Nic`s Business Profile

Transcription

Nic`s Business Profile
Business Profile
Company Background
NIC's started as a commissary established by Maggie and
Rina Go in 2001. Nicole is the name of Rina’s first daughter after
which the company was named. The single mom sought to
create a business she could pass on to her children.
Specialties such as classic desserts borne out of
homemade, family tested recipes gave them the confidence
to offer their products. Maggie provided the first recipes she
kept from the 70’s which were popular amongst her peers and
family. Hence the ingredients are neither commercial nor
compromised. Placing customer satisfaction the priority fresh
produce, and tested recipes are used to ensure quality taste
and aesthetics.
The company primarily provided Desserts and Breads to
coffee shops, restaurants, hotels, hospitals, and food-chains at
wholesale prices. Specific food items such as Pastas and Rice
meals were also developed to suit the client’s needs.
NIC’s has also participated in "by invitation only" food halls
and bazaars. Its wide acceptability for products such as the
Brownie Walnut Cluster, Parmesan Ensaymada, and Lasagna
showed a need for high quality food that was easy to stock on
and reheat. This continuous encouragement led the owners to
come up with its first retail outlet NIC’S. The showcase would
provide them a platform to strut hip unique products like
Parmesan Wheat Crisps, and the Dip-n-Toss line of bottled
sauces.
NIC’s Gourmet Desserts opened in 172 A. Mabini, San Juan in
June 2011. Its interiors broke out from the usual country home feel
to a modern clean simple European type patisserie where desserts
are presented in an artful manner. It specializes in providing
customers the quick sweet fix they need easy to take out. The
customer with a busy lifestyle need not worry about a sudden
occasion where they need party platters.
Convenience
to
clients is what NIC’s
provides. With no time
on hand, one can just
drop by without having
to worry about sudden
meetings, parties, gettogethers.
The EuroFilipino flavors leave one
with traveled taste buds
wanting to talk about it.
Bottled smoked milkfish
with either tomato &
basil
or
mushroom
&capers is the perfect
gourmet gift.
The Turkey package is the most popular special occasion
order. Ready pastas, dips, salads make it easy for anyone to pick
up with a whole lot of alternatives to fried fast food. Traditional
breakfast favorites complete the menu. The store atmosphere with
a 30 seating capacity lends a space for those that wish for a clean,
fresh modern artful approach to eating. Enjoy Nic’s art of eating.
NIC'S aims to be the "top of mind" commissary,
catering to coffee shops, hotels, hospitals, and
restaurants.
We offer breads, pastries, and
savory items with emphasis on Euro-Filipino
flavors.
To have a devoted team updated on latest
sophisticated
breads,
products
a
at
pastries
reasonable
and
price.
savory
Placing
customer satisfaction is our priority. We use fresh
produce, and test recipes to ensure quality taste
and aesthetics. Our range covers puff pastries to
sweet breads.
Our Consumer
Our busy consumer is time-poor who needs emergency food
they can just reheat.
Taste buds are sophisticated having
travelled and lean toward all- time favourites.
They enjoy
Filipino food but like the flair of Italian or Spanish influence as
well. Their palate discerns that we use fresh produce and non
commercial ingredients.
They like to give food gifts which are
unusual. If they stop by for a meal they enjoy a more modern ,
clean urban feel where they can relax and can find bread,
pastries, and food in one place. They need a quick but prefer
to have options other than fried food. Their children likewise
enjoy our products especially for last minute gatherings.
Social Class:
AB
Age Group:
18-45 years old
70% Female
30% Male
Seattle’s Best Coffee
St. Luke's Medical Center Quezon City
Philippine Airlines (Sky Kitchen Philippines Inc.)
Sweet Tomato Grill Bistro
Howzat Sports Bar
Zavoy Bistro
Team Insider Sports Bar
Mulligan Irish Restaurant
Café Publico
Torch Restaurant
One Way Restaurant
Manila Polo Club
Production = 28
Admin = 8
Sales = 13
Oven = 7
Mixer = 4
Proofer = 1
Dough Sheeter =1
Multi-Door Chiller = 2
Upright Refrigerator = 3
Upright Freezer = 3
Chest Freezer = 2
Retail Outlets
NIC’S
GOURMET
DESSERTS
opened in
172 A. Mabini
St. Addition
Hills, San Juan
in June 2011
NIC’S
2nd In-line store
at UP TOWN
CENTER opened
last December
2014
Product Line
Gourmet
BREADS
CHEESE ROLLS
PARMESAN ENSAYMADA
OLD-FASHIONED DOUGHNUTS
FRENCH BAGUETTE
WHOLE WHEAT CIABATTA
OLD-FASHIONED DOUGHNUTS
CRONUTS
CINNAMON ROLLS
CHEDDAR ENSAYMADA
Gourmet
BARS
LEMON
DOUBLE FUDGE
OATMEAL FUDGE
WHITE CHOCO FUDGE
TRIPLE CHOCO FUDGE
DULCE DE LECHE
Gourmet
PREMIUM CAKES&PASTRIES
BROWNIE WALNUT CLUSTER
OATMEAL CHOCO CHIP COOKIES
DARK MOLTEN CHOCOLATE LAVA
RED VELVET CUPCAKES
CHOCOLATE CUPCAKES
CLASSIC SANSRIVAL
DULCE DE LECHE
CHOCOLATE TOWER
RED VELVET
DARK CARAMEL
PEACH WALNUT TORTE
DARK TOBLERONE SANSRIVAL
Gourmet
CRISPS&DIPS
Wheat Crips:
PARMESAN CRIPS
Dips and Spreads:
SMOKED MILKFISH
PARMESAN PIMIENTO MELT
SPICY TUNA
TUNA MARINARA
SMOKED SALMON CREAM CHEESE
7 HERB CHEESE
Gourmet
PLATTERS & PARTY MEALS
Gourmet
FROZEN FOOD
TAKE OUT
MEAT LASAGNA
VEGETABLE LASAGNA
TUSCAN TOMATO SOUP
SHRIMP & CORN CHOWDER
SIRLOIN TAPA
FLYER
Special Events
&
Media Write ups
BAZAAR
EVENTS
Baker’s Dozen Fair
Power Plant Mall
Rockwell Center, Makati
ART IN THE PARK
Jaime Velasquez Park
Salcedo Village, Makati
Home > Lifestyle > Editor's Pick > Lifestyle list of
Best Desserts 2012
Lifestyle list of Best
Desserts 2012
By Vangie Baga-Reyes
Philippine Daily Inquirer
1:19 am | Thursday, November 22nd, 2012
Newspaper
articles
PEACH WALNUT TORTE
Come-on: Two layers of fluffy meringue embellished
with walnuts and whipped cream. The sweetness
comes from the peaches, which also add a
comforting flavor base for the entire slab. It has
creamy flavor you don’t want to miss.
