media kit - Wind River Publishing

media kit
2014
WIND RIVER PUBLISHING, LLC
Established 1994
Judy Bair -:- Wind River Publishing, LLC
541-806-1436 -:- judywrpub@earthlink.net
http://www.windriverpublishing.net
www.facebook.com/windriverpublishing
http://www.linkedin.com/in/windriverpublishing
2014 COLUMBIA RIVER GORGE
Oregon and Washington’s Playground —
Two States, Two Volcanoes and One Big River™
Is it time to budget your advertising dollars for 2014? Consider placing your ad in this very popular visitors magazine
and only pay once for a full year’s advertising! Advertising sales will begin in January, but we want to give you plenty of
time to plan how to effectively spend your advertising dollars in 2014.
We’ve included a sample of last year’s Columbia River Gorge magazine which has received rave reviews from visitors, as
well as the Gorge community and businesses. Below are just a few of the many responses we’ve received from visitors
and distributors.
“Hello! My name is Cindy Cartwright and this past
weekend while visiting Multnomah Falls, I picked
up a copy of the magazine Columbia River Gorge//
Two States, Two Volcanoes & One Big River. It is an
exceptional magazine and an excellent read as I sipped
my morning cup of tea. Thank you for making such a
delightful and informative magazine.
I wished I had picked up two copies so that I could
send one to my family in Texas. I think this magazine
is a perfect enticement for getting them to visit our
beautiful area of the world. This magazine, more than
any other, has a perfect blend of activities and events
that will help individuals with various interests find
something to do in such a beautiful place like the
Columbia River Gorge.
I could go on and on about how much I like this
magazine!”
Sincerely, Cynthia Amezquita Cartwright
“The Columbia River Gorge visitor guide for 2013 is
such a popular guide— it flies off the shelves! We put
the guide out at night for visitors who come to our
center after hours and we usually have only two or three
left each morning. So many people are driving through
the Columbia Gorge and this guide is a great way for
people to explore both the Oregon and the Washington
sides of the Gorge. We have reordered the guides at
least three times this tourism season!”
Karen Hutchinson-Talaski, Executive Director
Umatilla Chamber of Commerce & Visitor Center
“Just wanted to congratulate you on the beautiful
magazine you put out. I just read it and enjoyed it a
lot. Very informative. Beautiful pictures. Fishing, hiking,
kiteboarding, sailing, etc. You name it and you got it
covered. Great job!”
Astrid, Wind Mt. Resort
“Every day we have campers visiting the Gorge who
don’t realize how much there is to do here. Handing
out this magazine has given them a wider scope of
activities and sights to see which has encouraged
our campers to extend their stays at our RV park &
campground. This is a well-designed magazine that
we’re glad to have!”
Daniel Hopkins Bridge RV Park & Campground
“I received a copy of the Columbia River Gorge
magazine while I was volunteering at the Vista House in
May. I was truly impressed with all the events covered
for the year. It is easy to read and extremely helpful in
planning what you want to do. We are handing it out
here in Cascade Locks as well as the Vista House and
it is being very well received by everyone!”
Martha Lamount, Vista House Visitor Center
This very comprehensive visitor guide to the Columbia River Gorge and the surrounding area is the where to go, what
to see and how to find guide to the Gorge. For those of you who have this publication in your facility, you have watched
them fly out the door. This is an opportunity to advertise your business and reach out to visitors who are planning their
trip to the Gorge or are already here and want to know what to do!
Columbia River Gorge Visitors Association (CRGVA) and Vista House have chosen this publication as their printed
visitor guide to the Gorge. CRGVA also attends several trade shows in which this publication is their promotional piece
to the Columbia River Gorge. In addition, this is the guide sent when there are requests for visitor guides on the CRGVA
website, and it has been mailed to hundreds of visitors from all over the world. Travel Oregon distributes the guide at the
following places: Portland Airport Visitor Center, and the following welcome centers: Klamath Falls, Astoria, Ashland,
Lakeview, Oregon City, Brookings, Umatilla and Ontario. Travel Portland, in downtown Portland, has been a huge
support and distributor for this publication as well.
If advertising revenues allow, we plan to include the magazine in display racks at the Seattle Airport. Our goal is to print
75,000–100,000 copies for 2014. Please support this publication. We feel strongly that print survives, and the demand
for print is very obvious as restocking and delivery has been non-stop since May. People love this magazine.
