- Laureus

Transcription

- Laureus

JANUARY 2011
LAUREUS AT THE
WORLD CUP
Children from Laureus supported
projects visit training camps.
Interviews with Laureus Academy
Members Sir Bobby Charlton, Franz
Beckenbauer and Marcel Desailly.
FOOTBALL EDITION
WHAT SPORT CAN
DO FOR AFRICA
& WHAT AFRICA
CAN DO FOR SPORT
Laureus report draws attention to the
role that sport can play in every family,
every community and every country.
LAUREUS SPORT FOR
GOOD FOUNDATION
SOUTH AFRICA SUMMIT
Laureus brings project leaders together
from around the world to share
knowledge and experience on how to
use sport as a tool for social change.
2
FOREWORD
CONTENTS
3
FOREWORD BY
EDWIN MOSES
CONTENTS
Edwin Moses
Football, or soccer as we like to call it
in the United States, is one of the few
truly global sports and 2010 has been
a memorable year.
As a track and field exponent, my
sporting world was the Olympic Games,
where I won two gold medals in the 400
metres hurdles, and I still feel that the
Olympics remains the greatest universal
sports event which draws together the
widest collection of countries and
competitors. But I acknowledge that the
FIFA World Cup is not far behind.
I thought the World Cup was especially
momentous this year being held in the
rainbow nation of South Africa, where its
presence did so much good – as long as
you could cope with the joyous din of the
vuvuzelas in the crowd. Even more
encouragingly, FIFA is taking the 2014
World Cup to Brazil, another country which
will derive enormous benefits from it.
It was a good World Cup for Laureus too.
We were able to take many of the young
children from our projects in South Africa
to visit several of the teams in their
training camps, inspiring change – one
football pitch at a time.
04 COVER STORY
LAUREUS AT THE
WORLD CUP
Four amazing days in June
Football spreads to every corner of the
globe. It’s easy to play so long as you
have a ball and four markers to show
where the goals are. And I know in some
of the poorest parts of the world,
youngsters will find something to kick
around even if they don’t have a ball.
Not surprisingly football is the bedrock
sport for many of the 80-plus community
sports projects around the world
which the Laureus Sport for Good
Foundation supports.
08 HOW FOOTBALL CAN
HELP CHANGE
SOUTH AFRICA
By Franz Beckenbauer
I am proud to count some of the greatest
footballers of all time amongst our Academy.
Franz Beckenbauer, Sir Bobby Charlton and
Marcel Desailly supported by a host of
footballing Laureus Ambassadors lead this
edition’s focus on the universal power of
football to change lives.
MEMBERS OF THE LAUREUS WORLD SPORTS ACADEMY
Giacomo Agostini Motorcycling, Marcus Allen American Football, Severiano Ballesteros Golf, Franz Beckenbauer Football, Boris Becker
(Vice-Chairperson) Tennis, Peter Blake (in fond memory) Sailing, Ian Botham Cricket, Sergey Bubka Athletics, Bobby Charlton Football,
Sebastian Coe Athletics, Nadia Comaneci Gymnastics, Yaping Deng Table tennis, Marcel Desailly Football, Kapil Dev Cricket, David Douillet
Judo, Emerson Fittipaldi Motor Racing, Sean Fitzpatrick Rugby, Dawn Fraser Swimming, Cathy Freeman Athletics, Tanni Grey-Thompson
(Vice-Chairperson) Paralympic Athletics, Marvelous Marvin Hagler Boxing, Mika Häkkinen Motor Racing, Tony Hawk Skateboarding,
Mike Horn Adventurer, Miguel Indurain Cycling, Michael Johnson Athletics, Kip Keino Athletics, Franz Klammer Skiing, Dan Marino American
Football, John McEnroe Tennis, Edwin Moses (Chairperson) Athletics, Nawal El Moutawakel Athletics, Robby Naish Windsurfing/Kiteboarding,
Ilie Nastase Tennis, Martina Navratilova Tennis, Alexey Nemov Gymnastics, Jack Nicklaus Golf, Gary Player Golf, Morné du Plessis Rugby,
Hugo Porta Rugby, Vivian Richards Cricket, Monica Seles Tennis, Bill Shoemaker (in fond memory) Horseracing, Mark Spitz Swimming,
Daley Thompson Athletics, Alberto Tomba Skiing, Steve Waugh Cricket, Katarina Witt Figure Skating.
INTERVIEW
With Sir Bobby Charlton
36 FOUNDATION
SUCCESS STORY
Moses Mutuli
38
INTERNATIONAL
TRIATHLON UNION
New partnership
10
SPORTS SUMMIT
Widest gathering of
the Laureus Foundation
global network
11
FOOTBALL FOR HOPE
TOURNAMENT
Mathare Youth Sports
Association retain trophy
41
12
WHAT SPORT CAN DO
FOR AFRICA & WHAT
AFRICA CAN DO
FOR SPORT
A Laureus
Foundation report
42 LAUREUS SPIRIT OF SPORT
TV Show broadcast across
the world
14
LAUREUS WORLD
SPORTS AWARDS
Abu Dhabi, 2010
46 GIVE THE GIFT OF SPORT
Launch of first online
campaign
18
INTERVIEW
With Marcel Desailly
47
19
GLOBAL PARTNER NEWS
Mercedes-Benz
IWC Schaffhausen
Vodafone
22
MARTINA NAVRATILOVA
Climbs Kilimanjaro to raise
funds for Laureus-supported
projects around the world
EDWIN MOSES
Chairman Laureus World Sports Academy
Chairman Laureus Sport for Good Foundation
35
40 MIDNIGHT BASKETBALL
Launch of new London
project
PROJECT VISIT
IMAGE, INDIA
With Baroness Tanni
Grey-Thompson & Kapil Dev
44 PROJECT VISIT,
STREET LEAGUE
With Fabio Capello
GET INVOLVED
Laureus fundraising
events 2011
26 NATIONAL
FOUNDATION NEWS
Argentina
France
Germany
Italy
South Africa
Spain
Switzerland
The Netherlands
USA
FRONT COVER IMAGE: David Beckham with children from the Laureus supported 'Sport for All' project
at a practice match against Platinum Stars in Moruleng in the run up to the World Cup.
www.laureus.com
www.sportforgood.org
4
LAUREUS AT THE WORLD CUP
FOUR AMAZING DAYS IN JUNE
5
LAUREUS AT THE
WORLDCUP
Spain celebrated in style as they took
home the FIFA World Cup and their
fans blew their vuvuzelas till their eyes
bulged, but for little Sibusiso Xhoba
and many of his young friends, the
World Cup in South Africa came alive
several weeks earlier, the day they met
David Beckham and Wayne Rooney.
In four remarkable days in June, thanks
to the heartfelt generosity of the England,
Germany and United States World Cup
teams, youngsters from Laureus Sport for
Good Foundation projects in South Africa
became guests of honour for a moment
they will never forget.
Not for a single second on the bus did
the excited chatter die down, or
afterwards as Sibusiso and his friends
were taken to the best seats in the
grandstand to watch the England team
play a practice match against Platinum
Stars. Five minutes before the game was
over - England won 3-0 - the children
were lined up by Laureus World Sports
Academy Chairman Edwin Moses to go
onto the field for their big moment.
Edwin said afterwards: “Unless you were
there you cannot explain the excitement
of those kids. They knew they were about
to meet their football heroes. What a
day for children who live in some of the
poorest communities in South Africa.
You can’t imagine how it must have
felt for them, to realise that there are
people out there who care about them
and care enough to give them this
amazing opportunity.”
www.laureus.com
Laureus Academy Member Edwin Moses with England coach Fabio Capello,
Rio Ferdinand and children from the Laureus 'Sport for All' project.
The children were handed gift packs and
England T-shirts and were met by
England head coach Fabio Capello,
assistant coach David Beckham and
England stars Wayne Rooney, Steven
Gerrard and Rio Ferdinand, who gave
their autographs and posed for pictures.
Fabio said:
‘
It was fantastic to share
the day with the Laureus
kids. It’s important for the
children to know the value
of life and the importance
of mind and body.
‘
Life has not been kind to Sibusiso, who
was raised by his grandmother as a baby
and has seen his nephews both struck
down with HIV/AIDS, or for many of his
friends from the Sport for All project in
Katlehong, Gauteng, who joined him on
the four hour bus journey along the dirt
roads to Moruleng. But he is adamant
about his future. ‘I choose to play sport
not do drugs and alcohol,’ he says.
And David Beckham, who was acting as
player liaison for the England World Cup
squad, said: “Children are important.
They are our future. I’m sure they had a
great time today meeting all the players.
I have boys of my own and I loved seeing
the smiles on all their faces.”
Potjo Matsikane, one of the project
managers from Sport for All spoke for the
children when he said: “We are so
pleased that Laureus gave us the
opportunity to come and watch England.
We feel most privileged. We are amazed
to see Rooney. We have been shouting
‘Rooney, Rooney’. We can’t believe we
can see him eye-to-eye, not just on the
TV. It was great when David Beckham
came to sign autographs. He was smiling
at us. He is so friendly. It really made us
happy. Some of the kids refused to take
off their England shirts that night to go to
bed. They wanted the experience to last
as long as possible.”
6
LAUREUS AT THE WORLD CUP
7
TONY HAWK AT
INDIGO YOUTH
MOVEMENT
ISITHUMBA
Also at Moruleng were children from
My Home which is a ‘safe house’ in
Rustenburg which cares for 28 children.
There was a wonderful moment when
seven-year-old Luca walked up to Edwin
Moses and put his arms up for Edwin to
pick him up. Luca, who had come to
My Home when he was one after his
mother died from AIDS, was exhausted
by the emotion and excitement of the day
and Edwin was happy to give him
a helping hand.
A day earlier on this Laureus World Cup
whistle-stop journey around South Africa,
Edwin had taken children from the
Soweto Schools Rugby project to meet
the United States World Cup team at
Pilditch Stadium, Pretoria West.
www.laureus.com
The children were able to watch US
coach Bob Bradley putting his squad
through their paces just six days ahead
of their opening match against England.
This was a once-in-their-lives sporting
experience for them and they had many
tales to tell when they got back to their
schools in Soweto.
Soweto Schools Rugby addresses the
standards of education provided by
schools in impoverished areas through a
structured programme called Play to
Learn, which teaches young people
various school subjects while they are
having fun playing rugby.
Children from Sport for All were again
involved when German football legend
and Laureus World Sports Academy
Member Franz Beckenbauer joined Edwin
Moses to visit the German World Cup
team camp just four days before their
opening match against Australia. They
were greeted by renowned goalscorer
Oliver Bierhoff, now a German Football
Association official, and leading midfield
player Bastian Schweinsteiger. At the end
of the visit, German head coach Joachim
Löw joined Franz and Edwin and each of
the children was presented with a
German football jersey.
Programme Manager Dalisizwe
Ndebele said:
‘
The children were from
a rugby-based project,
but like almost every
young person in South
Africa they are football
mad and were looking
forward to the World Cup.
Dozens of children from KwaZulu-Natal
will now have the thrill of experiencing
skateboarding for the first time.
There is excitement when Tony arrives.
Some don’t know who he is, but once he
takes to the ramp he has their full
attention and they all try to copy him.
When it is time to go, Tony is bruised and
battered from falls, but reluctant to leave.
It has been another amazing day.
The drive to the Valley of a 1,000 Hills is
breathtaking, over winding roads, with
scattered African communities
everywhere you look. There are many
young children on the side of the road,
walking back from school, or just playing
in the sand, and chickens running amok.
When you take the turn off to the Indigo
Skate Camp, it feels like you are arriving
at someone’s home; a typical community
gathering mud houses with corrugated
iron roofs.
At the end of a remarkable journey
through South Africa, Edwin Moses said:
“What impressed me throughout was
the willingness and the enthusiasm with
which everyone connected with these
teams, in the middle of such an important
championship, wanted to meet and talk
with the children.
Laureus Academy Member and
skateboard legend Tony Hawk
Everyone talks about the legacy of the
stadia and the infrastructure which the
World Cup will leave in South Africa,
but for me just as important is the
human element.
‘
Laureus, I am proud to
say, has contributed in
both ways, with helping
to provide unforgettable
memories which can only
inspire the kids involved,
and with a new Half-Pipe
which can give those
kids in Kwazulu-Natal
something tangible to
enjoy in the future.
‘
The Laureus-supported Sport For All
project in Katlehong welcomes
orphans and vulnerable children at
sports coaching sessions. The children
can play any sport they want to, even
traditional African games. Attending Sport
For All coaching gives these children an
outlet for their stress and escape from
their daily troubles.
When you look around it is an incredible
sight as families arrive at the camp, many
of the kids in torn clothes with shoes with
holes in that don’t match, but they carry
a skateboard and a smile. These
youngsters are so confident on the ramp,
just flinging themselves off the top of their
new Half-Pipe with no body protection, no
pads, no helmets.
‘
Children from Sport for All visit the USA training camp at the 2010 FIFA South African World Cup
In the midst of the visits to the three
World Cup camps came a unique
presentation by multi-skateboard
world champion and Laureus Academy
Member Tony Hawk, who handed over
a brand new portable Half-Pipe to the
Indigo Youth Movement in Isithumba,
in the Valley of a 1,000 Hills, a rural
village near Durban.