Cost: P160/slice; P1,400/whole. Available daily. For
bulk orders, call two days in advance. For pick up
and delivery for a minimum fee.
Creator: Nic’s Gourmet Desserts (Rina Go)
Call: 5711818, 3549081 and 0999-9933231; 172 A.
Mabini St. Addition Hills, San Juan City; visit
www.facebook/nicsbakeshop
Philippine Daily Inquirer
By Vangie Baga-Reyes
November 22, 2012
Philippine Daily
Inquirer
By Vangie Baga-Reyes
January 4, 2012
Philippine Star
By Ashley Hidalgo Skead
May 13, 2012
Blog
Write ups
Dessert Comes First Blog
By Lori Baltazar
July 13, 2012
Wish We Had Dinner At Nic's
Gourmet Desserts, San Juan City,
Philippines Erato
Nic's Gourmet Desserts on Mabini St., San Juan City, Philippines was a savory
revelation one evening as we were looking for a place to have after-dinner
coffee. Nic's well lit interiors was a veritable haven in the generally dark Mabini
Street. As we ordered coffee and hot chocolate, we were coaxed into trying out
their best seller, Peach Walnut Torte. It was delicious, not cloyingly sweet with
the light creamy filling blending well with generous peach slices. They surely
did not stint on walnuts as the torte burst with crunch, crisp and sweet all at
the same time. It truly deserved to be called the "Best Dessert" last December
2012 by the Manila Daily Inquirer. But the surprise of the evening was their
expanded menu which now includes soups, salads, pasta dishes, dips and
crisps, and wine. I should have known they don't just carry desserts and
pastries. They even boast of hot breakfast platters and roast dishes. Going by
the delectable dessert that we had, the meals must be great. Oh well, we'll try
them out next time.
Management and staff at Nic's are gracious and friendly -- we had very good
service in fact. Special thanks to Manager Joy Guinita, and Nicole Velarde.
Mabini St. is the route to Greenhills coming from Shaw Boulevard, Mandaluyong
City. You may very well miss Nic's because it is a bit recessed from the road.
The best landmark is the Polytechnic University of the Philippines (PUP), also on
Mabini Street. If you already reached PUP, you just missed Nic's. But believe me,
it's worth turning back for.
Wish We Had Dinner At Nic’s
Gourmet Desserts Blog
By Erato
April 2013
SOLAR CHANNEL
By Pia Bonalos
June 13, 2013
Television
Features
SOLAR DAYBREAK: Nic's
Bakeshop
Solar News reporter Pia Bonalos
features a bakeshop in San Juan to
give us literally sweet ideas as we
celebrate Father's Day
ANC SHOPTALK
By Ria Tanjuatco Trillo
June 20, 2013
Client Requirements
&
Delivery Procedures
Client Requirements
1.
Nic’s Wholesale Accounts are open for Food Business
Clients such as restaurants, café, canteen concessionaires,
hotels and other food establishments
1.
Nic’s Bakeshop Clients are requested to submit the
following documents before their initial transaction:
a- DTI or SEC Registration Papers
b- BIR Certificate of Registration (COR)
1.
Wholesale Account Clients are required to order at least
P10,000 worth of items weekly per month
1.
New Clients should purchase 3 consecutive times thru cash
basis, before they are given other terms of payment
Ordering Guidelines
1.
Place orders 3-4 days prior to your desired delivery date.
2.
Orders are accepted from 9 am to 12 nn daily.
3. Purchase orders are to be faxed to Telefax No. 354 9081.
Please attention all orders to our Account Officer, Lea Sauco.
They shall confirm your orders once P.O. is received.
4. Please refer to the Product List for Prices and Minimum
quantity requirements.
Delivery Details
Items are delivered for free from Monday to Saturday, to
selected areas within Metro Manila (Please confer with our
Account officers for list of delivery areas). For deliveries beyond
specified areas, a delivery fee of P 500.00 will be charged.
172 A. Mabini St.
Addition Hills
San Juan City
571 1818
0999 9933231
Ground Floor, Phase 1B,
UP Town Center
Katipunan Ave. Q.C.
958 5574
0999 9933234
618 Matimyas St.,
Sampaloc
Manila, Philippines 1008
632 354 9082
632 354 9081
0999 994 8131
Website: www.nics.com.ph
Email: nicsdesserts@gmail.com
Facebok: nicsbakeshop
Instagram: nicsph
Twitter: nicsph