Some of Our Main Distribution Sites
Camas Washougal Chamber of Commerce
Skamania County Chamber of Commerce
Mt. Adams Chamber of Commerce
Goldendale Chamber of Commerce
The Dalles Area Chamber of Commerce
Hood River Chamber of Commerce
West Columbia Gorge Chamber of Commerce
Roseberg Chamber of Commerce
Woodland Chamber of Commerce
Pendelton Chamber of Commerce
Sandy Chamber of Commerce
The Visitor Center at Fort Vancouver
Vista House Visitor Center
Portland Airport Visitor Center
Klamath Falls Welcome Center
Lakeview Welcome Center
Umatilla Welcome Center
Ontario Welcome Center
Ashland Welcome Center
Astoria Welcome Center
Brookings Welcome Center
Oregon City Welcome Center
Travel Portland Visitor Center
The Dalles Dam Visitor Center
Multnomah Falls Visitor Center
Vista House Visitor Center
Zig Zag Ranger Station
Mt. Hood Cultural Center & Visitor Information
Cousins Country Inn
Timberline Lodge
McMenamins Edgefield
Best Western Plus Cascade Inn & Suites
Vancouver Convention Center Hilton
Best Western Mt. Hood Inn
Coumbia Cliff Villas
Columbia Gorge Riverside Lodge
The Resort at Skamania Coves
Cooper Spur Resort
Celilo Inn
B&Bs
Martin’s Gorge Tours Bus
Columbia Gorge Racing Sailors Packets
Rasmussen Farms
Fruit Stands
Skamania Store
Camas Shops and Restaurants
Troutdale Shops and Restaurants
RV Parks
Stevenson Pubs, Shops and Restaurants
White Salmon shops, Pubs and Restaurants
Rafting Companies
Wineries
Hood River Shops, Pubs and Restaurants
Mt. Hood Area, Welches, Zig Zag, Sandy
Government Camp Hotels, Shops, Pubs and
Restaurants
Windsurfing Shops
Full Sail Brewing
2nd Wind Sports
---------------------Skamania Lodge
Best Western Columbia River Inn
Bonneville Locks & Dam, OR and WA
Columbia Gorge Sternwheeler Center
Bonneville Hot Springs Resort
Maryhill Winery
Best Western Hood River Inn
Columbia Gorge Hotel
Comfort Suites
Mount Hood Railroad
WAAAM Museum
Columbia Gorge Interpretive Center
Columbia Gorge Discovery Center
Dintys Motor Inn
Nu Vu Motel
Three Rivers Inn
Grand Central Travel Stop
Cascade Locks KOA
Columbia Gorge Motel
Cascade Inn
Charburger Restaurants
Praters Motel
Riverview Lodge
Sunset Motel
Hood River Chevron
Shell Station
Boys Pine Grove Store
Lyle Mercantile
The Store in North Bonneville
Rufus Hillview Motel
Tyee Motel
Rodeway Inn
Main Street Convenience Store
Budget Inn
Comfort Inn
Dalles Inn
Motel 6
Oregon Motor Inn
Shilo Inn
Super *
Big Jims Drive In
Burgerville
* Wind River Publishing has a contract with Certified Folder Display which allows exclusive display of the Columbia River
Gorge publication in the racks at the locations that are highlighted in black below the dashed line.
COLUMBIA RIVER GORGE PUBLICATION ::: ADVERTISING GUIDELINES 2014
Ad Sizes in Inches
Guidelines and Information
Full Page:
7.5 x 10 - no bleed w/ margin
8.625 x 11.125 - with bleed
8.375 x 10.875 - trim size
+ Graphics in ads must be at 300 dpi and images placed at 100%.
Two-Thirds Page:
4.9375 x 10 - no bleed
5.5 x 11.25 - with bleed
+ Text and line art settings are 1200 dpi for optimal printing.
+ Use CMYK color mode. Do not send PDFs using RGB color settings.
+ Send press-ready single page file as a high resolution PDF. Choose the High Quality Print
setting when creating PDF files with compatibility setting Acrobat 5 (PDF 1.4). This should be
the default compatibility setting when choosing High Quality Print.