A boy inspired by Laureus
Academy Member Tony
Hawk at the Indigo Youth
Movement in South Africa
8
HOW FOOTBALL CAN HELP CHANGE SOUTH AFRICA
HOW FOOTBALL CAN HELP CHANGE SOUTH AFRICA
9
Fans cheering at the 2010 FIFA World Cup in South Africa
HOW FOOTBALL CAN
HELP CHANGE
SOUTH AFRICA
BY FRANZ BECKENBAUER
The 2010 World Cup in South Africa
was very different to the one I helped
to organise in Germany four years ago.
The culture in South Africa, the noise –
particularly from the vuvuzelas – and the
carnival atmosphere was of a very
different tone to the one in Germany.
Both events were a tremendous success
but the impact and style in Africa was
very impressive.
Of course, it is very different attending a
World Cup simply as a spectator to being
there as a player, a coach or an
organiser, but South Africa was really
special and I enjoyed being there.
I enjoyed so much about the tournament
but a highlight for me was of course the
emergence of a new young German team
whose players were good ambassadors
for Germany not only during the matches
but off the field as well.
Ghana went furthest of the African teams.
Only a last minute penalty miss stopped
them getting into the semi final.
www.laureus.com
Laureus Academy Members Edwin Moses and Franz Beckenbauer with youngsters from the
'Sport for All' project at the German team headquarters during the World Cup.
There are already a lot of good players
from Africa playing in Europe and I'm
sure it is only a matter of time before an
Africa side wins the World Cup.
Sport is one of the most important tools
for social development in my point of
view and there is no doubt in my mind
that the World Cup will have a lasting
legacy for the people of South Africa.
It was great that the Laureus Sport for
Good Foundation was active at the World
Cup and it's really important to give
opportunities to young people. A special
memory for me was the visit by children
to the German team training camp just
four days before their opening match
against Australia.
We took kids from the Laureus-supported
'Sport for All' project in Katlehong,
Gauteng, and were joined by leading
midfield player Bastian Schweinsteiger
while German head coach Joachim Löw
presented each of the children with a
German football jersey.
‘
I hope they will
remember that event all
their lives. Laureus
continues to show the
world's youth that there
are people who care about
them and that sport can
help them to change their
lives for the better.
‘
Everything ran smoothly in South Africa,
the fans were phenomenal and the event
had its own African personality full of the
emotions and drama we expect
from a World Cup. I was really impressed
and the tournament was a big step
forward for the entire African continent.
It proved to the world that they are
capable of organising large-scale events
for a global audience.
10 SPORTS SUMMIT
FOOTBALL FOR HOPE
SPORTS SUMMIT CEMENTS
MYSA ARE MASTERS AGAIN AT
GLOBAL GOALS
FOOTBALL FOR HOPE
11
JOHANNESBURG
Active Communities Network (UK),
Buffalo City Soccer, Coaching for Hope (Mali),
Fight for Peace (Brazil and UK), Fight With Insight,
Free The Youth, Future Champs,
Grassroots Soccer (South Africa),
Indigo Youth Movement, Johannesburg Cubs,
Kick 4 Life (Lesotho), Little Champs,
Lungisani Indlela, Magic Bus (India),
Mathare Youth Sports Association (Kenya),
Makomba Ndlela Youth Movement,
Moving the Goal Posts (Kenya),
PeacePlayers International,
Perez Centre for Peace (Israel), Sport for All,
Spirit of Soccer (Cambodia), and
Soweto Schools Rugby Programme.
John Robbie and Laureus Ambassador Baby Jake Matala at the
Laureus Sport for Good Summit in Johannesburg
Morné du Plessis, Chairman of Laureus
South Africa, said: “The Laureus Sport for
Good Summit gave us the chance to
meet and discuss a range of leadership
issues in sport today,”
www.laureus.com
The summit gave the projects the chance
to share best practice and knowledge;
to develop new global initiatives in
consultation with local projects;
to strengthen the impact of programmes
and positioning within the sport-fordevelopment arena and strengthen
the links between national and
global networks.
Former South African international
footballer Lucas Radebe, a Laureus
Ambassador said:
Laureus-supported project Mathare Youth
Sports Association (MYSA) from Kenya,
retained the Football for Hope tournament
trophy, following their victory in Germany in
2006, by winning a penalty shoot out
against Serch and Groom from Nigeria in
a closely fought final.
‘
Exchanging ideas and
best practice underlines
not only the differences
between the challenges
that we face helping
young people across the
world, but what a
significant impact Laureus
is making to improve the
lives of those who need it
most. Bringing these ideas
together can ensure that
Laureus continues to grow
and maintain the progress
it has made over the
past ten years.
‘
The first Laureus Sport for Good Summit
hosted 22 Laureus supported projects
with delegates undertaking a wide range
of activities including presentations and
interactive workshops on ‘leadership
through sport’; consultations on how to
strengthen the global network of Laureus
funded projects; and sporting sessions
that showcase how projects from different
continents use sport as a social and
educational tool.
‘
As well as focusing on
how best we can expand
the whole Laureus
concept for the good
of sport in South Africa
and around the world,
what better way to
showcase our Summit
while Africa is at its most
unique and vibrant?
‘
The widest gathering of the Laureus
Foundation global network met in
Johannesburg this summer to share
knowledge and experience of the use
of sport as a tool for social change.
Football for Hope, part of the FIFA
World Cup celebrations, was staged
to celebrate the power of football in
creating positive social change; showcase
and promote best practice in the field
of development through football; and
promote exchange and dialogue between
participating delegations.
MYSA team photo before the match against france
Laureus World Sports Academy
Member and World Cup winner
Marcel Desailly said:
‘
Daniel Lydia and Mercy in semis
action against Football Friends
I have been to visit MYSA
and have been hugely
impressed by what I have
seen. It makes such a huge
difference to the lives of so
many young people and
based on the coaching
and ability I have seen,
I can’t say I’m surprised
that they won the Football
for Hope tournament
once again
THE LAUREUS SUPPORTED
PROJECTS THAT ATTENDED
FOOTBALL FOR HOPE WERE:
Mathare Youth Sports Association (Kenya);
Moving the Goal Posts (Kenya);
Spirit of Soccer (Cambodia);
Magic Bus (India);
Coaching for Hope (Mali);
Kick 4 Life (Lesotho);
Perez Centre for Peace (Israel);
Grassroots Soccer (South Africa);
Sports Dans La Ville (France);
Streetleague (UK)
‘
THE 22 LAUREUS SUPPORTED PROJECTS
PRESENT AT THE SUMMIT INCLUDED:
Twelve Laureus funded organisations
from across the world took part in the
two-week festival of education, culture
and football at the FIFA World Cup in
South Africa, with a mixed football
tournament one of the highlights.
12 WHAT SPORT CAN DO FOR AFRICA
& WHAT AFRICA CAN DO FOR SPORT 13
WHAT SPORT CAN DO
FOR AFRICA &
WHAT AFRICA CAN
DO FOR SPORT
The FIFA World Cup earlier this year had a huge impact on
South Africa but a lot more can be done to ensure the
momentum of Grassroots Sporting Development gathers pace
to make a real difference on the entire African continent.
The Laureus Sport for Good Foundation has worked with a
number of partners for six months to put together a report
entitled ‘What Sport can do for Africa & What Africa can do
for Sport’, which reflects the voice and opinions of the
Foundation and the Laureus World Sports Academy.
Youngsters from the Laureus supported Soweto Rugby Programme in South Africa
Through our involvement in 22 projects in
Africa, Laureus has seen how
participation in structured sporting
activities can also contribute to helping
children in and into school, raise
awareness of critical social and health
issues, empower marginalised social
groups, and unite diverse communities.
Although the issues that sport can
tackle are not limited to the African
continent, they are particularly
concentrated there. In recent years
many nations have made substantial
progress towards development
objectives, but poverty, inequality,
disease and lack of opportunity continue
to be fundamental – and in some cases
growing – challenges.
Laureus World Sports Academy Chairman
Edwin Moses said: “What this report shows
is that so many young people across Africa
are not able to enjoy the benefits that sport
can bring to their lives. A legacy of
underinvestment in sport at the grassroots
level – in schools and communities in Africa
– means that too many people are being
denied the opportunity to take part in
anything other than the most informal
sporting activities, and therefore are denied
the opportunity to learn the many lessons
sport has to teach.”
www.laureus.com
Sport for development projects in Africa,
including the many innovative and
successful projects described in our
report, are producing real results on the
ground – transforming people’s lives and
promoting change in areas as broad as
supporting young offenders to start a new
life, to helping pre-school children have
an equal start in their education.
Sport is helping people who might not
otherwise participate or benefit from
traditional development initiatives.
Sport is part of the social and cultural
fabric of societies across the world – but
opportunities to participate in structured
sporting activities are unequal and limited
in Africa. Despite a growing body of
evidence from grassroots projects proving
the value of sport for helping to tackle
social and economic challenges, the
process of mainstreaming sport into
development policy and practice has
been slow and limited in scope to date.
A lack of funds and a focus on elite sport
has contributed to this slow movement
but we have seen first-hand how sport
has improved the life chances of those
who have taken part in our projects. It is
now the responsibility of all donors and
organisations working in this sphere to
tackle these issues so that sport can
achieve its full potential in Africa.
Edwin Moses continued:
‘
Laureus now calls on the
governments and civil
societies of African nations
and other countries across
the world, as well as
development agencies,
global sporting institutions
and their commercial
partners, private donors
and NGOs to put sport
at the heart of their
development and
educational agendas, as a
means of creating better,
stronger societies. These
organisations must set
aside their differences and
think more carefully about
what sport can do for
Africa, as well as what
Africa can do for sport.
‘
The report outlines Laureus’
commitment to develop and expand
recognition of and investment in sport
for development across the African
continent over the next five years.
To read the report, please go to
www.laureus.com/foundation/publications
14 LAUREUS WORLD SPORTS AWARDS
LAUREUS WORLD SPORTS AWARDS 15
Laureus Academy Member Alberto Tomba with His Excellency
Khadem Al Qubaisi, Chairman of Aabar Investments PJS, Host
Partner of the Laureus World Sports Awards
ABU DHABI PROVIDES
STUNNING BACKDROP FOR
LAUREUS WORLD
SPORTS AWARDS
Celebrities such as Hugh Grant and
Clive Owen, Gwyneth Paltrow and Awards
host Kevin Spacey as well as pop star
Mika joined a line up of some of the
world’s top athletes to enjoy the best
of Emirati hospitality at another glittering
Awards night.
His Excellency Mohammed Ibrahim
Al Mahmood, Secretary General of the
Abu Dhabi Sports Council, said: “This
event gives us motivation to work harder
in the United Arab Emirates, and
especially in the Abu Dhabi emirate. We're
hoping that one day one of our sportsmen
or sportswomen will win an Award. That
won't come without accepting challenges
and without experience. But we are
www.laureus.com
working hard to improve our young
people, to open doors for them to
practice sports and to achieve medal.”
FOOTBALL KICKS OFF
IWC DONATION
His Excellency Khadem Al Qubaisi,
Chairman of Aabar Investments PJS,
Host Partner of the Laureus World Sports
Awards for the second year, said:
Sporting legends including Laureus
Academy Members Cathy Freeman,
Nawal El Moutawakel, Hugo Porta and
Daley Thompson joined more than 40
local children from the United Arab
Emirates to take part in a five-a-side
football tournament to showcase the work
of the Laureus Sport for Good Foundation.
‘
The Laureus World
Sports Awards is a unique
event. It was magnificent,
a great success for Abu
Dhabi when it was held
here last March. The whole
event was really superb.
We will certainly try to
do something special for
this year’s Awards.
‘
The magnificent Emirates Palace was the
venue for the 2010 Laureus World Sports
Awards – the first time the Awards have
been held in the Middle East.
Gwyneth Paltrow, Laureus World Sports Awards Segment Host 2010,
presents Nawal El Moutawakel with Lifetime Achievement Award
Jenson Button, Laureus World
Breakthrough of the Year 2010
The event was preceded by a cheque
presentation with Laureus Global Partner
IWC donating €10,000 to the Laureus
Sport for Good Foundation to support its
work in the Middle East.
Afterwards former Argentinian rugby star
Hugo Porta said: “We’re grateful for the
generosity of IWC Schaffhausen in helping
the Laureus Sport for Good Foundation
and it was great to play with the kids and
share their enthusiasm for sport.”
The children, aged between nine and 12
years old, are participating in the Healthy
Schools Project which is being supported
by the Laureus Sport for Good Foundation
in partnership with the Sheikha Salama
Bint Hamdan Al Nahyan Foundation.
Laureus Academy Member Daley Thompson
and Ambassador Esther Vergeer in action
during the Laureus Sport for Good Foundation
Football Tournament
16 LAUREUS WORLD SPORTS AWARDS
LAUREUS WORLD SPORTS AWARDS 17
LAUREUS AIMS TO TACKLE
MUTOMBO WINS LAUREUS
OBESITY IN MIDDLE EAST
SPORT FOR GOOD AWARD
Former American basketball player
Dikembe Mutombo was a popular
recipient of the Laureus Sport for Good
Award in Abu Dhabi in light of
humanitarian work in his native
Democratic Republic of Congo.
