Geranium Brochure
Transcription
Geranium Brochure
Geranium Portfolio Americana Rose Mega Splash TM Ultimate Selection, Unbeatable Support 4 Product Forms: Callused Cuttings 5 Rocky Mountain Series 6 Classic™ Series 6 Americana Series 7 Calliope and Caliente Series 8 – 10 11 Fidelity® Series 11 Tango Series 12 Contessa™ Series 13 Freestyle® Series 13 Temprano™ Series 13 Built on a deep understanding of geranium genetics and a passion to innovate, Syngenta Flowers has been a leader in vegetative geranium breeding for nearly 30 years. From our rich history, including our Fischer and Goldsmith heritage, we’ve built a strong record of delivering best-in-class varieties to the marketplace — from the introduction of the original Tango™ in 1986 to the more recent breakthrough of Calliope® Dark Red. Cascade™ Series 14 Blizzard™ Series 14 Blooms All Summer™ Guaranteed! 15 Tips for Selling Success 16 As you browse these pages, you will see a portfolio that raises the performance standards for all who use them — grower, retailer and consumer. For grower-friendly varieties that garner high customer loyalty and drive repeat sales, look to Syngenta Flowers. Geranium – Iv y Since the beginning, we’ve been driven to breed game-changing geraniums. When the Americana® series burst onto the scene, it made a big impression with its manageable habit and robust garden performance. The Rocky Mountain™ series blazed a new trail for strong vigor and branching. And, of course, the hybrid-geranium craze began with our own Caliente® and Calliope series. Geranium – Hybrid Exotic Collection Caliente Pink A Rich History of Breeding Success G e r a n i u m – Zo n a l Table of Contents 4 5 Ultimate Selection, Unbeatable Support Drive Profitability with Callused Cuttings The entire GoldFisch® geranium portfolio is available in your choice of product forms. Start your program with rooted, unrooted or callused cuttings to meet your production needs and preferences. Nobody knows callused cuttings better than Syngenta Flowers. Through our Fischer lineage, we’ve proudly served geranium growers with callused cuttings for more than a decade, and their popularity continues to grow. Sales of callused cuttings have grown every year since their introduction. Regardless of which product form you choose, your investment is backed by the industryleading knowledge and rapid, relevant responsiveness of the Syngenta Technical Services team. Grow GoldFisch geraniums with confidence: answers and advice about propagation, finishing, disease management, insect control, plant nutrition and more are well within reach. Contact our team anytime at flowers.tech.help@syngenta.com or log on to the Technical Services web portal at www.goldsmithseeds.com for these and other resources: • Weekly Tech Tips • White Papers • Video Library As the pioneers of callused geranium cuttings, we truly understand the unique value they offer: • Quicker turns: Reduce your total production time by an average of three weeks vs. unrooted cuttings. • Lower production costs: Callused cuttings eliminate the need for traditional propagation equipment and transplant labor. • Strong to the finish: Callused cuttings begin with strong basal branching early on and require fewer plant growth regulators (PGRs) for finishing. Rooted liner Unrooted cutting Tango Dark Red Callused cutting 6 7 Rocky Mountain Americana The Rocky Mountain series is THE zonal landscape geranium! It is an award-winning series and best-in-class performer with strong vigor and green foliage. Rocky Mountain is available in a wide range of solid and novelty colors that shine on large, round flower heads all season long. With robust vigor, Rocky Mountain fills premium container programs quickly and abundantly. Uniform plants are bred for high-stress tolerance and versatility, so growers, retailers and consumers can rest assured knowing their plants will perform well under a wide range of conditions. The Americana series was among the first to be specifically bred and selected for North American conditions. With a robust and free-flowering habit, Americana burst onto the scene, instantly setting itself apart from the small, European-type geraniums that dominated the market at the time. Americana turns heads with a broad range of vibrant colors including one-of-a-kind “splash” types. Its medium-bodied habit is well suited for sixinch and larger container programs. A long history of award-winning garden performance helps growers and retailers sell with confidence, and drives high consumer loyalty. Rocky Mountain Dark Red Americana Dark Red Rocky Mountain Violet Rocky Mountain White Rocky Mountain Salmon Classic Acclaimed for its reliable performance, the Classic series has set the industry standard for more than 50 years. Classic exhibits large, full flowers and green foliage with moderate plant vigor. Classic is ideal for six-inch pots and larger container programs because of its well-branched, full habit. Its bright color options have won several awards from top universities. With grower-tested, proven genetics, Classic has the varieties growers count on for outstanding performance. Classic Salmon (Schoene Helena) Classic Red (Diablo) Classic Pink (Blues) Americana White Splash Americana Pink Americana White Splash 8 9 Caliente Orange Caliente Pink “If you’re going to use geraniums, you should choose the very best variety you can find. Caliente is, in my experience, exactly that.” Calliope Lavender Rose Calliope Dark Red Calliope Hot Pink Calliope Scarlet Fire Calliope Burgundy Calliope Lavender Rose with Bombay White scaevola Calliope Dark Red with Bombay White scaevola Calliope Dark Red Jimmy Turner, Senior Director of Gardens, Dallas Arboretum Source: Neil Sperry’s Gardens magazine, January/February 2012 issue Caliente Dark Rose Caliente Coral Caliente Hot Coral Caliente Lavender “Calliope Dark Red is a winner in our garden, one that lasted through the heat and continued flowering. Once you see the flower color of Calliope Dark Red, you, too, will have a whole new favorite geranium.” Jimmy Turner, Senior Director of Gardens, Dallas Arboretum Source: Neil Sperry’s Gardens magazine, January/February 2009 issue Caliente Rose Caliente Fire 10 H e at Lov e r s From the innovators of hybrid geraniums, Calliope and Caliente offer best-in-class garden performance. Calliope and Caliente have exceptional edema tolerance and superior