Junior Page:
4.9375 x 7.5
+ Microsoft Word or Publisher ads are unacceptable.
Half Page:
7.5 x 4.9375
+ Additional charges apply to ads that are not press ready. Fees are dependent upon the type
+ Submit ads by email, Skydrive or CD-Rom. Email ads to judywrpub@earthlink.net.
and amount of work required, but a minimum fee of $30 will be applied.
One-Third Page:
2.375 x 10 - vertical
4.9375 x 4.9375 - square
One-Sixth Page:
2.375 x 4.9375 - vertical
4.9375 x 2.375 - horizontal
+ Any questions regarding ad design, or to inquire about design services, contact Annie
Van Domelen at annievan@comcast.net or 503.860.0979.
+ For all other inquiries, contact Judy Bair at judywrpub@earthlink.net or 541.806.1436.
DEADLINE FOR RESERVING AD SPACE WILL BE DETERMINED JANUARY 2014
One-Twelfth Page:
2.375 x 2.375
+ Minimum bleed .125 inch
+ Design ad within .25 inches
from outer edge
Please use this packet to help plan your budget for 2014. If you are certain you would like to
reserve space now, feel free to contact Judy Bair (see below for contact information).
This media kit is available online at http://www.windriverpublishing.net.
Twelfth
Page
Sixth Page Horizontal
Third Page Square
Third Page
Vertical
Full Page
Two-Thirds Page
Junior Page
Sixth Page
Vertical
Half Page
WIND RIVER PUBLISHING, LLC
Established 1994
Judy Bair -:- 541-806-1436 -:- 181 McEvoy Lane Stevenson WA 98648
judywrpub@earthlink.net -:- www.windriverpublishing.net
www.facebook.com/windriverpublishing -:- http://www.linkedin.com/in/windriverpublishing
COLUMBIA RIVER GORGE PUBLICATION ::: PRICE SHEET 2014
Business Listing Only
2014 Advertising Rates
One-Twelfth Page
$ 700
One-Sixth Page
$ 1200
Available for $300. Includes information in listing format only.
Name, phone number, address, website and category.
See example on page 27 in recent publication of business
listings in the gold box.
Co-Op Opportunities
One-Third Page
$ 2000
Co-op advertising opportunities are available. Please call Judy
at 541.806.1436 to discuss options.
Half Page
$ 2500
Important Payment Information
Junior Page
$ 2500
Two-Thirds Page
$ 2900
Full Page
$ 3300
Full Page Inside Back
$ 3500
Full Page Inside Cover
$ 3800
Full Page on Pages 3 or 4
$ 3800
Full Page Back Cover
$ 4000
Full Two Page Spread
$ 6000
Inside Front Full Page Spread
(Pages 2 & 3)
$ 6500
* Prices are for full color advertisements
* 5% discount applied for return first time
clients from 2013
• 5% discount applied for return first time clients from 2013.
Clients who have advertised with Wind River Publishing,
LLC in past publications will be granted NET 30.
• 5% discounts are offered for pre-payments. Date to be
determined.
• New advertisers must pre-pay by date determined at later
date (after January 2014).
• Interest will be charged at 1% per month on all accounts past
due over 30 days.
Full Page Inside Front & Back Page Opportunities
Full page opportunities on inside front and back pages are
currently available. Let Judy know if you’re interested so she
can save a prime advertising spot for you!
If you have any questions, please call or email Judy Bair:
541.806.1436 // judywrpub@earthlink.net
Note: We will do our best to make this publication user-friendly so
your ad will be noticed and found as efficiently as possible.
Wind River Publishing, LLC does not guarantee ad placement.
Please use this packet to help plan your budget for 2014.
If you are certain you would like to reserve space now, feel free to
contact Judy Bair (see below for contact information).
This media kit is available online at http://www.windriverpublishing.net.
DEADLINE FOR RESERVING AD SPACE WILL BE DETERMINED JANUARY 2014
WIND RIVER PUBLISHING, LLC
Established 1994
Judy Bair -:- 541-806-1436 -:- 181 McEvoy Lane Stevenson WA 98648
judywrpub@earthlink.net -:- www.windriverpublishing.net
www.facebook.com/windriverpublishing -:- http://www.linkedin.com/in/windriverpublishing