The Dikembe Mutombo Foundation
aims to improve the health, education
and quality of life for people in his home
city of Kinshasa where he has built a
US$29 million, 300-bed hospital in
Masina, on the outskirts of Kinshasa,
which has already treated more than
25,000 patients.
Mutombo said:
‘
The partnership, which was announced in
Abu Dhabi just hours ahead of the 2010
Laureus World Sports Awards Ceremony
at the Emirates Palace, is aimed at
improving fitness, reducing obesity and
helping to boost the self-esteem and
emotional well-being of school children.
Chairman Edwin Moses said: “We are
committed to leaving a legacy and lasting
impact from the annual Laureus World
Sports Awards event in Abu Dhabi.
Children all over the world are becoming
less and less active. They are not only
missing out on the physical benefits of
sport, but also the mental and emotional
well-being that it brings.”
www.laureus.com
Chairman Edwin Moses said:
‘
We are committed to
leaving a legacy and
lasting impact from the
annual Laureus World
Sports Awards event in
Abu Dhabi. Children all
over the world are
becoming less and
less active. They are not
only missing out on the
physical benefits of sport,
but also the mental and
emotional well being
that it brings.
‘
The Laureus Sport for Good Foundation
announced a groundbreaking
partnership with the Sheikha Salama
bint Hamdan Al Nahyan Foundation to
promote the use of sport as a positive
solution to problems facing young
people in the region.
Through the Sheikha Salama bint
Hamdan Al Nahyan Foundation, the
Laureus Sport for Good Foundation will
be expanding its project network in the
Middle East, where it hopes to build a
lasting legacy of social change through
sport in Abu Dhabi and the UAE.
Sheikha Salama bint Hamdan Al Nahyan
said: “With the Laureus Sport for Good
Foundation we share a belief in the
potential for sport and physical activity to
have a lasting impact on the lives of
young men and women, and we are
thankful for their support and
commitment that will undoubtedly benefit
the young people of Abu Dhabi.”
‘
Participants from the Healthy Schools Project supported by the Laureus Sport for Good
Foundation in partnership with the Sheikha Salama Bint Hamdan Al Nahyan Foundation
Thank you to Laureus
for giving me such
recognition. All I wanted
to do was change the
living conditions of the
people in Africa. It's been
very hard for me, every
day as I played basketball,
to see how many millions
of children continued
to die on the continent
of Africa.
More than 1.5 million children keep dying
from malaria, which costs only 35 cents to
treat. And women continue to die from
child delivery, and it costs only 25 dollars
to deliver a baby. If we are not putting in
an effort to save these women and
children, our world will continue to suffer."
One of the greatest shot blockers of all
time, Mutombo was the NBA's top
defensive player four times and was
selected for eight All-Star games during
his career which included spells at the
Denver Nuggets, Atlanta Hawks,
Philadelphia 76ers, New Jersey Nets and
Houston Rockets where he remained until
he retired in April 2009 after a knee injury.
ABOVE: Dikembe Mutombo professional
basketball player and winner of the
Laureus Sport for Good Award 2010
LEFT: Dikembe Mutombo with the Laureus
Sport for Good Award, Abu Dhabi 2010
18 AN INTERVIEW WITH MARCEL DESAILLY
AN INTERVIEW WITH
MARCEL
DESAILLY
19
NEWS
GLOBAL PARTNER
RALF SCHUMACHER
SUPPORTS SPORT FOR
GOOD AT DTM
Motor racing star Ralf Schumacher
promoted Laureus during the 2010 DTM
international touring car series by driving
the Laureus branded DTM car, which was
an initiative of Mercedes-Benz to raise
awareness of Laureus Sport for Good as
the Corporate Social Responsibility
engagement of Mercedes-Benz worldwide.
The DTM calendar, which included ten
rounds in five countries on two continents,
was the third season Schumacher
contested the DTM.
The striking Laureus logo made its first
appearance on Schumacher’s AMG
Mercedes C-Class during the DTM
championship in Hockenheim, Germany.
Schumacher said: “I am pleased that I am a
part of this and that I can support this initiative.
It is very important that we help kids through
projects and take care of their problems."
Children from Grassroots Soccer during a Skillz Coaches session.
GRASSROOT SOCCER & THE
OTHER SIDE OF SOUTH AFRICA
The African teams are the heartbeat of
their people and have far closer links to
communities than perhaps those from
established European nations whose
players have travelled around a great
deal more.
In Europe football is a business, it is
about the media and is more
professional. In Africa it is about colour,
dance and craziness. When Siphiwe
Tshabalala scored the opening goal for
South Africa, it was a euphoric moment
for the entire continent.
You could feel the vibe across the whole
of Africa. South Africans are proud to
have staged one of the biggest sports
events in the world on their soil and
overcame a lot of challenges to make
sure it happened.
The tournament has left a very
important legacy for the host nation and
all of Africa. It has reached people not
just in the cities but in the hundreds of
villages in Africa such as Ayenyah, in
Ghana, where I help to run the Laureussupported OrphanAid Africa project.
The competition really captured the
imagination of the youngsters whose
lives have been changed by sport.
There were high hopes that a team from
Africa would win the tournament this
year but I think it is important for people
to be patient. I didn’t think an African
team was ready and Brazil in 2014 is a
more realistic target.
The key now is to ensure that domestic
African leagues improve their standards
and keep their top young players in
their own countries for longer.
The World Cup was a key moment in
football for Africa and the momentum
must not be allowed to slip.
Football legend and Laureus World Sports Academy Member Marcel
Desailly at the Laureus-supported project OrphanAid, Ghana
www.laureus.com
June 2010: South Africa is basking in
the glory of the Football World Cup.
The venues have spruced themselves up,
and tourists and journalists attending the
competition are getting to know the
beautiful face of the country.
Wherever possible, the limelight is directed
away from the other side of South Africa as
a country of impoverished townships, crime
and disease.
Mercedes-Benz invited journalists to
discover this other side of South Africa.
In Port Elizabeth, they visited a project
supported by the Laureus Sport for Good
Foundation, a charity with which
Mercedes-Benz is a Global Partner, providing
substantial financial support each year.
Initiated by former soccer professionals in
2002, the project Grassroot Soccer is
dedicated to the fight against HIV/AIDS.
The leading members focus mainly on
teaching and educating children and young
people, and communicating values inspired
by a spirit of healthy and courteous
cooperation.
During the summer holidays 800 children in
Port Elizabeth are educated by 40 “Skillz
Coaches”, most of whom are trained youth
workers. During the three-week
programme, the Skillz Coaches try to give
the kids the basic knowledge they need to
lead a healthy, risk-free life. The everpresent element is football, a game which
incorporates the values that the programme
seeks to communicate. The principles of fair
play apply. As one of the Skillz Coaches,
Simnikiwe Xolilizwe, explains,
‘
Goals scored by girls
count double. The team
celebrates together after
every goal, and we sing
and dance to get into the
mood before the game.
‘
Football means so much to the people
of Africa. It has given them hope and
motivation for a new life.
He smiles a broad, happy smile –
something the Grassroot Soccer kids also
do a lot of. The camp fulfils its purpose:
football brings people together.
German tennis legend and Laureus
Vice-Chairman Boris Becker said: "I am
a big fan of motor sport, especially of the
Mercedes team. It is great that Laureus,
Ralf Schumacher and AMG Mercedes
are working together now.
Ralf Schumacher leads the field into the first
corner in his Laureus AMG Mercedes C-Class
in the DTM Championship.
I hope that this initiative will help to
raise the awareness of Laureus in public
and that more people become involved
in the work of the Laureus Sport for
Good Foundation.”
Schumacher was also honoured in
November at the sixth annual German
Laureus Media Prize with the ‘Laureus
Media Prize Honorary Award 2010' in a
glittering ceremony at the Grand Tirolia
Golf & Ski Resort in Kitzbuehel, Austria. In
his career Ralf proved to be one of
Germany's most enduring Formula One
drivers. From 1997 to 2007, he competed
in 180 Grand Prix and won six times.
20 IWC SCHAFFHAUSEN NEWS
21
NEWS
NEWS
GLOBAL PARTNER
GLOBAL PARTNER
Since 2008, IWC Schaffhausen has
been the official watch supplier of the
German National Soccer Team and the
second edition of the “Official Watch of
the German National Soccer Team”
was therefore launched in May 2010.
Between 50 and 300 guests, brand
ambassadors and local press attended
the individual events, food and beverages
matched the theme “South Africa“ and
“Soccer“ while professional moderators
guided through the evening. Oliver
Bierhoff, Manager of the German National
Soccer Team, sent a video message
from South Africa.
‘
IWC raffled a Pilot
Chronograph watch at
each event and the
proceeds more than
¤30.000 were collected
and have been donated
to the project “Laureus
Girls Kicking” in Bremen.
Markus Othmer, Dr Andreas Wagner and Henrik Ekdahl at the IWC Soccer night in Munich
Young people from Laureus sports projects meet
Formula One star Lewis Hamilton at Kyalami
Since becoming a Global Partner of
Laureus, IWC has produced several
unique special edition watches, with part
of the proceeds from the sales donated to
the Laureus Sport for Good Foundation.
The fifth edition, an Ingenieur Automatic,
from the IWC Vintage Collection, uniquely
features on the back a drawing by eightyear-old Sohel Abrar Khan from the
Laureus-supported Magic Bus project in
Mumbai, which aims to give street
children a chance to play sport.
Vodafone McLaren Mercedes star
Lewis Hamilton, winner of the 2008
Laureus World Breakthrough of the Year
Award and Formula One World
Champion in the same year met children
from Laureus Sport for Good
Foundation projects at Kyalami race
track in Johannesburg in April.
The young people from Durban and
Johannesburg in South Africa and
Seenigama in Sri Lanka were attending a
four-day youth project exchange - and the
highlight of the visit was the chance of a
lifetime to meet Lewis Hamilton and
Laureus World Sports Academy Chairman
Edwin Moses and take part in a kart race
on the former Formula One circuit.
‘
Laureus Girls Kicking - Bremen, Germany
www.laureus.com
An Ingenieur Automatic, from the IWC Vintage
Collection, uniquely featuring a drawing by
eight-year-old Sohel Abrar Khan from the
Laureus-supported Magic Bus project
Lewis said: “It’s great to be here and
meet the kids from the Laureus projects.
I told them how important sport was to me
when I was their age and how it
gave me so much. Not everyone can
be a world champion,
‘
I’ve been very lucky, but
sport can make a
difference in so many ways.
It can give you focus,
team-spirit, responsibility
and self-esteem. It really
can change people’s lives
‘
The partnership between IWC and the
German National Soccer Association Deutscher Fussball-Bund - supports the
Laureus Sport for Good Foundation
Germany. During the FIFA World Cup in
South Africa, IWC Germany together with
selected retailers hosted eight "private
public viewing events".
The winner of the Go-kart race was
19-year-old Lakruwan from Seenigama,
a village devastated by the tsunami in
2004. Thanks to the support from
Laureus, he is now coaching the tsunami
affected youngsters to swim, and also
hopes to compete for his country one
day. He showed his champion spirit at
Kyalami. He says ‘the honour of meeting
the world renowned sports champions
Lewis Hamilton and Edwin Moses and
the moments of interaction will forever be
engraved in my heart.
The precious moment of victory when
I won the first place in the Go-kart
race was fascinating and invaluable
especially since it was the first time
I ever saw a Go-kart’.
Lewis Hamilton’s visit to Kyalami was
organised by Vodafone, Global Partners
of Laureus, who will be activating a
campaign to showcase their work with
Laureus to empower young people
through the use of sport.
During the project exchange, the young
people involved took part in interactive
sports and life skills sessions and visited
Laureus supported projects in
Johannesburg. Visits of this kind are a
key part of the Laureus Sport for Good
Foundation strategy of promoting the
sharing of skills and knowledge across its
network around the world.
22 KILIMANJARO CLIMB
KILIMANJARO CLIMB 23
MARTINA NAVRATILOVA
CLIMBS
KILIMANJARO
TO RAISE FUNDS
FOR LAUREUS-SUPPORTED
PROJECTS AROUND
THE WORLD
Laureus Academy Member Martina Navratilova embarks
on her attempt to summit Tanzania’s Mt. Kilimanjaro
Laureus Academy Member Martina Navratilova visits chidren from the
Mathare Youth Sports Assocation on the eve of the Mt. Kilimanjaro climb
Early in 2010 Laureus World Sports
Academy Member Martina had come up
with the idea of taking a group of Laureus
fundraisers, including German Paralympic
cyclist Michael Teuber and British
Olympic badminton star Gail Emms, up
the 5,895 metres (19,341 feet) mountain
in Tanzania.
www.laureus.com
Martina wanted to raise money for
Laureus-supported projects around the
world such as the Mathare Youth Sports
Association, which is based in one of the
largest and poorest slums in Nairobi.
