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Faceoff: Clarisonic vs soniclear. Which sonic skin cleansing system should you buy? world's best known hair accessory brand – has been taking on the world of skin care with a blended approach of food-based organic ingredients and powerful anti-aging and blemish healing ingredients. This highly effective skin care line is made in the U.S. without parabens, sulfates, artificial coloring, synthetic fragrance or other potentially harmful additives. And none of the products are tested on animals. Today Michael Todd True Organics is an acknowledged leader in the rapidly growing organic skin care market and is now setting its sights on sonic skin cleansing which, according to Hendler, “… is a natural extension of our organic skin care business.” T he organic skin care gurus at Michael Todd True Organics have entered the world of sonic skin cleansing with their own system ~ called soniclear ~ and this one is a “game changer.” According to Michael Todd founder, Lewis Hendler, “We knew if we were going up against Clarisonic, we needed a better value proposition and unique features. Everything about our brush had to be better [than theirs].” The acknowledged leader in the rapidly growing sonic skin care devices market, you are probably already familiar with Clarisonic. The people who invented Sonicare toothbrushes launched Clarisonic in 2001. Their sonic-wave powered technology enabled a series of highly popular products under the Clarisonic brand including the MIA, MIA 2, ARIA and PLUS. Sonic skin cleansing is credited with improved skin tone, reduced breakouts and blemishes, better absorption of moisturizers and serums and overall better cleaning than with hands alone. Fans of the technology range from Lady Gaga to Oprah. While there are other options to Clarisonic, many are not sonic (instead of sonic power they vibrate or spin at slower speeds) and there has not been a serious sonic powered alternative until soniclear. Before turning to the product comparison faceoff, for those of you not yet familiar with Michael Todd True Organics, Hendler - who also co-founded SCUNCI, the So why soniclear? For starters, at MSRP $150 the soniclear costs about the same price as a mid-line Clarisonic MIA 2 ($150-159) but has the bells and whistles of the flagship Clarisonic PLUS ($225). A premium product at about 30% less than the comparable top-of-the-line Clarisonic makes for a compelling value proposition. But, as they say on the TV, “Wait, there’s more! Cleaner skin begins with a cleaner brush… The inventors of soniclear recognized that skin cells and moisture remaining on the Brush Heads between uses can create conditions for bacteria to grow. So soniclear built LIFE® antimicrobial product protection into the Brush Heads during the manufacturing process to guard against stain and odor causing bacteria. Safe, effective and long lasting, LIFE antimicrobial product protection does not wash out or wear off so soniclear brushes stay cleaner, fresher for longer! An industry first, traditional sonic skin cleansing systems like Clarisonic don’t currently provide this protection. So let the faceoff begin. Below is a comparison of the soniclear with the sonic cleansing systems from Clarisonic. See for yourself which suits your needs the best and the rest is up to you. SONIC CLEANSING SYSTEM COMPARISON1 Model Name Price Clarisonic MIA Clarisonic MIA 2 Clarisonic ARIA Clarisonic PLUS soniclear $125 $150-$159 $199 $225 $150 1 2 3 5 6 20 minutes 20 minutes 20 minutes 30 minutes 35 minutes 1year 2 years 2 years 2 years 2 years SHOP Clarisonic MIA SHOP Clarisonic MIA 2 SHOP Clarisonic ARIA SHOP Clarisonic PLUS soniclear Antimicrobial Product Protection Speeds Rechargeable Battery Life (Max) Non-Slip Hand Grip Universal Charging/ Storage Cradle Face and Body Brush Included Separate Speed and Power Controls Warranty 300+ Sonic Movements/Second Waterproof Shop 1 SHOP Source: michaeltoddtrueorganics.com and clarisonic.com. MSRP and features are as of March 10, 2014. Prices and features are subject to change without notice.