oakland Hockey Advertising Opportunities
Poster Schedules: $2,000: your company logo on our poster schedules with link to your website on
oaklandhockey.org and ad in our game night program (All home Games)
Team Poster $1,000: your company logo on our media backdrop for our video press conferences and player
interviews with link to your website on oaklandhockey.org and ad in our game night program (All home Games)
Media Backdrop: $1,000: your company logo on our media backdrop for our video press conferences and
player interviews with link to your website on oaklandhockey.org and ad in our game night program (All home
Games)
Tickets: $1,000: your company logo on tickets with link to your website on oaklandhockey.org and ad in our
game night program (All home Games)
Pocket Schedules: $1,000: your company logo on our pocket schedules with link to your website on
oaklandhockey.org and ad in our game night program (All home Games)
Banners: $300 per Banner: your company logo on banner with link to your website on oaklandhockey.org and
ad in our game night program (All home Games) The banner will also feature an action shot of a Grizzly
Hockey player.
Power Play: $600 your company announced as “This Oakland power play brought to you by your company
name” with link to your website on oaklandhockey.org and ad in our game night program (All home Games)
Penalty Kill: $600 your company announced as “This Oakland penalty kill brought to you by your company
name” with link to your website on oaklandhockey.org and ad in our game night program (All home Games)
Media Area: $400 Our Media area is named the “Gondola” we will place a banner in our media area “The
Oakland Hockey Goldola is brought to you by your company name” you will also receive a link to your website
on oaklandhockey.org and ad in our game night program (All home Games)
First Grizzly Goal: $200 When Oakland scores its first goal your company will be announced “This Oakland
goal brought to you by. your company name.” you will also receive a link to your website on oaklandhockey.org
Companies donating gift cards and items will receive a link to their website on our oaklandhockey.org sponsors
page.
Oakland Hockey Advertising Opportunities
Student Section Sponsor: $8,000 Your company logo on OU Hockey Student section t-shirts and on oaklandhockey.org
Starting Lineup Sponsor: $500: Your company announced as the sponsor during the starting lineups on each
home game and also on the broadcast on oaklandhockey.org home and away. Company link and logo on
oaklandhockey.org.
Other sponsorships;
Road trip Sponsor: Food provide food for the team on road trips. Hotel your hotel chain can be the official hotel
of Oakland Hockey.
Oakland Hockey Website Data March 10-31 2013
Oakland Hockey Website Data March 10-31 2013
Oakland Hockey Audience
Total OaklandHockey.org Ad Impressions Sept. 2012-March 16th 2013
17,225
For more information contact:
Corey Hagood
Director of Operations
Oakland University Hockey
E-Mail: hagoodcorey@yahoo.com
Cell: 810-394-0010