Before she began the climb, Martina
visited Mathare, which pioneers the use
of football as a tool to encourage cooperation and raise self-esteem in the
young people there who are encouraged
to clean up their community.
Martina’s dream of reaching the summit
of Kilimanjaro seemed within reach as the
team set off from the Marangu Gate in
early December on a trek which should
have taken six days.
Then after four days as the altitude began
to tell, Martina began to feel unwell and
began to suffer from shortage of breath.
The doctor in the party felt that she
should not go on and she was assisted
down the mountain by porters and flown
to the Nairobi Hospital for tests which
showed she was suffering from high
altitude pulmonary oedema – an
accumulation of fluid in the lungs.
After a couple of days in hospital, Martina
was back to normal and able
to catch up with her fundraisers as
they passed through Nairobi on
their way home.
She said: “I was disappointed not to be
able to complete this amazing journey.
It was something that I have wanted to do
for so long, but it was not to be.
I didn’t make it, but I think it has been a
great success as we have raised funds
and awareness for the work that Laureus
does. I was so happy to see everyone
before they headed for home. It was a
great opportunity to both thank them for
all their fundraising efforts and to hear all
their stories from summit day.
Martina said:
‘
It certainly sounds like it
was an intense last few
days of climbing, so I
congratulate them all for
an amazing achievement.
I really hope people will
reward their efforts by
donating at
www.laureus.com
‘
It was an emotional moment as tennis
legend Martina Navratilova was
reunited in Nairobi with the 26
members of her team who had climbed
Mt Kilimanjaro in her name to raise
funds and awareness for the Laureus
Sport for Good Foundation.
Michael Teuber, a member of the German
Laureus Ambassadors programme, said:
“The whole group of climbers were very
sad about Martina’s situation, but at the
same time we were glad to see that she
is doing fine. It made us even more
motivated to reach the summit for her.”
11 December 2010 Martina Navratilova’s team of
Laureus fundraisers including German Paralympic
cyclist Michael Teuber and British Olympic
badminton star Gail Emms reach the summit of
Mt. Kilimanjaro
24 WORLDWIDE PROJECTS
WORLDWIDE PROJECTS 25
KEY
LAUREUS SPORT
FOR GOOD FOUNDATION
HOST CITIES
MONACO, LISBON, BARCELONA,
ST PETERSBURG & ABU DHABI
WORLDWIDE
PROJECTS
PROJECTS
FUNDED BY THE LAUREUS SPORT
FOR GOOD FOUNDATION
EUROPE
AFRICA
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16.
17.
18.
19.
20.
21.
BUFFALO CITY SOCCER SCHOOL - SOUTH AFRICA
COACHING FOR HOPE - MALI
COMMUNITY BASED AIDS PROGRAMME - UGANDA
DEVELOPMENT OF SPORTS AND RIGHTS FOR PEOPLE
WITH DISABILITIES - RWANDA
FIGHT WITH INSIGHT - SOUTH AFRICA
FREE THE YOUTH - SOUTH AFRICA
GRASSROOT SOCCER - AFRICA
GRUPO DESPORTIVO DE MANICA - MOZAMBIQUE
INDIGO YOUTH MOVEMENT - SOUTH AFRICA
JOHANNESBURG CUBS - SOUTH AFRICA
KICK4LIFE - LESOTHO
LITTLE CHAMPS - SOUTH AFRICA
LUNGISANI INDLELA - SOUTH AFRICA
MAKOMBA-NDLELA YOUTH MOVEMENT - SOUTH AFRICA
MATHARE YOUTH SPORTS ASSOCIATION (MYSA) - KENYA
MOVING THE GOALPOSTS - KENYA
ORPHANAID AFRICA - GHANA
PEACEPLAYERS INTERNATIONAL - SOUTH AFRICA
RUMBEK YOUTH SPORTS ASSOCIATION (RYSA) - SUDAN
SOWETO SCHOOLS RUGBY PROGRAMME - SOUTH AFRICA
SPORT FOR ALL – SOUTH AFRICA
ASIA
22.
23.
24.
25.
26.
27.
28.
29.
30.
31.
32.
IMAGE - INDIA
MAGIC BUS SPORTS PROGRAMME - INDIA
OPERATION BREAKTHROUGH - HONG KONG
PEACEPLAYERS INTERNATIONAL - MIDDLE EAST
TWINNED BASKETBALL PROGRAMME - ISRAEL / PALESTINE
SEENIGAMA SPORT FOR LIFE PROJECT - SRI LANKA
SPECIAL OLYMPICS UNIFIED SPORTS™ PROGRAMME
- SOUTH EAST ASIA
SPIRIT OF SOCCER - CAMBODIA
SPIRIT OF SOCCER - IRAQ
SPORT SANS FRONTIÈRES - AFGHANISTAN
UNITY THROUGH SPORT PROJECT - SRI LANKA
35.
36.
37.
38.
39.
40.
41.
42.
43.
44.
45.
46.
47.
48.
49.
50.
51.
52.
53.
54.
55.
56.
57.
58.
59.
60.
61.
62.
63.
64.
65.
66.
67.
68.
69.
70.
71.
BLINDSPOT - SWITZERLAND
BUNTKICKTGUT - SWITZERLAND
FIGHT FOR PEACE - UK
GOLF EDUCATIF - FRANCE
KICK IM BOXRING - GERMANY
KICK ON ICE - GERMANY
KICK THE ROPES - GERMANY
KICKFORMORE - GERMANY
KIDSWING - GERMANY
LA PALLA STORTA - ITALY
LAUREUS ALPINO - SWITZERLAND
LAUREUS CAVALLO - SWITZERLAND
LAUREUS GIRLS IN SPORT - SWITZERLAND
LAUREUS GIRLS KICKING - GERMANY
LAUREUS MARITIME CHALLENGE - THE NETHERLANDS
LAUREUS MOTORV8 - UK
AON MIDNIGHT FOOTBALL LEAGUE - THE NETHERLANDS
MANI FOOTBALL - FRANCE
MIDNIGHT BASKETBALL LEAGUE - UK
MIDNIGHT BASKETBALL LEAGUE - ITALY
MIDNIGHT PROJEKTE SCHWEIZ - SWITZERLAND
MOVE&DO - GERMANY
PEACEPLAYERS INTERNATIONAL - CYPRUS
PEACEPLAYERS INTERNATIONAL - NORTHERN IRELAND, UK
PROGETTO POLISPORTIVA I - ITALY
PROGETTO POLISPORTIVA II - ITALY
PROYECTO GRUMET EXIT - SPAIN
PUNCH - FRANCE
SPECIAL OLYMPICS - SPAIN
STREET GAMES - UK
STREET LEAGUE LONDON - UK
STREET LEAGUE GLASGOW - UK
LAUREUS URBAN STARS LONDON - UK
LAUREUS URBAN STARS WEST MIDLANDS - UK
LAUREUS URBAN STARS MANCHESTER - UK
TRACK ACADEMY LONDON - UK
USP FUNDACION ALEX - SPAIN
SOUTH AMERICA
72.
73.
74.
75.
76.
77.
78.
79.
80.
CIUDAD OESTE (WEST CITY) - ARGENTINA
CLUB ATLETICO PLATENSE - ARGENTINA
CLUB DEPORTIVO BARRACAS - ARGENTINA
SPORT FOR LIFE - ARGENTINA
LA LIGA LIMAKIDS - PERU
LUTA PELA PAZ - BRAZIL
SPORTS IN UNDERDEVELOPED AREAS - URUGUAY
UNIÓN Y AMISTAD DE SAN ISIDRO - ARGENTINA
VIRREYES HOCKEY - ARGENTINA
NORTH AMERICA
AUSTRALIA
33. INDIGENOUS SPORTS PROGRAMME - AUSTRALIA
34. KOORI SURFING PROGRAMME - AUSTRALIA
www.laureus.com
81. FIGHT BACK - USA
82. I CHALLENGE MYSELF - USA
83. WORLD CLASS BOXING GYM - USA
26 FOUNDATION NEWS
FOUNDATION NEWS 27
FOUNDATION NEWS
ARGENTINA
FUNDACIÓN LAUREUS ARGENTINA
ANA LIA SANTARELLI
asantarelli@fundacionlaureus.org.ar
www.fundacionlaureus.org.ar
FOUNDATION NEWS
FRANCE
ASSOCIATION LAUREUS FRANCE
LAURENT GUTSMUTH
laurent.gutsmuth@laureus.fr
A fundamental part of the project is
building a sense of community for all the
stakeholders that take part in the project.
The main objective is for participants to
learn, live and convey values whist taking
control of their lives.
Daley said:
‘
Our main aim is to put a
smile on the kids’ faces,
give them a little bit of
hope and show them that
there are people out there
who care about them.
DALEY THOMPSON
PRAISES LAUREUS
PROJECTS DURING SOUTH
AMERICAN VISIT
Member Daley Thompson spent a
memorable week in South America
raising funds and awareness for
the Laureus Sport for Good
Foundation Argentina.
Daley, who won the Olympic Decathlon
gold medal in 1980 and 1984, visited two
Laureus-supported projects in the northern
suburbs of Buenos Aires as well as a
project in neighbouring Uruguay.
The first project visit was to Virreyes
Hockey in San Fernando on the northern
outskirts of Buenos Aires which currently
looks after almost 250 girls aged seven
to 16.
Cecilia said: “Most of the girls are from
poor areas and could have a lot of
problems at home with their families.
When we’re with the girls we can see how
enthusiastic they are and how much
energy they put into sport. It means a lot
to see how much they enjoy it here and
how happy it makes them.”
Daley and the Laureus team then visited
Unión y Amistad de San Isidro (UASI)
which is based in one of the largest and
poorest slums in Buenos Aires.
The project gives young people access to
daily sports sessions and educational
workshops to help them address high
unemployment and lack of opportunities in
an area where there is a prevalence of
crime, drugs, alcohol, violence and the
use of firearms.
Verreyes Hockey uses hockey to help
young women who have struggled due to
a lack of access to education, substance
abuse, social exclusion, integration and
teenage pregnancy, for instance.
Joining Daley on the visit were Laureus
Ambassadors international hockey star
Maria Cecilia Rognoni and Alejandra
Gracia Flood, the pole vaulter.
www.laureus.com
‘
Laureus Academy Member Daley Thompson with girls from Virreyes Hockey project
We have seen how difficult the conditions
are for them and you can see that they
really enjoy themselves on the project.
The final leg of the trip involved a visit to
the Laureus-supported Sports in
Underdeveloped Areas project in Uruguay.
The project focuses on young people from
the ghettos of Barrio Rossi in Canelones
who have found themselves unable to
break away from a dreary cycle of drugs
and delinquency which often arises when
the only diversion is to hang
around street corners after school.
The Sports in Underdeveloped Areas
programme uses handball and football to
teach the children of Barrio Rossi to
participate in team activities, to learn
respect for opponents and to understand
the importance of playing by the rules.
These values help the participants become
responsible members of their communities
and keeps them off the streets.
Laureus Sport for Good Foundation
Argentina Chairman and founder Hugo
Porta, the legendary rugby player, said:
“We have a strong association with
Uruguay – it’s all about values and I think
we share the same values with the people
who run this project.
“As long as we can help youngsters, that
is the main thing. These kids are looking
for a place where they can express
themselves and be happy. The standard
of education is very good and they are less
aggressive and the coaches deserve
a lot of credit.”
Academy Member Hugo Porta and Laureus
Ambassador Maria Cecilia Rognoni play hockey with
girls from the Laureus-supported projects Virreyes
Hockey and Unión y Amistad de San Isidro.
Participants from the International Fraternity Cup
2010 nervously await the outcome of the final
INTERNATIONAL
FRATERNITY CUP 2010
Laureus Foundation France organised
the inaugural international Fraternity
Cup football tournament earlier this
year, featuring players from nine
different nations to promote sports
development and highlight the risks
facing under-age footballers.
More than 140 boys and girls aged 10-13
years took part in the event, which was
organised in partnership with La Voix de
L’Enfant, Diambars and Laureus-supported
project Mani Football.
The Fraternity Cup 2010 also promoted the
values of sport and provided a platform to
discover new cultures and help in the fight
against discrimination, racism and
prejudice through cultural exchange
programmes and discussions about the
rights of under-age footballers to prevent
child exploitation, particularly those coming
from Africa following their dreams of
playing in Europe.
Players from organisations based in
Cameroon, Israel, Palestine, Argentina,
Morocco, French Guyana, Norway,
Senegal and France took part as well as a
number of celebrities including Bernard
Lama, Apoua Edel, Serge Betsen,
Taig Khris, Maryse Ewanje Epee
and Amara Simba.
Children from Argentina cheer on their
team at the Fraternity Cup 2010
28 FOUNDATION NEWS
FOUNDATION NEWS 29
FOUNDATION NEWS
GERMANY
LAUREUS SPORT FOR GOOD FOUNDATION GERMANY
STEFANIE MOELLENKAMP
stefanie.moellenkamp@laureus.de
www.laureus.de
FOUNDATION NEWS
ITALY
FONDAZIONE LAUREUS ITALIA ONLUS
SILVANA DE GIOVANNI
silvana.degiovanni@fondazionelaureus.it
www.laureus.it
TALK IS NOT CHEAP
Stuttgart-based Laureus Sport for Good
Project KICKFORMORE recently
received a donation of €40,000 following
a television fundraising initiative.