branching with unbeatable heat tolerance. Calliope 11 12 Exotic Tango Exotic represents a unique collection of novelty geraniums! The collection includes wellbalanced plants with showy, large blooms. Exotic varieties diversify geranium programs and spice up mixed plantings with their variegated foliage and strong flower power. Retailers and consumers will enjoy their free-flowering, season-long performance. Tango is the perfect high-density geranium series. Tango features dark green foliage on a tidy plant habit that shows off its large, bright flowers. This uniform series is offered in a wide range of solid colors along with unique “splash” patterns. Tango exhibits excellent heat tolerance and is highly efficient for simple, quick-turn summer production. With a long, proven history of superior performance, Tango is a first-class choice. The Calliope series has a double-flower form offering the look of a zonal geranium with a punch! Heat-loving and drought-tolerant, Calliope will perform reliably in even the hottest, driest summer conditions. Calliope features large flower heads in rich colors, which bloom under full-sun and partial-shade conditions. Its superior branching fills containers quickly, providing a premium-looking finish. Wilhellm Langguth Crystal Palace Gem Tango Rose Mega Splash (Eclipse Rose Mega Splash) Fidelity Calliope Dark Red Calliope Lavender Rose For the earliest flowering among compact geraniums, choose the Fidelity series. Fidelity is perfect for high-density production with a naturally tight habit that requires little-to-no plant growth regulators. Growers and retailers appreciate the well-branched habit and shipping ease that Fidelity offers. Plants display multiple blooms at first flush in vivid colors to optimize retail appeal. Calliope Burgundy Caliente As the series that started the hybrid-geranium craze, Caliente is a trial award-winning favorite year after year! Caliente offers continuous flower color on plants with dark green or medium green foliage. The series is ideal for six-inch and larger containers, and premium baskets. Caliente is heat-loving, drought-tolerant and self-cleaning for continuous, lowmaintenance color all summer long. Caliente Fire Caliente Dark Rose Caliente Pink Caliente Orange Fidelity Dark Red Fidelity Hot Pink Fidelity Salmon (Samba) (Tiffany) (Charmant) Tango Salmon (Montevideo) Tango Dark Red (Eclipse Dark Red) Tango White 13 14 D o u b le- Flow e r i n g I v i e s S i n g le- Flow e r i n g I v i e s Contessa Cascade The Contessa series offers a strong balance between greenhouse dependability and enduring garden performance. Contessa features large flowers in a wide range of colors with a long history of awardwinning genetics. This series, with excellent branching and maximum flower power, delivers for growers and consumers alike. The Cascade series displays stellar weather resilience through extreme heat and edema tolerance. Cascade grows vigorously to provide season-long flowering and maximum blooms, which makes it low-maintenance and retail-ready. As a traditional European ivy geranium, Cascade flaunts striking color and a trailing habit ideal for window boxes and hanging baskets. Contessa Burgundy Bicolor (Picasso) Freestyle Cascade Sofie Blizzard Freestyle is a semi-trailing series with crisp, clean colors and large blooms. Freestyle displays excellent edema and heat tolerance, which results in less leaftip yellowing under hot, dry summer conditions. Its stress tolerance makes production easier and helps ensure optimum shelf life at retail. Freestyle Arctic Red The Blizzard series is a top ivy choice for hot, humid climates. Growers and retailers can count on strong vigor and unbeatable branching. Consumers enjoy high-impact, low-maintenance color: Blizzard features huge blooms in bold hues on self-cleaning plants. Blizzard offers unbeatable garden performance throughout the season. Blizzard Blue Temprano Kick off the season with the Temprano series. Temprano is the earliest-to-bloom ivy series for faster sell-through and quicker, more profitable turns. The series features a compact habit, well suited to highdensity production. Consumers enjoy continuous color with vibrant, semi-double flowers. Temprano Dark Red (Ruby Dream) 15 16 Calliope Dark Red Blooms All Summer. Guaranteed! Syngenta Flowers stands behind its products. That’s why we offer a consumer-oriented guarantee that their hybrid geranium purchase will flower all summer long, or their purchase price will be refunded.* Blooms All Summer is the only end-consumer guarantee program for geraniums. This program was specifically designed for our Calliope and Caliente series, due to their proven and awardwinning garden performance. Participation is easy. We do the leg work for you! Syngenta Flowers handles the consumer registration and any claims submitted by the end-user. Enjoy the guaranteed success of these premium hybrid geraniums, and boost consumer confidence and value! Please visit www.bloomsallsummer.com for more information. * Restrictions apply Calliope Lavender Rose with Bombay White Tips for Selling Success Geraniums make fantastic combo elements! Whether you’re designing retail-ready mixed containers or positioning plants for consumers to mix and match on their own, geraniums add a traditional and upscale look to combination planters. The Calliope and Caliente series are particularly well suited to mixed containers. With their exceptional branching habits, these series play especially well with others. Plants weave through the geranium canopy, creating an integrated and balanced look. Key series to pair with geraniums include: •Techno® Heat lobelia •Lanai® verbena •Sidekick™ ipomoea •Bombay® scaevola Calliope Dark Red with Lanai Blush White and Lanai Blue Denim Caliente Fire ©2012 Syngenta. Important: Always read and follow label directions before buying or using Syngenta products. The label contains important conditions of sale, including limitations of warranty and remedy. Some or all of the varieties listed herein may be protected under one or more of the following: Plant Variety Protection, United States Plant Patents, Utility Patents, and/or Plant Breeders’ Rights and may not be propagated or reproduced without authorization. The trademarks displayed or otherwise used herein are registered and unregistered trademarks of a Syngenta Group Company. GS 422.10004 (7/12)