Germany’s most famous football
talkshow, “Doppelpass” is aired every
Sunday during the football season where
experts discuss the latest news and
developments of Germany’s first and
second Bundesliga.
The Laureus Sport For Good Foundation
received a donation of €3 every time set
phrases were used on the show which
will go to the KICKFORMORE project,
based in Baden-Württemberg.
With the slogan ‘Street Football for
Tolerance', the project is based in an area
of great social deprivation where
youngsters have limited access to
education. Mixed teams play matches
without a referee so that each player can
learn how to handle right and wrong on
their own, as well as the importance of
fair play.
The participants can gain credits for
regular playing, as well as for their
commitment to community project work
which can be used to buy kit or be
exchanged for educational courses that
can help the youngsters to prepare for
their working lives.
Former German heavyweight boxing
champion Axel Schulz, who is also a
Laureus Ambassador and a
KICKFORMORE patron, joined two
youngsters from the project to receive the
donation at the end of the show.
Former boxing champion Henry Maske and
former tennis champion and Laureus
Academy Member Boris Becker at the
Laureus Charity soccer match.
The Laureus basketball team
GUARDIAN ANGELS SUPPORT
YOUNG PEOPLE COMPETING IN
THE SUPER SPRINT TRIATHLON
BECKER’S ALLSTARS TAKE
ON WORLD CUP HEROES
More than 150 children took part in
the Super Sprint Triathlon event in
Milan in September.
Boris Becker helped to raise €100,000 for
the Laureus Sport for Good Foundation
Germany in September when he
captained the Laureus Allstars
against a team of World Cup Heroes in
Mannheim, Germany.
International triathlon champions Daniel
Fontana, Alessandro Fabian and
Annamaria Mazzetti joined the young
competitors along with Laureus World
Sports Academy Chairman Edwin Moses.
A host of German sports stars from
tennis, boxing and ice hockey as well
as former football players like Guido
Buchwald, a FIFA World Cup Winner
with Germany in 1990, Fredi Bobic
and Thomas Helmer played to support
the good cause.
The match, the second of its kind to be
staged in Germany, was broadcast live
by Sport1, Germany’s only sport channel
and ended in a 4-4 draw.
www.laureus.com
Former German heavyweight boxing champion Axel Schulz, who is also a Laureus
Ambassador and is KICKFORMORE patron, joined two youngsters from the project
to receive the donation at the end of the show.
The event, which saw the young people
competing alongside ‘Guardian Angels’,
started with a 350-metre swim before a
10km bike ride around one of the biggest
parks in Milan, the Parco Forlanini,
supported by international cyclist Davide
Cassani and concluded with a 2.5km run.
The ‘Guardian Angels’ were employees
from Mercedes-Benz, Vodafone and
Richemont who turned out in force to
support the event.
The event started at the Centro Sportivo
Saini in Milan, one of the biggest sport
centres in the city and was launched by
Ruggero Magnoni, President of Laureus
Italy, alongside Bram Schot, President of
Mercedes-Benz Italia and AC Milan
full-back Massimiliano Oddo and Laureus
Director Silvana de Giovanni.
Children from Laureus-supported projects
visit Centro Sportivo Saini every week
to play basketball, volleyball, football
and rugby and following the triathlon,
there were a series of friendly
matches including a spectacular
rugby exhibition of the Laureus
Pallastorta project from Naples.
Young Laureus competitor on the cycling leg
of the Super Sprint Triathlon
30 FOUNDATION NEWS
FOUNDATION NEWS 31
LAUREUS SPORT FOR GOOD
FOUNDATION TRUST SOUTH AFRICA
PRUDENCE FESTER
pfester@ssisa.com
SOUTH AFRICA
FOUNDATION NEWS
SPAIN
NAWAL EL MOUTAWAKEL
JOINS ‘WALK THE TALK’ TO
RAISE FUNDS FOR LAUREUS
VALENCIA 500 TENNIS
TOURNAMENT RAISES
FUNDS FOR LAUREUS
FOUNDATION
Member Nawal El Moutawakel was in
South Africa in July to take part in the
Discovery 702 Walk the Talk marathon
in Johannesburg to help raise funds for
the Laureus Sport for Good Foundation.
The Foundation hosted the ‘Sport for a
longer and better life’ forum with the
participation of personalities such as
Juan Antonio Samaranch Jr and Emilio
Sanchez Vicario among others. It was
followed by a charity tennis match
involving professional tennis players and
bullfighters to educate the public about
the importance of sport as part of a
healthy and balanced life.
Nawal was joined by a cavalcade of
Laureus celebrities including fellow
Laureus Academy Member Morné du
Plessis, Chairman of the South African
Foundation, plus South African Laureus
Ambassadors Deshun Deysel, Baby Jake
Matlala, Shaun Pollock, Lucas Radebe,
John Robbie and Cynthia Tshaka.
A representative from Fight for Peace in Rio de Janeiro boxes with a
participant from the Johannesburg project, Fight with Insight.
The Laureus Foundation in South Africa
hosted a ground-breaking project
exchange in October when representatives
from the Laureus-supported project Fight
for Peace, “Luta pela Paz”, from Rio de
Janeiro, Brazil visited the Laureussupported project “Fight with Insight”
in Johannesburg to share ideas and
experiences.
There was also a focus on the ways boxing
can be used to tackle youth crime and how
it has been used as a tool for social change
and an opportunity to explore best practice
to target the various social issues that the
projects deal with.
During the trip, the Fight For Peace team
attended a motivational workshop run by
multiple gold medal winning Paralympic
swimmer Natalie du Toit entitled ‘Goal
Setting’ to discuss how sport can bridge
divides and create unity.
The representatives also visited The Box
Office, a gym in Johannesburg's Southern
Suburbs which is run by Anton Gilmore, a
famous South African boxer, where they
took part in a training session with some
South African boxers.
www.laureus.com
‘
This was a great
opportunity for the Laureus
South Africa Foundation to
see how we can develop
our projects and provide
an even better future for
disadvantaged children
from our great nation. As
Nelson Mandela said, sport
can change the world and
by sharing our knowledge,
we can provide best practice
that can only benefit the
wider Laureus family
The exchange project gave us the chance
to learn from Fight for Peace’s methods
that have proved so successful over the
past few years. At the same time we hope
that they found our projects’ processes
and structures of some use as well.”
Left to right: Brett Graham, Academy Member
Nawal El Moutawakel, Ntambi Ravele, Prudence
Fester, Laureus Ambassador Cynthia Tshaka,
Lesley Ann Erasmus, back: Academy Member
Morné du Plessis
Nawal, who is the Chair of the IOC
Co-ordination Commission for the Rio de
Janeiro Olympic Games in 2016, said:
“I was so excited to be in South Africa to
take part in Walk the Talk. Morné told me
what a great experience it is and
encouraged me to come and see for
myself and I am delighted that I was able
to take him up on the offer.”
A day before the Discovery 702 Walk the
Talk, Nawal conducted a motivational
talk in Johannesburg on ‘Women in
Sport’ to Laureus’ Global Partners
Mercedes-Benz and IWC Schaffhausen
and the South African Foundation’s
Country Patron, Discovery.
COMANECI PROMOTES
ANTI-OBESITY
PROGRAMME IN MADRID
Member Nadia Comaneci joined former
Spanish Olympic gymnast Almudena
Cid during a visit to the Artistic
Gymnastic Team at the San Blas Sports
Center in Madrid in April.
Laureus also staged a photographic
exhibition about the Laureus organisation
- The Laureus World Sports Academy,
the Laureus Foundation around the
world, the Spanish Foundation and the
Laureus World Sports Awards.
Laureus Academy Member Miguel Indurain
INDURAIN LAUNCHES ITU
WORLD CHAMPIONSHIP
IN MADRID
Member Miguel Indurain took part in the
Madrid leg of the 2010 Dextro Energy
Triathlon ITU World Championship in
June, his first ever triathlon.
Morné du Plessis, Chairman of the
South Africa Laureus Sport for Good
Foundation, said:
‘
BOXERS FROM BRAZIL
AND SOUTH AFRICA
TAKE PART IN
GROUND-BREAKING
EXCHANGE VISIT
Laureus Ambassador and former South
Africa rugby international John Robbie lent
his support during a day of boxing matches
with three of the four matches resulting in
victories for Fight for Peace.
The Laureus Sport for Good Foundation
South Africa was once again the official
charity of this year’s event and received a
R10 donation for every 5km and 8km
completed by competitors.
FUNDACIÓN LAUREUS ESPAÑA
PABLO OPAZO
pablo.opazo@laureus.org
www.laureus.es
Indurain's Laureus team, which included
former Olympic swimmer María Peláez and
designer Modesto Lomba, came fourth in
the team relay event and helped to raise
awareness of the work of the Laureus Sport
for Good Foundation in Spain.
Laureus is the official Global Charity Partner
for the ITU World Championship Series and
Indurain, who undertook the 20-kilometre
bike ride, said: “It was a wonderful
experience to participate in this spectacular
event and to compete with Maria and
Modesto. Working with the Laureus
Foundation is always very positive and
rewarding because we know that we are
supporting thousands of young people to
overcome problems every day. Now I hope
that all triathletes and supporters know a
little more of the Laureus work in helping
disadvantaged young people around the
world, which is why our partnership with the
International Triathlon Union is so important.
It was a great opportunity to share the goals
of Laureus with the other participants and
the spectators."
‘
The Laureus Foundation
in Spain undertook a range
of activities at the Valencia
500 tennis tournament in
October to raise funds
for its projects with a
number of Spanish
sports personalities
showing their support.
‘
FOUNDATION NEWS
Laureus Academy Member Nadia
Comaneci and a young gymnast
During the visit, which included an
exhibition by the Artistic Gymnast Team,
Comaneci and Cid highlighted the efforts
of the Laureus Spanish Foundation to
support gymnastics as a way to reduce
the increasing issue of sedentary
lifestyles and childhood obesity.
According to the National Statistics
Institute, more than a quarter of all Spanish
children aged between two and 17 are
obese due to a lack of regular exercise and
an increasingly sedentary lifestyle.
Laureus Ambassador Esther Vergeer during the
clinic with the Spanish Federation
Five time Paralympic champion Esther
Vergeer held a tennis clinic for some of the
best Spanish wheelchair players in
Valencia and the Foundation donated
€1 for each ticket sold during three events.
Comaneci said: “It is always a great
pleasure to visit Spain and to enjoy such
a warm welcome. The issue of childhood
obesity is becoming an increasingly
pressing problem for countries around
the world – programmes like this need to
be used as one of the tools to tackle this
issue. Sports can offer values such as
self improvement, team-spirit and
sacrifice, that I believe will be very
positive for these girls in the future”
32 FOUNDATION NEWS
FOUNDATION NEWS 33
FOUNDATION NEWS
LAUREUS FOUNDATION SWITZERLAND
EVELYN FANKHAUSER
evelyn.fankhauser@laureus.ch
www.laureus.ch
SWITZERLAND
FOUNDATION NEWS
THE NETHERLANDS
LAUREUS FOUNDATION
THE NETHERLANDS
ERNESTINE FONTEIN
info@laureus.nl
www.laureus.nl
THE NETHERLANDS AND
USA FOUNDATIONS
PROMOTE FITNESS
PROGRAMME
‘I CHALLENGE MYSELF’
Team Laureus presentation
Urs Lehmann, President of the Laureus Foundation
Switzerland, plays for the Team Laureus.
The Laureus National Foundations
from the USA and the Netherlands
joined forces at the George Washington
Educational Campus in Manhattan
in November to promote the fitness
programme championed by the nonprofit organisation, ‘I Challenge Myself’
(ICM). ICM uses non-competitive
sport and fitness challenges to
promote healthy living and nutritional
awareness to keep high school
students connected to school.
Laureus Foundation Director and member
of the Dutch royal family, Prince PieterChristiaan van Oranje took part in a panel
discussion with approximately 150 high
school students to discuss the youth
sports programs supported by the Laureus
Foundation in the Netherlands.
FOOTBALL CELEBRITIES SUPPORT DISABILITY TOURNAMENT
Switzerland football legend Alain Sutter
and former Germany coach Timo
Konitzka were among a host of famous
football personalities who attended an
indoor charity football match in Bellikon
earlier in the year.
The event was an opportunity for Laureus
Foundation Switzerland to promote its
‘Football for All’ project (FFA) which was
established a year ago and offers people
with physical disabilities an opportunity to
play football and to promote their abilities.
‘Football for All’ (FFA) is a community
project run by the Swiss Football
Association (SFV), the Swiss Football
League (SFL), the governing body of
Swiss disabled sports (PLUSPORT)
and Axpo.
The six teams, made up of players with
disabilities, were also supported by
Switzerland coach Ottmar Hitzfeld and
ex-FIFA referee Urs Meier and former
Swiss international Koebi Kuhn.
Ottmar Hitzfeld commented: “Football
does not know any borders, as this
tournament has shown. The project has
filled me with enthusiasm. It offers
integration for disadvantaged people and
unifies football lovers.”
The Laureus Foundation Switzerland
supports social projects through sport and
aims to motivate more sportspeople with
physical disabilities through their
commitment to the FFA projects.
More than 50 children from Italianspeaking Switzerland took part at the
launch, which will see mobile football
pitches erected in areas where there are
numbers of immigrant children aged eight
to 21. The aim of the project is to offer
disadvantaged young people structured
free-time activity as well as improve their
integration and social competence
through sport.
www.laureus.com
VAN DER SAR BACKS MIDNIGHT FOOTBALL LEAGUE
The Netherlands Laureus Foundation
has established a new football project in
collaboration with Manchester United
goalkeeper Edwin van der Sar and
Manchester United sponsor Aon.
Lara Gut added:
‘
Projects like Fermata
Calcio Laureus are the
best way to bring people
from different cultures
together through the
passion for sport.
A ball signed by Switzerland coach Ottmar
Hitzfeld was handed to the children, who
also broke off his preparations for this
summer’s FIFA World Cup in South Africa
to hand over a lucky charm to
disadvantaged children at an earlier event.
Prince Pieter-Christiaan van Oranje participates in the ‘I Challenge Myself’ programme.
Group photo of participants of project Fermata
Calcio Laureus with Laureus Ambassador Lara
Gut and football professional Pajtim Kasami
(U-17 World Cup Winner 2009).
Hitzfeld said: “The participation at the
World Cup 2010 is very important to us.
In moments like this we need to
remember that this privilege is only
attainable for a few footballers. The
Laureus Foundation Switzerland makes
football accessible to disadvantaged
young people. With this signed ball I wish
good luck to the participants of the street
football project in Tessin.”
Van der Sar, who is a Laureus Ambassador, is
supporting the Dutch Midnight Football
League which will combine workshops and
sporting activities aimed at creating a positive
influential learning environment.
The project will be based in The Hague and
will involve 120 young men aged 16-24 from a
range of immigrant communities who often
find it a challenge to integrate or make
education a priority.
said: “I’m delighted to be a part of this
fantastic project which is going to make a
huge difference to disadvantaged young
people in The Hague.”
‘
It’s great that sport can
be used as a way of
improving social integration,
encouraging education
and enhancing self esteem
while preventing crime
and giving these young
people a chance to turn
their lives around.
‘
Laureus Ambassador and World Cup
Alpine skier Lara Gut and Swiss
international and FIFA under-17 world
champion Pajtim Kasami launched
‘Fermata Calcio Laureus’ to promote
street football for disadvantaged children
and youngsters earlier this year.
Kasami gave training tips to the
youngsters, recalling his own experiences
of playing on the street. He said: “I’ve
played lot of football on the street and it’s
where I developed self-esteem,
assertiveness and fair play. These qualities
have helped me on and off the field.”
‘
LAUREUS SWITZERLAND
LAUNCHES STREET
FOOTBALL PROJECT
FOR DISADVANTAGED
CHILDREN
Prince Pieter-Christiaan praised the work of
the project and said ‘I Challenge Myself’ is
another strong example of how sport can
change the lives of young people. The kids
are not only encouraged to lead a healthy
life but also to learn to respect their peers’.
The Laureus Foundation the Netherlands
will also collaborate with Johan Cruyff,
supporting three students on scholarships
at the Johan Cruyff Institute.
The students will write three separate
business plans for developing a Laureus
project as their thesis, focusing on social
themes including discrimination in all its
guises, the challenges facing mentally
and physically disadvantaged children
and street crime.
Each proposal will be assessed and
evaluated by Laureus and the Johan
Cruyff Institute with the winning
proposal being activated.
The football matches and educational classes
will take place in the evenings to encourage
the youngsters to play sport rather than be
tempted to engage in street crime.
Former Holland international van der Sar
34 FOUNDATION NEWS
SIR BOBBY CHARLTON 35
FOUNDATION NEWS
USA
LAUREUS FOUNDATION USA
DARLENE DWYER
darlene17@hotmail.com
www.laureususa.com
MARTINA NAVRATILOVA
AND ESTHER VERGEER
HONOURED AT US OPEN
Laureus World Sports Academy Member
Martina Navratilova and two-time
Laureus Award winner Esther Vergeer
were honoured at the opening ceremony
of the US Open at Flushing Meadows.
The theme at the evening event - ‘Those
who dream, succeed and inspire’ – was
particularly fitting for Martina, who recovered
from breast cancer earlier in the year.
Laureus World Sports Academy Members Tony Hawk, Martina Navratilova, and Marcus Allen attend
the Arthur Ashe Kids’ Day in New York where local Laureus project participants were given a 'day out'
LAUREUS ACADEMY MEMBERS SERVE A DAY TO
REMEMBER FOR LAUREUS KIDS AT U.S. OPEN
Members Marcus Allen, Tony Hawk
and Martina Navratilova hosted more
than 150 children from four Laureussupported community sports projects
in New York City at the Arthur Ashe
Kids’ Day in Flushing Meadows, on the
eve of the US Open.
Nick Jonas, Joe Jonas and Kevin Jonas of
The Jonas Brothers perform at the 2010
Arthur Ashe Kids’ Day.
She said:
‘
It's the positive attitude
that gets you through life
and it is a choice. I've
always been too much of
an optimist where I sort of
ignore bad stuff until it sits
right there in front of me.
I'm saying nothing is going
to go wrong and, when it
does, that's when I deal
with it. That's how I've got
through life. I think it's
done me pretty well.
‘
Esther Vergeer is the world’s greatest
wheelchair tennis player and a member
of the Laureus Ambassadors programme.
www.laureus.com
Young people from the various Laureus
projects in New York City - World Boxing
Gym, Fight Back, I Challenge Myself,
Rusty Staub's Police and Fire Widow and
Children's Fund were able to meet and
exchange their experiences.
The day consisted of the US Tennis
Association SmashZone, free tennis clinics,
interactive games, face painting and a
concert featuring the Jonas Brothers,
Demi Lovato and David Archuleta.
In addition the day's agenda also
included the chance to see the sport’s
top players including four-times Laureus
Award winner Roger Federer, Kim
Clijsters, current holder of the Laureus
Comeback Award after her US Open win
last year, and Rafael Nadal, winner of the
2006 Laureus Newcomer Award.
Martina told the children: “Money isn't the
motivator. When I was young, no one else
played tennis and it wasn't a big money
sport. I’m glad you are here because the
US Open is all about the spectators, and
that’s why you are at this event. You kids
are real New Yorkers.”
Tony Hawk talked to the children about
some of his own inspirational
experiences. He said:
‘
Skateboarding changed
my life and gave me a
sense of purpose. I was
honoured to talk to these
young people from difficult
backgrounds in order to
explain how sport can
make a difference to
everyone, not just sporting
champions. It is an
important lesson that is
too often missed by
today's youth
‘
Martina, who won the US Open women’s
singles title four times in the mid-80s in a
sparkling career which included 18 Grand
Slam singles titles and 167 wins, received
an enthusiastic welcome from New York
tennis fans.
Marcus Allen added: “It's great that
Laureus was able to bring kids from local
projects to the US Open. Although it's so
close, most of them would never have
any interaction with their city's major
tennis event.”
Arthur Ashe Kids' Day serves as the U.S.
Open's pre-tournament celebration for
families and is a highlight of the summer
and the event formed part of the relaunch
of the Laureus Foundation USA which
promotes the use of sport as a tool for
development amongst young people in
the United States.
AN INTERVIEW WITH
Laureus Academy Member, Sir Bobby Charlton
inspects progress in Cambodia
SIR BOBBY CHARLTON
For England and Manchester United
legend Sir Bobby Charlton, a visit to
Bosnia in 2005 and Cambodia two
years later to see the work of two
Laureus supported football-based
landmine awareness projects has had
a powerful affect on his life.
Sir Bobby has dived into this project
with the same enthusiasm he showed
as a footballer. He has talked to
scientists at Manchester and Lancaster
Universities and has enlisted the help
of Rapiscan the company who make
x-ray scanners at airports.
In Cambodia, because mines were
scattered so recklessly, he was told it
could take up to 200 years to clear them;
a thought which horrified him.
“Fortunately I’ve been able to get it done
simply because I was a footballer of
some sort of note and that means
sometimes people will listen to you.”
“When I was coming back in the plane,
I just thought there must be a better way
of clearing the mines. Because Laureus is
humanitarian – if we do work it’s not
political, it’s purely to help to protect
young people - I was determined to see
what could be done,” said Sir Bobby.
Ultimately he feels governments may
need to be involved, but he feels
progress is being made. He said: “At the
moment we want to finish the project off
and the project is to find a quicker way of
detecting mines in the ground and to
destroy them more quickly. And how to
do it cheaper, because mine clearing can
be an expensive business. But we’re all
very hopeful. I think we’re going to have
some really good news soon.”
“The global reach of football means that
everyone wants to play it and that’s why
it can be so effective in engaging
youngsters to warn them about
landmines, but I think we must go
beyond that. I wanted to find a way to
speed up the detection of mines.”
Sir Bobby Charlton with children from
the Laureus-supported Spirit of Soccer
project, Cambodia
36 FOUNDATION SUCCESS STORY
FOUNDATION SUCCESS STORY 37
Moses Mutuli
MOSES MUTULI STORY
A FOUNDATION SUCCESS STORY
MOSES MUTULI IS A LIVING EXAMPLE OF HOW SPORT
CAN TRANSFORM LIVES AND MAKE DREAMS COME TRUE.
A lack of garbage collections made the
environment very dirty and there were so
many diseases so we made a big
difference. Getting rid of the rubbish was
life-changing and it definitely saved lives.”
His life changed one day in 1987 when
Mathare Youth Sports Association (MYSA)
founder Bob Munro handed him and his
friends a real football to play with on the
streets. Within months a football league
was born, engaging Moses and his
friends in sport and activities to help the
community. A core principle of MYSA
from the beginning was that teams could
only progress to top levels and earn extra
points by taking part in environmental
clean ups.
A highly promising goalkeeper, he was
selected to represent MYSA in prestigious
competitions in Brazil and Norway,
only to be dropped from the squad
at the last moment.
Moses said:
‘
My participation in
garbage collection, going
around my estate, showed
we could do something
positive. We used
to just sit down and chat
but it showed we were
doing something
productive to our parents.
I was captain of a small
team and participating
in clean-up activities.
We wanted to win so
Bob was quite clever in
that respect.
‘
“The Mathare area was huge and we had
to educate people about how to control
their rubbish disposal and where people
should throw it.
www.laureus.com
While Moses contributed to the long term
health of his community, it was on-field
disappointments that shaped his future
even more profoundly.
Moses continued: “In 1990 I was one of
the best players in the MYSA league,
playing for Mathare United. When I was
left out, I was so dejected so I had a big
conversation with my Mum who told me
I should focus on my studies. It was
becoming clear that my leadership role
with MYSA and my aptitude for
mathematics was strong.”
With his dreams of becoming a
professional footballer looking more
unlikely, Moses used the skills he had
learnt at MYSA to help others.
He explained: “I liked football so much
and I thought I would make it as a
goalkeeper. But the skills I learnt at MYSA
helped me in my career and it’s
something I value so much. I assisted
kids with mathematics in my home town
of Huruma where I grew up. I was doing
this free of charge and it meant a lot to
me to do something for the community.”
His enthusiasm for sport and engaging in
the extra-curricular activities were to have
a profound effect on Moses’ life when he
was put forward for the prestigious
Rhodes scholarship.
Former Rhodes scholars include former
US President Bill Clinton, astronomer
Edwin Hubble, author Naomi Wolf and
three Nobel Prize winners and when
Moses was selected to go to study at
Oxford University, he realised what a
huge role MYSA had played in his own
development.
He explained: “I never really knew what
kind of impact MYSA would have in my
life until I got the chance to apply for the
Rhodes scholarship. You have to show
good academic qualities and leadership
skills and the best way for that to happen
was through participation in sports.
‘
Until MYSA I didn’t have
much self-esteem and
being captain gave me the
belief that I could achieve
something in life. MYSA
helped to get me that
scholarship and in 2003
I went to Linacre College
at Oxford University to
study Applied Statistics
as a Masters and then
an MBA.
‘
As one of seven children whose father
died when he was just 11, Moses was
used to sitting around in the slums of
Mathare in Kenya. He would play football
with rolled up paper crudely constructed
into a ball, in an area over-crowded with
shacks made of mud and cardboard,
which lacked services such as water,
electricity, garbage collection and a
sewerage system.
Upon completion of his courses, Moses
was snapped up by Munich Re, as an
actuary trainee and he has since joined
Deloitte in a similar role. Moses now
wants to give something back to the
people of Kenya and is planning a
football tournament at the end of this
year, which he is personally helping
to fund.
“For the last three years I have had very
close friends who were shot dead by
police because they were members of
gangs and it makes me feel so bad.
I feel we are not doing enough to get
people off the streets and it touched me
a lot so I have to be quite aggressive to
make people participate in sporting
activities. I know how it helped me get
out of my situation.”
38 ITU PARTNERSHIP
ITU PARTNERSHIP 39
The world’s greatest triathletes
compete in the thrilling Sydney
round of the world championship
Laureus Academy Member Miguel Indurain
accompanies fundraisers on the Laureus
London to Paris bike ride
LAUREUS CELEBRATES
ITU PARTNERSHIP
The event raised thousands of pounds
with local project beneficiaries including
the London Active Communities Project in
Lambeth, which is committed to the use
and promotion of sports, arts and cultural
activities in order to improve youth
citizenship, social inclusion and
community cohesion.
In August, Austria’s legendary downhill
racer Franz Klammer and Italy’s greatest
skier Alberto Tomba – both Laureus World
Sports Academy Members – cheered on
the greatest triathletes in the world at the
penultimate round of this year’s Dextro
Energy Triathlon ITU World Championship
in Kitzbuhel, Austria.
LAUREUS CELEBRATES ITU PARTNERSHIP WITH
RANGE OF EVENTS AROUND THE WORLD
On 12 April, Laureus World Sports
Academy Chairman Edwin Moses and
Laureus Ambassador Layne Beachley
visited a grassroots sports project in
Sydney, along with Olympic gold medal
winning triathlete Simon Whitfield and
fellow triathletes Lisa Norden and
Daniella Ryf.
The visit took place a day after
the thrilling first round of the 2010
Dextro Energy Triathlon ITU World
Championship Series which also
took place in Sydney.
www.laureus.com
The project, implemented by the
Australian Sports Commission operates
at the basketball courts of the King
George V Recreation Centre in the heart
of Sydney, less than two kilometres from
the world-famous Sydney Opera House.
Edwin Moses said:
‘
This has been a really
amazing few days.
We have announced a
major new tie-up with
triathlon, one of the fastest
growing sports in the
world which will give a
significant boost to our
charitable programme.
‘
In January the International Triathlon
Union ‘ITU’ announced Laureus as its
official Global Charity of the Dextro
Energy ITU World Championship Series.
The Laureus Sport for Good Foundation has
been undertaking a range of initiatives to
support its Global Charity Partnership with
the International Triathlon Union, which is
raising funds for Laureus-supported projects
around the world.
We have enjoyed the spectacle of an
amazing sports event and applauded the
elite athletes that took part in the world
championship triathlon, and now we are
here to enjoy a very special moment with
some of the young people who are
benefiting from the positive power of sport.”
and legendary All Blacks rugby captain
Sean Fitzpatrick, Bath fly-half Butch
James, a Laureus Ambassador, and Sky
Sports television presenter James
Gemmell swapped Tri-Nations for
triathlon when they competed in the
Dextro Energy Triathlon ITU World
Championship Series event in Hyde Park,
London, in late July.
The Laureus team undertook the Olympic
Distance triathlon event, run over the
same course that will determine the
destiny of the London 2012 triathlon gold
medal in two summers’ time.
and double Olympic decathlon gold
medallist Daley Thompson coached the
25-strong Laureus team while double
Olympic 1,500 metres gold medallist
and Laureus World Sports Academy
Member Lord Sebastian Coe also
provided exclusive running advice for
the Laureus fundraisers.
Thompson commented: “The Laureus
partnership with the ITU is a great
initiative enabling sports enthusiasts to
race at an iconic London 2012 venue
alongside elite athletes, while raising
funds for the Laureus Sport for Good
Foundation. I’ve had great fun training
the Laureus team, and have been
really pleased with the commitment
and level of fitness.”
Sean Fitzpatrick said: “Kiwis have always
been pretty good at triathlon - but
perhaps an ex-rugby player is not best
placed to continue that tradition.
Franz Klammer said: “These are some of
the greatest athletes in the world and I
have nothing but admiration for their skill
and their stamina. And it is very good to
support the other runners too who are not
trying to win the world title, but just do it
because they love it or because they
want to raise funds for charities like
Laureus.”
Tomba added: “Triathlon is spectacular
and one of the fastest growing sports in
the world, and the tie-up with Laureus
Academy, will give a significant boost
to our charitable programme.”
To get involved and participate in an
International Triathlon event visit
www.laureus.com/get involved.
INDURAIN AND VAUGHAN
ACCOMPANY FUNDRAISERS
ON GRUELLING LAUREUS
LONDON TO PARIS
BIKE RIDE
and five-time Tour de France winner
Miguel Indurain and Laureus Ambassador
and former England cricket captain
Michael Vaughan joined almost 100
cyclists on the 226-mile Laureus London
to Paris Bike Ride in aid of international
sports community projects this summer.
The cyclists, most of whom are employees
of event partner St. James’s Place Wealth
Management, raised over £280,000, a
proportion of which has been assigned to
the Laureus Urban Stars Programme, a
youth sport and development initiative that
empowers inner city youth to use sport to
tackle violent gang crime in London.
Miguel Indurain said:
‘
The dedication of the
amateur riders has been
outstanding and I really
enjoyed cycling with them
through France. Laureus
does so much important
work to help improve the
lives of young people and
this event will continue to
grow while we raise vital
funds for our programmes.
‘
I’m thrilled with the partnership that
Laureus has signed up to. We have been
looking at ways in which more people
can get involved to give the gift of sport
and with triathlon such a boom sport
worldwide, this is a brilliant opportunity,
which I’m happy to get behind.”
Michael Vaughan said: “I thought that facing
the might of a Test attack would be the most
physically demanding sporting challenge of
my career but this ride has really tested my
endurance levels. It’s been a lot of fun and
it’s been great to meet so many new people
who are pushing themselves in the name of
such a good cause.”
To get involved and participate in the
Laureus London to Paris bike ride 2011
visit www.laureus.com/get involved.
40 MIDNIGHT BASKETBALL
PROJECT VISIT 41
BARONESS TANNI GREY-THOMPSON
REPORTS ON HER
VISIT TO IMAGE IN JODPHUR
INDIA
I am extremely privileged to be able to
help the Laureus Sport for Good
Foundation and when I heard about
the IMAGE project, I knew it was
something that I wanted to visit.
The strength of character and determination
of the young people I met in Jodhpur in
October was truly awe-inspiring.
Polio has been a big problem in India
and while increased funding and health
initiatives have brought incidences right
down, hundreds of children have been
affected by the condition in the past
20 years.
MIDNIGHT
BASKETBALL
Academy Members Boris Becker and Sean
Fitzpatrick at the launch of Midnight Basketball
alongside triathlon stars Jan Frodeno, Emma
Snowsill and Simon Whitfield
IMAGE uses sport and education to help
to provide opportunities for disabled
children, raising self esteem and
community acceptance.
LONDON
Members Boris Becker and Sean
Fitzpatrick were joined by three of the
world’s greatest triathlon stars, Jan
Frodeno, Emma, Snowsill and Simon
Whitfield, for the launch of the Laureussupported Midnight Basketball project in
Kennington, South London.
German tennis legend Boris Becker said:
“This is a great concept. I have also visited
the Midnight Basketball project in Virginia
and seen how successful it is. I am sure
this will make a big impact in the
neighbourhood and will help keep the kids
off the street and out of trouble.”
Midnight Basketball, a replica of the
successful project of the same name
which was supported by Laureus in
Richmond, Virginia, is the 80th sportsbased project around the world.
The Midnight Basketball Programme aims
to allow kids the use of basketball facilities
between the hours of 10pm - 2am,
providing alternative focuses and
structured entertainment and coaching to
young people who might otherwise be
engaged in crime.
The project delivers personal development
programmes, alongside basketball,
including drug and alcohol awareness,
conflict resolution, equality and diversity
training and community safety. Those
participants undertaking both basketball
coaching and personal development
programmes are given the opportunity to
participate in weekend midnight basketball
events that incorporate basketball and
cultural activities, and which help to keep
the vulnerable young people off the streets
at a difficult time.
More than 90 million people in India are
disabled and in many instances, they are
excluded from society, even experiencing
rejection within their own families.
In another development, the Laureus
Foundation in Italy signed a partnership
with NBA Europe in October to
replicate the Midnight Basketball
programme in Milan.
Laureus Ambassador and New York Knicks
star Danilo Gallinari was joined by teammates Toney Douglas, Wilson Chandler
and Bill Walker along with NBA legends
John Starks and Chris Mullin at the launch.
Because of the terrain, there are areas
where using a wheelchair is impossible,
so during my two day visit, I saw children
crawling to school. Just reaching school
is a feat in itself, let alone studying to
gain the qualifications and skills that will
enable them to gain employment when
they are older.
The team from Italy joined the London
project to exchange lessons and key
learnings before launching the project in
Milan, which will support 100 teenagers
from the Milan district of Quarto Oggiaro
who will participate in games and training
for two hours a day, three times a week.
At IMAGE, I saw how hard the children
work, getting up at 5am to cook food
before doing exercises and then attending
school with their days not finishing until at
least 10pm. They are embracing the
challenges they are presented with and
welcoming the opportunities that the
project has given them.
Attending the IMAGE-backed IndiAbility
Games, I was struck by the spirit and
determination of the competitors. Young
children with severe impairment were
encouraged to take part, disabled and
non-disabled children were competing in
a wide range of traditional and
conventional sporting events; and that
indomitable spirit I witnessed meant that
even in races, those who finished last
were treated and celebrated as much as
those who broke the winners' tape.
Clearly there is a huge job still to do – not
only to provide opportunities for disabled
people as IMAGE does so well, but to
educate the general public about the
need to be more inclusive and accepting
of disability.
This collaboration highlighted the
growing ability for the Foundations
to share expertise in tackling urban
social issues from a growing network
of project partners.
Laureus World Sports Academy Members Kapil Dev
and Baroness Tanni Grey-Thompson at IMAGE
www.laureus.com
Young children participating in the IndiAbility Games.
One of the most amazing moments of my
visit was the candlelit march through the
centre of Jodhpur, which was arranged
by IMAGE. A host of camels, horses and
carriages, all adorned with ornate
ceremonial dress, joined almost two
thousand young people for the march
through the city centre, providing just
such an opportunity to distribute leaflets
to onlookers.
Hopefully, this moving and inspiring
exhibition of the spirit of young people,
always smiling and determined not to let
life's setbacks dominate their outlook, will
have had an impact on the local
population and their own attitudes to
disabled people.
Visiting IMAGE was even more inspiring
than I expected it to be. It reminded me
of the great work that Laureus-supported
projects do around the world.
Hopefully it provides hope for young
people who have suffered disadvantages
in their early years and serves as a
reminder that effective social change can
be realised through sport and education.
42 SPIRIT OF SPORT
EDWIN VAN DER SAR 43
THE FIFA WORLD CUP
2010 AND MY FUTURE
LAUREUS SPIRIT OF SPORT
SHOW BROADCAST ACROSS THE WORLD
Currently in its 6th episode, the launch
broadcaster was pre-eminent Arab
TV network Dubai Sports Channel and
Dubai One, both TV platforms of Dubai
Media Inc (DMI) who are the host
broadcaster of the Laureus World Sports
Awards in 2010 and 2011.
‘The Spirit of Sport’ reflects the wide world of
Laureus with each episode featuring current
sporting events, activities of the members of
the Laureus World Sports Academy and
exclusive interviews with top sportsmen and
sportswomen as well as updates on the
ongoing work of the Laureus Sport for Good
Foundation and the Laureus World Sports
Awards. The 30-minute show, which had its
first airing on 18 August, is also broadcast on
ESPN Star Sports, NBC Universal Sports and
Supersport, CSPN China among others and
is available in over 140 countries each month.
EDWIN VAN DER SAR
LAUREUS AMBASSADOR
Abdel Kader Zitouni, Head of Content
Production-Acquisition at Dubai Sports
Channel, said:
‘
The Spirit of Sport
programme is a direct
response to the outstanding
success of the Laureus
World Sports Awards on
DMI in 2010. The Spirit of
Sport not only reflects the
ethos and quality of
Laureus, but also
demonstrates the global
nature of Laureus' global
sporting network and the
genuine interest which
exists for this sort of
programming.
‘
Laureus has secured its first regular
television show with the launch of
‘The Spirit of Sport’, a new concept which
features Laureus-related content across
the world in a monthly television
magazine programme.
It was great for South Africa to welcome
the world for such a huge sports event.
I spent time there around Cape Town about
10 years ago with Ajax when we had a
break in January during my last season in
Amsterdam. It was a fantastic city then with
highlights such as visiting Robben Island
and Table Mountain, while lots of friendly
people came to watch our training and had
a great time.
A shot from Episode 2 which includes footage from
skateboarding legend Tony Hawk in South Africa’s
Zulu heartland seeing how a skate park is helping
change the lives of local kids. The same episode also
features a profile on golfing legend Gary Player, the
German and American World Cup Football Teams
taking time out to meet disadvantaged kids during
the tournament and tennis legend Boris Becker in
London for the UK launch of Midnight Basketball.
LAUREUS ACADEMY MEMBER
SERGEY BUBKA
“I have no doubt UEFA EURO 2012 will
be a great success,” said Bubka.
“I am very proud to be one of the
Ambassadors of EURO 2012,
one of the biggest sports events to
have taken place in Ukraine. We will
engage society and urge them to be
a part of EURO 2012.
Sergey Bubka receiving the Laureus Lifetime
Achievement Award, St Petersburg 2008
www.laureus.com
‘
It’s a really important
event and will help us to
develop the infrastructure
of Ukraine. It will help us
with the integration of
Ukraine and promote our
country and our culture.
I see a lot of positive
aspects which will play
an important role in the
future of our country.
Football superstar and Laureus Ambassador Edwin van der Sar saves a penalty to win
the final of the UEFA Champions league football match in Moscow, 2008
If Arjen Robben had scored when he went
through late in the match, the Dutch would
have been celebrating but Spain were the
better side and had that bit of luck that can
win big games.
I felt for all the players but especially Wesley
Sneijder who had such a fantastic season.
He started off at Real Madrid and then won
everything with Inter Milan including the
Champions League. I did that in 2008 and
I know what it’s like to be on such a high
after a successful club season. He carried
on where he left off in Italy and inspired
Holland all the way to the final.
I was keen to see how Maarten
Stekelenburg performed and he did very
well. I worked with him with the national team
when he was behind me in the squad and
considering it was his first big tournament,
he made some great saves and has really
progressed well. He fully deserves all the
credit he is getting at the moment.
‘
As one of the first Friends of UEFA EURO
2012, Bubka, who won the Laureus
Lifetime Achievement Award in 2008, will
be part of a campaign bringing people
together to promote the finals.
That money needs to be used not only for
building stadiums but also for grassroots
facilities to ensure poor children and
orphans have many opportunities to make
something of their lives through sport.
Laureus runs a wide range of projects in
Africa and the attention that the World Cup
focused on South Africa will hopefully have
a positive effect on sports development
projects there.
It would be easy to be devastated to
watch Holland lose their third World Cup
final this summer.
APPOINTED AS EURO 2012 AMBASSADOR
Member Sergey Bubka has been
appointed as an Ambassador for
UEFA EURO 2012 which will be held
in Ukraine and Poland.
I hope that much of the money that the
country earned from the World Cup is used
to support the underprivileged people there,
who deserve to get the support they need
to help themselves.
Bubka, who is the President of the
National Olympic Committee of Ukraine,
was appointed along with singer
Sviatoslav Vakarchuk and poet and
publisher Ivan Malkovych.
Goal of the game during the UEFA
Champions League Semi Final Second Leg
match between Arsenal and Manchester
It’s going to be very difficult to bet against
Brazil winning their sixth title in 2014 on
home soil and by then I’ll certainly have
retired. While watching the World Cup was
great entertainment, it was lovely to have an
extended stay with the family and you get to
a point in life where priorities can change.
It was a difficult decision to retire from
international football but I had been playing
for 14 years.
I love spending time with my children and
encouraging them to get involved in sport.
They enjoy rugby, tennis, golf, swimming,
netball and everything to do with sport.
A few months ago in Holland, I took part in
a symposium with the Education Minister
and the International Olympic Committee to
discuss governments cutting back on sport
at schools. I explained how important it is
for children to play and get at least two or
three hours of physical education a week.
The same challenges face many countries
around the world, and I feel passionately
that sport should remain a vital part of
young people’s education.
I’m 40 now and I’m still enjoying playing but
of course my retirement is getting closer
and I can’t play forever. I’m privileged to
have played for so long at the top level and
for such a great club like Manchester
United. Once I hang up my gloves, I’ll step
away from football for at least a year to
recharge and watch some other sports
before I even consider the possibility of
coaching. I also plan to use the time to visit
a Laureus supported project and find some
nice things to do with the family.
44 PROJECT STREET LEAGUE
PROJECT STREET LEAGUE 45
England Coach
Fabio Capello with
Street League players
ENGLAND COACH
FABIO CAPELLO
ATTENDS LAUREUS PROJECT
STREET LEAGUE
TOURNAMENT FINALS
England football coach Fabio Capello
paid a visit to the Laureus-supported
project Street League this week to
show his support for the initiative
which helps to transform the lives of
disadvantaged young people in the UK
using the power of football.
"These players love football and to play,
not for the big crowds or the big
stadiums, but for their love of the game. It
was a good day for me to come and
meet the charity, the staff and the players,
and important to recognise the work that
the FA supports."
Capello, who attended the Laureus World
Sports Awards in Abu Dhabi last year
watched teams teams taking part in the
last match-day tournament of the year.
Street League has developed a
structured football and education
programme that helps build confidence,
improve health, extend social networks,
and develop skills towards long-term
education, employment and
independence for many young people
across the UK.
Street League is one of the English
Football Association's preferred charities
for 2010 and Capello learnt about the
work it does as well as presenting
medals and trophies to the winning
teams and the runners-up of both the
plate and cup competitions.
Capello said:
‘
I was really happy to see
some of the good work
our charity does first hand
with these young players.
They do very important
work here, sport and
football can help everyone
stay together, speak,
build friendships and
work together to find
solutions for life.
‘
www.laureus.com
Matt Stevenson-Dodd, CEO for Street
League, added: "It was such an amazing
day for the charity, the staff and of course
the kids. What struck me most was the
expression on some of the kids' faces
when Fabio got out of his car. It was a
once-in-a-lifetime day for the players.
Fabio spent so much time speaking to
them and signing stuff, he was really
friendly with everyone and nothing was
too much trouble. We would like to
especially thank Fabio Capello for making
this match-day such a special event."
Street League operates in London,
Glasgow and Newcastle and works with
2,300 people annually in partnership with
around 70 organisations. In 2008, 60% of
the people who took part in Street
League activities found jobs or started on
training courses.
46 GIVE THE GIFT OF SPORT
GET INVOLVED 47
GIVE THE GIFT OF SPORT
GET INVOLVED &
FUNDRAISE FOR THE
THE LAUREUS SPORT FOR GOOD FOUNDATION HAS LAUNCHED
A NEW ONLINE CAMPAIGN, THE FIRST IN ITS TEN YEAR HISTORY,
ENTITLED 'GIVE THE GIFT OF SPORT'.
LAUREUS SPORT FOR GOOD FOUNDATION
adidas Silverstone Half Marathon
BUPA London 10k
6 March 2011
30 May 2011
Virgin London Marathon
Laureus London to Paris Bike Ride
17 April 2011
29 September - 2 October 2011
Cork to Dublin Bike Ride
FOR FURTHER INFORMATION PLEASE VISIT
19 - 22 May 2011
www.laureus.com/get-involved
Give the Gift of Sport website
This new Laureus community will
communicate through the website
www.sportforgood.org and by using
social media - facebook and twitter.
Edwin Moses, Chairman of the Laureus
World Sports Academy, said: “Over one
million young people have been helped
by Laureus in the last ten years. This new
website will be a key part of our plans to
help another million, and connect
Laureus to new supporters who believe
like us that using sport can be a way to
improve people’s lives.”
The new website www.sportforgood.org
makes it easy to donate. Everyone can
make their own individual contribution,
whatever the size. As Laureus Academy
Member Nawal El Moutawakel says:
“Together we will change the world, one
pitch at a time.”
For example:
• £2 – can help reduce gang violence by
supporting boxing programmes in the UK
• £5 – can help give slum children in
India a green space to play
• £10 – can give HIV education through
basketball coaching in South Africa
And 'Give the Gift of Sport' gives something
back. Every donor can choose from ten
virtual sporting icons to put on their
facebook profile and even send on to their
friends to post on their facebook page.
GET INVOLVED AND GIVE THE GIFT OF SPORT
BY VISITING www.sportforgood.org
Tony Hawk, the multi skateboard world
champion, who has his own highly
successful website, said
‘
This is a great initiative
which I believe will
introduce Laureus to a
whole new generation.
I know all about the power
of social media and I
believe this can make a big
difference. It’s a really cool
site and I know people are
going to have some fun
going on it as well as
giving to a good cause.
‘
Backed by members of the Laureus
World Sport Academy, who feature on
the website, including Boris Becker, Sir
Bobby Charlton, Marcel Desailly, Tony
Hawk and Martina Navratilova, 'Give
the Gift of Sport' aims to get people
actively involved in Sport for Good, by
participating in events, sharing
information and donating funds.
LAUREUS
AMBASSADORS
Paul Accola Alpine Skiing, Kurt Aeschbacher TV Personality, Natasha Badmann Triathlete, Mansour Bahrami Tennis, Robert Baker Golf, Baschi
Pop Singer, Layne Beachley Surfing, Marco Bortolami Rugby, Miki Biasion Motor Racing, Denise Bielmann Figure Skating, Stefan Blöcher
Hockey, Annabelle Bond Adventurer, Bronwyn Bock Jonathon Netball, Martin Braxenthaler Skiing, Adolfo Cambiaso Polo, Fabian Cancellara
Cycling, Maria Cecilia Rognoni Hockey, Jackie Chan Movie/Kung Fu, Sabine Christiansen TV Personality, David de Rothschild Eco Adventurer,
Deco Football, Deshun Deysel Climbing, Natalie du Toit Paralympic Swimming, Desiree Elliss Football, Frank Fredericks Athletics,
Barbara Fusar Poli Ice Skating, Alejandra Garcia Flood Pole Vault, Danillo Gallinari Basketball, Lara Gut Alpine Skiing, Bryan Habana Rugby,
Eduardo Heguy Polo, Edith Hunkeler Wheelchair Racing, Kelly Holmes Athletics, Pieter van den Hoogenband Swimming, Butch James Rugby,
Ariella Kaeslin Athletics, Conny Kissling Free Skiing, Taig Khris Inline Skating, Vitali Klitschko Boxing, Wladimir Klitschko Boxing,
Janica Kostelic Skiing, Christoph Langen Bobsleigh, Dr Thomas Ladner Business Personality, Henri Leconte Tennis, Michael Lynagh Rugby,
Baby Jake Matlala Boxing, Fabrizio Macchi Cycling, Filippo Magnini Swimming, Hermann Maier Skiing, Maurizio Margaglio Ice Skating,
Rainer Maria Salzgeber TV Personality, Ap McCoy Horseracing, Barry McGuigan Boxing, John Moeti Football, Thomas Muster Tennis,
Alexander Pereira Cultural Personality, Manuela Pesko Snowboarding, Umberto Pellizari Free Diving, Santiago Phelan Rugby, Oscar Pistorious
Disabled Athletics, Birgit Prinz Football, Bertrand Piccard Adventurer, Matías Prats Broadcaster, Shaun Pollock Cricket, Lucas Radebe Football,
Todd Rogers Volleyball, Antonio Rossi Canoeing, John Robbie Rugby, Marc Rosset Tennis, Rainer Maria Salzgeber TV Personality,
Edwin van der Sar Football, Arantxa Sánchez Vicario Tennis, Axel Schulz Boxing, Matthias Schweighöfer Actor, Jochen Schümann Sailing,
Ralf Schumacher Motor Racing, Gian Simmen Snowboarding, Alain Sutter Football, Felix Sturm Boxing, Michael Teuber Paralympic Cycling,
Alessandro Troncon Rugby, Cynthia Tshaka TV Presenter, Franziska van Almsick Swimming, Ernst Van Dyk Wheelchair Racing,
Michael Vaughan Cricket, Esther Vergeer Tennis, Filippo Volandri Tennis, Yvonne Von Gennip Figure Skating.
All photographs provided by Getty Images / Laureus unless specified otherwise below:
P. 22 Images of Fraternity Cup 2010 by Amélie Tigoulet Pg 25. Image of Laureus basketball team and Laureus participant on the cycling leg of the Super Sprint Triathlon by Francesco Mion.
www.laureus.com
WITH THANKS
THE LAUREUS WORLD SPORTS ACADEMY WISHES TO THANK THE
MANY INDIVIDUALS AND ORGANISATIONS WHO CONTINUE TO
SUPPORT LAUREUS AND HELP US FULFIL OUR GOALS.
In particular, the Laureus Academy pays tribute to its Patrons Richemont and Daimler, who
founded Laureus, to its Global Partners Mercedes-Benz, IWC Schaffhausen and Vodafone, who
provide such unwavering and invaluable support, and to Host Partner Aabar Investments AJS,
who have enabled the Laureus Awards to be staged in Abu Dhabi for a second year.
Through the power of sport, Laureus has helped improve the lives of over one million
children, has raised over ¤40 millon and supports 83 projects worldwide.
Donations to the Laureus Sport for Good Foundation can be made via our website www.laureus.com or cheques
can be made out and posted to: Laureus Sport for Good Foundation, 460 Fulham Road, London SW6 1BZ.
For general enquiries please e-mail: foundation@laureus.com
This is the official magazine of the Laureus Sport for Good Foundation which is supported by its Global Partners
Mercedes-Benz, IWC Schaffhausen and Vodafone. The Foundation is a global initiative of Richemont and Daimler.
Registered in England and Wales No. 05083331. Registered Charity No. 1111364
Magazine Editorial Director: Emma Chesworth emma.chesworth@laureus.com
Published by Ratcliffe Fowler Design +44 (0)116 2420200

- Laureus

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